PPG 2010 Color Popularity.pdf

2010
Global
Color
Popularity
Percentage by Color
based on 2010
Model Year Data
North America
Europe
1%
4%
10%
8%
11%
10%
5%
9%
18%
18%
31%
31%
Blue
Green
20%
24%
Natural
Red
Silver/Grey
White
Black
Others
Asia Pacific
2%
6%
1%
8%
10%
21%
19%
33%

White
North America Color Popularity 1996-2010
Blue
Green
Natural
Red
Silver/Gray
White
Black
Others
Percentage by Color based on 2010 Model Year Data
1996
15
20
6
17
7
20
7
8
1997
11
23
8
18
8
19
9
4
1998
8
22
9
17
11
17
12
4
1999
8
15
12
16
12
16
13
8
2000
9
13
14
16
14
17
13
4
2001
11
10
14
15
19
16
11
4
2002
13
8
13
14
22
16
10
4
2003
11
7
11
14
24
16
13
4
2004
12
5
11
14
27
14
13
4
2005
12
5
14
13
26
16
11
3
2006
12
7
12
13
24
16
13
3
2007
12
6
10
13
22
16
15
6
2008
12
4
9
13
20
18
17
7
2009
11
4
7
12
25
18
16
7
2010
10
4
8
11
31
18
18
0

2010 North America Color Popularity by Segment
Luxury
Mid Size
Compact/Sport
Truck
SUV
Van
Blue
7
9
13
2
11
12
Green
3
4
2
1
5
3
Natural
7
9
3
4
8
4
Red
9
10
13
13
11
9
Silver
17
18
18
17
18
16
Charcoal
11
16
14
14
13
13
White Solid
13
10
14
26
10
28
White Pearl
10
6
0
1
5
4
Black
23
17
21
20
17
11
Yellow
0
0
1
1
1
0
Orange
0
1
1
1
1
0
Percentage by Color based on 2010 Model Year Data

Europe Color Popularity 2006-2010
2006
2007
2008
2009
2010
Blue
14
14
12
13
10
Green
4
4
3
2
1
Natural
7
5
6
5
5
Red
7
8
8
9
9
Silver/Gray
37
38
35
35
31
White
9
7
11
13
20
Black
18
24
24
22
24
Others
3
2
1
1
0
Percentage by Color based on 2010 Model Year Data

2010 Europe Color Popularity by Country
Spain/Portugal
France
Italy
Eastern Europe
Germany
United Kingdom
Blue
12
5
11
9
11
9
Green
2
0
1
0
1
0
Natural
2
4
8
4
5
6
Red
10
8
9
8
7
11
Silver/Gray
17
41
26
41
33
34
White
29
22
26
16
11
13
Black
27
20
18
22
31
25
Others
1
0
1
0
1
2
Percentage by Color based on 2010 Model Year Data

Asia Color Popularity 2006-2010
2006
2007
2008
2009
2010
Blue
12
11
11
9
8
Green
3
3
4
2
2
Natural
6
5
7
6
6
Red
8
6
8
7
10
Silver/Gray
37
35
37
34
33
White
15
15
14
17
21
Black
15
15
13
21
19
Others
4
10
6
4
1
Percentage by Color based on 2010 Model Year Data

2010 Asia Color Popularity by Country
Japan
China
India
Korea
Blue
8
6
6
11
Green
2
2
3
2
Natural
6
5
8
4
Red
11
10
12
9
Silver/Gray
28
39
33
33
White
24
8
32
20
Black
21
30
6
20
Others
0
0
0
1
Percentage by Color based on 2010 Model Year Data

2010 China Color Popularity by Segment
Compact
Subcompact
Mid-Size Sedan
Full-Size Sedan
Luxury
SUV
Blue
4
17
3
1
2
4
Green
1
6
0
0
0
0
Natural
3
6
8
1
7
3
Red
12
14
6
3
3
3
Silver/Gray
45
38
33
44
23
36
White
6
9
9
7
8
13
Black
29
8
38
43
56
40
Others
0
2
3
1
1
1
Percentage by Color based on 2010 Model Year Data