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CANHP Kick-Off Presentation

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Program Benefits<br />

2. Marketing and Outreach Benefits<br />

– Program Web site that will provide information on<br />

committed developments<br />

– Marketing support for your marketing/sales staff<br />

to successfully align ENERGY STAR messaging<br />

with your corporate brand<br />

– Consumer outreach during home shows and<br />

events and homebuilder-focused ads in<br />

homebuyer magazines<br />

– Development grand opening support<br />

– Program newsletter highlighting high performing<br />

homebuilders<br />

10

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