Bosch in North America

Bosch in North America
For additional copies contact:
Robert Bosch LLC
38000 Hills Tech Drive
Farmington Hills, Michigan 48331
Attention: RBNA/COM
www.bosch.us
May 2008

Contents
2 Bosch Group at a Glance
3 Bosch in North America
4 North America Key Data
5 Automotive Technology
13 Industrial Technology
23 Consumer Goods &
Building Technology
37 Research & Development
Patents
Research Technology Center
39 Bosch Heritage
41 Carnegie Bosch Institute
43 Bosch Values

1
Introduction
Bosch in North America 2
Foreword
Peter J. Marks
Chairman, President and CEO
Robert Bosch LLC
Bosch Group at a Glance
The Bosch Group is a leading global
supplier of technology and services.
In the areas of automotive and industrial
technology, consumer goods and building
technology, some 272,000 associates
generated sales of over 46 billion euros
(over $63 billion) in fiscal year 2007.
Bosch is a technology and services
Technology and Consumer Goods
The Bosch Group is a leading
is the foundation for further
company dedicated to making our
and Building Technology. In
global supplier of technology and
growth. Each year, Bosch spends
customers’ lives safe, efficient and
2007, 25,000 associates in the
services. In the areas of automotive
more than 3 billion euros for
comfortable. Our business areas
United States, Mexico and Canada
and industrial technology,
research and development, and
include clean diesel technology
generated sales of $9.5 billion.
consumer goods and building
applies for over 3,000 patents
for cars and trucks, drive and
We appreciate your interest and
technology, some 271,000
worldwide. The company was set
control systems for industrial
thank you for taking the time to
associates generated sales of 46.3
up in Stuttgart in 1886 by Robert
applications, and energy-efficient
learn more about Bosch in North
billion euros in fiscal 2007. The
Bosch (1861–1942) as “Workshop
home appliances. Bosch in North
America. We hope you enjoy this
Bosch Group comprises Robert
for Precision Mechanics and
America targets an annual review
overview of our company, its
Bosch GmbH and its more than
Electrical Engineering.”
of the company’s activities in
products and its services.
300 subsidiaries and regional
North America in our three
companies in roughly 50 countries.
business sectors — Automotive
Peter J. Marks
This worldwide development,
Technology, Industrial
manufacturing and sales network

3
Introduction
Bosch in North America 4
Bosch in North America
North America Key Data
Bosch has been present in North
America for more than 100 years.
Today, North America is home to
numerous Bosch facilities in the
US, Canada and Mexico,
including research laboratories,
administrative and engineering
centers, manufacturing plants
and sales offices. The company
employs approximately 25,000
associates in North America.
In the US, Bosch has approximately
70 primary locations. In 2007,
Bosch’s US sales reached $7.7
billion, with nearly 17,500
associates. Canadian sales for
Bosch in 2007 reached $761
million. Operating in 11 locations,
Bosch Canada employs over 500
associates. Seven Bosch locations
in Mexico employ nearly 7,000
associates with sales reaching
$963 million in 2007.
Bosch North America has
grown and diversified in 2007
through acquisitions and joint
ventures. The newest members
to the Bosch Group in North
America include:
Health Hero Network, a leading
innovator of technology solutions
for remote health monitoring.
RoboToolz, a leading
manufacturer of innovative
laser leveling products.
Extreme CCTV, a technology
leader in active infrared
illuminators and
environment cameras.
Holger Christiansen Group,
a remanufacturer of starters
and alternators.
Pacifica Group, a leading
manufacturer of brakes and
brake components for the
automotive equipment and
spare parts business.
Accu Industries, a leader in tire
changers, wheel balancers and
wheel alignment equipment.
FHP Manufacturing, a leading
manufacturer of electric
geo-thermal heat pumps.
Bosch North America Key Data 2007 2006
Sales* $ 9.5 billion $ 8.8 billion
Automotive Technology $ 6.2 billion $ 5.8 billion
Industrial Technology $ 1.3 billion $ 1.2 billion
Consumer Goods and $ 2.0 billion $ 1.8 billion
Building Technology
Associates* 25,600
Automotive Technology 16,300
Industrial Technology 3,100
Consumer Goods and 6,100
Building Technology
Other 100
* Approximate

5 Bosch in North America Automotive Technology
6
Automotive Technology
Automotive Technology is Bosch’s largest
business sector in North America, with
sales of approximately $6.2 billion in 2007.
As one of the leading automotive suppliers
in North America, Bosch employs almost
16,300 associates at approximately 30
primary locations.
The inaugural running of the Detroit Sports Car Challenge in 2007 presented by Bosch,
on the Raceway at Belle Isle Park in Detroit, featured Bosch’s diesel common rail
technology on the winning Audi R10 TDI.
Key Figures Automotive
2007 Technology
Product Areas
$6.2 billion in sales
16,300 associates
30 primary locations
Chassis Systems Brakes
Chassis Systems Control
Diesel Systems
Gasoline Systems
Electrical Drives
Starter Motors and Generators
Automotive Electronics
Automotive Aftermarket
Car Multimedia
Bosch Engineering North America
Bosch Diesel Systems produced
approximately 150 million common
rail injectors by the end of 2007,
when Bosch celebrated its 10 year
anniversary of the common rail
fuel injection system. More than
33 million systems have been
produced for passenger car and
commercial vehicle engines since
the system’s launch in 1998. The
industry’s growing need for clean,
fuel efficient and powerful vehicle
performance, coupled with the
passing of the Energy and Security
Independence Act, paves the way
for growth of diesel vehicles in
the US market. In 2007, Bosch
acquired new projects with key
customers for its advanced diesel
fuel injection technology. Bosch
advances in exhaust gas treatment
systems, combined with its fuel
system technology, will enable
continued growth within the
light-duty diesel vehicle market.

7
Bosch in North America Automotive Technology
8
Bosch was an integral partner in
ESC system. Bosch is supporting
same or improved fuel economy
control module and one-billionth
welcoming auto racing back to
Ford Motor Company in pioneering
without sacrificing performance.
electronic throttle body.
Detroit during Labor Day weekend
this new technology, scheduled to
In short – more miles and more
2007. In an effort to promote the
launch in 2009.
fun per gallon.
Bosch propelled its small-engine
benefits of clean diesel technology,
business in 2007 with an increased
Bosch proudly sponsored the
The signing of the Energy and
With respect to biofuels,
supply of components and systems
weekend’s American Le Mans
Security Independence Act of
specifically E85, Bosch Gasoline
to manufacturers of motorcycles,
Series’ Detroit Sports Car
2007 by President Bush was an
Systems, along with Ricardo Inc.
snowmobiles, personal watercraft
Challenge. The two Audi R10 TDI
important and industry changing
and the University of Michigan,
and motorized vehicles. Supplied
vehicles that race in the series
event, and it was a key focus for all
received a grant from the US
components and systems included
utilize Bosch’s specially adjusted
Bosch US powertrain activities.
Department of Energy for a project
fuel pumps and modules, electronic
high-pressure pumps and piezo-
To help ensure success in the
to develop advanced powertrain
control units (ECUs), fuel injection,
inline injectors for the vehicles’
initiative to reduce dependence
systems that combine the
oxygen sensors and throttle bodies.
diesel common rail injection
on foreign oil, Bosch Gasoline
performance efficiency of direct
systems. Diesel technology in
Systems is committed to devel-
injection systems with the use of
In June 2007, Bosch formed Bosch
the Audi R10 TDI has proven its
oping powertrain systems that
renewable E85 fuels. The goal is
Engineering North America (BEGNA)
success – the Audi R10 TDI won
help the OEMs achieve the fuel
to show that fuel economy losses
to expand its engineering services
its class in the Detroit Sports Car
economy and biofuel usage
present with the use of ethanol
capabilities in the North American
Challenge, as well as the pres-
standards set by the Act.
can be offset by the performance
market. The division, located in
tigious 24 Hours of Le Mans, in
enhancement potential of direct
Farmington Hills, Michigan, en-
both 2006 and 2007.
Significant efforts were made in
injection technology.
hances product and development
2007 to educate policy makers,
activities and extends Bosch’s
In 2007, Bosch was awarded busi-
customers and consumers on
Bosch Gasoline Systems also
portfolio by providing flexible
ness for the first AB plus system
technologies such as gasoline
realized key production milestones
engineering services from initial
in North America. AB plus is a new
direct injection, electronic
in 2007. The Bosch plant in Anderson,
concept to production release for
Restraint Control Module with
transmission control systems and
South Carolina, celebrated
traditional and niche customers.
integrated ESP ® sensors that
hybrid technology – all of which
production of its one-millionth
communicate information to the
allow consumers to achieve the
electro-hydraulic transmission

9
Automotive Technology
Bosch in North America 10
Bosch’s start/stop system helps
effectively reduce fuel consumption
and carbon dioxide (CO2) emissions
by switching off a vehicle’s engine in
stationary situations, such as traffic
jams or stop lights.
Aftermarket
Car Multimedia
Products
Products
Spark plugs
Speakers
Wiper blades
Receivers and changers
Oxygen sensors
Amplifiers
Oil and cabin filters
Navigation
Alternators and starters
Video
Glow plugs
Fuel pumps
Fuel injectors
In November 2007, twenty teams
competed in the DARPA Urban
Grand Challenge in Victorville,
California. Robotic cars completed
a 60-mile course through busy
intersections. Bosch supplied
sensors for “Junior,” Stanford
University’s entry vehicle created
at the Stanford Artificial
Intelligence Lab (SAIL). Bosch
sensors, pointed in all directions,
helped the vehicle track other
entrants while driving in traffic.
The software makes Junior, a 2006
Volkswagen Passat wagon with a
4-cylinder, turbo diesel injection
engine, completely autonomous.
Bosch’s automotive systems are
developed and engineered at
technical centers throughout the
US, including Farmington Hills,
Michigan; South Bend, Indiana;
and Waltham, Massachusetts.
Bosch proving grounds facilities
are located in New Carlisle,
Indiana; Flat Rock, Michigan;
and Baudette, Minnesota.
Automotive Aftermarket
The central task of the Automotive
Aftermarket division is to provide
top quality service parts that
keep gasoline and diesel vehicles
on the road long after they have
rolled off the assembly line. These
products are distributed through
a network of independent
warehouses, program distribution
groups, retail stores and specialty
outlets, as well as the original
equipment sales channel.
In 2007, Bosch Aftermarket
launched several new products
targeted to very specific market
segments. Bosch Industrial Series
Spark Plugs entered the market,
designed for large, stationary
gasoline engine use in a variety of
industrial applications. Direct-
Connect Wiper Blades offer a
Bosch-branded, conventional
bracketed wiper product to the
marketplace at a value price. The
Bosch School Bus Alternator, an

11
Bosch in North America Automotive Technology 12
The Hamburg MP57 from Blaupunkt
represents all of the developments made
in this sector. An MP3 Radio/CD player with
an integrated Bluetooth interface, full USB
port and front and rear auxiliary inputs for
iPod or other media sources, the Hamburg
MP57 offers limitless opportunities for
connecting new media. The Bluetooth interface
allows call pick up, last number dialing,
on-screen caller id and call-end, all without
touching the Bluetooth enabled cellular phone.
extension of the popular Long
Haul line, was introduced to meet
the specific energy demands
created by the particular driving
needs of school buses.
The Bosch ParkPilot aftermarket
retrofit kit was introduced at the
industry’s biggest show – 2007
AAPEX (Automotive Aftermarket
Products Expo) in November.
ParkPilot provides the benefits
of intelligent Bosch park-assist
technology for many vehicles
not originally equipped with this
important safety feature.
Winning over tough competition,
Bosch Aftermarket was awarded
the coveted SOPUS (Shell Oil
Products – US) filter business and
launched the program in 2007.
Through Purolator Filters North
America (Bosch’s joint venture
with Mann + Hummel), Bosch
Aftermarket will now supply filters
for the SOPUS brands Pennzoil,
Performax, Shell and Quaker State.
The Bosch Motorsports program
continues to provide a valuable
proving ground for spark plug
and alternator technology.
Racing series results for 2007
once again demonstrated that
Bosch powers the winners. Boschequipped
entries swept the major
auto racing series titles in 2007
including NASCAR Nextel Cup,
IndyCar, Champ Car and the
NASCAR Craftsman Truck Series.
Bosch Diagnostics offers a
complete solution to support the
automotive service workshop.
Offering test equipment and
software, service training,
technical support and quality
Bosch service parts, the Bosch
Diagnostics concept provides the
“parts and bytes” needed for success
in today’s highly competitive
independent service market.
Bosch Diagnostics brought three
new tools to the market in 2007:
the MTS 200 scan tool for European
vehicles, the BAT 151 battery tester
and electrical systems analyzer,
and the FSA 740 engine analyzer.
In addition, its Mastertech VCI
wireless scan tool earned a spot on
the prestigious Motor Magazine
“Top 20 Tools” list. Also in 2007,
the Beissbarth brand of wheel
service equipment was added to the
Bosch Diagnostics product line.
Car Multimedia
Blaupunkt has continued to develop
its aftermarket product line to meet
the ever-changing needs of today’s
consumer. Connectivity has been the
watchword, with the emergence
of iPod ® interfaces, Bluetooth
capability for wireless hands-free
cell phone operation and full USB
2.0 ports, allowing the driver access
to a wide range of music sources
while ensuring safe operation.
Blaupunkt also has achieved considerable
success in the Professional
Systems sector, being selected as
the OEM supplier of audio visual
entertainment systems for North
America’s leading coach and bus
manufacturer. Blaupunkt’s reputation
for overall quality, system
concept and modular architecture
were key factors in this success.

13 Bosch in North America Industrial Technology 14
Industrial Technology
Bosch’s North American Industrial
Technology business sector reported sales
of approximately $1.3 billion in 2007. With
nearly 3,100 associates in approximately
20 primary locations, Bosch makes a strong
impact in this sector with its automation
and packaging technology.
In the pharmaceutical packaging industry, Bosch developed the AFG 3000 series of
powder filling machines. They supplement the high-end AFG 4020 with vertical table top.
The AFG 3010 is suitable for filling 160 injection vials per minute, while the AFG 3020,
with two dosing aggregates, fills 320 injection vials per minute.
Key Figures Industrial Technology
2007 Product Areas
$1.3 billion in sales
Automation Technology
3,100 associates
– Hydraulics
20 primary locations
– Electric drives and controls
– Linear motion and
assembly technology
– Pneumatics
Production Tools
Packaging Technology
Automation Technology
Bosch Rexroth provides a
complete range of best-in-class
products, systems and services
for drive, control and motion
technologies. For 40 years, the
company has helped design
engineers shape the evolution of
machine automation by providing
applications engineering assistance
and manufacturing drive, motion
and control – hydraulics,
pneumatics, electric drives, linear
motion and assembly technologies –
for industrial and mobile machines
and systems.
As the technology and market
leader in industrial hydraulics,
Bosch Rexroth supplies standard
and custom components and
systems, along with in-depth
application expertise. Products
include standard valves, manifold

15
Bosch in North America Industrial Technology 16
blocks, servo and proportional
valves, control and system
technologies, pumps and motors,
cylinders, hydraulic power units,
analog and digital amplifiers and
open- and closed-loop controls.
Rexroth IndraDrive Mi is a milestone in drive engineering, combining control electronics
and servo motor in one ultra compact unit. IndraDrive Mi is the ideal solution for all
applications where versatility and cost efficiency are key design criteria and cabinet
space is limited.
The new BODAS RC36-20 controller
from Rexroth utilizes state-ofthe-art,
32-bit TriCore technology
to increase the electronic control
functionality and performance
of mobile hydraulics equipment.
It provides an ECU platform for
modern, efficient, electrohydraulic
system solutions. The controller
allows equipment builders and
operators to expand mobile
equipment functions and reduce
energy consumption, thereby
reducing costs. Plus, the system’s
rugged, compact design means it
can easily replace multiple 16-bit
controllers or smaller PLC systems,
helping to save valuable installation
space and reduce wiring.
The Electric Drives and Controls
Division offers industry-specific
control and drive systems to enable
efficient automation of production
processes. To make application
fast and easy, products and systems
are characterized by open
architectures, scalability, perfectly
matched modularity and intelligent
software packages.
Bosch Rexroth’s electric drive and
control solutions include modules
such as highly dynamic drive
software packages to deliver
integrated, scalable system
solutions. The product line also
includes linear and rotary drives,
frequency converters, motion,
welding and robot controls, and
tightening and press-fit systems.
In addition, web-capable add-ons
enhance operation, service and
production analysis.
The new IndraDrive Mi, an
integrated, drive control system,
combines top power density with
Rexroth IndraDrive platform.
As with all IndraDrives, the
IndraDrive Mi has over 100
technology functions. Each of the
units has onboard input/output
(I/O) that can be used to directly
wire high-speed registration
inputs, eliminating the need for
additional fieldbus devices on
the machine. The IndraDrive Mi
also is available with integrated
safety technology for safe motion
applications.
units, open controls and intelligent
total functionality and is fully
compatible with the rest of the

17
Bosch in North America Industrial Technology 18
Manual Production Systems from Bosch
Rexroth were designed from the ground
up to make it easy to implement lean
production cells and modify them as
performance in categories ranging
from durability to control of Electro
Static Discharge (ESD).
valves and positioners, vacuum
components and industrial shock
absorbers.
manufacturing needs change.
The Bosch Rexroth Pneumatics
As part of the Bosch Rexroth
Division offers standard and
Canada Corporation, the Compu-
custom solutions for the industry
Spread group focuses exclusively
with a comprehensive range
on developing the industry’s most
of pneumatic, electronic and
advanced electronic hydraulic
electro-pneumatic components
spreader control systems. These
and systems. Major applications
integrated systems are designed
can be found in packaging,
to meet the rapidly evolving
With world-class expertise
in reliable guiding and precise
positioning, Bosch Rexroth’s
linear motion solutions target
difficult manufacturing problems,
such as those requiring custom
lengths, high-load capacities and
even clean room capabilities.
These engineered systems combine
excellence in mechanical and
mechatronic technologies to yield
maximum machine performance.
Products include Ball Rail and
Roller Rail systems, linear
bushings and shafts, precision
ball screw assemblies, linear motion
systems, aluminum structural
framing, ergonomic workstations,
flexible assembly conveyors and
multi-axis handling systems.
Bosch Rexroth has added new,
custom table top finishing capabilities
to its highly configurable
Manual Production Systems
product line. The custom table
automation, material handling,
metal working, automotive,
food processing, woodworking,
oilfield, mobile/construction
and marine. Providing motion
with air, Rexroth pneumatics
include a range of applicationspecific
solutions.
Products include pneumatic
valves and actuators, pneumatic
and hydraulic cylinders,
pneumatic fieldbus valve
manifolds, electro-pneumatic
needs of the snow and ice
maintenance market throughout
North America. The latest
functional addition, a passive
Global Positioning System (GPS)
and data logging option, enables
major cities to better manage
their extensive ice and snow
removal fleets.
tops, available in four different
classes, feature superior technical

19
Bosch in North America Industrial Technology 20
Production Tools
The Production Tools Division
expanded three product groups
in 2007. Bosch continues to set the
global standard for cordless
assembly tools. Production Tools
works with Bosch Rexroth to offer
a full range of assembly tools
including air, cordless, electric
and “smart” DC electric tools.
A completely new range of air-powered angle nutrunners was launched in 2007. They
offer great speed, accuracy, ergonomics and durability in a very small package – exactly
what our customers want. These tools secure large fasteners on applications where more
tightening torque is required than a cordless or electric tool can provide.
Bosch launched nearly 20 new
production tools in 2007. The
C-EXACT straight electric tool line
(launched in 2006) saw the addition
of several new models that offer
customers greater flexibility in
manfacturing. Several different
lever and push-start models are
now available. The “C” in C-EXACT
stands for “corded,” as the tools
use a cable to connect to a 36-volt
power supply. The tools offer
over one-million cycle durability,
great accuracy, high speed and
low energy costs. The tools also
are Electro-Static Discharge (ESD)
compliant, thanks to a carbonfiber
impregnated Polyamide
housing that draws static electricity
away from the user.
An entirely new line of air impact
tools also were introduced in
2007, rounding out the depth and
breadth of Bosch’s total product
offering. These tools offer solid
power and durability at an
affordable price, and are ideal for
tightening large fasteners on heavy
machinery, vehicles or structures.
The air tool business remains a
key part of Bosch’s market strategy.
In 2007, Bosch introduced a
completely new range of air
angle nutrunners that offer great
speed, accuracy, ergonomics
and durability in a very small
package. These tools enable
customers to secure fasteners
accurately and quickly. Most of
these fasteners require more
tightening torque than a cordless
or electric tool can offer.
Bosch’s BT-EXACT tools continue
to gain popularity with major
customers. Bosch uses Bluetooth
wireless technology to enable a
cordless tool to send screw data
to an assembly plant computer or
network. The system counts the
correct number of screws to
control the assembly line if a
screw is omitted. The system
improves productivity, reduces
costs and safety hazards, and has
gained wider acceptance among
major aviation and auto
manufacturers in 2007.

21
Bosch in North America Industrial Technology 22
The New GKF 1700 HiProTect Capsule
filler is the industry’s first true containment
capsule filler. This new technology
protects the operator from potentially
hazardous compounds.
manufacturers, both large and
small, with packaging machinery
that is innovative, fast, reliable
and cost effective.
The Pharmaceutical Division
offers packaging solutions for
parenteral drugs, ophthalmics,
animal health products, imaging
products, vitamins and nutritional
Packaging Technology
The Packaging Technology group
focuses on equipment for processing
products in the pharmaceutical
and confectionery industries, as
well as packaging machines for
food and non-food items. A market
leader in packaging solutions,
Bosch Packaging Technology
produces highly efficient and
high-quality equipment to support
the packaging needs for a variety
of industries.
In North America, Bosch Packaging
Technology is comprised of five
business units; Doboy Inc., and
four packaging divisions – Vertical,
Confectionery, Pharmaceutical
and Bosch Packaging Services.
Bosch Confectionery and Pharmaceutical
Divisions focus on
processing machines within their
industries, while Doboy Inc. and
Bosch Packaging – Vertical Division
focus on packaging machines for
the food and non-food industries.
In 2007, the TFT Bag Sealer for
woven polypropylene bags was
introduced. Designed to seal the
popular bag material for packaged
bulk products, the TFT is suited to
a range of industries, including pet
food, lawn and garden products,
agricultural chemicals and dry
resins. The high integrity sealing
method provides a sift-proof
closure to prevent leakage during
shipping and storage.
Mid-2007, Bosch Packaging –
Vertical Division relocated from
Brooklyn Park, Minnesota, to the
Doboy facility in New Richmond,
Wisconsin. The move resulted in
the relocation of vertical machines,
which package free-flowing
product, further complementing
supplements. The Prevas Disposable
Dosing System is designed to
dose injectable drugs into vials
and syringes. The Prevas is the
industry’s first pre-validated,
pre-assembled and pre-sterilized
disposable dosing system for the
pharmaceutical industry. Each
system contains all of the components
required for the Fila fill
cycle for injectable drugs. Using a
disposable system versus a reusable
system helps reduce risk of
contamination and limits use of
natural resources.
As the industry’s first fully contained
capsule filling machine, the HiProTect
eliminates human contact with
the product, creating a safer
work environment for employees.
The HiProTect incorporates an
For over six decades, Doboy has
the Doboy product lines to give
isolator and fully automated wash
provided the world’s leading
customers even more packaging
down capabilities with proven
options.
Bosch capsule-filling technology.

23 Bosch in North America Consumer Goods and Building Technology 24
Consumer Goods and
Building Technology
Bosch brings trusted and innovative
products to residential and commercial
buildings throughout North America.
With 2007 sales of $2.0 billion, the Consumer
Goods and Building Technology business
sector employs over 6,100 associates at
approximately 50 primary locations.
Bosch provides a complete line of corded and cordless power tools and accessories
engineered to survive any jobsite and allowing users to take control of their work.
Key Figures Consumer Goods and
2007 Building Technology
Product Areas
$2.0 billion in sales
6,100 associates
50 primary locations
Power Tools
Security Systems
Home Appliances
Thermotechnology
Power Tools
Robert Bosch Tool Corporation
designs, manufactures and sells
power tools, rotary tools and
accessories and lawn and garden
equipment. The company features
industry-leading brands, including
Bosch, Dremel, Gilmour, RotoZip,
Skil and Vermont American.
Lightweight and powerful, the
new JS5 Orbital Jigsaw from Bosch
is the ideal option for woodworkers,
remodelers, serious do-it-yourselfers
and others who are ready
to move up to a pro-caliber jigsaw.
Long known for industry-leading
innovation and performance in
the jigsaw category, Bosch’s latest
offering delivers both.

25
Bosch in North America Consumer Goods and Building Technology 26
Bosch’s exclusive One Touch
blade change system enables
quick and easy one-handed blade
changes during any project.
Bosch also launched the Litheon
36V 1671 6-1/2-inch Circular Saw
in 2007. The new professional
heavy-duty cordless saw boasts
26 percent longer runtime than its
closest competition, contains the
most power for tough applications
and the industry’s most advanced
lithium-ion battery technology,
Litheon .
In 2007, Bosch introduced the
Quick Change Hole Saw System,
an innovative way to easily
change hole saw cups in seconds
and move effortlessly between
applications, sizes and materials.
The foundation of the system,
quick change adapter nuts and
mandrels, works with almost any
manufacturer’s hole saw cups.
Therefore, customers can still use
their existing stock of hole saw
cups and also experience Bosch
technology. Complementing the
quick change system are new
carbide hole saws that cut through
practically anything with precision
and speed. Sheet metal hole saws
and a unique hole enlarger allow
users to enlarge existing holes
quickly and accurately.
Bosch engineers optimized the 1671’s motor with innovative Litheon battery technology
to achieve 26 percent longer runtime over its competition. Combine category-best power
with 4,000 RPM and the 1671 powers through tough applications, such as 45-degree
bevel cuts at high speeds, where others could completely stall and fail.
Founded in 1932 by Albert J.
In 2007, Dremel introduced the
Dremel, the Dremel brand
Dremel Driver compact
celebrated 75 years of excellence cordless screwdriver and the
by offering the Dremel 75th
Dremel Multi-Vise . The Dremel
Anniversary rotary tool kit in
Driver is the most fully featured
a commemorative tin. The kit
compact cordless screwdriver on
came with a limited edition rotary the market. It offers consumers
tool with special chrome plated lithium-ion battery technology,
accents, 75 genuine Dremel accessories
and a bonus 12-in-1 ability to drive the widest range
a powerful 7.2V motor and the
multi-tool.
of fasteners from a #1 screw up
to a three-inch #10 screw. The
compact, lightweight design
makes it easy for applications in
tight spaces.

27
Consumer Goods and Building Technology
Bosch in North America 28
The Dremel Multi-Vise
combines the features of a
portable vise, rotary tool holder
and bar clamp into an effective,
three-in-one format, helping
consumers complete their
projects with only one device.
A die-cast ball and socket on the
base unit rotates 360 degrees and
tilts 50 degrees to each side
allowing users to lock work
pieces in any position.
Gilmour, the lawn and garden
accessories brand of the Bosch
Group, received Lowe’s Vendor of
the Year, Ace Hardware Lawn and
Garden Vendor of the Year and
Do-It Best Hardware Lawn and
Garden Vendor of the Year awards
in 2007.
For use with the RotoZip Spiral
Saw, the Floor Tile XBIT makes
difficult cuts easy. Under development
for ten years, the XBIT cuts
over 13 linear feet of porcelain
tile and can make plunge cuts
in porcelain, granite, glass and
ceramic floor tile.
RotoZip developed a one-of-a-kind
power tool for drywall applications.
The DR1 drywall router is a stateof-the-art
tool with its smaller grip
diameter, 45 percent higher speed
under load, replaceable motor
brushes and redesigned depth guide
to provide visibility from any angle.
SKIL continues to drive innovation
in the market with its new line of
lithium-ion power tools. In 2007,
The RotoZip XBIT makes plunge cuts in porcelain, granite, glass and ceramic using 2.5
carats of diamond grit for fast, precise cuts.
SKIL launched the SKIL Power continued this leadership position
Wrench, a unique product with by launching a new SKILSAW
incredible flexibility. The SKIL Wormdrive in the North American
Power Wrench enables do-ityourselfers
market. With an increase in
to tackle any task, power from 13 to 15 amps, the
including drilling, driving and addition of an integrated saw
fastening. With 7.2V of lithium-ion hook and the change from a steel
power and the SKIL SmartCharge to carbide blade, SKIL increased
system, users can count on having the gap between SKILSAW and
power for up to 18 months on a other brands.
single charge.
SKIL is proud to be the undisputed
leader in cutting with the SKILSAW
brand of saws. In 2007, SKIL

29
Bosch in North America Consumer Goods and Building Technology 30
Access Personal Edition is an easy-to-use,
modular access system for small- to
medium-sized environments, such as
retail stores, office buildings or
manufacturing facilities. The system
can make decisions even while offline,
ensuring reliable access control at
all times.
customers to reduce the total cost
of a video surveillance system by up
to 30 percent over the life of the
system. At the Security Canada
Central show, Bosch FlexiDome IP
cameras were voted best in class
of video surveillance products,
Existing products are regularly
enhanced to protect dealer
investments in Bosch. In the
intrusion field, the G Series
Control Panels remain the standard
security control panels for
commercial applications and are
resulting in a New Product
used by many of the largest
Showcase award from the
organizations in the US. The
Canadian Security Association.
control panels are regularly
updated to comply with standards
Bosch Security Systems has also
for false alarm compliance and to
Security Systems
Bosch Security Systems works
closely with an extensive network
of certified dealers and integrators
to design dependable security, life
safety and communications
solutions for the market. Bosch
Security Systems products and
systems for intrusion and fire
detection, access control and video
surveillance are used by major
universities, government agencies,
correctional facilities, retail
stores, casinos and in many
other commercial environments
throughout North America.
Security Systems’ significant
investment in research and
development results in a steady
cadence of new product introductions,
and these technologies have
been recognized by the market
for their advanced capabilities.
Bosch’s unique approach to
recording IP video was awarded
the 2007 Video Surveillance
Emerging Technology of the Year
award by Frost & Sullivan, a global
growth consulting company. This
technology reduces user maintenance
costs and better utilizes
storage technology, enabling
expanded its portfolio of electronic
access control offerings, having
recently introduced two new
solutions for small to medium
businesses. The Access Easy
Controller is a unique, easy-to-use,
browser-based system. The Access
Personal Edition is a modular
system that gives users the
option to scale to a more advanced
Bosch access control solution in
the future without the expense of
installing new hardware.
meet the newest fire regulatory
requirements. They were named
one of the 20 most popular
products of the year by readers
of Correctional News Magazine.
In 2007, Bosch pro audio brands
Electro-Voice, Dynacord, Klark
Teknik, Midas, Bosch and Telex
grew around the globe in markets,
including the US, that demand
complete audio solutions. All
brands continued to play an
important role in the world’s
most significant live events
and installations.

31
Bosch in North America Consumer Goods and Building Technology 32
The Midas XL8 live performance digital
mixing system brings control of audio, as
well as other aspects of a live performance,
to a single, intuitive control center.
Featured here is the system used at a Led
Zeppelin reunion concert.
In July 2007, Electro-Voice was
named #1 Supplier by North
American music retail giant Sam
Ash Music Stores. In a reader’s
choice poll published by Music
& Sound Retailer, the industry’s
the families of the survivors and
victims of the August 2007
Minneapolis bridge collapse
disaster. Featuring national
recording artists including
Steve Vai, Los Lobos, George
most widely read trade magazine,
Clinton, Stray Cats and other
Electro-Voice won Manufacturer
musical luminaries, the company
of the Year for 2007. The award
is well on the way to raising over
is one of the retail music and
$100,000 for the Minnesota
sound industry’s most
Helps charity.
prestigious.
Found in the world’s preeminent
concert venues, theaters, multipurpose
facilities and houses
of worship, the Midas XL8 has
become the industry standard
for professional digital mixing
consoles in less than two years.
In 2007, the XL8 was used to
reinforce the signature sound of
Klark Teknik DN9696 digital hard
disk recorder also was relied
upon for capturing pristine audio
at the same event.
Super Bowl XLII commemorated
ten years that Telex has been the
brand of choice for communications
systems at the Super Bowl. More
In alignment with Bosch’s
philanthropic core, Electro-Voice
organized, compiled, produced
and brought to the music retail
market a 3-CD compilation,
Musicians for Minneapolis:
57 Songs for the I-35W Bridge
Disaster Relief Effort, to benefit
Also in 2007, Bosch
Communications Systems
announced that it would assume
all sales, support and distribution
of Bosch Conferencing and Public
Address products for North and
South America.
rock ‘n’ roll giant Metallica at Live
than 20 coaches can communicate
Earth, and was later chosen by
in full 32-bit encrypted audio,
the members of Led Zeppelin to
eliminating the threat of on and
handle the critical audio duties
off the field interference. Football
of a long awaited reunion show
referees have relied on Telex and
at the O2 arena in London. The
Electro-Voice wireless microphones
since 1985.

33
Consumer Goods and Building Technology
Bosch in North America 34
Home Appliances
As the only manufacturer in the
US with four premium brands
– Bosch, Siemens, Thermador and
Gaggenau – BSH Home Appliances
Corporation North America
celebrated double-digit sales
growth in 2007.
With advanced features like ECOACTION, Bosch has the most energy efficient
dishwasher manufactured in the US. This cutting-edge feature adjusts water
temperature and cycle length for optimal efficiency, allowing the reduction of energy
usage by up to 25 percent with just the push of a button.
From global low-impact
manufacturing approaches to
key partnerships formed with
sustainable construction and
design leaders, BSH is the
undisputed green appliance
manufacturer with the most
efficient machines on the market.
BSH has taken significant steps
to reduce the eco-footprint of its
manufacturing with state-of-theart
production plants. With the
company’s local manufacturing
footprint, where products are
manufactured in the markets they
are sold to, transportation-created
emissions are reduced. All BSH
factories, including the appliance
park in New Bern, North Carolina,
have earned the International
Organization for Standardization
(ISO) 14001 certification, a worldwide
certification that requires a
company to meet strict international
standards that minimize harmful
effects on the environment caused
by production. Moreover, BSH
relies on reusable and recyclable
materials and recycles wood,
glass, cardboard and paper. BSH
also requires its preferred suppliers
to adhere to environmental policies
similar to its own.
BSH Home Appliances
continues to be recognized for its
contributions to energy resource
conservation and is the proud
recipient of the US Department
of Energy’s prestigious Excellence
in ENERGY STAR ® Promotion
Award, as well as the 2007 Flex
Your Power Award. In fact, Bosch
is the only US manufacturer with
the ENERGY STAR qualification
on all of its models in the
refrigeration, washer and
dishwasher categories.
Ranked highest in customer
satisfaction for the second
consecutive year by J.D. Power
and Associates, Bosch’s Evolution
and Integra ® dishwashers feature
the quietest and most energy
efficient models in the country.
Bosch dishwashers use as little
as 1.8 gallons of water per cycle
while guaranteeing an ideal wash,
and offer exclusive programs
such as ECOACTION , which take
efficiency to the next level by
reducing energy consumption by
up to 25 percent, with a simple
touch of a button.

35
Consumer Goods and Building Technology
Bosch in North America 36
Thermotechnology
Bosch Thermotechnology is
represented in the US by two
organizations. One is Bosch
Thermotechnology Corp.,
formerly known as BBT North
America Corp., and the other is
FHP Manufacturing.
FHP Manufacturing released the highest efficiency geothermal heat pump in the US
market, promoting lower utility bills year round. The heat pump operation is extremely
quiet, requires no fossil fuels and uses the innovative R-410A refrigerant that helps to
preserve the earth’s ozone layer.
Bosch Thermotechnology continues
to build upon its market reputation
as an innovator and leader in
high-efficiency heat and hot water
technologies. Several new product
introductions in 2008 position the
organization to lead this market
as consumers develop a heightened
awareness toward fuel efficiency
and sustainable energy use.
equipment to effectively capture
the sun’s energy to heat and store
hot water for residential and
commercial applications. Such
systems include flat plate solar
collectors that collect and transfer
solar thermal energy into usable
heat for hot water. The new solar
heaters will become available in
the North American marketplace.
Engineered to deliver higher hot
water flow rates while maintaining
an energy efficiency of 92 percent,
these water heaters continue to
save energy, reduce CO2 emissions
and contribute to Bosch’s commitment
a wide product range, including
systems with an output of up to
220 kilowatts. The business is
introducing the innovative
Aquarius II, the highest efficiency
heat pump in the US market today.
The Aquarius II series can save
up to 70 percent on heating and
The division is introducing
technologies that improve the
reliability and availability of fuelefficient
products and has launched
a new line of Buderus solar thermal
heating systems. Bosch Thermotechnology
has invested heavily
in developing state-of-the-art
collectors seamlessly integrate with
Buderus solar water storage tanks,
pump stations and controllers,
providing customers with an
easy-to-install solar thermal
heating solution.
Additionally in 2008, the next
generation of Bosch tankless water
toward energy independence.
FHP Manufacturing is a leading
US manufacturer of electric
geothermal and water source heat
pumps for the heating and air
conditioning of residential and
commercial buildings. Acquired
by Bosch in early 2007, FHP offers
cooling costs when compared
with traditional systems.
Since 1970, FHP Manufacturing
has been one of the top companies
in its field and the Aquarius
II Series will maintain and
strengthen the growth trajectory
of the company.

37
Research and Development
Bosch in North America 38
Researchers at the Research and
Technology Center in Palo Alto, California,
examine a silicon wafer at the Stanford
Nanofabrication facility. As members of
the Microsystems team, they research
technologies for the miniaturization of
existing and future Bosch products.
Center North America (RTC) has
locations in Palo Alto, California,
Pittsburg, Pennsylvania, and
Cambridge, Massachusetts.
Since its founding, the center has
focused on the development of a
new extremely low-power, reliable,
and robust wireless intrusion
detection system. The result is a
product called the wireless
Local Security Network (wLSN).
actively pursued its mission of
It incorporates a combination
collaborating closely with other
of innovative duty cycling
North American researchers from
techniques, precise time
the academic and industrial sectors.
synchronization and adaptive
The goal of such collaboration has
frequency selection to achieve
been the development of a wide
high levels of reliability while
Research and Development
To remain at the leading edge of
technology and to continue to grow,
the Bosch Group invests heavily in
research and development (R&D)
every year. Bosch preserves its
competitiveness through the
development of innovative,
value-added products that
enhance customers’ quality of life.
In 2007, Bosch again increased its
research and development
expenditure, investing nearly
eight percent of sales in R&D
globally.
Patents
Bosch’s leadership in innovation
is illustrated by the number of
patents issued to the company.
The number of inventions
registered within the company
in 2007 actually rose by eight
percent to 6,560. In 2007, the
United States Patent and
Trademark Office issued a total
of 569 patents to Bosch.
Research Technology Center
Founded in 1999, the Bosch
Research and Technology
spectrum of current and future
Bosch technologies. Successful
examples of such activities can
be found in development of
wireless sensor networks, design
of low-power integrated circuits
and research on future energy
conversion systems, such as
internal combustion engines
and electrochemical energy
storage systems.
In the field of wireless sensor
networks, engineers at Bosch
Security Systems and RTC have
operating on batteries for
many years.
With the diligent efforts of its
scientists and engineers, RTC
plays an important part in
contributing to the current and
future portfolio of technologies
and products at Bosch. By being
at the forefront of innovation,
RTC also attracts excellent new
talent to Bosch from the nation’s
most prestigious graduate
engineering schools.

39
Bosch Heritage
Bosch in North America 40
Bosch Heritage
Bosch in North America is part of
the Bosch Group, headquartered
in Stuttgart, Germany. The company
founder, Robert Bosch (1861-1942),
gave the company his name and
created many of the values the
company follows today.
Robert Bosch (1861-1942)
In addition to his business success, Robert Bosch was held in high esteem for his
philanthropy and his commitment to charity.
The special ownership structure
of Robert Bosch GmbH guarantees
the entrepreneurial freedom of
the Bosch Group, making it possible
for the company to plan over
the long term and to undertake
significant up-front investments
in the safeguarding of its future.
Ninety-two percent of the share
capital of Robert Bosch GmbH
is held by Robert Bosch Stiftung
GmbH, a charitable foundation.
The majority of voting rights are
held by Robert Bosch Industrietreuhand
KG, an industrial trust.
The entrepreneurial ownership
functions are carried out by the
trust. The remaining shares are
held by the Bosch family and by
Robert Bosch GmbH.
Today, the Robert Bosch Stiftung
in Stuttgart, Germany, carries
on the philanthropic and social
endeavors of the company’s
founder. The foundation uses the
dividends it receives exclusively
for socially beneficial purposes.
In its International Relations
program area, the foundation seeks
to promote among others the
The cornerstone of its transatlantic
activities is the Robert Bosch
Foundation Fellowship Program.
Since 1984, more than 400 young
American professionals have
benefited from the program,
living and working in Germany
for nine to twelve months. The
Transatlantic Outreach Program
adds to the foundation’s efforts
to contribute to an accurate and
well-informed picture of modern
Germany among young Americans
by organizing study tours for
Social Studies educators from the
US to Germany. The objective of
the German-American Journalists
Program is to generate a broader
understanding in the United
States for German and European
issues and vice versa. Parliamentarians
from both sides of the
Atlantic come together in an
annual Congress-Bundestag Forum,
which allows them to engage in
a frank dialogue on issues which
are not predominantly focused on
foreign policy.
German-American relationship.

41
Bosch Heritage
Bosch in North America 42
Continuing the Tradition in
North America
For more than 100 years, Bosch
has been a leader in innovation
in the US. This passion for
innovation stems from the tenets
of success that guided Robert
Bosch and will forever be a part
of the Bosch heritage. Bosch
associates in North America are
encouraged to honor this heritage
by volunteering and being
involved in charitable giving
and community service.
The desire to develop young
talent has long-been a part of
Bosch’s history. Bosch’s apprentice
programs allow associates to
participate in company-sponsored
technical training. These programs
provide skilled training for Bosch
associates in order to advance their
individual careers and provide the
company with a dedicated workforce
focused on manufacturing
high-quality products.
Carnegie Bosch Institute
In addition to research
collaborations with Carnegie Mellon
University, the Carnegie Bosch
Institute for Applied Studies in
International Management (CBI)
represents a unique alliance between
Bosch and the University’s Tepper
School of Business. Founded in 1990
through a major gift by Robert
Bosch Corporation, CBI’s mission is
to improve international management
by enhancing the knowledge and
performance of managers and
executives in global operations
and by stimulating relevant
Tradition and Modernity – the Robert Bosch House (background), former residence of the
company founder and now home to the Robert Bosch Stiftung, and Bosch Haus Heidehof
(foreground), a conference center, which also houses offices for Stiftung associates.
academic research. CBI holds
emissions or “green” household
international conferences,
appliances, Bosch is dedicated to
workshops and executive
being on the leading edge of
forums annually.
environmental product
development and sustainable
responsibility. These principles
Environmental Responsibility
extend to associates, services and
Dating back to the first guidelines
suppliers, in a concerted effort to
in 1973, Bosch has been focused facilitate continuous improvement
on developing products that are of environmental performance allied
safe, eco-friendly and economical. to a concern for occupational
As envrionmental concerns
safety. These principles are
increase in intensity around the formulated and applied throughout
globe, Bosch has long been at the all Bosch locations worldwide and
forefront of addressing this issue. continue to serve as a cornerstone
Whether dealing with alternative of the company’s eco- and
fuels, fuel efficiency, vehicle
environmental approach.

43 Bosch in North America Bosch Values 44
Bosch Values
Future and Result Focus
In order to ensure dynamic
development of our company and
to guarantee long-term corporate
success, we participate in shaping
the changes in markets and technologies.
By doing so, we provide
our customers with innovative
solutions and our associates with
attractive jobs. We act result
focused in order to secure growth
and financial independence. With
the dividends generated, the
Robert Bosch Stiftung supports
charitable activities.
Responsibility
We accept that our actions must
accord with the interests of
society. Above all else, we place
our products and services in the
interests of the safety of people,
the economic use of resources,
and environmental sustainability.
Initiative and Determination
We act on our own initiative, with
an entrepreneurial but accountable
spirit, and demonstrate determination
in pursuing our goals.
Openness and Trust
We inform our associates,
business partners, and investors
in a timely and open fashion of
important developments within
our company. This is the best
basis for a trustful relationship.
Fairness
We view mutual fairness as a
condition of our corporate success
when dealing with each other and
with our business partners.
Values reflect the beliefs of companies as well as individuals. Shared values lead to
mutually satisfying, rewarding partnerships.
Reliability, Credibility, Cultural Diversity
and Legality
We are aware of our company’s
We promise only what we can
regional and cultural origins and
deliver, accept agreements as
at the same time regard diversity
binding, and respect and observe as an asset, as well as a precondition
the law in all our business
of our global success.
transactions.