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awarenessandfeelimpelledtoaction.<br />

GoogleEarthisalreadydoingatremendous<br />

job in this respect.<br />

The third idea is to provide materialsthatraiseawarenessandsupport<br />

educationalprogramsaboutclimate<br />

change.Itisourhopethat<strong>Planet</strong><strong>Action</strong><br />

will stimulate schools and youth<br />

because <strong>the</strong>ir generation will ultimatelybe<strong>the</strong>mostdirectlyconcerned.We<br />

aredesigning<strong>Planet</strong><strong>Action</strong>asameans<br />

tobringtoge<strong>the</strong>rscientistsandNGOs,<br />

international institutions and local<br />

organizations, industries and citizens.<br />

There is something new to invent here<br />

and<strong>the</strong>reareboundariestocross.<br />

YOO What will Spot Image’s specific<br />

role and contribution be?<br />

BUCHWALTER Thereisnoownership<br />

of such an initiative, as we hope it will<br />

reach far beyond our means. We see our<br />

roleascatalystsofadynamicthatwewill<br />

helptogrowandthrive.Wecandothis<br />

only with partners, existing ones and new<br />

ones.We’vealreadyidentifiedandcontacted<br />

like-minded companies and organizations,<br />

both within and outside our industry<br />

who are slated to play a significant<br />

role. Spot Image will contribute free satellite<br />

images, whe<strong>the</strong>r from our archives or<br />

from acquisition. To this, we will add our<br />

connections and relationships with both<br />

<strong>the</strong> industrial and scientific communities,<br />

plus a contribution in images sold at cost,<br />

something comparable to <strong>the</strong> French Isis<br />

or European Oasis programs to which we<br />

contributeviaCNES(CentreNational<br />

d’Etudes Spatiales), <strong>the</strong> French Space<br />

Agency.<br />

YOO Whatis<strong>the</strong>scaleofSpot<br />

Image’s contribution?<br />

BUCHWALTER This year is serving as a<br />

“proof of concept” phase where we experiment<br />

with <strong>the</strong> idea and check how it<br />

fitswithourinternalprocesses.Weplan<br />

to donate some 700,000 km 2 of imagery<br />

forsome15to20projectsthatwe’llsupport<br />

in 2007. Most have been identified,<br />

afewhavealreadystarted,ando<strong>the</strong>rs<br />

willbebroughtbyourpartners.<br />

YOO Underwhatkindoflicensewill<br />

<strong>the</strong>seimagesbeavailable?<br />

BUCHWALTER Youtouchonara<strong>the</strong>r<br />

importantandsensitiveissue.The<br />

<strong>Planet</strong><strong>Action</strong>purposeistodisseminate<br />

Earth imagery to people and<br />

communitieswhoarenotnecessarily<br />

familiar with it. We are in <strong>the</strong> process<br />

of researching various license optionstofulfilthisobjectivewithout<br />

jeopardizing <strong>the</strong> profitability of our<br />

company.Licensingwillenablealarge<br />

exchange and access to data while<br />

keeping our business safe. Here again,<br />

wemayexperimentwithnewideas.<br />

Ano<strong>the</strong>r dimension attached to this is<br />

totrainandeducatenewusersonhow<br />

properlytoselect<strong>the</strong>kindofdata<strong>the</strong>y<br />

need,howtounderstandwhatcanbe<br />

availableandwhatcannot,howbestto<br />

usethisimageryandsoon.<br />

FIGURE 4 <br />

<br />

YOO Could you provide any detail<br />

aboutsomeprojects?<br />

BUCHWALTER Well, let’s talk for<br />

instance about <strong>the</strong> International Polar<br />

Year, in which CNES, <strong>the</strong> French Space<br />

Agency,isveryinvolved.Thisisahuge<br />

project,notonlybecauseofitssize,but<br />

becauseofitspotentialimplications.<br />

After<strong>the</strong>recentIPCC(Intergovernmental<br />

Panel for Climate Change) meeting<br />

in Paris, <strong>the</strong> 4th IPY (International<br />

Polar Year) was launched in March<br />

2007, with 210 projects that will deal<br />

with melting ice, thawing permafrost,<br />

threatened populations and wildlife.<br />

Among <strong>the</strong>se projects, 58 will have a<br />

French component, with several to be<br />

supported by satellite imagery. <strong>Planet</strong><br />

<strong>Action</strong>willbringanadditionaldimension<br />

to existing community projects.<br />

Forinstance,wearecurrentlyconsid-<br />

IMAGING NOTES SUMMER 2007 // WWW.IMAGINGNOTES.COM<br />

5

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