Detailed Project Report on Development of Modern ... - Agmarknet

Modern Terminal Market Nasik
CHAPTER – I
INTRODUCTION TO THE PROJECT
The Existing Market structure of fruits and vegetables does not adequately
address the complex problems of farmers. It has low marketing efficiency, high
post harvest losses and does not foster competitiveness. A modern innovative
system that can reduce the vested interests of a large intermediary chain, create
competition, assure quality and modernize operations with IT applications in
handling of fruits and vegetables, is necessary to raise income of actual farmers.
To achieve this objective, National Dairy Development Board was asked to
develop and establish operations for a Modern Integrated Terminal Market for
Fruits, Vegetables and Flowers in Bangalore by the Govt. of India. The market is
popularly known as SAFAL Fruit and Vegetable Auction Market (SFVAM).
SFVAM was a special endeavor to bring farmers and wholesalers to a common
platform to facilitate information sharing and to promote the spirit of cooperative
movement. The State Government amended Karnataka State Agricultural
Produce Marketing (Regulation) Act, 1966, to pave the way for National Dairy
Development Board to own, operate and manage fruits and vegetables auction
market in the State. The venture facilitates the organization of more than 200
horticultural farmers’ associations with around 50,000 grower members for
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