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Weather & The Media Paul Simons paul.simons@thetimes.co.uk

Weather & The Media Paul Simons paul.simons@thetimes.co.uk

Weather & The Media Paul Simons paul.simons@thetimes.co.uk

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<strong>Weather</strong> & <strong>The</strong> <strong>Media</strong><br />

<strong>Paul</strong> <strong>Simons</strong><br />

<strong>paul</strong>.<strong>simons@thetimes</strong>.<strong>co</strong>.<strong>uk</strong>


• SPANISH ARMADA, 1588


Good News<br />

Impacts Everyone<br />

A Chance to Make Plans


<strong>The</strong> Psychology of the <strong>Media</strong>


Deadlines<br />

Competition


<strong>The</strong> History<br />

(This is Nothing New)


<strong>Weather</strong> Forecasting


<strong>Weather</strong> Forecasting<br />

Seasonal Forecasting


<strong>Weather</strong> Forecasting<br />

Seasonal Forecasting<br />

Climate Change


DUNKIRK


What Can Be Done?


Language


Language<br />

Explanation


Language<br />

Explanation<br />

No Hype


Language<br />

Explanation<br />

No Hype<br />

Empathy


<strong>paul</strong>.<strong>simons@thetimes</strong>.<strong>co</strong>.<strong>uk</strong>


<strong>The</strong> Mild Winter<br />

2009-10

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