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english heritage
shape 2008
2 A
Research Programme B2: Gauging the mood: Establishing perceptions
and attitudes to the historic environment
Sub-Programme Name
Sub-Programme Number 21122.110
Corporate Objective
Activity Type and Programme
Sub-Programme Description
Reason for EH Support
Researching perceptions of the historic environment
2A: Provide better evidence of the importance and value of the historic environment
RESEARCH B2: Gauging the mood: Establishing perceptions and attitudes to the historic
environment
Projects researching the impact of the historic environment on society. Can include opinion
polls, dedicated research commissions and media surveys. Does not include consultations,
networks or debating forums
Development of evidence base demonstrating key public priorities, establishing perceptual
gaps to provide communication priorities, and ensuring EH continues to remain in touch with
public views
Research categories NABS SETI Primary purpose Frascati Definition Research Areas
Similar Sub-Programmes
8.2 A Strategic-Applied Social Sciences
Research Programme B3: Understanding the needs: Delivering “sector
intelligence”
Sub-Programme Name
Sub-Programme Number 21123.110
Corporate Objective
Activity Type and Programme
Sub-Programme Description
Reason for EH Support
Sector behaviour research
2A: Provide better evidence of the importance and value of the historic environment
RESEARCH B3: Understanding the needs: Delivering “sector intelligence”
Projects establishing the composition, disposition, integration and strategic position of
organisations working throughout the sector. Examples might include:
• Quantifying local government historic environment coverage
• Establishing scale of voluntary and society-based activities
• Profiling professional practitioners
• Review of academic educational programmes aimed at sector
Developing essential evidence base to understand and monitor the importance and value of
those active across the sector; ensuring EH remains in effective contact with others working
to conserve and sustain the historic environment
Research categories NABS SETI Primary purpose Frascati Definition Research Areas
Similar Sub-Programmes
8.2 A Strategic-Applied Social Sciences
facing page a) & b) National Park historic
environment professionals will be working
together in 2007/8 on a project to examine
the socio-economic value of heritage in the
English and Welsh National Parks
© Sarah Tunnicliffe, English Heritage
c) St Martin’s and the Selfridges building,
the Bullring, Birmingham; the historic and
modern in exciting juxtaposition
© English Heritage
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