Newsletter August 2012 - KAIM India School of Management

KEDARNATH AGGARWAL INSTITUTE OF MANAGEMENT 

R. K. GUPTA MARG, CHARKHI DADRI HARYANA 

sandeep1985@kaimindia.in , www.Kaimindia.in 

Vol. 2 No. 1 

The Beginning 

Of a New 

Era

In Pursuit of Excellence 

Dr. Supriya Dhillon, 

Director KAIM 

Whatever the mind can believe and 

conceive one can achieve. 

Appreciating these lines I strongly 

believe that it is the individual who has the 

responsibility of self development. Individuals 

who reach the top rungs in any profession and 

who are beckoned with pride are those who 

have conscientiously followed their own plans 

for development and growth. The aim of one’s 

life should be crystal clear and should be 

tangible expressions of their desires and 

needs. The clarity of goals will in itself help an 

individual to take initiative envisioning the 

future, provide the necessary motivation to 

achieve the same and thereby succeed. The 

constant growth and improvement is essential 

for anybody to maintain his worth and level of 

confidence. It is the individual himself or 

herself who best knows his aspirations, goals, 

likes, dislikes motives and dreams. 

At KAIM, we continuously make the students 

realize that learning is more than a matter of 

absorbing information, it is a continuous 

process. In our effort to make the students of 

management course better organize their 

development, we need the caring hands of our 

alumni who can share their experiences and 

tell the budding managers about the 

significance of progressing by not drifting 

from the personal aims and improving 

knowledge, skills and abili ties through selfdirected 

efforts. Development commences 

only after an individual undergoes self 

awareness, an awareness of one’s strengths 

and weaknesses. Once this is done one should 

set goals and initiate steps for improvement 

and development. We all should focus on 

more than just putting in plenty of time at our 

workplace but contribute significantly by 

adhering to set standards, mobilize the 

available factors and manage the restraining 

ones. 

Remember that the small moon can eclipse 

the great sun it’s just a matter of being at the 

right place and right time and definitely 

“Those Conquer Who Believe They Can”. 

Heartiest Congratulations!! 

Dr. Surender Narwal got opportunity at Govt. 

College Hisar and Mr. Ravi Kumar got opportunity 

at BITS Pilani. 

Mrs. Shveta Sharma, Assistant Professor at KAIM 

received Gold Medal at the 15th convocation 

function at MDU Rohtak. 

The KAIM family 

congratulates Deepika and 

Jitender Sharma (Batch 03‐ 

05) and wishes them a very 

happy married life

What I have learned? 

Priya Jain 

(200911 Batch) 

Hi, I got placed in CPM India Sales & 

Marketing Pvt. Ltd. in July as 

Management Trainee in Finance 

especially for Reporting, Credit 

Appraisal and Performance 

Appraisal of Financial Statements. 

I learned several things while searching and 

doing the job. And I want to share those with 

you. It may match with many of yours’, and it 

may help you too. 

1 st thing that I learnt is “Identify the area for 

which you have been made” 

From the 4 th SEM I found myself as a big 

Question mark. It is about whether to search a 

job in Finance or HR or in both and I wasn’t 

able to solve this question even within 4 th 

semester. I got the answer of this question 

after 1 month of final exams. It was late but 

not too late. In the meanwhile I analyzed that 

if I will search job of any of them. Then I will 

do the job which will available to me and it 

may or may not be of my interest. And that 

will be of my interest if I will be too lucky. 

And one thing more which I observed is that 

there is no scarcity of the jobs in the corporate 

World. Scarcity is there but of Skills, 

Knowledge, Patience and Stamina. We are 

not getting the job because we are lacking 

somewhere from others. 

We should search and opt for the job as per 

our Knowledge and Skill set. It must be 

identified by ourselves that which work we 

are enjoying. It means we must do our SWOT 

Analysis. 

S stands for Strength: Our skills & 

Knowledge (Any Software, Computer 

Proficiency, Analytical skills, Communication 

skills and even positive Attitude) 

W stands for Weakness: It may be in any of 

your desired skill set or less patience etc 

(Must Work on to reduce it) 

O stands for Opportunity: Search in the Job 

opportunities available (Must consider your 

area of Interest rather than salary). It will 

increase with knowledge & Experience 

definitely 

T stands for Threats: Means the critics of our 

Interest area. Like less job opportunities for 

fresher’s in that particular area. 

2 nd thing which I learnt through that hard time 

is “You are the only person who can do 

anything for you”. Means you have to do 

efforts for yourself. 

And one more thing which I analyzed is that 

interest of studying and interest of doing can 

be different. Because doing things is a 

practical aspect and we must do what we like. 

So I started to search a job in Finance. But 

searching of job was not easy as I thought. As 

many of my known were saying before 

completing my MBA that do your studies and 

don’t take tension of the job but nobody was 

there when I need the job. 

3 rd thing that I had learnt is “Search the job 

with patience”. 

Then I searched interviews as per my job 

interest area from the job searching sites and 

gave a lot of interviews. Sometimes nobody 

even noticed that I was waiting from the 

whole day for the interview because reference 

matters in the corporate world. Sometimes I 

got selected but no offer later because of 

Awaited result. I was frustrated a lot because I 

was actively searching the job and giving 

interviews from 25 days. And when I gave 

interview in CPM then I thought if I will not be 

selected then. I will have fun for a number of 

days because my luck is not supporting me. 

But at last I got the offer letter. 

4 th thing I learnt is “Profile is more 

important than Package”

While doing the job I found most of the 

persons who are working are searching the 

jobs offering better packages. But I think we 

must work in the same organization for at 

least 1 year because as a fresher we are not 

having so much knowledge and at this stage 

learning is most important for us. And if we 

concern on packages as a fresher then we will 

not have a bunch of skills in the future. And 

one more thing which I think is we must give 

something to the organization which gives us 

initial chance to enter in the corporate world. 

So at last I want to say find your own way for 

your destination because no one except you 

can know about your dream. And you are only 

person who can change that dream in to 

reality. 

Cloud Computing 

Ms. Nidhi Sheoran, 

Assistant Professor, KAIM 

Cloud Computing is a computing 

model, not a technology. In this model 

“customers” plug into the “cloud” to access IT 

resources which are priced and provided “ondemand”. 

Essentially, IT resources are rented 

and shared among multiple tenants much as 

office space, apartments, or storage spaces are 

used by tenants. Delivered over an Internet 

connection, the “cloud” replaces the company 

data center or server providing the same 

service. Thus, Cloud Computing is simply IT. 

Cloud computing building blocks 

The cloud computing model is comprised of 

a front end and a back end. These two 

elements are connected through a network, in 

most cases the Internet. The front end is the 

vehicle by which the user interacts with the 

system; the back end is the cloud itself. The 

front end is composed of a client computer, or 

the computer network of an enterprise, and 

the applications used to access the cloud. The 

back end provides the applications, 

computers, servers, and data storage that 

creates the cloud of services.

Cloud computing layers 

Applications run here and are provided on 

demand to users. Software as a Service 

(SaaS) has providers such as Google Pack. 

Google Pack includes Internet accessible 

applications, tools such as Calendar, Gmail, 

Google Talk, Docs, and many more. 

IT roles in the cloud Computing 

These are the layers the cloud provides: 

• The infrastructure layer is the foundation 

of the cloud. It consists of the physical 

assets — servers, network devices, storage 

disks, etc. Infrastructure as a Service (IaaS) 

has providers such as the IBM® Cloud. 

Using IaaS you don’t actually control the 

underlying infrastructure, but you do have 

control of the operating systems, storage, 

deployment applications, and, to a limited 

degree, control over select networking 

components. 

• The middle layer is the platform. It 

provides the application infrastructure. 

Platform as a Service (PaaS) provides 

access to operating systems and associated 

services. It provides a way to deploy 

applications to the cloud using 

programming languages and tools 

supported by the provider. You do not 

have to manage or control the underlying 

infrastructure, but you do have control 

over the deployed applications and, to 

some degree over application hosting 

environment configurations. 

• The top layer is the application layer, the 

layer most visualize as the cloud. 

IT may be consolidating, with a need for less 

hardware and software implementation, but it 

is also creating new formations. The shift in IT 

is toward the knowledge worker. In the new 

paradigm, the technical human assets will 

have greater responsibilities for enhancing 

and upgrading general business processes. 

The developer 

Some of the traditional roles of development 

personnel will be shifted away from the 

enterprise's developers due to the systemic 

and systematic processes of the cloud 

configuration model. 

Cloud computing provides an almost 

unlimited capacity, eliminating scalability 

concerns. Cloud computing gives developers 

access to software and hardware assets that 

most small and mid‐sized enterprises could 

not afford. Developers, using Internet‐driven 

cloud computing and the assets that are a 

consequence of this configuration, will have 

access to resources that most could have only 

dreamed of in the recent past. 

The administrator 

Administrators are the guardians and 

legislators of an IT system. They are 

responsible for the control of user access to 

the network. This means sitting on top of the 

creation of user passwords and the 

formulation of rules and procedures for such

fundamental functionality as general access to 

the system assets. The advent of cloud 

computing will necessitate adjustments to this 

process since the administrator in such an 

environment is no longer merely concerned 

about internal matters, but also the external 

relationship of his enterprise and the cloud 

computing concern, as well as the actions of 

other tenants in a public cloud. 

It does not negate the need for the guardian of 

the system. With cloud computing comes even 

greater responsibility, not less. Under cloud 

computing, the administrator must not only 

ensure data and systems internal to the 

organization, they must also monitor and 

manage the cloud to ensure the safety of their 

system and data everywhere. 

The architect 

The function of the architecture is the 

effective modeling of the given system's 

functionality in the real IT world. The basic 

responsibility of the architect is development 

of the architectural framework of the agency's 

cloud computing model. The architecture of 

cloud computing is essentially comprised of 

the abstraction of the three layer constructs, 

IaaS, PaaS, and SaaS, in such a way that the 

particular enterprise deploying the cloud 

computing approach meets its stated goals 

and objectives. 

In this revolutionary new era, cloud 

computing can provide organizations with the 

means and methods needed to ensure 

financial stability and high quality service. Of 

course, there must be global cooperation if the 

cloud computing process is to attain optimal 

security and general operational standards. 

With the advent of cloud computing it is 

imperative for us all to be ready for the 

revolution. 

What is Driving Cloud Computing? 

Customer Perspective 

• Faster, simpler, cheaper to use cloud apps . 

• No upfront capital required for servers and 

storage. 

• No ongoing operational expenses for 

running data center. 

•Applications can be accessed from anywhere, 

anytime. 

Vendor Perspective 

•Easier for application vendors to reach new 

customers. 

• Lowest cost way of delivering and 

supporting applications. 

•Ability to use commodity server and storage 

hardware. 

•Ability to drive down data center operational 

costs. 

Cloud computing companies provide the 

latest technology for sharing resources such 

as software, applications, virtual platforms 

and storage resources. Those companies offer 

several online storage solutions. Cloud 

computing service is a perfect and intelligent 

system that features numerous advantages for 

online businesses and personal use as well. 

Certainly, numerous cloud computing 

companies are there in the market. 

Each company has its own pricing list, 

features, security and support options. If you 

want to run your business at lower costs and 

more resources, you need to hire a cloudbased 

computing service. All you need is to 

dive into the coming lines to learn more about 

some cloud computing companies and what 

services each one offers. You need to make

sure to pick the company that serves you and 

your business more efficiently. 

SugarSync, MyPC Backup, ZipCloud and 

JustCloud are more than excellent companies 

that offer outstanding sharing service. Those 

four companies stayed out of the crowd and 

proofed themselves for 2012. The following 

piece of writing addresses some features of 

each company. 

Conclusion 

We are often told particularly by vendors and 

evangelists, you don’t like Outsourced or 

Cloud Computing solutions. This is simply not 

true. Outsourcing and using third parties for 

service can be very helpful to clients. 

However, we do not think that these solutions 

are appropriate or effective in every situation 

or for every organization. 

MWallet A New Payment 

Mania 

Ms. Suman, 


Mobile payment is an alternative 

payment method. Instead of paying 

with cash, check, or credit cards, a consumer 

can use a mobile phone to pay for a wide 

range of services and digital or hard goods 

such as: 

• Music, videos, ringtones, online 

game subscription or items, wallpapers and 

other digital goods. 

• Transportation fare (bus, subway 

or train), parking meters and other services 

• Books, magazines, tickets and other 

hard goods. 

Mobile wallet or m‐wallet is a cashless 

payment service that works by converting the 

cell phone into a smart card. M‐wallets serve 

as a handy tool for multiple functions—as 

bank cards, credit cards, house keys, and 

swipe cards to enter premises, electronic cash, 

train tickets and much more. 

Mobile payment system is touted as the next 

major step for the mobile phones which could 

turn these handheld devices into virtual 

wallets with which one could easily do 

shopping without the need of any debit/credit 

card or even hard cash. 

Companies are making use of the NFC (near 

field communication), a short range wireless 

communication technology, to make this 

happen. 

There are four primary models for mobile 

payments: 

• Premium SMS based transactional 

payments 

• Direct Mobile Billing 

• Mobile web payments 

• Contactless near field communication 

Worldwide Scenario on Mwallet 

Mobile payment is being adopted all over the 

world in different ways. Combined market for 

all types of mobile payments is expected to 

reach more than $600B globally by 2013, 

which would be double the figure as of 

February, 2011, while mobile payment market 

for goods and services, excluding contactless 

NFC transactions and money transfers, is

expected to exceed $300B globally by 

2013.cashless payment service that works by 

converting the cell phone into a smart card. M‐ 

wallets serve as a handy tool for multiple 

functions—as bank cards, credit cards, house 

keys, and swipe cards to enter premises, 

electronic cash, train tickets and much more. 

In Japan and Hong Kong, these phones come 

with embedded contact‐less chips that 

commuters often use to buy local train tickets. 

In Kenya, Safaricom, a Vodafone affiliate, 

enables its 150,000 subscribers to deposit 

cash with agents and use SMS to pay for 

purchases. In Congo and Zambia also, mobile 

phones are used to transfer funds and pay for 

goods and bills. In South Africa, a mobile bank, 

Wizzit, provides bank accounts that may be 

accessed through a cell phone. While the local 

retailers use their phones as a point of sale 

terminal, customers pay for their purchases 

through their Wizzit accounts. 

Mwallet scheme in Indian context 

In developing countries mobile payment 

solutions have been deployed as a means of 

extending financial services to the community 

known as the unbanked or under banked, 

which is estimated to be as much as 50% of 

the world's adult population, according to 

Financial Access' 2009 Report "Half the World 

is Unbanked" In India, paying for ringtones 

and downloads using a pre‐paid mobile 

connection could be called a limited form of 

m‐wallet payment. Bank of Punjab was one of 

the earliest to launch an m‐wallet in 2002. 

Reliance Communications and HDFC Bank 

recently launched the mPay virtual credit 

card. This can be used at any merchant 

establishment that accepts payment via mPay. 

The bank authenticates the information with 

RCom, and will authorize all payments using 

the customer’s mobile phone. 

Airtel too has launched mChek for bill 

payments through tie‐ups with the State Bank 

of India, ICICI, HDFC and C My Mobile 

Payments Ltd launched the m‐wallet 

service Money‐on‐Mobile 

to make 

payments on mobile phones for purchase of 

goods and services through an SMS. 

M‐wallet will allow consumers to load their 

phones with cash of different denominations 

(minimum Rs 20) at various retail touch 

points. This can be used to 

pay postpaid mobile bills, electricity and gas 

bills, purchase airline, bus and movie tickets. 

It can also help to recharge mobile and DTH 

services. 

The payment system is independent of the 

consumer’s bank and mobile operator which 

allows mobile subscribers to avail themselves 

of services through an SMS without any 

premium charges to it. The money recharged 

gets saved in the escrow accounts with the 

RBI. 

These services can be obtained when both the 

customer and the merchant are registered 

with the company’s service. The transaction 

limit is Rs 50,000 per month with maximum of 

Rs 5,000 per transaction. 

Money‐on‐mobile was launched for B2B 

market in India in 2010. At present, it has 

82,000 retail merchant base pan‐India. 

The mobile payments service provider 

received funding of $29.7 million 

(approximately Rs 166 crore) from US‐based 

Calpian Inc 

Problem of accepting MWallet scheme in 

India 

In India, the challenge is one of successfully 

handling large volumes. 

The low average revenue of the Indian cell 

phone user is another issue. Today, almost

85% of the mobile services market is pre‐paid. 

That makes it unviable for high‐value 

transactions. 

The fear of misuse is also likely to limit the 

value of m‐wallet transactions. Typically, 

these transactions could be limited to onetenth 

of the credit card limit. 

Recent development in this field IM 

Google has made it mandatory for app 

developers to embrace its wallet service or 

face exit. According to Reuters, Google is 

forcing Android app developers to adopt 

Google Wallet and failure to do so might result 

in getting their apps suspended from the 

Android marketplace which is now known as 

the Google play. Google Wallet is a mobile 

payment system that allows its users to store 

credit cards, loyalty cards, and gift cards 

among other things, as well as redeeming 

sales promotions on their mobile phone. 

Nokia is currently pilot testing Nokia Money 

and mobile payment services that are 

expected to work on NFC enabled devices 

Nokia formally launched the new Nokia 

Money mobile wallet service for Indian 

consumers to have an account without 

submitting any documents. 

Nokia Money is intended to cater to 

consumers and merchants involved in cash 

transactions. Nokia intends for several 

consumers to use the cash‐less mobile wallet 

to recharge mobiles, pay utility bills, and for 

other services that will be made available in 

due course of time 

Visa, Google join hands to make mobile 

wallet a reality 

In a major boost for the mobile payment 

system, Visa and Google have announced a 

partnership under which the former has given 

the worldwide license of its Visa payWave, an 

innovative Near Field Communication (NFC) ‐ 

based payment technology, to the later. This 

means that one of the largest payment 

gateways (Visa) will be available for the 

largest operating system (Android). 

Conclusion 

The concept of paying bills using the m‐wallet 

sounds good, but the question is whether the 

newspaper vendor, the paanwala or milk‐man 

would be ready to accept virtual money 

instead of cash. An entire ecosystem that 

includes these small billers has to be created 

before the idea of m‐wallets can take off in 

India. However, the concept itself holds 

promise.

Wolves of the Financial 

Market and Investment 

Navdeep Singh 

Financial Analyst, 

British Telecom 

(200507 Batch) 

When someone loses, someone 

gains from their loss. I find that the 

promoters, operators, manipulators, 

investment bankers, brokers, market makers, 

media and its connected persons and insiders 

make trillions of rupees when the stock 

market’s decline and stock prices go down or 

vice versa. The stock markets and commodity, 

currency, bond and option markets are 

controlled and manipulated by a gang or it 

won’t be wrong to say wolves of financial 

markets. 

Thousands of millions of rupees are stolen 

by these wolves through running or jacking up 

the prices or by short selling. Masses are 

always slaughtered like pigs. 

The general notion of the investors is that 

money is made only when markets go up. But 

these wolves of the markets are making 

billions, as the markets go down. No one 

seriously analyses the market. Rather 

everyone is unhappy that the markets are 

declining while the wolves of the markets 

enjoy and celebrate the downfall in the stock 

& commodity prices. When there is decline, 

every media channel advocates for its rising. 

They call the analysts, brokers, corporate big 

wigs, politicians, bankers on their TV screens 

with a well written script and try to convince 

the gullible investors that this is just a 

temporary phenomenon. Fundamentals are 

good. It is the best time to buy for long term. 

Coloured graphs, pie‐charts and glossy 

headlines on business channels brain wash 

the minds of investors and traders. And the 

innocent investors again believe them and get 

cheated again and again. 

When these wolves want to rig the market 

for a big sale in a particular stock accumulated 

over a period of time at a lower price, they 

substantially raise its price so that their 

manipulation creates a market for them to sell 

their paper stock. News stories, analyst 

recommendations and media publicity 

conveniently appear regularly to grab people’s 

attention. The unsuspecting investors get 

excited to buy the particular stock when they 

see the price go up substantially. Then these 

wolves easily sell their own stock that they 

have previously accumulated over a period of 

time at lower prices. 

Not many people are aware of short selling 

or I will say even after knowing about short 

selling they never think or are scared of 

selling short. Who is to investigate? Nobody, 

as everyone from the decision makers to 

regulators, analysts and media are part of the 

system. As the investors plan to buy or invest 

for getting a percentage of return, they are 

able to steal the people’s money. Business

channels invite the so called analysts, sit and 

discuss with them to organize the advisory. 

It was January 12, 2011. Negative data 

came in the market. On the face of it the 

market should have gone down. Moreover all 

the anchors & the analyst were singing the 

songs and making tunes of “MANDI”‐ 

downtrend in their morning sessions of their 

programmes. 

Investors & traders got panicky and the 

market manipulators got the chance to make 

money from poor investors and traders who 

just listened to these channels and their 

analysts and the sensex rose around 500 

points. 

And again in the closing session every 

analyst changed his tune and started singing 

songs of “TEJI”. This is not a story of a 

particular day it is of everyday. 

Now the question arises how to take decision 

before investing in financial markets? 

You will find many investors entering the 

market at high levels and making a quick exit 

as the market witnesses a correction. 

Unfortunately, such investors seldom think of 

investing in stocks again. Thus, they ignore an 

excellent opportunity to earn above average 

returns. In short, investing in equities can be a 

difficult proposition for retail investors. 

However, equity must form a part of every 

investor’s portfolio. The proportion could 

vary, depending on the investor’s age, 

monetary requirements, risk appetite, etc. To 

cope with volatility, it is important to have a 

disciplined and systematic approach to equity 

investment. 

Set your own rules and more importantly, 

follow them religiously. Indeed, the mantra for 

successful equity investment is a well thoughtout, 

disciplined investment strategy. A long 

term monetary commitment, adherence to 

discipline in investment and decisions based 

on company fundamentals are essential 

ingredients for successful equity investment. 

Here are some ancient rules for safe equity 

investment, which could help you to sail 

through different market scenarios: 

• Be a long term investor 

• Invest time and efforts in doing your 

homework 

• Pay the right price 

• Portfolio diversification 

• Do not buy on tips or rumors rather focus 

on fundamentals 

• Buy shares of companies whose business 

you understand 

• Don’t sell in panic 

• Do not borrow money to invest in equities 

• Do not marry a stock 

• Invest regularly and gradually build up 

your position 

• Monitor your portfolio 

At last not the least my advice to investors, 

specifically starters is – “EXCERCISE CAUTION 

WHILE INVESTING” and keeps the mute 

button on the TV set while viewing the rates of 

shares or commodities.

Collapse of Kingfisher – 

Result of Mismanagement 

Sandeep Aggarwal 

(200507 Batch) 

You know what; Kingfisher and Kodak 

have one thing in common i.e. they are 

finding it difficult to reinvent themselves. 

They are trying hard but will they truly 

doing it, is the real question. 

Let we take the issue of kingfisher airline. 

One of the best airlines few years back, 

now in shutdown position. There are so 

many reasons for this position of 

Kingfisher. One of the competitors of 

Kingfisher flying high and high. Yes indigo 

airlines is the most profitable airline in 

India. The question is the difference 

between discipline, thinking and 

mismanagement. 

What make one company success while 

another failure in same environment? 

One of the reasons is Mr. Vijay Maliya 

flamboyant nature. 

Kingfisher was launched with economical 

single class configuration aircraft with 

food and entertainment systems. After 

about a year of operations, the airline 

suddenly shifted its focus to luxury even 

though majority of people belongs to the 

economy class. When an airline keeps 

changing its model and takes to random 

expansion, there is no time for the airline 

to stabilize. 

The fall of kingfisher airline started the 

very day when they bought air Deccan. The 

all economy configuration of air Deccan 

was rebranded and called kingfisher red, 

which continued to operate as its low‐cost 

wing till recently. 

There is another critical reason feature of 

this failure is that he has been over 

indulged and wasting away resources in 

kingfisher calendar activities and of course 

the multi crore rupee event IPL . Where he 

had diverted huge sums of money from his 

core businesses. IPL, late night parties, 

mismanagement, zero experience in 

business made him failure. 

Kingfisher was gifted to Mr. Sidhartha 

Maliya by his father on his birthday i.e. 

zero experience in running a business and 

later CEOs appointed by Mr. Mailya 

couldn’t bring any significant result too. 

The lack of management and top of it the 

soaring of petrol prices, the airport 

charges added to Kingfisher humiliation. 

Frequent cancellation of flights, 

nonpayment to employees, rude staff laid 

the ground for kingfisher grave. 

Government of India also freezed 40 

accounts of Kingfisher’s bank account. 

Kingfisher employees have been not paid 

three month salary. So how can they 

smile? We all know how we feel when our 

salary is delayed by a day. 

Anyway I still hope from Maliya that he 

will refrain from over indulgence and 

concentrate on his business rather than 

IPL, Parties and all.

Touch Screen Revolution 

Mr. Sandeep, 


Touch screen Mobiles have 

taken the Indian mobile market 

by storm and it's a new found 

craze among the young Indians. 

People spend more time using 

their smart phones for surfing 

the web, checking social networks or 

playing games than making phone calls, 

new research has found. 

Touch screen phones look very elegant 

and chic as well. It gives a clear luster 

when any person is taking the touch 

screen mobile out of his or her pocket. 

Moreover, consumers find it exciting to 

just touch the screen and not pressing 

buttons, which used to give their thumbs 

pain. This also allows users to browse 

through the entire menu on the phone 

easily and quickly, eventually saving time 

and energy. 

screen phones in India and abroad. And 

the range of touch screen mobiles has been 

a huge success in the most competitive 

mobile market. The busy world has less 

time to call and browse, the boom in social 

communication sites, browsing of 

internets, involves the youth in one screen 

and multi screen touch mobile phones, 

besides that the cause touch screen mobile 

phones is .less Price and user friendly light 

weight, flexible browsing charges, no 

trouble on location and Purpose of 

browsing. 

Revolution in Mobile Market 

The Main two Revolutions in mobile 

Market is 

Revolution in touch screen market is Price 

war between companies like, Nokia, 

Samsung, Sony and LG, they not only 

changes the face of the touch screen 

mobile towards the customers but changes 

the price of smart phones to attract the 

customers. 

The Second Revolution in touch screen 

mobile market is entry of the big 

companies who changes their faces from 

Computer to mobile market like Acer, Dell, 

Intex, I –Ball, which make a big 

competition in touch screen and tablet 

market .Because not only those companies 

are already the market leader but they 

have a good customer relation from a long 

time in computer market. 

The Purpose of touch Screen Browsing 

There are many national and multinational 

mobile manufacturers who have 

introduced touch screen mobile in India. 

LG, Nokia, Samsung, Sony Ericsson, 

Motorola, Onida, Videocon, Micromax and 

others have flooded the market with touch 

screen mobiles in India. These mobile 

brands have launched series of touch 

From the survey generally 

Mobile Internet in India has existed since 

the prevalence of 2G services in India. 

However, the number of users has at best 

been fairly limited to few million, and by 

far to a select set of people. As per TRAI's 

report for the quarter ending December 

2010, India has about 812 Mn Mobile

Subscribers as on March 2011. As per 

IMRB International's latest estimates, the 

number of Claimed Mobile Internet users1 

has risen to nearly 35 Mn, and the number 

of Active Mobile Internet users2 has also 

increased to 26.3 Mn by March 2011. 

As per latest IMRB estimates, out of the 35 

Million Claimed Mobile Internet users, 

26.3 Million (i.e. 75%) are Active Mobile 

Internet Users. The Top 8 Metros and 

Small Metros collectively contribute about 

76% (approx. 17.5 Million) of the Total 

Active Mobile Internet User base. 

Most of the Youth Watching YouTube, 

Searching Movies and games touch screen 

mobiles are very user friendly and with 

good application to support the youth on 

social communication. 

Again Most of the Metro cities the brokers 

and the investors watching their 

investment and details stock report on a 

easy and smart way by touch screen 

mobiles. 

As you know according to privacy level 

mobile banking is little bit unsafe than E‐ 

banking systems no in touch screen 

wonder you directly assess your E‐account 

and make a transaction. 

The E‐bay and Online Shopping is also so 

easy through touch screen it's a splendid 

thing to know all the product details and 

information on one screen. 

The Boom of Social communication sites in 

India most of the youth spending their 

times in Face book and Orkut going by 

media reports and surveys, Face book 

appears to be the most popular site in 

India, with the highest time spent by users. 

According to the ViziSense report. 

Watching Movies, Vedios and education 

related information's is crystal and clear in 

one screen and multi screen touch 

technology 

Conclusion 

The touch screen is a wonder to the mobile 

users in India supporting in 

communication entertainment and 

enhancing the knowledge with an 

integrated promise.

Alumni Meet 2012 

KAIM’s special alumni meet‐2012 was held on 

19th February 2012 at KAIM campus. 

KAIMans, who had graduated from the 

institute at different times in the last 16 years, 

and currently working in the industry, 

converged at campus. Joining with students, 

faculty, and staff, they spent several hours 

together in a charged atmosphere. All had so 

many things to share and reminisce, as also 

several thoughts and ideas as to how these 

gatherings can be led to the next logical step, 

leading to great outcomes. 

The meeting was inaugurated by Mr. J.S. Mor, 

Ex‐director of KAIM, and welcomed the 

alumni and explained the purpose of alumni 

association. The meet concluded formally, 

with a vote of thanks by Dr Supriya Dhillon, 

Director of KAIM. 

Prior to this, alumni shared their view with 

other alumni and current students. Thereafter 

informal meetings continued in the lawn, 

along with lunch, during which the 

discussions and conversations went on with 

lots of enthusiasm and much purposiveness. 

KAIM is grateful to all those who graced this 

occasion and made it a grand success. 

Video of the meet has been uploaded on 

college website and link of the same is: 

http://www.youtube.com/watch?v=‐ 

C9b3rcqrSM&list=HL1329991145&feature=m 

h_lolz 

Alumni Meet 

2013 

Feb 17, 2013

Alumni Meet 2012 

Feb 

17 th 

2013

Discover Yourself 

(Selection of allround Best student of the year) 

KAIM conducted Inter College Contest 

“DISCOVER YOURSELF” which was held on 

March 16, 2012 at Kedarnath Aggarwal 

Institute of Management, Charkhi Dadri. 

This was an effort to provide a platform to the 

students to grab an opportunity to add a new 

dimension to their ever developing 

personalities. The contest can provide them 

assistance to explore their strengths. 

The contest was a huge success in helping our 

students to develop their personalities and for 

institute to get visibility. 

Best Team 

Best Student

Campus Visit of Morgan Stanley 

V.K. Bansal 

Chairman of India Investment 

Banking 

Morgan Stanley India Co.Pvt.Ltd. 

Mr. V. K. Bansal, alumnus of Dadri 

Education Society, visited our campus on 

March 25, 2012. Objective behind the visit was 

to discuss various upcoming opportunities 

with Morgan Stanley and to refresh old 

memories. He said through hard work and 

strong determination we can succeed and 

students of this part have that kind of caliber. 

During his visit he interacted with KAIM 

management & staff members and praised for 

infrastructure of the institute. 

Mr. Bansal is a Chartered Accountant and 

Company Secretary having more than 15 

years of experience in investment banking. He 

joined the Investment Banking Division of 

Morgan Stanley in 2007. Before joining 

Morgan Stanley, Mr. Bansal was Managing 

Director with JM Morgan Stanley for 5 years. 

Previous to JM Morgan Stanley, Mr. Bansal 

worked with Indian Oil Corporation for 18 

years, most recently as the Chief of 

International Trade & Finance. 

Mr. Bansal has deep relationships with 

regulators such as SEBI, RBI and various 

Government of India Ministries. He has been 

the Chairman of the Association of Investment 

Bankers of India and Member of the Primary 

Market Advisory Committee of SEBI. 

Mr. Bansal has been the Co‐Chairman of the 

Capital Markets Committee of Bombay 

Chamber of Commerce. 

We are thankful to Mr. Bansal for giving his 

precious time to KAIM.

Recent Developments 

Training and Placements: 

We are proud to have a dedicated team of staff operating at Training & Placement Cell to assist 

students in placement, training, corporate lectures and corporate visits. Along with 

tie‐ups with number of corporate, recently to assist students we have tied ups with 

Campusdais.com. 

Campusdais.com is an online student community which brings together students, organizations, 

faculty, and colleges in a secure online community to create a more effective recruitment 

process. 

Current Training and Placement Status: 

Placement Highest Training 

Job Offer Highest Stipend 

package arranged by during during Training 

Institute 

Training 

MBA 80% 4.2 Lac 100 % 7 Students 10,000 per month 

BBA 2 Students 1.8 Lac 100 % 5 Students 8,000 

New Website and Social Media: 

Recently we have launched a new website i.e. www.kaimindia.in. You can also like us on 

Facebook, follow us on twitter and LinkedIn. 

@KAIMIndia

Photo Gallery 

MBA farewell 

BBA farewell 

Career Orientation Seminars 

Republic Day celebration

www.kaimindia.in 

Edited & Designed By Sandeep, Assistant Professor, KAIM

Newsletter August 2012 - KAIM India School of Management

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