a restaurant planning model based on fuzzy-ahp method
a restaurant planning model based on fuzzy-ahp method
a restaurant planning model based on fuzzy-ahp method
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In this step, we decide the type of facility alternative, possible locati<strong>on</strong>s, service levels c<strong>on</strong>sidering all the<br />
facility characteristics, and we developed a 3-step soluti<strong>on</strong> builder and apply it to implement the facility<br />
alternative such as; 1) brainstorming <str<strong>on</strong>g>model</str<strong>on</strong>g> to generate the <str<strong>on</strong>g>restaurant</str<strong>on</strong>g> alternative, 2) multi-criteria<br />
decisi<strong>on</strong> analysis <str<strong>on</strong>g>model</str<strong>on</strong>g> to evaluate the individual alternatives using AHP (analytic hierarchy process)<br />
and <strong>fuzzy</strong> set ranking <strong>method</strong>ologies to overcome the special decisi<strong>on</strong> problems of <str<strong>on</strong>g>restaurant</str<strong>on</strong>g>, and 3)<br />
sector clustering <str<strong>on</strong>g>model</str<strong>on</strong>g> to cluster the customers for every <str<strong>on</strong>g>restaurant</str<strong>on</strong>g> optimizing total regi<strong>on</strong>al<br />
performance. In step 2, we determine the optimal number of <str<strong>on</strong>g>restaurant</str<strong>on</strong>g> facility needed to meet the<br />
customer’s service level. We use a stochastic network simulati<strong>on</strong> and 0-1 programming, and in step 3, we<br />
decide the groups of customers using sector clustering algorithm for each <str<strong>on</strong>g>restaurant</str<strong>on</strong>g> facility so as to<br />
guarantee to meet the required service level (Potvnt, 1996). Finally, we develop the computer programs<br />
for this procedure. Figure 1 shows the three-step approach of the decisi<strong>on</strong> support system for <str<strong>on</strong>g>restaurant</str<strong>on</strong>g><br />
<str<strong>on</strong>g>planning</str<strong>on</strong>g>.<br />
Figure 1. Three-step approach of <str<strong>on</strong>g>restaurant</str<strong>on</strong>g> <str<strong>on</strong>g>planning</str<strong>on</strong>g><br />
2. Restaurant Type Evaluati<strong>on</strong> Using Fuzzy-AHP<br />
2.1 Web-Based Soluti<strong>on</strong> Builder<br />
We develop three steps decisi<strong>on</strong> soluti<strong>on</strong> builder to decide the types of <str<strong>on</strong>g>restaurant</str<strong>on</strong>g>. In the first step, we<br />
develop a brainstorming <strong>method</strong> <str<strong>on</strong>g>based</str<strong>on</strong>g> <strong>on</strong> an internet/intranet to create the ideas to drive out alternatives<br />
<str<strong>on</strong>g>based</str<strong>on</strong>g> <strong>on</strong> the group analysts, and in the sec<strong>on</strong>d step, we evaluate the decisi<strong>on</strong> alternatives that derived out<br />
in the step 1 using the AHP <strong>method</strong> and determined the preferred alternative. In the last step, we<br />
integrate the results of individual evaluati<strong>on</strong>s into <strong>on</strong>e ranked order. We developed two heuristic <strong>method</strong>s<br />
<str<strong>on</strong>g>based</str<strong>on</strong>g> <strong>on</strong> majority rule <strong>method</strong> for this last step. Figure 2 shows the schematic structure of three-step<br />
approach.<br />
3-Step 3-step 3단계알고리즘적용을통한최적솔류션선정<br />
Algorithm for for Optimal Optimal Soluti<strong>on</strong><br />
Soluti<strong>on</strong><br />
Brainstorming<br />
AHP,<br />
Fuzzy-AHP<br />
-<br />
Aggregate<br />
Priorities<br />
Figure 2. Structure of 3-step soluti<strong>on</strong> builder for decisi<strong>on</strong> support system<br />
1) AHP and <strong>fuzzy</strong>-AHP <strong>method</strong>: In this study we used AHP and <strong>fuzzy</strong>-AHP <strong>method</strong> to evaluate<br />
individual <str<strong>on</strong>g>restaurant</str<strong>on</strong>g> alternatives. The <strong>fuzzy</strong> priority is computed and compared with the rank order of the<br />
other <strong>method</strong>s. The fundamental c<strong>on</strong>cept of <strong>fuzzy</strong> set priority relati<strong>on</strong>, R, is derived from the result<br />
obtained by Shann<strong>on</strong> (1986) <strong>method</strong>. From the Shann<strong>on</strong>'s summed frequency matrix for complementary<br />
cells, A and<br />
ij<br />
A ji<br />
, an additi<strong>on</strong>al <strong>fuzzy</strong> set matrix is made by c<strong>on</strong>sidering A = 1 -<br />
ij<br />
A for all cells.<br />
ji<br />
To obtain <strong>fuzzy</strong> preferences, the following five steps are c<strong>on</strong>sidered:<br />
Step 1: Find the summed frequency matrix (using Shann<strong>on</strong> <strong>method</strong>)<br />
Step 2: Find the <strong>fuzzy</strong> set matrix R which is the<br />
Summed frequency matrix divided by the total number of evaluators