Annual Report | 2011 - Omaha Childrens Museum

With a primary focus on children from birth
to eight years old, the museum offers spaces
for its youngest visitors to learn and grow
Strategy for
Sustaining Success
In 2011, the museum embarked on a strategic
planning process that helped establish the
museum’s strategy looking forward. With help
from key community members, museum board
of directors and staff, planning sessions were
held. Special emphasis was put on the museum’s
key areas of focus – science, art, early childhood
and traveling exhibits. This process also helped
the museum define organizational values, critical
future plans; program, operational and evaluation
strategies; and financial plans.
Strategy Statement: Omaha Children’s Museum
provides educational and memorable experiences for
children and their families. With an emphasis on early
childhood, OCM creates opportunities for learning and
quality family time through interactive experiences
and play. We will expand our funding sources, establish
reserves and achieve strong earned revenues. We
will be seen as critical to the fabric of the community
through partnerships, tourism, economic impact and
donor involvement.
Values: Well-Being, Growth, Respect and Fun
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