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02 // EDITORIAL<br />

Marketing Director Wolfgang Pilz and CEO Herbert Ortner<br />

Passion and a Sense of Responsibility<br />

Contents<br />

2 Editorial<br />

Passion and a Sense of Responsibility<br />

3 NEWS<br />

One Tough Duo<br />

4 Report<br />

Comfort, Safety and Environmental Protection<br />

8<br />

15<br />

22<br />

TRUCK-MOUNTED CRANES<br />

inTERNATIONAL<br />

Friends<br />

Swiss Thoroughness<br />

Powerful Solution for Aeschbacher Transport AG<br />

unconventional Operation Site<br />

Mobile Airspace Monitoring<br />

essential Assistants<br />

HYDRAULIC SYSTEMS<br />

PALIFT, BISON, WUMAG, TAIL LIFT, RATCLIFF,<br />

CRAYLER, RAILWAY<br />

Agriculture and Forestry<br />

EPSILON, STEPA<br />

24 Congratulations<br />

Thomas Geierspichler Wins in Peking 2008<br />

Dealer Award 2008<br />

Even in turbulent times such as these,<br />

PALFINGER is following its course consistently<br />

and purposefully. We are trying<br />

more than ever to inspire our dealers and<br />

customers with our “spirit” because there is<br />

more than merely technology behind a<br />

PALFINGER product. A “true PALFINGER”<br />

is the sum of passion, emotion, vision, people<br />

and a globally stable company with a<br />

sense of responsibility.<br />

Passion has many faces. Passion for innovation,<br />

engineering, aesthetics and perfection<br />

- with the clearly defined claim to technology<br />

leadership because being one of the<br />

best is simply not enough. “To build the<br />

best truck-mounted crane” - that is the<br />

inner drive and for 50 years has been the<br />

reason why we have risen in the meantime<br />

to the High Performance level. The new<br />

High Performance range, the models of<br />

which we have been bringing onto the market<br />

successively for just over a year now, has<br />

significantly strengthened our leading position.<br />

We more than confirmed our leadership<br />

in technology by presenting the first<br />

representative of the new large crane series<br />

at the IAA 2008.<br />

In addition to our passion for continuous<br />

improvement of the functionality, efficiency<br />

and safety of our products, we are also aware<br />

of our responsibility in respect of humanity<br />

and the environment. Sustainability, careful<br />

management of resources and product ecology<br />

are thus firmly anchored in our corporate<br />

philosophy. The use of environmentally<br />

compatible, recyclable and biologically<br />

degradable substances and materials runs<br />

through all our product fields and divisions.<br />

Within the framework of our strategy of<br />

“growth through internationalisation and<br />

diversification” we are pleased to report on<br />

two successful corporate acquisitions. With<br />

the acquisition of the ELEVANT division of<br />

the German company WUMAG GmbH we<br />

have been able to add considerable strength<br />

to our product area covering “truck-mounted<br />

aerial work platforms” which, combined<br />

with BISON, brings a second strong brand<br />

under the PALFINGER roof. With the<br />

acquisition of Omaha Standard Inc., one of<br />

the top three suppliers of truck bodies and<br />

pick-up tail lifts in the US, we hope to<br />

secure long-term consolidation of our market<br />

position in North America.<br />

Strong partnerships with healthy, welldeveloped<br />

structures will gain even greater<br />

importance in the future. We will be able to<br />

build on long-standing dealership and service<br />

partnerships as well as experienced<br />

employees - as guarantors for quality, reliability<br />

and stability. You can depend on<br />

PALFINGER!<br />

Enjoy reading! ❚

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