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EARTH FRIENDLY<br />
WE MEAN<br />
PRODUCTS<br />
CLEAN<br />
Printed on recycled paper using soy inks.<br />
© <strong>Earth</strong> <strong>Friendly</strong> <strong>Products</strong>. All Rights Reserved.<br />
© Disney. Based on the “Winnie the Pooh” works by Milne and E.H. Shepard.
ECOS ® 2X Ultra Liquid Laundry Detergent in Magnolia & Lilies, Lavender,<br />
Lemongrass, and Free & Clear I Stain & Odor Remover I Zainz For Your Stains<br />
Laundry Prewash I Baby Laundry Soap I Delicate Wash I Spray Starch I Oxo<br />
Brite ® I Dishmate Ultra Hand Dishwashing Liquid in Almond, Pear, Grapefruit,<br />
Lavender, Apricot and Free & Clear I Wave ® Auto Dish Detergent I Fruit & Vegetable<br />
Wash I Parsley Plus RTU I Orange Plus ® RTU I Orange Plus ® Concentrate<br />
Orange Plus ® Complete I EcoBreeze Fabric and Air Refresher I UniFresh ® Air<br />
Freshener I Floor Cleaner I Carpet Shampoo I Window Cleaner in old‐fashioned<br />
Vinegar and in Lavender I Shower Cleaner I Creamy Cleanser I Toilet Cleaner<br />
<strong>Earth</strong> Enzymes Drain Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X<br />
Ultra Liquid Laundry Detergent in Magnolia & Lilies, Lavender, Lemongrass, and<br />
Free & Clear I Stain & Odor Remover I Zainz For Your Stains Laundry Prewash<br />
Baby Laundry I Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra<br />
Hand Dishwashing Liquid in Almond, Pear, Grapefruit, Lavender, Apricot and<br />
Free & Clear I Wave ® Auto Dish Detergent I Fruit & Vegetable Wash I Parsley Plus<br />
RTU I Orange Plus ® RTU I Orange Plus ® Concentrate I Orange Plus ® Complete<br />
EcoBreeze Fabric and Air Refresher I UniFresh ® Air Freshener I Floor Cleaner<br />
Carpet Shampoo I Window Cleaner in old‐fashioned Vinegar and in Lavender<br />
I Shower Cleaner I Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain<br />
Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X Ultra Liquid Laundry<br />
Detergent in Magnolia & Lilies, Lavender, Lemongrass, and Free & Clear I Stain &<br />
Odor Remover I Zainz For Your Stains Laundry Prewash I Baby Laundry Soap<br />
Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra Hand Dishwashing<br />
Liquid in Almond, Pear, Grapefruit, Lavender, Apricot and Free & Clear I Wave ®<br />
Auto Dish Detergent I Fruit & Vegetable Wash I Parsley Plus RTU I Orange Plus ®<br />
RTU I Orange Plus ® Concentrate I Orange Plus ® Complete I EcoBreeze Fabric<br />
and Air Refresher I UniFresh ® Air Freshener I Floor Cleaner I Carpet Shampoo<br />
Window Cleaner in old‐fashioned Vinegar and in Lavender I Shower Cleaner I<br />
Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain Opener I Paper Towels<br />
Bath Tissue I Ice Melt I Window Cleaner in old‐fashioned Vinegar and in Lavender<br />
I Shower Cleaner I Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain<br />
Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X Ultra Liquid Laundry<br />
Detergent in Magnolia & Lilies, Lavender, Lemongrass, and Free & Clear I Stain &<br />
Odor Remover I Zainz For Your Stains Laundry Prewash I Baby Laundry Soap I<br />
Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra Hand Dishwashing<br />
Liquid in Almond, Pear, Grapefruit, Lavender, Apricot and Free & Clear I Wave ®<br />
Auto Dish Detergent I Fruit & Vegetable Wash I Parsley Plus RTU I Orange Plus ®<br />
RTU I Orange Plus ® Concentrate I Orange Plus ® Complete I EcoBreeze Fabric<br />
and Air Refresher I UniFresh ® Air Freshener I Floor Cleaner I Carpet Shampoo<br />
Window Cleaner in old‐fashioned Vinegar and in Lavender I Shower Cleaner<br />
Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong> Enzymes Drain Opener I Paper Towels<br />
Bath Tissue I Ice Melt I ECOS ® 2X Ultra Liquid Laundry Detergent in Magnolia &<br />
Lilies, Lavender, Lemongrass, and Free & Clear I Stain & Odor Remover I Zainz<br />
For Your Stains Laundry Prewash I Baby Laundry I Delicate Wash I Spray Starch<br />
OxoBrite ® I Dishmate Ultra Hand Dishwashing Liquid in Almond, Pear, Grapefruit,<br />
Lavender, Apricot and Free & Clear I Wave ® Auto Dish Detergent I Fruit & Vegetable<br />
Wash I Parsley Plus RTU I Orange Plus ® RTU I Orange Plus ® Concentrate I Orange<br />
Plus ® Complete I EcoBreeze Fabric and Air Refresher I UniFresh ® Air Freshener<br />
I Floor Cleaner I Carpet Shampoo I Window Cleaner in old‐fashioned Vinegar<br />
and in Lavender I Shower Cleaner I Creamy Cleanser I Toilet Cleaner I <strong>Earth</strong><br />
Enzymes Drain Opener I Paper Towels I Bath Tissue I Ice Melt I ECOS ® 2X Ultra<br />
Liquid Laundry Detergent in Magnolia & Lilies, Lavender, Lemongrass, and Free<br />
& Clear I Stain & Odor Remover I Zainz For Your Stains Laundry Prewash Baby<br />
Laundry I Delicate Wash I Spray Starch I OxoBrite ® I Dishmate Ultra Hand
SUPERIOR GREEN<br />
CLEANBASED<br />
ON SCIENCE<br />
Founded in 1967 by a chemist dedicated to providing superior <strong>clean</strong>ing results using<br />
only natural, non-toxic ingredients, <strong>Earth</strong> <strong>Friendly</strong> <strong>Products</strong> has been built on science.<br />
Each of our products has been developed in our own laboratories to be tough on<br />
dirt yet gentle and safe for you, your family and the environment. All EFP products are<br />
made from patented non-toxic, biodegradable, plant-based formulas and are free<br />
of any petrochemicals, dyes, ammonia, bleach, dioxane or other harmful substances.<br />
And because we control our own manufacturing, EFP assures the highest standards<br />
of quality control and total commitment to sustainability. That’s why the United States<br />
Environmental Protection Agency has awarded us its Safer Detergents Stewardship<br />
Initiative Champion level recognition, as well as a 100% Green Power User distinction<br />
for our use of <strong>clean</strong>, renewable energy from solar, wind and low-impact hydropower.<br />
We are also committed to supporting local economies and creating jobs in the USA.<br />
We source the raw materials for our <strong>clean</strong>ers locally<br />
EARTH<br />
and all of our products, even those sold overseas,<br />
are produced in our factories right here in America.<br />
COMPANY<br />
FRIENDLY<br />
PROFILE<br />
PRODUCTS<br />
BEING<br />
GREEN<br />
IS NO<br />
LONGER<br />
A LUXURY<br />
MORE<br />
AFFORDABLE,<br />
MORE<br />
EFFECTIVE,<br />
SAFER FOR<br />
YOUR FAMILY<br />
We believe keeping your home <strong>clean</strong> while keeping<br />
your family safe and protecting the planet should not<br />
be a luxury. Green <strong>clean</strong>ing products should cost less<br />
than conventional <strong>clean</strong>ers because dyes, preservatives<br />
and other harmful chemicals cost more than their<br />
green substitutes. But many “green” companies<br />
outsource the production of their products, driving<br />
up their cost. Because we own our production facilities,<br />
we are able to offer over 150 of the most effective<br />
green <strong>clean</strong>ers on the market at lower prices than<br />
our competitors. Our signature laundry detergent,<br />
ECOS ® , is the #1 selling green laundry detergent in<br />
the world because it works better, costs less and is<br />
safer for your family and the environment. In fact,<br />
in many markets, ECOS ® out-sells the leading non<br />
green brands. By harnessing the power of science and<br />
using only pure, natural, plant-based ingredients, EFP<br />
delivers the most effective, affordable green <strong>clean</strong>ing<br />
products on the market, period.<br />
When you learn that being green doesn’t have to<br />
mean spending more, the choice is simple. We have<br />
nearly 50 years experience as a legacy leader in<br />
green <strong>clean</strong>ing technology. The proof is in the way<br />
our products help you keep your home sparkling<br />
<strong>clean</strong>. EFP’s <strong>clean</strong>ing products provide better <strong>clean</strong>ing<br />
power, are more affordable and are better for your<br />
family and the planet. This means being green is no<br />
longer a luxury – it’s a no-brainer.<br />
In addition to the best selling ECOS ® laundry detergent,<br />
our other award-winning products include Baby ECOS ® ,<br />
Dishmate TM for hand-washing dishes, Wave ® for<br />
automatic dishwashers as well as a comprehensive<br />
collection of general <strong>clean</strong>ers.
ECOS<br />
THE WORLD’S<br />
#1 SELLING<br />
®<br />
GREEN LAUNDRY<br />
DETERGENT<br />
We offer more than 150 household and commercial <strong>clean</strong>ing products<br />
designed to keep your home fresh and <strong>clean</strong> and free of harmful chemicals.<br />
Our patented, plant-based, biodegradable <strong>clean</strong>ing formulas are tough on<br />
dirt, safe for your family and kind to the earth. Our products are pH balanced<br />
and free of 1,4-Dioxane, phosphates, petrochemical, formaldehyde, synthetic<br />
perfumes, GMO’s, dyes and chlorine. Each of our products hold EPA Design<br />
for the Environment as well as USDA BioPreferred certification.<br />
ECOS ® LAUNDRY DETERGENT<br />
Our best-selling 2X, plant-based, ultraconcentrated<br />
laundry detergent is color-safe and effective on<br />
everything from children’s clothes to work uniforms.<br />
ECOS ® contains a natural coconut based fabric<br />
softener for a natural, money saving softness and<br />
static free laundry. ECOS ® is designed to be gentle<br />
on delicate clothing because it is pH balanced<br />
and free of caustic chemicals that degrade<br />
natural fibers.<br />
BABY ECOS ® LAUNDRY DETERGENT<br />
Our Baby ECOS ® Laundry Detergent is a<br />
hypoallergenic everyday laundry detergent that is<br />
gentle for baby’s sensitive skin. Baby ECOS ® rinses<br />
thoroughly, leaving baby’s laundry <strong>clean</strong> and soft.<br />
Available in a Lavender & Chamomile scent as well<br />
as our fragrance free Free & Clear.<br />
BABY ECOS ® STAIN & ODOR REMOVER<br />
Our Baby ECOS ® Stain & Odor Remover<br />
tackles your baby’s toughest stains and<br />
odors with our effective all natural formula.<br />
Use on most everything including fabrics,<br />
carpets, upholstery, rugs, & floors. A gentle,<br />
non-toxic, non-flammable stain remover<br />
that never “sets” stains or fades colors.<br />
OUR BABY<br />
DISNEY<br />
PRODUCTS
OUR<br />
BEST<br />
SELLING<br />
PRODUCTS<br />
DISHMATE TM LIQUID DISH CLEANER<br />
Made from only plant-based, highest quality<br />
ingredients, Dishmate TM comes in five natural essential<br />
oil scents. This ultra-concentrated, tough-on-grease<br />
dishwashing liquid is so mild, you can use it as a<br />
hand soap.<br />
WAVE ® AUTO DISHWASHER GEL<br />
Wave ® Gel 2X Ultra High Efficiency is the first<br />
patented pH balanced dishwashing machine<br />
detergent. Available in Lavender essential oil or<br />
fragrance-free Free and Clear. Non-caustic and<br />
phosphate free (no alkalis or chlorines, either.) Cleans<br />
and shines dishes and glassware without etching.<br />
PARSLEY PLUS ALL SURFACE CLEANER<br />
Made with parsley essential oil and plant-based<br />
<strong>clean</strong>ers, this all purpose <strong>clean</strong>er can be used<br />
on any water-safe surface. Safe for granite and<br />
stone surfaces. This remarkable <strong>clean</strong>er was<br />
recently named “Most Addictive Cleaner” by Real<br />
Simple Magazine.<br />
ECOS ® LAUNDRY PODS<br />
The world’s #1 selling green laundry detergent is<br />
now available in easy-to-use pre-measured pods.<br />
Same great <strong>clean</strong>ing power, safer for your family<br />
and kinder to the planet. Finally a single-use laundry<br />
detergent pod you can feel good about using!<br />
OXO BRITE TM LAUNDRY BOOST PODS<br />
OXO Brite TM laundry pods target stains with the<br />
combined power of oxygen and enzymes. Same<br />
great <strong>clean</strong>ing power, safer for your family and<br />
kinder to the planet. Finally a single-serving laundry<br />
brightener pod you can feel good about using!<br />
WAVE ® AUTO DISHWASHER PODS<br />
The world’s safest dishwasher detergent is now<br />
available in easy-to-use pre-measured pods. Same<br />
great <strong>clean</strong>ing power, safer for your family and<br />
kinder to the planet. Finally a single-use dishwasher<br />
detergent pod you can feel good about using!<br />
OUR<br />
NEWPRODUCTS
FAMILY BUSINESS<br />
FOR<br />
2 GENERATIONS<br />
MORE<br />
THAN<br />
At <strong>Earth</strong> <strong>Friendly</strong> <strong>Products</strong>, keeping your home <strong>clean</strong>, your family safe and being kind<br />
to the planet has been a family affair for more than two generations. Our company<br />
was founded in 1967 by Van Vlahakis, a chemist who pioneered the science of green<br />
<strong>clean</strong>ing long before it was trendy. In 1989, John Vlahakis joined his dad to help create<br />
the 150 biodegradable, plant-based household <strong>clean</strong>ers that today make up the EFP<br />
product line. Kelly Vlahakis-Hanks, Van’s daughter rounds out the team behind <strong>Earth</strong><br />
<strong>Friendly</strong> <strong>Products</strong>, bringing a passion and commitment for sustainability that extends<br />
beyond the product line to every initiative the company undertakes.<br />
MEDIA<br />
PUBLIC<br />
RELATIONS<br />
CONTACT<br />
Ashley Clauss I PR Director I C A P O B I A N C O I NY 917 746 2240<br />
LA 323 850 1030 I ashley@capobianco.biz I www.capobianco.biz<br />
Kelly Vlahakis-Hanks I Executive Vice President I EARTH FRIENDLY PRODUCTS<br />
800 841 3100 x 227 I kelly@ecos.com I www.ecos.com<br />
Together Van, John and Kelly continue to innovate green <strong>clean</strong>ing by making the most<br />
affordable, most effective green <strong>clean</strong>ing products available. Try our products and<br />
see for yourself why being<br />
EARTH<br />
green is no longer a luxury.<br />
OVER150<br />
PRODUCTS<br />
FRIENDLY<br />
PRODUCTS<br />
TO LEARN MORE<br />
ABOUT OUR<br />
GLOBAL<br />
COMPANY &<br />
PRODUCTS<br />
VISIT US AT<br />
ECOS.COM