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NEWS<br />

WEFTEC 2011 Attracts<br />

Strong Crowd to Los<br />

Angeles<br />

A total of 16,961 water professionals<br />

and 923 exhibiting companies from<br />

around the world attended WEFTEC<br />

2011, the <strong>Water</strong> Environment<br />

Federation’s (WEF) 84th annual<br />

Technical Exhibition and Conference,<br />

which was held Oct. 16-19 in Los Angeles<br />

The calm before the storm – the WEFTEC<br />

Exhibit Hall just before the doors opened<br />

for attendees.<br />

The conference offered attendees<br />

their choice of more than 900 presentations<br />

in 114 technical sessions, 37 workshops,<br />

eight local facility tours, as well<br />

as several high profile events. Key sessions<br />

and workshops featured in-depth<br />

topics such as private sewer system<br />

management, innovative applications<br />

of recycled water, water infrastructure<br />

investment, recent developments in<br />

membrane bioreactor technology, and<br />

improved energy efficiency for wastewater<br />

treatment plants and processes.<br />

Of particular interest was a highpowered<br />

<strong>Water</strong> Leaders Session that<br />

featured a panel of top leaders in the<br />

water community’s consulting, finance,<br />

and public service sectors. The group<br />

shared their perspectives on water in<br />

the coming decade, including some of<br />

the anticipated challenges and innovations<br />

in policy, governance, finance,<br />

infrastructure, public safety and health,<br />

technology and R&D. Moderated by<br />

former U.S. EPA Administrator G.<br />

Tracy Mehan III (Principal of the<br />

Cadmus Group), the panel included<br />

Gretchen McClain (President of ITT<br />

Fluid and Motion Control), Laurent<br />

Auguste (President and CEO of Veolia<br />

<strong>Water</strong> North Americas), Dan McCarthy<br />

(President and CEO of Black & Veatch<br />

<strong>Water</strong>), David Gray (Managing Director<br />

of Global Industrial Services for Credit<br />

Suisse), and Jeff Eger (WEF Executive<br />

Director).<br />

Another highlight was the <strong>Utility</strong><br />

Executives Forum that examined the<br />

challenges faced by utilities during this<br />

time of economic uncertainty. Attendees<br />

heard about the outlook for the water<br />

sector as well as opportunities for innovation<br />

by using new approaches to<br />

financing, organization and technology<br />

through firsthand accounts by venture<br />

capitalist David Henderson (Managing<br />

Director of XPV Capital Corp.), Richard<br />

Fox (Chairman & CEO of Camp Dresser<br />

& McKee) and top executives representing<br />

three utilities from across the country,<br />

Tim Houghton (Executive Assistant<br />

for the City and County of Honolulu,<br />

Hawaii), Bill Gaffi (General Manager of<br />

Clean <strong>Water</strong> Services, Hillsboro, Ore.),<br />

and George Hawkins (General Manager<br />

of DC <strong>Water</strong>, Washington, D.C.).<br />

WEFTEC 2012 is scheduled for Sept.<br />

29 through Oct. 3 in New Orleans, La.<br />

NAWC President of the Board Lisa Sparrow,<br />

President and CEO of Utilities Inc., speaks at<br />

the <strong>Water</strong> Summit.<br />

La Jolla Hosts NAWC<br />

<strong>Water</strong> Summit<br />

Every day, water service companies<br />

help provide essential water and wastewater<br />

services to nearly 73 million<br />

Americans. The voice of the private<br />

water service industry is amplified by<br />

the National Association of <strong>Water</strong><br />

Companies (NAWC) that successfully<br />

hosted its annual <strong>Water</strong> Summit in La<br />

Jolla, Calif., from Oct. 2 – 5.<br />

NAWC’s Summit provided a forum<br />

for more than 350 water industry professionals<br />

to exchange ideas and share<br />

solutions that serve customers and<br />

make a difference for our nation as a<br />

whole. Speakers offered a variety of<br />

perspectives on the realities and challenges<br />

in the water utility industry, as<br />

they focused on the theme of Public<br />

Service & Private Enterprise: A<br />

Powerful Combination for Moving<br />

<strong>Water</strong> Forward.<br />

The audience listened to featured<br />

water book authors Brian Fagan, Elixir:<br />

A History of <strong>Water</strong> and Humankind;<br />

Robert Glennon, Unquenchable:<br />

America’s <strong>Water</strong> Crisis and What to do<br />

About it; Steve Maxwell, The Future of<br />

<strong>Water</strong> – A Startling Look Ahead; and<br />

David Zetland, The End of Abundance:<br />

Economic Solutions to <strong>Water</strong> Scarcity.<br />

In their books, the authors discussed<br />

how water has shaped our lives, and<br />

will continue to do so in the future.<br />

Karen Barnes, from The Shelton<br />

Group, discussed how research and<br />

social media trends suggest a shift in<br />

water customers’ expectations and<br />

interest in receiving water info. Barnes<br />

outlined a few communications strategies<br />

utilities can use to strengthen programs,<br />

and highlighted the <strong>Water</strong>Sense<br />

supported campaign “Wasting <strong>Water</strong> is<br />

Weird.”<br />

Public leaders from San Diego and<br />

Los Angeles described how they set<br />

objectives for water infrastructure and<br />

service in the face of supply challenges<br />

during the “<strong>Water</strong> is Your Business:<br />

Local Leaders on Building<br />

Partnerships” session. Maureen<br />

Stapleton, General Manager, San<br />

Diego County <strong>Water</strong> Authority, shared<br />

her beliefs on working with the private<br />

sector to achieve goals. Other summit<br />

highlights included two panels focused<br />

on financial perspectives on regulation<br />

and its impact on access to capital, a<br />

panel dedicated to leadership in the<br />

workplace, a professor who spoke<br />

about California’s water challenges,<br />

and Ned Breslin, CEO, <strong>Water</strong> For<br />

People, who emphasized today’s urgency<br />

to solve global safe water issues.<br />

Eric Thornburg, President and CEO,<br />

Connecticut <strong>Water</strong>, ceremoniously<br />

passed the gavel to the new NAWC<br />

12 <strong>Water</strong> <strong>Utility</strong> <strong>Infrastructure</strong> <strong>Management</strong><br />

November/December 2011

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