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Download our 2013 Media Kit here. - Landes Bioscience

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LANDES<br />

BIOSCIENCE<br />

media kit


why advertise with landes bioscience?<br />

Why not try us and target the customers you value most?<br />

Choosing to partner with <strong>Landes</strong> <strong>Bioscience</strong> to meet y<strong>our</strong> marketing needs provides vastly engaged<br />

audiences with y<strong>our</strong> desired information, at the mere click of a mouse. Here at <strong>Landes</strong> <strong>Bioscience</strong> we<br />

direct y<strong>our</strong> marketing efforts toward y<strong>our</strong> target audience, competently and competitively. Advertising<br />

with us creates a solid platform allowing you to maximize the return in y<strong>our</strong> marketing efforts, by targeting<br />

y<strong>our</strong> most-sought customers. We have an array of j<strong>our</strong>nals covering a wide range of subjects,<br />

providing you with the most efficient tools available to target y<strong>our</strong> specific audience, offering complete<br />

confidence you will cover y<strong>our</strong> desired market successfully.<br />

So, whether you’re considering a banner ad or an eTOC alert, you’ll get y<strong>our</strong> message to the precise<br />

people at the right time.<br />

LANDES<br />

BIOSCIENCE<br />

1806 Rio Grande / Austin, Texas 78701 / 512.637.6050


Advertising with <strong>Landes</strong> <strong>Bioscience</strong> unlocks y<strong>our</strong> organization’s<br />

desired message to an engaged group of professionals,<br />

including science researchers, executives and policy makers.<br />

If you have a scientific service to sell, an exciting new science<br />

product, or an upcoming meeting to advertise, <strong>Landes</strong> <strong>Bioscience</strong><br />

will place y<strong>our</strong> request in front of the appropriate and motivated<br />

audience.<br />

how engaged<br />

are <strong>our</strong> readers?


Point<br />

Ads featured on <strong>Landes</strong> <strong>Bioscience</strong> eTOC alerts are<br />

viewed by scientists from all over the world<br />

Click<br />

eTOC advertising links out directly<br />

to y<strong>our</strong> website<br />

Read<br />

eTocs can even be paired with multiple j<strong>our</strong>nals,<br />

giving you additional exposure<br />

<strong>Landes</strong> <strong>Bioscience</strong> has developed a valued TOC service which<br />

provides subscribers and registered users with regular updates on<br />

the latest content available online. These emails are especially<br />

popular because they are specifically requested by users.<br />

Advertisers may incorporate an advertising message within<br />

these email in order to present y<strong>our</strong> organization in the context<br />

of this high-quality, relevant and informative TOC.<br />

eTables of Contents (eTOCs) are emailed to registered individuals<br />

upon publication of each issue. Sponsor one of these<br />

alerts with a full banner (468 x 60), up to f<strong>our</strong> lines of text and a<br />

link to y<strong>our</strong> website for $350 per email. Send y<strong>our</strong> text and URL<br />

to advertising@landesbioscience.com.<br />

ads for etocs are featured at the top<br />

of each table of contents list, found<br />

just under the masthead. Call to place<br />

y<strong>our</strong> ad today!<br />

LANDES<br />

BIOSCIENCE<br />

Kristen Prihoda<br />

Marketing Director<br />

1806 Rio Grande<br />

Austin, TX 78701<br />

tel. 512-637-6050<br />

email: advertising@<br />

landesbioscience.com


Online Advertising<br />

Which suits y<strong>our</strong> company best?<br />

Maximize y<strong>our</strong> online exposure through one of <strong>our</strong> <strong>our</strong> online<br />

advertising opportunities. We have options for budgets of all sizes,<br />

contact <strong>our</strong> advertising to place an ad today!<br />

Who Reads Our J<strong>our</strong>nals?<br />

More than 100,000 users at prestigious universities, major corporations and<br />

research institutions world wide have access to the online j<strong>our</strong>nal pages through<br />

institutional and individual subscriptions. This means that y<strong>our</strong> online advertising<br />

reaches a large number of important bioscience researchers who will pay<br />

attention to y<strong>our</strong> products and services.<br />

Skyscraper and Box Ads<br />

Skyscaper and Box ads are certainly the best outlet if maximum exposure is<br />

what y<strong>our</strong> company is after. Each option offers a generous amount of space for<br />

y<strong>our</strong> artwork at 160 x 300 for the tall box ad and 160 x 50 for the box ad.<br />

Every skyscraper and box ad not only links out directly to y<strong>our</strong> website, but is<br />

featured throughout the entire j<strong>our</strong>nal site! This includes the j<strong>our</strong>nal homepage,<br />

table of contents pages and article pages. Add Flash to y<strong>our</strong> banner for no<br />

additional charge and grab the attention of readers.<br />

Large Banner Ads<br />

Banner ads are 468 x 60 pixels and link out directly to y<strong>our</strong> website.<br />

These ads are featured front and center on the j<strong>our</strong>nal homepage, the first<br />

place readers visit when searching for articles. On average each of <strong>our</strong><br />

j<strong>our</strong>nal homepages are viewed 3,000 times daily, so you don't want to miss out<br />

on this prime-time spot!


Online Advertising<br />

Pricing and Specifications<br />

Banner Ad Rates<br />

Banner ads are priced per month/quarter and vary according to tier.<br />

If interested in advertising with more than one j<strong>our</strong>nal, please email<br />

advertising@landesbioscience.com for more informaiton.<br />

Tier 1 J<strong>our</strong>nals<br />

Autophagy<br />

Cancer Biology & Therapy<br />

Cell Cycle<br />

Epigenetics<br />

Human Vaccines &<br />

Immunotherapeutics<br />

mAbs<br />

Nucleus<br />

OncoImmunology<br />

RNA Biology<br />

Virulence<br />

Tier 1 J<strong>our</strong>nals Online Ad Pricing<br />

Monthly Rate Quarterly Rate<br />

Banner $400 $1,080<br />

Box $600 $1,620<br />

Tall Box $800 $2,160<br />

Tier 2 J<strong>our</strong>nals<br />

Adipocyte<br />

Artifi cial DNA: PNA & XNA<br />

Bacteriophage<br />

BioArchitecture<br />

Bioengineered<br />

BioLetters<br />

Biomatter<br />

Cell Adhesion & Migration<br />

Cellular Logistics<br />

Channels<br />

Chimerism<br />

Communicative &<br />

Integrative Biology<br />

Dermato-Endocrinology<br />

Disaster Health<br />

Fly<br />

GM Crops and Food:<br />

Biotechnology in<br />

Agriculture and the<br />

Food Chain<br />

Gut Microbes<br />

h bioscience<br />

Immunomics<br />

IntraVital<br />

Intrinsically Disordered<br />

Proteins<br />

Islets<br />

JAK-STAT<br />

Mobile Genetic Elements<br />

Neurogenesis<br />

Organogenesis<br />

Plant Signaling & Behavior<br />

Prion<br />

Rare Diseases<br />

Small GTPases<br />

Spermatogenesis<br />

Systems Biomedicine<br />

Tissue Barriers<br />

Transcription<br />

Translation<br />

Virulence<br />

Worm<br />

Tier 2 J<strong>our</strong>nals Online Ad Pricing<br />

Monthly Rate<br />

Quarterly Rate<br />

Banner $300 $810<br />

Box $450 $1,215<br />

Tall Box $600 $1,620<br />

General Online Ad<br />

Specifications<br />

Maximum file size: 50 Kb<br />

Dimensions<br />

Box: 160 x 150<br />

Tall Box: 160 x 300<br />

Full banner: 468 x 60<br />

Border<br />

Min. 1 pixel included in above<br />

dimensions<br />

Submission<br />

All materials should be submitted 7 days prior to the 1st of the month in<br />

which the campaign will begin.<br />

A link-out URL must be provided with the banner.<br />

Format<br />

GIF (animated or static)<br />

JPEG<br />

Flash<br />

URL<br />

Contact Kristen Prihoda, advertising@landesbioscience.com, for questions<br />

about specifcations and files.<br />

1806 Rio Grande / Austin / Texas / 78701 / f 512-637-6079 / e advertising@landesbioscience.com


Print Advertising<br />

Production Requirements<br />

Full page<br />

8” x 10.5”<br />

Half page, horizontal<br />

8” x 5”<br />

Half page, vertical<br />

3.75” x 10.5”<br />

Digital File Requirements<br />

DIGITAL FILES ONLY. We do not accept film. PDF files accepted; PDF must have all high-resolution images and<br />

fonts embedded in the files. Other accepted files include TIFF and EPS. Images must be CMYK or grayscale and<br />

300 dpi. Ads should not contain bleeds.<br />

Publication Dates and Materials Deadlines<br />

Each j<strong>our</strong>nal has a different publication schedule; issues close approximately 6 weeks before the publication date.<br />

Closing dates may vary; call <strong>Landes</strong> <strong>Bioscience</strong> at 512-637-6050 to speak with the j<strong>our</strong>nal Managing Editor for exact<br />

closing dates.<br />

EMBO Workshop<br />

Histone Variants & Genome Regulation<br />

Histone variants have<br />

emerged as key players<br />

in regulating chromatin<br />

structure and dynamics.<br />

This workshop will cover<br />

broad aspects of the biology<br />

and structural variations of<br />

histones and their impact in<br />

cellular processes.<br />

The workshop will focus on<br />

the structural and functional<br />

impacts of variations in<br />

histone sequence. Specialists<br />

of chromatin structure and<br />

transcription will meet with<br />

developmental biologists and<br />

physiologists to share their<br />

common interest on histone<br />

variants in yeast, plants and<br />

animals.<br />

The participants will have the<br />

opportunity to present and<br />

discuss their work during the<br />

poster sessions. An important<br />

number of abstracts will also<br />

be chosen for short talks.<br />

Topics will include:<br />

• structure of histone<br />

variants and their mode of<br />

incorporation into chromatin<br />

• genome organization<br />

• responses to the<br />

environment<br />

• reprogramming and stem<br />

cells<br />

• gametogenesis and<br />

reproduction<br />

OCTOBER 12–14, 2011<br />

IGBMC—STRAUSBOURG, FRANCE<br />

IGBMC<br />

For more information, please contact:<br />

Sylviane Bronner<br />

embohistone@igbmc.fr<br />

1806 Rio Grande / Austin / Texas / 78701 / f 512-637-6079 / e advertising@landesbioscience.com


Print Advertising<br />

Pricing<br />

Print Advertisement Rates<br />

Print Advertising rates are calculated according to publication frequency of the j<strong>our</strong>nal. <strong>Landes</strong> <strong>Bioscience</strong> j<strong>our</strong>nals<br />

are published quarterly, bi-monthly, monthly and bi-weekly. Please refer to the J<strong>our</strong>nal Editorial Calendar for more<br />

information, or contact the j<strong>our</strong>nal’s Managing Editor.<br />

Quarterly Pricing<br />

1x 2x 3x 4x<br />

Full Page $700 $650 $625 $600<br />

Half-Page $500 $450 $425 $400<br />

Quarter Page $400 $350 $325 $300<br />

Bi-Monthly Pricing<br />

1x 3x 6x<br />

Full Page $800 $725 $675<br />

Half-Page $600 $525 $475<br />

Quarter Page $500 $425 $375<br />

Monthly Pricing<br />

1x 3x 6x 12x<br />

Full Page $900 $850 $825 $800<br />

Half-Page $700 $650 $625 $600<br />

Quarter Page $600 $550 $525 $500<br />

Bi-Weekly Pricing<br />

1x 7-12x 13-18x 19-24x<br />

Full Page $1,000 $950 $925 $900<br />

Half-Page $800 $750 $725 $700<br />

Quarter Page $700 $650 $625 $600<br />

1806 Rio Grande / Austin / Texas / 78701 / f 512-637-6079 / e advertising@landesbioscience.com


J<strong>our</strong>nal Advertising Order Form<br />

Advertiser Information (please print):<br />

Agency Information (please print):<br />

Name (please print):<br />

Company/Institution:<br />

Name (please print):<br />

Company/Institution:<br />

Address Line 1:<br />

Address Line 2:<br />

City State/Province:<br />

Zip/Postal Code:<br />

Country:<br />

Tel./Fax: /<br />

Email:<br />

Address Line 1:<br />

Address Line 2:<br />

City State/Province:<br />

Zip/Postal Code:<br />

Country:<br />

Tel./Fax: /<br />

Email:<br />

We wish to place the following advertisement in (j<strong>our</strong>nal name):<br />

Price: Color B/W<br />

Ad Size: Full page ½ page horizontal ½ page vertical Ad/File Name:<br />

Insert Size: Full page ½ page Other (please specify):<br />

Banner Ad Size: 468 pixels x 60 pixels 160 pixels x 150 pixels 160 pixels x 300 pixels<br />

eTOC<br />

Instructions/Comments:<br />

Insertion Frequency:<br />

# of insertions/eTOCs: to begin (Vol/Issue): to end (Vol/Issue):<br />

or Single Insertion Only (Vol/Issue):<br />

Banner ad: per quarter per year<br />

Payment Information:<br />

Method of Payment:<br />

check:<br />

P.O. Number:<br />

Credit Card: Visa MasterCard American Express<br />

Card Number:<br />

Exp. Date:<br />

Invoice should be sent to: Advertiser Agency<br />

Authorized by:<br />

Payment terms: Full payment is due within 30 days<br />

from the date of the invoice.<br />

Deadlines (in month prior to issue date):<br />

Insertion Order: 5th day; Materials: 10th day<br />

Send Insertion order form to:<br />

Kristen Prihoda, <strong>Landes</strong> <strong>Bioscience</strong><br />

1806 Rio Grande | Austin, Texas 78701 USA<br />

Tel.: 512.637.6050 | Fax: 512.637.6079<br />

Email: advertising@landesbioscience.com<br />

Email files or questions about files to:<br />

Email: advertising@landesbioscience.com<br />

Preferred file types: high-resolution PDF, EPS, or PSD<br />

Signature:<br />

Date:


www.landesbioscience.com<br />

<strong>Landes</strong> <strong>Bioscience</strong><br />

1806 Rio Grande<br />

Austin, Texas 78701<br />

Phone: (512) 637-6050<br />

Fax: (512) 637-6079<br />

J<strong>our</strong>nal Publications<br />

Director<br />

Kimberly Mitchell<br />

Art Direction/<br />

Production Director<br />

Kathryn Sauceda<br />

Marketing Director<br />

Kristen Prihoda<br />

(512) 637-6050<br />

kristen@<br />

landesbioscience.com<br />

Production and<br />

Print Manager<br />

Nicole Todd<br />

(512) 637-6050<br />

nicole@<br />

landesbioscience.com

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