Zackin Media kits 2.indd - Solar Industry

2009 ADVERTISING RATES
Effective September 1, 2008
Color Rates Per insertion. All rates are gross.
www.solarindustrymag.com
Ad Sizes 3-Times 6-Times 12-Times 18-Times 24-Times Open
Full Page $2850 $2700 $2570 $2520 $2470 $3000
Jr. Page 2410 2305 2200 2160 2130 2530
1/2 Page 2100 2010 1930 1900 1865 2190
1/3 Page 1930 1835 1750 1735 1705 2020
1/4 Page 1740 1670 1595 1570 1555 1805
1/6 Page 1505 1450 1405 1390 1380 1550
1/8 Page 1380 1330 1295 1285 1280 1410
Black & White Rates Per insertion. All rates are gross.
Ad Sizes 3-Times 6-Times 12-Times 18-Times 24-Times Open
Full Page $1890 $1740 $1610 $1560 $1510 $2040
Jr. Page 1450 1345 1240 1200 1170 1570
1/2 Page 1140 1050 970 940 905 1230
1/3 Page 970 875 790 775 745 1060
1/4 Page 780 710 635 610 595 845
1/6 Page 545 490 445 430 420 590
1/8 Page 420 370 335 325 320 450
Add $485 for one additional color
Premium Pages — 4-Color
(12-time non-cancelable rate)
Inside Front Cover Spread — $5510
Inside Front Cover — $3060
Center Spread — $5390
Inside Back Cover — $2905
Back Cover — $3180
Spread Color — $1585
Specified Positions — 10% Premium
Inserts
Furnished by advertiser, black and white
rates apply. Contact your account executive
for prices and specifications.
Shipping Address: Zackin Publications, 100 Willenbrock Road, Oxford, CT 06478
Mailing Address: Zackin Publications, P.O. Box 2180, Waterbury, CT 06722-2180
(800)325-6745 • (203)262-4670 • Fax: (203)262-4680 • info@solarindustrymag.com

S PECIFICATIONS
Digital Requirements & Terms
Ad Dimensions
Width (inches & millimeters) Height (inches & millimeters)
Full page spread 20-1/2” 521mm 12-1/2” 318mm
Full page spread/bleed 21-3/4” 552mm 13-1/2” 343mm
Full page bleed 11” 279mm 13-1/2” 343mm
Full page (live area) 9-5/8” 244mm 12-1/2” 318mm
Jr. page 7-1/4” 184mm 10” 254mm
1/2 Horizontal 9-5/8” 244mm 6-3/4” 171mm
1/2 Vertical 4-5/8” 117mm 12-1/2” 318mm
1/3 Horizontal 7-1/4” 184mm 6” 152mm
1/3 Vertical 4-5/8” 117mm 9” 229mm
1/4 Horizontal 7-1/4” 184mm 4-1/2” 114mm
1/4 Vertical 4-5/8” 117mm 6-3/4” 171mm
1/4 Vertical 2 2-1/4” 57mm 12-1/2” 318mm
1/6 Square 4-5/8” 117mm 4-1/2” 114mm
1/6 Vertical 2-1/4” 57mm 9” 229mm
1/8 Horizontal 4-5/8” 117mm 3-3/8” 86mm
1/8 Vertical 2-1/4” 57mm 6-3/4” 171mm
FULL PAGE LIVE AREA • 9-5/8” WIDE X 12-1/2” HIGH
JR. PAGE • 7-1/4” WIDE X 10” HIGH
HALF PAGE HORIZONTAL • 9-5/8” WIDE X 6-3/4” HIGH
THIRD PAGE HORIZONTAL • 7-1/4” WIDE X 6” HIGH
QUARTER PAGE HORIZONTAL • 7-1/4” WIDE X 4-1/2” HIGH
EIGHTH PAGE HORIZONTAL
4-5/8” WIDE X 3-3/8” HIGH
QUARTER PAGE
VERTICAL 2
2-1/4” WIDE X
12-1/2” HIGH
EIGHTH PAGE
VERTICAL
2-1/4” WIDE
X 6-3/4” HIGH
SIXTH PAGE
VERTICAL
2-1/4” WIDE
X 9” HIGH
HALF PAGE VERTICAL
4-5/8” WIDE X 12-1/2” HIGH
THIRD PAGE VERTICAL
4-5/8” WIDE X 9” HIGH
QUARTER PAGE VERTICAL
4-5/8” WIDE X 6-3/4” HIGH
SIXTH PAGE SQUARE
4-5/8” WIDE X 4-1/2” HIGH
www.solarindustrymag.com
Copy Acceptance
Acceptance of copy is subject to approval by
publisher.
Ad File Formats
Our platform is Mac OSX, using Quark 6.0,
Photoshop, Illustrator and InDesign. All files
should output to: minimum 150 lpi / 300 dpi;
maximum 200 lpi / 400 dpi. Ad files and image
names should use no more than 16 characters,
with no punctuation or spaces. A file extension
needs to be included (.qxd, .pdf, .tif, .eps, .ai,
.psd, etc.)
High-resolution PDF and X-la files are accepted
when created using our PPD job options, which
can be downloaded from our Web site or
e-mailed by our production department
(prod@zp-production.com). Please be sure there
are no spot colors.
Fonts
Fonts must be embedded or saved as outlines.
Screen and printer fonts must be supplied with
native files. We reserve the right to substitute
fonts when necessary.
Color
All color must be process CMYK mode
(no RGB, Spot Colors or Duotones).
Bleeds (Full Page Ads Only)
Full page ads that bleed should be labeled ‘bleed’
and contain correct crop marks, offset at 12 pt,
on the proof. Full page ads without correct crop
marks will be centered on the page.
Digital File Submission
Send a CD with native files (see Ad File Format),
a pdf for reference, and a color proof – shipped to
100 Willenbrock Road, Oxford, CT 06478. or,
E-mail your files to: prod@zp-production.com.
DO NOT COPY the account executive with the
file attachment. Because we publish several
publications, please indicate in your email the
publication name and issue month, name of
advertiser, and your contact information. All files
transmitted electronically should be bundled into
a .sit or .zip file.
Proofs
All ads require proofs of the submitted file, printed
at 100%. Advertisers should indicate whether a
Certified ColorPress Proof is being sent. Otherwise,
the ad file will be run to SWOP standards, and the
publisher will not be responsible for color output.
For detailed instructions and current information,
visit our Web site at www.zackin.com, or email
your request to production@zackin.com.
Printed
Headset, saddle stitched, 36 lb. Web offset enamel,
200 lpi. Trim size is 10-3/4” x 13-1/4”, 273mm x
336mm.
Shipping Address: Zackin Publications, 100 Willenbrock Road, Oxford, CT 06478
Mailing Address: Zackin Publications, P.O. Box 2180, Waterbury, CT 06722-2180
(800)325-6745 • (203)262-4670 • Fax: (203)262-4680 • info@solarindustrymag.com