Bay of Plenty Times

Bay of Plenty Times
// MEDIA ADVERTISING SOLUTIONS

Contents
03 Welcome
05 The Bay of Plenty Times
06 What’s inside each day
08 Bay of Plenty Times circulation
09 Bay of Plenty Times readership
10 Community papers
12 Communities circulation
13 Communities readership
14 Why newspapers work
15 Consumer action
16 Targeting
18 Business
22 Sport
24 Rural
26 Life & style
30 Health
32 50+ market
34 Entertainment
38 Music
40 Travel
42 Education
44 Employment
46 Property
48 Motoring
50 Weather
52 Food
54 Parenting
56 Bay of Plenty Times Weekend
60 Technical information
61 Contacts
62 Terms & conditions
PAGE 02 CONTENTS MEDIA ADVERTISING SOLUTIONS

Welcome
This brochure is designed to give you an introduction
to the Bay of Plenty Times and the extensive
advertising solutions that APN NZ Ltd provides for
advertisers within the Western Bay of Plenty.
The Bay of Plenty Times is the regions flagship daily
newspaper, bringing readers national and international
events, rounds up the latest sports results and runs
feature articles on a vast range of subjects. Continuing
a long and proud history, Bay of Plenty Times reporters
and photographers record events and gather stories
six days-a-week.
From its first issue 139 years ago, the Bay of Plenty
Times has linked people in this region with news,
issues and information relevant to their daily lives.
The first copies were printed on Wednesday
September 4, 1872, originally as a four-page tabloid
newspaper printed twice-a-week. Sailing ships still
plied the harbour and horse-drawn vehicles rattled
along Cameron Road in those days, but the pioneering
journalists and printers could hardly have imagined
what their newspaper would become.
Today the Bay of Plenty Times has over 100 full time staff
and over 250 delivery personal who work part time.
The Bay of Plenty Times gets read on average by
46,000* people a day, making it the region’s highest
read daily newspaper.
In early 2012 the Bay of Plenty Times was named
Newspaper of the Year (up to 30,000 circulation) at the
prestigious 2012 Canon Media Awards. The annual
Canon Media Awards honours excellence in the New
Zealand print media industry.
Bay of Plenty Publishing publishes approximately
200,000 editions every week - including the Bay of
Plenty Times (daily), Bay News (weekly), Katikati
Advertiser (weekly), Coastal News (weekly), Waihi
Leader (weekly), Te Puke Times (weekly) and indulge
(weekly).
APN News & Media
is one of the region’s
most broadly-based
and successful
media companies.
APN publishes New
Zealand’s leading
metropolitan
newspaper, The New Zealand Herald, and
is the largest operator of radio broadcasting
and outdoor advertising in Australasia, as
well as one of Australia’s leading regional
publishers. Regional newspapers play an
important role in connecting communities
to their local region. APN publishes 10
regional daily newspapers including the
successful Bay of Plenty Times, Hawke’s
Bay Today and the Northern Advocate.
*Source: Nielsen CMI Regional Database, all people 15+, Jan-Dec 2011
MEDIA ADVERTISING SOLUTIONS
WELCOME
PAGE 03

WELCOME
TO THE BAY OF PLENTY MARKET
BAY OF PLENTY
The Bay of Plenty boasts one of the
sunniest climates in New Zealand.
The region stretches from Waihi
Beach to Opotiki along the beautiful
Pacific Coast Highway.
A popular holiday destination and
one of the most popular place to live in
New Zealand.
Exciting career opportunities in
health, manufacturing, engineering,
tourism/hospitality, business services
and all trades.
44% of New Zealand’s population
resides within 200 kilometres of the
Western Bay of Plenty*.
The region’s legendary beaches
attract swimmers, surfers, kayakers
and kite surfers throughout the year.
Mauao (Mount Maunganui) is the
focal point of the coastal Bay of Plenty;
it stands at 232 metres high and means
‘caught by the morning sun’*.
*Source: www.bayofplentynz.com
PAGE 04 WELCOME MEDIA ADVERTISING SOLUTIONS

Most read daily newspaper in the Bay
Bay of Plenty Times
The Bay of Plenty Times is read by 46,000**
people on an average day who spend over 40
minutes reading the newspaper*.
The Bay of Plenty Times is the region’s most
successful daily newspaper, covering the
latest in local news, sports and events, local
interest stories, features and first-rate property
supplements.
The Bay of Plenty Times provides a platform
for local opinion and robust debate. The daily
paper also publishes the latest New Zealand and
world news, respected business analysis and
entertainment news.
*Source: Nielsen CMI Regional Database, 2Y/E Dec 2010 **Source: Nielsen CMI Regional Database, all people 15+, Jan-Dec 2011
MEDIA ADVERTISING SOLUTIONS
WELCOME
PAGE 05

What’s inside each day?
Monday
Weekend news &
events coverage
Colour picture
page(s) of locals
at local events
Super sports
section
Food & wine
features
Full page of
puzzles
Tuesday
Travel Pages
Bargains
in the Bay
Face behind the
business
Local history
pages
Full page of
puzzles
Wednesday
Business &
Money section
Jobs section
Photo Essay
Rural pages
PAGE 06 INTRODUCTION MEDIA ADVERTISING SOLUTIONS

Thursday
Weekend
What’s On
Guide and
seven-day TV
listings
Local Arts
& Music
Sports draws
Full page of
puzzles
Friday
Bumper motoring
section
Outdoors -
fishing & surfing
Garage sales
information
Two property
liftouts including
Bay of Plenty
Times Property
Guide
Saturday
Extra local news
Reviews
Bumper property
section
Business section
Jobs section
Full page of
puzzles
More world news
Features section
Lifestyle
magazine
Sports section
Gardening pages
MEDIA ADVERTISING SOLUTIONS
INTRODUCTION
PAGE 07

Circulation
The Bay of Plenty Times
Average Net Circulation
20,004 *
*Source: Nielsen CMI Regional Database, all people 15+, Jan-Dec 2011
PAGE 08 INTRODUCTION MEDIA ADVERTISING SOLUTIONS

Readership
Daily Readership
46,000 people will read a copy of the Bay
of Plenty Times on an average day**
Weekly Readership
71,000 people will have read at least one
copy of the Bay of Plenty Times over an
average week**
Gender Split
54.3% of Bay of Plenty Times readers are
female, 45.7% are male*
Buying Power
Bay of Plenty Times readers have an average
household income of $74,623 (higher than the
regions average)*
Attention Level
2/3 of people give the newspaper their full
attention when reading it^
DAILY READERSHIP**
Monday Readership ......43,000
Tuesday Readership.......... 44,000
Wednesday Readership.... 51,000
Thursday Readership....... 44,000
Friday Readership............. 45,000
Saturday Readership........ 51,000
GENDER SPLIT
52 % F 48 % M
*Source: Nielsen CMI Regional Database, all people 15+, Weekly Readership, 2 Y/E Dec 2011
**Source: Nielsen CMI Regional Database, all people 15+, Jan-Dec 2011
^Source: Nielsen CMI, all people 15+, 2 Y/E Dec 2011
MEDIA ADVERTISING SOLUTIONS
INTRODUCTION
PAGE 09

Community papers
Bay News
The Bay News is
distributed free
every Thursday to
over 45,000 homes
in Papamoa,
Mount Maunganui,
Welcome Bay,
Tauranga &
Bethlehem, and
is read by 71,000
people. Covering
news from around
the Bay, including
a section dedicated
to the Mount and
Papamoa.
Te Puke Times
Packed full of
community
news, sports
achievements and
rural news and
views, the Te Puke
Times is delivered
free every Thursday.
It reaches over
12,000 homes in
Te Puke, Paengaroa,
Maketu, Pukehina,
Pongakawa,
Papamoa and
Welcome Bay urban
and rural deliveries.
Katikati Advertiser
Covering a
wide range of
community
news, business
profiles and reader
interests from
health and leisure
to gardening. The
Katikati Advertiser
is delivered free
to over 7,000
homes in Katikati,
Omokoroa,
Whakamarama
and Te Puna every
Thursday.
PAGE 10 INTRODUCTION MEDIA ADVERTISING SOLUTIONS

Waihi Leader
The Waihi Leader
is distributed free
every Thursday to
over 8,000 homes
in Waihi, Waihi
Beach, Athenree,
Katikati, Waikino,
MacKay Town,
Karangahake,
Paeroa and the
surrounding areas.
The Waihi Leader
covers a range of
topics from local
news, sports results
and what’s on in the
community.
Coastal News
Every Thursday
the Coastal
News publishes
a wide range of
community news,
opinion, tide times,
local sports results
and interest stories.
The Coastal News
is delivered free to
over 8,000 homes
in Whangamata,
Whiritoa,
Onemana, Pauanui,
Tairua and up the
eastern seaboard
to Whitianga.
MEDIA ADVERTISING SOLUTIONS
INTRODUCTION
PAGE 11

Whitianga
Thames
Whangamata
Circulation
Bay News 45,971 *
Te Puke Times 12,421 *
Paeroa
Waihi
Katikati Advertiser 7,784 *
Katikati
Coastal News 8,369 *
Waihi Leader 8,802 *
HAMILTON
Matamata
TAURANGA
Te Puke
Maketu
Matata
Whakatane
*Source: Audited Bureau
of Circulation Jan-Dec 2011
PAGE 12 INTRODUCTION MEDIA ADVERTISING SOLUTIONS

Readership
BAY NEWS
TE PUKE TIMES
KATIKATI ADVERTISER
COASTAL NEWS
WAIHI LEADER
0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 50,000 55,000 60,000 65,000 70,000 75,000 80,000
Unrivalled reach!
The combined coverage of our community
papers reaches 93% of the Bay of Plenty,
from the Whitianga through to Te Puke.
Target more readers than any other paper
with exposure across these five titles.
*Source: Nielsen CMI Regional Database, 2Y/E Dec 2010
MEDIA ADVERTISING SOLUTIONS
INTRODUCTION
PAGE 13

Why newspaper’s work
Vast Reach:
On average, 1.6 million New Zealanders read
a daily newspaper every day*². Newspapers
reach more New Zealanders on an average
day than TV1 and TV3 news combined*.
Quality Readers:
Bay of Plenty Times readers have an average
household income of $74,623** (higher than
the regions average). 29,000** Bay of Plenty
Times readers went onto tertiary study or to
gain technical qualifications after high school.
Over 48,000** Bay of Plenty Times readers
own their own home.
Targeted Placement:
The ability to use different sections for
different consumers helps fine tune your
message and target it to the right audience.
Immediate & Timely:
Daily newspapers provide much greater
frequency than community newspapers – 49%
of people in the Bay of Plenty have read a
copy of the daily paper in the last 24 hours (vs.
33% have read a community newspaper)**.
Plus having extremely short deadlines allow
ads to be created and run in a matter of days.
Flexibility:
From a tiny space, to multiple ads on a page,
to printing through the gutter, you can create
almost any ad you want. And with millions
of dollars being invested into printing plants,
production capabilities are continually
improving.
A Credible Source:
Advertising benefits from the values of
newspaper as a credible, informative and
detailed source. 77% of daily newspaper
readers rate their newspaper as their most
trusted source of information*³.
Selective vs Intrusive:
Readers actively search for ads and content
relevant to them. Newspaper advertising is
a destination not a distraction for them.
Emotional:
Editorial content consists of true stories, facts
and articles. Readers form opinions and make
judgements. It’s an environment that creates
a response. Advertising can benefit from
applying the same principals to it’s message.
Valuable Advertising:
65% of Bay of Plenty Times readers in the
last week will have talked about a newspaper
advertisement they’ve seen and will decide
where to buy an item after consulting the Bay
of Plenty Times**.
*Source: Nielsen CMI, all people 15+ (unless otherwise stated), Jan-Dec 2010 (unless otherwise stated)
² AIR All Dailies, all people 10+
³ 2 Y/E Dec 2011
**Source: Nielsen CMI Regional Database, all people 15+, Weekly Readership, 2 Y/E Dec 2011
PAGE 14 INTRODUCTION MEDIA ADVERTISING SOLUTIONS

Consumer action
Daily Newspaper
60% consider buying something
65% decide where to buy
56% actually buy from
Television
49% consider buying something
50% decide where to buy
41% actually buy from
Radio
30% consider buying something
30% decide where to buy
25% actually buy from
Readers rely on newspapers to
keep informed...
Over 40,000 weekly Bay of Plenty Times
readers read their daily paper because they
want to know what is behind the issues.
Over 35,000 weekly Bay of Plenty Times
readers read their daily paper because they
want to discuss current issues.
Newspapers continue to be a social dialogue,
with readers using the information they receive
via their daily paper to form opinions and share
with peers…
Over 52,000 weekly Bay of Plenty Times
readers will have talked about a newspaper
advertisement they have seen.
Over 44,000 weekly Bay of Plenty Times
readers will have talked about a newspaper
advertisement they have seen.
“It’s like one stop
shopping isn’t it, you’ve
got a newspaper and
pretty much everything
in there you need.”
Quote from: The Place and Value of Newspapers in New
Zealanders’ Lives, Nielsen Nov 2010
Daily and Community newspapers drive the best
consumer action. 68% of people aged 10+ decide
where to buy something from information found
in their daily or community newspaper and 62%
actually purchase from their daily newspaper.
The Bay of Plenty Times dominates Tauranga urban
newspaper readership with 35% of all people aged
15+ reading a copy on a typical day.
(*Source: Nielsen Media 2Y/E Regional Database Q1 2008 to Q4 2009.
All people ages 15+ living within the Bay of Plenty Times circulation area).
**Source: Nielsen CMI Regional Database, all people 15+, Weekly Readership, 2 Y/E Dec 2011
MEDIA ADVERTISING SOLUTIONS
INTRODUCTION
PAGE 15

TARGETING
NEWSPAPER IS THE ONLY MEDIA ENVIRONMENT
WHERE PEOPLE ACTIVELY SEEK ADVERTISING
TARGETING THE
BAY OF PLENTY
As soon as you cross the
Kaimai Ranges from the west
or pass through the Katikati
township in the north, you feel
something different. You gaze at
the wonderful sea and harbour
views, you admire the fresh,
open green spaces, the orchards
and the lifestyle blocks, and you
feel the pulse of prosperity
and growth.
The Western Bay of Plenty
covers 208,472 hectares,
stretching approximately 90
kilometres along the coastline
from Waihi to the north to Te
Puke in the south and about 32
kilometres inland to the rugged,
bush covered Kaimai Ranges.
The landscape of Tauranga is
dominated by two key features;
the harbour and the 232 metre
high Mount Maunganui (Mauao).
Tauranga is currently the fourth
largest city in New Zealand. It is
expected to be the third largest
city within the next five years.
With over 130 new residents
coming into the region each
week, Tauranga is one of the most
popular places to live in New
Zealand. This growth is expected
to continue, with the population
predicted to double by 2020.
PAGE 16 TARGETING MEDIA ADVERTISING SOLUTIONS

Connect with active readers
The Bay of Plenty Times is read by 46,000**
active readers on an average day.
The Bay of Plenty Times is well read in
households with high levels of income:
40,000 weekly Bay of Plenty Times readers
have savings or investments*
11,000 weekly Bay of Plenty Times live in a
double income household*
18,000 weekly Bay of Plenty Times readers
have a household income of over $80,000**
12,000 weekly Bay of Plenty Times readers
have a household income of over $100,000**
Newspapers are a destination read for big ticket
items:
39,000 weekly Bay of Plenty Times readers
believe the paper is a must when looking for
jobs and/or keeps an eye on the jobs section**
29,000 weekly Bay of Plenty Times readers
believe the paper is a must when looking for a
car and/or keeps an eye on the car listings**
39,000 weekly Bay of Plenty Times readers
believe the paper is a must when looking for a
house and/or keeps an eye on the real estate
listings**
67% of weekly
Bay of Plenty Times
readers say they
reflect on what
they read in their
daily paper**
*Source: Nielsen CMI Regional Database, all people 15+, Weekly Readership, 2 Y/E Dec 2011
**Source: Nielsen CMI Regional Database, all people 15+, Jan-Dec 2011
MEDIA ADVERTISING SOLUTIONS
TARGETING
PAGE 17

Business
CONNECTING YOU WITH THE
BAY OF PLENTY BUSINESS MARKET
BUSINESS FACTS
Tauranga is well known
throughout the world as being
one of the most desirable places
to live. It is also recognised for
it’s dynamic and co-ordinated
approach to creating business
positive, high growth regions
The sub-region is home to
over 20,000 businesses and
more than 60,000 full-time
equivalent employees
Fast becoming the country’s
transportation, logistics,
warehousing and manufacturing hub
Tauranga is home to the
country’s biggest port, Port of
Tauranga, that attracts more than
170 exporters in the region who
need to quickly move products to
all parts of the world
Tauranga also boasts one of the
country’s largest exporters, Zespri
International, one of the two
biggest fertiliser manufacturers,
Balance Agri-Nutrients and the
fourth largest electricity generator
and retails, TrustPower
PAGE 18 BUSINESS MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Business
Business
The Bay of Plenty Times
Business section keeps
readers up-to-date with the
latest local, national and
global business news every
Saturday.
Business reports on
business news, market
conditions, share market
snapshot, new technologies,
money matters, personal
finance and much more.
48,000 weekly
Bay of Plenty
Times readers
read the Business/
Finance section of
their newspaper
**Source: Nielsen CMI Regional Database, all people 15+, Jan-Dec 2011
MEDIA ADVERTISING SOLUTIONS
BUSINESS
PAGE 19

Business
CONNECTING YOU WITH THE
BAY OF PLENTY BUSINESS MARKET
PAGE 20 BUSINESS MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Business
Business
Awards
The Westpac Tauranga
Business Awards are a
showcase of the region’s
business talent and capability
and a platform for paying
tribute to those building our
economy and community.
The Bay of Plenty Times
special supplement will
highlight the event buildup
with coverage, leaving
readers keen to hear who
scoops the top award.
The Westpac Business
Awards special publication
is stapled and trimmed,
offering full process colour
throughout. This gives the
publication a long shelf life
and a distinctive appeal.*
Leading
Industries
Leading Industries in the
Bay of Plenty are key
components to our region’s
economic growth &
development.
To showcase “Leading
Industries” in the Bay
of Plenty, Bay of Plenty
Times publishes a special
publication.
This publication is your
opportunity to showcase
your business and the
achievements you have
made on a local, national or
international level.
Source: www.tauranga.org.nz
MEDIA ADVERTISING SOLUTIONS
BUSINESS
PAGE 21

SPORT
CONNECTING YOU WITH THE
BAY OF PLENTY SPORT MARKET
SPORTS FACTS
The Bay of Plenty provides
a wide range of sports and
recreation opportunities; in
particular a wide range of water
sports from surfing, white-water
rafting, kayaking, parasailing and
jet boating
Sports Bay of Plenty is a not-forprofit
charitable trust that strives
to get more people, more active,
more often through the provision
of information and support across
the Sport and Recreation sector
Tauranga is home to the Port
of Tauranga Half, arguably New
Zealand’s most popular triathlon
that is sold out hours after entries
are open. The Port of Tauranga
Half is held at Mount Maunganui
every January
PAGE 22 SPORT MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Sport
Sport
Every day in the
Bay of Plenty Times the
Sport section provides
readers with the latest local,
national and international
sporting news.
Also available is Sports
Briefs and the up-todate
racing news, field
information and results from
the previous days racing.
Sports Results
A roundup of weekend
sports results is available
every Monday in the Bay of
Plenty Times.
On Saturday readers can
find in the Bay of Plenty
Times the weeks Club Golf
results.
MEDIA ADVERTISING SOLUTIONS
SPORT
PAGE 23

RURAL
CONNECTING YOU WITH THE
BAY OF PLENTY RURAL MARKET
RURAL FACTS
The Bay of Plenty Times is rich
in flora and fauna with highly
versatile soil, abundant rivers and
one of the country’s biggest port
With a warm, temperate
climate, the Bay of Plenty receives
over 2,200 hours of sunshine per
year, making it one of the sunniest
places in New Zealand
The temperate climate,
combined with fertile soil,
means the region boasts strong
horticultural and agricultural
sectors and is renowned for
growing kiwifruit, avocados,
grapes, citrus and other
subtropical fruits
Over 80% of New Zealand’s
kiwifruit exports are grown in the
Bay of Plenty
Source: www.bayofplentynz.co.nz
PAGE 24 RURAL MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Rural
Rural
Every Thursday the Bay of
Plenty Times has extensive
coverage of local and
national farming/rural
news, along with Dairy NZ
Farmwatch graphs for the
Bay of Plenty and Waikato
and a Federated Farmers
column.
39,000 weekly
Bay of Plenty
Times readers
read the
Farming/Rural
news section of
their paper
*Source: Nielsen CMI Regional Database, all people 15+, Jan-Dec 2011
MEDIA ADVERTISING SOLUTIONS
RURAL
PAGE 25

LIFE & STYLE
CONNECTING YOU WITH THE
BAY OF PLENTY LIFE & STYLE MARKET
LIFE & STYLE FACTS
Bay of Plenty boasts a strong
creative sector and growing art
community, with an increasing
number of galleries, markets and
shops popping up
With stretches of clean, rolling
surf, protected dunes and
unforgettable coastal beauty the
Bay of Plenty boasts a laid back
beach lifestyle
Visitors to the Bay of Plenty are
on the lookout for local activities
and events
Tauranga, the main centre of
the region, is one of the fastest
growing cities in the country
with an abundance of fashion
boutiques and a vibrant nightlife
Source: www.bayofplentynz.co.nz
PAGE 26 LIFE & STYLE MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Life & Style
Food
& Wine
Mondays Bay of Plenty
Times includes a Food &
Wine section to get our
readers taste buds watering
The Bay of Plenty Times
Food & Wine section
includes popular food
articles, recipes and 15
minute meals. It also
includes Q & A with Glenys
Wollard.
The Bay of Plenty Times
Wine section includes 6
great tastes of the week.
Gardening
The Bay of Plenty Times
Weekend includes a section
on Gardening so readers
can start their weekend
with the latest gardening
innovations, tips and tricks.
The Bay of Plenty Times
Gardening section
includes popular gardening
features, Down to Earth
and Spadework. It also lists
those weekend gardening
jobs and Q&A with Glenys
Woollard.
MEDIA ADVERTISING SOLUTIONS
LIFE & STYLE
PAGE 27

Bay of Plenty Times - Life & Style
Fashion &
Beauty
Every Saturday, Indulge
magazine brings Bay of
Plenty readers a section
devoted to fashion and
beauty.
The Fashion & Beauty
section of Indulge magazine
includes a main story
looking into the latest
fashion trends, regular
column written by well
known Natalie Bridges
– My wardrobe – looking at
what local fashion icons are
wearing, beauty product
trials completed by our
readers and staff.
Wedding
Guide
Planning that special day is
fun and exciting. There are
so many things to organize,
no matter how big or small
the occasion.
The Bay of Plenty Times
annual Wedding Guide
which is printed in full
colour will be sent out free
of charge to every couple
that places an engagement
notice in the Bay of Plenty
Times. Copies will also
be dropped off to various
related businesses.
Don’t miss this fabulous
opportunity to showcase
your venue, services or
products directly to this
targeted market.
PAGE 28 LIFE & STYLE MEDIA ADVERTISING SOLUTIONS

in-home
in-home is the monthly
lifestyle section of indulge,
the Bay of Plenty Times
Weekend newspaper inserted
magazine. in-home benefits
from the loyal weekend
readership of 51,000 people*.
in-home includes
informative editorial,
innovative design and
relevant content that prompts
a call to action to make
important buying decisions
for the home.
Lifestyles
In The Bay
Lifestyles in the Bay is
a magazine designed to
showcase our beautiful area
and the diverse range of
choices available.
Lifestyles in the Bay is
printed with a gloss cover
and enhanced paper stock
on the inside.
Lifestyles in the Bay
is inserted into the full
circulation of the Bay of
Plenty Times and a further
15,000 copies are inserted
into the New Zealand
Herald.
*Source: Nielsen CMI Regional Database, all people 15+, Jan 2010–Dec 2011
MEDIA ADVERTISING SOLUTIONS
LIFE & STYLE
PAGE 29

HEALTH
CONNECTING YOU WITH THE
BAY OF PLENTY HEALTH MARKET
HEALTH FACTS
2,772 babies were born in the
Bay of Plenty in 2010*
367,783 acute patients were
treated and discharged within the
Bay of Plenty in 2010*
48,793 people within the Bay of
Plenty were admitted to hospital
undertaking treatment that took
longer than 3hrs in 2010*
4.8 days was the average length
of stay for patients admitted to
wards within 2010*
* Source: Bay of Plenty District Health Board Annual Report 2010
PAGE 30 HEALTH MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Health
Health
Published annually, Health
informs readers of services
available to them within the
Bay of Plenty region.
Often people are faced with
some major decisions, or
require assistance to make
the best choice of medical,
educational, services and
therapies available to them.
But how do they find them?
How do they know what is
available within the local
community?
Health is the answer.
Impact
The Bay of Plenty Times
produces a special
publication IMPACT, which
works as a community
awareness publication on
drugs and alcohol.
The publication includes
articles from key leaders in
our community and those
directly having to deal with
the impact of drugs and
alcohol in our community
every day.
MEDIA ADVERTISING SOLUTIONS
HEALTH
PAGE 31

50+ MARKET
CONNECTING YOU WITH THE
BAY OF PLENTY 50+ MARKET
50+ MARKET FACTS
The average age of a Bay of
Plenty Times readers is 52* years
of age
Over 40% of Bay of Plenty
Times readers are over 50 years
of age*
The Bay of Plenty has a higher
than the New Zealand average
number of older citizens with 14.8
percent of people aged 65 years
and over, compared with 12.3
percent of the total New Zealand
population**
There are over 70 retirement
villages located in the Bay
of Plenty and are listed on
yellowpages.co.nz
* Source: Nielsen Media, National Readership Survey, Q1 2008 – Q4 2009
**Source: 2006 Census of Population and Dwellings
PAGE 32 50+ MARKET MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - 50+ Market
Past Times
Every Tuesday, the Bay of
Plenty Times brings 44,000*
readers Past Times.
Past Times offers our
readers a look into the
Bay of Plenty’s history
with photos and editorial
capturing past times within
the Bay.
Retirement -
The Golden Years
Our retirement market is a
major sector within the Bay
of Plenty region.
Retirement is fast becoming
a lifestyle choice! Retirement
today is a vigorous and
rewarding stage in one’s life.
Where the world really is
your oyster!
Retirement is a special
publication that is inserted
into the Bay of Plenty Times.
We cover several aspects on
retirement including:
Property & personal
investments, retirement
villages, active lifestyles,
travel, hobbies & activities,
health and fitness.
*Source: Nielsen CMI Regional Database, all people 15+, Jan 2010-Dec 2011
MEDIA ADVERTISING SOLUTIONS
50+ MARKET
PAGE 33

ENTERTAINMENT
CONNECTING YOU WITH THE
BAY OF PLENTY ENTERTAINMENT MARKET
ENTERTAINMENT
FACTS
The Bay of Plenty region is host
to a wealth of art, sport, music
and garden events and festivals
Tauranga City Councils Flagship
Events include:
Garden & Arts Festival,
every second November
Kart Street Race, every
second November
Arts Festival, Labour
Weekend every second year
Port of Tauranga Half
Ironman, every January
Jazz Festival, Easter
every year
PAGE 34 ENTERTAINMENT MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Entertainment
vibe
Target local entertainment
goers every Thursday in the
Bay of Plenty Times art and
entertainment magazine,
vibe.
The art and entertainment
magazine provides loyal
readers with information
about what’s on and when
in the Bay of Plenty and
surrounding areas every
weekend.
Entertainment
Classified
Every week in vibe, Bay
of Plenty Times readers
refer to the entertainment
classifieds for movie times,
movie reviews, local theatre
company’s productions and
much more!
Advertise in this publication
to be seen by 44,000 readers
every Thursday* and benefit
from the long shelf life
of a newspaper inserted
magazine.
*Source: Nielsen CMI Regional Database, all people 15+. Jan 2010-Dec 2011
MEDIA ADVERTISING SOLUTIONS
ENTERTAINMENT
PAGE 35

Bay of Plenty Times - Entertainment
Entertainment
Every Saturday, Indulge
magazine brings Bay of
Plenty Times Weekend
readers the latest on
entertainment news.
The Entertainment section
of Indulge includes an indepth
movie review and
editorial pieces on the latest
in entertainment.
Television
Every Thursday, vibe
provides readers with the
latest news in the world of
television. The Television
section of vibe includes
programme reviews, best
on the box and movies that
cannot be missed.
PAGE 36 ENTERTAINMENT MEDIA ADVERTISING SOLUTIONS

Television
Every day the Bay of Plenty
Times brings readers the
latest news in the world of
television.
The Television section of
the Bay of Plenty Times
includes editorial pieces on
the latest in television news
and daily television listings
to make sure our readers
get their weekly TV fix.
TV Listings
Every Thursday, vibe
provides readers with a
comprehensive seven day
TV guide to ensure they
don’t miss their favourite TV
programme or new movie/
programme. Advertise in
the TV Listings to benefit
from the long shelf life of a
publication with seven day
reference
MEDIA ADVERTISING SOLUTIONS
ENTERTAINMENT
PAGE 37

MUSIC
CONNECTING YOU WITH THE
BAY OF PLENTY MUSIC MARKET
MUSIC FACTS
The Bay of Plenty is home
to the National Jazz festival,
which takes place every year
at Easter attracting well known
international acts and crowds of
thousands*
Tauranga enjoys a top selection
of musical talent, with musicians
and artists becoming world
famous
*Source: www.jazz.org.nz
PAGE 38 MUSIC MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Music
vibe
Target local entertainment
goers every Thursday in the
Bay of Plenty Times art and
entertainment magazine,
vibe.
The art and entertainment
magazine provides loyal
readers with information
about what’s on and when
in the Bay of Plenty and
surrounding areas every
weekend.
37,000 weekly
Bay of Plenty
Times readers
say music is
important to
them
Advertise in this publication
to be seen by 44,000 readers
every Thursday* and benefit
from the long shelf life
of a newspaper inserted
magazine.
*Source: Nielsen CMI Regional Database, all people 15+, Jan 2010–Dec 2011
MEDIA ADVERTISING SOLUTIONS
MUSIC
PAGE 39

TRAVEL
CONNECTING YOU WITH THE
BAY OF PLENTY TRAVEL MARKET
TRAVEL FACTS
81% of adult New Zealanders
have taken an overnight trip in the
last six months
84% of adult New Zealanders
are planning to take an overnight
trip in the next six months
45% of adult New Zealanders
intend to travel overseas in the next
six months, with 18% having already
booked travel or accommodation
for their overseas trip
Australia, USA and United
Kingdom are the top three
overseas holiday destinations for
a winter/spring holiday
*Source: Fly Buys/Colmar Brunton Mood of the New Zealand Traveller Survey, August 2010
(1,039 New Zealanders aged 18+ were interviewed online from the 28th July to 4th August 2010)
PAGE 40 TRAVEL MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Travel
Travel Guide
Tuesday’s Bay of Plenty
Times transports you to a
world of travel possibilities.
41,000* Tuesday readers can
get top travel tips, itinerary
ideas, travel news and the
latest hot deals to take
advantage of.
Bay of Plenty
Visitors Guide
The Bay of Plenty
Visitors Guide is the
most comprehensive guide
for tourism products and
services in the coastal Bay
of Plenty region.
The Visitors Guide is
Tourism Bay of Plenty’s
most important marketing
tool and it is distributed
domestically and
internationally.
There will be 110,000 copies
of the Visitors guide printed
and will be distributed
through numerous channels
including 90+ I-SITE visitor
centres throughout New
Zealand.
*Source: Nielsen CMI Regional Database, all people, Jan 2009 - Dec 2010
MEDIA ADVERTISING SOLUTIONS
TRAVEL
PAGE 41

EDUCATION
CONNECTING YOU WITH THE
BAY OF PLENTY EDUCATION MARKET
EDUCATIONAL FACTS
Formal education is
compulsory for those aged
6 to 16
In the last consensus 23% of
Bay of Plenty population were
under 15 years of age*
There are 36 schools in
Tauranga alone**
Tauranga is home to the Bay of
Plenty Polytechnic and a branch of
the University of Waikato
*Source: 2006 Census of Population and Dwellings
**Source: Ministry of Education School Directory, 1 October 2010
PAGE 42 EDUCATION MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Education
Newspapers in
Education (NiE)
Newspapers in Education
(NiE) has been running
successfully for over 20
years. Beginning in the Bay of
Plenty Times in 1987 it is now
syndicated to eight APN daily
newspapers including the New
Zealand Herald.
NiE is a cooperative effort
between the newspaper
industry, schools and
sponsoring partners to
provide free newspapers and
resources to schools.
NiE is a non-profit making
arm of the Bay of Plenty Times.
In 2010 the Bay of Plenty
Times delivered over 226,000
newspapers free of charge to
Western Bay of Plenty schools.
The Year
That Was
Do you want to speak to
thousands of local mums,
dads, grandparents,
students, teachers and the
rest of the education sector?
Then The Year That Was is
the perfect marketing tool
for your company.
The Year That Was
showcases schools in our
region, photos, events
and cultural, sporting and
academic highlights and
achievements-and is a
treasured keepsake for
students and their families.
MEDIA ADVERTISING SOLUTIONS
EDUCATION
PAGE 43

EMPLOYMENT
CONNECTING YOU WITH THE
BAY OF PLENTY EMPLOYMENT MARKET
EMPLOYMENT
FACTS
37% of Bay of Plenty Times
readers are unemployed*
75% of readers believe the Bay
of Plenty Times is a must when
looking for jobs*
*Source: Nielsen 2 Y/Ending Regional Database Q1 2008 to Q4 2009
PAGE 44 EMPLOYMENT MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Employment
Employment
The Bay of Plenty Times
Employment section is
where readers go for the
latest news on jobs. Both
Wednesdays and Saturdays
publications include an
employment section that is
seen by 47,000* dedicated
readers twice a week.
The Bay of Plenty Times
Employment section is a
must see when looking for a
job for 75% of readers.
Situations
Vacant
Everyday in the Bay of
Plenty Times there is a
Situations Vacant section,
which provides our readers
with up-to-date job listings.
*Source: Nielsen CMI Regional Database, all people, Jan 2009 - Dec 2010
MEDIA ADVERTISING SOLUTIONS
EMPLOYMENT
PAGE 45

PROPERTY
CONNECTING YOU WITH THE
BAY OF PLENTY PROPERTY MARKET
PROPERTY FACTS
The continuing migration
of people to Tauranga has
underpinned a robust property
market and created strong rental
demand
New subdivisions continue to
be opened and apartment living
is increasing
65% of Bay of Plenty Times
readers review the real estate
section*
*Source: Nielsen Media Readership Survey, Q3 2009 to Q2 2010
PAGE 46 PROPERTY MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Property
Property
Guide
Bursting with more than 50
pages of properties for sale, the
Bay of Plenty Times Property
Guide is seen by 45,000*
readers every Friday.
Over 24,500 copies are printed
and distributed around the Bay
each week. 21,000 of which are
inserted in the Bay of Plenty
Times every Friday, with the
remaining copies distributed to
45 bins in real estate agencies
and banks around the Bay of
Plenty.
All Property Guide listings
are also repeated in the Open
Home Guide within Friday’s
Bay of Plenty Times and are
available online at:
bayofplentytimes.co.nz/property.
Open Home
Guide
Every Friday the
Bay of Plenty Times details
an Open Home Guide in
the classifieds section of
the newspaper.
The listings are made
available on Friday for
readers to pursue over
the weekend.
*Source: Nielsen CMI Regional Database, all people 15+, Jan 2010–Dec 2011
MEDIA ADVERTISING SOLUTIONS
PROPERTY
PAGE 47

MOTORING
CONNECTING YOU WITH THE
BAY OF PLENTY MOTORING MARKET
MOTORING FACTS
Toyota vehicles are the most
popular passenger car on the
market*
There are over 3.8 million
registered vehicles in New
Zealand, as of 30 Nov 2009*
37% of all households in the
Bay of Plenty have access to two
motor vehicles**
52% of Bay of Plenty Times
readers consider the paper a
must read when looking to buy a
car***
*Source: NZ Transport Agency
**Source: 2006 Census of Population and Dwellings
***Source: Nielsen 2 Y/Ending Regional Database Q1 2008 to Q4 2009
PAGE 48 MOTORING MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Motoring
Motoring
Every Friday in the Bay of
Plenty Times, Motoring
informs readers on the latest
vehicles on the market, with
a road test accompanied
with motoring statistics for
the driving enthusiast.
Bay Auto
Bay Auto is the motoring
section running across three
strong Bay community
newspapers – Bay News,
Katikati Advertiser and Te
Puke Times – every fortnight.
These highly read
community newspapers are
distributed every Thursday
across Tauranga, Katikati and
Te Puke giving Bay Auto
unparalleled reach in the
Bay of Plenty market.
MEDIA ADVERTISING SOLUTIONS
MOTORING
PAGE 49

WEATHER
CONNECTING YOU WITH THE
BAY OF PLENTY WEATHER MARKET
WEATHER FACTS
Bay of Plenty has one of the
sunniest climates in New Zealand,
receiving 2350 hours of sunshine
The warmest month for the
Bay of Plenty is February
On average the coolest month
for Bay of Plenty is August
On average the wettest month
for Bay of Plenty is March
The Bay of Plenty experiences
its highest rainfalls over the
months March, May, June,
July, August, September and
December
PAGE 50 WEATHER MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Weather
Weekend
Weather
Inside the Bay of Plenty
Times Weekend every
Saturday the Weather
section provides our readers
with a detailed weekend
forecast for the Bay of Plenty
region.
The Weather section also
includes a Tangariro forecast,
Tauranga tide movement
and also in-depth weather
coverage’s for all of New
Zealand’s regions.
Daily Weather
Every day the Bay of Plenty
Times Bay Weather section
provides readers with their
up-to-date daily weather
forecast, tide movements
and weather forecasts
across New Zealand.
MEDIA ADVERTISING SOLUTIONS
WEATHER
PAGE 51

FOOD
CONNECTING YOU WITH THE
BAY OF PLENTY FOOD MARKET
FOOD FACTS
As far as vine history, there is
evidence that the first grapevines
in the Waikato and Bay of Plenty
area were planted in 1903 in the
area known as Te Kauwhata*.
The Bay of Plenty is home
to New Zealand’s newest fruit,
the golden fleshed Zespri Gold
kiwifruit. Sweeter than its greenfleshed
cousin, the first Zespri
Gold kiwifruit were planted in the
1970s in the region’s rich, volcanic
soil and began to be exported
in 1998. More than 80% of New
Zealand’s kiwifruit crop is grown
in the Bay of Plenty*.
*Source: Bay of Plenty & Rotorua http://www.newzealand.com
PAGE 52 FOOD MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Food
Food & Wine
Mondays Bay of Plenty
Times includes a Food &
Wine section to get our
readers taste buds watering
The Bay of Plenty Times
Food & Wine section
includes popular food
articles, recipes and 15
minute meals. It also
includes Q & A with Glenys
Wollard.
The Bay of Plenty Times
Wine section includes 6
great tastes of the week.
Food
Every Saturday, Indulge
magazine brings Bay of
Plenty Times Weekend
readers a section devoted
to food.
The Food section of Indulge
magazine includes a main
article written by well known
Chef Peter Blakeway, a
scrumptious recipe and a
Cooks list which include
items that are a must have
in the kitchen.
MEDIA ADVERTISING SOLUTIONS
FOOD
PAGE 53

PARENTING
CONNECTING YOU WITH THE
BAY OF PLENTY PARENTING MARKET
PARENTING FACTS
32% of Bay of Plenty Times
readers have kids at home aged
0-17 years
28% of Bay of Plenty Times
readers are families with kids
living at home
67% of Bay of Plenty Times
readers say that family is more
important to them than a career
Couples with children make
up 37.5% of all families in Bay
of Plenty Region, while couples
without children make up 42.2%
of all families*.
In New Zealand, couples with
children make up 42.0% of all
families, while couples without
children make up 39.9% of all
families*.
20.2% of families in Bay of
Plenty Region are one-parentwith-children
families, compared
with 18.1% of families for New
Zealand as a whole*.
*Source: 2006 Census of Population and Dwellings
PAGE 54 PARENTING MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Parenting
Newborn
2 Five
Newborn 2 Five is especially
designed for parents and
those considering the
prospect of having children in
the near future.
This publication includes a
huge range of information,
services, tips and helpful
advice on becoming a parent.
Newborn 2 Five is a full
gloss magazine with a
distribution of 5,000 copies in
the Bay of Plenty area.
Newborn to Five is a cost
effective marketing tool,
directly targeting readers who
are in the market for your
products and services.
Families
Bay of Plenty Times
Families publication is an
informative magazine all
about parenting, from tot
to teen.
The magazine has high
quality editorial covering
topics about childcare
options, child psychology,
educational toys and
software, common child
health complaints, nutrition
advice for different ages,
home decorating for
kids rooms, dealing with
teenagers in an age of
technology and why grand
parenting is so wonderful.
MEDIA ADVERTISING SOLUTIONS
PARENTING
PAGE 55

WEEKEND
CONNECTING YOU WITH THE
BAY OF PLENTY SATURDAY MARKET
WEEKEND FACTS
51,000 people in the Bay read
the Bay of Plenty Times every
Saturday*
The Bay of Plenty is home to a
vibrant cafe and bar scene that is
maximised every weekend
*Source: Nielsen CMI Regional Database,
all people 15+, Jan 2010–Dec 2011
PAGE 56 WEEKEND MEDIA ADVERTISING SOLUTIONS

Bay of Plenty Times - Weekend
Section A:
News & Local
Features
The Bay of Plenty Times
Saturday edition has news
and property content, aswell
as a weekend magazine
to keep readers up-to-date
every weekend.
Section A includes local,
national and international
news content.
Section A also includes the
popular Inside Story, which
provides readers with an
in-depth look at local issues
and the faces behind local
news.
Section B:
World
Bay of Plenty Times
Weekend Section B offers
our weekend readers world,
local business, and sports
pages.
World begins at front
featuring news and photos
plus world digest in graphic
form. Local Business has
news, shares, and executive
appointments column.
MEDIA ADVERTISING SOLUTIONS
WEEKEND
PAGE 57

Bay of Plenty Times - Weekend
Section B:
Sport
Bay of Plenty Times
Weekend Sports section
starts at the back of
Section B concentrating
on local sports editorials
and columns written by
signature high-profile
columnists.
Section C:
Gardening
The Bay of Plenty Times
Weekend includes a section
on Gardening so readers
can start their weekend
with the latest gardening
innovations, tips and tricks.
The Bay of Plenty Times
Gardening section
includes popular gardening
features, Down to Earth
and Spadework. It also lists
those weekend gardening
jobs and Q&A with Glenys
Woollard.
PAGE 58 WEEKEND MEDIA ADVERTISING SOLUTIONS

Section D:
Property
Bay of Plenty Times
Weekend Property section
includes the Bay’s most
comprehensive real estate
information including
commercial properties for
sale or lease, homes for sale
and rentals to let.
63% of Bay of Plenty Times
readers actively review
the Bay of Plenty Times
Property listings when
looking to buy a house*
Indulge
Indulge, the guilt-free
weekend treat, is available
in the Bay of Plenty Times
Weekend every Saturday.
The luxury magazine is
aimed at women readers,
who currently make up the
majority of Bay of Plenty
Times readers.
Indulge brings women
weekend readers everything
from café reviews, recipes,
DIY tips and parenting
advise to weekend fashion,
gossip, beauty tips and
luxury giveaways.
*Source: Nielsen CMI Regional Database, all people, Jan 2009 - Dec 2010
MEDIA ADVERTISING SOLUTIONS
WEEKEND
PAGE 59

Technical Information
To retain our credibility as a publisher and to
assist our clients in getting the results they
deserve from your advertising, we require a
high standard of material.
Accepted files
When sending your advertisement, please
make sure the file is compatible with adobe
Creative Suite software, which includes:
• Adobe Acrobat PDF
• Adobe Photoshop
• Adobe InDesign
Acceptable file formats:
PDF, EPS, JPG or TIF.
PDF Acrobat 1.4: All PDF files must be sent
with fonts embedded and no security settings.
File types we cannot accept:
We cannot accept Microsoft Office documents.
This includes documents created in Microsoft
Word, Excel, Publisher and Powerpoint.
We are able to take text only from Word
documents for use in making up adverts. Any
graphics will need to be provided separately.
Colour and Images
• All colour used must be CMYK
• Spot colours should be converted to their
CMYK equivalents.
• Material created in RGB will undergo a shift
in colour when converted to CMYK
The Bay of Plenty Times cannot accept
responsibility for colour variance under these
circumstances. NB: Black type generated in
RGB will convert to 4 colour process in CMYK,
with undesirable results when printed.
• Avoid use of process black. Black panels
should be 99% black.
• For a richer black, add no more than
20% cyan.
Column Sizes
Columns ROP Classified
indulge,
vibe &
community
titles
1 Column 3.60 cm 3.22 cm 3.10cm
2 Columns 7.41 cm 6.61 cm 6.37cm
3 Columns 11.22 cm 10.00 cm 9.61cm
4 Columns 15.03 cm 13.39 cm 12.91cm
5 Columns 18.84 cm 16.78 cm 16.10cm
6 Columns 22.65 cm 20.17 cm 19.45cm
7 Columns 26.46 cm 23.56 cm 22.72cm
8 Columns 30.27 cm 26.95 cm 25.95cm
9 Columns 34.08 cm 30.34 cm N/A
10 Columns 37.89 cm 33.73 cm N/A
11 Columns N/A 37.12 cm N/A
PAGE 60 TECHNICAL INFO MEDIA ADVERTISING SOLUTIONS

Contacts
For your local advertising schedule:
Telephone:
• 07 577 7770
Email:
• advertising@bayofplentytimes.co.nz
Facsimile:
• 07 577 3358
Advertising Manager
Margaret Turner
Ph: 07 5777 7770 ext. 57157
Email: margaret.turner@bayofplentytimes.co.nz
Marketing Manager
Samantha Dowling
Ph: 07 5777 7770 ext. 57466
Email: samantha.dowling@bayofplentytimes.co.nz
Features/Special
Publications Manager
Roxanne Blackley
Ph: 07 5777 7770 ext. 57534
Email: roxanne.blackley@bayofplentytimes.co.nz
Community Sales Manager
Jennie Black
Ph: 07 5777 7770 ext. 57163
Email: jennie.black@bayofplentytimes.co.nz
Real Estate Advertising
Sara Allen
Ph: 07 5777 7770 ext. 57475
Email: sara.allen@bayofplentytimes.co.nz
Classified Advertising
Sharyn Hook
Ph: 07 5777 7770 ext. 57750
Email: sharyn.hook@bayofplentytimes.co.nz
MEDIA ADVERTISING SOLUTIONS
CONTACTS
PAGE 61

Terms & Conditions
1. ADVERTISEMENTS: APN Holdings NZ Limited
and its related companies (“APN”) accepts all
advertisements and notices (“advertisements”) from
the Customer for publication in all publications under
APN’s control on the following Terms and Conditions.
These Terms and Conditions will apply to:
(a) display and classified advertising in the NZ
Herald newspaper and other APN controlled regional
newspapers (“Newspaper Advertising”);
(b) online advertising of Newspaper Advertising
and similar advertising on APN advertising search
websites (“Website Advertising”);
(c) advertising in supplementary magazines
(including TimeOut and Canvas) and insert brochures
(“Supplement Advertising”);
(d) display and classified advertising in the Aucklander
(“Aucklander Advertising”);
(e) online advertising on APN websites other than
Website Advertising (“Online Advertising”); and
(f) all other advertising services provided to the
Customer by APN, which APN notifies the Customer
are included in these Terms and Conditions (“Other
Advertising”).
2. TERMS INCONSISTENT: To the extent that any
order submitted by the Customer attempts to include
terms that are inconsistent with these Terms and
Conditions, those terms will not apply.
3. CUSTOMER: The expression “Customer” means
the Advertiser and, where advertising has been placed
with APN by an advertising agency, includes that
agency.
4. ENTIRE AGREEMENT: Subject to clause 20
of these terms, with the exception of the credit
terms referred to in clause 9 (that form part of these
Terms and Conditions), these Terms and Conditions
(including booking confirmations if applicable) set out
the entire agreement between the parties in relation
to Newspaper Advertising, Website Advertising,
Supplement Advertising, Aucklander Advertising,
Online Advertising and Other Advertising and
supersede all prior arrangements, undertakings,
representations and warranties by or between the
parties in relation to such advertising.
5. CUSTOMER UNDERTAKINGS: The Customer
undertakes to APN that no advertisement will:
(a) give rise to any claims or liabilities for APN;
(b) infringe copyright, trade mark or other intellectual
or industrial property rights of any person;
(c) contain material that is obscene, offensive,
defamatory, or otherwise unsuitable for publication;
(d) be, or be likely to be, misleading or deceptive or
otherwise infringe the Fair Trading Act 1986 or any
other statute, regulation or rule of law.
6. INDEMNITY: By submitting or authorising
submission of an advertisement for publication, the
Customer indemnifies APN (and its employees and
agents) against any proceedings, demands, losses,
costs (including legal costs), damages and other
liabilities incurred by APN (and/or its employees and
agents) in connection with the advertisement.
7. APN RIGHTS: APN may in its discretion:
(a) without notice to the Customer alter or abbreviate
any advertisement or insert the word “Advertisement”
above or below any advertisement which in APN’s
opinion resembles editorial matter; or
(b) refuse to publish any advertisement;
(c) monitor incoming calls for training purposes;
(d) at any time and without notice to the Customer
cancel, reject or refuse to publish or continue
publishing any advertisement without providing any
reason for such rejection or refusal at any time prior
to, or after, publication of the advertisement, provided
this right will not be unreasonably exercised;
(e) re-publish advertising in other APN publications
and media (for example APN may publish Newspaper
Advertising online, or vice versa), which subject
to clause 7 (f) will be without further cost to the
Customer;
(f) in relation to an advertisement submitted to APN
for publication in print, also publish each listing
contained in the advertisement on APN’s relevant
website as Website Advertising unless the Customer
advises APN at the time of submission that it does
not wish to have the advertisement published on the
website. The Customer will pay all related website
publication charges (if any) as set out in the then
current rate card published at www.nzherald.co.nz/
advertising. “Each listing” in an advertisement has the
meaning set out in the then current rate card.
8. NO GUARANTEE: APN will endeavour to grant
the Customer the environment and/or positioning the
Customer requests for its advertisements. However,
APN does not guarantee that the Customer’s product
featured in the advertisement will be the only product
of that type featured in advertisements on any one
page. APN will not be responsible or liable to the
Customer in any way if the Customer’s request cannot
be granted, or the product featured in the Customer’s
advertisement is not the only product of that type
featured in advertisements on any one page. We
cannot guarantee the availability of colour classified
advertising. If colour is not available on the day you
have booked your colour classified advertisement,
your advertisement will appear in black and white and
we will refund the charge for colour loading.
9. CREDIT TERMS APPLY: The Customer
acknowledges that any credit provided will be on
APN’s then standard credit terms which may vary
from time to time.
10. GST: Unless otherwise stated by APN, advertising
rates are quoted exclusive of GST and the Customer
will pay GST in addition to such rates.
11. Advertising customers will be charged an
additional credit card transaction fee plus GST when
making payments by Diners Club (2.75%), Visa or
MasterCard (1.68%). This excludes prepaid advertising.
PAGE 62 TERMS & CONDITIONS MEDIA ADVERTISING SOLUTIONS

12. EXCLUSION OF LIABILITY: Except as expressly
provided in these Terms and Conditions, APN
excludes, to the fullest extent permitted by law, all
warranties, representations and conditions whether
implied by law, trade, custom or otherwise. In no
circumstances will APN (its employees or agents)
be liable, whether in tort, contract or otherwise for
any indirect loss, loss of profits, consequential loss
or special damage suffered by the Customer or
any other person. APN’s (including APN’s officers,
employees and agents) liability to the Customer, or
any other person, for any and all loss or damage
arising in relation to these Terms and Conditions
and/or advertisements (including from any errors or
inaccuracies however caused, whether by negligence,
system or press failure, mistake, mis-classifications,
early, late or non-insertion of advertisements, or loss
or delay in the delivery of replies) will be limited to an
amount equal to the cost of the space of the relevant
advertisement, provided that if the Customer does not
advise APN of any error within five days of publication
of the advertisement APN will have no liability
whatsoever.
13. CONSUMER GUARANTEES ACT: If the
Customer is a consumer under the Consumer
Guarantees Act 1993 (the “Act”) and acquires or holds
itself out as acquiring goods or services from APN
for the purposes of a business then the Act will not
apply and is expressly excluded. Subject to this clause
nothing in these Conditions will affect the Customer’s
rights as a consumer under the Act.
14. NO LIABILITY FOR LOSS SUFFERED: APN
will not be liable to the Customer or any other person
for any loss of whatever kind suffered as a result of
an advertisement not being available for publication
where such event arises from any cause beyond its
control. (Any loss suffered as a result of any partial or
total breakdown of APN’s operation or network will be
deemed to be an event beyond APN’s control. Should
such an event occur, APN will take responsibility to
resurrect site and links, and the Customer has the
right to cancel the particular contract for the affected
advertising at no penalty if such an occurrence
results in the site being down for more than 7
working days (working days being Monday to Friday
inclusive, but excluding statutory holidays) Nor will
APN be responsible for any error or inaccuracy in
advertisements placed by telephone.
15. RETURN OF ADVERTISING MATERIAL: If
the Customer wants back the advertising material
submitted to APN, the Customer must collect
advertising material submitted to APN immediately
after publication. APN will endeavour to take
reasonable care of advertising material in its custody
and control, but will not be responsible for any loss
or damage to advertising material (even if caused by
APN’s negligence).
16. NO WAIVER: If any time APN does not enforce
any of these terms and conditions or grants the
Customer time or other indulgence, APN shall not be
construed as having waived that term or condition or its
right to later enforce that or any other term or condition.
17. ASSIGNMENT: The Customer may not:
(a) assign this Contract or any part of it (including
advertising space allocated to it) to any third party; or
(b) place advertisements (whether directly or
indirectly) on behalf of third party advertiser(s)
(whether as an agent or otherwise), except on terms
previously agreed with the Company.
Advertisements are placed by a Customer on behalf
of a third party advertiser where, for example (but
without limitation), the advertisement promotes
or otherwise notifies readers as to the goods or
services of the third party advertiser rather than the
Customer.
18. CONFIDENTIALITY: The Customer
acknowledges the confidential nature of the subjectmatter
of these Terms and Conditions (“Confidential
Information”). The Customer accordingly undertakes
to keep the Confidential Information confidential
and not disclose any of the Confidential Information
without the prior written consent of APN. The
Customer will ensure that its employees, agents,
representatives and advisers observe the terms of
this clause. The Customer indemnifies APN against
all losses, damages, costs or expenses which APN
may incur as a result of any unauthorised disclosure
of the Confidential Information. This obligation of
confidentiality will continue in full force until all of
the Confidential Information has entered the public
domain and will survive termination of these Terms
and Conditions.
19. GOVERNING LAW: These Terms and Conditions
are governed by, and construed in accordance with
the laws of New Zealand. The parties submit to the
exclusive jurisdiction of the laws of New Zealand in
respect of any dispute arising from these Terms and
Conditions.
20. SEVERABILITY: If any provision of these Terms
and Conditions is held illegal or unenforceable, then
such illegality or unenforceability shall not affect the
remaining provisions of these Terms and Conditions
which shall remain in full force and effect.
21. ADDITIONAL TERMS: In addition to the General
Advertising Terms the Customer acknowledges that
all Newspaper Advertising, Website Advertising,
Supplement Advertising, Aucklander Advertising,
Online Advertising and Other Advertising including
the conditions of payment, delivery and changes to or
cancellation of such advertising, will be in accordance
with and subject to the conditions notified to the
Customer or generally published by APN from time
to time.
22. APN ABILITY TO CHANGE: APN may vary
these Terms and Conditions at any time in its sole
discretion, provided that:
(a) such amended terms will not affect prior agreed
advertising orders; and
(b) if the Customer does not agree with a variation the
Customer may cease placing orders with APN.
MEDIA ADVERTISING SOLUTIONS
TERMS & CONDITIONS
PAGE 63

Bay of Plenty Times