News @ Cedar Creek Company

DECEMBER 2008
News @ Cedar Creek Company
It is with enthusiasm that we present our first newsletter since Cedar Creek
Company acquired Sastek on the 1st of August 2008. Our expanded company is
operating under the Cedar Creek Company banner and the Sastek name lives on
through the delivery and development of our harsh environment hardware. The
Sastek range has proven its reliability with decades of superior performance, and
now forms the basis for our core product range.
Our shared history, and the recent merging of our proud teams have added to our
collective strength and have truly established Cedar Creek Company as a pre-eminent
supplier of technology to the perishable food industries in Australia and around the
world.
This acquisition has enabled Cedar Creek Company to achieve economies of scale,
and the consequential productivity gains we have made place us in an enviable position
to deliver certainty for our clients in the face of the changing international economic
environment.
Every year our clients grow, produce and trade literally millions of tonnes of perishable produce. Our process systems,
logistics, and mobility solutions help distribute these products to leading food retailers both locally and internationally. Our
clients place enormous demands everyday on their teams and our systems, therefore, our systems become a critical part of
the process and must be highly functional and reliable.
Key solutions include:
• Sastek
harsh environment hardware solutions
• VIAscan
vision systems for carcase yield management
• FoodChain
software systems
• Mobility Solutions wireless enterprise mobility
• Labelling Solutions label consumables & application technologies
• HookTrack
RFID hook tracking systems
Our research and development teams headed by Sean Clitheroe and Ian Carson are focused on anticipating our clients’
needs and creating solutions before being asked. We are nimble enough to respond to industry change and strong enough
to lead innovative developments that provide measurable outcomes for our clients. The search for productivity gains is a
continuous theme of our R&D programs.
Cedar Creek Company aims to be the first choice and preferred supplier to both our traditional perishable and new fresh
supply markets.
For decades we have been providing systems which allow our clients to measure and determine production methodologies
throughout their facilities. These end to end systems produce a database capable of delivering traceability from the farm
through production to warehouse and from the warehouse to the plate. True traceability is an outcome of that data.
Today we are seeing consistent enquiry for the transfer of our knowledge and disciplines learnt in the meat industries to the
fresh produce industries. Yesterday we purchased a lettuce; today a salad is delivered in a consumer ready bag. The time to
market from harvest to consumption is shorter, more complex and the risks have expanded substantially.
Perishable logistics rely heavily on real time information about quality and availability. For example when product is rejected
it has a major impact on deliverables. The technology we implement allows significant improvements in handing these
variables through communication tools which talk to each other and report these changes and allow facilities to maintain
high level product throughput. The capital invested is often returned with gains in productivity and quality that far outweigh
the initial cost.
It is with pride that we offer to you the services of Cedar Creek Company. Our people are absolutely passionate about
what they do and take great pride in the products and services we deliver. I give you my personal commitment that our
team will deliver the right product and supply the right solution for your business.
Yours sincerely,
Tony Abbott – Director
Tony Abbott - Director
www.cedarcc.com

o u r c o m p r e h e n s i v e r a n g e o f s o l u t i o n s
18 o f to p 25 m e at p r o c e s s o r s
Ch o o s e Ce d a r Cr e e k Co m pa n y
A Recent “Feedback Report” from
the MLA 1 highlighted the top 25
Red Meat Processors from around
Australia along with other key
information about the industry.
Out of these 25, Cedar Creek
Company have infrastructure and
traceability solutions in 18 of these
key Australian meat processors.
We also have a key presence in 2
of the top 3 meat processors in
New Zealand.
1
(Meat & Livestock Industry Journal Supplement. Sepember, 2008)
SASTEK
hardware systems
The Sastek range of hardware has a proven reliability with more than
20 years of superior performance and forms the core product range
for many Cedar Creek Company solutions. The range complements
our other products with their distinct harsh environment stainless
steel look, and rugged reliability. With products including Harsh
Environment Computers, PrintTerms and Printer enclosures, the
Sastek name is synonymous with high quality on floor processing and
data capture equipment within the food industry.
VIA scan ®
Improving bottom line performance relies on being able to better manage the key performance areas of
your business. The objective on-line measurement of the quality and yield of product you process, and
the provision of this information in a timely and value added manner is paramount to making the best
possible business decisions.
The VIAscan® Technology is a world leading system providing accurate and objective on-line measurement
of carcase yield and quality. Based on state of the art vision technology, VIAscan® measures and records
beef and lamb carcase characteristics to determine carcase value.
Supported by advanced web-based information delivery solutions, VIAscan based objective measurement
systems provide you with timely and accurate information. This allows you to make the best decisions
for your business success.
Bu s y.... Bu s y.... Bu s y
The past few months have been a
very busy period for us. We have
had staff move offices, implemented
renovations to our existing head
office in Kelvin Grove in order
to accommodate the increased
numbers now within our business,
and have all gotten acquainted
with all of the fantastic new faces
now working together in this great
team.
The positive attitude and feeling
now flowing within the office can
only mean great things are afoot
and we strive to take this positive
feeling into the marketplace and to
our customers.
By no means is this busy time
over as we begin new plans
for increased customer visits,
improving our software and
hardware solutions and taking the
Cedar Creek Company offering to
more industries and more areas in
the world.
Key benefits delivered by VIAscan ® Technologies include:
• Maximised return by optimising the utilisation of products at a primal level to specific
orders.
• Timely management of operational performance through monitoring of boning and
procurement based on objective information.
• Minimal operator input required for slaughter-floor based systems.
• Only pay for the real value of beef or lambs supplied.
• Maximised returns by benchmarking beef and lamb suppliers based on yield and quality.
• Seamless integration into web-based supply chain management information delivery.
• Improved trust in trading relationships through objective measurement and audit systems.
LABELsolutions
Total Label Solutions
We provide comprehensive label solutions to enable your business to label
your product no matter your production environment, shape of your product
or speed of your production line. We specialise in harsh environments where moisture and extreme
temperature are factors. We use only premium substrates that have excellent printing, scuff and
scanability attributes.
We supply Carcase Tags, Tamper Evident Carton Labels, Port Marks, both blank and printed high
temperature thermal inserts allowing you to label pre shrink, as well as prime cut scale labels.
We have labels specifically designed for high speed fully automated pack lines as well as manual carton
weigh stations. We pride ourselves on our industry knowledge and experience and we work closely with
our clients to provide a cost effective labelling solution which ticks all the boxes.
We also provide label application solutions across a variety of production areas. At Cedar Creek
Company, we have the entire labelling solution for your business.

FOOD chain
software systems
The Foodchain modular software system fully integrates the whole supply chain, from sales
orders received via the Web to production control on the shop floor through to placing orders
via e-commerce with suppliers utilising EDI or XML standards.
All aspects of a company’s activities can be controlled and monitored via the system. All
inventory owned by a company can be traced within the system including perishable food
products, ingredients, packaging, engineering spares, consumables and office supplies. All
items can be tracked using their standard or actual cost.
By providing total integration, all costs and revenues can be recorded allowing for profit
analysis as the goods leave the store. All financial information is passed through to the
sophisticated financial and executive reporting systems or through an interface routine
to existing financials.
The Foodchain software system provides back office and on floor harsh environment
solutions across many industries, including:
• Meat & Livestock Processing
• Fresh Produce & Processing
• Food Service
• Seafood Processing
We look forward to hearing
from you throughout 2009
and thank you for your
continued support.
MOBILITY solutions
Enterprise Wireless Mobility
The technology that has evolved around wireless devices today has increasingly allowed for greater mobility of the workforce to take place.
Increased mobility and the use of wireless devices address a number of issues that exist in business today. The greatest benefit that can be
derived across all industries is the availability of information at the point of process.
This seamless mobility of information access for the workforce, provides for real time data access, allowing
for offsite access to inventory, sales, customer and service data. The end result is a greater flow of information
throughout the organisation. Benefits can be seen from the perspective of all departments within an organisation,
in particular operations, dispatch and customer service.
We provide customised mobility solutions and devices across many industries, including:
o
o
o
Logistics
Mining
Warehousing
o
o
o
Health & Pharmaceutical
Salesforce Mobility
Maintenance
“ .........
nothing has been too hard for them…
they are always willing to go the extra step for us
HOOK track
”
RFID solutions
Our RFID Hook Tracking solutions are successfully installed throughout many leading processing facilities, providing complete data integrity
from the kill floor, through the boning room and to the quarter load-out.
Each hook contains an embedded RFID tag onto which a unique identity is assigned. When a carcase is
attached to it, both hook and meat travel through the production facility together
Scanners in key locations throughout the abattoir keep a track of the tag’s movement as it is passes
through various processes, allowing the collation of key data for each specific animal.

Season’s
Greetings
Cedar Creek Company would like to
wish you all the very best for the festive
season and the coming year ahead.
Wh o’s Wh o at Ce d a r Cr e e k Co m pa n y
A listing o f key contacts in Au s t r a l ia a n d New Zealand
Senior Management
CTO Tony Abbott
CFO Lynne Lambert
CEO Keith Roskam
General Manager Sean Clitheroe
Sales Team
Group Sales Manager Peter Dewar
Sales Administrator Lorraine Wing
VIAscan ® shows strong
international growth
VIAscan continues to broaden value to meat processors by underpinning yield
and quality based carcase payment systems around the world.
Success in France
Australia
Product Manager - VIAscan Daniel Meehan
National Manager - Labelling Solutions Mark Townsend
National Business Development Manager Neil Pitt
National Business Development Manager Phillip Adams
Business Development Manager - W.A. Pierre Joubert
Technical Relations Manager Generoso DeMarte
Technical Relations Manager George Ciecko
New Zealand
National Business Development Manager John Lawrence
National Business Development Manager Tony Hurley
The VIAscan® Sheep Carcase System has successfully completed
a series of trials conducted by the French Lamb Industry for
the on-line objective assessment of EUROP Conformation and
Fat Score, and yield. Cedar Creek’s VIAscan Technology has
been localised to meet the language and specific needs of lamb
processors in France and has been installed across a range of
major processing regions.
The French Lamb Industry currently utilises the subjective
value grading system commonly used through northern Europe.
However, the challenges presented by inconsistent grading across
various processing plants and the relatively poor correlation of
manual grading to actual carcase value has prompted the industry
to consider more accurate objective technologies.
Cedar Creek is partnering with French company Normaclass to
provide local support and market knowledge. Normaclass has a
strong foundation in the on-line objective measurement of beef
carcases in France and broader European markets.
Marketing
Marketing Manager Simon Ritchie
Software and Hardware Delivery
Group Operations Manager Sean Clitheroe
Software Delivery Manager Joel Ireland
Software Product Manager Ian Carson
Accounts
Administration Manager Cath Tester
a u +61 7 3356 0999
n z +64 9 634 4075
Cedar Creek Company Pty Ltd
11 / 62 Bishop St, Kelvin Grove, Queensland 4059, Australia // phone: +61 (0) 7 3356 0999 // fax: +61 (0) 7 3356 2366
47 Princes St, Onehunga, Auckland, New Zealand // phone: +64 (0) 9 634 4075 // fax: +64 (0)9 634 4087
Pres E. Frei M.9950, Santiago de Chile // phone: + 56 2 499 4400 // fax: +56 2 499 4402