SWAROVSKI ELEMENTS WALLPAPER

SWAROVSKI ELEMENTS WALLPAPER
SWAROVSKI ELEMENTS present their first wallpaper collection bringing a luminous
crystalline dimension to interiors. With these dazzling designs and the company’s
recently developed technological innovation resulting in the new look Crystal Strata,
SWAROVSKI ELEMENTS lives up to its exceptional reputation for innovation and
craftsmanship.
Designed by British wallpaper designer Karen Beauchamp in collaboration with the
SWAROVSKI ELEMENTS in-house design team, the collection has proved an exciting
means of pushing the boundaries and turning design concepts into wallpaper reality. The
finest crystal elements manufactured by Swarovski are shown on backgrounds of exquisite
flock, mirror-like foil and layered ink giving the effect of metallic leather. SWAROVSKI
ELEMENTS shimmer as light plays across the wall refracted by the multi-faceted colored
crystals, Cabochon pearls and Crystal Strata integrated into the designs.
The collection comprises 9 wallpapers embellished with SWAROVSKI ELEMENTS and 2
coordinating plain wallpapers. Three of these wallpapers have a fabulous layer of crystals,
the Crystal Strata, which subtly changes color creating a refined and subtle brilliance never
before seen in interiors. To create the lavish crystal-spangled effects of Crystal Strata,
dense layers of crystals are applied directly to sections of the designs as the wallpaper is
printed for an intense and sparkling effect.
In FEATHER PALACE, clouds of flock feathers fall from the sky and the design is
interspersed with a single metallic plume every 85 cm whose strands are accentuated by
Xilion crystals reflecting light for an intensely luminous effect.
Available colors: * Mauve Black * Copper * French Grey * Pale Aqua
Like the soft focus reflected in the romantic blurring of an antique mirror, the rectangular
pane design of VERSAILLES has the appearance of 18 th century verre églomisé gilded
glass fixed at each corner with a cluster of Crystal Rocks.
Available colors: * Gold * Silver

PLUME evokes all the style, sophistication and allure of an ostrich feather in sinuous
velvet flock against a background with the appearance of fine metallic leather. A hundred
years ago ostrich feathers were ounce for ounce more precious than gold and here their
status soars again with the quill of each 50 cm plume embellished with Cabochon pearls
and Xilion crystals.
Available colors: * Black * Sage * Mauve Black * French Grey * Pale Duck Egg
The scintillating JEWELED STRIPE in broad tone on tone velvet flock and metallic crackle
is bordered, depending on the color, by a delicious line of pearls or crystals. The crackle
stripe in the design matches the plain ORIENTAL CRACKLE TEXTURE wallpaper.
Available colors: * Black Bronze * Red * French Grey * Champagne * Oyster
Precious as the name suggests, KOHINOOR DAMASK is damask with a difference. The
large 85 cm design dazzles and sparkles with lavish Crystal Strata bouncing and stealing
light from candles and lamps, sumptuous and magnificent with a fin de siècle feel.
Available colors: * Black Copper * Magenta * Mauve * Taupe * Oyster
Diamond shapes and Crystal Strata characterize this harlequin style DIAMOND TRELLIS.
Each colorway explores fabulous textures including Crystal Strata, velvet flock and metallic
leather effect printing accentuated with Chessboard Circle crystals.
Available colors: * Copper * Sage * Petrol * Duck Egg * Oyster
A fusion of luxurious elements in CASHMERE - the iconic paisley design twinkles with
miniature SWAROVSKI ELEMENTS on the softest tactile flock background with a raised
pile giving the impression, depending on the color, of cashmere, suede or velvet. The
counterpoint design is enhanced with SWAROVSKI ELEMENTS every 85 cm and may be
hung as a straight match or a half drop.
Available colors: * Grey Gold * Taupe * Oyster * Duck Egg
RUFFLE SILK JASPE features fine subtle printing with layer upon layer of ink on a mica
ground for a Fortuny style pleat effect. Upon closer inspection sophisticated sparkle is
revealed dotted in random rows nestling between the pleats.
Available colors: * Dark Grey * Bronze * Red * Taupe * Neutral

Inspired by Venetian gondola mooring poles, the richly colored spiral bands of VENETIAN
STRIPE entwine with Crystal Strata as if reflecting sunlight in the shimmering water of the
lagoon.
Available colors: * Charcoal Black * Black Copper * Taupe Mauve
ORIENTAL CRACKLE TEXTURE has a simple crazed crackle design to accentuate the
opulence of the other wallpapers in the collection and is a glorious combination of ink and
paper texture. The colors match the stripe in JEWELED STRIPE.
Available colors: * Black Bronze * Red * French Grey * Champagne * Oyster
The background wallpaper SILK VELVET TEXTURE is designed to emphasize the artistry
in the crystal designs with multi-layering of colors and a metallic appearance. The colors
match the backgrounds in PLUME.
Available colors: * Black * Sage * Mauve * French Grey * Pale Duck Egg
The dimensions of the wallpaper rolls are 52 cm x 10 meters;
Retail prices from £280.00 to £740.00 / € 330.00 to € 880 per roll;
About SWAROVSKI ELEMENTS
SWAROVSKI ELEMENTS is the premium brand for the finest crystal elements
manufactured by Swarovski. The designers’ choice since the founding of the company in
1895, SWAROVSKI ELEMENTS provides creative talents from the fashion, jewelry,
accessories, interior design and lighting industries with the latest on-trend innovations.
Available in a myriad of colors, effects, shapes and sizes, SWAROVSKI ELEMENTS offer
designers a fabulous palette of inspiration. Born out of passion for detail and high-precision
cutting, they impart refined glamour to everything they embellish.

In 1895, Daniel Swarovski, a Bohemian inventor and visionary, moved to the village of
Wattens, Tyrol in Austria, with his newly-invented machine for cutting and polishing crystal
jewelry stones. From this beginning that revolutionised the fashion world, Swarovski has
grown to be the world’s leading producer of precision-cut crystal for fashion, jewelry and
more recently lighting, architecture and interiors. Today, the Swarovski group, still familyowned
and run by 4th and 5th generation family members, has a global reach with some
24,800 employees, a presence in over 120 countries and a turnover in 2009 of 2.25 billion
Euros. Swarovski comprises two major businesses, one producing and selling loose
elements to the industry and the other creating design-driven finished products. Swarovski
crystals have become an essential ingredient of international design. Since 1965 the
company has also catered to the fine jewelry industry with precision-cut genuine and
created gemstones. Showing the creativity that lies at the heart of the company,
Swarovski’s own brand lines of accessories, jewelry and home décor items are sold
through more than 1,800 retail outlets worldwide. The Swarovski Crystal Society has close
to 325,000 members across the world, keen collectors of the celebrated crystal figurines.
And in Wattens, Swarovski Kristallwelten, the multi-media crystal museum, was opened in
1995 as a celebration of Swarovski’s universe of innovation and inspiration. The Swarovski
group also includes Tyrolit ® , manufacturing grinding tools, Swareflex, for road safety
reflectors and Swarovski Optik, producing precision optical instruments.
For further information and PR material, please contact:
Swarovski International PR
Verena Koetzle
Mail: verena.koetzle@swarovski.com
Tel: +43 (0) 5224 500 1448
Fax: +43 (0) 5224 501 1448
WWW.SWAROVSKI-ELEMENTS.COM
For SWAROVSKI ELEMENTS WALLPAPER information and images please contact:
Anne Catt
Mail: annecatt@mac.com
Tel: +44 (0) 7890 394482
For full contact details of our worldwide distribution partners for the SWAROVSKI
ELEMENTS Wallpaper Collection please see our website:
WWW.SWAROVSKI-ELEMENTS.COM/WALLPAPER