6 Creative Ways You Can Improve Your Ecommerce Seo

3.) Product reviews – It is important to make sure that you allow your
consumers an opportunity to write reviews of your product. Further, potential
buyers get a chance to leave a feedback about the quality of product on your
webpage. The additional benefit of product reviews is that it is free content
and also plays a vital role by offering unique and fresh content to your
webpage.
4.) Long-tail keywords – SEO is based purely on keywords. In case of E-
commerce based website, you should consider long-tail keywords. Why? A
single product web page doesn’t get enough SEO value to get high rank for
general keywords. With long-tail keywords, you can reach to your potential
customers who are close towards making a product purchase on your E-
commerce site.
5.) Rich snippets and structured data – It is important to make structured data
which makes search engine results more attractive and also distinguishes it
from your competitors. Rich snippets offer a better review of the link content.
It further enables users in making a decision before entering the webpage –
whether results meet the query entered by them or not.
6.) E-commerce tracking – To understand which keywords are providing
noteworthy benefits and sales revenue, you should track customer’s sales
path. In Google Analytics, there is a function called Ecommerce tracking
introduced for monitoring progress of Ecommerce store/website. With E-
commerce tracking, you can find out what buyers purchase through your
website or app. You can also find out other essential information pertaining to
products, transaction details and time to purchase.
Thus, with these tips you can make your E-commerce website visible on search
engines and can gain good business online.
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