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EMRC’s Economic Missions: Establishing new partnerships between Africa and Israel Africa’s recent economic development emphasises the continent’s potential for sustainable business partnerships. EMRC takes concrete actions to build new bridges between business leaders from the North and South. In 2007, EMRC has led two Senior Management Economic Missions for African business leaders and government representatives to Israel. Several partnerships as result of these missions have prompted EMRC to organise a third Senior Management Economic Mission Africa-Israel in 2008. Scheduled to take place from 13 to 17 April 2008, the third Economic Mission Africa-Israel will provide participants with intensive exchange possibilities on latest business developments and technologies in agro-industry and agriculture. Israel is a worldwide leader in agricultural innovation. Due to a long experience in these sectors, the country plays a major role in the worldwide supply of innovative water and environmental technologies. Consequently, the most advanced irrigation, solar and water generating electricity technologies as well as the world’s biggest desalinisation centre can be found in the country. A concrete initiative as outcome of one of EM- RC’s Economic Missions to Israel has already been established in the Province of Katanga in DRC. Following the visit to Israel, H.E. Mr Katumbi, Governor of Katanga, invited EMRC to led a delegation of agricultural experts and business leaders from Israel to Katanga. This working visit enabled an in-depth analysis of EMRC’s upcoming Economic Mission Africa-Israel will aim to create further successful partnerships in the field of agriculture and agro-industry business opportunities as well as personal contacts to high-rank officials and private sector business leaders. In a follow-up visit of officials and entrepreneurs from Katanga to Israel, the Israeli government decided to finance and execute feasibility studies in Katanga’s fishing and farming sectors. EMRC manages, accompanies and coordinates the project development for the involved partners. EMRC’s upcoming Economic Mission Africa-Israel will aim to create further successful partnerships in the field of agriculture and agroindustry. The five day programme represents an excellent opportunity for African business leaders to expand their business network and to gain direct insight in latest agribusiness technology developments. EMRC will guide participants to targeted one-to-one business meetings as well as to field visits to greenhouses, drip-irrigation systems, solar energy plants, dairy and poultry farms as well as aquaculture sites and biotechnology applications in agriculture. A concluding visit will be dedicated to the Holy Sites in Jerusalem and Bethlehem. Africa’s private sector not only shows potential, but also offers concrete business opportunities. EMRC’s targeted Economic Missions help to transform these opportunities in sustainable success stories. ■ ” EMRC’s Business Development Services: Opening up new business opportunities have clearly discovered new business opportunities for my producers in the Eu- I ropean market”, says Mamadou Dijte, CEO of the Senegalese fruits and vegetable trader Agral-Export. During a five-day trip to Spain, he has met major fruits and vegetable trading companies in Barcelona and Valencia. In pre-arranged business meetings, Djite gained first-hand insight in the European market conditions for Senegalese fruit and vegetables. “Even though I have only spoken to trading companies based in Spain”, explains Djite, “their international outreach can also allow me to enter the Central and Eastern European market.” And the prospects for getting into business are good: Senegalese fruits and vegetables are an ideal bridge during the season gap between the European and South American production. EMRC has been the driving force behind these business match-makings. As part of its Business Development Services for EMRC members, the EMRC team analysed European fruits and vegetable markets in order to identify the best partners for Agral-Export to take a firm step into the European market. In a second stage, EMRC organised and guided the fiveday trip to Spain to enable a personal exchange between Agral-Export and Spanish traders. The success of these meetings can be measured by several received partnership proposals. “To be honest”, Djite confirms. “I have received too many proposals to be able to keep up with all of them.” EMRC accompanies the development of these partnership proposals and advices Agral-Export on market access regulations and certification procedures for its fruits and vegetables. EMRC’s specific Business Development Services (BDS) provide members of the EMRC network with networking activities, market access analysis as well as lobbying, project funding and public relations consultancy. Agral-Export’s expanded business contacts François Kacen from EMRC (centre), co-ordinating the encounter with Mamadou Djite and Spanish traders are one practical result of EMRC’s mission to promote economic relations between business leaders from Africa and the North. “We will have to change some of our processes and produced varieties”, concludes Djite after his discovery of business opportunities in Europe’s fruits and vegetable market. “But I can now see a big potential for my Senegalese producers in the European market.” ■ 10 - DIALOGUES - EMRC
PRELIMINARY Programme Agri FORUM 2008 Business The Agro-Food Industry as Engine for Growth and Wealth in Africa 18 - 20 June 2008 * FAO Headquarters * Rome, Italy 1ST DAY – WEDNESDAY 18TH JUNE 2008 ■ Workshop: Innovation Strategy and Regional Innovation Systems. Presentation of Participants ■ Official Opening Session of the AgriBusiness Forum 2008 Pierre Mathijsen, President EMRC, former Director General at the European Commission Top Management Representative of the FAO, Italy Key Note Speaker: Dr Franz Fischler, EU Commissioner for Agriculture & Rural Development from 1995 to 2004 and Chairman of the Ecosocial Forum Europe ■ Projects Incubator: Innovative Agro-Industry Projects from Africa. The best project will be rewarded with the EMRC Award ■ Networking place: One-to-One Sectoral Business Meetings 2ND DAY – THURSDAY 19TH JUNE 2008 ■ Session I: PPP in Agriculture as a Platform for Growth and Wealth Doyle Baker, Chief of Agricultural Management, Marketing & Financial Service - FAO, Italy Ayisi Makatiani, Managing Director – AMSCO (African Management Services Co.), South Africa Rustom Masalawala, Associate Director - The Earth Institute at Columbia University, USA Nick Railston-Brown, Country Director - TechnoServe, Ghana ■ Session II: Investing and Financing African Agro-Food Industry ■ Part I: Responsible financing solutions to boost the agro-food industry in view of sustainable growth Oscar Chemerinski, Director Agribusiness Department – IFC (Int’l Finance Corporation), USA Bart-Jan Krouwel, Managing Director – CSR, Rabobank, The Netherlands Daniel Kalabassou, General Director – Credit du Sahel, Cameroon ■ Part II: How can donors contribute to strengthen the agro-food sector? Kevin Cleaver, Assistant President Prog. Mngmt Dev. – IFAD (Int’l Fund for Agric. Dev.), Italy Maurits de Koning, Royal Tropical Institute – KIT, The Netherlands Christoph Langenkamp, Task Leader Agriculture & Rural Policy - GDPRD (Global Donor Platform for Rural Dev.) and Ministry of Economic Cooperation & Development, Germany ■ Parallel workshops: Innovative projects to boost the Agribusiness ■ Workshop I: Practical Research and Innovation for a sustainable growth in agriculture: practices and experiences learnt Monty Jones, Executive Secretary – FARA (Forum for Agricultural Research in Africa), Ghana Mark Holderness, Executive Secretary – GFAR (Global Forum on Agricultural Research), Italy Suresh K. Raina, Programme Leader – ICIPE (African Insect Science for Food & Health), Kenya Ides De Willebois, Director Eastern & Southern Africa – IFAD, Italy ■ Workshop II: Enabling Rural Economy - using ICT and spatial data resources to build self-sustaining rural communities Simon Ashby, Principal Consultant – Infoterra, UK Walter Mayer, CEO – Progis Software, Austria ■ Session III: Adding value to the Agriculture ■ Part I: Making use of local raw material to replace imports and promote production of finished products in Africa – the Heineken case Henk Knipscheer, Sr Managing Director – Global Operations, Winrock International, USA Thomas de Man, President, Heineken Africa and the ME, The Netherlands John Mbonu, General Manager, SLBL (Sierra Leone Brewery Ltd) – Heineken, Sierra Leone ■ Part II: Creating wealth and ensuring food security at the roots of the AgriBusiness sector in Africa - the Olam International case Moochikal D. Ramesh, President & Regional Head S&E Africa – Olam International, South Africa Chris Brett, Senior VP & Head of C.S.R. - Olam International, South Africa ■ Networking place: Gala Evening. Presentation of the EMRC AGRIBUSINESS AWARDS 2008 3RD DAY – FRIDAY 20TH JUNE 2008 ■ Food Safeties, Health and Nutrition ■ Part I: Standards and certification for a better sanitary and food safety Nigel Garbutt, Chairman - GlobalGAP, Germany ■ Part II: Fighting major health problems in the community through programmes led by food producers, which involve the local farmers and international agencies Michel Lavollay, Senior Advisor on Health (HIV-Malaria-TB), Belgium Quarterly - Spring 2008 - 11
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