foreword - Tamkeen Consult homepage
foreword - Tamkeen Consult homepage
foreword - Tamkeen Consult homepage
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FOREWORD<br />
Today, corporate social responsibility (CSR) is the language under<br />
which the role of business in society is discussed and debated. The<br />
term might seem new to the people of Saudi Arabia, but the underlying<br />
message of business-society interdependence is enduring. Saudi<br />
Arabia has many development challenges and Saudi business can play<br />
a significant role in contributing through their social responsibility<br />
programmes.<br />
Giving to society is not new to Saudi businesses. We have a great<br />
history of generosity and goodwill from both business people and<br />
companies. We need, however, to move a step further with our<br />
corporate social work to make it more effective. Facing the<br />
development challenges requires us to institutionalise an integrated<br />
approach to development linked with human development, social<br />
progress and the preservation of our environmental and cultural assets.<br />
The work presented in this report, Saudi Companies & Social<br />
Responsibility – Challenges and Ways Forward, highlights some of the<br />
key challenges and ways forward for Saudi Arabia corporate social<br />
responsibility for it to be an effective driver for the long-term sustainable<br />
development of the Kingdom. The report emphasises the need for more<br />
creative frameworks and ideas that help companies identify, prioritise<br />
and address the social and environmental issues that matter most, and<br />
where the private sector can make the biggest impact individually and/<br />
or in partnerships with the public sector.<br />
We hope you will find this report presents a motivating case for<br />
companies and policy makers alike.<br />
Asya Al Ashaikh<br />
President<br />
<strong>Tamkeen</strong> Development and Management <strong>Consult</strong>ing<br />
1 <strong>Tamkeen</strong> 2007