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Igniting Innovation

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Top CEOs agree that creativity is the most<br />

important leadership quality<br />

•Creativity listed as most<br />

important leadership quality<br />

for the next five years.<br />

Top Leadership Qualities<br />

•Given current economy,<br />

"creativity itself has been<br />

elevated to a leadership<br />

style”.<br />

Source: IBM Global Chief Executive Officer Study, 2010<br />

9

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