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REVIEWS<br />
DIGITAL PUBLISHING<br />
Digital Publishing<br />
As we trodd further in to the technology savvy<br />
future, many traditional practices have gone<br />
"digital". It is no suprise that one of the oldest<br />
mediums of entertainment would follow suit.<br />
But what is digital publishing? Digital publishing is<br />
the act of putting together written, visual or audio<br />
materials to be consumed electronically. Simply<br />
put, it an be considered any type of publishing<br />
that involves disseminating information or<br />
entertainment by digital means.<br />
The next question is straight forward; why should<br />
we care? It is estimated that by the end of 2015,<br />
over half of the traditional magazine and<br />
newspaper circulation will occur electronically. As a<br />
result of major print publication stores like Borders<br />
closing, and as sales of easy to use, hand-held<br />
devices rise, the reading habits of readers are<br />
shifting from traditionally paperback publications<br />
to electronic such as eBooks and digital<br />
magazines.<br />
Traditional print magazines are seeing a steady<br />
decline in revenue per year while digital<br />
publications are seeing a steady increase with only<br />
traditional publishing companies standing in the<br />
way. Print publishing is on a steady decline despite<br />
still being the major medium of magazine<br />
consumption. Regardless, consumers have become<br />
far more engaged in the digitial realm. It has<br />
become increasingly easier for consukers to not<br />
only consume content digitally but to also spend<br />
money, making digital publishing a serious and<br />
viable alternative to traditional publishing<br />
methods.<br />
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