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Issue 4, August 2001 - Society for Imaging Science and Technology

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The<br />

REPORTER<br />

Volume 16, No. 4, <strong>August</strong> <strong>2001</strong><br />

"THE WINDOW ON IMAGING"<br />

Countering Counterfeits<br />

in a Digital World*<br />

Sara E. Church, Bureau of Engraving & Printing<br />

<strong>and</strong> Lorelei W. Pagano, United States Secret Service<br />

Abstract<br />

Counterfeiting of banknotes has existed<br />

as long as banknotes have been<br />

used. However, the extent of counterfeiting<br />

by traditional means has largely<br />

been controlled by the cooperative ef<strong>for</strong>ts<br />

of the banknote designers, producers,<br />

issuers <strong>and</strong> en<strong>for</strong>cement agencies.<br />

Until the introduction of office <strong>and</strong><br />

desktop color reproduction equipment,<br />

counterfeits were mainly produced using<br />

photographic <strong>and</strong> offset printing<br />

techniques. As modern reprographic<br />

technology has become commonplace<br />

<strong>and</strong> as digital printing equipment replaces<br />

older <strong>for</strong>mats, the challenges <strong>and</strong><br />

methods of preventing counterfeiting<br />

have changed. In particular, preventing<br />

the use of digital production equipment<br />

to counterfeit will likely require cooperation<br />

between banknote authorities<br />

<strong>and</strong> the printing industry.<br />

Since its advent, paper currency has<br />

served as a convenient medium of exchange,<br />

despite its low intrinsic worth.<br />

The acceptance of paper notes as instruments<br />

of exchange is largely a social<br />

agreement founded on public trust,<br />

whether the instruments are backed by<br />

securities or merely promise. To maintain<br />

that trust <strong>and</strong> ensure that the agreement<br />

is upheld requires that certain related<br />

expectations be fulfilled by the<br />

design of the exchange instrument<br />

commonly known as a banknote.<br />

1. The Banknote Must Connote Its<br />

Value<br />

The set worth of the note must be<br />

stated or implied in a way that is recognizable<br />

to each party in a transaction. If<br />

the value of the note is arbitrary or variable<br />

from transaction to transaction, the<br />

agreement is broken <strong>and</strong> the implicit<br />

trust is jeopardized. Uncertainty in the<br />

value of local currencies has partly<br />

been responsible <strong>for</strong> the acceptance<br />

of U.S. currency as a worldwide instrument<br />

of value. In a number of<br />

Asian, South or Central American<br />

countries, the U.S. dollar is unofficially,<br />

or even officially, the base unit<br />

of currency. Some countries, like Argentina,<br />

have pegged the value of the<br />

local currency to the U.S. dollar, while<br />

other countries, among them Ecuador,<br />

El Salvador <strong>and</strong> Guatemala, are<br />

in the process of dollarizing.<br />

2. The Banknote Must Be <strong>Issue</strong>d By<br />

A Credible Centralized Authority<br />

When banknotes first appeared in<br />

Canadian colonial America in the<br />

17th century, they took the <strong>for</strong>m of<br />

playing cards adapted <strong>for</strong> the purpose,<br />

cut into different pieces depending<br />

on the value. If these unofficial-looking<br />

pieces of playing cards<br />

had not been signed by the Intendant<br />

of New France, it is unlikely that they<br />

would have been accepted as payment<br />

by potentially mutinous soldiers<br />

dem<strong>and</strong>ing compensation <strong>for</strong><br />

their ef<strong>for</strong>ts.<br />

Establishing the credibility of the<br />

central authority played a significant<br />

role in the successful establishment<br />

of the U.S. dollar as national currency<br />

during the Civil War. Although the<br />

so-called "Greenback" dollars were<br />

first issued in 1862, their credibility<br />

among the public was at risk until<br />

the government established the Secret<br />

Service in 1865 to combat the<br />

rampant counterfeiting which was<br />

threatening to undermine the new<br />

monetary system.<br />

3. The Banknote Itself Must Be<br />

Credible<br />

To be credible, banknotes must by<br />

design elicit confidence in their in-<br />

*Paper presented at IS&T's DPP<strong>2001</strong> - International Conference on Digital Production<br />

Printing <strong>and</strong> Industrial Applications, May 15, <strong>2001</strong>.


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

tegrity <strong>and</strong> authenticity. They must<br />

have features <strong>and</strong> characteristics that<br />

distinguish them from the attempted<br />

duplication, simulation or counterfeiting<br />

so that the public, as well as<br />

the banknote authorities <strong>and</strong> experts<br />

can tell they are in possession of the<br />

genuine article. Additionally, counterfeiting<br />

must be contained in order<br />

to maintain confidence in the<br />

banknote system. Prior to the U.S.<br />

Civil War, banknotes were issued by<br />

state-chartered banks. As many as<br />

1600 different styles of notes were in<br />

circulation at the time. Counterfeiting<br />

was prevalent, <strong>and</strong> with so many<br />

varieties of genuine notes, knowing<br />

what each type was supposed to look<br />

like was an onerous task. This situation<br />

gave rise to the compilation <strong>and</strong><br />

marketing of large descriptive counterfeit<br />

detection manuals, which described<br />

in detail genuine notes <strong>and</strong><br />

every known variety of the corresponding<br />

counterfeit. As new notes<br />

emerged, genuine <strong>and</strong> counterfeit,<br />

these manuals had to be updated.<br />

However, once the authority to issue<br />

currency was taken over by the U.S.<br />

Department of the Treasury, <strong>and</strong> the<br />

Secret Service was established to investigate<br />

<strong>and</strong> suppress counterfeiting,<br />

currency designs became more<br />

st<strong>and</strong>ard <strong>and</strong> counterfeiting was<br />

brought into check.<br />

Today, the dollar is backed by U.S.<br />

Treasury securities, which earn interest<br />

as long as the notes remain in circulation.<br />

Last year, the $540 billion<br />

of U.S. currency in circulation worldwide<br />

produced $26 billion in interest,<br />

a substantial contribution to the<br />

credibility of the U.S. dollar as a<br />

stable currency.<br />

Banknote Authorities<br />

Typically, a number of specific<br />

functions help to maintain a circulating<br />

supply of paper currency:<br />

Design <strong>and</strong> Production<br />

Issuance, monitoring <strong>and</strong> retiring of<br />

notes from circulation<br />

En<strong>for</strong>cement of laws to protect the circulating<br />

supply against counterfeiting.<br />

In different countries, these functions<br />

are carried out through different<br />

mechanisms. In some countries,<br />

authority <strong>for</strong> carrying out the separate<br />

functions are transferred to commercial<br />

or added to the responsibilities<br />

of existing agencies. In many<br />

countries, banknote production is<br />

controlled by the state or central<br />

bank, while in others, the banknote<br />

producer is a commercial agency.<br />

Authority to process <strong>and</strong> monitor<br />

notes in circulation may also be delegated<br />

to commercial facilities.<br />

Whatever the relationship, the agencies<br />

supporting each of the functions<br />

usually work in concert to ensure the<br />

value, authority <strong>and</strong> integrity of the<br />

currency under their purview.<br />

Counterfeiting<br />

New threats from advanced reprographics<br />

present a much more difficult<br />

challenge to en<strong>for</strong>cement by<br />

placing an additional burden on the<br />

banknote designer. Conventional<br />

counterfeiting using lithographic<br />

techniques requires large, specialized<br />

equipment <strong>and</strong> materials. An extensive<br />

industry network is able to alert<br />

the en<strong>for</strong>cement agency (the U.S. Secret<br />

Service) when suspicious activity<br />

is noticed or suspect purchases are<br />

attempted. The criminals can then<br />

be tracked by the trail of equipment<br />

<strong>and</strong> materials.<br />

Traditionally, counterfeiting has<br />

been carried out by a limited criminal<br />

element with a specialized set of<br />

skills <strong>and</strong> equipment. Producing<br />

counterfeit currency required cameras<br />

<strong>and</strong> other photographic equipment,<br />

plate burners, presses <strong>and</strong> the<br />

expertise to use each. The production<br />

process was time-consuming, tedious,<br />

<strong>and</strong> required privacy to create<br />

counterfeit currency undetected. Beginning<br />

in the late 1980's, the introduction<br />

of high-end full-color copiers<br />

made push-button counterfeiting<br />

possible. This possibility prompted<br />

<strong>for</strong>mation of an industry coalition to<br />

develop technologies to prevent<br />

counterfeiting with color copiers.<br />

Likewise, international banknote<br />

authorities established their own cooperative<br />

group to work with the<br />

color imaging industry on counterfeit<br />

deterrence issues. Working in concert,<br />

the copier industry <strong>and</strong> the<br />

banknote authorities were able to extend<br />

the technologies used in color copiers to<br />

enhance their potential effectiveness at<br />

preventing counterfeiting.<br />

In the mid 1990's, a new threat<br />

emerged when low-end full-color ink<br />

jet printers <strong>and</strong> inexpensive scanners<br />

became available. Today, abundant,<br />

cheap <strong>and</strong> ease to use, digital imaging<br />

equipment not only provides the<br />

counterfeiter with powerful imaging<br />

abilities, but also with the twin luxuries<br />

of time <strong>and</strong> privacy. With hundreds<br />

of products marketed specifically<br />

<strong>for</strong> personal use, the equipment<br />

IS&T REPORTER<br />

The IS&T Reporter is published bimonthly<br />

by IS&T—The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong><br />

<strong>and</strong> <strong>Technology</strong>.<br />

Editorial<br />

Executive Editor Vivian Walworth<br />

Managing Editor Ashley Young<br />

New Productions Editor Allan Ames<br />

St<strong>and</strong>ards Editor David McDowell<br />

Articles in this newsletter do not necessarily<br />

constitute endorsement or the opinions<br />

of the editors or IS&T. Advertising <strong>and</strong><br />

copy are subject to acceptance by the editors.<br />

IS&T—The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong><br />

<strong>and</strong> <strong>Technology</strong>—is an international onprofit<br />

society whose goal is to keep members<br />

aware of the latest developments in<br />

photographic <strong>and</strong> other imaging fields<br />

through conferences, journals <strong>and</strong> other<br />

publications. We focus on imaging in all<br />

its aspects, with particular emphasis on<br />

silver halide, digital printing, electronic<br />

imaging, color science, phtofinishing, image<br />

preservation, pre-press technologies<br />

<strong>and</strong> hybrid imaging systems. The <strong>Society</strong><br />

presently has 2,500 members in 36 countries<br />

<strong>and</strong> 7 chapters.<br />

We publish the Journal of <strong>Imaging</strong> <strong>Science</strong><br />

& <strong>Technology</strong> <strong>and</strong> co-publish with<br />

SPIE the Journal of Electronic <strong>Imaging</strong>.<br />

We conduct 4 to 8 conferences per<br />

year on selected topics of imaging science<br />

<strong>and</strong> technology.<br />

©<strong>2001</strong> <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong><br />

<strong>Technology</strong>. All rights reserved.<br />

IS&T— The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong><br />

<strong>and</strong> <strong>Technology</strong>, 7003 Kilworth Lane,<br />

Springfield, VA 22151 USA. 703-642-<br />

9090; Fax: 703-642-9094; E-Mail:<br />

info@imaging.org; Web page: http://<br />

www.imaging.org.<br />

Inside This <strong>Issue</strong><br />

E-commerce .................. 4<br />

New Products ................ 6<br />

St<strong>and</strong>ards ....................... 9<br />

Calendar ...................... 12<br />

2 IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4—<strong>August</strong> <strong>2001</strong>


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

is readily accessible to the counterfeiter in the privacy of<br />

his own home. No longer does the print shop employee<br />

have to sneak in during off hours to photograph the images,<br />

burn the plates, mix the inks, print the notes <strong>and</strong><br />

clean the press. Now the counterfeiter can leisurely scan or<br />

download images, tweak the images in a graphics program<br />

<strong>and</strong> print when needed. This shift in venue is reflected in<br />

current U.S. seizure statistics. Be<strong>for</strong>e 1995, nearly all counterfeiting<br />

was done in professional print shops. Statistics<br />

<strong>for</strong> fiscal year 2000 indicate that 94% of the ink jet counterfeiting<br />

plants suppressed <strong>for</strong> which venues were reported<br />

were in homes. Nearly all the remaining operations suppressed<br />

were in venues such as hotels, dorm rooms, offices,<br />

schools <strong>and</strong> storage facilities.<br />

Until 1995, U.S. counterfeit currency was almost exclusively<br />

created by offset lithography. In the mid 1990's, the<br />

market exploded with inexpensive full color printers <strong>and</strong><br />

copiers. Since then these ink jet printers/copiers have increasing<br />

supplanted the offset printed counterfeit. Currently,<br />

almost half of the counterfeit notes passed domestically<br />

are ink jet counterfeits with essentially all of the<br />

domestic counterfeit printing operations employing ink<br />

jet machines See Figures 1 <strong>and</strong> 2.<br />

Figure 1. Domestic Counterfeit Passing Activity<br />

Figure 2. Domestic Counterfeiting Operations<br />

High Volume Threat<br />

As industrial print shops upgrade to realize the benefits of<br />

digital systems, this equipment will become more available<br />

to rogue individuals with criminal intentions. In fact, in a<br />

recent case, an operation using a digital press was discovered <strong>and</strong><br />

thwarted by police be<strong>for</strong>e any of the counterfeits were circulated.<br />

The counterfeiters had produced hundreds of millions worth of<br />

U.S. <strong>and</strong> German counterfeit over the course of a couple weeks.<br />

Fortunately, either due the lack of need or the lack of familiarity<br />

with the equipment, the full capabilities of the system were not<br />

exploited <strong>and</strong> no special attempts to simulate the security features<br />

of these banknotes were made.<br />

With these digital industrial presses, the major problems<br />

associated with both traditional offset equipment <strong>and</strong> modern<br />

digital systems are combined to <strong>for</strong>m a more challenging<br />

en<strong>for</strong>cement threat than either type of equipment alone. The<br />

high speed <strong>and</strong> high volumes associated with the methods of<br />

the traditional counterfeiter <strong>and</strong> the ease <strong>and</strong> flexibility of<br />

modern digital methods make counterfeiting easier.<br />

Banknote Design<br />

In the past, designing banknotes that would be secure<br />

against counterfeiting was relatively straight<strong>for</strong>ward. Cash<br />

was h<strong>and</strong>led only by human beings, <strong>and</strong> counterfeits were<br />

generated almost exclusively using cameras to image <strong>and</strong><br />

offset presses to print. The traditional techniques used to<br />

make banknotes, including h<strong>and</strong>-engraved designs, machinescrolled<br />

line-work, non-st<strong>and</strong>ard engraved <strong>and</strong> typographic<br />

lettering <strong>and</strong> seal styles, plus tightly registered front <strong>and</strong><br />

back offset rainbow tints, worked well in this environment.<br />

In recent decades, the requirements <strong>for</strong> banknote design<br />

have become more complex. Banknotes are h<strong>and</strong>led both by<br />

humans in direct transactions <strong>and</strong> by machines with varying<br />

ranges of sophistication, from simple over-the-counter authentication<br />

devices to complex, multi-detector, high-speed<br />

central bank processing machines. Methods of counterfeiting<br />

are not limited to traditional lithographic methods but<br />

extend to modern reprographics, such as office <strong>and</strong> desktop<br />

color copiers, scanners <strong>and</strong> printers. These new methods of<br />

counterfeiting require new methods of counteraction. One<br />

method employs traditional banknote designs that incorporate<br />

features that are reflective or diffractive, properties that<br />

are not captured in the imaging process, <strong>for</strong>cing the counterfeiter<br />

into additional processes to mimic the feature.<br />

The advancements in digital technology have also created<br />

new opportunities <strong>for</strong> banknote designers <strong>and</strong> good<br />

corporate citizens within the imaging industry. Digital techniques<br />

<strong>for</strong> both banknote designing <strong>and</strong> <strong>for</strong> anti-counterfeiting<br />

systems in imaging equipment have been developed <strong>and</strong><br />

implemented to make banknotes more secure. As new imaging<br />

technologies are developed <strong>and</strong> implemented, new alliances<br />

must be <strong>for</strong>med between the banknote <strong>and</strong> imaging<br />

industry to prevent its misuse <strong>for</strong> counterfeiting.<br />

Biography<br />

Sara E. Church is a program manager <strong>and</strong> research chemist<br />

in the Securities <strong>Technology</strong> Institute at the U.S. Bureau of<br />

Engraving <strong>and</strong> Printing. Her background includes a doctoral<br />

degree in physical chemistry <strong>and</strong> twelve years of experience<br />

at the Bureau in counterfeit deterrence. Her responsibilities<br />

include broad participation in programs to implement counterfeit<br />

deterrence <strong>and</strong> authentication features in U.S. currency.<br />

She participates extensively in national <strong>and</strong> international<br />

activities concerning counterfeit deterrence.<br />

IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4— <strong>August</strong> <strong>2001</strong> 3


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

E-commerce, After the Hype,<br />

the Naked Truth*<br />

Eddy Hagen, VIGC<br />

Introduction<br />

At the beginning of the magical<br />

year 2000 you had to be in to e-commerce<br />

to be taken seriously. Otherwise<br />

your company would have been one<br />

of the 'old economy', a species threatened<br />

with extinction. New companies<br />

emerged, the e-services proliferated.<br />

Now we're about a year later. And<br />

the l<strong>and</strong>scape has changed… Several<br />

e-commerce service providers had to<br />

cut down on personnel <strong>and</strong> costs, others<br />

merged or shifted focus. But is e-<br />

commerce already history or is there<br />

still a future <strong>for</strong> it?<br />

E-commerce<br />

The first question we have to ask<br />

ourselves is what is e-commerce? There<br />

are several definitions, but most commonly<br />

used is 'doing business by the<br />

means of electronic communication'.<br />

There is also a difference between<br />

e-commerce <strong>and</strong> e-business. E-commerce<br />

focuses on the 'selling' of products,<br />

where e-business integrates with<br />

the administrative <strong>and</strong> production<br />

processes.<br />

The expectations of e-commerce<br />

where very high. Thanks to the use<br />

of open technology <strong>and</strong> the easy access<br />

to the Internet, e-commerce<br />

would change the way we are doing<br />

business. It would open up the markets,<br />

in a way that the buyer would<br />

always get the best price. Virtual<br />

shops like Amazon.com emerged <strong>and</strong><br />

their stocks went sky high.<br />

Also the people in the graphic arts<br />

industry were believers. A research by<br />

Cahners Research (1) showed that<br />

77% of the graphic arts companies<br />

thought that they could offer a better<br />

service thanks to e-commerce. About<br />

55% believed that it would generate<br />

more jobs <strong>and</strong> 49% believed that they<br />

would be more competitive.<br />

Another research, by CAP Ventures<br />

(2), showed that printers believed that<br />

internet-based workflow tools <strong>and</strong><br />

process automation tools would improve<br />

their margins in excess of 20%.<br />

Print buyers find e-commerce appropriate<br />

<strong>for</strong> business cards <strong>and</strong> other<br />

simple print jobs. But only 7% believe<br />

it would be suitable <strong>for</strong> complex<br />

print jobs such as catalogs or<br />

annual reports.<br />

The Technological Enablers<br />

Using electronic communication<br />

to do business is not new. In the 'old<br />

days' it used to be called EDI <strong>and</strong> it<br />

was rather expensive. The Internet<br />

changed this. The connection is<br />

cheap <strong>and</strong> it uses open st<strong>and</strong>ards. The<br />

rise of software-tools like Java <strong>and</strong><br />

XML <strong>and</strong> protocols like TCP/IP<br />

paved the path <strong>for</strong> e-commerce.<br />

Broadb<strong>and</strong> Internet-access is already<br />

widespread in the US. In Europe<br />

ADSL <strong>and</strong> cable modem are becoming<br />

more <strong>and</strong> more popular, but<br />

still, most of the Internet connections<br />

are made with a simple modem <strong>and</strong><br />

telephone line. Leased lines, with a<br />

fixed <strong>and</strong> guaranteed b<strong>and</strong>width,<br />

aren't common.<br />

The Upcoming St<strong>and</strong>ards<br />

Exchanging data in an electronic<br />

<strong>for</strong>m is one of the key issues in e-commerce.<br />

This has to be done in a specific<br />

<strong>for</strong>m. In the graphic arts industry<br />

we see the rise of several st<strong>and</strong>ards.<br />

JDF<br />

The first is of course JDF, the Job<br />

Definition Format. A new, xml-based<br />

job ticket with important founders:<br />

Adobe, Agfa, Heidelberg <strong>and</strong> MAN<br />

Rol<strong>and</strong>. It integrates all computeraided<br />

business <strong>and</strong> production processes<br />

in the graphic arts industry,<br />

starting with the 'genesis' of a document<br />

<strong>and</strong> ending with the delivery. It<br />

is designed to streamline the in<strong>for</strong>mation<br />

exchange between different<br />

applications <strong>and</strong> systems.<br />

JDF is a framework, which has to<br />

be implemented in individual<br />

workflow solutions, in other words:<br />

in specific job tickets.<br />

JDF is now managed by CIP3,<br />

which changed its name into CIP4:<br />

International Cooperation <strong>for</strong> the Integration<br />

of Processes in Prepress,<br />

Press <strong>and</strong> Postpress.<br />

a strong focus on e-commerce. They<br />

found - from their point of view -<br />

some gaps in JDF, i.e. the commercial<br />

part of the process. This is the<br />

reason why PrintTalk 'combines' JDF<br />

with cXML (commercial XML). In<br />

cXML all transactions of a selling /<br />

buying process are defined. So, combining<br />

JDF with cXML gives a strong<br />

job ticket <strong>for</strong>mat.<br />

PCX<br />

But there is one e-commerce company<br />

that is not in the PrintTalk initiative:<br />

PrintCafé. At Drupa they<br />

launched their initiative: PCX, which<br />

st<strong>and</strong>s <strong>for</strong> eProduction eCommerce<br />

eXchange. It was said that it would<br />

be a competitor <strong>for</strong> the JDF, but later<br />

this was changed <strong>and</strong> PCX would be<br />

another implementation of JDF (announced<br />

august 2000).<br />

A Classification<br />

There are several ways to classify<br />

the e-commerce providers.<br />

A first one is what kind of product<br />

or which kind of service they provide.<br />

We can distinguish 3 kinds: software,<br />

services via a portal <strong>and</strong> ASP's (application<br />

service providers).<br />

Another way of classifying them<br />

is looking at their target audience:<br />

print buyers, printers or both.<br />

The third way is the most interesting<br />

one: the focus of the 'solution'.<br />

One is what kind of product or which<br />

kind of service they provide. We can<br />

distinguish 3 kinds: software, services<br />

via a portal <strong>and</strong> ASP's (application<br />

service providers).<br />

Another way of classifying them<br />

is looking at their target audience:<br />

print buyers, printers or both.<br />

The third way is the most interesting<br />

one: the focus of the 'solution'.<br />

Commercial Solutions<br />

A first group of e-commerce solutions<br />

are the commercial solutions.<br />

This includes marketplaces <strong>and</strong> print<br />

procurement solutions.<br />

The proposition of marketplaces<br />

is very simple: matching buyers <strong>and</strong><br />

sellers. They position themselves to<br />

print buyers as the perfect way to get<br />

the best offer; of course much better<br />

then they have at the moment. To the<br />

printers they position themselves as<br />

the perfect way to generate extra<br />

work. Extra work at a very low price?<br />

PrintTalk<br />

No! Only 20% of the print buyers<br />

A first implementation of JDF is choose <strong>for</strong> the cheapest offer, according<br />

to one of the big marketplaces…<br />

PrintTalk. A group of companies, with<br />

A dodge or reality?<br />

*Paper presented at IS&T's DPP<strong>2001</strong> - International Conference on Digital Production Printing <strong>and</strong> Industrial Applications, May 16, <strong>2001</strong>.<br />

4 IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4—<strong>August</strong> <strong>2001</strong>


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

The business model is very interesting,<br />

at least <strong>for</strong> the print buyers.<br />

The service is free <strong>for</strong> them. Printers<br />

sometimes have to pay a 'membership<br />

fee' <strong>and</strong> they have to pay a fee on the<br />

closed deal. One of the marketplaces<br />

even charges a 2% fee on all subsequent<br />

jobs <strong>for</strong> the same print buyer<br />

<strong>for</strong> a period of 2 years!<br />

There are also 'closed' systems<br />

were e.g. a print buyer works with<br />

several printers <strong>and</strong> they all have access<br />

to the same service.<br />

The commercial solutions can be<br />

extended with jobtracking, groupware<br />

<strong>and</strong> other collaboration tools.<br />

Some systems work with 'free <strong>for</strong>ms'<br />

<strong>for</strong> RFQ's (request <strong>for</strong> quotes), but<br />

most use strictly defined rules. This<br />

is the preferable way, because print is<br />

a rather complex product <strong>and</strong> a small<br />

change in specifications can have a<br />

big difference in prize as a consequence.<br />

To prevent errors, these strict<br />

rules are a necessity.<br />

Administrative Solutions<br />

Most of the time, there is an overlap<br />

of the commercial <strong>and</strong> administrative<br />

solutions. The services offered<br />

are ordering, jobtracking, …<br />

Production Oriented Solutions<br />

The largest <strong>and</strong> most interesting<br />

part of the solutions is production<br />

oriented. We can distinguish several<br />

types, from very simple to very complex.<br />

But they all offer some kind of<br />

automation or streamlining of the<br />

production.<br />

The first <strong>and</strong> least complex solutions<br />

are the template based on-line<br />

ordering systems. They are mainly<br />

used <strong>for</strong> business cards <strong>and</strong> other stationary.<br />

The buyer can choose <strong>for</strong>m<br />

different templates, he fills in the<br />

necessary fields (e.g. name, address,<br />

…) <strong>and</strong> he can upload a logo. He can<br />

view a 'softproof' on screen <strong>and</strong> order<br />

his print job.<br />

The advantages are obvious. The<br />

print buyer does whole the work,<br />

makes fewer mistakes - or at least<br />

doesn't admit making a mistake. And<br />

the printer gets a perfect file. A study<br />

from iPrint.com, one of the first to<br />

offer such a solution, revealed that<br />

the amount of reprints lowered from<br />

between 10 <strong>and</strong> 15% to less then 1%!<br />

The second group of solutions is<br />

catalogue-based solutions. E.g. the<br />

marketing department can choose<br />

from a catalogue of brochures <strong>and</strong><br />

order them on-line. It is not possible<br />

to alter the document.<br />

A step further is the solutions where<br />

you can assemble <strong>and</strong> personalize<br />

documents on-line. Here you can<br />

choose from a library the parts which<br />

have to be assembled to build a personalized<br />

document.<br />

All kinds of workflow related services<br />

have been brought to the<br />

Internet: digital asset management,<br />

on-line proofing, on-line preflighting,<br />

…<br />

Also the whole workflow can be<br />

opened via the Internet. Recently we<br />

see more <strong>and</strong> more workflow management<br />

systems with an Internet addon<br />

or plug-in. This will enable clients<br />

to access the workflow management<br />

system via the Internet <strong>and</strong> look<br />

at in<strong>for</strong>mation like jobtracking or<br />

view proofs.<br />

Similar services are project management<br />

<strong>and</strong> collaboration tools via<br />

the Internet.<br />

There are also many additional<br />

service, like in<strong>for</strong>mation services,<br />

data transmission, even color correction<br />

via the Internet are possible.<br />

The Economics…<br />

The business models of the e-commerce<br />

solutions depend upon the kind<br />

of solution. If it is software, the costs<br />

will be quite simple to calculate: the<br />

investment plus the support contract.<br />

Service providers who use websites<br />

<strong>and</strong> portals usually charge a transaction<br />

fee (commonly 1 to 2%). Some<br />

charge a (small) subscription fee. But<br />

there are also service providers who<br />

will charge the transaction fee on all<br />

subsequent jobs, <strong>for</strong> a period of 2<br />

years! So it's very important to look<br />

at this aspect, otherwise it can be a<br />

financial disaster.<br />

The ASP-models are usually more<br />

complex. First you have the fee <strong>for</strong><br />

setting up the service, e.g. 'br<strong>and</strong>ing'<br />

your website. Then there will be a<br />

monthly or yearly fee <strong>for</strong> using their<br />

service <strong>and</strong> some charge an additional<br />

transaction fee.<br />

If we look at the costs <strong>for</strong> the<br />

printer, we have the costs related to<br />

the e-commerce services. But that's<br />

not all. The software, setup fees, transaction<br />

costs, investments in hardware<br />

are just the beginning.<br />

Hosting the website <strong>and</strong> e-services<br />

can be done internally or externally.<br />

In both cases this will cost money,<br />

either on personnel <strong>and</strong> b<strong>and</strong>width<br />

or on a fee <strong>for</strong> the service provided<br />

by the hosting company.<br />

If the e-services a printer wants to<br />

provide also include jobtracking, this<br />

means that there must be a connection<br />

between the e-services, the MISsystem<br />

(management in<strong>for</strong>mation<br />

system) <strong>and</strong> the production. Otherwise<br />

keeping track of a job can be<br />

hard <strong>and</strong> the in<strong>for</strong>mation won't be in<br />

real-time. These connections are usually<br />

possible, but can require additional<br />

software.<br />

An important factor is the required<br />

b<strong>and</strong>width. For some applications,<br />

you will need to have a broadb<strong>and</strong><br />

Internet access, e.g. ADSL, cable modem<br />

or a leased line. For 'have duty'<br />

ASP-service, the cost of the Internetconnection<br />

can be quite high, certainly<br />

in Europe. And if you host your<br />

own website with e-services, you<br />

must be able to guarantee a minimum<br />

uptime of over 99,9%. If a service<br />

provider hosts your site, this can be<br />

part of the service level agreement.<br />

The Naked Truth<br />

After the hype, the naked truth. What<br />

is it really good <strong>for</strong>, all this e-stuff?<br />

The marketplaces didn't really meet<br />

their promises. Probably <strong>for</strong> a very logical<br />

reason: they are too expensive. The<br />

margins in the graphic arts industry are<br />

already very low. Giving up 1 or 2% of<br />

the margin on a job where price will<br />

be one of the most important criteria is<br />

a financial bleeding.<br />

If we look at the printed products,<br />

we have to be aware that 'print' is not<br />

a uni<strong>for</strong>m product, nor a commodity.<br />

Business cards are something completely<br />

different from personalized<br />

catalogs. The realization of a print<br />

job often is a project, not just a buy /<br />

sell activity. It's an interaction between<br />

several parties. So communication<br />

is important.<br />

If we look at the different types of<br />

print jobs, we can identity some that<br />

are more or less st<strong>and</strong>ardized: business<br />

cards, letterheads <strong>and</strong> other stationary.<br />

If this is a large part of your<br />

business, an on-line solution can be<br />

very interesting. Either a template<br />

based or a catalog based solution. Big<br />

corporations are the perfect clientele<br />

<strong>for</strong> this kind of services. And we have<br />

already seen several successful implementations.<br />

For the more complex job types,<br />

collaboration tools <strong>and</strong> workflow<br />

solutions can be very interesting. But<br />

<strong>for</strong> the latter you certainly need to<br />

Continued on page 8.<br />

IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4— <strong>August</strong> <strong>2001</strong> 5


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

NEW PRODUCTS<br />

New Products<br />

Edited by Allen Ames<br />

A<br />

B<br />

C<br />

D<br />

DIGITAL CAMERAS<br />

KODAK DCS 720X (A)<br />

Successor to the DCS 620x digital<br />

camera, the new model has the<br />

ISO settings available -400 to 6400<br />

(calibrated to 4000) <strong>and</strong> two-stop<br />

push <strong>for</strong> exposures at up to 2560 --<br />

with a wide range of functional enhancements.<br />

Based on the Nikon F5 camera<br />

body, the DCS 720x camera features<br />

a burst rate of 4.3 fps <strong>and</strong> burst depth<br />

of 25 images. Shutter response speed<br />

has been improved so it now rivals<br />

that of conventional film cameras.<br />

Kodak's newest camera features 2-<br />

megapixel resolution.<br />

The DCS 720x camera uses<br />

Kodak's improved, proprietary indium<br />

tin oxide (ITO) full-frame CCD<br />

sensor, color filter array (CFA) pattern<br />

<strong>and</strong> low-noise electronics, including<br />

a new software noise-reduction<br />

filter. The CFA delivers unsurpassed<br />

spectral response <strong>for</strong> exceptional<br />

picture quality at extremely<br />

high ISO ranges.<br />

Photographers will appreciate<br />

"Picture Protection" - a package of<br />

complementary features including<br />

post-shot exposure compensation,<br />

white balance correction <strong>and</strong> file recovery.<br />

Direct e-mail image transmission<br />

over web-enabled cellular<br />

phones will become available as an<br />

upgrade later this year.<br />

Website: http://www.kodak.com/<br />

go/dcs720x.com<br />

KODAK DCS PRO BACK (B)<br />

Kodak announces the Kodak Professional<br />

DCS Pro Back digital camera<br />

with unprecedented 16-<br />

megapixel resolution to create large,<br />

versatile 48-megabyte image files.<br />

This digital camera is designed <strong>for</strong><br />

commercial locations <strong>and</strong> tabletop<br />

photography <strong>and</strong> high-end portraiture<br />

applications. Complementing<br />

the DCS Pro Back is Kodak Professional<br />

DCS Capture Studio Software<br />

Version 1.5, a powerful st<strong>and</strong>-alone<br />

application <strong>for</strong> capture <strong>and</strong> editing<br />

digital images.<br />

Website: http://www.kodak.com<br />

PENTAX OPTIO 330 (C)<br />

PENTAX Corporation has announced<br />

the Optio 330, the smallest<br />

<strong>and</strong> lightest digital camera on the<br />

market within the 3 megapixel CCD,<br />

3X optical zoom lens category. The<br />

Optio 330 has a selection of shooting<br />

modes <strong>for</strong> a variety of situations<br />

<strong>and</strong> a range of options <strong>for</strong> exposure,<br />

focusing, <strong>and</strong> flash. It can record<br />

movies with its 3.34 megapixel, primary<br />

color filter CCD <strong>for</strong> a duration<br />

of up to 30 seconds at 15 frames/sec.<br />

Movies are recorded in AVI <strong>for</strong>mat <strong>and</strong><br />

can be played back via PC, using a<br />

USB connection.<br />

The Optio 330 has a built in alarm<br />

clock function, which can be set to<br />

display the photo of your choice,<br />

mode memory function, <strong>and</strong> a video<br />

output function that allows recorded<br />

images to be viewed on a TV screen<br />

as a slide show.<br />

For more in<strong>for</strong>mation call: (303)<br />

799-8000 x261 Website: http://<br />

www.PENTAXUSA.com<br />

SAMSUNG DIGIMAX 210 SE (D)<br />

Samsung Opto-Electronics<br />

America, Inc. has announced the<br />

Digimax 210 SE. It has a 2.1<br />

megapixel 3X optical <strong>and</strong> 2X digital<br />

zoom or CCD <strong>and</strong> features an F5.8<br />

- 17.4mm lens that is equivalent to<br />

380115mm in 35mm <strong>for</strong>mat <strong>and</strong> a<br />

1.8" TFT color LCD monitor<br />

(528x220). The Digimax 210 SE incorporates<br />

a real image zoom optical<br />

viewer <strong>and</strong> auto focus with a focusing<br />

range of 0.8m - 0.2m - 0.8m.<br />

The image size is 1600x1200 <strong>and</strong><br />

800x600. Other features include a removable<br />

8MB compact flash card.<br />

The shutter is a mechanical <strong>and</strong> electronic<br />

shutter: ½ - 17.500 sec; white<br />

balance, auto/manual; exposure,<br />

type: program AE, exposure compensation:<br />

-2.0 +2.0; self timer, <strong>and</strong> 10<br />

second delay.<br />

Website: http://www.samsung.com<br />

6 IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4—<strong>August</strong> <strong>2001</strong>


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

PAPER<br />

KODAK METALLIC COLOR<br />

PAPER LINE-UP<br />

Kodak Professional's new color<br />

negative paper features a metallic undertone<br />

that adds a cutting-edge look<br />

suitable <strong>for</strong> a wide range of professional<br />

photography. The Color Metallic<br />

Paper opens a host of opportunities<br />

<strong>for</strong> unique, eye-catching, retail<br />

display material <strong>and</strong> other large-<strong>for</strong>mat<br />

displays with its 50-inch wide<br />

rolls. Photographers who have used<br />

the paper say their prints have a 3/d<br />

quality to them <strong>and</strong> that they have<br />

achieved colors that were not possible<br />

using st<strong>and</strong>ard color negative<br />

papers.<br />

TETENAL PREMIUM FINE ART<br />

PAPER<br />

Tetenal has exp<strong>and</strong>ed its highquality<br />

ink-jet material in its spectra<br />

jet range to include a Fine Art subrange.<br />

The new Premium Fine Art<br />

Glossy Paper 290g is one of the heaviest<br />

ink-jet papers ever, which makes<br />

printouts look of even higher quality.<br />

The degree of whiteness displayed<br />

by the first-class paper is no<br />

less impressive. A special coating ensures<br />

that the ultra "photographic"<br />

impression thus achieved is complemented<br />

by intense <strong>and</strong> finely differentiated<br />

color reproduction <strong>and</strong> high<br />

dot sharpness. It is both water <strong>and</strong><br />

smudge resistant.<br />

Kodak's Large Format Printer<br />

LARGE FORMAT<br />

PRINTERS<br />

KODAK EXPANDS 4000<br />

INKJET PRINTER SERIES<br />

Kodak Professional announces the<br />

4860 <strong>and</strong> 4842 Large-Format inkjet<br />

printers. These thermal head-based<br />

printers are 600 dpi writing systems<br />

that MicroBurst technology use the<br />

means which fewer passes to produce<br />

the high image<br />

quality typically<br />

associated<br />

with more<br />

passes <strong>and</strong><br />

longer print<br />

times.<br />

Website:<br />

http://www.<br />

kodak.com<br />

NEW PRODUCTS<br />

SCANNERS<br />

ULTRA-FAST 1728 PIXEL, 250<br />

PPM SCANNER MODULE<br />

Designed <strong>for</strong> high-speed scanning<br />

applications, the Peripheral <strong>Imaging</strong><br />

Corporation PI227 module is capable<br />

of outputting up to 15,000 - A4 document<br />

size duplex images per hour<br />

capturing both sides of the document<br />

simultaneously, at a resolution of 8<br />

dots/mm.<br />

The integrated chips include the<br />

photo-sensors' associated multiplex<br />

switches, digital shift register <strong>and</strong><br />

chip selection switch. Four bufferamplifiers<br />

output the individual pixel<br />

signal to the users image acquisition<br />

<strong>and</strong> storage system. The module contains<br />

a 660nm LED light bar <strong>and</strong> 1:1<br />

graded indexed micro lens array that<br />

focuses the document onto the imager<br />

sensing line.<br />

Volume production pricing <strong>for</strong> the<br />

PI227MC-A4 is typically less than<br />

$100. Prototype quantities are available<br />

<strong>for</strong> evaluation from stock at $175<br />

each.<br />

For further in<strong>for</strong>mation Telephone:<br />

408-428-0123; Fax: 408-<br />

428-0168; Website: http://www.pimaging.com<br />

SOFTWARE<br />

LAMDA RESEARCH<br />

TRACEPRO ® RC<br />

Lambda Research Corp. announces<br />

release of its TracePro RC<br />

software <strong>for</strong> illumination <strong>and</strong> optomechanical<br />

analysis. The TracePro<br />

line now includes four editions:<br />

TracePro RC, LC, St<strong>and</strong>ard <strong>and</strong> Expert.<br />

The new TracePro RC edition<br />

was specifically designed <strong>for</strong> lighting<br />

engineers as a CAD tool <strong>for</strong> reflector<br />

design. This easy-to-use product<br />

features a CAD interface to create<br />

almost any reflector geometry. Easy<br />

mouse-driven screens add surface<br />

properties that reflect, absorb <strong>and</strong> scatter<br />

light from built-in catalogs or<br />

customizable surface properties. Finally,<br />

pull-down menus add sources<br />

from included bulb catalogs or create<br />

customized new ones. A full set<br />

of output capability is included in<br />

the program including irradiance/illuminance<br />

maps, c<strong>and</strong>ela plots, <strong>and</strong><br />

both IES <strong>and</strong> Eulumdat output <strong>for</strong>mats.<br />

Website: http://www.lamdares.com<br />

ZEISS AXIO "AUTOFOCUS"<br />

Carl Zeiss, Inc. has introduced<br />

AxioVision "Autofocus" software<br />

module, designed to make documentation<br />

of microscopic examinations<br />

reliable <strong>and</strong> accurate. "Autofocus"<br />

software will automatically optimize<br />

your microscope <strong>and</strong> digital camera<br />

settings to always take razor-sharp<br />

<strong>and</strong> crystal clear images of your specimen.<br />

The optimum focus position is<br />

determined by digital image analysis.<br />

This benefit is especially useful<br />

in fluorescence photography.<br />

"Autofocus" software can also be used<br />

in reflected, transmitted, <strong>and</strong> incident<br />

light, <strong>and</strong> in brightfield, darkfield <strong>and</strong><br />

fluorescence without any need <strong>for</strong><br />

special hardware.<br />

Website: http://www.zeiss.com<br />

IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4— <strong>August</strong> <strong>2001</strong> 7


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

NEW PRODUCTS<br />

ILLUMINATORS<br />

CHUI FO-50 ILLUMINATOR<br />

Chiu Technical Corporation has<br />

introduced the FO-50 high intensity<br />

fiber optic illuminator, with the<br />

smallest footprint in its Chiu line.<br />

ENZ Lamp color temperature is<br />

3450°K. The FO-50 is a low profile<br />

(5" high) halogen light source that<br />

conserves lab bench space while providing<br />

specimen lighting <strong>for</strong> microscopic,<br />

borescopic <strong>and</strong> endoscopic<br />

examination.<br />

The front panel rotary dimmer adjusts<br />

FO-50's voltage <strong>and</strong> controls a<br />

continuous light flow.<br />

The precision illuminator accommodates<br />

single <strong>and</strong> bifurcated flexible<br />

fiber bundles, as well as st<strong>and</strong>ard<br />

<strong>and</strong> adjustable ring lights.<br />

Tel: (631)544-0606.Fax: (631)<br />

544-0809; Website: http://<br />

www.chiutech.com<br />

Disclaimer<br />

Please be advised that material<br />

presented in the New Products<br />

Update is solely <strong>for</strong> your in<strong>for</strong>mation,<br />

<strong>and</strong> that IS&T cannot be<br />

responsible <strong>for</strong> the accuracy or<br />

the content. IS&T <strong>and</strong> its editors<br />

rely exclusively on the representation<br />

of manufacturers, representatives<br />

or vendors of the<br />

products <strong>and</strong> services described.<br />

Continued from page 5.<br />

have the connection between the production,<br />

the MIS-system <strong>and</strong> the e-services<br />

you want to provide. This may<br />

be a difficult <strong>and</strong> expensive job. So the<br />

first job has to be the internal organization<br />

of the in<strong>for</strong>mation flow. It is advisable<br />

to open this up to your own<br />

people, be<strong>for</strong>e opening it up to clients.<br />

And last of all, never <strong>for</strong>get the personal<br />

touch. E-commerce can enhance<br />

the relation with customers, but it can<br />

never replace a face-to-face contact.<br />

There will always be sales people who<br />

will visit clients <strong>and</strong> prospects <strong>and</strong> <strong>for</strong><br />

complex projects, there will be project<br />

meetings. E-commerce will be a tool<br />

to support these, but won't replace them.<br />

Some people say that Europe is lagging<br />

behind on the US, about 18<br />

months. We have seen a different, but<br />

more realistic approach in Europe. In<br />

the US, where the e-hype started, many<br />

service providers saw the graphic arts<br />

as just another business they could provide<br />

with an e-commerce solution.<br />

Many of them didn't really underst<strong>and</strong><br />

the business printers are in. After a short<br />

while they discovered some essential<br />

problems, i.e. the connection with<br />

MIS-systems <strong>and</strong> the production. Also<br />

the complexity of print jobs was often<br />

underestimated. The service providers<br />

who did have knowledge about the<br />

graphic arts business, are the ones who<br />

survived the first crisis.<br />

The e-commerce solutions in Europe<br />

started from within the workflow.<br />

It is an extension of the workflow management<br />

systems that are in place. This<br />

makes the implementation a lot easier.<br />

We also see lots of printers <strong>and</strong> prepress<br />

companies who develop their<br />

own systems, based upon their own<br />

experiences <strong>and</strong> to provide a service<br />

to their existing clients.<br />

Conclusion<br />

The hype is over <strong>and</strong> <strong>for</strong> some companies<br />

it even became a hell. Nevertheless,<br />

e-commerce - or better e-business<br />

- has its benefits, if it's is implemented<br />

in the right way <strong>and</strong> focused<br />

to the right people <strong>and</strong> services. These<br />

were the problems with several e-commerce<br />

solutions; they treated the<br />

graphic arts like just another industry<br />

<strong>and</strong> had no feeling with the 'real world'.<br />

If you use the right tools, e-commerce<br />

can have a big power: it can<br />

strengthen the relationship with the<br />

clients. And isn't that what we are all<br />

looking <strong>for</strong>?<br />

PS: An e-commerce solution should<br />

also work properly… During our research<br />

we found several templatebased<br />

systems that were very slow, although<br />

we used a 128 Kbps-line. And<br />

one of them crashed every time we tried<br />

to use it…<br />

References<br />

1. Cahners Research, printCafe Image<br />

Study, April 2000<br />

2. Print e-Procurement in the U.S. An<br />

Industry Overview, CAP Ventures,<br />

2000<br />

VIGC<br />

Eddy Hagen (born 9 October 1965)<br />

has a degree in Photography <strong>and</strong> in Communication<br />

Management. He has been<br />

active in the graphic arts industry <strong>for</strong> more<br />

than 11 years. First he worked <strong>for</strong> the Belgian<br />

Federation <strong>for</strong> the Graphic Arts Industry.<br />

Afterwards we worked as pre-press<br />

manager <strong>for</strong> a small editor <strong>and</strong> publicity<br />

agency. He has been involved with VIGC<br />

from the beginning, in 1998, where he is<br />

responsible <strong>for</strong> training <strong>and</strong> trend watch.<br />

VIGC, the Flemish Innovation Centre<br />

<strong>for</strong> Graphic Communication, recently<br />

launched a new service: Graphic<br />

Brain.com. It is a specialized search engine,<br />

focused on the graphic arts <strong>and</strong><br />

publishing industry <strong>and</strong> related areas.<br />

Build on powerfull technology (Autonomy<br />

<strong>and</strong> MediaMine) <strong>and</strong> with a very<br />

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See <strong>for</strong> yourself: www.graphicbrain.com.<br />

8 IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4—<strong>August</strong> <strong>2001</strong>


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

St<strong>and</strong>ards Update<br />

David McDowell, Editor<br />

The PDF/X Family of St<strong>and</strong>ards<br />

This issue of the St<strong>and</strong>ards Update<br />

focuses on a family of st<strong>and</strong>ards<br />

being developed within ISO TC130<br />

(Graphic technology) that is revolutionizing<br />

the exchange of material<br />

between providers <strong>and</strong> publishers/<br />

printers. It is also unique in that it<br />

demonstrates a new style of cooperation<br />

between the owner of an industry<br />

specification <strong>and</strong> the activities of<br />

an accredited st<strong>and</strong>ards body to <strong>for</strong>malize<br />

the use of certain aspects of<br />

that specification.<br />

The PDF/X family of st<strong>and</strong>ards<br />

is: 1) a focused subset of the Adobe<br />

PDF file <strong>for</strong>mat specification; 2) intended<br />

<strong>for</strong> reliable graphic arts data<br />

exchange; 3) defined in ISO st<strong>and</strong>ards.<br />

The first question most people<br />

have is: "Why do we need more file<br />

<strong>for</strong>mats? Aren't the <strong>for</strong>mats out there<br />

already good enough?". The answer<br />

is both yes <strong>and</strong> no. The most reliable<br />

file exchange <strong>for</strong>mat <strong>for</strong> graphic arts<br />

applications has been TIFF/IT (<strong>for</strong>mally<br />

known as ISO 12639:1998,<br />

Graphic technology - Prepress digital<br />

data exchange - Tag image file<br />

<strong>for</strong>mat <strong>for</strong> image technology (TIFF/<br />

IT)). It has <strong>and</strong> will continue to serve<br />

the industry well, but it is restricted<br />

to raster data. An additional st<strong>and</strong>ard<br />

<strong>for</strong>mat is required that will support<br />

object based file types in addition to<br />

raster data.<br />

As we look at this class of file<br />

<strong>for</strong>mats we really have too many to<br />

choose from - most of them unique to<br />

specific application programs. PDF<br />

is more general, but has so many options<br />

that it is very difficult to be sure<br />

that the sender <strong>and</strong> receiver of a file<br />

have the same underst<strong>and</strong>ing of the<br />

options chosen <strong>and</strong> how to h<strong>and</strong>le<br />

them. PDF by itself does not provide<br />

the level of reliability required <strong>for</strong> the<br />

graphic arts industry - particularly <strong>for</strong><br />

catalogue <strong>and</strong> advertising material.<br />

This is where the "/X" in PDF/X<br />

comes in. Although never <strong>for</strong>mally<br />

defined, the "/X" to most of the folks<br />

involved in the st<strong>and</strong>ards activity<br />

represented reliable eXchange. This<br />

is accomplished by identifying a limited<br />

set of PDF objects that may be<br />

used <strong>and</strong> adding restrictions to the<br />

use, or <strong>for</strong>m of use, of those objects,<br />

<strong>and</strong>/or keys within those objects. The<br />

goal is that as long as both the sender<br />

<strong>and</strong> receiver of a data file use applications<br />

that meet the same PDF/X restrictions,<br />

then the received file when<br />

printed will be exactly what the<br />

sender intended - no surprises <strong>and</strong> no<br />

detailed conversations to iron out the<br />

details!<br />

The term "blind exchange" conveys<br />

some of the intent behind the<br />

development work. The belief is that,<br />

particularly <strong>for</strong> the placement of advertising,<br />

the prepress shop that created<br />

the final ad file should be able<br />

to send the same file to anyone the<br />

agency has contracted with to print<br />

the ad. PDF/X should be an electronic<br />

substitute <strong>for</strong> the distribution of film<br />

separations that worked so well <strong>for</strong><br />

so long.<br />

One other caution, many people<br />

confuse the Adobe products such as<br />

Acrobat <strong>and</strong> Distiller, that use the PDF<br />

file <strong>for</strong>mat, with the PDF file <strong>for</strong>mat<br />

specification itself. They are two different<br />

things. Both Acrobat <strong>and</strong> Distiller<br />

are based on the PDF file <strong>for</strong>mat<br />

specification <strong>and</strong> read or create many<br />

different types of PDF files whose features<br />

depend on the particular settings<br />

used. However, as yet there is not a<br />

check box in either product that says<br />

PDF/X.<br />

The Members of the Family<br />

The PDF/X family of st<strong>and</strong>ards<br />

includes a st<strong>and</strong>ard (ISO 15929:<strong>2001</strong>,<br />

Graphic technology - Prepress digital<br />

data exchange - Guidelines <strong>and</strong><br />

principles <strong>for</strong> development of PDF/<br />

X st<strong>and</strong>ards) that specifies the guidelines<br />

<strong>and</strong> principles that serve as the<br />

basis <strong>for</strong> the development of the parts<br />

of ISO 15930 that define the use of<br />

the Portable Document Format (PDF)<br />

in various graphic technology applications.<br />

National bodies are also<br />

encouraged to base any st<strong>and</strong>ards that<br />

define the use of the PDF file <strong>for</strong>mat<br />

<strong>for</strong> graphic technology applications<br />

on this International St<strong>and</strong>ard.<br />

The rest of the PDF/X family is<br />

contained in the multi-part st<strong>and</strong>ard<br />

ISO 15930, Graphic technology -<br />

Prepress digital data exchange - Use<br />

of PDF. There are currently three parts<br />

identified <strong>and</strong> in preparation. These are:<br />

• Part 1: Complete exchange us<br />

ing CMYK data (PDF/X-1 <strong>and</strong><br />

PDF/X-1a),<br />

• Part 2: Partial exchange (PDF/X-<br />

2), <strong>and</strong><br />

• Part 3: Blind exchange suitable<br />

<strong>for</strong> color-managed workflows<br />

(PDF/X-3).<br />

A common question is "why so<br />

many different parts or options? All<br />

graphic arts electronic data exchange<br />

is a compromise between three issues<br />

- reliability, flexibility, <strong>and</strong> application<br />

complexity (<strong>and</strong> cost). If we had<br />

only a single <strong>for</strong>mat specification <strong>for</strong><br />

the most reliable simplest exchange,<br />

it would not meet many real workflow<br />

needs. Conversely, a very flexible allin-one<br />

approach would put a burden<br />

on many application areas that do not<br />

want to pay <strong>for</strong> features that they will<br />

not use. A good example of this is the<br />

support <strong>for</strong> OPI (Open Prepress Interface<br />

Specification - a method used to<br />

reference external files <strong>for</strong> substitution<br />

at time of final imaging). Some<br />

markets absolutely insist that it is a<br />

required feature; others say that requiring<br />

the inclusion of the OPI capability<br />

will make the receiving<br />

applications too costly <strong>for</strong> widespread<br />

use. The nub of the problem<br />

is this: If PDF/X is to be successful,<br />

every receiving software application<br />

must be able to read <strong>and</strong> appropriately<br />

process all con<strong>for</strong>ming PDF/X<br />

files as defined <strong>for</strong> that compliance<br />

level.<br />

Base PDF/X<br />

A key requirement of ISO 15929,<br />

or Base PDF/X, is that "The PDF file<br />

<strong>for</strong>mat, as defined in the Portable<br />

Document Format Reference Manual,<br />

shall not be violated. " It further states<br />

"PDF/X st<strong>and</strong>ards should be developed<br />

as far as is possible without adding<br />

extensions to the PDF file <strong>for</strong>mat<br />

upon which they are based. When it<br />

is found absolutely necessary to extend<br />

beyond the relevant version of<br />

PDF, the following guidelines shall<br />

be taken into account:<br />

o Care should be taken to avoid<br />

the mechanisms <strong>and</strong> constructs used<br />

in a part of ISO 15930 coming into<br />

conflict with the mechanisms <strong>and</strong><br />

constructs that might be expected to<br />

be added to a future version of PDF<br />

to provide the same functionality.<br />

• Extensions to PDF shall be constructed<br />

in such a way that the result-<br />

STANDARDS<br />

IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4— <strong>August</strong> <strong>2001</strong> 9


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

STANDARDS<br />

ing file may still be read without error<br />

by a PDF compliant reading application<br />

that is not also compliant<br />

with the part of ISO 15930 st<strong>and</strong>ard<br />

being developed, <strong>and</strong> by reading applications<br />

compliant with other parts<br />

of ISO 15930.<br />

• Wherever possible the extensions<br />

should be specified in such a<br />

way as to maximize the probability<br />

that they may be implemented using<br />

plugins or other minor extensions to<br />

existing mainstream PDF applications.<br />

• Extensions that will cause a significant<br />

difference in output when<br />

processed by a PDF/X complient application<br />

as opposed to a baseline<br />

PDF application should only be<br />

added after conclusive discussion<br />

<strong>and</strong> shall be clearly identified in the<br />

defining part of ISO 15930."<br />

The technique used to enable<br />

these requirements has involved cooperation<br />

between Adobe Systems<br />

Inc. <strong>and</strong> the st<strong>and</strong>ards activities to<br />

identify (<strong>and</strong> justify) additions to the<br />

PDF file <strong>for</strong>mat needed by the printing<br />

<strong>and</strong> publishing industry. These<br />

are both documented in Adobe Technical<br />

Notes to allow immediate use<br />

<strong>and</strong> added to future editions of the<br />

Adobe PDF specification.<br />

As part of the ISO 15929 st<strong>and</strong>ard,<br />

CGATS (<strong>and</strong> its secretariat,<br />

NPES The Association <strong>for</strong> Suppliers<br />

of Printing, Publishing <strong>and</strong> Converting<br />

Technologies, 1899 Preston<br />

White Drive, Reston, Virginia 20191-<br />

4367) has agreed to make the use of<br />

the GTS_ PDFX name prefix (used to<br />

identify various compliance levels)<br />

available without prejudice to accredited<br />

st<strong>and</strong>ards groups within the<br />

worldwide graphic technology industry<br />

<strong>and</strong> to maintain an open registry<br />

of all such uses.<br />

Base PDF/X has been approved<br />

<strong>and</strong> is currently being prepared <strong>for</strong><br />

publication by ISO. We anticipate<br />

that it will be available in early fall.<br />

PDF/X-1<br />

Part 1 is largely intended to meet<br />

the needs of the traditional publication<br />

marketplace - in essence a digital<br />

equivalent of film separations. To<br />

quote directly from its introduction:<br />

"Part 1 of this International St<strong>and</strong>ard<br />

defines a data <strong>for</strong>mat <strong>and</strong> its usage<br />

to permit the predictable<br />

dissemination of a compound entity<br />

to one or more locations as CMYK<br />

data, in a <strong>for</strong>m ready <strong>for</strong> final print<br />

reproduction, by transfer of a single<br />

file. This file must contain all the<br />

content in<strong>for</strong>mation necessary to process<br />

<strong>and</strong> render the document, as intended<br />

by the sender. This exchange<br />

requires no prior knowledge of the<br />

sending <strong>and</strong> receiving environments<br />

<strong>and</strong> is sometimes referred to as<br />

"blind" exchange. It is plat<strong>for</strong>m <strong>and</strong><br />

transport independent.<br />

"These goals are accomplished by<br />

defining a specific use of the publicly<br />

available Adobe Portable Document<br />

Format as specified in Version 1.3 In<br />

order to achieve a level of exchange<br />

that avoids any ambiguity in interpretation<br />

of the file, it identifies a limited<br />

set of PDF objects which may be used<br />

<strong>and</strong> adds restrictions to the use, or <strong>for</strong>m<br />

of use, of those objects, <strong>and</strong>/or keys<br />

within those objects. It includes two<br />

compliance levels, PDF/X-1 <strong>and</strong> PDF/<br />

X-1a, that differ only in their allowed<br />

use of OPI references <strong>and</strong> encryption,<br />

which are allowed in PDF/X-1 but not<br />

in PDF/X-1a."<br />

The term "compound entity" is<br />

defined as a "unit of work with all<br />

text, graphics <strong>and</strong> image elements<br />

prepared <strong>for</strong> final print reproduction<br />

<strong>and</strong> may represent a single page <strong>for</strong><br />

printing, a portion of a page or a combination<br />

of pages".<br />

PDF/X-1a is essentially a simplified<br />

version of PDF/X-1 <strong>and</strong>, there<strong>for</strong>e,<br />

a PDF/X-1 receiving application<br />

will be able to easily receive both<br />

PDF/X-1 <strong>and</strong> -1a files. For smaller<br />

<strong>and</strong>/or simpler installations PDF/X-<br />

1a may suffice. In all cases the writing<br />

applications only need to<br />

support those features in the st<strong>and</strong>ard<br />

that the user requires.<br />

ISO 15930 Part 1, is based on<br />

ANSI CGATS.12/1-1999, Graphic<br />

technology - Prepress digital data<br />

exchange - Use of PDF <strong>for</strong> composite<br />

data - Part 1: Complete exchange<br />

(PDF/X-1) which is still a valid st<strong>and</strong>ard<br />

based on Version 1.2 of the<br />

Adobe PDF file <strong>for</strong>mat specification.<br />

However, as the ISO version was being<br />

prepared there was great pressure<br />

to both make it compatible with Version<br />

1.3 of the PDF file <strong>for</strong>mat specification<br />

(<strong>and</strong> new features introduced<br />

in PDF 1.3) <strong>and</strong> to allow a compliance<br />

level that did not require support<br />

<strong>for</strong> OPI. To minimize any<br />

confusion users <strong>and</strong> vendors are being<br />

asked to refer to the CGATS version<br />

as PDF/X-1:1999, <strong>and</strong> the ISO<br />

versions as PDF/X-1:<strong>2001</strong> <strong>and</strong> PDF/<br />

X-1a:<strong>2001</strong>. While a PDF/X-1:<strong>2001</strong><br />

reader will probably be designed to<br />

accept <strong>and</strong> properly read files con<strong>for</strong>ming<br />

to PDF/X-1:<strong>2001</strong>, PDF/X-<br />

1:1999 <strong>and</strong> PDF/X-1a:<strong>2001</strong>, readers<br />

meeting the other two con<strong>for</strong>mance<br />

levels should not be expected to properly<br />

read files outside of their own<br />

con<strong>for</strong>mance level.<br />

ISO 15930-1:<strong>2001</strong> has been approved<br />

<strong>and</strong> is being prepared <strong>for</strong> publication<br />

by the ISO Central Office. It should<br />

be available by mid to late <strong>August</strong>.<br />

I am sure many are saying "why<br />

can't the st<strong>and</strong>ards committees keep<br />

more current with the Adobe PDF file<br />

<strong>for</strong>mat specification releases?"<br />

Therein lies a problem. Because the<br />

Adobe PDF file <strong>for</strong>mat specification<br />

is a private specification (albeit documented<br />

<strong>and</strong> publicly available),<br />

Adobe has chosen not to make the<br />

various versions of the specification<br />

publicly available until Adobe products<br />

implementing the specification<br />

are available in the marketplace. Although<br />

many developers (even those<br />

participating in the st<strong>and</strong>ards process)<br />

have signed non-disclosure<br />

agreements <strong>and</strong> have advance insights,<br />

the whole concept of non-disclosure<br />

runs counter to the open<br />

st<strong>and</strong>ards process. As long as companies<br />

maintain such policies, the<br />

st<strong>and</strong>ards will be one step behind. For<br />

example, although Acrobat 5 is based<br />

on Version 1.4 of the Adobe PDF file<br />

<strong>for</strong>mat <strong>and</strong> is currently being sold,<br />

an Adobe Technical Note describing<br />

the changes between Version 1.3 <strong>and</strong><br />

Version 1.4 was only recently made<br />

available. To wait <strong>for</strong> final documentation<br />

<strong>and</strong> incorporate Version 1.4<br />

would have delayed the st<strong>and</strong>ards<br />

approval process significantly.<br />

Let's jump to PDF/X-3<br />

PDF/X-3 has many things in<br />

common with PDF/X-1a. They are<br />

really sisters. The one big area in<br />

which they differ is that PDF/X-3 allows<br />

the use of color managed threecomponent<br />

data in addition to<br />

CMYK data.<br />

What does "color managed" data<br />

mean? One of the ways in which the<br />

PDF/X family differs from plain old<br />

PDF is that all data in a set of files<br />

10 IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4—<strong>August</strong> <strong>2001</strong>


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

being exchanged must be color corrected<br />

<strong>and</strong> adjusted <strong>for</strong> a single characterized<br />

printing condition prior to<br />

exchange. That means that all process<br />

color data must be based on the same<br />

inks, densities <strong>and</strong> dot gain. In PDF/<br />

X-1, allowing only CMYK data was<br />

one step taken to make this more predictable.<br />

In addition an ICC input profile<br />

(device to PCS trans<strong>for</strong>m) had to<br />

be included, or referenced, to define<br />

the particular type of CMYK printing.<br />

In PDF/X-3 the st<strong>and</strong>ards committee<br />

got braver <strong>and</strong> agreed to allow<br />

the inclusion of an ICC output<br />

profile (PCS to device <strong>and</strong> device to<br />

PCS trans<strong>for</strong>ms) to define the relationship<br />

between three-component<br />

data <strong>and</strong> the data to be used to <strong>for</strong><br />

final rendering. While this is typically<br />

CMYK data <strong>for</strong> printing <strong>and</strong><br />

publishing applications, this mechanism<br />

allows any output color space<br />

to be used; <strong>for</strong> example web RGB,<br />

some special RGB or CMY printing<br />

device, photographic output, etc.<br />

The requirement still exists that all<br />

data has to be prepared <strong>for</strong> the same<br />

"printing" condition so that all data<br />

in the files being exchanged will<br />

work together. The recent Adobe<br />

Technical Note #5413 (Recording<br />

Output Intentions <strong>for</strong> Color Critical<br />

Workflows) describes the use of the<br />

Output Intents array in the Catalog<br />

object as the way that this in<strong>for</strong>mation<br />

is carried in a PDF file.<br />

ISO 15930-3 (PDF/X-3) has<br />

passed its first ISO ballot (Committee<br />

Draft or CD) <strong>and</strong> is being prepared<br />

<strong>for</strong> balloting as a Draft<br />

International St<strong>and</strong>ard (DIS). That<br />

requires a five-month voting period<br />

so hopefully PDF/X-3 can be approved<br />

by the end of the year <strong>and</strong><br />

published early in 2002.<br />

PDF/X-2<br />

PDF/X-2 is both the most difficult<br />

<strong>and</strong> potentially the most useful<br />

of the current PDF/X family. It is<br />

based on PDF/X-1a <strong>and</strong> PDF/X-3 <strong>and</strong><br />

will be compatible with both. Both<br />

CMYK data as well as properly characterized<br />

three-component advertising<br />

data are supported. However, as<br />

its title says, it also adds something<br />

called "partial exchange".<br />

That word "partial" can be misleading.<br />

What it really means is that<br />

in certain workflows some or all of<br />

the referenced elements may be more<br />

logically present at the receiving site,<br />

or may be exchanged at a different<br />

time. These include fonts, high-resolution<br />

contone image files, or line art<br />

files. What makes this difficult is that<br />

the scope currently includes the<br />

statement "where all elements necessary<br />

<strong>for</strong> final print reproduction are<br />

either included or uniquely identified".<br />

It is that "uniquely identified"<br />

that has been causing problems.<br />

The committee believes that<br />

unique identification is a real requirement<br />

<strong>for</strong> reliable data exchange. Finding<br />

the best compromise between the<br />

three issues of reliability, flexibility,<br />

<strong>and</strong> application complexity is the issue.<br />

Because a PDF/X-2 exchange is<br />

defined to require communication between<br />

sender <strong>and</strong> receiver (not a blind<br />

exchange) some additional flexibility<br />

is available - but not much.<br />

A good example, <strong>and</strong> the most<br />

difficult, is fonts. While PDF/X-1,<br />

PDF/X-1a, <strong>and</strong> PDF/X-3 require that<br />

all fonts used be embedded, there are<br />

some fonts whose license does not<br />

permit embedding (or <strong>for</strong> some Asian<br />

fonts, they are too large to embed<br />

practically). PDF/X-2 would not require<br />

embedding, just unique identification.<br />

However, how does one<br />

ensure that the sender <strong>and</strong> receiver<br />

have exactly the same version of a<br />

font, including any edits that might<br />

have been made to font metrics? Most<br />

of the tools to accomplish such<br />

checking are based on proprietary<br />

technology <strong>and</strong> require licenses or<br />

fees <strong>for</strong> use. To require use of such<br />

proprietary technology in a st<strong>and</strong>ard<br />

is a last resort.<br />

One of the possibilities being investigated<br />

provides a field in which<br />

any font checking application can be<br />

identified <strong>and</strong> the verification data<br />

<strong>for</strong> all fonts used carried. It would<br />

then be the responsibility of the<br />

sender <strong>and</strong> receiver(s) to agree on the<br />

use of a particular application that<br />

they felt was a reasonable compromise<br />

between reliability, flexibility,<br />

<strong>and</strong> application complexity. The<br />

choice of a particular application<br />

might even be made by a trade group<br />

<strong>for</strong> a particular class of work (e.g.,<br />

Newspaper Association of America<br />

<strong>for</strong> US newspapers, etc.)<br />

PDF/X-2 is being developed<br />

jointly by ANSI CGATS (Committee<br />

<strong>for</strong> Graphic Arts Technologies St<strong>and</strong>ards)<br />

<strong>and</strong> ISO TC130. Subcommittee<br />

6 Task Force 1 of CGATS is taking<br />

the lead <strong>and</strong> developing the details<br />

that are being reviewed by a Task<br />

Force in TC130/WG2. As soon as a<br />

satisfactory draft is available it will<br />

be placed in ISO ballot. It is hoped<br />

that a Committee Draft will be ready<br />

<strong>for</strong> ballot late this year.<br />

Which Version of PDF/X to Use?<br />

The choices available to users will<br />

in part depend on the vendors <strong>and</strong> the<br />

applications they choose to develop.<br />

With this new suite of st<strong>and</strong>ards the<br />

opportunity exists <strong>for</strong> a variety of applications<br />

based on st<strong>and</strong>ard exchange<br />

<strong>for</strong>mats to meet virtually every publication<br />

<strong>and</strong> commercial printing<br />

workflow need in the printing <strong>and</strong><br />

publishing industry. However, user<br />

commitment <strong>and</strong> vendor implementation<br />

is required to make it happen.<br />

TIFF/IT will also continue to be useful<br />

in many situations where raster data<br />

is the preferred <strong>for</strong>mat.<br />

PDF/X-1a will probably be the<br />

preferred choice <strong>for</strong> most of the publication<br />

markets. Initially, the principal<br />

users of PDF/X-3 will probably be<br />

found in the newspaper area <strong>and</strong> possibly<br />

<strong>for</strong> individualized printing using<br />

digital presses. The catalogue <strong>and</strong><br />

commercial printing areas will benefit<br />

most from PDF/X-2. However, as experience<br />

<strong>and</strong> confidence develop (<strong>and</strong><br />

as various application programs become<br />

available), the use of the various<br />

versions of PDF/X is probably going<br />

to become very mixed <strong>and</strong> job dependent.<br />

Ideally they will be like flavors<br />

of ice cream - mix <strong>and</strong> match as taste<br />

(or need) dictates.<br />

---------------<br />

For suggestions <strong>for</strong> future updates, or<br />

st<strong>and</strong>ards questions in general, please<br />

contact the author at mcdowell<br />

@npes.org or mcdowell@kodak.com<br />

STANDARDS<br />

IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4— <strong>August</strong> <strong>2001</strong> 11


IS&T — The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

Other Meetings<br />

September 5 - 12, <strong>2001</strong><br />

Prints 01, McCormick Plaza Complex,<br />

Chicago, IL. Sponsored by: GASC-The<br />

Graphic Arts Show Company. For more<br />

in<strong>for</strong>mation: http://www.gasc.org/<br />

mailbot.htm<br />

September 15 - 17, <strong>2001</strong><br />

Photomask <strong>Technology</strong> <strong>and</strong> Management,<br />

San Jose CA. Sponsored by SPIE.<br />

For mor in<strong>for</strong>mation: SPIE; 360-676-<br />

3290; Fax: 360-647-1445; http://<br />

www.spie.org/web/meetings/<br />

na_mtgs.html; E-mail: spie@spie.org<br />

October 2 - 17, <strong>2001</strong><br />

PMA Europe Regional <strong>Imaging</strong> Conferences,<br />

Europe. Sponsored by: Agfa-<br />

Gevaert AG. For more in<strong>for</strong>mation: 517-<br />

788-8100; Fax: 517-788-8371; http://<br />

www.pmai.org<br />

October 14 - 18, <strong>2001</strong><br />

OSA - Annual Meeting <strong>2001</strong>, Long<br />

Beach Convention Center, Long Beach,<br />

CA. Sponsored by: Optical <strong>Society</strong> of<br />

America. For more in<strong>for</strong>mation: 212-416-<br />

1980; Fax: 202-416-6100; E-mail:<br />

confserv@osa.org<br />

Upcoming IS&T Conferences<br />

September 30 - October 5, <strong>2001</strong><br />

NIP17: The 17th International Congress on Digital Printing Technologies<br />

Harbor Beach Marriott Hotel, Fort Lauderdale, Florida<br />

November 5 - 9, <strong>2001</strong><br />

9th Color <strong>Imaging</strong> Conference: Color <strong>Science</strong>, Systems & Applications<br />

The SunBurst Resort Hotel, Scottsdale, Arizona<br />

January 18 - 25, 2002<br />

IS&T/SPIE Electronic <strong>Imaging</strong>: <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

San Jose Convention Center, San Jose, CA<br />

February 20 - 21, 2002<br />

12th International Symposium on Photofinishing <strong>Technology</strong><br />

(co-located with PMA) Orl<strong>and</strong>o, FL<br />

April 2 - 5, 2002<br />

CGIV: First European Conference on Color in Graphics, Image <strong>and</strong> Vision<br />

Poitiers, France<br />

April 7 - 10, 2002<br />

The PICS Conference<br />

Portl<strong>and</strong> Marriott Hotel, Portl<strong>and</strong>, Oregon<br />

MORE Meetings<br />

For a more complete listing of imaging conferences, visit IS&T’s web<br />

site: www.imaging.org<br />

October 28 - November 2, <strong>2001</strong><br />

XPLOR - 22nd Annual Electronic Document<br />

Systems Conference & Exhibit,<br />

Orange County Convention Center, Orl<strong>and</strong>o,<br />

Florida. Sponsored by: XPLOR<br />

International - Assoc. <strong>for</strong> Electronic Document<br />

Professionals. For more in<strong>for</strong>mation:<br />

310-373-3633; Fax: 310-375-4240<br />

May 13 - 17, 2002<br />

ICIS '02 - International Congress of <strong>Imaging</strong><br />

<strong>Science</strong>, Alcadia Ichigaya, Tokyo,<br />

Japan. Sponsored by: International Committee<br />

<strong>for</strong> <strong>Imaging</strong> <strong>Science</strong>. For more in<strong>for</strong>mation:<br />

http://www.ao.u-tokai.ac.jp/<br />

photo/icis/index.html; E-mail: spstj@<br />

pht.t-kougei.ac.jp<br />

Short Courses<br />

RIT (Rochester Institute of <strong>Technology</strong>)<br />

offers an ongoing series of courses on<br />

graphic arts <strong>and</strong> imaging topics. Contact:<br />

Linda Keeney; 716-475-5852; Fax: 716-<br />

475-5571; E-mail: LMKTE@rit.edu;<br />

http:/www.rit.edu.<br />

IS&T<br />

The <strong>Society</strong> <strong>for</strong> <strong>Imaging</strong> <strong>Science</strong> <strong>and</strong> <strong>Technology</strong><br />

7003 Kilworth Lane<br />

Springfield, Virginia 22151 USA<br />

Tel: 703-642-9090; FAX: 703-642-9094<br />

E-mail: info@imaging.org<br />

NONPROFIT ORG.<br />

U.S. POSTAGE PAID<br />

Merrifield, VA<br />

Permit # 1112<br />

12 IS&T Reporter "THE WINDOW ON IMAGING" —Volume 16, Number 4—<strong>August</strong> <strong>2001</strong>

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