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APRIL 2012<br />

A Premier Tourism Marketing publication<br />

www.leisuregrouptravel.com


COVER STORY<br />

VOL.22, NO. 2 • APRIL 2012<br />

c o n t e n t s<br />

COVER STORY<br />

52 Broadway Boom by randy mink<br />

new york city stages offer groups a spring and summer calendar<br />

filled with cutting-edge fare and much-anticipated revivals.<br />

FEATURES<br />

18 The Essential Costa Rican Nature Experience<br />

by lance harrell<br />

21 Switzerland Attracts Religious <strong>Travel</strong> <strong>Group</strong>s<br />

by don heimburger<br />

26 Sou<strong>the</strong>rn Mansions by dave bodle<br />

36 Music in <strong>the</strong> Mountains by manny vega<br />

40 Minnesota Milestones by randy mink<br />

46 Curtain Call in Pennsylvania by coley nelson<br />

50 10 Top Iconic Sights of New York City by randy mink<br />

55 Historic Homes & Gardens of California<br />

by marty sarbey de souto<br />

52<br />

COLUMNS<br />

6 On My Mind<br />

by jeff gayduk<br />

8 On Tour<br />

by marty sarbey de souto<br />

10 On Reunions<br />

by edith wagner<br />

12 On <strong>the</strong> Record<br />

58 On Marketing<br />

by dave bodle<br />

ON THE COVER:<br />

Cirque du Soleil’s Zarkana<br />

(Jeremy Daniel, Richard Termine Costume:<br />

Alan Hranitelj ©2011 Cirque du Soleil)<br />

21<br />

SWITZERLAND


ON LOCATION<br />

NUMBER<br />

CRUNCHING<br />

While normally behind<br />

<strong>the</strong> scenes heading up<br />

<strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong>’s<br />

art department,<br />

Production Director<br />

Rob Wyszkowski spread<br />

his wings on a recent trip<br />

to <strong>the</strong> Grand Canyon.<br />

6,400<br />

Windows in <strong>the</strong><br />

Empire State Building<br />

WHAT’S ONLINE<br />

EXTRA, EXTRA,<br />

READ ALL ABOUT IT!<br />

many articles in leisure group travel<br />

feature an “Online Exclusive” tab<br />

directing readers to a story that appears<br />

only on our website. <strong>the</strong>se “extras” expand<br />

on <strong>the</strong> subject in print or cover o<strong>the</strong>r<br />

destinations in <strong>the</strong> same region. we always<br />

have much more to tell you than space<br />

allows, so watch for “Online Exclusive”<br />

icons and log on to <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com.<br />

SIGN UP FOR<br />

E-NEWSLETTERS<br />

InSite is our brand of content-rich<br />

e-newsletters. we currently publish <strong>the</strong><br />

weekly insite on leisure group travel,<br />

plus monthly insites for <strong>the</strong> religious,<br />

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Subscribe to any InSite e-newsletter<br />

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ELEVATING SEARCH<br />

we’re excited to introduce<br />

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way to plan your next group vacation.<br />

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social media integration make this <strong>the</strong> best<br />

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Log on and check it out!<br />

7<br />

Active volcanoes<br />

in Costa Rica<br />

41<br />

Fireplaces in<br />

Hearst Castle<br />

70,000<br />

Population of<br />

St. Gallen, Switzerland<br />

13,770<br />

Height in feet of<br />

<strong>the</strong> Grand Teton<br />

1886<br />

Year <strong>the</strong> Statue of<br />

Liberty was dedicated<br />

Switzerland Tourism Photos<br />

32<br />

Boeing 747s that could fit<br />

inside Mall of America


on my mind ❖ jeff gayduk<br />

On My Mind<br />

It’s Showtime!<br />

❖ jeff gayduk<br />

Vol. 22, No. 2 April 2012<br />

Editorial & Advertising Office<br />

621 Plainfield Road, Suite 406<br />

Willowbrook, IL 60527<br />

P 630.794.0696 • F 630.794.0652<br />

info@ptmgroups.com<br />

Publisher – Jeffrey Gayduk<br />

jeff@ptmgroups.com<br />

Managing Editor – Randy Mink<br />

randy@ptmgroups.com<br />

Welcome to <strong>the</strong> annual <strong>the</strong>ater<br />

issue of <strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong>, our<br />

showcase of live entertainment across<br />

<strong>the</strong> United States.<br />

You can’t cover <strong>the</strong>ater and not<br />

include New York! As Randy Mink<br />

articulates in “Broadway Boom” (pg. 52),<br />

from Spider-Man to Blue Man, <strong>the</strong>re’s<br />

lots new on <strong>the</strong> Big Apple <strong>the</strong>ater scene.<br />

<strong>Travel</strong>ing west on I-78 opens up a<br />

whole world of <strong>the</strong>atrical possibilities in<br />

Pennsylvania – dinner shows, big-time<br />

concert halls and historical venues.<br />

Newcomer Coley Nelson covers eight<br />

must-see <strong>the</strong>aters in “Curtain Call,”<br />

page 46.<br />

This issue also has a strong international<br />

flair, with two of my favorite destinations<br />

– Costa Rica (Lance Harrell,<br />

pg. 18) and Switzerland (Don Heimburger,<br />

pg. 21). Though separated by 5,800<br />

miles, <strong>the</strong> commonality between <strong>the</strong> two<br />

is <strong>the</strong>ir natural beauty and commitment<br />

to environmental tourism.<br />

We are always trying to make<br />

<strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong> <strong>the</strong> most readable<br />

publication in <strong>the</strong> group travel market.<br />

We continue to roll out design and<br />

content changes to fur<strong>the</strong>r your reading<br />

enjoyment. Wider columns, bigger<br />

pictures and a more readable font are<br />

just a few recent enhancements. These<br />

are done within <strong>the</strong> context of a trade<br />

magazine as we strive to focus on <strong>the</strong><br />

written word, understanding it’s <strong>the</strong> most<br />

important element of a good magazine.<br />

I have seen o<strong>the</strong>r magazines take redesigns<br />

to excess by removing complete<br />

editorial sections for ginormous photos.<br />

That’s awesome…if you’re Vogue, but<br />

readers tell us that <strong>the</strong>y like this magazine<br />

for <strong>the</strong> great travel ideas our editorial<br />

team digs up, not extra large pictures of<br />

seafood.<br />

onlIne – AlWAyS GroWInG<br />

At press-time we are flipping <strong>the</strong> switch<br />

on <strong>the</strong> latest version of our uber-cool<br />

directory search engine, <strong>Group</strong><strong>Travel</strong>-<br />

Directory.com. Version 5 takes <strong>the</strong> art<br />

of search to a new level where you can<br />

plan a complete group vacation online.<br />

The site is comprehensive without being<br />

daunting. Big maps help you zero in on<br />

geographic regions. Easy search bars<br />

help refine look-ups. Browse videos,<br />

photo galleries and supplier deals in a<br />

new “<strong>Group</strong>s Wanted” section.<br />

Our new TourItineraries.com website<br />

is growing nicely. Already with 250+ fresh<br />

itineraries for your group, by summer’s<br />

publishing of this magazine’s fifth annual<br />

Itinerary Planning Guide we’ll have over<br />

500 posted.<br />

Not to be outdone, our flagship<br />

website, <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com, will<br />

debut a new look in May. It’s <strong>the</strong> most<br />

visited magazine site in group travel<br />

according to Compete.com, driving 2.5<br />

times as many visitors per month as our<br />

nearest competitor.<br />

We’ve been doing online “right” for a<br />

long time. I’m proud of our accomplishments,<br />

and what’s to come.<br />

Enjoy <strong>the</strong> show!<br />

Jeffrey Gayduk, Publisher<br />

jeff@ptmgroups.com<br />

Senior Editor – Dave Bodle<br />

dave@ptmgroups.com<br />

Director, Design & Production – Robert Wyszkowski<br />

rob@ptmgroups.com<br />

Regional Business Development Managers<br />

Illinois – Jim McCurdy<br />

P 630.794.0696 • F 630.794.0652<br />

jim@ptmgroups.com<br />

Nor<strong>the</strong>ast &<br />

Eastern Midwest/Canada – Harry Peck<br />

P 330.830.4880 • F 630.794.0652<br />

harry@ptmgroups.com<br />

Mid Atlantic – Ellen Klesta<br />

P 630.794.0696 • F 630.794.0652<br />

ellen@ptmgroups.com<br />

Sou<strong>the</strong>ast/West Coast – Cheryl Rash<br />

P 563.613.3068 • F 815.225.5274<br />

cheryl@ptmgroups.com<br />

Sou<strong>the</strong>rn – Dolores Ridout<br />

P/F 281.762.9546<br />

dolores@ptmgroups.com<br />

Florida & Caribbean – Evelyn Stetler<br />

P 321.235.6002 • F 321.235.6094<br />

evelyn@ptmgroups.com<br />

The publisher accepts unsolicited editorial matter, as well as advertising, but assumes no<br />

responsi bility for statements made by advertisers or contributors. Every effort is made to<br />

ensure <strong>the</strong> accuracy of <strong>the</strong> information published, but <strong>the</strong> publisher makes no warranty that<br />

listings are free of error. The publisher is not responsible for <strong>the</strong> return of unsolicited photos,<br />

slides or manuscripts.<br />

<strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong> (ISSN-1531-1406) is published<br />

bi-monthly by Premier Tourism Marketing, Inc. 621 Plainfield Road, Suite 406,<br />

Willowbrook, IL 60527. The magazine is distributed free of charge to<br />

qualified tour operators, travel agents, group leaders, bank travel clubs and<br />

o<strong>the</strong>r travel organizations. O<strong>the</strong>r travel-related suppliers may sub scribe at <strong>the</strong><br />

reduced rate of $12.00 per year. The regular sub scrip tion price for all o<strong>the</strong>rs is<br />

$18.00 per year. Single copies are $4.95 each.<br />

Send Address Change to:<br />

Premier Tourism Marketing, Inc.<br />

P.O. Box 609, Palos Heights, IL 60463<br />

A<br />

publication<br />

All rights reserved. Materials may not be reproduced in any<br />

form without written permission of <strong>the</strong> publisher.<br />

6 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


On Tour<br />

❖ marty sarbey de souto, ctc<br />

isn’t it time for a Cruise<br />

Close to home<br />

Many of us think of a cruise as a<br />

romantic trip to somewhere far away<br />

and exotic – or at least different from<br />

what we see and do at home in our<br />

daily lives. Our travelers may be<br />

dreaming of <strong>the</strong> day <strong>the</strong>y can board a<br />

sea-going cruise ship to historic ports<br />

of <strong>the</strong> Mediterranean or <strong>the</strong> colorful<br />

islands of <strong>the</strong> Caribbean. But perhaps<br />

just thinking of traveling so far from<br />

home, or being so distanced from<br />

family and friends or <strong>the</strong> safety of<br />

known surroundings, may make <strong>the</strong>m<br />

push this trip to <strong>the</strong> back burner in<br />

order of priorities in <strong>the</strong>ir lives.<br />

Yet, perhaps you could bring <strong>the</strong><br />

cruise experience to <strong>the</strong>se same<br />

close-to-home folks if you lured <strong>the</strong>m<br />

into <strong>the</strong>ir first such trip on a North<br />

American river or coastal trip. Once<br />

<strong>the</strong>y have that first cruise under <strong>the</strong>ir<br />

belts, <strong>the</strong>y’re more likely to travel on<br />

future cruises with you, looking back<br />

on that first happy experience. And,<br />

for those who have led a life that<br />

included past cruises, but now in <strong>the</strong>ir<br />

senior years may be less active or<br />

less affluent, a closer-to-home cruise<br />

may be just <strong>the</strong> ticket.<br />

WatER, WatER EVERyWhERE<br />

But where can you send <strong>the</strong>m and<br />

with which companies There are a<br />

number of opportunities you may wish<br />

to explore – many of <strong>the</strong>m are what<br />

we often call “small ship cruising.”<br />

The first might be Blount Small Ship<br />

Cruises (formerly known as American<br />

Canadian Caribbean Line). The new<br />

name is a tribute to founder Captain<br />

Lu<strong>the</strong>r Blount, whose daughter now<br />

wears <strong>the</strong> title of president proudly.<br />

The company is known for small,<br />

informal, yacht-like cruising on U.Sregistered<br />

and U.S.-crewed ships that<br />

carry 66-98 passengers. The itineraries<br />

are particularly appealing to active,<br />

mature travelers. Its founder designed<br />

ships with a retractable pilot house to<br />

allow for passage under low bridges,<br />

and many of its ships feature low<br />

ramps in <strong>the</strong> bow to allow one to walk<br />

right off <strong>the</strong> vessel onto <strong>the</strong> beach.<br />

The company’s unique itineraries<br />

include <strong>the</strong> Erie Canal, a 10-day trip<br />

along <strong>the</strong> East Coast called “Cultures<br />

and Traditions – Charleston to <strong>the</strong><br />

Chesapeake” and three itineraries<br />

on <strong>the</strong> Mississippi. Also of interest is<br />

a New York-to-Toronto trip, cruising<br />

<strong>the</strong> Hudson, St. Lawrence Seaway,<br />

Thousand Islands and on to Quebec<br />

and Montreal. (blountsmallshipadventures.com)<br />

DiXiELanD anD aLL that JaZZ<br />

Ano<strong>the</strong>r possibility is <strong>the</strong> Great<br />

American Steamboat Company’s<br />

paddlewheeler, <strong>the</strong> 436-passenger<br />

American Queen. April 2012 is <strong>the</strong> longawaited<br />

comeback of this, <strong>the</strong> third<br />

“Queen” of <strong>the</strong> former Delta Queen<br />

Steamboat Company. She will ply <strong>the</strong><br />

Mississippi, Ohio and Tennessee rivers,<br />

with special fall foliage cruises slated<br />

for September into mid-November and<br />

winter journeys between Memphis and<br />

New Orleans. Itineraries range from<br />

three to 10 nights. Antebellum decor<br />

and showboat-style entertainment will<br />

be featured, including Dixieland jazz,<br />

swing and Big Band music. (greatamericansteamboatcompany.com)<br />

American Cruise Lines offers trips<br />

that emphasize American history and<br />

culture. The Queen of <strong>the</strong> West is<br />

running seven-night trips on <strong>the</strong><br />

Columbia and Snake rivers through<br />

Washington and Oregon following in<br />

<strong>the</strong> steps of Lewis and Clark’s expedition.<br />

Ano<strong>the</strong>r itinerary, called “New<br />

Hook travelers on a domestic cruise and<br />

<strong>the</strong>y’ll go far<strong>the</strong>r next time<br />

England Islands,” sails out of Providence,<br />

R.I. and visits Nantucket,<br />

Martha’s Vineyard, Newport and more.<br />

“Great Rivers of Florida” includes<br />

Ocala National Forest, St. Augustine<br />

and Amelia Island, ending in Jacksonville.<br />

(americancruiselines.com)<br />

Of course, one shouldn’t forget our<br />

own states of Alaska and Hawaii to<br />

round out <strong>the</strong> mix of endless possibilities<br />

right here at home. So whe<strong>the</strong>r<br />

you select ships big or small, sedate<br />

or rollicking good fun, East or West,<br />

our country has a panoply of options –<br />

right in our own back yard.<br />

Marty is a Certified <strong>Travel</strong> Counselor who<br />

designs and leads tours. Her travel industry<br />

consulting and educational firm is Sarbey<br />

Associates (sarbeyassociates.com).<br />

8 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


On Reunions<br />

❖ edith wagner<br />

What are Reunions, Anyway<br />

EvERyonE hAs An idEA about what very creative so <strong>the</strong>y’ve not had to<br />

reunions are. But since those ideas cancel or postpone reunions. They<br />

spring mainly from personal experience, understand some of <strong>the</strong>ir members<br />

everyone’s ideas are different.<br />

have difficulty affording a reunion so<br />

When I was developing Reunions <strong>the</strong>y make many adjustments. They<br />

magazine as a product (over 24 years cut <strong>the</strong> number of reunion days. They<br />

ago), I’d posit my idea to anyone who go camping instead of staying in hotels.<br />

would listen. At <strong>the</strong> time it was focused They have a picnic closer to home<br />

to a great extent upon adoption/birthparent<br />

reunions, which most said was activities that cost but more that are<br />

instead of traveling. They have fewer<br />

of no interest to <strong>the</strong>m. But without free or low-cost. But <strong>the</strong>y all add <strong>the</strong><br />

missing a beat, <strong>the</strong>y’d say, “But let me codicil that <strong>the</strong>y look forward to a time<br />

tell you about my reunions”…which when <strong>the</strong>y can add <strong>the</strong> extras back in.<br />

included family, class, military and Overall, reunions are still important<br />

Often reunions are <strong>the</strong> only places where<br />

cousins see one ano<strong>the</strong>r<br />

o<strong>the</strong>r reunions. It was that last list enough that most make <strong>the</strong> sacrifice to<br />

that really got my attention and once I plan <strong>the</strong>m and to be present.<br />

began to review all <strong>the</strong>ir ideas, focus Reunions continue to be <strong>the</strong> way<br />

of <strong>the</strong> magazine began to take a 180- most people stay in touch with what<br />

degree turn toward <strong>the</strong> kind of reunions was important in <strong>the</strong>ir lives (school<br />

people really were interested in.<br />

friends, military buddies) and what<br />

is important to stay connected to<br />

REUnions ARE iMPoRTAnT<br />

(families).<br />

Reunions, everyone said, were not Reunions maintain connections to<br />

just important but “very” important. We <strong>the</strong> past and, for family reunions, to<br />

revisited <strong>the</strong> question immediately after <strong>the</strong> future. In an American society<br />

9/11 and lately during <strong>the</strong> economic whose mobility is sometimes at warp<br />

crisis because both seemed able to speed, reunions serve <strong>the</strong> very important<br />

purpose of sustaining connec-<br />

negatively affect reunions. But <strong>the</strong><br />

“very” importance of reunions was tions. For many families <strong>the</strong> reunion is<br />

maintained in both instances with a where cousins meet and bond. Early<br />

slightly different point of view. After on I learned about a grandmo<strong>the</strong>r<br />

9/11 <strong>the</strong> response was that “terrorists who, at <strong>the</strong> funeral of her husband,<br />

are not going to stop our reunion!” realized her grandchildren did not<br />

When, more recently, <strong>the</strong> economy know one ano<strong>the</strong>r. So she, of course,<br />

has been <strong>the</strong> issue, it affects individuals started a family reunion. Often reunions<br />

who have problems affording <strong>the</strong> are <strong>the</strong> only places cousins see one<br />

reunion but does not affect reunion ano<strong>the</strong>r. And if <strong>the</strong> tradition starts early<br />

events. Reunion planners have gotten enough, <strong>the</strong>y are eager to attend to<br />

reconnect with important relatives.<br />

Mention of funerals is important in<br />

<strong>the</strong> formation of reunions because <strong>the</strong>y<br />

are often <strong>the</strong> occasion when family<br />

members look around <strong>the</strong> room in<br />

earnest and see a generation dying<br />

and o<strong>the</strong>r generations not connected.<br />

Ask anyone how <strong>the</strong>ir family reunion<br />

started and a very high percentage will<br />

answer that someone at a funeral suggested<br />

meeting during happier times.<br />

There is <strong>the</strong> strong undertone that <strong>the</strong>y<br />

are also honoring those who are gone.<br />

REUnions ARE FUn!<br />

The reunion planner is a magician<br />

who, over a year or two, develops a<br />

party that can last from a couple<br />

hours to a long weekend or even<br />

weeks. Well-planned<br />

reunions include<br />

access to fun and<br />

games that many<br />

Reunion organizers<br />

will find valuable<br />

ideas in <strong>the</strong> 12th<br />

edition of Reunions<br />

Workbook, a stepby-step<br />

guide published<br />

by Premier<br />

Tourism Marketing<br />

as a planning supplement to Reunions<br />

magazine. Subjects range from choosing a<br />

date and location to budgeting and setting<br />

up committees. Also covered are accommodations,<br />

meals, activities and fundraising.<br />

To order Reunions Workbook ($9.95),<br />

log on to groupuniversity.com.<br />

members enjoy toge<strong>the</strong>r and reunion<br />

after reunion. And many reunions<br />

occur every year because for some<br />

families reunion time is <strong>the</strong> only time<br />

<strong>the</strong>y get toge<strong>the</strong>r. And <strong>the</strong>y cherish it.<br />

Edith Wagner is founder and editor of<br />

Reunions magazine. Visit reunionsmag.com<br />

for reunion planning ideas and to request a<br />

free sample copy of <strong>the</strong> magazine.<br />

10 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


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on <strong>the</strong> record ❖<br />

On The Record<br />

How Can Special Events<br />

Bolster Tour Itineraries<br />

FOLLOWING ARE ANSWERS<br />

from <strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong> readers<br />

who responded to <strong>the</strong> question:<br />

How have you successfully<br />

integrated special events into your<br />

tours What big national events,<br />

city festivals or small-town fairs<br />

have captivated your groups<br />

Tall Stacks, Customized<br />

Ohio <strong>Travel</strong> Treasures has utilized<br />

big events as a backdrop to tours.<br />

We have found that creating special<br />

events within a national event is<br />

something that we can control.<br />

An example would be Tall Stacks<br />

in Cincinnati. Even though <strong>the</strong><br />

event itself is a draw, with all <strong>the</strong><br />

steamboats and <strong>the</strong>ir billowing<br />

smokestacks, it is just one component<br />

that we put into a customized<br />

itinerary. We bring in major shows,<br />

charter our own boats and have<br />

even had groups watch a major artist<br />

DAWN DORNES DIDIER HENSSEN KAY COLLINS<br />

create Tall Stacks prints (which each<br />

group member receives as a remembrance<br />

gift). We can control<br />

<strong>the</strong> deposits on our own events and<br />

not have to follow <strong>the</strong> non-groupfriendly<br />

deposits and final payments<br />

that <strong>the</strong> bigger event demands.<br />

On a smaller city scale, we take a<br />

look at <strong>the</strong> event and <strong>the</strong>n decide if it<br />

is tour group-worthy. An example is<br />

an ABA Top 100 event in Ferdinand,<br />

Ind. This is an au<strong>the</strong>ntic Christkindlmarkt<br />

and offers group members a<br />

chance to experience a taste of Germany.<br />

On this event we partnered<br />

with <strong>the</strong> local CVB (DuBois County)<br />

and were able to procure a dinner<br />

function in <strong>the</strong> local monastery prior<br />

to opening-night events. This has<br />

been a huge hit with <strong>the</strong> group tour<br />

market since it is something that has<br />

never been done before. It takes a<br />

little creativity to make a huge impact<br />

and that is what Ohio <strong>Travel</strong> Treasures<br />

is noted for—taking something<br />

On a smaller city scale, we take a look at <strong>the</strong><br />

event and <strong>the</strong>n decide if it is tour group-worthy.<br />

known and <strong>the</strong>n adding a little<br />

sparkle and controllable features.<br />

Diane Sphar, President<br />

Ohio <strong>Travel</strong> Treasures LLC, Cincinnati, OH<br />

Specializing in Events <strong>Travel</strong><br />

For <strong>the</strong> past six years, Free<br />

Spirit Vacations has been moving<br />

in a new direction—namely, including<br />

special events in most if not all<br />

itineraries. Selected events may<br />

be big, stand-alone festivals and<br />

parades (like Albuquerque Balloon<br />

Fiesta or Tournament of Roses<br />

Parade) or a combination of several<br />

smaller events such as a holiday<br />

vacation to Arizona. Almost every<br />

community has activities taking<br />

place in December, and by combining<br />

several of <strong>the</strong> best, such as <strong>the</strong><br />

Lake Havasu Boat Parade of Lights,<br />

Red Rock Fantasy in Sedona and<br />

Zoo Lights in Phoenix, a statewide<br />

five-day itinerary becomes attractive.<br />

Free Spirit Vacations and Events<br />

also partners with destinations to<br />

create new special events especially<br />

for tour operators. These are events<br />

planned by a tour operator for tour<br />

operators who have a loyal customer<br />

base and need to provide reasons<br />

for repeat guests to return to a<br />

destination. Events are fresh and<br />

add flavor, value, novelty and<br />

excitement to existing itineraries<br />

and previously-visited destinations.<br />

Several such events include<br />

Mesquite’s BransonFest Out West<br />

(Mesquite, NV), HOPEFest (Palm<br />

Springs area) and From Nashville<br />

to Memphis Festival (Nashville).<br />

Sue Arko<br />

Free Spirit Vacations & Events, Gilbert, AZ<br />

12 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Coast to Coast<br />

We have used <strong>the</strong> French Quarter<br />

Festival in New Orleans, Albuquerque<br />

Balloon Fiesta and Tournament of<br />

Roses Parade in Pasadena with<br />

great success over <strong>the</strong> years. And,<br />

while we’ve never actually attended<br />

because of <strong>the</strong> huge crowds, <strong>the</strong><br />

Tree Lighting at Rockefeller Center<br />

in New York always happens when<br />

I have groups in Manhattan for<br />

Shoppers’ Week each December.<br />

We always go after <strong>the</strong> crowds<br />

have dispersed to oooh and ahhhh<br />

at this national holiday icon and<br />

almost always pause for a group<br />

picture at <strong>the</strong> tree. This year, for<br />

<strong>the</strong> first time ever, we are taking a<br />

group to <strong>the</strong> Portland (Oregon)<br />

Rose Festival in June, a tour that<br />

sold out immediately!<br />

Not only do we take <strong>the</strong> pain out of<br />

On a more local/regional level, we have<br />

successfully incorporated many of <strong>the</strong><br />

festivals offered in our own back yard into<br />

consistently sold-out day trips.<br />

crowd navigation, we make sure to ate good sales. We’ve sold <strong>the</strong>m<br />

include any special “extras,” such as straight-up but have also offered<br />

admission to <strong>the</strong> group hospitality many of <strong>the</strong>m as Mystery trips.<br />

tent at <strong>the</strong> Balloon Fiesta and<br />

Some of our favorites (and most<br />

premium seating and admission to highly rated) that we enthusiastically<br />

<strong>the</strong> float decorating/building at <strong>the</strong> recommend are those in Historic<br />

Rose Parade.<br />

Downtown Franklin (especially <strong>the</strong><br />

On a more local/regional level, Main Street and Dickens of a Christmas<br />

festivals), <strong>the</strong> CMA Festival<br />

we have successfully incorporated<br />

many of <strong>the</strong> festivals offered in our (formerly Fan Fair) in Nashville,<br />

own back yard into consistently National Cornbread Festival in<br />

sold-out day trips. Tennessee is South Pittsburgh, Apple Festival in<br />

abundantly blessed with <strong>the</strong>se Erwin, Appalachian Folk Festival<br />

estivals and <strong>the</strong>y never fail to gener-<br />

in Norris, Country Ham Festival in<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 13


on <strong>the</strong> record ❖<br />

Spring Hill, Mule Day in Columbia,<br />

Host of Christmas Past Festival in<br />

Fayetteville, Memphis in May, Jack<br />

Daniels Barbeque in Lynchburg,<br />

National Storytelling Festival in<br />

Jonesborough, and <strong>the</strong> WinterFest<br />

Lights Holiday Festival in Sevierville,<br />

Pigeon Forge and Gatlinburg.<br />

Each of <strong>the</strong>se events has enhanced<br />

local itineraries and been<br />

used as <strong>the</strong> end-destination. My<br />

client club coordinators love <strong>the</strong>m<br />

because <strong>the</strong>y can easily turn everyone<br />

loose to explore and enjoy lunch<br />

on <strong>the</strong>ir own, which keeps costs<br />

down. Plus, <strong>the</strong>se festival-based itineraries<br />

have stood <strong>the</strong> test of time<br />

by attracting multiple coaches for us<br />

and repeat visits by our groups over<br />

<strong>the</strong> years.<br />

Melinda Hughey<br />

The RH Factor, Pulaski, TN<br />

Festivals are perfect for us and easy to set<br />

up. Most of <strong>the</strong>m are a minimal fee so we can<br />

sell tours affordably, plus you can just drop<br />

<strong>the</strong>m at <strong>the</strong> festival and <strong>the</strong>y’re on <strong>the</strong>ir own.<br />

From Wine to Cheese<br />

I incorporate many events<br />

large and small into our tour itineraries.<br />

We travel to <strong>the</strong> Finger Lakes<br />

Wine Festival, July 4 celebrations<br />

in New York, Lake George and<br />

Boston, Hampton Beach Seafood<br />

Festival and Vermont Quilt Festival<br />

every year. This year we are featuring<br />

Opsail 2012 on July 1 in<br />

Boston, doing a harbor cruise to<br />

see <strong>the</strong> Tall Ships. We go to <strong>the</strong><br />

Hudson Valley Food Festival and<br />

<strong>the</strong> Garlic Festival. New this year<br />

we will be going to <strong>the</strong> Cheese<br />

Makers Festival in Vermont and <strong>the</strong><br />

War of 1812 Weekend in Plattsburgh,<br />

N.Y.<br />

Festivals are perfect for us and<br />

easy to set up. Most of <strong>the</strong>m are a<br />

minimal fee so we can sell tours<br />

affordably, plus you can just drop<br />

<strong>the</strong>m at <strong>the</strong> festival and <strong>the</strong>y’re on<br />

<strong>the</strong>ir own.<br />

Donna Schien, Tour Coordinator<br />

Wade Tours, Schenectady, NY<br />

Chicago’s North Shore is home to many<br />

world-class attractions and is 20 minutes from<br />

downtown Chicago. You’ll find many dining<br />

and lodging options perfect for groups.<br />

For personalized assistance and to make group<br />

reservations, contact us today.<br />

Caryn Shulman<br />

847.763.0011 Ext. 25 · cshulman@cnscvb.com<br />

TREAT YOUR GROUP to <strong>the</strong> beauty<br />

of <strong>the</strong> Chicago Botanic Garden,<br />

complete with a tram ride.<br />

Combine with o<strong>the</strong>r area attractions:<br />

• Ravinia Festival<br />

• Illinois Holocaust Museum<br />

• Bahá’í House of Worship<br />

• Charles Gates Dawes House<br />

• Fabulous Cooking Schools<br />

• Guided Architecture Tours<br />

groups.visitchicagonorthshore.com<br />

14 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 15


on <strong>the</strong> record ❖<br />

Ethnic Milwaukee<br />

Milwaukee hosts several annual<br />

ethnic festivals at Henry Maier<br />

Festival Park on <strong>the</strong> lakefront that<br />

bring in many groups. Festivals such<br />

as German Fest, Festa Italiana and<br />

Irish Fest will become part of a<br />

group’s itinerary. We <strong>the</strong>n focus<br />

on <strong>the</strong> influence those particular<br />

ethnicities had on Milwaukee for <strong>the</strong><br />

rest of <strong>the</strong> tour. For instance, during<br />

German Fest we’ll provide a city tour<br />

explaining <strong>the</strong> influence <strong>the</strong> German<br />

immigrants had on <strong>the</strong> city, visit a<br />

Bavarian-style brewery, a German<br />

Catholic church, perhaps <strong>the</strong> home<br />

of Captain Frederick Pabst and shop<br />

at Usinger’s Sausage. The visitors<br />

learn about <strong>the</strong> history and enjoy<br />

<strong>the</strong> modern day pride of <strong>the</strong> ethnic<br />

groups who make up Milwaukee.<br />

At <strong>the</strong> festivals <strong>the</strong>y enjoy music,<br />

dancing, cultural exhibits, and, of<br />

course, food and drink.<br />

Kay Collins<br />

KBC Tour Company, Milwaukee, WI<br />

Quebec’s Winter Bash<br />

The Quebec Carnival was a huge<br />

success with our groups this year,<br />

with everyone taking advantage of<br />

<strong>the</strong> secure destination that is Quebec<br />

City, so close to all <strong>the</strong> Nor<strong>the</strong>astern<br />

states. Snow gear were on for a few<br />

days of concentrated winter fun! With<br />

French-Canadian culture, exhibits,<br />

wondrous sights and activities,<br />

Le Carnaval de Quebec is <strong>the</strong> winter<br />

place to be.<br />

Didier Henssen<br />

Prométour, Montreal, Quebec<br />

Discover a better meeting destination.<br />

Incredible convention and meeting facilities are only<br />

<strong>the</strong> beginning of your experience at Inn of <strong>the</strong> Mountain<br />

Gods. From full casino action and award-winning dining<br />

to championship golf and unparalleled mountain scenery,<br />

even your keynote speaker will be speechless.<br />

> 273 luxury rooms and suites<br />

> 40,000 sq. ft. of flexible<br />

meeting space<br />

> Championship golf course*<br />

> Fine and casual dining<br />

> <strong>Full</strong> casino<br />

> Ski Apache*<br />

> Fishing*<br />

> Horseback riding*<br />

Innof<strong>the</strong>MountainGods.com 1-800-545-6040<br />

Mescalero, NM near Ruidoso<br />

Booking info: jakazhe@innof<strong>the</strong>mountaingods.com<br />

FULL CASINO | LUXURY RESORT | CHAMPIONSHIP GOLF |<br />

*Wea<strong>the</strong>r permitting. Must be 21 or older to enter casino. The Mescalero Apache Tribe<br />

promotes responsible gaming. For assistance, please call 1-800- GAMBLER (1-800-426-2537).<br />

Balloons and Blooms<br />

We are presenting <strong>the</strong> “Trains<br />

and Canyons of <strong>the</strong> Southwest<br />

featuring <strong>the</strong> Albuquerque Balloon<br />

Fiesta” in October and <strong>the</strong> annual<br />

Fiesta is a big draw for this tour. In<br />

2010 we sold over 80 seats as we<br />

featured <strong>the</strong> Passion Play in our<br />

“Alpine Country and <strong>the</strong> Oberammergau<br />

Passion Play” tour. The “Tulip<br />

Time River Cruise” featured <strong>the</strong><br />

local tulip festival in May and was<br />

definitely <strong>the</strong> most exciting part of<br />

<strong>the</strong> trip. These are all great ways to<br />

sell a tour, and <strong>the</strong>re are so many<br />

more of <strong>the</strong>se types of events offered,<br />

so take advantage of <strong>the</strong>m<br />

and use <strong>the</strong>m to sell your tours.<br />

L. Kay Estep, GO Club Coordinator<br />

F & M Trust Company, Chambersburg, PA<br />

Mid-Atlantic Festivals<br />

We have had great success with<br />

integrating special events into our<br />

16 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


tours for 2012. The Star-Spangled<br />

Sailabration in Baltimore in June<br />

has been a huge hit among our preformed<br />

groups. We offered several<br />

options for <strong>the</strong> groups to include<br />

with <strong>the</strong> special events going on<br />

that week—Spirit Cruise, Maryland<br />

Historical Society, Ft. McHenry—to<br />

name a few. Our groups are very<br />

excited about being a part of such a<br />

wonderful celebration!<br />

Ano<strong>the</strong>r special event we targeted<br />

is <strong>the</strong> Folklife Festival in Washington,<br />

D.C. This has become a perfect<br />

tie-in with many of <strong>the</strong> wonderful<br />

attractions in <strong>the</strong> D.C. area and fits<br />

well with <strong>the</strong> wide variety of groups<br />

we work with.<br />

The annual Azalea Festival and<br />

International Tattoo in Norfolk has<br />

been a long-time favorite among<br />

our groups. It’s ano<strong>the</strong>r wonderful<br />

destination with a large variety of<br />

attractions, restaurants and tours to<br />

choose from.<br />

We also have had great success<br />

with <strong>the</strong> Annual ICE Attraction at <strong>the</strong><br />

Gaylord National Resort in National<br />

Harbor, Md. This amazing attraction<br />

has drawn many of our groups (young<br />

and old) to experience Christmas on<br />

<strong>the</strong> Potomac. Last but not least is <strong>the</strong><br />

annual Pella (Iowa) Tulip Time Festival.<br />

We have had a great response<br />

to this wonderful package filled with<br />

beautiful tulips, Dutch attire, parades,<br />

food and fun.<br />

Integrating <strong>the</strong>se types of special<br />

events into our tours has made tour<br />

planning so much easier. Half <strong>the</strong><br />

work is already done for us, and<br />

promoting <strong>the</strong> event is a breeze with<br />

<strong>the</strong> help of <strong>the</strong> CVB or organization<br />

sponsoring <strong>the</strong> event.<br />

Dawn Dornes, <strong>Group</strong> Tour Coordinator<br />

Elite Coach, Ephrata, PA<br />

IN THE JUNE ISSUE<br />

of <strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong>, our<br />

On <strong>the</strong> Record column will look at<br />

online marketing. Please send us<br />

your response to this question:<br />

How are you using online tools—<br />

websites, email, social networking—<br />

to grow your business<br />

Along with your comments,<br />

please include your name, company<br />

name and location. Also for<br />

publication, send a high-resolution<br />

photo of yourself. A selection of<br />

responses will be printed in <strong>the</strong><br />

June 2012 issue. Thanks in advance<br />

for your valuable opinions.<br />

Send to: Randy Mink,<br />

randy@ptmgroups.com<br />

<strong>Group</strong> events are all about enjoying each<br />

o<strong>the</strong>r’s company. So why not plan yours<br />

in <strong>the</strong> place with <strong>the</strong> most thrilling attractions<br />

and versatile accommodations –<br />

“The Waterpark Capital of <strong>the</strong> World! ® ”<br />

Not only do we have <strong>the</strong> largest concentration<br />

of waterparks in <strong>the</strong> world, we also have<br />

a pretty good concentration of smiles.<br />

groups@wisdells.com | (800) 223-3557<br />

MeetInTheDells.com<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 17


on location: central america ❖ lance harrell<br />

Costa<br />

The<br />

essenTial<br />

Scenic beauty and exotic wildlife await<br />

tour groups in this eco-tourism hotspot<br />

nestled in <strong>the</strong> cradle of <strong>the</strong> Central American subcontinent and<br />

caressed by <strong>the</strong> waters of both <strong>the</strong> Pacific Ocean and<br />

Caribbean Sea lies one of <strong>the</strong> world’s last great ecological<br />

treasure troves, Costa Rica.<br />

Touted as one of <strong>the</strong> greenest places on Earth, this former<br />

banana republic now prides itself on being a thriving ecotourism<br />

destination with over 25 percent of its landmass protected<br />

in national parks and preserves, more than any o<strong>the</strong>r<br />

country.<br />

The lush rainforest sweeps down to idyllic beaches at Manuel Antonio National Park, a slice of paradise bordering <strong>the</strong> Pacific Ocean.<br />

Let’s look at some of <strong>the</strong> highlights:<br />

Tortuguero National Park<br />

Sprawling along <strong>the</strong> nor<strong>the</strong>rn Caribbean coast, Tortuguero<br />

National Park is one of Costa Rica’s true natural wonders. With<br />

an endless network of canals, <strong>the</strong> park is sometimes referred<br />

to as <strong>the</strong> “Venice of Costa Rica.” Its name actually means<br />

“Turtle Region,” and turtles are exactly what you will find.<br />

The park encompasses <strong>the</strong> nesting grounds of four species<br />

of giant sea turtle, which evidence suggests have been using<br />

<strong>the</strong> area for this purpose since as early as <strong>the</strong> 1500s. Green,<br />

hawksbill, loggerhead and giant lea<strong>the</strong>rback turtles use <strong>the</strong><br />

more than 21 miles of beach to lay <strong>the</strong>ir eggs, and guided tours<br />

can be arranged to watch both <strong>the</strong> depositing of eggs and<br />

emergence of baby turtles from <strong>the</strong>ir sandy womb.<br />

Although <strong>the</strong> turtles are <strong>the</strong> star of <strong>the</strong> show here, groups<br />

can also explore <strong>the</strong> lowland rain forest, swamp forest,<br />

beaches and lagoons that cover <strong>the</strong> park.<br />

Due to <strong>the</strong> remoteness of <strong>the</strong> region, which is only accessible<br />

by boat or air, and <strong>the</strong> limited number of available<br />

accommodations, it is recommended that your group use a<br />

tour operator to handle <strong>the</strong> trip and that you set aside at least<br />

two nights to avoid being rushed.<br />

Manuel Antonio National Park<br />

Arriving in Manuel Antonio is like stepping into a postcard of<br />

paradise. The verdant forests, bleach-white beaches and<br />

abundant fauna of Costa’s smallest park seduce you into a<br />

state of tranquil bliss.<br />

This national park is one of only two places where you can<br />

see all four species of Costa Rican monkey (howler, spider,<br />

squirrel and white-faced capuchin). Even outside <strong>the</strong> park<br />

proper, it’s not uncommon to see <strong>the</strong>m frolicking along <strong>the</strong> high<br />

ropes that have been strung across <strong>the</strong> roads to provide <strong>the</strong>m<br />

safe passage.<br />

In addition to our primate cousins, inside <strong>the</strong> park you<br />

are likely to see sloths, crabs, red-eyed green tree frogs,<br />

bats, countless butterflies and numerous bird species. When<br />

you’ve had your fill of terrestrial wildlife watching, enjoy <strong>the</strong><br />

sea kayaking, snorkeling, swimming, surfing and canopy tours<br />

that abound in <strong>the</strong> area.<br />

18 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Rican<br />

naTuRe expeRienCe<br />

The jungles of Costa Rica’s national parks abound with toucans, sloths, red-eyed green tree frogs and o<strong>the</strong>r intriguing creatures.<br />

Chirripo National Park<br />

Those who desire to take <strong>the</strong>ir travels to new heights flock<br />

to <strong>the</strong> Talamanca Mountain Range in sou<strong>the</strong>rn Costa Rica,<br />

where Chirripo National Park boasts <strong>the</strong> tallest peak in <strong>the</strong><br />

country. Both <strong>the</strong> Caribbean and Pacific are visible on a clear<br />

day from <strong>the</strong> summit.<br />

Near <strong>the</strong> trailhead outside <strong>the</strong> park are lodges where you<br />

will sleep before starting <strong>the</strong> 5 a.m. hike. The number of<br />

people allowed in <strong>the</strong> park at one time is limited, so be sure to<br />

secure your passes several months in advance, especially if<br />

your group is large.<br />

The hike itself can be grueling, but it is far from impossible<br />

even for <strong>the</strong> amateur hiker. You’ll ascend approximately 7,000<br />

feet along <strong>the</strong> nine miles of trail, reaching <strong>the</strong> lodge where you<br />

will spend <strong>the</strong> night before climbing <strong>the</strong> final 1,500 feet to <strong>the</strong><br />

12,532-foot summit.<br />

While an experienced hiker can reach <strong>the</strong> peak and return<br />

in a day, I recommend taking a slower pace and spending at<br />

least one night at <strong>the</strong> lodge so as not to miss <strong>the</strong> o<strong>the</strong>r sites,<br />

including secondary trails and one-of-a-kind sunsets. You are<br />

also likely to encounter tapir, white-lipped peccary, puma,<br />

jaguar, ocelot, jaguarondi, rabbit, coyote and a variety of frogs<br />

and o<strong>the</strong>r small amphibians. Among <strong>the</strong> birds in <strong>the</strong> region<br />

are <strong>the</strong> dazzling quetzal, black-faced solitaire, hummingbirds,<br />

flycatchers, wood creepers and warblers.<br />

Corcovado National Park<br />

Occupying nearly half of <strong>the</strong> Osa Peninsula along <strong>the</strong> sou<strong>the</strong>rn<br />

Pacific Coast, Corcovado National Park is considered one<br />

of <strong>the</strong> most isolated places on <strong>the</strong> planet and contains <strong>the</strong><br />

largest continuous expanse of virgin lowland rainforest in<br />

Central America. If you can stand up to <strong>the</strong> nearly 250 inches<br />

of annual rainfall and oppressive heat and humidity, you will be<br />

able to count <strong>the</strong> experience among <strong>the</strong> greatest of your life.<br />

Home to an unbelievable abundance of fauna, including<br />

more than 150 species of mammals, 120 species of amphibians<br />

and reptiles, and 380 species of birds, <strong>the</strong> park is within<br />

day-trip reach of Cano Island Biological Reserve.<br />

Monteverde Cloud Forest Biological Reserve<br />

Long before you reach <strong>the</strong> end of <strong>the</strong> steep and winding<br />

dirt road that approaches <strong>the</strong> town of Monteverde, you will<br />

understand <strong>the</strong> origins of its name, which translates into<br />

“Green Mountain.”<br />

The area was originally settled by Quakers from <strong>the</strong> United<br />

States in 1951. Recognizing <strong>the</strong> need to preserve <strong>the</strong> rare<br />

cloud forest that blankets <strong>the</strong> mountaintop, <strong>the</strong>y set aside a<br />

large tract of adjacent land that eventually became Monteverde<br />

Biological Cloud Forest Reserve in 1972.<br />

Shrouded in <strong>the</strong> misty air of <strong>the</strong> reserve’s 25,688 acres is<br />

hidden an unbelievable diversity of life, with more than 2,500<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 19


on location: central america ❖<br />

Obtain International visitor guides and itineraries and contact groupfriendly<br />

suppliers directly at leisuregrouptravel.com/instant-info<br />

plant species, of which 400 are orchid species, plus 400<br />

different bird species and over 100 species of mammals.<br />

Cahuita National Park<br />

If you are looking for a true Caribbean experience, Cahuita’s<br />

reggae rhythms, blue-green waters and tranquil pace will<br />

not leave you wanting. This small, charming town has been a<br />

mecca for <strong>the</strong> hippie and backpacker crowd for years, due<br />

in no small part to Cahuita National Park, which abuts its sou<strong>the</strong>rn<br />

end.<br />

The park encompasses a 55,000-acre marine park that<br />

includes a magnificent coral reef, one of <strong>the</strong> largest in <strong>the</strong><br />

Caribbean. Snorkeling and diving in <strong>the</strong> park are tightly controlled,<br />

but you will have no trouble finding a licensed guide<br />

that can take you to a few of <strong>the</strong> more hard-to-find areas.<br />

However, if swimming with <strong>the</strong> resplendent blue parrotfish<br />

or angelfish is not your cup of seawater, <strong>the</strong>n take a stroll along<br />

<strong>the</strong> four-mile trail that skirts <strong>the</strong> coastline and stake out an<br />

isolated spot on <strong>the</strong> endless white sand beach. While soaking<br />

up <strong>the</strong> sun and listening to <strong>the</strong> waves gently lapping against <strong>the</strong><br />

sand, do not be surprised to encounter <strong>the</strong> occasional sloth,<br />

monkey or iguana that has come to share <strong>the</strong> experience.<br />

Monteverde Cloud Forest<br />

has six hanging bridges.<br />

Costa Rica offers groups a variety ecological travel options,<br />

but <strong>the</strong> experiences in <strong>the</strong> country are by no means limited to<br />

that arena. Costa Rica also has many language learning, cultural<br />

exchange, volunteerism, adventure tourism and luxury<br />

experiences available as well. For more information on all of<br />

<strong>the</strong>se options, keep an eye out at <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com for<br />

our upcoming series of Site InSpections on Costa Rica. LGT


witzerland<br />

AttrActs religious trAvel groups<br />

St. Gallen, a town of ecclesiastical treasures and<br />

Old World charm, observes a special anniversary<br />

By Don Heimburger


Faith travel groups have a particularly<br />

enticing reason to venture to<br />

Switzerland in 2012.<br />

That’s because one of <strong>the</strong> country’s<br />

most important faith destinations is celebrating<br />

1,400 years of religious tradition.<br />

St. Gallen’s Jubilee this year looks<br />

back on more than a millennium of religious<br />

heritage and will feature an array<br />

of festivities to mark <strong>the</strong> occasion.<br />

ST. GALLEN ON DISPLAY IN 2012<br />

St. Gallen, population 70,000, is<br />

Switzerland Tourism Photos<br />

close to Lake Constance and nearby<br />

Mt.Säntis and is a gateway to <strong>the</strong> towering<br />

Appenzell Alps. It is <strong>the</strong> capital<br />

city of <strong>the</strong> canton of <strong>the</strong> same name.<br />

An economic center and railway hub<br />

for Eastern Switzerland, St. Gallen is<br />

internationally renowned for its textile industry,<br />

which dates to <strong>the</strong> 15th century.<br />

The town’s most famous landmark is<br />

its Baroque ca<strong>the</strong>dral and <strong>the</strong> Abbey<br />

Library, which houses thousands of precious<br />

historical documents, some handwritten<br />

and some more than 1,000 years<br />

old. The library, open for tours, is one of<br />

<strong>the</strong> most important monastic libraries in<br />

<strong>the</strong> world and has been designated a<br />

UNESCO World Heritage Site. Its collection<br />

of books reveals <strong>the</strong> development<br />

of European culture and documents <strong>the</strong><br />

Abbey of St. Gall from <strong>the</strong> 8th century to<br />

<strong>the</strong> monastery’s dissolution in 1805.<br />

During its first few centuries, <strong>the</strong><br />

abbey grew rapidly, becoming a flourishing<br />

spiritual and cultural center, famous<br />

for its writings and <strong>the</strong> illumination<br />

of manuscripts. A number of <strong>the</strong> abbey’s<br />

Weinstein Castle vineyards,<br />

St. Gallen Rhine Valley<br />

creative monks made important contributions<br />

to <strong>the</strong> cultural history of Europe.<br />

Between 1758 and 1767, abbots<br />

Cölestin Gugger von Staudach and Beda<br />

Angehrn commissioned building of <strong>the</strong><br />

library’s magnificent Baroque hall, which<br />

was decorated and furnished by master<br />

craftsmen from <strong>the</strong> Lake Constance<br />

region. The hall is considered to be one<br />

of <strong>the</strong> finest of its kind.<br />

The Abbey Llibrary contains 150,000<br />

volumes, but its true treasure lies in <strong>the</strong><br />

manuscript collection. Roughly 2,000<br />

manuscripts are archived, and some<br />

400 are more than 1,000 years old.<br />

Particularly significant are <strong>the</strong> Irish-<br />

Celtic manuscripts. Although many of<br />

<strong>the</strong>m were lost, <strong>the</strong> collection is one of<br />

<strong>the</strong> most important in <strong>the</strong> world. Also<br />

invaluable is <strong>the</strong> Latin-German dictionary<br />

that originated in 790; it is <strong>the</strong> oldest<br />

German book known to exist.<br />

History shows that around 612 AD<br />

an Irish monk from Belfast named<br />

Gallus built a hermitage and a house of<br />

prayer in <strong>the</strong> Steinbach Valley here. It is<br />

said that Saint Gallus, upon first walking<br />

through <strong>the</strong> area toward Rome with<br />

o<strong>the</strong>r monks, became ill and was left on<br />

<strong>the</strong> shores of nearby Lake Constance<br />

to recuperate. When Gallus was better,<br />

he came to a clearing near <strong>the</strong> Steinbach<br />

River, and approached by a hungry<br />

bear, offered <strong>the</strong> bear some food.<br />

In return, <strong>the</strong> bear brought Gallus wood<br />

for a fire, and Gallus took that as a sign<br />

he should build a church, which was <strong>the</strong><br />

Monastery of St. Gallus. Today, many<br />

icons of <strong>the</strong> monk and <strong>the</strong> bear can be<br />

located in town.<br />

View towards Mt. Kronberg<br />

and Mt. Saentis, Canton Appenzell


A Baroque jewel: The magnificent hall<br />

of St. Gallen’s Abbey Library<br />

Gallus’ Irish ancestry forms an important<br />

part of this tradition, which has been<br />

handed down through generations, says<br />

St. Gallen Tourism Director Boris<br />

Tschirky. “The 2012 Gallus Anniversary<br />

will draw on this. The bond with Ireland<br />

has always been an important part of <strong>the</strong><br />

remembrance of Gallus; within <strong>the</strong><br />

framework of <strong>the</strong> anniversary, this bond<br />

is both maintained and deepened.”<br />

JUBILEE EVENTS<br />

Between April and October, <strong>the</strong><br />

region of St. Gallen will celebrate with<br />

tours, <strong>the</strong>ater performances, a variety of<br />

outings, art exhibitions and culinary<br />

specialties in city-center restaurants.<br />

“The 2012 Gallus Anniversary is<br />

intended to astonish, delight and touch<br />

people, to encourage <strong>the</strong>m to reflect<br />

and to inspire <strong>the</strong>m,” St. Gallen Mayor<br />

Thomas Scheitlin says.<br />

The main focus of Jubilee 2012 will<br />

be in <strong>the</strong> Abbey District, a UNESCO<br />

World Heritage Site, and <strong>the</strong> surrounding<br />

Old Town. A newly-created Visitors<br />

Center will make <strong>the</strong> Abbey District<br />

more welcoming, and new signage will<br />

make it easier to navigate.<br />

An opening-day ceremony in <strong>the</strong><br />

Ca<strong>the</strong>dral and inauguration of <strong>the</strong><br />

Visitors Center, opening of residents’<br />

homes in <strong>the</strong> Abbey District for small<br />

events, a culinary market, street artists<br />

and musicians in more than 22 locations,<br />

and a festival in <strong>the</strong> Old Town will be part<br />

of <strong>the</strong> anniversary celebration. The<br />

Abbey Library will display manuscripts<br />

and prints that document life in <strong>the</strong> area.


a Call to<br />

adventure<br />

Lucerne to host annual meeting<br />

of adventure travel specialists<br />

If your group is like a lot of adventure travelers,<br />

cutting-edge sports and stimulating<br />

outdoor activities are <strong>the</strong> name of <strong>the</strong> game.<br />

Switzerland has been at <strong>the</strong> forefront of<br />

exciting travel quests for decades. With<br />

glaciers, lush forests and nature parks,<br />

extensive hiking paths and mountain huts,<br />

resplendent lakes and rushing streams, this<br />

eye-popping country rates high on <strong>the</strong><br />

adventure charts.<br />

In addition to <strong>the</strong> many adventure<br />

activities, <strong>the</strong> Swiss Alps’ jagged peaks,<br />

gushing waterfalls and postcard-worthy<br />

alpine villages are a visual delight.<br />

The diversity of climates, moreover,<br />

gives outdoor lovers a wealth of choices.<br />

In one day you can go from snow-capped<br />

summits to lakes lined with palm trees in<br />

<strong>the</strong> Italian-speaking Ticino region, known<br />

for its Mediterranean lifestyle.<br />

The list of activities for <strong>the</strong> serious<br />

adventurer is long. You can go parasailing<br />

on <strong>the</strong> many exquisite lakes, or mountain<br />

climbing or hiking in <strong>the</strong> regions of Lucerne,<br />

Zermatt or <strong>the</strong> Bernese Oberland, all<br />

spectacularly beautiful areas. You can go<br />

boating, hang gliding, kayaking or sailing<br />

in <strong>the</strong> central part of <strong>the</strong> country, or snowboarding,<br />

skiing, swimming or bicycling in<br />

<strong>the</strong> Jura Mountains. These mountains are<br />

dotted with caves—some of <strong>the</strong> largest in<br />

Switzerland—and covered with forests and<br />

unique geological formations. The area also<br />

has <strong>the</strong> longest hiking season of any of<br />

<strong>the</strong> country’s mountain regions, so it’s<br />

great for a spring or fall trip.<br />

Numerous groups come to Switzerland<br />

each year to inhale <strong>the</strong> fresh air, test <strong>the</strong>ir<br />

endurance and soak in <strong>the</strong> sights. You can<br />

go from level plateaus to mid-range<br />

mountains to on-top-of-<strong>the</strong>-world views<br />

in a short period of time. An interconnected,<br />

well-planned transportation system, from<br />

trains and cable cars to chairlifts and<br />

funiculars, can easily handle groups who<br />

want to get to <strong>the</strong>ir jumping-off point<br />

quickly and easily. Conveniently, major cities<br />

are in close proximity to mountain resorts.<br />

At <strong>the</strong> end of an active day you’ll find<br />

some of <strong>the</strong> best cheese (like Vacherin<br />

Mont d’O), chocolates and hospitality<br />

awaiting you at <strong>the</strong> many hotels, bed and<br />

breakfasts, and pensions. To carb-up for<br />

<strong>the</strong> next day’s adventure, Swiss fondue,<br />

raclette and rosti dishes await <strong>the</strong> hungry<br />

adventurer, along with a good glass of<br />

wine or beer. And <strong>the</strong> Swiss are known<br />

also for <strong>the</strong>ir excellent spa facilities that<br />

treat <strong>the</strong> weary traveler after a long,<br />

hard day.<br />

It’s no wonder <strong>the</strong>n that <strong>the</strong> Adventure<br />

<strong>Travel</strong> Trade Association has scheduled its<br />

ninth annual Adventure <strong>Travel</strong> World Summit<br />

for Oct. 8-11 at <strong>the</strong> Culture and Congress<br />

Center in Lucerne. As many as 600 adventure<br />

tourism professionals from more than 50<br />

nations will ga<strong>the</strong>r in this supreme adventure<br />

travel destination.<br />

As Mark Twain once said, “Twenty years<br />

from now you will be more disappointed<br />

by <strong>the</strong> things you didn’t do than by <strong>the</strong><br />

ones you did do. So throw off <strong>the</strong> bowlines,<br />

sail away from <strong>the</strong> safe harbor. Catch <strong>the</strong><br />

trade winds in your sails. Explore. Dream.<br />

Discover.”<br />

Switzerland is ready for <strong>the</strong> adventurer<br />

in all of us. From rails to sails to trails, from<br />

hikes to bikes, from skiing to snowshoeing,<br />

this small country is <strong>the</strong> essence of big<br />

adventure.<br />

ZURICH AND LUCERNE<br />

For many groups, Zurich’s airport<br />

will be <strong>the</strong> gateway to Switzerland.<br />

Christianity in Zurich, home of <strong>the</strong> Swiss<br />

Reformation, began in <strong>the</strong> 4th century.<br />

Zurich made a significant mark in<br />

Christian history in <strong>the</strong> 16th century<br />

when <strong>the</strong> city council voted to become a<br />

Protestant city. Catching a train or o<strong>the</strong>r<br />

convenient transportation from Zurich to<br />

o<strong>the</strong>r historical faith sites is easy.<br />

Lucerne, one hour by train from<br />

Zurich, traces its roots to <strong>the</strong> St. Leodegar<br />

monastery, a small 8th century<br />

Benedictine cloister on <strong>the</strong> Reuss<br />

River. For centuries people and goods<br />

have passed this way to and from <strong>the</strong><br />

Gotthard Pass, and pilgrims have<br />

followed St. Jacob’s Way to Santiago<br />

through Lucerne. The stretch between<br />

Schwarzenburg and Fribourg includes<br />

<strong>the</strong> 600-year-old Frybourgstrass, a<br />

path that leads through forests and<br />

over streams, past castle ruins,<br />

chapels and shrines.<br />

Lucerne is <strong>the</strong> springboard for trips<br />

to numerous lakeside communities and<br />

attractions, all accessible via Lake<br />

Lucerne Navigation Company’s 20<br />

boats. Since 1837 <strong>the</strong>se boats have<br />

been a vital link in <strong>the</strong> area’s transportation<br />

system, carrying passengers<br />

in style and offering delicious meals<br />

and snacks on board. The boats are<br />

available for group charters.<br />

Lucerne-area attractions accessible<br />

by lake boats, trains or buses include:<br />

• 6,995-foot-high Mt. Pilatus, home<br />

of <strong>the</strong> world’s steepest cogwheel railway,<br />

where you can get a 360-degree<br />

view of Switzerland. A day excursion to<br />

<strong>the</strong> “Dragon Mountain” can include a<br />

spectacular ride down by aerial cableway<br />

and panorama gondola.<br />

• Mt. Rigi, “Queen of <strong>the</strong> Mountains,”<br />

offers breathtaking views of <strong>the</strong> Swiss<br />

Alps, 13 lakes and views as far away<br />

as Germany and France. The railway<br />

to <strong>the</strong> top features old-fashioned<br />

24 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Lucerne’s trademark covered bridge on Lake Lucerne<br />

steam trains, which can be chartered.<br />

Numerous hiking paths thread <strong>the</strong><br />

mountainside.<br />

SO MANY OPTIONS<br />

Switzerland offers many o<strong>the</strong>r faith<br />

travel options, such as a monastery or<br />

abbey stay; <strong>the</strong> convent of St. Muestair<br />

offers an overnight in a mountain hut.<br />

The Abbey of Einsiedeln, an hour east<br />

of Lucerne, is <strong>the</strong> home of <strong>the</strong> Black<br />

Madonna and has attracted <strong>the</strong> devout<br />

for 1,000 years.<br />

In <strong>the</strong> Jura region west of Lucerne is<br />

<strong>the</strong> Anabaptist Trail where Anabaptists<br />

fled in <strong>the</strong> 17th century. Here you can<br />

visit secret meeting places with early<br />

The world’s steepest<br />

cogwheel railway<br />

climbs to <strong>the</strong> top<br />

of Mt. Pilatus.<br />

inscriptions, an Anabaptists Bridge and<br />

even <strong>the</strong> Anabaptists Archives with<br />

unpublished documents.<br />

The Museum of <strong>the</strong> Reformation is a<br />

must-see in Geneva. The building once<br />

served as an apartment complex for<br />

Huguenot refugees; it in turn is built on<br />

<strong>the</strong> ruins of St. Peter’s cloister. Some of<br />

<strong>the</strong> oldest French language Bibles in <strong>the</strong><br />

world, plus Calvin’s biblical commentaries,<br />

are found here, as are caricatures<br />

and pamphlets used to argue Protestant<br />

or Catholic perspectives.<br />

Switzerland provides numerous religious<br />

travel possibilities, and <strong>the</strong> main<br />

question will be: When does your group<br />

want to go<br />

For information on <strong>the</strong> 2012 Gallus<br />

Anniversary and heritage tourism in<br />

Switzerland, visit gallusjubilaeum.ch or<br />

myswitzerland.com/heritage.<br />

GETTING AROUND SWITZERLAND<br />

Faith-based travel planners have a<br />

number of good reasons to bring <strong>the</strong>ir<br />

groups to St. Gallen and o<strong>the</strong>r historic<br />

Swiss religious sites:<br />

Zurich’s location in <strong>the</strong> heart of<br />

Europe makes it a convenient entry<br />

point (70 airlines fly into <strong>the</strong> airport). The<br />

Zurich airport has been named on numerous<br />

occasions as “Europe’s Leading<br />

Airport.” Zurich offers easy access to a<br />

number of Swiss attractions and o<strong>the</strong>r<br />

countries.<br />

The Swiss travel system is one of<br />

<strong>the</strong> most advanced in <strong>the</strong> world, from<br />

swift cross-country trains, to buses that<br />

connect major cities with rural areas, to<br />

lake boats, aerial cableways and mountain<br />

railways that fur<strong>the</strong>r make travel so<br />

convenient in this country of eight million<br />

people. Surprisingly, 97% of <strong>the</strong> Swiss<br />

people live within two miles walking<br />

distance of public transportation. A Swiss<br />

Pass entitles groups to unlimited travel<br />

on numerous modes of transport and<br />

offers free entrance to 450 museums (including<br />

<strong>the</strong> Abbey Library in St. Gallen).<br />

The Swiss, while having four official<br />

languages (German, French, Italian and<br />

Romansch), for <strong>the</strong> most part also speak<br />

English. LGT<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 25


on location: south ❖ dave bodle<br />

SOUTHERN<br />

Maymont, an example<br />

of Gilded Age opulence<br />

in Richmond, Va.,<br />

boasts 33 rooms.<br />

MANSIONS<br />

Plantations, cabins and o<strong>the</strong>r<br />

homes steeped in history<br />

enhance itineraries in <strong>the</strong><br />

11 <strong>Travel</strong> South states<br />

Savoring a taste of Old England<br />

during Summer City Fest at<br />

Agecroft Hall in Richmond, Va.<br />

The South’s mountain ranges, endless plains, abundant<br />

harbors and magnificent rivers can all tell stories of our<br />

nation’s history. However, if walls in <strong>the</strong> historic homes<br />

could talk, what wonderful tales <strong>the</strong>y might spin. From palatial<br />

plantations to humble cabins, so much of our culture can be<br />

seen and experienced. Each home is unique for its residents,<br />

its use and its place in our past.<br />

VIRGINIA<br />

Virginia’s presidential homes or its James River Plantations<br />

may come to mind first, but just off I-95 in Richmond two special<br />

houses welcome groups.<br />

A visit to Agecroft Hall is a step into 15th century Europe.<br />

Built in England during <strong>the</strong> late 1600s, Agecroft was <strong>the</strong> home<br />

to <strong>the</strong> distinguished Langley and Dauntesey families. Upon<br />

falling into disrepair it was purchased at auction in 1925 by<br />

Richmonder Thomas C. Williams. He had it dismantled, crated,<br />

shipped across <strong>the</strong> Atlantic and reassembled in a Richmond<br />

neighborhood known as Windsor Farms. With au<strong>the</strong>ntic pieces<br />

from as early as 1485 to 1660, <strong>the</strong> Tudor estate brims with history.<br />

(agecrofthall.com)<br />

During <strong>the</strong> late 19th and early 20th centuries, often termed<br />

America’s Gilded Age, vast fortunes were amassed. Maymont,<br />

its 100 acres and 25 outbuildings are a testimony to <strong>the</strong> wealth<br />

of James Dooley and his wife Sallie. The Dooleys’ gift of May-<br />

26 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Where every visit creates<br />

lasting memories<br />

Motorcoach travelers know that Pigeon Forge is <strong>the</strong> perfect place to make<br />

memories. Could be because <strong>the</strong>re’s so much to see and do here … shopping,<br />

shows, Dollywood ® or <strong>the</strong> majestic beauty of our Smoky Mountains. Or it could<br />

be that warm welcome <strong>the</strong>y receive, kind of like visiting an old friend. Whatever<br />

<strong>the</strong> reason, <strong>the</strong>y know that every visit creates memories that will last a lifetime.<br />

PigeonForgeTours.com<br />

1-800-285-7557<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 27


on location: south ❖<br />

mont to <strong>the</strong> City of Richmond is a tribute to <strong>the</strong>ir generosity.<br />

Watch for <strong>the</strong> 24th annual Maymont Flower & Garden Show, a<br />

spectacular event held in early February at <strong>the</strong> Richmond Convention<br />

Center. (maymont.org)<br />

WEST VIRGINIA<br />

Today so much of West Virginia’s appeal is tied to its spectacular<br />

mountains and outdoor recreation. Early settlers,<br />

though, farmed a rich, fertile land and played an important role<br />

in <strong>the</strong> Civil War.<br />

In Philippi you’ll find Adaland Mansion and Historic Barn.<br />

The barn was built in 1850 and <strong>the</strong> brick mansion followed in<br />

1870. The original owners farmed, and emancipated slaves<br />

from <strong>the</strong> farm worked on <strong>the</strong> construction of <strong>the</strong> house. In June<br />

of 1861 <strong>the</strong> first land battle of <strong>the</strong> Civil War was fought in<br />

Philippi. (adaland.org)<br />

Although <strong>the</strong> most famous battles of <strong>the</strong> Civil War took<br />

place in o<strong>the</strong>r states, West Virginia experienced its share of<br />

tragedy. The Dr. Robert B. McNutt House was <strong>the</strong> only building<br />

left standing in Princeton after <strong>the</strong> town was burned during<br />

<strong>the</strong> Civil War. It was used as headquarters for Lt. Col. Ru<strong>the</strong>rford<br />

B. Hayes and Sgt. William McKinley, who both went on to<br />

become U.S. presidents. (pmccc.com/mcnutt_history.htm)<br />

NORTH CAROLINA<br />

From <strong>the</strong> coast to <strong>the</strong> mountains <strong>the</strong> historic homes of North<br />

Carolina reveal much about our culture and spirit. Two in particular<br />

play to our creativity.<br />

Affiliated with Wake Forest University in Winston-Salem, <strong>the</strong><br />

Reynolda House Museum of American Art is <strong>the</strong> restored<br />

19th century country home of <strong>the</strong> R.J. Reynolds Tobacco Company<br />

founder. In addition to works by Mary Cassatt, Fredric<br />

Church, Jacob Lawrence and Georgia O’Keeffe, <strong>the</strong> museum<br />

features changing exhibits. (reynoldahouse.org)<br />

The memory and literary insights of author Carl Sandburg<br />

are on display at Carl Sandburg Home National Historic Site,<br />

located in Connemare (near Asheville and Henderson). The<br />

National Park Service is <strong>the</strong> steward of this first historic site to<br />

honor an American poet. Sandburg, an Illinois native, moved<br />

<strong>the</strong>re in 1945. More than one third of his works were penned in<br />

this peaceful, 262-acre farm setting. (nps.gov/carl)<br />

SOUTH CAROLINA<br />

With Charleston’s colorful Rainbow Battery, <strong>the</strong> magnificent<br />

rice plantations and <strong>the</strong> Upstate homes from <strong>the</strong> colonial<br />

era, South Carolina is a treasure chest of history. South Carolinians,<br />

an ingenious people, have put many of those great<br />

homes to work.<br />

The Franklin B. Burroughs-Simeon B. Chapin Art Museum<br />

in Myrtle Beach serves residents and visitors of Horry<br />

and Georgetown counties. In 1924 textile mogul Eugene Cannon<br />

built a large wood-frame, oceanfront cottage in what is<br />

today Myrtle Beach. Twenty years later <strong>the</strong> house was sold to<br />

ano<strong>the</strong>r textile titan, Colonel Elliot White Springs. By 1975 <strong>the</strong><br />

house was being surrounded by high-rise condominium buildings<br />

and <strong>the</strong> family traded <strong>the</strong> villa for a new home. Through<br />

generous donations and community effort, <strong>the</strong> home by 1997<br />

had been moved to its present location and established as a<br />

wonderful art museum with expansive ocean views. (myrtlebeachartmuseum.org)<br />

Just off I-95 in Yemassee sits <strong>the</strong> Frampton House, serving<br />

as <strong>the</strong> Lowcountry Visitors Center and Museum. The house<br />

was part of <strong>the</strong> original King’s Grant to <strong>the</strong> Frampton family in<br />

<strong>the</strong> 1700s, but in 1865 <strong>the</strong> house was burned by General Sherman’s<br />

troops. Rebuilt in 1868 in today’s location, <strong>the</strong> house<br />

saw major renovations in 1930. In 1993 Wymann Boozer donated<br />

<strong>the</strong> Frampton House for creation of <strong>the</strong> visitors center.<br />

(southcarolinalowcountry.com)<br />

GEORGIA<br />

Few Sou<strong>the</strong>rn states have cities matching <strong>the</strong> cosmopolitan<br />

sizzle of Atlanta, but we often forget that Georgia is also a window<br />

to our past.<br />

Located on <strong>the</strong> Georgia College campus in Milledgeville,<br />

<strong>the</strong> Old Governor’s Mansion was completed in 1839.<br />

As <strong>the</strong> residence of Georgia’s chief executives from 1839-<br />

1868, <strong>the</strong> National Historic Landmark showcases <strong>the</strong><br />

antebellum, Civil War and Reconstruction eras. Slavery, <strong>the</strong><br />

difficulty of <strong>the</strong> social order and gender positions all shaped<br />

<strong>the</strong> history of <strong>the</strong> building. On Nov. 22, 1864, Gen. William<br />

T. Sherman claimed <strong>the</strong> mansion during his March to <strong>the</strong><br />

Sea. (gcsu.edu/mansion)<br />

The Isaiah Davenport House in Savannah portrays an<br />

appealing story of <strong>the</strong> American Dream both <strong>the</strong>n and now.<br />

The tale begins with a young New England carpenter<br />

achieving success in his adopted city. A demonstration of<br />

his building skills, Davenport’s fine home, noted “for <strong>the</strong><br />

simplicity of <strong>the</strong> exterior and <strong>the</strong> charm of <strong>the</strong> interior,”<br />

housed his family and <strong>the</strong> enslaved people that worked for<br />

him. In <strong>the</strong> mid-19th century <strong>the</strong> house passed out of <strong>the</strong><br />

Davenports’ hands and became a dilapidated tenement by<br />

<strong>the</strong> mid-20th century. The work of seven Savannah women<br />

coming toge<strong>the</strong>r in 1955 saved <strong>the</strong> house and led to <strong>the</strong><br />

founding of <strong>the</strong> Historic Savannah Foundation. (davenporthousemuseum.org)<br />

28 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


The art of COUNTRY, BLUES<br />

and ROCK ’N’ ROLL.<br />

Blues in Helena-West Helena<br />

Entertainers Hall of Fame, Pine Bluff<br />

Go on tour around The Natural State – cruise <strong>the</strong> Rock ’N’ Roll<br />

Highway to visit <strong>the</strong> places where legends were made, explore<br />

<strong>the</strong> musical birthplaces of <strong>the</strong> Delta, and pay respect to <strong>the</strong><br />

greats in <strong>the</strong> Entertainers Hall of Fame.<br />

<br />

Arkansas<strong>Group</strong><strong>Travel</strong>.com<br />

or call 1-800-872-1259<br />

Johnny Cash Music Festival, Jonesboro<br />

unique visits<br />

DeGray Lake Resort State Park<br />

888-AT-PARKS • ArkansasStateParks.com


Make <strong>the</strong> high point of Arkansas<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

2<br />

March 3 – September 16, 2012<br />

The St. Louis Cardinals<br />

“Play Ball” will feature decades of memorabilia from one of our country’s<br />

most storied franchises, <strong>the</strong> St. Louis Cardinals. This exhibition will feature<br />

over 100 items such as <strong>the</strong> World Series trophies from 2006 and 2011 and<br />

championship rings.<br />

For A Limited Time Only!<br />

<br />

<br />

<br />

<br />

being a baseball fan.<br />

On loan from St. Louis Cardinals Hall of Fame & Museum


on location: south ❖<br />

KENTUCKY<br />

With <strong>the</strong> Civil War Sesquicentennial being commemorated<br />

through 2015, it’s a good time to ponder Kentucky’s place in<br />

that history. Although a Sou<strong>the</strong>rn state that accepted slavery,<br />

Kentucky refused to secede from <strong>the</strong> Union. Curiously, <strong>the</strong><br />

presidents of both <strong>the</strong> USA and Confederacy were born in Kentucky,<br />

less than 100 miles apart.<br />

Abraham Lincoln Birthplace National Historical Park in<br />

Hodgenville focuses on Lincoln’s early childhood from his 1809<br />

birth and portrays our 16th president’s humble beginnings. Situated<br />

on 116 acres of Thomas Lincoln’s Sinking Spring Farm,<br />

<strong>the</strong> birthplace features an early 19th century Kentucky cabin<br />

symbolizing <strong>the</strong> one in which Lincoln was born. The cabin is<br />

enshrined within <strong>the</strong> Memorial Building, <strong>the</strong> first building to<br />

honor Abraham Lincoln. Events surrounding Lincoln’s time in<br />

Kentucky helped mold his formative years. A land dispute<br />

forced <strong>the</strong> family to move north when Lincoln was seven years<br />

old. (nps.gov/abli)<br />

Jefferson Davis Monument State Historic Site in Fairview<br />

is a Kentucky state park preserving <strong>the</strong> 1808 birthplace of <strong>the</strong><br />

president of <strong>the</strong> Confederate States of America. The birthplace<br />

home is no longer, but in 1924 construction of a magnificent<br />

monument was completed. At <strong>the</strong> age of 3 young Jefferson and<br />

his family moved to a Mississippi plantation, but by age 7 he<br />

was attending schools back in Kentucky. Born just a year and<br />

100 miles apart, Lincoln and Davis both strived to preserve <strong>the</strong><br />

Union. However, after South Carolina’s secession <strong>the</strong> latter felt<br />

compelled to resign from <strong>the</strong> U.S. House of Representatives<br />

and return to his Mississippi home. Soon after he was named<br />

president of <strong>the</strong> CSA. (kentuckytourism.com)<br />

TENNESSEE<br />

Although many travelers are familiar with Elvis Presley’s<br />

Graceland and Andrew Jackson’s Hermitage, some are discovering<br />

Tennessee’s less heralded historic homes.<br />

The James K. Polk Ancestral Home in downtown Columbia<br />

is <strong>the</strong> only surviving home of <strong>the</strong> 11th U.S. president (outside<br />

<strong>the</strong> White House, of course). Built in 1816, it displays original<br />

belongings of President and Mrs. Polk. The Polk family moved<br />

from North Carolina to Tennessee when James was 10. Polk<br />

was focused on politics his whole life and began his career in<br />

1823 in <strong>the</strong> Tennessee House of Representatives. In 1844 <strong>the</strong><br />

Democrats were having difficulty nominating a candidate and finally<br />

nominated Polk on <strong>the</strong> ninth ballot. He narrowly defeated<br />

Henry Clay. During his term <strong>the</strong> United States extended its territory<br />

from <strong>the</strong> Atlantic to <strong>the</strong> Pacific. (jameskpolk.com)<br />

Called <strong>the</strong> “Boyhood Hero of <strong>the</strong> Confederacy,” Sam Davis<br />

served in various combat roles in <strong>the</strong> Confederate Army during<br />

<strong>the</strong> Civil War. As a courier, he was captured in November 1863,<br />

and upon suspicion of espionage and failure to divulge information,<br />

<strong>the</strong> Union Army executed him after a captivity of only seven<br />

days. He died on his 21st birthday. Davis’ story, a rallying point for<br />

<strong>the</strong> Sou<strong>the</strong>rn cause in <strong>the</strong> closing days of <strong>the</strong> Confederacy, is revealed<br />

at <strong>the</strong> Sam Davis Home in Smyrna. Sou<strong>the</strong>rn clergy<br />

often spoke of him in Christ-like terms. (samdavishome.org)<br />

ARKANSAS<br />

There are hundreds of ways to explore <strong>the</strong> beauty of<br />

Arkansas. Part of that scenic attractiveness is <strong>the</strong> wealth of<br />

magnificent Victorian-era homes.<br />

The Victorian era, which corresponds with <strong>the</strong> reign of<br />

Queen Victoria in England from 1837 to 1901, was noted for its<br />

attention to high morals and modesty—with a few exceptions.<br />

The prominent apple green-and-cream structure in Fort Smith,<br />

Miss Laura’s, was a bordello in its earlier days. Originally built<br />

as <strong>the</strong> luxurious Riverfront Hotel just before <strong>the</strong> 1900s, <strong>the</strong><br />

city’s premier bawdyhouse now serves as <strong>the</strong> town’s Visitor<br />

Center. Completely restored, Miss Laura’s is <strong>the</strong> only former<br />

house of prostitution listed on <strong>the</strong> National Register of Historic<br />

Places. (fortsmith.org)<br />

On a more genteel note, <strong>the</strong> entire town of Eureka Springs<br />

is on <strong>the</strong> National Register of Historic Places as <strong>the</strong> Eureka<br />

Springs Historic District. The city has steep winding streets filled<br />

with Victorian-style cottages and manors. Built in Carthage in<br />

1891, <strong>the</strong> Queen Anne Mansion was dismantled, moved to<br />

Eureka Springs and reconstructed 100 years later. German and<br />

Italian artisans carved classic Victorian oak and cherry fireplace<br />

mantels as well as pocket doors. With more than $400,000 of<br />

antique furnishings, it is considered an elegant place for weddings<br />

and receptions. (<strong>the</strong>queenannemansion.com)<br />

ALABAMA<br />

To <strong>the</strong> pleasure of many travelers this is <strong>the</strong> “Year of Alabama<br />

Food.” Although groups are similar to armies and move<br />

on <strong>the</strong>ir stomachs, you will need to take a break from <strong>the</strong> table<br />

and explore an historic home. We’ll have you back for dinner.<br />

On July 4, 1881 <strong>the</strong> Tuskegee Normal School was established<br />

by <strong>the</strong> State of Alabama to educate newly freed slaves.<br />

At <strong>the</strong> age of 26, Booker T. Washington became <strong>the</strong> first principal<br />

of <strong>the</strong> newly formed school. His home, The Oaks, was built<br />

in 1899 using bricks made by students. At <strong>the</strong> time it was <strong>the</strong><br />

only residence in <strong>the</strong> county with running water and electricity.<br />

Today <strong>the</strong> home (with original furnishings) is part of Tuskegee<br />

Institute National Historic Site, located on <strong>the</strong> campus of<br />

Tuskegee University. The National Park Service site also includes<br />

<strong>the</strong> George Washington Carver Museum. (nps.gov/tuin)<br />

32 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Play<br />

Well<br />

With O<strong>the</strong>rs<br />

On <strong>the</strong> Mississippi Gulf Coast, just east of New Orleans,<br />

you’ll find a Tour Operator’s dream. A place of natural<br />

beauty, boasting 62 miles of coastline graced by<br />

centuries-old live oaks. Add <strong>the</strong> excitement of 11 casino<br />

resorts and you’ve got a real winner!<br />

Go to www.gulfcoast.org for all <strong>the</strong> information you<br />

need to plan your next tour, including sample itineraries,<br />

step-on guides, and tour friendly restaurants and<br />

lodging properties.<br />

Let our sales staff take care of everything, so you can play!<br />

Play Your Way!<br />

Convention & Visitors Bureau<br />

www.gulfcoast.org<br />

Call: Janet Harrington, Manager <strong>Leisure</strong> Sales<br />

<strong>Group</strong> <strong>Travel</strong> at 888-467-4853 (Ext. 228)<br />

Email: janeth@gulfcoast.org<br />

Biloxi Historic Tours/Biloxi Tour Train<br />

Contact: Carla Beaugez<br />

Phone: 228-374-8687<br />

Email: info@biloxitourtrain.com<br />

Welcome to Biloxi. Celebrating 51 years, we<br />

invite all aboard for this genuine adventure<br />

through Biloxi’s cultural history! The original<br />

Biloxi tour is like no o<strong>the</strong>r and guests love<br />

it! Relive our colorful past and learn of our<br />

spirit as only Carla can share <strong>the</strong>m. Come<br />

for history, for <strong>the</strong> fun, or just to enjoy <strong>the</strong><br />

ride!<br />

Salute and Lookout Steakhouse<br />

Contact: Rob Stinson<br />

Phone: 228-343-1755<br />

Email: RRS1@cableone.net<br />

Whatever you need, you’ll find at Salute<br />

and Lookout Steakhouse. Busloads of<br />

hungry tourists can dine on <strong>the</strong> same<br />

cuisine as Mississippi’s locals. Whe<strong>the</strong>r<br />

your mouth waters for au<strong>the</strong>ntic Chicken<br />

Parmesan from Salute or Lookout’s Shrimp<br />

& Grits you can all sit down toge<strong>the</strong>r to an<br />

affordable meal served by <strong>the</strong> Gulf Coast’s<br />

finest staff.<br />

Margaritaville Casino & Restaurant Biloxi<br />

Contact: Talia Simms<br />

Email: taliacsimms@gmail.com<br />

Margaritaville Casino & Restaurant Biloxi<br />

is scheduled to open Summer 2012. The<br />

resort will have a 26,000 sq. ft. casino, a<br />

signature Margaritaville restaurant, a buffet<br />

uniquely <strong>the</strong>med and a multi-purpose<br />

events center. The marina will have<br />

complete facilities for 12 vessels and tie-up<br />

space for an additional 30-40 boats.<br />

South Beach Biloxi Hotel & Suites<br />

Contact: Sherry Queen<br />

Phone: 228-388-2627<br />

Email: squeen@sbbiloxihotel.com<br />

Welcome to Biloxi’s only beachfront hotel<br />

located on <strong>the</strong> sandy shores of <strong>the</strong> Gulf<br />

Coast. Close to Casino Row and popular<br />

Biloxi attractions, South Beach Biloxi Hotel<br />

& Suites is a one-of-a-kind, ultra luxury, allsuite<br />

hotel. Expect <strong>the</strong> best in guest suite<br />

amenities, <strong>the</strong> best in scenic views, and personalized<br />

service beyond your imagination.<br />

Maritime & Seafood Industry Museum<br />

Contact: Robin K. David<br />

Phone: 228-435-6320<br />

Email: schooner@maritimemuseum.org<br />

Four Points by Sheraton Biloxi<br />

Contact: Fallon McClain<br />

Phone: 228-546-3111<br />

Website: www.fourpointsbiloxi.com<br />

Silver Slipper Casino<br />

Contact: Aissa Wiggins<br />

Phone: 1-866-SLIPPER<br />

Email: a.wiggins@silverslipper-ms.com<br />

Edgewater Mall<br />

Contact: Michelle Rogers<br />

Phone: 228-388-3424<br />

Email: mrogers@edgewatermall.com<br />

Take a step back in time! Sail <strong>the</strong> twomasted<br />

Biloxi Oyster Schooners! <strong>Full</strong>-day,<br />

Half-day, 2.5-hour charters and Walk-on<br />

sails. Pier complex is available for special<br />

events, reunions and weddings. Visit our<br />

museum located at Edgewater Mall, Biloxi<br />

for one of a kind artifacts.<br />

Work or play, stay <strong>the</strong> way you like at <strong>the</strong> all<br />

new Four Points by Sheraton, Biloxi Beach<br />

Boulevard. Relax in one of 195 stylish<br />

rooms featuring beautiful gulf views and<br />

“four comfort” beds. From our Terrace you<br />

can relax by our saltwater pool overlooking<br />

<strong>the</strong> Gulf, or enjoy GT’s Restaurant & Bar.<br />

Four Points has you covered.<br />

30,000 sq. ft. of non-stop gaming action<br />

with exciting new promotions and <strong>the</strong> best<br />

Sou<strong>the</strong>rn Hospitality on <strong>the</strong> Gulf Coast!<br />

<strong>Group</strong> packages available: 1-866-Slipper,<br />

228-469-2712 or a.wiggins@silverslipperms.com.<br />

Website: www.silverslipper-ms.<br />

com.<br />

Great stores. Great style. Great all-wea<strong>the</strong>r<br />

shopping. It’s all in <strong>the</strong> largest enclosed mall<br />

on <strong>the</strong> Mississippi Gulf Coast. You’ll find<br />

us on <strong>the</strong> beach and you’ll find everything<br />

you love!


on location: south ❖<br />

ONLINE EXCLUSIVE: For a sampling of great Sou<strong>the</strong>rn<br />

festivals, see <strong>the</strong> article at http://leisuregrouptravel.com/p=26866.<br />

In 1820 Alabama became <strong>the</strong> nation’s 22nd state, and in Tuscumbia<br />

a simple home was built and became known as Ivy<br />

Green. Just east of <strong>the</strong> main home is <strong>the</strong> annex that became<br />

Helen Keller’s birthplace. Later it became her residence along<br />

with teacher Anne Sullivan, “The Miracle Worker.” The moving<br />

story tells how a child living in darkness overcame blindness and<br />

deafness. Helen Keller went on to become an extraordinary<br />

woman, bringing courage and inspiration to millions. Decorated<br />

with much of <strong>the</strong> family’s original furniture, <strong>the</strong> home and museum<br />

display mementos, books and gifts accumulated during<br />

Keller’s lifetime of travel and lectures. (helenkellerbirthplace.org)<br />

MISSISSIPPI<br />

Mississippi’s collection of historic homes is impressive.<br />

From antebellum mansions and <strong>the</strong> home of a Nobel Prize<br />

winner to <strong>the</strong> simple birthplace of “The King of Rock n’ Roll,”<br />

Mississippi’s famous houses graciously welcome visitors.<br />

Located between West Point and Columbus, Waverley Mansion<br />

is considered one of America’s astonishing homes. Visitors<br />

with an architectural interest marvel at its self-supporting, curved<br />

staircases and octagonal cupola. The mid-19th century grandeur<br />

of Waverley sat in ruins for years until purchased by Mr. and Mrs.<br />

Robert Snow in 1962. (wpnet.org/waverley_mansion.htm)<br />

Prior to <strong>the</strong> Civil War, when “cotton was king,” Natchez<br />

boasted more millionaires per capita than New York City. Today<br />

many of <strong>the</strong>ir palatial mansions are open for tours. Lyman<br />

Harding, a Massachusetts transplant, acquired considerable<br />

wealth in Natchez and had a young cabinetmaker, Levi Weeks,<br />

design and build a plantation home. Auburn Museum & Historic<br />

Home, <strong>the</strong> first built in Natchez utilizing an actual architectural<br />

plan and a model for buildings that followed, features<br />

an entirely unsupported spiral staircase. (auburnmuseum.org)<br />

LOUISIANA<br />

Louisiana portrays fullness for life in its food, music, culture<br />

and recreation. The constant thread, though, is <strong>the</strong> state’s<br />

incredible history as viewed though its antebellum plantations.<br />

On <strong>the</strong> Great River Road near Vacherie, Oak Alley Plantation’s<br />

magnificent, quarter-mile mile passageway formed by 300-<br />

year-old live oaks exemplifies what many picture as <strong>the</strong> “Old<br />

South.” The site for <strong>the</strong> plantation had its beginnings in <strong>the</strong> early<br />

1700s when a French or Spanish settler planted <strong>the</strong> oaks that<br />

would become <strong>the</strong> alley. The real history begins in 1836 when<br />

Valcour Aime sold <strong>the</strong> plantation to J. T. Roman, his bro<strong>the</strong>r-inlaw<br />

and dear friend. Construction on <strong>the</strong><br />

home began in 1837; its elegance reflected<br />

<strong>the</strong> epitome of Creole society. Following <strong>the</strong><br />

Civil War and Reconstruction, <strong>the</strong> family was<br />

forced to sell. Hard times continued and eventually<br />

<strong>the</strong> property was boarded. In 1925 Andrew<br />

and Josephine Stewart, <strong>the</strong> last resident<br />

owners, purchased <strong>the</strong> plantation. Recognizing<br />

its significance, Mrs. Stewart established<br />

a non-profit foundation to keep <strong>the</strong> legacy<br />

alive after her death. (oakalleyplantation.com)<br />

Laura: A Creole Plantation, a short drive<br />

form Oak Alley, shares a similar story of Creole<br />

culture. A sugar farming complex, Laura<br />

Plantation at one time encompassed more<br />

than 12,000 acres. It had its beginnings when<br />

Guillaume Duparc, a French naval veteran<br />

petitioned Thomas Jefferson for land. It was<br />

granted and in return Jefferson received Duparc’s<br />

loyalty to <strong>the</strong> new United States. Construction<br />

of <strong>the</strong> home began in 1804. From<br />

<strong>the</strong> 1820s to <strong>the</strong> 1840s Laura Plantation saw<br />

unprecedented profits due to <strong>the</strong> high demand<br />

for sugar and cotton. The Civil War and<br />

its aftermath saw <strong>the</strong> demise of Laura Plantation.<br />

(lauraplantation.com) LGT<br />

34 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 35


on location: west ❖ manny vega<br />

Music in <strong>the</strong><br />

Mountains<br />

<strong>Group</strong>s in Wyoming enjoy high-brow culture at high altitudes<br />

Soon after <strong>the</strong> midsummer mark, musicians from all over <strong>the</strong> country flock to<br />

Teton Village, Wyoming, an oasis of civilization amidst multiple national parks<br />

and forests. Known as Jackson Hole, this valley houses <strong>the</strong> municipalities of<br />

Jackson as well as Teton Village, <strong>the</strong> home of <strong>the</strong> Grand Teton Music Festival.<br />

The Grand Teton Music Festival hosts orchestra and chamber concerts in <strong>the</strong> summer<br />

festival and a short concert series in <strong>the</strong> winter. During <strong>the</strong> festival over 200 orchestra<br />

musicians from all over <strong>the</strong> country assemble in Jackson Hole to make music toge<strong>the</strong>r.<br />

Many of <strong>the</strong>m come from prestigious orchestras such as <strong>the</strong> Los Angeles Chamber<br />

Orchestra, Chicago Symphony Orchestra and New York Philharmonic. Some musicians<br />

have been coming back every summer for over 25 years.<br />

In addition to <strong>the</strong> impressive roster of musicians, <strong>the</strong> festival’s concert facility, Walk<br />

Festival Hall, has been praised by both listeners and performers for its superior<br />

acoustics and friendly atmosphere. Built in 1974, <strong>the</strong> hall has comfortable, amphi<strong>the</strong>aterstyle<br />

seating with clear sightlines, a professional sound system, and enough space to<br />

accommodate on-stage receptions and banquets. The hall had a grand re-opening<br />

in 2007 after a 10-month, $4.85-million project to maintain its acoustics. The hall also<br />

received additional soundproofing as well as functional and aes<strong>the</strong>tic upgrades.<br />

If having renowned performers and an excellent concert hall were not enough, <strong>the</strong><br />

36 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Donald Runnicles directs <strong>the</strong> Grand<br />

Teton Music Festival Orchestra as it<br />

performs a Mahler symphony during<br />

a 50th anniversary performance.<br />

The Festival’s Music in <strong>the</strong> Hole event on <strong>the</strong><br />

Fourth of July draws 8,000 people.<br />

Grand Teton Music Festival is also proud to have Music Director Donald Runnicles<br />

leading <strong>the</strong> charge.<br />

“The festival is very lucky to have him as its music director,” says Mike Swanson,<br />

co-director of marketing. “He oversees everything dealing with artistic direction including<br />

programming, musician and guest artist selection, and all commercial releases.”<br />

Originally from Scotland, Runnicles has achieved international fame in <strong>the</strong> fine music<br />

industry and is consistently acclaimed as a conductor of opera and symphonic music.<br />

“He is a renowned opera conductor and has been slowly introducing this genre to<br />

Jackson Hole,” says Swanson. “We are <strong>the</strong> only place that offers The Met: Live in HD in<br />

Wyoming, and this summer he will be leading <strong>the</strong> Festival Orchestra in excerpts from<br />

Wagner’s most famous opera, Die Walküre, with three guest vocalists.”<br />

Along with <strong>the</strong> work he does with <strong>the</strong> GTMF, Runnicles is also <strong>the</strong> general music<br />

director of <strong>the</strong> Deutsche Oper Berlin, chief conductor of <strong>the</strong> BBC Scottish Symphony<br />

and principal guest conductor of <strong>the</strong> Atlanta Symphony Orchestra.<br />

The Grand Teton Music Festival is an active member of <strong>the</strong> Jackson Hole community<br />

and spreads <strong>the</strong> joy of music through educational programs as well as performances.<br />

The festival puts on various programs that expose young adults to classical music. As<br />

part of its community outreach, <strong>the</strong> GTMF offers pre-concert talks, open rehearsals and<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 37


on location: west ❖<br />

ONLINE EXCLUSIVE: Read about <strong>the</strong> Buffalo Bill Historical Center<br />

in Cody, Wyoming at http://leisuregrouptravel.com/p=26819<br />

<strong>the</strong> option to download music from<br />

past seasons.<br />

The Grand Teton Music Festival<br />

has come a long way since its humble<br />

beginnings in 1962. The festival was<br />

originally produced by <strong>the</strong> Fine Arts<br />

Guild as part of <strong>the</strong> Jackson Hole Fine<br />

Arts Festival. Local volunteers gave<br />

time, money and energy to put it all toge<strong>the</strong>r.<br />

The first few seasons included<br />

dance, film, visual art and music; venues<br />

included gyms, lodges and lawns.<br />

The festival moved to Teton Village<br />

in 1967, when it was given a rent-free<br />

site for a concert tent, but it soon became<br />

clear <strong>the</strong> program would need<br />

a permanent hall and a full-time music<br />

director. In 1968 <strong>the</strong> festival hired Ling<br />

Tung, a prominent violinist turned conductor,<br />

as music director, and Walk<br />

Festival Hall was built six years later.<br />

Last year <strong>the</strong> festival observed its 50th<br />

anniversary with special dedications<br />

and celebrations.<br />

The festival’s summer season begins<br />

in July and runs well into August<br />

with events scheduled most days of<br />

<strong>the</strong> week. The festival offers many<br />

discounts and special deals. <strong>Group</strong>s<br />

of 12 or more to a single concert receive<br />

a 20% discount off single-ticket<br />

prices. The festival also offers dinner-and-concert<br />

packages.<br />

When not attending festival performances,<br />

visitors to <strong>the</strong> Jackson<br />

Hole area will find plenty to do. The<br />

festival is located in <strong>the</strong> heart of Teton<br />

Village and within walking distance of<br />

lodging, restaurants and shops.<br />

Those interested in <strong>the</strong> history<br />

of fur trapping, mountaineering and<br />

Obtain Wyoming visitor guides and itineraries<br />

and contact group-friendly suppliers directly<br />

at leisuregrouptravel.com/instant-info<br />

The festival orchestra at Walk Festival Hall<br />

pioneer settlements in <strong>the</strong> West can<br />

visit <strong>the</strong> Jackson Hole Museum in<br />

Jackson. Guided walking tours of <strong>the</strong><br />

GRAND TETON MUSIC FESTIVAL historic downtown area are available.<br />

The town square, accented with wooden sidewalks and elk<br />

antler arches, abounds with retail activity. The Jackson Hole<br />

Playhouse, a block from <strong>the</strong> square, offers dinner <strong>the</strong>ater fare.<br />

This summer’s production is The Ballad of Cat Ballou.<br />

The National Museum of Wildlife Art boasts more than<br />

3,000 paintings, sculptures and photos of wildlife. For upclose<br />

views of <strong>the</strong> real thing, groups can embark on half, fulland<br />

multi-day trips with companies like Wildlife Expeditions.<br />

Guided by wildlife biologists, eight-passenger safari-style vehicles<br />

explore Yellowstone and Grand Teton national parks.<br />

JULY 4 – AUGUST 18, 2012<br />

Grand Teton Music Festival has developed a reputation as<br />

one of <strong>the</strong> nation’s most important summer music festivals.<br />

Located in Teton Village at <strong>the</strong> base of Rendezvous<br />

The gate to Grand Teton National Park, open year round,<br />

is right outside Teton Village; admission is valid in both Grand<br />

Teton and Yellowstone. Grand Teton itself has over 200<br />

miles of trails, game fishing, mountain climbing, horseback<br />

Mountain, concerts in Walk Festival Hall allow<br />

riding, wagon rides, and boat and canoe rentals. Yellowstone,<br />

visitors to hike all day and enjoy a world-class<br />

<strong>the</strong> world’s first national park, features <strong>the</strong> iconic hot water<br />

concert at night. Dress is casual and groups are welcome!<br />

geysers and o<strong>the</strong>r geological wonders. It is about two hours<br />

Tues: Free Chamber Music<br />

Wed: Spotlight Concerts—Various Genres<br />

north of Teton Village.<br />

For <strong>the</strong> best in serious music and mountain majesty,<br />

Thur: Musicians’ Choice Chamber Music<br />

groups should give serious consideration to a rhapsodic<br />

Fri/Sat: Festival Orchestra Concerts with Special Guests<br />

adventure in Jackson Hole, Wyoming.<br />

20% GROUP DISCOUNT FOR 12 OR MORE!<br />

<br />

For information on <strong>the</strong> Grand Teton Music Festival, call<br />

307-733-1128 or log on to gtmf.org. LGT<br />

38 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 39


on location: midwest ❖ randy mink<br />

It’s hard to believe that Mall of America is 20 years old this<br />

year. To many of us, <strong>the</strong> mega-mall seems just as fresh as<br />

when it opened in 1992. Twenty years is a real milestone.<br />

A look at some o<strong>the</strong>r tourist favorites in Minnesota also reveals<br />

milestones worth observing. Here are some of <strong>the</strong> most<br />

noteworthy:<br />

SPAM at 75. The Sou<strong>the</strong>rn Minnesota town of Austin,<br />

home of <strong>the</strong> Hormel Foods meat-packing plant, will be in a<br />

festive frame of mind this year as it celebrates 75 years of <strong>the</strong><br />

SPAM brand. Much of <strong>the</strong> hoopla will be across <strong>the</strong> street<br />

from <strong>the</strong> factory at <strong>the</strong> free-admission SPAM Museum, and<br />

Hormel will stage a community festival in July. In animated TV<br />

MINNESOTA<br />

MILESTONES<br />

<strong>Group</strong>-friendly<br />

attractions throughout<br />

<strong>the</strong> state mark<br />

special anniversaries<br />

in 2012<br />

The Pepsi Orange Streak careens<br />

through Nickelodeon Universe, <strong>the</strong><br />

amusement park in Bloomington’s<br />

Mall of America, now in its 20th year.<br />

40 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


commercials you’ll see <strong>the</strong> brand’s first spokescharacter,<br />

Sir Can-A-Lot, as he crusades to “rescue <strong>the</strong> world from<br />

routine meals.”<br />

Manufactured in Austin since 1937, SPAM consists of pork<br />

shoulder, ham trimmings and spices, all cooked and neatly<br />

packaged in that familiar blue-and-yellow pull-tab can. In 1989<br />

SPAM discontinued <strong>the</strong> attached key for twisting off <strong>the</strong> lid, one<br />

of many facts a museum visitor learns from a self-guided tour<br />

or a “SPAMbassador” guide (often a retired Hormel employee).<br />

And did you know that Hawaii residents are <strong>the</strong> most ardent<br />

SPAM fans, annually consuming 11 cans per capita<br />

The SPAM Museum is a wonderland of memorabilia, from<br />

radio jingles and TV commercials to a Monty Python tribute<br />

and a letter from General Dwight Eisenhower recognizing <strong>the</strong><br />

importance of SPAM to his troops during World War II. On a<br />

make-believe production line, you can don a white butcher coat<br />

and race against <strong>the</strong> clock. A 15-minute video chronicles <strong>the</strong><br />

history of SPAM.<br />

The gift shop sells all SPAM varieties, including ones that<br />

might not be in your local store, plus cookbooks, oven mitts, T-<br />

shirts, mouse pads and o<strong>the</strong>r SPAM logo items. The Wall of<br />

SPAM at <strong>the</strong> museum entrance, a great photo backdrop, contains<br />

3,390 empty cans. (spam.com)<br />

Minnesota History Center at 20. This great repository of<br />

all things Minnesota had its grand opening in 1992, <strong>the</strong> same<br />

year as Mall of America. An impressive building located near<br />

<strong>the</strong> Minnesota State Capitol in St. Paul, <strong>the</strong> museum captures<br />

<strong>the</strong> essence of <strong>the</strong> state in interactive displays and videos.<br />

Popular permanent exhibits include Minnesota’s Greatest<br />

Generation, a look at those who grew up during <strong>the</strong> Depression,<br />

came of age during World War II and participated in <strong>the</strong> post-war<br />

boom. Visitors view classic film clips in a 1930s-style movie <strong>the</strong>ater,<br />

get behind <strong>the</strong> counter of a soda fountain from <strong>the</strong> era,<br />

watch a re-creation of a WWII combat flight and join a Rosie <strong>the</strong><br />

Riveter-style assembly line packing ammunition shells.<br />

A temporary exhibit on Depression-era art that adorned<br />

public buildings showcases 56 paintings produced under <strong>the</strong><br />

auspices of <strong>the</strong> federal government’s Public Works of Art Project<br />

for unemployed artists. Organized by <strong>the</strong> Smithsonian’s<br />

American Art Museum, 1934: A New Deal for Artists runs from<br />

June 2 to Sept. 30.<br />

Don’t miss <strong>the</strong> museum’s Wea<strong>the</strong>r Permitting exhibit, which<br />

covers ice fishing, snow shoveling, skiing and dog sledding; a<br />

six-minute show, complete with howling winds, sounds of<br />

breaking glass and recollections of victims, recreates living<br />

through a tornado. (minnesotahistorycenter.org)<br />

Mall of America at 20. After 20 years, <strong>the</strong> nation’s largest<br />

retail and entertainment complex under one roof still reigns<br />

supreme as one of <strong>the</strong> Midwest’s blockbuster attractions. Last<br />

year was a record-setter for <strong>the</strong> Bloomington mall, which reported<br />

a sales increase of 10 percent and welcomed 26 new<br />

tenants; traffic rose by 3.5 percent. Renovations in <strong>the</strong> area<br />

being vacated by long-time anchor Bloomingdale’s and more<br />

new stores are on tap for 2012, not to mention a full slate of<br />

20th anniversary events.<br />

The mall’s Nickelodeon Universe, America’s largest indoor<br />

amusement park, welcomes two new rides that will up <strong>the</strong><br />

scream quotient. On Teenage Mutant Ninja Turtles Shell<br />

Shock, guests are able to control <strong>the</strong>ir seat, which can rotate<br />

wildly like a plane propeller or a gentle teeter-totter, making<br />

no two ride experiences <strong>the</strong> same. The ride is based on <strong>the</strong><br />

new animated television series Teenage Mutant Ninja Turtles,<br />

which will premier later this year on Nickelodeon. O<strong>the</strong>r MOA<br />

fun options include SEA LIFE Minnesota Aquarium, Moose<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 41


on location: midwest ❖<br />

Spoonbridge and Cherry, Minneapolis Sculpture Garden<br />

Source of <strong>the</strong> Mississippi River, Itasca State Park<br />

Explore Minnesota Tourism Photos<br />

Mountain Adventure Golf and a 14-screen movie <strong>the</strong>ater.<br />

Mall of America, located 15 minutes from downtown Minneapolis<br />

and St. Paul, features 520-plus shops that annually<br />

draw more than 42 million visitors, including some four million<br />

international guests. The mall’s Phase II plan calls for up an<br />

additional 5.6 million square feet, with high-end hotel, retail and<br />

medical facilities, including a Radisson Blu hotel opening in<br />

2013. (mallofamerica.com)<br />

Walker Art Center at 85. Established in 1927, <strong>the</strong> Walker<br />

Art Center became <strong>the</strong> first public art gallery in <strong>the</strong> Upper Midwest<br />

and began its focus on contemporary art in <strong>the</strong> 1940s. A<br />

major expansion opened in 2005, and today <strong>the</strong> Walker is one<br />

of <strong>the</strong> nation’s five most-visited modern/contemporary art museums<br />

in <strong>the</strong> U.S. Besides featuring <strong>the</strong> works of major 20th<br />

and 21st century artists, <strong>the</strong> museum is revered for <strong>the</strong> vitality<br />

of its performing arts, film and education programs.<br />

A vital force for bringing new visitors into <strong>the</strong> Walker has<br />

been <strong>the</strong> adjacent Minneapolis Sculpture Garden, which<br />

opened in 1988. Its centerpiece is Claes Oldenburg and Coosje<br />

van Brugen’s Spoonbridge and Cherry, a whimsical symbol of<br />

<strong>the</strong> Twin Cities. Toge<strong>the</strong>r <strong>the</strong> garden and Walker Art Center attract<br />

more than 600,000 visitors a year. (walkerart.org)<br />

MSP Airport’s Terminal 1-Lindbergh at 50. Minneapolis-<br />

St. Paul (MSP) International Airport has come a long way since<br />

opening in 1962 with 24 aircraft gates on two concourses, or<br />

“piers.” Today it has 117 gates on seven concourses. Airlines<br />

carried about 33 million passengers to and from MSP last year,<br />

compared to fewer than 2 million in 1962. On average, some<br />

80,000 people a day now fly through Terminal 1-Lindbergh.<br />

Of <strong>the</strong> seven airlines that served MSP when <strong>the</strong> terminal<br />

opened, only United Airlines still exists. The o<strong>the</strong>rs – Braniff,<br />

Eastern, North Central, Northwest, Ozark and Western – succumbed<br />

to acquisition, merger or liquidation. MSP became a<br />

major hub in 1986 with <strong>the</strong> merger of <strong>the</strong> two largest carriers at<br />

<strong>the</strong> airport, Northwest and Republic, creating <strong>the</strong> world’s fourth<br />

largest airline. Although Delta Air Lines didn’t begin serving <strong>the</strong><br />

Twin Cities until 1984, it became <strong>the</strong> dominant carrier in 2008<br />

when it acquired Northwest Airlines.<br />

Because it was <strong>the</strong> only active terminal at MSP when it<br />

opened for business in 1962, Terminal 1-Lindbergh wasn’t actually<br />

named until 1985, when it was rededicated to famous<br />

Minnesota aviator Charles A. Lindbergh. Naming <strong>the</strong> terminal<br />

had become necessary with <strong>the</strong> introduction of a second terminal<br />

in 1986, <strong>the</strong> Hubert H. Humphrey International Charter<br />

Terminal. A numeric designator was added to both terminal<br />

names in 2010 in an effort to win approval from state and federal<br />

highway officials for signs directing drivers to <strong>the</strong> correct<br />

terminal for <strong>the</strong>ir airline. (mspairport.com)<br />

42 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Fun: ®<br />

Family : Mall of America<br />

has <strong>the</strong> widest variety of entertainment tainment options under one roof,<br />

including <strong>the</strong> largest indoor Nickelodeon ®<br />

<strong>the</strong>me park – Nickelodeon Universe. ®<br />

World-Class Shopping: : 520 stores all in one location with no sales tax on clothing and shoes!<br />

For more information, contact Millie Philipp in Mall of America Tourism at<br />

952.883.8843, mphilipp@mallofamerica.com or visit www.mallofamerica.com<br />

Photo: Mario Testino<br />

Diana:<br />

A Celebration<br />

February 4 - June 10, 2012<br />

An award-winning<br />

exhibition<br />

celebrating <strong>the</strong><br />

life and work of Diana, Princess s of Wales.<br />

Mall of America, Level 4<br />

/MallofAmerica<br />

@MallofAmerica


on location: midwest ❖<br />

Paul Bunyan and Babe <strong>the</strong> Blue Ox, a Bemidji must-see<br />

Hjemkomst replica Viking ship in Moorhead, Minnesota<br />

Explore Minnesota Tourism Photos<br />

Paul Bunyan and Babe at 75. On <strong>the</strong> shores of Lake Bemidji<br />

in downtown Bemidji, <strong>the</strong> Bemidji Tourist Information Center<br />

greets guests with <strong>the</strong> colorful statues of Paul Bunyan and<br />

Babe <strong>the</strong> Blue Ox, a photo opportunity if <strong>the</strong>re ever was one.<br />

Reflecting <strong>the</strong> state’s northwoods heritage, <strong>the</strong> iconic cultural<br />

figures have awed millions of vacationers since 1937<br />

and were added to <strong>the</strong> National Register of Historic Places<br />

in 1988. Made of steel, cement and wood, <strong>the</strong> giant, painted<br />

statues (designed on a three-to-one scale) are touched up<br />

each year before <strong>the</strong> summer tourism season begins. Four<br />

blocks west of <strong>the</strong> mythical lumberjack and his ox is <strong>the</strong> Bemidji<br />

Woolen Mills outlet store, which brims with <strong>the</strong> warm<br />

clo<strong>the</strong>s it’s made for loggers and outdoorsmen since 1920.<br />

The fourth-generation family company makes <strong>the</strong> signature<br />

cotton sweater vests worn by Republican presidential candidate<br />

Rick Santorum. (visitbemidji.com/bemidji/paulbabe.html)<br />

Discovery of Mississippi River Headwaters, 180th anniversary.<br />

For decades European explorers were on <strong>the</strong> quest<br />

to find <strong>the</strong> headwaters of <strong>the</strong> Mississippi River, <strong>the</strong> “Fa<strong>the</strong>r of<br />

Waters.” It was not until 1832 that Anishinabe Indian guide Ozawindib<br />

led British explorer Henry Rowe Schoolcraft to <strong>the</strong><br />

source of <strong>the</strong> river at Lake Itasca in Nor<strong>the</strong>rn Minnesota. The<br />

source was disputed until <strong>the</strong> late 1800s when land surveyor<br />

Jacob Brower proved <strong>the</strong> source and led efforts to preserve <strong>the</strong><br />

remaining pine forest at <strong>the</strong> site through creation of Minnesota’s<br />

first state park, Itasca State Park, in 1891.<br />

Today tourists make pilgrimages to <strong>the</strong> Mississippi River<br />

Headquarters site, where <strong>the</strong> mighty river begins as a humble<br />

stream flowing out of Lake Itasca on its 2,552-mile journey<br />

to <strong>the</strong> Gulf of Mexico. A trail leads from <strong>the</strong> Mary Gibbs Headwaters<br />

Visitor Center to <strong>the</strong> Headwaters Post, a tree trunk<br />

sign that signifies <strong>the</strong> river’s source. Some people wade<br />

across; o<strong>the</strong>rs negotiate <strong>the</strong> neatly placed stepping stones.<br />

(http://dnr.state.mn.us/state_parks/itasca/narrative.html)<br />

Hjemkomst Viking Ship Voyage 30th Reunion. The<br />

Hjemkomst, a replica Viking ship, was built by local history<br />

teacher Robert Asp and his family to prove <strong>the</strong> Vikings could<br />

have sailed to <strong>the</strong> center of <strong>the</strong> North American continent. The<br />

77-foot ship and its story, including a documentary movie about<br />

<strong>the</strong> harrowing 1982 journey from Duluth, Minn. to Bergen, Norway,<br />

are on display at Hjemkomst Center, in Moorhead.<br />

At a 30th reunion celebration on July 21, <strong>the</strong> captain and<br />

crew will discuss <strong>the</strong>ir historic voyage. The museum on that<br />

day launches a special exhibit on <strong>the</strong> event that will run<br />

through 2012. A platform allows visitors to look down into <strong>the</strong><br />

massive oak vessel with 32 sets of oars. Also on <strong>the</strong> grounds<br />

is a full-scale replica of a 12th century Norwegian stave church.<br />

(hjemkomstcenter.com) LGT<br />

44 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


72(;3/25(,10,11(627$<br />

9,6,7:::75$9(/75$'((;3/25(0,11(627$&20<br />

FREE Admission<br />

16,500 square feet<br />

®<br />

of SPAM .<br />

Whoa.<br />

Classic<br />

FREE<br />

Admission!<br />

SPAM ®<br />

Museum<br />

Monday-Saturday 10 AM - 5 PM<br />

Sunday Noon - 5 PM<br />

CLOSED: New Year’s Day,<br />

Easter, Thanksgiving,<br />

Christmas Eve, Christmas Day<br />

Mall of America shoppers enjoy extra savings as<br />

Minnesota does not charge sales tax on clothing.<br />

1101 N. Main St., Austin, MN 55912<br />

800-LUV-SPAM<br />

spam.com<br />

spamgift.com<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 45


on location: nor<strong>the</strong>ast ❖ coley nelson<br />

Curtain<br />

Call<br />

Classics like Hamlet take<br />

<strong>the</strong> stage every summer<br />

at <strong>the</strong> Pennsylvania<br />

Shakespeare Festival.<br />

Dinner shows,<br />

historic <strong>the</strong>aters and<br />

big-time concert venues<br />

provide special evening<br />

options, setting <strong>the</strong><br />

stage for can’t-miss<br />

itineraries<br />

In<br />

Pennsylvania<br />

Lee A. Butz<br />

When it comes to Pennsylvania, most visitors<br />

think immediately about <strong>the</strong> historic sites of<br />

Gettysburg or Philadelphia or <strong>the</strong> chocolate-flavored<br />

attractions Hershey has to offer, but groups<br />

should not rule out <strong>the</strong> Keystone State as a hotspot for entertainment.<br />

With curtains rising in <strong>the</strong>aters across <strong>the</strong> state<br />

for musicals, concerts and dinner shows, tour planners have<br />

countless opportunities to add some razzle-dazzle to <strong>the</strong>ir<br />

itineraries. National headliners, classic Broadway hits, religious<br />

dramas and <strong>the</strong> grandeur of old-time architecture spark<br />

interest among travelers of all ages.<br />

The American Music Theatre in Lancaster features a variety<br />

of original shows and touring concerts in its 1,600-seat<br />

venue. Since opening in 1997, <strong>the</strong> <strong>the</strong>ater has welcomed<br />

Grammy, CMA, Tony and Oscar winners to its stage. Upcoming<br />

shows include Country Classics (May 2-June 30), Frankie<br />

Valli and The Four Seasons (May 17) and The 50’s Dance<br />

Party (July 13). (800-648-4102, amtshows.com)<br />

Sight & Sound Theatre in Lancaster is <strong>the</strong> nation’s largest<br />

faith-based live <strong>the</strong>ater group and hosts nearly 800,000 visi-<br />

46 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Choices range from concerts at Heinz Hall in Pittsburgh to shows like 9 to 5 The Musical at Lancaster’s Dutch Apple Dinner Theatre.<br />

tors each year between its Lancaster and Branson, Mo.<br />

locations. On its impressive 300-foot wrap-around stage, <strong>the</strong><br />

company has performed shows such as Daniel and <strong>the</strong> Lion’s<br />

Den, In <strong>the</strong> Beginning, Ruth and Voices of Christmas. Jonah,<br />

<strong>the</strong> current production, will be running through December. The<br />

story of Jonah features larger-than-life props and an inspiring<br />

musical score. Behind-<strong>the</strong>-scenes tours of <strong>the</strong> <strong>the</strong>ater are<br />

available through October. (800-377-1277, sight-sound.com)<br />

Dutch Apple Dinner Theatre in Lancaster opened its<br />

curtains in 1987 and has been performing classic Broadway<br />

shows like A Chorus Line and Cats ever since. The menu<br />

varies depending on <strong>the</strong> show but includes a buffet of traditional<br />

American cuisine featuring items such as prime rib,<br />

turkey breast and a plethora of desserts. The 2012 season includes<br />

9 to 5 The Musical (through April 28), Annie Get Your<br />

Gun (May 3-June 17), Legally Blonde <strong>the</strong> Musical (June 21-<br />

Aug. 4), A Second Helping: Church Basement Ladies 2 (Sept.<br />

27-Nov. 10) and A Swingin’ Christmas (Nov. 15-Dec. 23). (717-<br />

898-1546, dutchapple.com)<br />

Hershey Theatre in Hershey is a must-see for <strong>the</strong>ater<br />

goers and chocolate lovers in <strong>the</strong> “Sweetest Place on Earth.”<br />

Completed in 1933, <strong>the</strong> <strong>the</strong>ater is rich in history and beautifully<br />

designed. The lobby’s Italian lava rock floors, marble walls and<br />

art-covered ceiling enhance <strong>the</strong> stunning architecture. The<br />

Venice-<strong>the</strong>med auditorium presents shows like Memphis (April<br />

10-15), Mamma Mia (June 26-July 1) and Beauty and <strong>the</strong><br />

Beast (July 24-29). Go behind <strong>the</strong> scenes on <strong>the</strong> “Spotlight<br />

Tour” to see <strong>the</strong> dazzling improvements completed in its recent<br />

restoration. (717-534-3405, hershey<strong>the</strong>atre.com)<br />

Heinz Hall, home of <strong>the</strong> Pittsburgh Symphony Orchestra,<br />

accommodates nearly half a million visitors per year. The<br />

building, originally completed in 1927 as a movie <strong>the</strong>ater<br />

called Loew’s Penn, was renovated and dedicated as Heinz<br />

Hall in 1971. Today <strong>the</strong> <strong>the</strong>ater is used for symphony concerts,<br />

pops concerts, touring Broadway shows and children’s shows.<br />

Its dramatic architecture, sparkling chandeliers and gold-leaf<br />

decoration make it a historical gem. Tours are available by appointment<br />

for groups of 10 or more. (412-392-4900, pittsburghsymphony.org)<br />

Verizon Hall, Perelman Theater and Innovation Studios toge<strong>the</strong>r<br />

make up <strong>the</strong> Kimmel Center for <strong>the</strong> Performing Arts<br />

in Philadelphia. What began as two separate projects under<br />

<strong>the</strong> direction of <strong>the</strong> Philadelphia Orchestra and former Mayor<br />

Ed Rendell merged to create a vision for a center hosting orchestra<br />

concerts, ballets and <strong>the</strong>ater productions. To celebrate<br />

its 10th anniversary, <strong>the</strong> Kimmel Center has added several<br />

<strong>Group</strong>s can take a behind-<strong>the</strong>-scenes tour at historic Hershey Theatre and enjoy biblical epics at Sight & Sound Theatre in Lancaster.


on location: nor<strong>the</strong>ast ❖<br />

ONLINE EXCLUSIVE: Hershey Gardens in ChocolateTown U.S.A. is celebrating<br />

its 75th anniversary. Read about it at http://leisuregrouptravel.comp=26723.<br />

new features including dinner and a show. <strong>Group</strong>s can dine<br />

on-site and enjoy cuisine catered by renowned chef Wolfgang<br />

Puck. (215-790-5800, kimmelcenter.org)<br />

A <strong>the</strong>ater company from DeSales University performs <strong>the</strong><br />

Pennsylvania Shakespeare Festival on <strong>the</strong> campus in Center<br />

Valley each year. The summer festival runs from <strong>the</strong> end of<br />

May to <strong>the</strong> beginning of August and produces Shakespeare<br />

shows plus mainstream musical <strong>the</strong>ater productions and children’s<br />

shows. Productions this season include: Snow White<br />

and <strong>the</strong> Seven Dwarfs (June 1-Aug. 4), Sweeney Todd (June<br />

Lancaster’s Sight & Sound presents <strong>the</strong> best in Christian <strong>the</strong>ater.<br />

Book <strong>Group</strong> Tickets NOW for <strong>the</strong> 2012–2013 Season.<br />

Giselle<br />

Balanchine / Wheeldon / Tharp<br />

A Midsummer Night’s Dream<br />

Carnival of <strong>the</strong> Animals with Ballo Della Regina<br />

and Stravinsky Violin Concerto<br />

Forsy<strong>the</strong> & Kylián<br />

Call today for <strong>the</strong> BEST seats at <strong>the</strong> BEST price!<br />

215.587.6921 or abackman@paballet.org<br />

13-July 1) and Much Ado about Nothing (July 11-Aug. 5).<br />

Performances take place in one of <strong>the</strong> two indoor <strong>the</strong>aters,<br />

but <strong>the</strong> company recommends your group come early to enjoy<br />

fresh air and music on <strong>the</strong> green. (610-282-9455, pashakespeare.org)<br />

Nestled in <strong>the</strong> mountaintops of <strong>the</strong> Poconos resort town<br />

of Jim Thorpe, Penn’s Peak is an ideal spot for all types of<br />

concerts. The venue overlooks <strong>the</strong> Appalachian Mountains,<br />

and on-site Roadie’s restaurant serves classic American<br />

cuisine. Musical groups coming to Penn’s Peak this season<br />

include Beatlemania Now (May 3-4), <strong>the</strong> Harry James<br />

Orchestra (May 23-24), The Diamonds (June 6-7) and The<br />

Swing Dolls (October 23-24). The venue hosts luncheon<br />

shows, evening concerts and special <strong>the</strong>med nights for concert-goers.<br />

(866-605-7325, pennspeak.com)<br />

The Station Dinner Theatre, originally a 1922 train car, is<br />

located in Erie. It is home of <strong>the</strong> original Canterbury Festival,<br />

<strong>the</strong> longest-running medieval dinner <strong>the</strong>ater in <strong>the</strong> country<br />

and features a wide array of musical comedies <strong>the</strong>med<br />

around Wild West, Roaring ’20s and ’50s<br />

Jukebox Hop. Performances for 2012<br />

include: The Chicago Speakeasy (May),<br />

Not Now, Darling! (June) and The Carol<br />

Burnett Show (July). (814-864-2022,<br />

canterburyfeast.com)<br />

Whe<strong>the</strong>r <strong>the</strong> audience ends up laughing,<br />

crying or singing along, Pennsylvania’s<br />

<strong>the</strong>ater scene is sure to impress your<br />

group. LGT<br />

Obtain Pennsylvania visitor guides and itineraries<br />

and contact group-friendly suppliers directly<br />

at leisuregrouptravel.com/instant-info<br />

48 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


0Top<br />

Iconic Sights of New York City<br />

New York City abounds with all kinds of<br />

nooks and crannies that entice <strong>the</strong><br />

curious. From offbeat museums,<br />

unusual tours and vestpocket parks to ethnic<br />

enclaves and neighborhood pizza joints, <strong>the</strong><br />

streets of Manhattan, Brooklyn and o<strong>the</strong>r<br />

boroughs beckon <strong>the</strong> inquisitive wayfarer with<br />

hidden gems. For <strong>the</strong> city lover, New York is an<br />

endless feast, a place with countless pleasures,<br />

enough to last a lifetime.<br />

But if you’re taking a group of fledging travelers<br />

to <strong>the</strong> Big Apple, you have to concentrate on<br />

<strong>the</strong> obvious—those iconic, must-see sights<br />

known around <strong>the</strong> world, locales that are part of<br />

our national vocabulary, <strong>the</strong> stuff of travel posters<br />

and calendars. There’s nothing like that initial<br />

glimpse of <strong>the</strong> Statue of Liberty or plugging in to<br />

<strong>the</strong> electricity of Times Square for <strong>the</strong> first time.<br />

Here we offer a sampling of popular sights<br />

that define New York City for <strong>the</strong> wide-eyed<br />

tourist.<br />

By Randy Mink<br />

EMPIRE<br />

STATE<br />

BUILDING<br />

The mighty 102-story<br />

landmark reigns supreme on<br />

<strong>the</strong> Manhattan skyline 81<br />

years after its completion.<br />

Enjoy 360-degree views from<br />

<strong>the</strong> outdoor promenade of<br />

<strong>the</strong> 86th floor observatory.<br />

(esbnyc.com)<br />

RADIO CITY<br />

MUSIC HALL<br />

The 6,200-seat Art Deco <strong>the</strong>ater<br />

is <strong>the</strong> home of <strong>the</strong> high-kicking<br />

Rockettes and The Christmas<br />

Spectacular. Take <strong>the</strong> one-hour<br />

“Stage Door Tour” for a behind<strong>the</strong>-scenes<br />

peek of <strong>the</strong> 1932<br />

landmark. (radiocity.com)<br />

50 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


GRAND CENTRAL<br />

TERMINAL<br />

A beehive of activity in midtown<br />

Manhattan for almost a century,<br />

<strong>the</strong> world’s largest train station<br />

is one of New York’s grandest<br />

public spaces. Self-guided<br />

audio tours are available.<br />

(grandcentralterminal.com)<br />

NATIONAL<br />

SEPTEMBER11<br />

MEMORIAL<br />

An eight-acre expanse of trees<br />

and water, New York’s newest<br />

must-see occupies <strong>the</strong> site of<br />

<strong>the</strong> World Trade Center towers<br />

that collapsed after <strong>the</strong> terrorist<br />

attacks of Sept. 11, 2001.<br />

(national911memorial.org)<br />

TIMES<br />

SQUARE<br />

CENTRAL<br />

PARK<br />

The throbbing pulse of New<br />

York is most evident amid <strong>the</strong><br />

sea of electric billboards here<br />

at <strong>the</strong> “Crossroads of <strong>the</strong><br />

World.” To many visitors,<br />

Times Square is New York.<br />

(timessquarenyc.org)<br />

A cherished resource, this<br />

escape hatch in <strong>the</strong> middle<br />

of Manhattan encompasses<br />

more than 800 acres of woods,<br />

lawns and meandering paths.<br />

Walk, bike, hop a horse<br />

carriage or rent a rowboat.<br />

(centralparknyc.org)<br />

ROCKEFELLER<br />

CENTER<br />

CONEY<br />

ISLAND<br />

Take <strong>the</strong> NBC Studios tour, watch<br />

The Today Show from Rockefeller<br />

Plaza and ascend 70 floors to<br />

Top of <strong>the</strong> Rock in <strong>the</strong> 70-story<br />

GE Building. Magical winter highlights:<br />

<strong>the</strong> Christmas tree and ice<br />

rink. (rockefellercenter.com)<br />

Soak in beach, boardwalk and<br />

amusement park nostalgia at<br />

this Brooklyn crowd-pleaser.<br />

Enjoy classic rides like <strong>the</strong><br />

Cyclone coaster and Wonder<br />

Wheel. Have a hot dog at <strong>the</strong><br />

original Nathan’s Famous.<br />

(lunaparknyc.com,<br />

wonderwheel.com,<br />

nathansfamous.com)<br />

STATUE<br />

OF LIBERTY<br />

BROOKLYN<br />

BRIDGE<br />

A beacon of freedom for<br />

generations of immigrants who<br />

arrived in New York Harbor, this<br />

colossal figure remains a symbol<br />

not only of New York but of<br />

America. Liberty Island ferries<br />

depart from Lower Manhattan’s<br />

Battery Park. (nps.gov.stli)<br />

A walk across this 19th<br />

century engineering marvel<br />

spanning <strong>the</strong> East River is a<br />

quintessential New York<br />

experience affording views of<br />

harbor traffic, Liberty Island<br />

and Manhattan’s financial<br />

district.<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 51


on location: nor<strong>the</strong>ast ❖ randy mink<br />

As warmer wea<strong>the</strong>r hits <strong>the</strong> streets of little old New York,<br />

<strong>the</strong> Broadway <strong>the</strong>ater scene promises to be red-hot, offering<br />

tour groups a dizzying array of choices.<br />

This spring, in fact, will be “<strong>the</strong> busiest season I ever could<br />

have imagined,” said Dennis Martin, director, group sales programs,<br />

Broadway.com/<strong>Group</strong>s. “When one show closes, no<br />

more than a day and half goes by before ano<strong>the</strong>r moves in.”<br />

Martin said not a single <strong>the</strong>ater—Broadway has 40 of<br />

’em—will be empty by <strong>the</strong> end of April, <strong>the</strong> deadline for shows<br />

to open if <strong>the</strong>y want to be considered for a Tony Award this<br />

June. At least seven new musicals, plus revivals and some<br />

exciting plays with big-name stars, are in <strong>the</strong> mix.<br />

Martin says <strong>the</strong> musicals to watch are:<br />

Jesus Christ Superstar. The Stratford Shakespeare Festival’s<br />

new interpretation of <strong>the</strong> classic rock opera by Andrew<br />

Lloyd Webber and Tim Rice, one of <strong>the</strong> most popular musicals<br />

of all time, just opened at <strong>the</strong> Neil Simon Theatre.<br />

Evita. A new production of Webber and Rice’s legendary<br />

show won critical acclaim when it premiered in London in 2006.<br />

Superstar Ricky Martin and its London original star, Argentine<br />

actress Elena Roger, head up a cast that includes Tony Award<br />

winner Michael Cerveris. The first-ever Broadway revival of Evita<br />

From cutting-edge<br />

productions to<br />

revivals of old<br />

favorites, New York<br />

City stages offer<br />

groups a tempting<br />

spring and summer<br />

calendar<br />

BROADWAYBOOM<br />

52 April 2012<br />

Spider-Man Turn Off <strong>the</strong><br />

Dark, a mind-blowing<br />

<strong>the</strong>atrical adventure,<br />

continues to create buzz<br />

on Broadway.<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


ONLINE EXCLUSIVE: See <strong>the</strong> article on Manhattan’s budget-friendly<br />

Apple Core Hotels at http://leisuregrouptravel.com/p=26095.<br />

All 40 Broadway<br />

<strong>the</strong>aters, most<br />

of <strong>the</strong>m on streets<br />

off Times Square,<br />

will have tenants<br />

this spring.<br />

Angela Lansbury, Candice Bergen and Eric McCormack of television’s<br />

Will and Grace.<br />

O<strong>the</strong>r Martin recommendations opening in April are End of<br />

<strong>the</strong> Rainbow, a drama with music about <strong>the</strong> final months of<br />

Judy Garland, and for younger audiences, Peter and <strong>the</strong> Starcatcher,<br />

a prequel to <strong>the</strong> tale of Peter Pan.<br />

Disney Theatrical <strong>Group</strong>’s The Lion King, <strong>the</strong> seventh<br />

longest-running musical in Broadway history, opened in<br />

opens April 5 at <strong>the</strong> Marquis Theatre.<br />

Ghost The Musical. Bruce Joel Rubin<br />

has adapted his Academy Award-winning<br />

original screenplay for <strong>the</strong> stage. The score<br />

includes <strong>the</strong> iconic song “Unchained<br />

Melody,” performed in <strong>the</strong> 1990 film by The<br />

Righteous Bro<strong>the</strong>rs. The new musical opens<br />

April 23 at <strong>the</strong> Lunt-Fontanne Theatre.<br />

Nice Work If You Can Get It. Two-time<br />

Tony Award winner Mat<strong>the</strong>w Broderick<br />

(The Producers) and three-time Tony nominee<br />

Kelli O’Hara (South Pacific) star in<br />

this brand-new Gershwin musical comedy,<br />

a song-and-dance spectacular set in <strong>the</strong><br />

Roaring ’20s. Songs include “But Not for<br />

Me,” “Let’s Call <strong>the</strong> Whole Thing Off” and<br />

“I’ve Got a Crush on You.” It opens April 24<br />

at <strong>the</strong> Imperial Theatre.<br />

Spider-Man Turn Off <strong>the</strong> Dark, Priscilla<br />

Queen of <strong>the</strong> Desert and Sister Act—hot<br />

new musicals that opened last spring—continue<br />

to pack in <strong>the</strong> crowds, Martin said.<br />

How to Succeed in Business Without Really<br />

Trying, which debuted last spring with<br />

Daniel Radcliffe (of Harry Potter fame), now<br />

stars Nick Jonas (of <strong>the</strong> Jonas Bro<strong>the</strong>rs) and<br />

Beau Bridges.<br />

The must-see new comedy, Martin said,<br />

is One Man, Two Guvnors. The National<br />

Theatre of Great Britain’s production, laced<br />

with low-brow British humor, is “wet-yourpants<br />

funny.” It opens April 18 at <strong>the</strong> Music<br />

Box Theatre.<br />

Revivals of three classic plays also are<br />

creating Broadway buzz, according to Martin.<br />

They are Death of a Salesman, starring<br />

Philip Seymour Hoffman; A Streetcar Named<br />

Desire; and Gore Vidal’s The Best Man, a<br />

political drama starring James Earl Jones,<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 53


Hot tickets this summer: Cirque du Soleil’s surreal Zarkana at Radio City Music Hall and <strong>the</strong> wild musical Priscilla Queen of <strong>the</strong> Desert.<br />

Jeremy Daniel, Richard Termine Costume:<br />

Alan Hranitelj ©2011 Cirque du Soleil<br />

on location: nor<strong>the</strong>ast ❖<br />

November of 1997 and is still going strong. Only Phantom of<br />

<strong>the</strong> Opera, which opened in 1988, and Chicago (1996) have<br />

been on Broadway longer than The Lion King. O<strong>the</strong>r long-running<br />

current shows: Mamma Mia (2001), Wicked (2003) and<br />

Jersey Boys (2005). Disney’s Mary Poppins, now in its sixth<br />

year, also continues to be a group favorite.<br />

One of New York’s hottest tickets this summer will be Cirque<br />

du Soleil’s Zarkana. Running from June 6 through Sept. 2, <strong>the</strong><br />

acrobatic spectacle returns to Radio City Music Hall after a triumphant<br />

2011 premiere season that drew more than 500,000<br />

people. With a cast of 75 international artists, <strong>the</strong> rock opera<br />

blends circus arts with <strong>the</strong> surreal to create a world where<br />

physical virtuosity rubs shoulders with <strong>the</strong> bizarre, a slightly<br />

twisted fantasy universe where, little by little, chaos and craziness<br />

give way to festivity and love.<br />

The story follows Zark, a magician who has lost his powers—and<br />

<strong>the</strong> love of his life—in an abandoned <strong>the</strong>ater populated<br />

by a motley collection of off-<strong>the</strong>-wall characters and<br />

incomparable acrobats. He runs into <strong>the</strong> Mutants, four sirens<br />

as sinister as <strong>the</strong>y are fabulous, who are determined to divert<br />

him from his quest. Zarkana has been playing Moscow’s Kremlin<br />

State Palace Theatre and moves to Las Vegas this fall.<br />

Blue Man <strong>Group</strong>, <strong>the</strong> long-running Off-<br />

Broadway hit, continues to dazzle groups<br />

at New York’s Astor Palace Theatre and<br />

just introduced new material in March. New<br />

passages include Blue Men interacting with<br />

“GiPads,” a perceptive look at contemporary<br />

communication vehicles, and a pulsating<br />

new finale featuring an original music<br />

score. Much of <strong>the</strong> new content is from <strong>the</strong><br />

company’s larger-scale productions,<br />

adapted for use in <strong>the</strong> intimate venues.<br />

“We like to call it ‘alternative Broadway’—<br />

a syn<strong>the</strong>sis of our intimate Off-Broadway<br />

roots with <strong>the</strong> spectacle we created for our<br />

larger shows,” said Chris Wink, who cofounded<br />

Blue Man <strong>Group</strong> with Phil Stanton<br />

and Matt Goldman.<br />

Stanton said, “Many of our audience’s<br />

favorite passages, including ‘Paint Drumming’<br />

and ‘Gum Balls/Marshmallows’, will<br />

continue to be a part of <strong>the</strong> production. And<br />

yes, <strong>the</strong> first few rows still will need to wear<br />

ponchos.” LGT<br />

NEW YORK BOSTON CHICAGO LAS VEGAS ORLANDO NATIONAL TOUR<br />

1.800.BLUEMAN BLUEMAN.COM<br />

Appearing exclusively at sea onboard<br />

Obtain New York visitor guides and itineraries<br />

and contact group-friendly suppliers directly<br />

at leisuregrouptravel.com/instant-info<br />

54 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


on location: west ❖ marty sarbey de souto, ctc<br />

California may be known for lots of things—Hollywood<br />

and <strong>the</strong> movies, <strong>the</strong> Gold Rush, Golden Gate Bridge,<br />

beaches and breathtaking Pacific views, Silicon Valley, <strong>the</strong> intellectual<br />

centers of Stanford and Berkeley, and much more.<br />

But perhaps it is not as well known as it should be for its wealth<br />

of historic homes and gardens. These sites reflect <strong>the</strong> rich history<br />

of <strong>the</strong> state and unique tastes of former owners, whe<strong>the</strong>r<br />

<strong>the</strong>y were community leaders, gold prospectors or an occasional<br />

bordello madam.<br />

Let’s take a look at a handful of <strong>the</strong> many possible visits that<br />

could be included in <strong>the</strong> next itinerary you develop to California.<br />

It might be a garden here or an unusual home <strong>the</strong>re, sprinkled<br />

in a standard tour. Or, it could be a specialty tour featuring<br />

a number of homes and gardens for your local garden club or<br />

women’s group looking for an entire trip designed around this<br />

focus. Here are a few of <strong>the</strong> many possibilities:<br />

FILOLI, Woodside. If you remember <strong>the</strong> ‘80s, you may remember<br />

this house as <strong>the</strong> Carrington Mansion in <strong>the</strong> popular<br />

TV series Dynasty. Home for nearly 20 years to William Bowers<br />

Bourn II, owner of one of California’s richest gold mines, <strong>the</strong> estate<br />

got its name by combining <strong>the</strong> first two letters from his credo:<br />

“Fight for a just cause; Love your fellow man; Live a good life.”<br />

Located about 25 miles south of San Francisco, it’s set in 16<br />

acres of formal gardens surrounded by a 654-acre estate. The<br />

gardens were laid out in 1917-1922 by horticulturist Isabella<br />

Worn, who designed <strong>the</strong> plantings and fixed <strong>the</strong> original color<br />

scheme, supervising <strong>the</strong> garden’s maintenance for 35 years.<br />

Following <strong>the</strong> death of <strong>the</strong> Bourns in 1936, it was bought by<br />

Matson Navigation heir Lurline Matson Roth. Her contribution<br />

was <strong>the</strong> impressive collection of camellias, rhododendrons<br />

and azaleas as well as <strong>the</strong> screened-in teahouse and serene<br />

swimming pool.<br />

Homes&<br />

Historic<br />

Gardens<br />

of california<br />

Architectural gems spotlight <strong>the</strong> Golden State’s glorious past<br />

Formal gardens grace<br />

Filoli, south of San Francisco.<br />

Inset photo: Hearst Castle<br />

at San Simeon.


on location: west ❖<br />

ONLINE EXCLUSIVE: Check out <strong>the</strong> attractions in Orange<br />

County, Calif. Log on to http://leisuregrouptravel.comp=26672.<br />

A visit might be paired with o<strong>the</strong>r sites south of San Francisco<br />

such as Stanford University in Palo Alto or even fur<strong>the</strong>r<br />

south to <strong>the</strong> Carmel/Monterey area. (filoli.org)<br />

MARSTON HOUSE MUSEUM AND GARDENS, San Diego.<br />

This house is known as one of California’s best examples of<br />

<strong>the</strong> Arts and Crafts movement, built in 1905 for local civic leaders<br />

George and Anne Marston. The movement denoted a style<br />

of architecture, interior design and decorative arts prevalent in<br />

<strong>the</strong> period 1910-1925.<br />

Inspired by <strong>the</strong> writings of John Ruskin, <strong>the</strong> Arts and<br />

Crafts movement expressed a reaction to <strong>the</strong> mechanization<br />

of <strong>the</strong> Industrial Revolution with its speedy assembly line<br />

construction. It idealized <strong>the</strong> craftsman taking pride in his<br />

personal handiwork and often featured rooms and furniture<br />

deliberately rustic, unfinished and referred to as “cottagey.”<br />

Surface texture was admired in ordinary materials such as<br />

stone and tiles. The house is surrounded by five acres of<br />

rolling lawns, manicured formal gardens and rustic canyon<br />

gardens. (marstonhouse.org)<br />

McELROY OCTAGON HOUSE, San<br />

Francisco. A unique eight-sided, cupolatopped<br />

house dating back to 1861, it’s one<br />

of 68 octagon houses built in <strong>the</strong> United<br />

States before <strong>the</strong> Civil War and included<br />

on <strong>the</strong> U.S. National Register of Historic<br />

Places. Those who chose to build a<br />

house in this shape believed that living in<br />

an octagonal home resulted in a longer,<br />

healthier life.<br />

Now a museum under <strong>the</strong> auspices of<br />

<strong>the</strong> National Society of Colonial Dames of<br />

America, it contains a variety of documents<br />

from Colonial and early American history,<br />

including one signed by 54 of <strong>the</strong> 56<br />

signers of <strong>the</strong> Declaration of Independence.<br />

It also showcases decorative arts from <strong>the</strong><br />

Colonial and Federal periods. (Phone: 415-<br />

441-7512)<br />

KIMBERLY CREST HOUSE AND<br />

GARDENS, Redlands. Built in 1897, this is<br />

a three-story French chateau-style Victorian<br />

mansion. John Kimberly, co-founder of Kimberly-Clark<br />

paper company, purchased <strong>the</strong><br />

home to escape Wisconsin winters. The<br />

surrounding gardens were created in 1909,<br />

complete with statuary and koi ponds, are<br />

examples of <strong>the</strong> Italian style, so popular at<br />

<strong>the</strong> turn of <strong>the</strong> 20th century.<br />

The home has a French Revival parlor<br />

with gilt furniture and silk damask wall coverings.<br />

Lily ponds feature radiant koi as well<br />

as vivid red, pink and yellow lilies.<br />

Kimberly’s daughter challenged <strong>the</strong> city<br />

to raise <strong>the</strong> funds to purchase 39 acres surrounding<br />

<strong>the</strong> property and turned it into a<br />

botanical park, which she bequea<strong>the</strong>d as<br />

today’s Prospect Park. (kimberlycrest.org)<br />

56 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


Rooms like <strong>the</strong> library at Hearst Castle and kitchen of <strong>the</strong> Marston House in San Diego offer intimate peeks into <strong>the</strong> California’s past.<br />

California <strong>Travel</strong> and Tourism Commission/Blaise<br />

HEARST CASTLE, San Simeon. If <strong>the</strong> phrase “A man’s<br />

home is his castle” ever had meaning, Hearst Castle must be <strong>the</strong><br />

ultimate example in <strong>the</strong> United States. And 36 million visitors<br />

since it first opened to <strong>the</strong> public in 1958 will attest to its grandeur<br />

and unique contribution to America’s house and garden scene.<br />

Located high on a hill overlooking <strong>the</strong> Pacific midway between<br />

San Francisco and Los Angeles, it was <strong>the</strong> brainchild of<br />

publishing magnate William Randolph Hearst and <strong>the</strong> work of<br />

prolific Berkeley architect Julia Morgan.<br />

The Hearst Castle project developed over years as Hearst’s<br />

palace where he and his mistress, Marion Davies, entertained<br />

vacationing guests such as Charlie Chaplin, Winston Churchill<br />

and a young John F. Kennedy. The hillside complex includes 41<br />

fireplaces, 25 grand guestrooms, 25 upstairs suites, 25 cottages<br />

and kitchens, a 4,000-book library and entire<br />

rooms of artwork from European castles. But<br />

<strong>the</strong> centers of attraction are <strong>the</strong> two stunning<br />

swimming pools: <strong>the</strong> outdoor Neptune pool<br />

and indoor tiled Roman pool decorated with<br />

eight statues of Roman gods.<br />

First-time visitors are well advised to take<br />

<strong>the</strong> “Grand Rooms Museum Tour” as it has<br />

<strong>the</strong> least stairs to climb up and down (106).<br />

There are three o<strong>the</strong>r tours including an unusual<br />

evening tour offered at times. Tour<br />

planners should be sure to check with management<br />

regarding walking and steps.<br />

(hearstcastle.org)<br />

LACHRYMA MONTIS, Sonoma State<br />

Historic Park. This was <strong>the</strong> home of General<br />

Mariano Guadalupe Vallejo, commander of<br />

<strong>the</strong> nor<strong>the</strong>rn Mexico frontier, founder of <strong>the</strong><br />

Pueblo of Sonoma and a member of <strong>the</strong> first<br />

Constitutional Convention of California.<br />

Built in 1850-51, it was known as Chiucuyem<br />

(Crying Mountain) by <strong>the</strong> local Indians,<br />

which Vallejo renamed to <strong>the</strong> rough<br />

Latin equivalent “Tears of <strong>the</strong> Mountain.” Its<br />

name was derived from <strong>the</strong> springs that<br />

now are <strong>the</strong> source of Sonoma’s water<br />

supply. The two-story wood frame home, built in historic<br />

Carpenter Gothic Victorian style, features twin porches,<br />

dormer windows, a marble fireplace and European crystal<br />

chandeliers.<br />

A visit may be combined into an interesting day with a tasting<br />

at one or more of Sonoma’s well-known wineries and time<br />

to browse <strong>the</strong> attractive shops surrounding <strong>the</strong> downtown<br />

plaza. Also include a visit to <strong>the</strong> Mission San Francisco Solano<br />

de Sonoma, <strong>the</strong> last and most nor<strong>the</strong>rn of <strong>the</strong> 21 Franciscan<br />

missions, located on <strong>the</strong> nor<strong>the</strong>ast corner of <strong>the</strong> plaza. A second<br />

day could be added to include Jack London country, nearby<br />

Napa with its tony restaurants and perhaps adjoining Yountville<br />

and St. Helena for elegant shopping. (parks.ca.gov/page_id<br />

=22773) LGT<br />

Sande Lollis<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 57


On Marketing<br />

Enhance Your Business<br />

With <strong>the</strong> Newest Technology<br />

This columN iN ThE February<br />

2012 issue kicked off <strong>the</strong> New Year<br />

with a few simple, cost-effective, technology-based<br />

travel marketing ideas.<br />

It was determined a good website is<br />

essential if you’re going to keep up with<br />

today’s tech-savvy traveler. Realizing<br />

that web search engines like fresh,<br />

new content it was determined regular<br />

additions to your site are indispensable.<br />

And thoughts were shared on how to<br />

have your website visitors interact<br />

through video views and e-newsletter<br />

sign-ups.<br />

There certainly was a ton of good<br />

business done “back in <strong>the</strong> day” with<br />

catalogs, flyers and brochures. Continue<br />

those tried-and-proven methods<br />

if <strong>the</strong>y are working for you. However,<br />

keep <strong>the</strong> toolbox unlocked and look at<br />

Spring Ahead to Our<br />

JUNE ISSUE<br />

• Washington State<br />

• North Dakota<br />

• Washington, DC<br />

• West Virginia<br />

• Montana<br />

• Iowa<br />

• Delaware<br />

• Sightseeing Cruises<br />

• Scenic Railroads<br />

• Canada/South Pacific<br />

• <strong>Group</strong> Itinerary Planning Guide<br />

See our page-flip edition & past issues at<br />

<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com<br />

We can help showcase your business<br />

to groups. Call us 630.794.0696 or<br />

advertising@ptmgroups.com<br />

<strong>the</strong> newer technology. Some will work<br />

handsomely with what you are already<br />

doing. Here are a few to consider:<br />

1marry your marketing materials<br />

and QR codes. Here’s a great<br />

way to combine <strong>the</strong> new with <strong>the</strong> tried<br />

and true. QR codes are those little<br />

squares with all <strong>the</strong> squiggly black<br />

designs. It’s barcode technology and<br />

can easily be added to any marketing<br />

piece. Most printers, graphic designers<br />

and video producers can handle <strong>the</strong><br />

task. Potential clients with a smartphone<br />

can scan <strong>the</strong> code and link to<br />

your web page with offer details, an<br />

informative video or a testimonial. That<br />

web page can provide considerably<br />

more information than a single-sheet<br />

flyer. Of course, <strong>the</strong> video has that<br />

wonderful ability to demonstrate.<br />

2<br />

mobile marketing is coming to<br />

tour & travel. There’s more to<br />

mobile marketing than presenting a QR<br />

Code and driving customer/prospect<br />

traffic to an online spot of your choice.<br />

The United States is moving towards<br />

having as many mobile phone subscriptions<br />

as <strong>the</strong>re is population. In most<br />

major cities <strong>the</strong>re are more households<br />

without landlines than <strong>the</strong>re are with<br />

<strong>the</strong> traditional telephone service. The<br />

opportunities in <strong>the</strong> travel business are<br />

endless. Consider Bluetooth proximity<br />

marketing. Suppliers at a tradeshow/<br />

marketplace blast a message to all<br />

Bluetooth-enabled phones promoting<br />

a special at <strong>the</strong>ir booth or seminar. At<br />

that same marketplace a tour operator<br />

looking to partner with ano<strong>the</strong>r operator<br />

may send out that very message.<br />

❖ dave bodle<br />

3<br />

leverage suppliers wisely.<br />

One of <strong>the</strong> biggest assets that<br />

tour operators can add to <strong>the</strong>ir toolbox<br />

is a supplier that can help market a<br />

tour to <strong>the</strong>ir destination. The majority<br />

of CVBs and tourism offices will have<br />

footage that <strong>the</strong>y can edit to fit just<br />

about any possible visit to <strong>the</strong>ir area.<br />

That’s exactly what you’ll need on<br />

<strong>the</strong> QR Code-to-website video link. Of<br />

course, one of <strong>the</strong> best assets a supplier<br />

can have in <strong>the</strong> marketing toolbox<br />

is just such a video. Photographs<br />

will always have a place, but video is<br />

becoming increasingly important.<br />

You can sense my excitement for<br />

<strong>the</strong> new technology and how it will<br />

impact <strong>the</strong> tour & travel segment. I’m<br />

all about partnerships and programs<br />

that blend <strong>the</strong> proven with something<br />

new that will enhance results. New<br />

technology offers just such an opportunity.<br />

On <strong>the</strong> o<strong>the</strong>r hand, some of <strong>the</strong><br />

new technology-based opportunities<br />

simply do not work for me and I wonder<br />

about <strong>the</strong>ir return on investment. If<br />

you’re not a writer, why waste your<br />

time maintaining a blog What good is<br />

Twitter if you’re limited to a set number<br />

of characters Who hasn’t lost interest<br />

in Facebook and <strong>the</strong> absolute drivel<br />

that’s mixed with a few posts of<br />

substance<br />

The simplest way of looking at <strong>the</strong><br />

new marketing technologies is remembering<br />

who brought you to <strong>the</strong> dance,<br />

but realizing a look around <strong>the</strong> dance<br />

hall really doesn’t hurt.<br />

Contact Dave at 843-712-1140<br />

or email dbodle@sc.rr.com.<br />

58 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com


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