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Complexity in College Admission: The Barriers Between Aspiration ...

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Friends<br />

<strong>College</strong> guides<br />

3<br />

Lower-<strong>in</strong>come students especially value personal support from<br />

guidance counselors, teachers, college alumni and college<br />

representatives <strong>in</strong> decid<strong>in</strong>g where to apply.<br />

Parents<br />

F<strong>in</strong>d<strong>in</strong>gs<br />

Recommendations<br />

50%<br />

57%<br />

Lower-<strong>in</strong>come students:<br />

Secondary schools should expand support for school<br />

counselors and Individual programs websites that educate of colleges lower-<strong>in</strong>come<br />

■■<br />

Like higher-<strong>in</strong>come students, say parents and<br />

college websites are their most <strong>in</strong>fluential sources of<br />

college <strong>in</strong>formation.<br />

■■<br />

Are more likely to s<strong>in</strong>gle out high school guidance<br />

counselors (41 percent to 28 percent), teachers<br />

(35 percent to 14 percent) and other adults <strong>in</strong> the<br />

community (16 percent to 8 percent) as “very<br />

students about the requirements for college 44% success.<br />

<strong>College</strong>s and universities should develop 32% a multifaceted<br />

approach for personaliz<strong>in</strong>g their messages to students.<br />

For example: <strong>College</strong> search sites<br />

42%<br />

■■<br />

School district endorsement 24% of programs such as<br />

the National Office for School Counselor Advocacy’s<br />

Eight Components<br />

High school<br />

of <strong>College</strong><br />

guidance<br />

and<br />

counselors<br />

Career Read<strong>in</strong>ess<br />

<strong>in</strong>fluential.”<br />

Counsel<strong>in</strong>g;<br />

41%<br />

28%<br />

■■<br />

Value this “high-touch,” personal approach —<br />

■■<br />

Profiles of successful lower-<strong>in</strong>come students and<br />

especially those lower-<strong>in</strong>come students Parents with the<br />

graduates <strong>in</strong> Teachers college outreach materials;<br />

lowest SAT scores.<br />

50%<br />

35%<br />

■■<br />

On-campus 57% programs 14% to address the specific<br />

■■<br />

Say they would have been much more likely to<br />

<strong>in</strong>terests and needs of lower-<strong>in</strong>come and firstgeneration<br />

students; <strong>Admission</strong> staff at the colleges<br />

apply to a four-year college or a more selective Individual websites of colleges<br />

four-year college if they could have met successful<br />

44%<br />

31%<br />

alumni like them (62 percent) or if a college<br />

■32%<br />

■ Information targeted to parents; 25% and<br />

representative had reached out to them personally<br />

(60 percent).<br />

<strong>College</strong> search sites ■■<br />

Peer counsel<strong>in</strong>g Other support family members to help lower-<strong>in</strong>come<br />

applicants 42% f<strong>in</strong>d an appropriate 27% college “match.”<br />

24%<br />

31%<br />

High school guidance counselors Friends<br />

41%<br />

28%<br />

“Very <strong>in</strong>fluential” sources of <strong>in</strong>formation about where to apply<br />

27%<br />

21%<br />

Parents<br />

50%<br />

57%<br />

Teachers<br />

14%<br />

35%<br />

Catalogs, viewbooks or other pr<strong>in</strong>t materials<br />

19%<br />

14%<br />

Individual websites of colleges<br />

32%<br />

44%<br />

<strong>Admission</strong> staff at the colleges<br />

31%<br />

25%<br />

Other adults <strong>in</strong> community, church, etc.<br />

16%<br />

8%<br />

<strong>College</strong> search sites<br />

24%<br />

42%<br />

Other family members<br />

27%<br />

31%<br />

Coaches<br />

14%<br />

12%<br />

High school guidance counselors<br />

28%<br />

41%<br />

Friends<br />

27%<br />

21%<br />

<strong>College</strong> guides<br />

8%<br />

9%<br />

Lower-<strong>in</strong>come students<br />

Higher-<strong>in</strong>come students<br />

Teachers<br />

14%<br />

35%<br />

Catalogs, viewbooks or other pr<strong>in</strong>t materials<br />

19%<br />

14%<br />

<strong>Admission</strong> staff at the colleges<br />

31%<br />

25%<br />

Other family members<br />

27%<br />

31%<br />

Other adults <strong>in</strong> community, church, etc.<br />

16%<br />

8%<br />

Coaches<br />

14%<br />

12%<br />

<strong>The</strong> <strong>College</strong> Board n 5

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