2 Sidra basic elements - WOQOD
2 Sidra basic elements - WOQOD
2 Sidra basic elements - WOQOD
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<strong>Sidra</strong> <strong>basic</strong> <strong>elements</strong><br />
Incorrect use<br />
2.6<br />
DO NOT RECOLOUR THE MARK DO NOT USE COLOUR EFFECTS DO NOT USE OTHER COLOUR COMBINATIONS<br />
INCORRECT USE<br />
The <strong>elements</strong> that make up the <strong>Sidra</strong> mark have each<br />
been carefully designed to fulfil a particular role.<br />
The flower mark, the word mark, the size relationship,<br />
letter spacing, colours, keylines etc. have all been<br />
detailed and considered.<br />
No alterations should ever be made to any of the<br />
master <strong>Sidra</strong> marks.<br />
Illustrated here are some examples of incorrect use.<br />
If we follow these guidelines, the <strong>Sidra</strong> brand will be<br />
very strong. By using the <strong>elements</strong> consistently, the<br />
<strong>Sidra</strong> brand will communicate professionally and<br />
with authority.<br />
DO NOT INTRODUCE OTHER ELEMENTS<br />
DO NOT DISTORT THE MARK<br />
DO NOT CHANGE THE RELATIONSHIP OF THE MARK<br />
DO NOT REDRAW THE FLOWER MARK OR WORD MARK<br />
DO NOT REARRANGE THE FLOWER MARK
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