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News Final.p65 - Indian Dairy Association

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<strong>Dairy</strong> sector turnover to<br />

touch ` 5 lakh cr<br />

ACCORDING TO ASSOCHAM, with rapid increase in domestic demand for<br />

milk and milk-based<br />

products, the dairy industry<br />

in India is likely to reach<br />

about ` five lakh crore by<br />

2015. Milk production is<br />

likely to reach about 190<br />

million tonnes in 2015 from<br />

the current level of about<br />

123 million tonnes,<br />

according to a study titled<br />

'<strong>Indian</strong> <strong>Dairy</strong> Industry: The<br />

Way Ahead' released by<br />

ASSOCHAM. India is the world's largest milk producer and accounts for<br />

nearly 20 per cent of the total milk production of the world but almost all of it<br />

gets consumed domestically. Growing at about 10 per cent annually, the<br />

<strong>Indian</strong> dairy industry is predominantly controlled by the unorganised sector<br />

which accounts for nearly 85 per cent. About eight crore rural families<br />

across India are engaged in dairy production and the rural market consumes<br />

over half of the total milk produce, said Mr. D.S. Rawat, secretary general<br />

of ASSOCHAM. Owing to conventional dietary habits of <strong>Indian</strong> households,<br />

about 60 per cent of milk produced is consumed in liquid form and the<br />

remaining is consumed in the form of butter, clarified butter (desi ghee),<br />

cheese, curd, paneer, ice-cream, dairy whiteners and traditional sweets, he<br />

said. There is enormous scope ahead before the dairy industry for valueadded<br />

products including custards, desserts, puddings, sauces, mousse, stirred<br />

yogurt and nectars, Mr. Rawat added.<br />

An <strong>Indian</strong> eats 300 ml<br />

ice cream a year<br />

AS COMPARED TO his<br />

American counterpart<br />

an <strong>Indian</strong> consumes<br />

only half the amount of<br />

ice-cream. In India, a<br />

person consumes, on<br />

an average, 300 ml of<br />

ice-cream per year.<br />

This is paltry compared<br />

to the world average of<br />

2.3 litre per capita per<br />

annum. This interesting<br />

fact came up at a<br />

DECEMBER 2011<br />

FITCH ASSIGNS 'BBB+'<br />

RATING TO KWALITY DAIRY<br />

Fitch Ratings has assigned a<br />

moderate default risk rating to<br />

Kwality <strong>Dairy</strong> with a stable<br />

outlook on the back of the<br />

company's strong procurement,<br />

distribution networks and<br />

client base."Fitch Ratings has<br />

assigned Kwality <strong>Dairy</strong> (India)<br />

Limited a national long-term<br />

rating of 'BBB+(ind)' with<br />

stable outlook," the credit<br />

ratings agency said in a<br />

statement.<br />

It further added: "The ratings<br />

reflect Kwality's wellestablished<br />

position in the dairy<br />

industry, with strong milk<br />

procurement and distribution<br />

networks and a strong clientele<br />

comprising several large FMCG<br />

companies and modern retail<br />

chains."<br />

COOKIES TO BE COSTLIER<br />

According to industry sources<br />

due to “significant inflation in<br />

prices of most ingredients and<br />

furnace oil” biscuit majors<br />

including Britannia, Parle and<br />

ITC Sunfeast have increased<br />

the prices of biscuits by 8 to 12<br />

per cent.<br />

More specifically, the prices of<br />

ingredients including milk and<br />

milk derivatives, a lot of which<br />

goes into these products, have<br />

gone up quite dramatically in<br />

the last one year forcing these<br />

companies to take a price<br />

increase at varying levels – up<br />

to 12 per cent across<br />

categories like cheese block,<br />

processed cheese spread (plain,<br />

pepper and capsicum), matka<br />

kulfi (pista), cassatta ice<br />

cream, chocolate burfi, coconut<br />

burfi, and diced paneer.<br />

INDIAN DAIRYMAN<br />

DAIRY SCOOPS<br />

27

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