First Steps: Getting Started Fast in Network Marketing - nwa-mentors ...

7. Learn the Core
Qualities of a
Network
Marketing Leader
Nine Core Qualities
There are nine key qualities that all top network marketing
leaders possesses. Some, or even many of these, you
have already put into action. To be a leader — and set
an example that others can duplicate — you must learn the
remaining ones.
To practice all nine core qualities means you’ve made and
honored a commitment to “go core.” To develop your business,
you must identify and work with the people in your organization
who are willing to make this same commitment. Let’s take
a look at these core qualities:
• Use All of the Products
To “go core” means that if your company has a product —
you would never buy a competing product for any reason. A
“Brand X” product purchase takes money out of your business
and puts it in someone else’s. This kind of practice will put you
out of business quickly. A core person never buys “Brand X,”
regardless of sales, convenience or any other reason. It’s simply
bad business. You must use all of your company’s products
that apply to you and be able to talk knowledgeably and enthusiastically
about them — to effectively build your business.
• Develop A Consumer Group
Your business is driven by the volume produced by sales to
the end consumer. A great deal of those sales will be to distributors
who “buy from their own store” and use the products
themselves. But there are many other people who will benefit
from your products or services — but are not interested in
building a business at this time. These people will become your
consumer group.
It’s critical that you develop this consumer group. This is
good business, because you: service the people who aren’t distributors,
but need your product or service; earn retail income;
develop consistent income you can count on from regular customers;
and, build personal group volume, which can keep you
qualified to earn many other lucrative bonuses and incentives.
It’s a good goal when you’re just starting out to develop a base
of at least ten retail customers.
NOTE: Please don’t go out trying to sell products retail first
— then attempt to sneak the business in the back door. Present
the whole program — business and products — and let the
prospect decide. Get your retail customers, from the people
who choose not to participate in the business.
Get more MLM resources at:
http://www.NetworkMarketingTimes.com or Call 1-800-432-4243 or (316) 942-1111
FIRST STEPS: GETTING STARTED FAST IN NETWORK MARKETING
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