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EARTH FRIENDLY<br />

WE MEAN<br />

PRODUCTS<br />

CLEAN<br />

Printed on recycled paper using soy inks.<br />

© <strong>Earth</strong> <strong>Friendly</strong> <strong>Products</strong>. All Rights Reserved.<br />

© Disney. Based on the “Winnie the Pooh” works by Milne and E.H. Shepard.


ECOS ® 2X Ultra Liquid Laundry Detergent in Magnolia & Lilies, Lavender,<br />

Lemongrass, and Free & Clear I Stain & Odor Remover I Zainz For Your Stains<br />

Laundry Prewash I Baby Laundry Soap I Delicate Wash I Spray Starch I Oxo<br />

Brite ® I Dishmate Ultra Hand Dishwashing Liquid in Almond, Pear, Grapefruit,<br />

Lavender, Apricot and Free & Clear I Wave ® Auto Dish Detergent I Fruit & Vegetable<br />

Wash I Parsley Plus RTU I Orange Plus ® RTU I Orange Plus ® Concentrate<br />

Orange Plus ® Complete I EcoBreeze Fabric and Air Refresher I UniFresh ® Air<br />

Freshener I Floor Cleaner I Carpet Shampoo I Window Cleaner in old‐fashioned<br />

Vinegar and in Lavender I Shower Cleaner I Creamy Cleanser I Toilet Cleaner<br />

<strong>Earth</strong> Enzymes Drain Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X<br />

Ultra Liquid Laundry Detergent in Magnolia & Lilies, Lavender, Lemongrass, and<br />

Free & Clear I Stain & Odor Remover I Zainz For Your Stains Laundry Prewash<br />

Baby Laundry I Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra<br />

Hand Dishwashing Liquid in Almond, Pear, Grapefruit, Lavender, Apricot and<br />

Free & Clear I Wave ® Auto Dish Detergent I Fruit & Vegetable Wash I Parsley Plus<br />

RTU I Orange Plus ® RTU I Orange Plus ® Concentrate I Orange Plus ® Complete<br />

EcoBreeze Fabric and Air Refresher I UniFresh ® Air Freshener I Floor Cleaner<br />

Carpet Shampoo I Window Cleaner in old‐fashioned Vinegar and in Lavender<br />

I Shower Cleaner I Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain<br />

Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X Ultra Liquid Laundry<br />

Detergent in Magnolia & Lilies, Lavender, Lemongrass, and Free & Clear I Stain &<br />

Odor Remover I Zainz For Your Stains Laundry Prewash I Baby Laundry Soap<br />

Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra Hand Dishwashing<br />

Liquid in Almond, Pear, Grapefruit, Lavender, Apricot and Free & Clear I Wave ®<br />

Auto Dish Detergent I Fruit & Vegetable Wash I Parsley Plus RTU I Orange Plus ®<br />

RTU I Orange Plus ® Concentrate I Orange Plus ® Complete I EcoBreeze Fabric<br />

and Air Refresher I UniFresh ® Air Freshener I Floor Cleaner I Carpet Shampoo<br />

Window Cleaner in old‐fashioned Vinegar and in Lavender I Shower Cleaner I<br />

Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain Opener I Paper Towels<br />

Bath Tissue I Ice Melt I Window Cleaner in old‐fashioned Vinegar and in Lavender<br />

I Shower Cleaner I Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain<br />

Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X Ultra Liquid Laundry<br />

Detergent in Magnolia & Lilies, Lavender, Lemongrass, and Free & Clear I Stain &<br />

Odor Remover I Zainz For Your Stains Laundry Prewash I Baby Laundry Soap I<br />

Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra Hand Dishwashing<br />

Liquid in Almond, Pear, Grapefruit, Lavender, Apricot and Free & Clear I Wave ®<br />

Auto Dish Detergent I Fruit & Vegetable Wash I Parsley Plus RTU I Orange Plus ®<br />

RTU I Orange Plus ® Concentrate I Orange Plus ® Complete I EcoBreeze Fabric<br />

and Air Refresher I UniFresh ® Air Freshener I Floor Cleaner I Carpet Shampoo<br />

Window Cleaner in old‐fashioned Vinegar and in Lavender I Shower Cleaner<br />

Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain Opener I Paper Towels<br />

Bath Tissue I Ice Melt I ECOS ® 2X Ultra Liquid Laundry Detergent in Magnolia &<br />

Lilies, Lavender, Lemongrass, and Free & Clear I Stain & Odor Remover I Zainz<br />

For Your Stains Laundry Prewash I Baby Laundry I Delicate Wash I Spray Starch<br />

OxoBrite ® I Dishmate Ultra Hand Dishwashing Liquid in Almond, Pear, Grapefruit,<br />

Lavender, Apricot and Free & Clear I Wave ® Auto Dish Detergent I Fruit & Vegetable<br />

Wash I Parsley Plus RTU I Orange Plus ® RTU I Orange Plus ® Concentrate I Orange<br />

Plus ® Complete I EcoBreeze Fabric and Air Refresher I UniFresh ® Air Freshener<br />

I Floor Cleaner I Carpet Shampoo I Window Cleaner in old‐fashioned Vinegar<br />

and in Lavender I Shower Cleaner I Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong><br />

Enzymes Drain Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X Ultra<br />

Liquid Laundry Detergent in Magnolia & Lilies, Lavender, Lemongrass, and Free<br />

& Clear I Stain & Odor Remover I Zainz For Your Stains Laundry Prewash Baby<br />

Laundry I Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra Hand


SUPERIOR GREEN<br />

CLEANBASED<br />

ON SCIENCE<br />

Founded in 1967 by a chemist dedicated to providing superior <strong>clean</strong>ing results using<br />

only natural, non-toxic ingredients, <strong>Earth</strong> <strong>Friendly</strong> <strong>Products</strong> has been built on science.<br />

Each of our products has been developed in our own laboratories to be tough on<br />

dirt yet gentle and safe for you, your family and the environment. All EFP products are<br />

made from patented non-toxic, biodegradable, plant-based formulas and are free<br />

of any petrochemicals, dyes, ammonia, bleach, dioxane or other harmful substances.<br />

And because we control our own manufacturing, EFP assures the highest standards<br />

of quality control and total commitment to sustainability. That’s why the United States<br />

Environmental Protection Agency has awarded us its Safer Detergents Stewardship<br />

Initiative Champion level recognition, as well as a 100% Green Power User distinction<br />

for our use of <strong>clean</strong>, renewable energy from solar, wind and low-impact hydropower.<br />

We are also committed to supporting local economies and creating jobs in the USA.<br />

We source the raw materials for our <strong>clean</strong>ers locally<br />

EARTH<br />

and all of our products, even those sold overseas,<br />

are produced in our factories right here in America.<br />

COMPANY<br />

FRIENDLY<br />

PROFILE<br />

PRODUCTS<br />

BEING<br />

GREEN<br />

IS NO<br />

LONGER<br />

A LUXURY<br />

MORE<br />

AFFORDABLE,<br />

MORE<br />

EFFECTIVE,<br />

SAFER FOR<br />

YOUR FAMILY<br />

We believe keeping your home <strong>clean</strong> while keeping<br />

your family safe and protecting the planet should not<br />

be a luxury. Green <strong>clean</strong>ing products should cost less<br />

than conventional <strong>clean</strong>ers because dyes, preservatives<br />

and other harmful chemicals cost more than their<br />

green substitutes. But many “green” companies<br />

outsource the production of their products, driving<br />

up their cost. Because we own our production facilities,<br />

we are able to offer over 150 of the most effective<br />

green <strong>clean</strong>ers on the market at lower prices than<br />

our competitors. Our signature laundry detergent,<br />

ECOS ® , is the #1 selling green laundry detergent in<br />

the world because it works better, costs less and is<br />

safer for your family and the environment. In fact,<br />

in many markets, ECOS ® out-sells the leading non<br />

green brands. By harnessing the power of science and<br />

using only pure, natural, plant-based ingredients, EFP<br />

delivers the most effective, affordable green <strong>clean</strong>ing<br />

products on the market, period.<br />

When you learn that being green doesn’t have to<br />

mean spending more, the choice is simple. We have<br />

nearly 50 years experience as a legacy leader in<br />

green <strong>clean</strong>ing technology. The proof is in the way<br />

our products help you keep your home sparkling<br />

<strong>clean</strong>. EFP’s <strong>clean</strong>ing products provide better <strong>clean</strong>ing<br />

power, are more affordable and are better for your<br />

family and the planet. This means being green is no<br />

longer a luxury – it’s a no-brainer.<br />

In addition to the best selling ECOS ® laundry detergent,<br />

our other award-winning products include Baby ECOS ® ,<br />

Dishmate TM for hand-washing dishes, Wave ® for<br />

automatic dishwashers as well as a comprehensive<br />

collection of general <strong>clean</strong>ers.


ECOS<br />

THE WORLD’S<br />

#1 SELLING<br />

®<br />

GREEN LAUNDRY<br />

DETERGENT<br />

We offer more than 150 household and commercial <strong>clean</strong>ing products<br />

designed to keep your home fresh and <strong>clean</strong> and free of harmful chemicals.<br />

Our patented, plant-based, biodegradable <strong>clean</strong>ing formulas are tough on<br />

dirt, safe for your family and kind to the earth. Our products are pH balanced<br />

and free of 1,4-Dioxane, phosphates, petrochemical, formaldehyde, synthetic<br />

perfumes, GMO’s, dyes and chlorine. Each of our products hold EPA Design<br />

for the Environment as well as USDA BioPreferred certification.<br />

ECOS ® LAUNDRY DETERGENT<br />

Our best-selling 2X, plant-based, ultraconcentrated<br />

laundry detergent is color-safe and effective on<br />

everything from children’s clothes to work uniforms.<br />

ECOS ® contains a natural coconut based fabric<br />

softener for a natural, money saving softness and<br />

static free laundry. ECOS ® is designed to be gentle<br />

on delicate clothing because it is pH balanced<br />

and free of caustic chemicals that degrade<br />

natural fibers.<br />

BABY ECOS ® LAUNDRY DETERGENT<br />

Our Baby ECOS ® Laundry Detergent is a<br />

hypoallergenic everyday laundry detergent that is<br />

gentle for baby’s sensitive skin. Baby ECOS ® rinses<br />

thoroughly, leaving baby’s laundry <strong>clean</strong> and soft.<br />

Available in a Lavender & Chamomile scent as well<br />

as our fragrance free Free & Clear.<br />

BABY ECOS ® STAIN & ODOR REMOVER<br />

Our Baby ECOS ® Stain & Odor Remover<br />

tackles your baby’s toughest stains and<br />

odors with our effective all natural formula.<br />

Use on most everything including fabrics,<br />

carpets, upholstery, rugs, & floors. A gentle,<br />

non-toxic, non-flammable stain remover<br />

that never “sets” stains or fades colors.<br />

OUR BABY<br />

DISNEY<br />

PRODUCTS


OUR<br />

BEST<br />

SELLING<br />

PRODUCTS<br />

DISHMATE TM LIQUID DISH CLEANER<br />

Made from only plant-based, highest quality<br />

ingredients, Dishmate TM comes in five natural essential<br />

oil scents. This ultra-concentrated, tough-on-grease<br />

dishwashing liquid is so mild, you can use it as a<br />

hand soap.<br />

WAVE ® AUTO DISHWASHER GEL<br />

Wave ® Gel 2X Ultra High Efficiency is the first<br />

patented pH balanced dishwashing machine<br />

detergent. Available in Lavender essential oil or<br />

fragrance-free Free and Clear. Non-caustic and<br />

phosphate free (no alkalis or chlorines, either.) Cleans<br />

and shines dishes and glassware without etching.<br />

PARSLEY PLUS ALL SURFACE CLEANER<br />

Made with parsley essential oil and plant-based<br />

<strong>clean</strong>ers, this all purpose <strong>clean</strong>er can be used<br />

on any water-safe surface. Safe for granite and<br />

stone surfaces. This remarkable <strong>clean</strong>er was<br />

recently named “Most Addictive Cleaner” by Real<br />

Simple Magazine.<br />

ECOS ® LAUNDRY PODS<br />

The world’s #1 selling green laundry detergent is<br />

now available in easy-to-use pre-measured pods.<br />

Same great <strong>clean</strong>ing power, safer for your family<br />

and kinder to the planet. Finally a single-use laundry<br />

detergent pod you can feel good about using!<br />

OXO BRITE TM LAUNDRY BOOST PODS<br />

OXO Brite TM laundry pods target stains with the<br />

combined power of oxygen and enzymes. Same<br />

great <strong>clean</strong>ing power, safer for your family and<br />

kinder to the planet. Finally a single-serving laundry<br />

brightener pod you can feel good about using!<br />

WAVE ® AUTO DISHWASHER PODS<br />

The world’s safest dishwasher detergent is now<br />

available in easy-to-use pre-measured pods. Same<br />

great <strong>clean</strong>ing power, safer for your family and<br />

kinder to the planet. Finally a single-use dishwasher<br />

detergent pod you can feel good about using!<br />

OUR<br />

NEWPRODUCTS


FAMILY BUSINESS<br />

FOR<br />

2 GENERATIONS<br />

MORE<br />

THAN<br />

At <strong>Earth</strong> <strong>Friendly</strong> <strong>Products</strong>, keeping your home <strong>clean</strong>, your family safe and being kind<br />

to the planet has been a family affair for more than two generations. Our company<br />

was founded in 1967 by Van Vlahakis, a chemist who pioneered the science of green<br />

<strong>clean</strong>ing long before it was trendy. In 1989, John Vlahakis joined his dad to help create<br />

the 150 biodegradable, plant-based household <strong>clean</strong>ers that today make up the EFP<br />

product line. Kelly Vlahakis-Hanks, Van’s daughter rounds out the team behind <strong>Earth</strong><br />

<strong>Friendly</strong> <strong>Products</strong>, bringing a passion and commitment for sustainability that extends<br />

beyond the product line to every initiative the company undertakes.<br />

MEDIA<br />

PUBLIC<br />

RELATIONS<br />

CONTACT<br />

Ashley Clauss I PR Director I C A P O B I A N C O I NY 917 746 2240<br />

LA 323 850 1030 I ashley@capobianco.biz I www.capobianco.biz<br />

Kelly Vlahakis-Hanks I Executive Vice President I EARTH FRIENDLY PRODUCTS<br />

800 841 3100 x 227 I kelly@ecos.com I www.ecos.com<br />

Together Van, John and Kelly continue to innovate green <strong>clean</strong>ing by making the most<br />

affordable, most effective green <strong>clean</strong>ing products available. Try our products and<br />

see for yourself why being<br />

EARTH<br />

green is no longer a luxury.<br />

OVER150<br />

PRODUCTS<br />

FRIENDLY<br />

PRODUCTS<br />

TO LEARN MORE<br />

ABOUT OUR<br />

GLOBAL<br />

COMPANY &<br />

PRODUCTS<br />

VISIT US AT<br />

ECOS.COM

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