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Member NEWS
Member NEWS
Frontier Specials
November Specials
November
New Products
New Products Closeouts
Frontier Rooibos — Defining “Best”
How about the finest flavored, fullest colored rooibos — purchased through a program
that helps small-scale native farmers live better lives? That’s what’s behind our claim that our
Organic Fair Trade Rooibos Tea (item #2828) is the best you can buy.
Our rooibos is produced by a cooperative of 86 native South African farmers. During
apartheid, these farmers were forced onto small plots of the most unproductive land in the
region. Today, however, this marginal land is home to the world’s highest quality rooibos.
As part of our Well Earth program, we donated $20,000 to revamp the co-op’s rooibos
production and fermentation process. Key improvements include a mechanical crushing
system, automated de-clumping equipment, and sanitation and food safety improvements —
all firsts in the entire South African rooibos tea industry.
Since the new techniques were implemented in January, waste has been reduced from 15%
to less than 1% — a huge boon to the small farmers who depend on this red tea for their
livelihoods. Furthermore, the project has resulted in extremely even fermentation of the
rooibos, creating a finer flavor and even more dramatic red color.
We’re proud of this very high quality rooibos — and where it comes from.
Promoting Another Organic Holiday Season
Simply Organic and Organic Valley are teaming up again — this
time with Stonyfield Organic, too — to provide “Simple Ways to
Celebrate Organic” this holiday season. In November and December, the
three companies will be providing consumers with simple recipe ideas,
entertaining tips and on-line coupons on their websites and Facebook
pages. Irresistible new recipes — such as Smoked Salmon Dip and Spiced
Maple Pecan Pumpkin Bread — were developed specifically for this joint
promotion. Recipes feature Simply Organic holiday best sellers such as
vanilla, cinnamon, nutmeg, and mulling spice (all of which will be on
promotion this season), along with Organic Valley dairy products and
Stonyfield Organic yogurt.
Simply Organic is establishing a special landing page on our website for consumers to access the promotion. It will offer
visitors more than 35 different organic holiday recipes and the “Simple Ways to Celebrate Organic” Thanksgiving Meal Kit.
The kit contains meal planners, recipes and helpful kitchen gadget ideas, along with invitations and games to keep the kids
occupied on the big day. A similar kit, with holiday brunch recipes, will be available in December to help consumers celebrate
the holidays organically.
If you use Scan Genius to place orders, look for our contest beginning Oct 1 in which retail buyers can enter to win one of
five Simply Organic/Organic Valley Thank You Baskets. It’s another way of adding to the holiday spirit!
Product Sustainability
Full ingredient disclosure is one of the steps we take to insure the integrity of our products. We provide a complete list by
product for our herb and spice items. Aura Cacia ingredients can be found in Aura Cacia product listings on our shopping
pages. And we include ingredient information in our online glossary of terms.
Sustainable harvesting is important to us. We make certain that botanicals that are sourced from the wild are sustainably
harvested. When we became concerned about the over-harvesting of Indian sandalwood, we switched to Australian
sandalwood, for example.
State-of-the-art equipment helps us expand our quality testing capabilities. In 2010 this included a new stereoscope and
digital camera (to capture high resolution images for botanical identification), an in-house microbiological lab, and a steam
sterilization system.
Learn more about our product sustainability at www.frontiercoop.com/sustainabilityreport.
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Order by phone 1-800-669-3275 M-F 7am-6pm CST or by fax 1-800-717-4372