â€œThe Sierra Waveâ€ [lenticular cloud; aka Mountain ... - Yosemite Online

More documents

Recommendations

Info

. r The woodcuts illustrating this report are by Tom Killion from his soon-to-bepublished book, The High Sierra of California, featuring the journals of Gary Snyder. For information about ordering the book at a pre-publication discount, see page 18. BOARD AND STAFF There were two additions to the board of trustees of the Yosemite Association in 2001 . Assuming one of the regular seats on the board was Phil Frank, the San Francisco Chronicle cartoonist known for his " Farley " cartoon strip . He was elected to a six-year term to replace long-time board member Dan Wolfus. Named to fill one of the three ex officio Yosemite Fund positions on the board was Jeani Ferrari of Turlock. She replaced Martha Brown of Mariposa who ably served the Fund and the Association for several years . Ms. Ferrari joined Tom Bowman and Elvira Nishkian as Yosemite Fund representatives. In staff changes, long-time Seminar Coordinator Penny Otwell retired in 2001. Almost exclusively responsible for the success of the Yosemite Field Seminars over the years, Penny was well known to the hundreds of members who participated in the outdoor education program . Her warm demeanor and personal touch distinguished her work, and everyone at the association wishes her success with her artistic career and her other endeavors. In the membership department, Connie Nielson returned to work after a fivemonth absence caused by a serious medical problem that seems to be resolved. We are happy to have Connie back, pleased that her health condition is improved, and appreciative of all her hard work on our behalf . Anne Steed, who served as secretary/cashier for many years, was promoted into a part-time position in membership in late summer. In other changes, Mary Ann Corbaley was hired to replace Ferol Conklin as Assistant Sales Manager, Sandy Hamm joined the staff as a warehouse assistant, and Shelly Malenfant was employed as a part-time secretary/receptionist. SALES AND PUBLICATIONS YA's sales and publications program met with mixed results in 2001 . Due to a variety of factors including declining park visitation and the impacts of the September I I tragedy, our sales within Yosemite declined by 7% overall, and by 4% at the Valley Visitor Center . On the other hand, the remodeled Museum Store experienced remarkable sales growth, and our product sales over the Internet through the Yosemite Store grew by almost 30%. The biggest publishing event for YA in 2001 was the completion of An Illustrated Flora of Yosemite National Park . This landmark treatise, over eighteen years in the making, received critical acclaim but did not sell as well as we had projected . Because it was a very expensive volume to produce, we found ourselves with more capital tied up in flora inventory than we had hoped. Other new publications included Antelope, Bison, Cougar - A National Park Wildlife Alphabet Book (and accompanying note cards), a pictorial guide entitled Yosemite - An Enduring Treasure, and Missing in the Minarets - the story of the disappearance of Walter Starr, Jr ., in 1933. Each of these new titles sold strongly during the year. YA opened a new sales facility in the Fresno Yosemite International Airport in July . While early sales results were promising. the events of September I I caused significant changes at the airport and our shop was closed . We hope to resume operation of the store using volunteers during 2002. Two sales stations that opened the previous year were closed during 2001 . The portable yurt in the Camp 6 day visitor parking area YOSEMITE ASSOCIATION, SPRING 2002
converted in August to an information station operated by volunteers (sales were very slow), and the outlet in downtown Mariposa, lacking financial viability, was shut down. Our wholesale business proved healthy during the year with gross sales of $374,000 that were 7% over budget. MEMBERSHIP During 2001, YA welcomed 1,465 new members, and at the end of the year had a total roster of 8,251 members . Our "membership-in-a-bottle " campaign, designed to attract new members while visiting the park, was fully deployed at all our seasonal and year-round sales stations and volunteer locations park-wide, resulting in a record year for adding new members to the association. More than 460 members enjoyed a warm, sunny day as they attended auditorium programs and interpretive walks at our annual Spring Forum in March in Yosemite Valley. Sessions covered a wide variety of topics, including a talk with Park Superintendent Dave Mihalic, Sierra Nevada natural history, a photo essay entitled "Yosemite without the Icons, " a Yosemite Valley Plan update, Yosemite Search and Rescue (YOSAR) Dogs Demonstration, a walk along the Old Big Oak Flat Road, the story of Yosemite 's Indians, and the ever-popular "Bat Lady" Patricia Winters and her winged friends. Forty-six hardy members volunteered on five different work trips during the fourteenth summer of the Cooperative Work Weeks program, assisting the NPS Resources Management Division with restoration and exotic plant species eradication projects in Yosemite Valley, at Tenaya Lake, at a backcountry site near Sunrise, and in El Portal . Together they donated over 1,800 hours of labor to help preserve Yosemite, and they shared the cost of food for each trip . Yosemite Institute provided culinary services and naturalists to coordinate camp logistics, and Yosemite Concession Services provided a grant to help underwrite the expenses of this program. Forty-nine incredibly patient members volunteered for a month or longer in the park, answering visitor inquiries and promoting membership in the association . They donated more than 6,700 hours of service and recruited more than twenty-five percent of the new members we welcomed this year. The Yosemite Museum Gallery, Happy Isles Nature Center, and Parsons Lodge were available for park visitors to enjoy only because of this crew's efforts . These volunteers also assisted thousands of people at visitor centers and information booths stationed in a variety of locations in Yosemite Valley, Tuolumne Meadows, and Wawona. Nearly 300 members were treated to fine autumn weather when they attended the twenty-sixth annual Members ' Meeting at Tuolumne Lodge in September. Chicano poet and educator Francisco Alarcon engaged attendees with an entertaining and nspiring talk, highlighting the day filled with interpretive programs, socializing, and our traditional fundraising silent auction and prize raffle. In response to special appeals, " Life " and "Participating Life " members generously donated more than $21,000, and annual members donated over $46,000 to help offset YA 's revenue shortfall . Our members continued to distinguish themselves in YOSEMITE ASSOCIATION, SPRING 2002
Page 1 and 2: Yose/ite A JOURNAL FOR MEMBERS OF T
Page 3 and 4: ENORMOUS LENTICULAR CLOUDS On the b
Page 5 and 6: Kuettner, meteorologist Harold Klie
Page 7 and 8: oamed the Sierra Nevada in both Yos
Page 9: ANNUAL REPORT 2001 For the Yosemite
Page 13 and 14: YOSEMITE HIGHLIGHTS FOR 2001 JANUAR
Page 15 and 16: FRIENDS OF THE ASSOCIATION, 2001 Th
Page 17 and 18: Y.A. Books and Programs Will N .P.S
Page 19 and 20: To see an expanded list of the Yose
Page 21 and 22: Yosemite Association Water Bottle b
Page 23 and 24: Lindquist, Tony Liu, Edward J . Lof
Page 25: Digitized by Yosemite Online Librar

â€œThe Sierra Waveâ€ [lenticular cloud; aka Mountain ... - Yosemite Online

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?

â€œThe Sierra Waveâ€ [lenticular cloud; aka Mountain ... - Yosemite Online