Download PDF - FachPack

THE highlight
OF THE YEAR
Theme Park ‘Packaging in Medical
Technology and Pharmacy’
presented by
in cooperation with
NürnbergMesse

Special feature at FachPack 201
Packaging to meet the contrasting
demands of pharmaceutical and
medical technology applications
The worldwide demand for packaging for medical
technology and pharmaceutical applications continues
to show double-digit growth. Increased demand goes
hand in hand with higher standards – and vice versa.
In order to develop medtech devices, scientists need to
reach across disciplinary boundaries and combine their
particular expertise and knowledge. Additional issues
include product liability, ergonomics, usability, safety
engineering and communication.
Packaging plays a crucial role in this context and
must meet stringent standards in the field of medical
technology. In this area, there is a demand for
innovative design concepts, high-quality materials for
product protection and an appealing appearance for
Last date for registration: July 15, 2013

3
product presentation. Naturally, packaging must be
easy to store and sterilize effectively and meet all the
respective environmental compliance standards.
Packaging for pharmaceutical applications must
provide a great deal more than just protection for the
contents. Packaging helps ensure the right dosage,
application and use of active ingredients (compliance)
and – especially in this area – must also be both
child-resistant and senior user friendly. Packaging also
protects products from counterfeiting and must be
designed to preserve the integrity (tamper evidence) of
packaged pharmaceutical products.
The special show gives exciting and unique insights
into one of the hot topics of the 21st century.
As regards visitors, this Theme Park addresses
management and staff in the fields of research
and development, product management, quality
management and product design in the pharmaceutical
and medical technology industries.
Presentation space for suppliers of:
⊲ Packaging machinery, devices and engineering
⊲ packaging material
⊲ product-specific packaging
⊲ marking and coding technology / labeling technology
/ labels
⊲ quality assurance
⊲ packaging consultancy
⊲ clean room / sterilization technology
At FachPack/PrintPack/LogIntern 2013, our trade magazine
neue verpackung will once more run this Theme
Park in cooperation with NürnbergMesse.
Your benefits as an exhibitor in the
Theme Park:
⊲ Prominent position right in the entrance area of busy
Hall 9
⊲ A total of approx. 350 m² gives you a unique subjectrelated
opportunity to present your company, products
and services to the professional audience
⊲ An attractive stand concept! We supply you with
everything you need for successful exhibition attendance:
• a fully set up and equipped exhibition stand
including graphics (individual presentation
material such as leaflets, CDs and exhibits to
be supplied by the exhibitor),
• an extensive supporting media package (for
details see page 4),
• professional reporting in advance of FachPack
focusing on this exhibition feature in our
trade magazines neue verpackung, FachPack-
TradeFairGuide and Pharma+Food.
⊲ Targeted approach to purchasers and decision-makers
in medical and pharmaceutical companies.
Use this exclusive offer and draw the attention of the
appropriate visitors to your company and products.

Your media package
1. Full-page advertisements to publicize the Theme
Park with company logos of all exhibitors* in the
following media:
⊲ neue verpackung
issue 8/2013 (publ. Aug. 21) FachPack-preview
issue 9/2013 (publ. Sept. 18) FachPack-fair-issue
FachPack-TradeFairGuide (publ. Sept. 18)
⊲ Pharma+Food
issue 5/2013 (publ. Sept. 18) FachPack-fair-issue
2. Your company profile + advertisement in the official
PocketGuide:
Format: each 1/1 page 4c
(DIN A6: 105mm wide x 148mm high)
The PocketGuide will be sent to reader target groups
with issue 9/2013 of neue verpackung. During
the exhibition it will be distributed in the central
entrance (right in front of Hall 9) and at the Hüthig
stand and displayed at the trade press stand and in
numerous Nuremberg hotels.
3. Microsite:
The editors will set up a microsite on www.neueverpackung.de
before the exhibition.
The subject-focused website will contain the company
profiles of the exhibiting companies.
*in the editions still available after stand reservation
4. Your NürnbergMesse communications package
⊲ Listing in the exhibitor and product register in the
print version of the exhibition catalogue.
⊲ Display of press information in the Press Center.
⊲ Listing of the company name and stand number
in the exhibition guide (FachPack fold-out map).
⊲ Basic publicity resource package each with
100 admission vouchers, 100 visitor leaflets and
500 promotional stamps (stamped with the
exhibitor’s stand number). Only admission
vouchers (at EUR 9 each) redeemed by visitors
will be billed to the exhibitor.
⊲ Internet presence on the exhibition website until
following exhibition, with the following services:
• Listing of company name, address, e-mail link
and logo
• Representation of up to 5 products or services,
each with one photo and max. 4,000 characters
of text; products can be marked as innovations
• Company description (max. 4,000 characters)
• Unrestricted assignment to the product groups
(product register)
• Partner link between exhibition website and
exhibitor website
• Listing in the online Hall map
• Internet presence can be continuously updated
• Support all the year round by the internet editorial
team
• Online banner for use as publicity material with
exhibitor’s stand number

Presentation units
SLIM model
Size: 3 m 2 (1.5 x 2 m)
Wall space: 2.5 m high, colour, plastic coated
Equipment: 1 transparent hood showcase, white
(1620 x 500 x 500 mm), alternative:
1 presentation pedestal, white
(800 x 500 x 500 mm), 1 leaflet stand,
2 arm-mounted spotlights, company
signage on white plate, format:
800 x 300 mm, 1 poster, format:
800 x 1200 mm on Forex 5 mm.
Price incl. media package € 3,200.00
MEDIUM model
Size: 6 m 2 (2 x 3 m)
Wall space: 2.5 m high, colour, plastic coated
Equipment: 1 stand-up table and 2 bar stools, 1 waste bin,
1 transparent hood showcase, white
(1450 x 350 x 350 mm), alternative:
1 presentation pedestal, white
(800 x 500 x 500 mm), 1 leaflet stand,
3 arm-mounted spotlights, company signage
on white plate, format: 800 x 300 mm,
2 posters, format: 800 x 1200 mm on
Forex 5 mm.
Price incl. media package € 4,750.00
PREMIUM model
Size: 9 m 2 (3 x 3 m)
Wall space: 2.5 m high, colour, plastic coated
Equipment: 1 table and 2 chairs, 1 waste bin,
1 transparent hood showcase, white
(1620 x 500 x 500 mm),
1 leaflet stand, 4 arm-mounted spotlights,
1 wide-screen LCD monitor (21.5”) with
wall mounting and shelf, company signage
on white plate, format: 800 x 300 mm,
2 posters, format: 800 x 1200 mm on
Forex 5 mm.
Price incl. media package € 7,400.00
All prices are quoted net of VAT at the current rate.

Technical Data / Deadlines:
Theme Park ‘Packaging in Medical Technology and Pharmacy’
Trade fair FachPack/PrintPack/LogIntern, Nuremberg, entrance hall 9, September 24-26, 2013
Last date for registration: July 15, 2013
Print copy for company signage:
eps and jpg formats in original colours
Print copy for posters: pdf at 1/3 original size, 300 dpi, texts converted for curves
Print copy delivery deadline: August 16, 2013
Address print copy delivery: siegfried.pokoern@huethig.de
PocketGuide company profile
• One lead picture (in jpg format, resolution 300 dpi), e.g. a product of your company,
your company head office or similar + picture caption.
• With continuous text (700 characters incl. blanks) you have the opportunity to present your
company, products, current special features, etc.
• For the infobox we need the exact company name, address, telephone number, fax number,
homepage, e-mail-address and company logo (printable file at least 300 dpi).
Delivery deadline: July 26, 2013
Delivery address: simone.podieh@huethig.de
Company logo for microsite
Format: 80 x 65 Pixel, datadelivery: online-dispo@huethig.de
Picture: www.nuernbergmesse.de/de/presse/nm/mediacenter/fotos;
ioannis kounadeas/fotolia.com; Alexander Yakovlev/fotolia.com
Your contacts
EDITORIAL TEAM
Editor-in-chief:
Matthias Mahr
Tel.: +49 6221 489-213
matthias.mahr@huethig.de
Eva Middendorf
Tel.: +49 6221 489-266
eva.middendorf@huethig.de
Assistant editor:
Simone Podieh
Tel.: +49 6221 489-299
simone.podieh@huethig.de
ADvertising
Advertising manager:
Anja Breuer
Tel.: +49 6221 489-326
anja.breuer@huethig.de
Media consultant:
Carmen Nobel
Tel.: +49 (0) 6221 489-204
carmen.nobel@huethig.de
Advertising assistant:
Petra Geiger
Tel.: +49 6221 489-305
petra.geiger@huethig.de
Advertisement processing:
Angelika Scheffler
Tel.: +49 6221 489-392
angelika.scheffler@huethig.de
Great Britain
Richard H. Thompson
38 Addison Avenue
GB-London W11 4QP
Tel.: +44-207-6 02 10 65
Fax: +44-207-6 02 21 98
richardmedia@yahoo.com
Switzerland, Liechtenstein,
France, Belgium
interpress
Verena Loewenthal
Bahnhostr. 20 A, Postfach
CH-8272 Ermatingen
Tel.: +41-71-6 63 77 88
Fax: +41-71-6 63 77 89
vl@interpress-media.ch
Austria, Scandinavia
Finland, USA, Canada
Publimedia GmbH
Peter Wokurka
Leondingerstr. 27
A-4020 Linz
Tel.: +43-70-66 88
Fax: +43-70-61 27 83
Mobile: +43-664-2 52 53 76
peter@wokurka.at
All other:
Hüthig GmbH
Anja Breuer
Tel.: +49 6221 489-326
anja.breuer@huethig.de
and
Carmen Nobel
Tel.: +49 (0) 6221 489-204
carmen.nobel@huethig.de
Hüthig GmbH
Im Weiher 10
D-69121 Heidelberg
Tel.: +49 62 21/489-326
Fax: +49 62 21/489-481
www.huethig.de