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2011 - Iceland

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Summer<br />

<strong>2011</strong><br />

Foods From Around The World Sweet Treats Summer Entertaining Tempting Desserts


<strong>Iceland</strong> Customer Care 01244 842 842 (calls charged at national rate). Lines open Mon-Fri 8am – 7pm, Sat 8am – 6pm, Sun 10am – 4pm, except Public Bank Holidays 9am - 5pm. Closed Easter Sunday. Promoter is <strong>Iceland</strong> Foods Ltd: Second Avenue, Deeside<br />

Industrial Park, Deeside, Flintshire, CH5 2NW. Copying or reproduction of any content is not permitted © <strong>Iceland</strong> Foods Ltd <strong>2011</strong>. <strong>Iceland</strong> does not accept responsibility for third party advertising content. Food photography designed to provide serving suggestions.<br />

Prices valid from 10th April to 14th May <strong>2011</strong> unless otherwise stated, all prices correct at time of going to press and subject to change. Where products are on offer, a maximum of three are available per customer. Products and offers are subject to availability, while<br />

stocks last in selected stores only. Some offers may not be available in Northern Ireland. Alcohol products are available at licensed stores only to customers aged 18 years or over. <strong>Iceland</strong> operates a Challenge 25, Serve 18 policy.<br />

6<br />

4<br />

What’s<br />

12 Sweet Treats<br />

Hot weather treats at<br />

incredible prices - who<br />

needs the ice cream van!<br />

4 NEW for you<br />

We’re always on<br />

the lookout for<br />

delicious ideas to<br />

tempt you with,<br />

so turn to page 4<br />

now to see some<br />

of what’s new in<br />

store this summer.<br />

9 Summer Entertaining<br />

It wouldn’t be<br />

summer without<br />

a BBQ, so turn to<br />

page 9 now for<br />

new ideas and<br />

great value.<br />

11<br />

12<br />

14<br />

14 Perfect Picnics<br />

Make the most of the great outdoors! We’ve<br />

got the lot, just pick your spot.<br />

18 Read all about it...<br />

We know our food is fantastic but don’t just<br />

take our word for it. Your favourite magazines<br />

have their say.<br />

in store...<br />

*<br />

FREE<br />

Home Delivery<br />

*When you spend £25 in store.<br />

Why get hot and bothered?<br />

Shopping at <strong>Iceland</strong> is easy, and even<br />

more so in the summer when we can<br />

use our temperature controlled vans<br />

to deliver your shopping home in<br />

tip top condition.<br />

Just spend<br />

£25 or more<br />

in store and<br />

we’ll deliver<br />

for FREE*!<br />

* Free Home Delivery subject to availability. A minimum<br />

spend of £25 applies. Deliveries are made within a 10<br />

mile radius of selected stores (3 miles within the<br />

M25 perimeter).<br />

www.iceland.co.uk<br />

3


New for you<br />

Make family nights in a real feast with our Foods from Around the World range and<br />

tasty stuffed crust pizzas.<br />

... exciting, delicious and amazing value!<br />

New For You<br />

Mmmm… flaky fish fillets in mouth-watering marinades and show stopping puds<br />

provide an all star line up.<br />

<strong>Iceland</strong> Stuffed Crust<br />

Cheese Feast Pizza 420g<br />

with a garlic cheese filled crust<br />

£4.76 per kg<br />

<strong>Iceland</strong> 2 Sea Bass Fillets 220g<br />

with mediterranean butter<br />

£13.64 per kg<br />

£2<br />

<strong>Iceland</strong> Stuffed Crust Spicy Chicken Pizza 460g<br />

with a jalapeno cheese filled crust<br />

£4.35 per kg<br />

<strong>Iceland</strong> Stuffed Crust<br />

Pepperoni Pizza 429g<br />

with a cheese filled crust<br />

£4.66 per kg<br />

£3<br />

<strong>Iceland</strong> 2 Salmon Fillets 250g<br />

in a sweet chilli glaze<br />

£12.00 per kg<br />

<strong>Iceland</strong> 2 Tuna Steaks 320g<br />

with an oriental glaze<br />

£9.38 per kg<br />

Serves<br />

16<br />

<strong>Iceland</strong> Moroccan Lamb 600g<br />

with rice<br />

£4.17 per kg<br />

<strong>Iceland</strong> Chocaberry<br />

Meltdown Dessert 500g<br />

40p per 100g<br />

£<br />

2 . 50<br />

<strong>Iceland</strong> Chicken, Prawn<br />

& Chorizo Paella 600g<br />

£4.17 per kg<br />

<strong>Iceland</strong> Caribbean Chicken 600g<br />

with rice<br />

£4.17 per kg<br />

£5<br />

<strong>Iceland</strong> Luxury Strawberries<br />

& Cream Flan 1.4kg<br />

36p per 100g<br />

<strong>Iceland</strong> Profiterole Puddle 430g<br />

47p per 100g<br />

www.iceland.co.uk<br />

www.iceland.co.uk<br />

4 5


New for you<br />

Fabulous fish dishes for the whole family and Ultimate Snacks that are big on flavour<br />

but small on price....fuss-free and ready in minutes.<br />

... so tasty they’ll soon be f irm favourites!<br />

New For You<br />

Oodles of noodles or ‘Simple to Cook’. Great value, tasty and so much choice....there’s<br />

no need to go hungry!<br />

More<br />

flavours<br />

available<br />

in store<br />

<strong>Iceland</strong> Mussels 450g<br />

in garlic sauce<br />

£3.33 per kg<br />

<strong>Iceland</strong> Noodle Bowl<br />

Chicken Teriyaki 550g<br />

£4.55 per kg<br />

£<br />

1 . 50<br />

£<br />

2 . 50<br />

<strong>Iceland</strong> 2 Cod Kievs 260g<br />

with garlic & herb butter<br />

£5.77 per kg<br />

<strong>Iceland</strong> Lemon & Pepper<br />

Salmon Bites 300g<br />

£6.67 per kg<br />

<strong>Iceland</strong> Noodle Bowl Duck In<br />

Hoisin Sauce 550g<br />

£4.55 per kg<br />

<strong>Iceland</strong> Noodle Bowl<br />

Beef Satay 550g<br />

£4.55 per kg<br />

<strong>Iceland</strong> Meatball Panini 185g<br />

£5.41 per kg<br />

<strong>Iceland</strong> 2 Chicken Breasts 480g<br />

wrapped in bacon and mozzarella in a BBQ sauce<br />

£6.25 per kg<br />

£2<br />

<strong>Iceland</strong> Steak & Onion Baguette 215g<br />

£9.30 per kg<br />

<strong>Iceland</strong> Sausage<br />

& Egg Muffin 156g<br />

£6.41 per kg<br />

£3<br />

<strong>Iceland</strong> 2 Chicken & Bacon Parcels 360g<br />

stuffed with cheddar, mascarpone and mozzarella<br />

£8.33 per kg<br />

<strong>Iceland</strong> 2 Chicken Breasts 470g<br />

in gravy with stuffing and chipolata sausage<br />

£6.38 per kg<br />

www.iceland.co.uk<br />

www.iceland.co.uk<br />

6 7


Summer<br />

Summer Entertaining<br />

...entertaining made easy!<br />

As temperatures rise, our exciting new range for this season is hotter than ever! Brilliant barbie bumper<br />

packs, top class kebabs and new taste temptations to discover – all at really cool prices.<br />

Perfect for<br />

Bank Holiday<br />

BBQs<br />

Easter Weekend<br />

The Royal Wedding<br />

May Bank Holidays<br />

August Bank Holiday<br />

What’s new?<br />

We can’t wait for you to try our new<br />

BBQ range and we know your family<br />

and friends<br />

will love it too.<br />

From Garlic<br />

& Herb King<br />

Prawn Kebabs<br />

to Sweet Chilli<br />

Chicken Wings<br />

there’s so much<br />

more to enjoy.<br />

Come rain or shine<br />

Who cares about the weather?<br />

Our BBQ range cooks just as well<br />

in your oven – and straight from<br />

the freezer!<br />

Great value, great taste<br />

You don’t need an<br />

excuse to have a<br />

BBQ and with our<br />

great value bumper<br />

packs, you can feed<br />

more for less! Perfect<br />

for enjoying with<br />

family and friends.<br />

www.iceland.co.uk<br />

9


Taste of sunshine...bring on the BBQ!<br />

Summer Entertaining<br />

Talk about bumper BBQ value – up to 50 pieces for just £5! Brilliant crowd pleasers<br />

at prices to get fired up about.<br />

Have more fun in the sun! Cook our new BBQ range straight from frozen, or if it clouds<br />

over just pop them in the oven. Whatever the weather, everyone’s happy!<br />

25 50<br />

Pieces<br />

Pieces<br />

£3<br />

£3<br />

<strong>Iceland</strong> 16 Chicken Spears 448g<br />

8 Korma, 8 Tikka<br />

£6.70 per kg<br />

<strong>Iceland</strong> 8 Chilli & Lime<br />

Chicken Kebabs 480g<br />

£7.50 per kg<br />

£5<br />

£5<br />

<strong>Iceland</strong> 25 piece Bumper<br />

BBQ Selection Pack 2.6kg<br />

8 Chicken Drumsticks<br />

9 Pork and Beef Jumbo Sausages<br />

8 Mega Beef Burgers<br />

£2.02 per kg<br />

<strong>Iceland</strong> 50 piece<br />

BBQ Family Feast Pack 2.1kg<br />

16 Pork Sausages<br />

12 Mexican Chicken Wings<br />

12 Hickory Mini Ribs<br />

10 Corn Cobs<br />

£2.38 per kg<br />

£3<br />

£3<br />

<strong>Iceland</strong> 10 Garlic & Herb<br />

King Prawn Kebabs 320g<br />

£9.38 per kg<br />

<strong>Iceland</strong> 6 Tandoori<br />

Salmon Kebabs 360g<br />

£8.33 per kg<br />

£3<br />

£3<br />

<strong>Iceland</strong> Marinated Chicken Portions 1.7kg<br />

£2.94 per kg<br />

<strong>Iceland</strong> Wings & Ribs 1.6kg<br />

£3.13 per kg<br />

<strong>Iceland</strong> Marinated Chicken Drumsticks 1.7kg<br />

£2.94 per kg<br />

<strong>Iceland</strong> Sweet Chilli<br />

Chicken Wings 1kg<br />

£3.00 per kg<br />

<strong>Iceland</strong> 6 Chilli & Lime<br />

Chicken Escalopes 550g<br />

£5.45 per kg<br />

www.iceland.co.uk<br />

www.iceland.co.uk<br />

10 11


Sweet Summer Treats!<br />

Sweet Treats<br />

10p per 100ml<br />

10p per 100ml<br />

£1<br />

<strong>Iceland</strong> Strawberry Ice Cream 1 Litre<br />

10p per 100ml<br />

10p per 100ml<br />

27.8p per 100ml<br />

27.8p per 100ml<br />

40p per 100ml<br />

18.5p per 100ml 12.5p per 100ml<br />

Less than<br />

12 p<br />

per lolly<br />

Why queue for<br />

the van...?<br />

17.9p per 100ml<br />

16.7p per 100ml<br />

40p per<br />

100g<br />

45p per 100g<br />

£2<br />

<strong>Iceland</strong> Kids Selection 18 Pack 26.3p per 100ml<br />

50p per 100g<br />

40p per 100ml<br />

19.8p per 100ml<br />

50p per 100g<br />

47p per 100g<br />

12<br />

www.iceland.co.uk<br />

www.iceland.co.uk<br />

13


Perfect Picnics<br />

£2 £1<br />

<strong>Iceland</strong> Mature<br />

Cheddar 360g<br />

£5.56p per kg<br />

<strong>Iceland</strong> Pasta Twinpack 400g<br />

25p per 100g<br />

•<br />

£1 50<br />

each<br />

or<br />

2 for £2<br />

<strong>Iceland</strong> 12 Mini Savoury Eggs,<br />

<strong>Iceland</strong> 35 Cocktail Sausages<br />

Unit prices vary<br />

75¬<br />

or<br />

2 for £1<br />

each<br />

<strong>Iceland</strong> Salad Pots<br />

Coleslaw 350g, Potato Salad 350g, Cheese Coleslaw 300g, Beetroot Salad 300g<br />

Unit prices vary<br />

£1<br />

<strong>Iceland</strong> Cherry Tomatoes 300g<br />

33p per 100g<br />

£1<br />

<strong>Iceland</strong> Sweet &<br />

Crunchy Salad 200g<br />

50p per 100g<br />

Perfect Picnics<br />

at perfect prices!<br />

Great choice, great value... your one-stop shop for picnic perfection.<br />

£2<br />

<strong>Iceland</strong> Ready to Eat<br />

Chicken Drumsticks 450g<br />

44p per 100g<br />

75¬<br />

or<br />

2 for £1<br />

each<br />

<strong>Iceland</strong> 4 White<br />

Part Baked Petit<br />

Pains 300g<br />

17p per 100g<br />

£1<br />

each<br />

<strong>Iceland</strong> Sandwich Fillers<br />

Egg Mayonnaise, Tuna & Sweetcorn<br />

63p per 100g<br />

<strong>Iceland</strong> Honey Roast Ham<br />

5 Slices<br />

91p per 100g<br />

£1 £<br />

1 • 50<br />

<strong>Iceland</strong> 20 Cocktail<br />

Sausage Rolls<br />

31p per 100g<br />

£2<br />

<strong>Iceland</strong> Fresh Dip Selection 500g<br />

Cheese and chive, soured cream and chive, onion and garlic and thousand island<br />

40p per 100g<br />

www.iceland.co.uk<br />

www.iceland.co.uk<br />

14 15


Read all about it...<br />

<strong>Iceland</strong> Chocolate Strawberries<br />

Incredible value for just £1. The combination of milk<br />

chocolate generously covering the strawberries is a<br />

winner. Eat them semi frozen for a refreshing treat.<br />

<strong>Iceland</strong> Stuffed Crust Cheese Feast Pizza<br />

£1<br />

with a garlic cheese filled crust<br />

We loved this pizza – the garlic butter in the crust gave it a tasty<br />

kick and it’s great to see an unusual crust filling. The tomato<br />

sauce on the base was perfect and there was just the right<br />

£2<br />

56p per 100g<br />

amount of cheese on top. Great for Saturday nights in with your<br />

favourite film.<br />

£4.76 per kg<br />

<strong>Iceland</strong> Chicken, Prawn & Chorizo Paella<br />

A real taste of Spain! This is sure to become a firm family<br />

favourite. The amount of prawn, chicken and chorizo<br />

in this dish is extraordinary given the price. Absolutely<br />

delicious and absolutely great value.<br />

£<br />

2 . 50<br />

<strong>Iceland</strong> Chocaberry Meltdown Dessert<br />

Incredibly chocolatey and the raspberries make it look<br />

amazing. It’s deliciously gooey, and the berries explode in<br />

your mouth. £2<br />

£4.17 per kg 40p per 100g<br />

<strong>Iceland</strong> Luxury Strawberries & Cream Flan<br />

The combo of light almond sponge, sweet fluffy<br />

cream and thick strawberry pieces all topped off with a<br />

gorgeous glaze made this pud extra special - a must for<br />

any summer BBQ.<br />

£5<br />

36p per 100g<br />

<strong>Iceland</strong> Tandori Salmon Kebabs<br />

Hot stuff! Cubes of juicy salmon threaded onto skewers<br />

and doused with a tangy sauce. A great way to get kids<br />

to eat more fish – and perfect for a summer BBQ!<br />

£3<br />

£8.33 per kg<br />

18<br />

www.iceland.co.uk


Celebrate<br />

from only... £ 1<br />

10 Duck Spring Rolls £5.00 per kg, 12 Breaded King Prawns Filled with Garlic Sauce £11.11 per kg, 20 Chicken Tikka Bites £7.69 per kg, 18 Onion Bhaji Dippers £3.97 per kg,<br />

18 Chocolate Strawberries 65p per 100g, 75 piece Dessert Platter 53p per 100g, King Prawn Ring £8.00 per kg, Mini Pizzas £7.41 per kg.

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