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LTT Vending: Delivering first class service with the aid of mobile ...

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<strong>LTT</strong> <strong>Vending</strong>: <strong>Delivering</strong> <strong>first</strong> <strong>class</strong> <strong>service</strong> <strong>with</strong> <strong>the</strong> <strong>aid</strong> <strong>of</strong><br />

<strong>mobile</strong> working<br />

Overview:<br />

• 10% increase in productivity<br />

• Increased responsiveness<br />

• Considerable cost savings since switching to Business 1-Plan<br />

• Mobile broadband access key to client relationships<br />

Industry: Catering (vending operator)<br />

Number <strong>of</strong> employees: 160<br />

Number <strong>of</strong> locations/<strong>of</strong>fices: 3 (Leeds, Leicester and Lewes)<br />

Solution: T-Mobile BlackBerry® Curve 8310 Smartphones; T-Mobile BlackBerry® Bold 9000 Smartphones;<br />

Business 1-Plan<br />

Key Quotes:<br />

“We have been a long-standing customer <strong>of</strong> T-Mobile due to <strong>the</strong> low prices T-Mobile <strong>of</strong>fer and <strong>the</strong> <strong>service</strong><br />

provided. The T-Mobile BlackBerry smartphones have enabled <strong>LTT</strong> <strong>Vending</strong> to react quicker and respond<br />

more efficiently to <strong>the</strong> demands <strong>of</strong> customer needs. We can now respond in real-time, which is an<br />

invaluable benefit.”<br />

Chris Sutcliffe, Group Finance Director<br />

Company Background<br />

<strong>LTT</strong> <strong>Vending</strong> Group is <strong>the</strong> UK’s number one independently owned vending company. Established in<br />

<strong>the</strong> 1960’s, today <strong>LTT</strong> provide comprehensive national coverage from its three regional depots – Leeds,<br />

Leicester and Lewes.<br />

<strong>LTT</strong> <strong>Vending</strong>’s customers span a range <strong>of</strong> industries including education, healthcare and retail including <strong>the</strong><br />

Body Shop, Next, Leicester and De Montford universities, Harrow Hospital and <strong>the</strong> TV shopping channel,<br />

QVC.<br />

The company turns over on average £12 million per annum and operate from three regional depots. These<br />

comprise 85 merchandisers whose role is to replenish and check <strong>the</strong> vending machines are in full working<br />

order, supported by 20 technicians and 20 sales and <strong>of</strong>fice-based staff.<br />

The Challenge<br />

The nature <strong>of</strong> <strong>the</strong> business requires vending machines to be regularly refilled, <strong>service</strong>d and installed in locations<br />

throughout <strong>the</strong> UK. Merchandisers and technicians need to be in constant contact <strong>with</strong> each o<strong>the</strong>r<br />

and <strong>the</strong>ir customers in order to be informed <strong>of</strong> <strong>service</strong> updates.<br />

In <strong>the</strong> past, <strong>the</strong> company’s vans were equipped <strong>with</strong> radios for communication between <strong>the</strong> technicians<br />

and merchandisers. However, <strong>the</strong>y now require downloadable information in real-time and <strong>the</strong> radios were<br />

clearly not able to <strong>of</strong>fer this.


Fur<strong>the</strong>rmore, a technician’s job includes a lot <strong>of</strong> travelling, which creates deadtime and <strong>LTT</strong> <strong>Vending</strong> was<br />

keen to improve <strong>the</strong> technicians and merchandising staffs’ daily productivity.<br />

<strong>LTT</strong> <strong>Vending</strong> is no stranger to <strong>mobile</strong> working practices, having been a customer <strong>of</strong> T-Mobile for over six<br />

years. As <strong>with</strong> all its contracts, its <strong>mobile</strong> communications contract is constantly reviewed to ensure <strong>the</strong><br />

company continues to receive <strong>the</strong> best possible value for money.<br />

“We needed <strong>mobile</strong> technology that would significantly improve <strong>the</strong> efficiency <strong>of</strong> our staff’s working patterns<br />

and enable <strong>the</strong>m to handle all queries and order updates as and when <strong>the</strong>y occur. It was also vitally important<br />

that we could increase our use <strong>of</strong> <strong>mobile</strong> communications <strong>with</strong>out significantly increasing our spend,”<br />

says Sutcliffe.<br />

The Solution<br />

While <strong>LTT</strong> <strong>Vending</strong> has been a customer <strong>of</strong> T-Mobile for nearly six years, <strong>the</strong> company had been using<br />

standard <strong>mobile</strong> handsets <strong>with</strong> no access to email on <strong>the</strong> move. Introducing smartphones required staff<br />

to change its working practices and learn to use a new technology. Therefore, <strong>the</strong> company rolled out its<br />

BlackBerry <strong>of</strong>fering (T-Mobile BlackBerry Curve 8310 Smartphones and T-Mobile BlackBerry Bold 9000<br />

Smartphones) to its staff, starting <strong>with</strong> two to three devices to each <strong>of</strong> <strong>the</strong> locations signing up to<br />

T-Mobile’s Business 1-Plan tariff. The Business 1-Plan tariff allows companies to purchase an allowance <strong>of</strong><br />

minutes, text and data <strong>service</strong>s to share across a number <strong>of</strong> users, removing <strong>the</strong> complexity surrounding<br />

<strong>mobile</strong> technology costs, providing one simple plan and one bill for all <strong>mobile</strong> communications.<br />

“This new technology was a new way <strong>of</strong> working for us. We wanted to ensure that <strong>the</strong> adoption <strong>of</strong> <strong>the</strong>se<br />

new smartphones was seamless for our staff and we adopted a s<strong>of</strong>t approach <strong>with</strong> <strong>the</strong> introduction <strong>of</strong> <strong>the</strong>se<br />

devices. However, through word <strong>of</strong> mouth, we began receiving more requests for <strong>the</strong> smartphones and<br />

found that <strong>the</strong>y proved very popular,” remarks Sutcliffe.<br />

Each member <strong>of</strong> staff was trained in using <strong>the</strong> BlackBerry smartphones.<br />

“Despite <strong>the</strong> fact that this was a new technology and a new way <strong>of</strong> working, our staff found <strong>the</strong>m easy to<br />

use and <strong>the</strong>y could get to work enjoying <strong>the</strong> benefits <strong>of</strong> <strong>mobile</strong> working straight away,” comments Sutcliffe.<br />

The Benefits<br />

Improved daily productivity for merchandisers and technicians<br />

With a demanding workload, <strong>LTT</strong> <strong>Vending</strong>’s employees need to have <strong>the</strong> flexibility to manage <strong>the</strong>ir high<br />

workloads and be responsive to issues which arise throughout <strong>the</strong> day. Due to <strong>the</strong> nature <strong>of</strong> <strong>the</strong> business (a<br />

high proportion <strong>of</strong> vending machines contain hot drinks) adhering to health and safety laws is a key consideration.<br />

<strong>Vending</strong> machines require frequent cleaning and servicing, which means that not only are <strong>the</strong>re<br />

numerous machines to <strong>service</strong> weekly, but any issues need to be responded to rapidly before <strong>the</strong>y cause<br />

inconvenience to <strong>LTT</strong> customers. Certain vending machines require multiple <strong>service</strong>s a month and being<br />

able to reschedule <strong>service</strong>s in real time has really improved <strong>the</strong> productivity <strong>of</strong> <strong>the</strong> operations staff.<br />

“Our operators are now able to receive data about <strong>the</strong> machines in <strong>the</strong>ir territory in real time via <strong>the</strong>ir Black-<br />

Berry devices and can now reschedule visits more easily. In fact, we have calculated that <strong>the</strong>y are saving<br />

over two hours a week <strong>of</strong> lost time, which equates to a 10% increase in productivity,” notes Sutcliffe.


Cost savings<br />

<strong>LTT</strong> <strong>Vending</strong> undertook a cost/benefit analysis and found that switching to T-Mobile’s Business 1-Plan<br />

saved <strong>the</strong>m a considerable amount <strong>of</strong> money.<br />

“We have stayed <strong>with</strong> T-Mobile over <strong>the</strong> last six years, mainly due to <strong>the</strong> price <strong>of</strong> <strong>the</strong>ir tariffs. However, we<br />

noticed a significant saving when we opted for <strong>the</strong> Business 1-Plan and increased <strong>the</strong> number <strong>of</strong> Black-<br />

Berry smartphones on our contract. Despite our number <strong>of</strong> BlackBerry smartphones and <strong>mobile</strong>s rising<br />

from 30 to 120 devices, <strong>the</strong> cost each month remained <strong>the</strong> same. Our T-Mobile account manager continually<br />

aims to ensure that our tariff suits our usage and this is one <strong>of</strong> <strong>the</strong> reasons we have been a customer <strong>of</strong><br />

<strong>the</strong>irs for so long,” comments Sutcliffe.<br />

Flexible working among staff<br />

Much <strong>of</strong> <strong>LTT</strong> <strong>Vending</strong>’s operations staff is made up <strong>of</strong> mo<strong>the</strong>rs and <strong>the</strong> company’s flexible working policy allows<br />

<strong>the</strong>m to start and finish work early to fit in <strong>with</strong> <strong>the</strong> school run. Fur<strong>the</strong>rmore, <strong>the</strong>re is <strong>the</strong> option for staff<br />

to work from home for two or three days a week. There are also a number <strong>of</strong> employees who work flexibly<br />

every day in order to avoid <strong>the</strong> commuter traffic.<br />

“We understand that our staff work better if <strong>the</strong>y have <strong>the</strong> flexibility to choose <strong>the</strong>ir hours <strong>of</strong> work. We have<br />

a number <strong>of</strong> staff members who avoid <strong>the</strong> morning and evening rush hour by working different hours to<br />

<strong>the</strong> usual 9-5. Having <strong>the</strong> right <strong>mobile</strong> technology in place to allow <strong>the</strong>m to plan <strong>the</strong>ir jobs in advance from<br />

home means <strong>the</strong>y can work more efficiently and avoid long working hours,” remarks Sutcliffe.<br />

Key differentiator in competitive pitches<br />

<strong>LTT</strong> <strong>Vending</strong> finds that having <strong>the</strong> ability to promote <strong>the</strong>ir <strong>mobile</strong> and flexible working abilities has proved<br />

key in differentiating <strong>the</strong>mselves from <strong>the</strong> competition in pitches.<br />

“It seems that <strong>the</strong> use <strong>of</strong> BlackBerry smartphones is pretty new in our industry and this has helped in winning<br />

new business. Prospective clients like to know we are responsive to <strong>the</strong>ir needs and we have managed<br />

to win business on <strong>the</strong> back this. We have also been able to get a deal signed as a result <strong>of</strong> our salesman<br />

having access to his emails. This particular salesman was leaving a pitch and checked his emails on<br />

his Blackberry while in <strong>the</strong> car park. He emailed over revised quotes and <strong>the</strong> prospective client asked him<br />

to return: <strong>with</strong>in five minutes <strong>the</strong> deal was signed,” notes Sutcliffe.<br />

The future<br />

The current economic climate has not affected <strong>LTT</strong> <strong>Vending</strong>’s IT spending plans and <strong>the</strong> company aims to<br />

roll out <strong>the</strong> BlackBerry devices to all field-based staff.<br />

“In <strong>the</strong> current economic climate we know we need to keep a close eye on our spending. We are aiming<br />

to move all our <strong>mobile</strong> users over to T-Mobile BlackBerry devices as we can see <strong>the</strong> benefits for both staff<br />

productivity and our own bottom line,” concludes Sutcliffe.<br />

T Mobile<br />

Unlimited UK calls, texts, email and internet on our Business Unlimited plan.<br />

Visit us at t-<strong>mobile</strong>.co.uk/business.

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