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APRIL 2012<br />
A Premier Tourism Marketing publication<br />
www.leisuregrouptravel.com
COVER STORY<br />
VOL.22, NO. 2 • APRIL 2012<br />
c o n t e n t s<br />
COVER STORY<br />
52 Broadway Boom by randy mink<br />
new york city stages offer groups a spring and summer calendar<br />
filled with cutting-edge fare and much-anticipated revivals.<br />
FEATURES<br />
18 The Essential Costa Rican Nature Experience<br />
by lance harrell<br />
21 Switzerland Attracts Religious <strong>Travel</strong> <strong>Group</strong>s<br />
by don heimburger<br />
26 Sou<strong>the</strong>rn Mansions by dave bodle<br />
36 Music in <strong>the</strong> Mountains by manny vega<br />
40 Minnesota Milestones by randy mink<br />
46 Curtain Call in Pennsylvania by coley nelson<br />
50 10 Top Iconic Sights of New York City by randy mink<br />
55 Historic Homes & Gardens of California<br />
by marty sarbey de souto<br />
52<br />
COLUMNS<br />
6 On My Mind<br />
by jeff gayduk<br />
8 On Tour<br />
by marty sarbey de souto<br />
10 On Reunions<br />
by edith wagner<br />
12 On <strong>the</strong> Record<br />
58 On Marketing<br />
by dave bodle<br />
ON THE COVER:<br />
Cirque du Soleil’s Zarkana<br />
(Jeremy Daniel, Richard Termine Costume:<br />
Alan Hranitelj ©2011 Cirque du Soleil)<br />
21<br />
SWITZERLAND
ON LOCATION<br />
NUMBER<br />
CRUNCHING<br />
While normally behind<br />
<strong>the</strong> scenes heading up<br />
<strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong>’s<br />
art department,<br />
Production Director<br />
Rob Wyszkowski spread<br />
his wings on a recent trip<br />
to <strong>the</strong> Grand Canyon.<br />
6,400<br />
Windows in <strong>the</strong><br />
Empire State Building<br />
WHAT’S ONLINE<br />
EXTRA, EXTRA,<br />
READ ALL ABOUT IT!<br />
many articles in leisure group travel<br />
feature an “Online Exclusive” tab<br />
directing readers to a story that appears<br />
only on our website. <strong>the</strong>se “extras” expand<br />
on <strong>the</strong> subject in print or cover o<strong>the</strong>r<br />
destinations in <strong>the</strong> same region. we always<br />
have much more to tell you than space<br />
allows, so watch for “Online Exclusive”<br />
icons and log on to <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com.<br />
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ELEVATING SEARCH<br />
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7<br />
Active volcanoes<br />
in Costa Rica<br />
41<br />
Fireplaces in<br />
Hearst Castle<br />
70,000<br />
Population of<br />
St. Gallen, Switzerland<br />
13,770<br />
Height in feet of<br />
<strong>the</strong> Grand Teton<br />
1886<br />
Year <strong>the</strong> Statue of<br />
Liberty was dedicated<br />
Switzerland Tourism Photos<br />
32<br />
Boeing 747s that could fit<br />
inside Mall of America
on my mind ❖ jeff gayduk<br />
On My Mind<br />
It’s Showtime!<br />
❖ jeff gayduk<br />
Vol. 22, No. 2 April 2012<br />
Editorial & Advertising Office<br />
621 Plainfield Road, Suite 406<br />
Willowbrook, IL 60527<br />
P 630.794.0696 • F 630.794.0652<br />
info@ptmgroups.com<br />
Publisher – Jeffrey Gayduk<br />
jeff@ptmgroups.com<br />
Managing Editor – Randy Mink<br />
randy@ptmgroups.com<br />
Welcome to <strong>the</strong> annual <strong>the</strong>ater<br />
issue of <strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong>, our<br />
showcase of live entertainment across<br />
<strong>the</strong> United States.<br />
You can’t cover <strong>the</strong>ater and not<br />
include New York! As Randy Mink<br />
articulates in “Broadway Boom” (pg. 52),<br />
from Spider-Man to Blue Man, <strong>the</strong>re’s<br />
lots new on <strong>the</strong> Big Apple <strong>the</strong>ater scene.<br />
<strong>Travel</strong>ing west on I-78 opens up a<br />
whole world of <strong>the</strong>atrical possibilities in<br />
Pennsylvania – dinner shows, big-time<br />
concert halls and historical venues.<br />
Newcomer Coley Nelson covers eight<br />
must-see <strong>the</strong>aters in “Curtain Call,”<br />
page 46.<br />
This issue also has a strong international<br />
flair, with two of my favorite destinations<br />
– Costa Rica (Lance Harrell,<br />
pg. 18) and Switzerland (Don Heimburger,<br />
pg. 21). Though separated by 5,800<br />
miles, <strong>the</strong> commonality between <strong>the</strong> two<br />
is <strong>the</strong>ir natural beauty and commitment<br />
to environmental tourism.<br />
We are always trying to make<br />
<strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong> <strong>the</strong> most readable<br />
publication in <strong>the</strong> group travel market.<br />
We continue to roll out design and<br />
content changes to fur<strong>the</strong>r your reading<br />
enjoyment. Wider columns, bigger<br />
pictures and a more readable font are<br />
just a few recent enhancements. These<br />
are done within <strong>the</strong> context of a trade<br />
magazine as we strive to focus on <strong>the</strong><br />
written word, understanding it’s <strong>the</strong> most<br />
important element of a good magazine.<br />
I have seen o<strong>the</strong>r magazines take redesigns<br />
to excess by removing complete<br />
editorial sections for ginormous photos.<br />
That’s awesome…if you’re Vogue, but<br />
readers tell us that <strong>the</strong>y like this magazine<br />
for <strong>the</strong> great travel ideas our editorial<br />
team digs up, not extra large pictures of<br />
seafood.<br />
onlIne – AlWAyS GroWInG<br />
At press-time we are flipping <strong>the</strong> switch<br />
on <strong>the</strong> latest version of our uber-cool<br />
directory search engine, <strong>Group</strong><strong>Travel</strong>-<br />
Directory.com. Version 5 takes <strong>the</strong> art<br />
of search to a new level where you can<br />
plan a complete group vacation online.<br />
The site is comprehensive without being<br />
daunting. Big maps help you zero in on<br />
geographic regions. Easy search bars<br />
help refine look-ups. Browse videos,<br />
photo galleries and supplier deals in a<br />
new “<strong>Group</strong>s Wanted” section.<br />
Our new TourItineraries.com website<br />
is growing nicely. Already with 250+ fresh<br />
itineraries for your group, by summer’s<br />
publishing of this magazine’s fifth annual<br />
Itinerary Planning Guide we’ll have over<br />
500 posted.<br />
Not to be outdone, our flagship<br />
website, <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com, will<br />
debut a new look in May. It’s <strong>the</strong> most<br />
visited magazine site in group travel<br />
according to Compete.com, driving 2.5<br />
times as many visitors per month as our<br />
nearest competitor.<br />
We’ve been doing online “right” for a<br />
long time. I’m proud of our accomplishments,<br />
and what’s to come.<br />
Enjoy <strong>the</strong> show!<br />
Jeffrey Gayduk, Publisher<br />
jeff@ptmgroups.com<br />
Senior Editor – Dave Bodle<br />
dave@ptmgroups.com<br />
Director, Design & Production – Robert Wyszkowski<br />
rob@ptmgroups.com<br />
Regional Business Development Managers<br />
Illinois – Jim McCurdy<br />
P 630.794.0696 • F 630.794.0652<br />
jim@ptmgroups.com<br />
Nor<strong>the</strong>ast &<br />
Eastern Midwest/Canada – Harry Peck<br />
P 330.830.4880 • F 630.794.0652<br />
harry@ptmgroups.com<br />
Mid Atlantic – Ellen Klesta<br />
P 630.794.0696 • F 630.794.0652<br />
ellen@ptmgroups.com<br />
Sou<strong>the</strong>ast/West Coast – Cheryl Rash<br />
P 563.613.3068 • F 815.225.5274<br />
cheryl@ptmgroups.com<br />
Sou<strong>the</strong>rn – Dolores Ridout<br />
P/F 281.762.9546<br />
dolores@ptmgroups.com<br />
Florida & Caribbean – Evelyn Stetler<br />
P 321.235.6002 • F 321.235.6094<br />
evelyn@ptmgroups.com<br />
The publisher accepts unsolicited editorial matter, as well as advertising, but assumes no<br />
responsi bility for statements made by advertisers or contributors. Every effort is made to<br />
ensure <strong>the</strong> accuracy of <strong>the</strong> information published, but <strong>the</strong> publisher makes no warranty that<br />
listings are free of error. The publisher is not responsible for <strong>the</strong> return of unsolicited photos,<br />
slides or manuscripts.<br />
<strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong> (ISSN-1531-1406) is published<br />
bi-monthly by Premier Tourism Marketing, Inc. 621 Plainfield Road, Suite 406,<br />
Willowbrook, IL 60527. The magazine is distributed free of charge to<br />
qualified tour operators, travel agents, group leaders, bank travel clubs and<br />
o<strong>the</strong>r travel organizations. O<strong>the</strong>r travel-related suppliers may sub scribe at <strong>the</strong><br />
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A<br />
publication<br />
All rights reserved. Materials may not be reproduced in any<br />
form without written permission of <strong>the</strong> publisher.<br />
6 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
On Tour<br />
❖ marty sarbey de souto, ctc<br />
isn’t it time for a Cruise<br />
Close to home<br />
Many of us think of a cruise as a<br />
romantic trip to somewhere far away<br />
and exotic – or at least different from<br />
what we see and do at home in our<br />
daily lives. Our travelers may be<br />
dreaming of <strong>the</strong> day <strong>the</strong>y can board a<br />
sea-going cruise ship to historic ports<br />
of <strong>the</strong> Mediterranean or <strong>the</strong> colorful<br />
islands of <strong>the</strong> Caribbean. But perhaps<br />
just thinking of traveling so far from<br />
home, or being so distanced from<br />
family and friends or <strong>the</strong> safety of<br />
known surroundings, may make <strong>the</strong>m<br />
push this trip to <strong>the</strong> back burner in<br />
order of priorities in <strong>the</strong>ir lives.<br />
Yet, perhaps you could bring <strong>the</strong><br />
cruise experience to <strong>the</strong>se same<br />
close-to-home folks if you lured <strong>the</strong>m<br />
into <strong>the</strong>ir first such trip on a North<br />
American river or coastal trip. Once<br />
<strong>the</strong>y have that first cruise under <strong>the</strong>ir<br />
belts, <strong>the</strong>y’re more likely to travel on<br />
future cruises with you, looking back<br />
on that first happy experience. And,<br />
for those who have led a life that<br />
included past cruises, but now in <strong>the</strong>ir<br />
senior years may be less active or<br />
less affluent, a closer-to-home cruise<br />
may be just <strong>the</strong> ticket.<br />
WatER, WatER EVERyWhERE<br />
But where can you send <strong>the</strong>m and<br />
with which companies There are a<br />
number of opportunities you may wish<br />
to explore – many of <strong>the</strong>m are what<br />
we often call “small ship cruising.”<br />
The first might be Blount Small Ship<br />
Cruises (formerly known as American<br />
Canadian Caribbean Line). The new<br />
name is a tribute to founder Captain<br />
Lu<strong>the</strong>r Blount, whose daughter now<br />
wears <strong>the</strong> title of president proudly.<br />
The company is known for small,<br />
informal, yacht-like cruising on U.Sregistered<br />
and U.S.-crewed ships that<br />
carry 66-98 passengers. The itineraries<br />
are particularly appealing to active,<br />
mature travelers. Its founder designed<br />
ships with a retractable pilot house to<br />
allow for passage under low bridges,<br />
and many of its ships feature low<br />
ramps in <strong>the</strong> bow to allow one to walk<br />
right off <strong>the</strong> vessel onto <strong>the</strong> beach.<br />
The company’s unique itineraries<br />
include <strong>the</strong> Erie Canal, a 10-day trip<br />
along <strong>the</strong> East Coast called “Cultures<br />
and Traditions – Charleston to <strong>the</strong><br />
Chesapeake” and three itineraries<br />
on <strong>the</strong> Mississippi. Also of interest is<br />
a New York-to-Toronto trip, cruising<br />
<strong>the</strong> Hudson, St. Lawrence Seaway,<br />
Thousand Islands and on to Quebec<br />
and Montreal. (blountsmallshipadventures.com)<br />
DiXiELanD anD aLL that JaZZ<br />
Ano<strong>the</strong>r possibility is <strong>the</strong> Great<br />
American Steamboat Company’s<br />
paddlewheeler, <strong>the</strong> 436-passenger<br />
American Queen. April 2012 is <strong>the</strong> longawaited<br />
comeback of this, <strong>the</strong> third<br />
“Queen” of <strong>the</strong> former Delta Queen<br />
Steamboat Company. She will ply <strong>the</strong><br />
Mississippi, Ohio and Tennessee rivers,<br />
with special fall foliage cruises slated<br />
for September into mid-November and<br />
winter journeys between Memphis and<br />
New Orleans. Itineraries range from<br />
three to 10 nights. Antebellum decor<br />
and showboat-style entertainment will<br />
be featured, including Dixieland jazz,<br />
swing and Big Band music. (greatamericansteamboatcompany.com)<br />
American Cruise Lines offers trips<br />
that emphasize American history and<br />
culture. The Queen of <strong>the</strong> West is<br />
running seven-night trips on <strong>the</strong><br />
Columbia and Snake rivers through<br />
Washington and Oregon following in<br />
<strong>the</strong> steps of Lewis and Clark’s expedition.<br />
Ano<strong>the</strong>r itinerary, called “New<br />
Hook travelers on a domestic cruise and<br />
<strong>the</strong>y’ll go far<strong>the</strong>r next time<br />
England Islands,” sails out of Providence,<br />
R.I. and visits Nantucket,<br />
Martha’s Vineyard, Newport and more.<br />
“Great Rivers of Florida” includes<br />
Ocala National Forest, St. Augustine<br />
and Amelia Island, ending in Jacksonville.<br />
(americancruiselines.com)<br />
Of course, one shouldn’t forget our<br />
own states of Alaska and Hawaii to<br />
round out <strong>the</strong> mix of endless possibilities<br />
right here at home. So whe<strong>the</strong>r<br />
you select ships big or small, sedate<br />
or rollicking good fun, East or West,<br />
our country has a panoply of options –<br />
right in our own back yard.<br />
Marty is a Certified <strong>Travel</strong> Counselor who<br />
designs and leads tours. Her travel industry<br />
consulting and educational firm is Sarbey<br />
Associates (sarbeyassociates.com).<br />
8 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
On Reunions<br />
❖ edith wagner<br />
What are Reunions, Anyway<br />
EvERyonE hAs An idEA about what very creative so <strong>the</strong>y’ve not had to<br />
reunions are. But since those ideas cancel or postpone reunions. They<br />
spring mainly from personal experience, understand some of <strong>the</strong>ir members<br />
everyone’s ideas are different.<br />
have difficulty affording a reunion so<br />
When I was developing Reunions <strong>the</strong>y make many adjustments. They<br />
magazine as a product (over 24 years cut <strong>the</strong> number of reunion days. They<br />
ago), I’d posit my idea to anyone who go camping instead of staying in hotels.<br />
would listen. At <strong>the</strong> time it was focused They have a picnic closer to home<br />
to a great extent upon adoption/birthparent<br />
reunions, which most said was activities that cost but more that are<br />
instead of traveling. They have fewer<br />
of no interest to <strong>the</strong>m. But without free or low-cost. But <strong>the</strong>y all add <strong>the</strong><br />
missing a beat, <strong>the</strong>y’d say, “But let me codicil that <strong>the</strong>y look forward to a time<br />
tell you about my reunions”…which when <strong>the</strong>y can add <strong>the</strong> extras back in.<br />
included family, class, military and Overall, reunions are still important<br />
Often reunions are <strong>the</strong> only places where<br />
cousins see one ano<strong>the</strong>r<br />
o<strong>the</strong>r reunions. It was that last list enough that most make <strong>the</strong> sacrifice to<br />
that really got my attention and once I plan <strong>the</strong>m and to be present.<br />
began to review all <strong>the</strong>ir ideas, focus Reunions continue to be <strong>the</strong> way<br />
of <strong>the</strong> magazine began to take a 180- most people stay in touch with what<br />
degree turn toward <strong>the</strong> kind of reunions was important in <strong>the</strong>ir lives (school<br />
people really were interested in.<br />
friends, military buddies) and what<br />
is important to stay connected to<br />
REUnions ARE iMPoRTAnT<br />
(families).<br />
Reunions, everyone said, were not Reunions maintain connections to<br />
just important but “very” important. We <strong>the</strong> past and, for family reunions, to<br />
revisited <strong>the</strong> question immediately after <strong>the</strong> future. In an American society<br />
9/11 and lately during <strong>the</strong> economic whose mobility is sometimes at warp<br />
crisis because both seemed able to speed, reunions serve <strong>the</strong> very important<br />
purpose of sustaining connec-<br />
negatively affect reunions. But <strong>the</strong><br />
“very” importance of reunions was tions. For many families <strong>the</strong> reunion is<br />
maintained in both instances with a where cousins meet and bond. Early<br />
slightly different point of view. After on I learned about a grandmo<strong>the</strong>r<br />
9/11 <strong>the</strong> response was that “terrorists who, at <strong>the</strong> funeral of her husband,<br />
are not going to stop our reunion!” realized her grandchildren did not<br />
When, more recently, <strong>the</strong> economy know one ano<strong>the</strong>r. So she, of course,<br />
has been <strong>the</strong> issue, it affects individuals started a family reunion. Often reunions<br />
who have problems affording <strong>the</strong> are <strong>the</strong> only places cousins see one<br />
reunion but does not affect reunion ano<strong>the</strong>r. And if <strong>the</strong> tradition starts early<br />
events. Reunion planners have gotten enough, <strong>the</strong>y are eager to attend to<br />
reconnect with important relatives.<br />
Mention of funerals is important in<br />
<strong>the</strong> formation of reunions because <strong>the</strong>y<br />
are often <strong>the</strong> occasion when family<br />
members look around <strong>the</strong> room in<br />
earnest and see a generation dying<br />
and o<strong>the</strong>r generations not connected.<br />
Ask anyone how <strong>the</strong>ir family reunion<br />
started and a very high percentage will<br />
answer that someone at a funeral suggested<br />
meeting during happier times.<br />
There is <strong>the</strong> strong undertone that <strong>the</strong>y<br />
are also honoring those who are gone.<br />
REUnions ARE FUn!<br />
The reunion planner is a magician<br />
who, over a year or two, develops a<br />
party that can last from a couple<br />
hours to a long weekend or even<br />
weeks. Well-planned<br />
reunions include<br />
access to fun and<br />
games that many<br />
Reunion organizers<br />
will find valuable<br />
ideas in <strong>the</strong> 12th<br />
edition of Reunions<br />
Workbook, a stepby-step<br />
guide published<br />
by Premier<br />
Tourism Marketing<br />
as a planning supplement to Reunions<br />
magazine. Subjects range from choosing a<br />
date and location to budgeting and setting<br />
up committees. Also covered are accommodations,<br />
meals, activities and fundraising.<br />
To order Reunions Workbook ($9.95),<br />
log on to groupuniversity.com.<br />
members enjoy toge<strong>the</strong>r and reunion<br />
after reunion. And many reunions<br />
occur every year because for some<br />
families reunion time is <strong>the</strong> only time<br />
<strong>the</strong>y get toge<strong>the</strong>r. And <strong>the</strong>y cherish it.<br />
Edith Wagner is founder and editor of<br />
Reunions magazine. Visit reunionsmag.com<br />
for reunion planning ideas and to request a<br />
free sample copy of <strong>the</strong> magazine.<br />
10 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
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on <strong>the</strong> record ❖<br />
On The Record<br />
How Can Special Events<br />
Bolster Tour Itineraries<br />
FOLLOWING ARE ANSWERS<br />
from <strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong> readers<br />
who responded to <strong>the</strong> question:<br />
How have you successfully<br />
integrated special events into your<br />
tours What big national events,<br />
city festivals or small-town fairs<br />
have captivated your groups<br />
Tall Stacks, Customized<br />
Ohio <strong>Travel</strong> Treasures has utilized<br />
big events as a backdrop to tours.<br />
We have found that creating special<br />
events within a national event is<br />
something that we can control.<br />
An example would be Tall Stacks<br />
in Cincinnati. Even though <strong>the</strong><br />
event itself is a draw, with all <strong>the</strong><br />
steamboats and <strong>the</strong>ir billowing<br />
smokestacks, it is just one component<br />
that we put into a customized<br />
itinerary. We bring in major shows,<br />
charter our own boats and have<br />
even had groups watch a major artist<br />
DAWN DORNES DIDIER HENSSEN KAY COLLINS<br />
create Tall Stacks prints (which each<br />
group member receives as a remembrance<br />
gift). We can control<br />
<strong>the</strong> deposits on our own events and<br />
not have to follow <strong>the</strong> non-groupfriendly<br />
deposits and final payments<br />
that <strong>the</strong> bigger event demands.<br />
On a smaller city scale, we take a<br />
look at <strong>the</strong> event and <strong>the</strong>n decide if it<br />
is tour group-worthy. An example is<br />
an ABA Top 100 event in Ferdinand,<br />
Ind. This is an au<strong>the</strong>ntic Christkindlmarkt<br />
and offers group members a<br />
chance to experience a taste of Germany.<br />
On this event we partnered<br />
with <strong>the</strong> local CVB (DuBois County)<br />
and were able to procure a dinner<br />
function in <strong>the</strong> local monastery prior<br />
to opening-night events. This has<br />
been a huge hit with <strong>the</strong> group tour<br />
market since it is something that has<br />
never been done before. It takes a<br />
little creativity to make a huge impact<br />
and that is what Ohio <strong>Travel</strong> Treasures<br />
is noted for—taking something<br />
On a smaller city scale, we take a look at <strong>the</strong><br />
event and <strong>the</strong>n decide if it is tour group-worthy.<br />
known and <strong>the</strong>n adding a little<br />
sparkle and controllable features.<br />
Diane Sphar, President<br />
Ohio <strong>Travel</strong> Treasures LLC, Cincinnati, OH<br />
Specializing in Events <strong>Travel</strong><br />
For <strong>the</strong> past six years, Free<br />
Spirit Vacations has been moving<br />
in a new direction—namely, including<br />
special events in most if not all<br />
itineraries. Selected events may<br />
be big, stand-alone festivals and<br />
parades (like Albuquerque Balloon<br />
Fiesta or Tournament of Roses<br />
Parade) or a combination of several<br />
smaller events such as a holiday<br />
vacation to Arizona. Almost every<br />
community has activities taking<br />
place in December, and by combining<br />
several of <strong>the</strong> best, such as <strong>the</strong><br />
Lake Havasu Boat Parade of Lights,<br />
Red Rock Fantasy in Sedona and<br />
Zoo Lights in Phoenix, a statewide<br />
five-day itinerary becomes attractive.<br />
Free Spirit Vacations and Events<br />
also partners with destinations to<br />
create new special events especially<br />
for tour operators. These are events<br />
planned by a tour operator for tour<br />
operators who have a loyal customer<br />
base and need to provide reasons<br />
for repeat guests to return to a<br />
destination. Events are fresh and<br />
add flavor, value, novelty and<br />
excitement to existing itineraries<br />
and previously-visited destinations.<br />
Several such events include<br />
Mesquite’s BransonFest Out West<br />
(Mesquite, NV), HOPEFest (Palm<br />
Springs area) and From Nashville<br />
to Memphis Festival (Nashville).<br />
Sue Arko<br />
Free Spirit Vacations & Events, Gilbert, AZ<br />
12 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Coast to Coast<br />
We have used <strong>the</strong> French Quarter<br />
Festival in New Orleans, Albuquerque<br />
Balloon Fiesta and Tournament of<br />
Roses Parade in Pasadena with<br />
great success over <strong>the</strong> years. And,<br />
while we’ve never actually attended<br />
because of <strong>the</strong> huge crowds, <strong>the</strong><br />
Tree Lighting at Rockefeller Center<br />
in New York always happens when<br />
I have groups in Manhattan for<br />
Shoppers’ Week each December.<br />
We always go after <strong>the</strong> crowds<br />
have dispersed to oooh and ahhhh<br />
at this national holiday icon and<br />
almost always pause for a group<br />
picture at <strong>the</strong> tree. This year, for<br />
<strong>the</strong> first time ever, we are taking a<br />
group to <strong>the</strong> Portland (Oregon)<br />
Rose Festival in June, a tour that<br />
sold out immediately!<br />
Not only do we take <strong>the</strong> pain out of<br />
On a more local/regional level, we have<br />
successfully incorporated many of <strong>the</strong><br />
festivals offered in our own back yard into<br />
consistently sold-out day trips.<br />
crowd navigation, we make sure to ate good sales. We’ve sold <strong>the</strong>m<br />
include any special “extras,” such as straight-up but have also offered<br />
admission to <strong>the</strong> group hospitality many of <strong>the</strong>m as Mystery trips.<br />
tent at <strong>the</strong> Balloon Fiesta and<br />
Some of our favorites (and most<br />
premium seating and admission to highly rated) that we enthusiastically<br />
<strong>the</strong> float decorating/building at <strong>the</strong> recommend are those in Historic<br />
Rose Parade.<br />
Downtown Franklin (especially <strong>the</strong><br />
On a more local/regional level, Main Street and Dickens of a Christmas<br />
festivals), <strong>the</strong> CMA Festival<br />
we have successfully incorporated<br />
many of <strong>the</strong> festivals offered in our (formerly Fan Fair) in Nashville,<br />
own back yard into consistently National Cornbread Festival in<br />
sold-out day trips. Tennessee is South Pittsburgh, Apple Festival in<br />
abundantly blessed with <strong>the</strong>se Erwin, Appalachian Folk Festival<br />
estivals and <strong>the</strong>y never fail to gener-<br />
in Norris, Country Ham Festival in<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 13
on <strong>the</strong> record ❖<br />
Spring Hill, Mule Day in Columbia,<br />
Host of Christmas Past Festival in<br />
Fayetteville, Memphis in May, Jack<br />
Daniels Barbeque in Lynchburg,<br />
National Storytelling Festival in<br />
Jonesborough, and <strong>the</strong> WinterFest<br />
Lights Holiday Festival in Sevierville,<br />
Pigeon Forge and Gatlinburg.<br />
Each of <strong>the</strong>se events has enhanced<br />
local itineraries and been<br />
used as <strong>the</strong> end-destination. My<br />
client club coordinators love <strong>the</strong>m<br />
because <strong>the</strong>y can easily turn everyone<br />
loose to explore and enjoy lunch<br />
on <strong>the</strong>ir own, which keeps costs<br />
down. Plus, <strong>the</strong>se festival-based itineraries<br />
have stood <strong>the</strong> test of time<br />
by attracting multiple coaches for us<br />
and repeat visits by our groups over<br />
<strong>the</strong> years.<br />
Melinda Hughey<br />
The RH Factor, Pulaski, TN<br />
Festivals are perfect for us and easy to set<br />
up. Most of <strong>the</strong>m are a minimal fee so we can<br />
sell tours affordably, plus you can just drop<br />
<strong>the</strong>m at <strong>the</strong> festival and <strong>the</strong>y’re on <strong>the</strong>ir own.<br />
From Wine to Cheese<br />
I incorporate many events<br />
large and small into our tour itineraries.<br />
We travel to <strong>the</strong> Finger Lakes<br />
Wine Festival, July 4 celebrations<br />
in New York, Lake George and<br />
Boston, Hampton Beach Seafood<br />
Festival and Vermont Quilt Festival<br />
every year. This year we are featuring<br />
Opsail 2012 on July 1 in<br />
Boston, doing a harbor cruise to<br />
see <strong>the</strong> Tall Ships. We go to <strong>the</strong><br />
Hudson Valley Food Festival and<br />
<strong>the</strong> Garlic Festival. New this year<br />
we will be going to <strong>the</strong> Cheese<br />
Makers Festival in Vermont and <strong>the</strong><br />
War of 1812 Weekend in Plattsburgh,<br />
N.Y.<br />
Festivals are perfect for us and<br />
easy to set up. Most of <strong>the</strong>m are a<br />
minimal fee so we can sell tours<br />
affordably, plus you can just drop<br />
<strong>the</strong>m at <strong>the</strong> festival and <strong>the</strong>y’re on<br />
<strong>the</strong>ir own.<br />
Donna Schien, Tour Coordinator<br />
Wade Tours, Schenectady, NY<br />
Chicago’s North Shore is home to many<br />
world-class attractions and is 20 minutes from<br />
downtown Chicago. You’ll find many dining<br />
and lodging options perfect for groups.<br />
For personalized assistance and to make group<br />
reservations, contact us today.<br />
Caryn Shulman<br />
847.763.0011 Ext. 25 · cshulman@cnscvb.com<br />
TREAT YOUR GROUP to <strong>the</strong> beauty<br />
of <strong>the</strong> Chicago Botanic Garden,<br />
complete with a tram ride.<br />
Combine with o<strong>the</strong>r area attractions:<br />
• Ravinia Festival<br />
• Illinois Holocaust Museum<br />
• Bahá’í House of Worship<br />
• Charles Gates Dawes House<br />
• Fabulous Cooking Schools<br />
• Guided Architecture Tours<br />
groups.visitchicagonorthshore.com<br />
14 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 15
on <strong>the</strong> record ❖<br />
Ethnic Milwaukee<br />
Milwaukee hosts several annual<br />
ethnic festivals at Henry Maier<br />
Festival Park on <strong>the</strong> lakefront that<br />
bring in many groups. Festivals such<br />
as German Fest, Festa Italiana and<br />
Irish Fest will become part of a<br />
group’s itinerary. We <strong>the</strong>n focus<br />
on <strong>the</strong> influence those particular<br />
ethnicities had on Milwaukee for <strong>the</strong><br />
rest of <strong>the</strong> tour. For instance, during<br />
German Fest we’ll provide a city tour<br />
explaining <strong>the</strong> influence <strong>the</strong> German<br />
immigrants had on <strong>the</strong> city, visit a<br />
Bavarian-style brewery, a German<br />
Catholic church, perhaps <strong>the</strong> home<br />
of Captain Frederick Pabst and shop<br />
at Usinger’s Sausage. The visitors<br />
learn about <strong>the</strong> history and enjoy<br />
<strong>the</strong> modern day pride of <strong>the</strong> ethnic<br />
groups who make up Milwaukee.<br />
At <strong>the</strong> festivals <strong>the</strong>y enjoy music,<br />
dancing, cultural exhibits, and, of<br />
course, food and drink.<br />
Kay Collins<br />
KBC Tour Company, Milwaukee, WI<br />
Quebec’s Winter Bash<br />
The Quebec Carnival was a huge<br />
success with our groups this year,<br />
with everyone taking advantage of<br />
<strong>the</strong> secure destination that is Quebec<br />
City, so close to all <strong>the</strong> Nor<strong>the</strong>astern<br />
states. Snow gear were on for a few<br />
days of concentrated winter fun! With<br />
French-Canadian culture, exhibits,<br />
wondrous sights and activities,<br />
Le Carnaval de Quebec is <strong>the</strong> winter<br />
place to be.<br />
Didier Henssen<br />
Prométour, Montreal, Quebec<br />
Discover a better meeting destination.<br />
Incredible convention and meeting facilities are only<br />
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Gods. From full casino action and award-winning dining<br />
to championship golf and unparalleled mountain scenery,<br />
even your keynote speaker will be speechless.<br />
> 273 luxury rooms and suites<br />
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meeting space<br />
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> Fine and casual dining<br />
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> Ski Apache*<br />
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Innof<strong>the</strong>MountainGods.com 1-800-545-6040<br />
Mescalero, NM near Ruidoso<br />
Booking info: jakazhe@innof<strong>the</strong>mountaingods.com<br />
FULL CASINO | LUXURY RESORT | CHAMPIONSHIP GOLF |<br />
*Wea<strong>the</strong>r permitting. Must be 21 or older to enter casino. The Mescalero Apache Tribe<br />
promotes responsible gaming. For assistance, please call 1-800- GAMBLER (1-800-426-2537).<br />
Balloons and Blooms<br />
We are presenting <strong>the</strong> “Trains<br />
and Canyons of <strong>the</strong> Southwest<br />
featuring <strong>the</strong> Albuquerque Balloon<br />
Fiesta” in October and <strong>the</strong> annual<br />
Fiesta is a big draw for this tour. In<br />
2010 we sold over 80 seats as we<br />
featured <strong>the</strong> Passion Play in our<br />
“Alpine Country and <strong>the</strong> Oberammergau<br />
Passion Play” tour. The “Tulip<br />
Time River Cruise” featured <strong>the</strong><br />
local tulip festival in May and was<br />
definitely <strong>the</strong> most exciting part of<br />
<strong>the</strong> trip. These are all great ways to<br />
sell a tour, and <strong>the</strong>re are so many<br />
more of <strong>the</strong>se types of events offered,<br />
so take advantage of <strong>the</strong>m<br />
and use <strong>the</strong>m to sell your tours.<br />
L. Kay Estep, GO Club Coordinator<br />
F & M Trust Company, Chambersburg, PA<br />
Mid-Atlantic Festivals<br />
We have had great success with<br />
integrating special events into our<br />
16 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
tours for 2012. The Star-Spangled<br />
Sailabration in Baltimore in June<br />
has been a huge hit among our preformed<br />
groups. We offered several<br />
options for <strong>the</strong> groups to include<br />
with <strong>the</strong> special events going on<br />
that week—Spirit Cruise, Maryland<br />
Historical Society, Ft. McHenry—to<br />
name a few. Our groups are very<br />
excited about being a part of such a<br />
wonderful celebration!<br />
Ano<strong>the</strong>r special event we targeted<br />
is <strong>the</strong> Folklife Festival in Washington,<br />
D.C. This has become a perfect<br />
tie-in with many of <strong>the</strong> wonderful<br />
attractions in <strong>the</strong> D.C. area and fits<br />
well with <strong>the</strong> wide variety of groups<br />
we work with.<br />
The annual Azalea Festival and<br />
International Tattoo in Norfolk has<br />
been a long-time favorite among<br />
our groups. It’s ano<strong>the</strong>r wonderful<br />
destination with a large variety of<br />
attractions, restaurants and tours to<br />
choose from.<br />
We also have had great success<br />
with <strong>the</strong> Annual ICE Attraction at <strong>the</strong><br />
Gaylord National Resort in National<br />
Harbor, Md. This amazing attraction<br />
has drawn many of our groups (young<br />
and old) to experience Christmas on<br />
<strong>the</strong> Potomac. Last but not least is <strong>the</strong><br />
annual Pella (Iowa) Tulip Time Festival.<br />
We have had a great response<br />
to this wonderful package filled with<br />
beautiful tulips, Dutch attire, parades,<br />
food and fun.<br />
Integrating <strong>the</strong>se types of special<br />
events into our tours has made tour<br />
planning so much easier. Half <strong>the</strong><br />
work is already done for us, and<br />
promoting <strong>the</strong> event is a breeze with<br />
<strong>the</strong> help of <strong>the</strong> CVB or organization<br />
sponsoring <strong>the</strong> event.<br />
Dawn Dornes, <strong>Group</strong> Tour Coordinator<br />
Elite Coach, Ephrata, PA<br />
IN THE JUNE ISSUE<br />
of <strong>Leisure</strong> <strong>Group</strong> <strong>Travel</strong>, our<br />
On <strong>the</strong> Record column will look at<br />
online marketing. Please send us<br />
your response to this question:<br />
How are you using online tools—<br />
websites, email, social networking—<br />
to grow your business<br />
Along with your comments,<br />
please include your name, company<br />
name and location. Also for<br />
publication, send a high-resolution<br />
photo of yourself. A selection of<br />
responses will be printed in <strong>the</strong><br />
June 2012 issue. Thanks in advance<br />
for your valuable opinions.<br />
Send to: Randy Mink,<br />
randy@ptmgroups.com<br />
<strong>Group</strong> events are all about enjoying each<br />
o<strong>the</strong>r’s company. So why not plan yours<br />
in <strong>the</strong> place with <strong>the</strong> most thrilling attractions<br />
and versatile accommodations –<br />
“The Waterpark Capital of <strong>the</strong> World! ® ”<br />
Not only do we have <strong>the</strong> largest concentration<br />
of waterparks in <strong>the</strong> world, we also have<br />
a pretty good concentration of smiles.<br />
groups@wisdells.com | (800) 223-3557<br />
MeetInTheDells.com<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 17
on location: central america ❖ lance harrell<br />
Costa<br />
The<br />
essenTial<br />
Scenic beauty and exotic wildlife await<br />
tour groups in this eco-tourism hotspot<br />
nestled in <strong>the</strong> cradle of <strong>the</strong> Central American subcontinent and<br />
caressed by <strong>the</strong> waters of both <strong>the</strong> Pacific Ocean and<br />
Caribbean Sea lies one of <strong>the</strong> world’s last great ecological<br />
treasure troves, Costa Rica.<br />
Touted as one of <strong>the</strong> greenest places on Earth, this former<br />
banana republic now prides itself on being a thriving ecotourism<br />
destination with over 25 percent of its landmass protected<br />
in national parks and preserves, more than any o<strong>the</strong>r<br />
country.<br />
The lush rainforest sweeps down to idyllic beaches at Manuel Antonio National Park, a slice of paradise bordering <strong>the</strong> Pacific Ocean.<br />
Let’s look at some of <strong>the</strong> highlights:<br />
Tortuguero National Park<br />
Sprawling along <strong>the</strong> nor<strong>the</strong>rn Caribbean coast, Tortuguero<br />
National Park is one of Costa Rica’s true natural wonders. With<br />
an endless network of canals, <strong>the</strong> park is sometimes referred<br />
to as <strong>the</strong> “Venice of Costa Rica.” Its name actually means<br />
“Turtle Region,” and turtles are exactly what you will find.<br />
The park encompasses <strong>the</strong> nesting grounds of four species<br />
of giant sea turtle, which evidence suggests have been using<br />
<strong>the</strong> area for this purpose since as early as <strong>the</strong> 1500s. Green,<br />
hawksbill, loggerhead and giant lea<strong>the</strong>rback turtles use <strong>the</strong><br />
more than 21 miles of beach to lay <strong>the</strong>ir eggs, and guided tours<br />
can be arranged to watch both <strong>the</strong> depositing of eggs and<br />
emergence of baby turtles from <strong>the</strong>ir sandy womb.<br />
Although <strong>the</strong> turtles are <strong>the</strong> star of <strong>the</strong> show here, groups<br />
can also explore <strong>the</strong> lowland rain forest, swamp forest,<br />
beaches and lagoons that cover <strong>the</strong> park.<br />
Due to <strong>the</strong> remoteness of <strong>the</strong> region, which is only accessible<br />
by boat or air, and <strong>the</strong> limited number of available<br />
accommodations, it is recommended that your group use a<br />
tour operator to handle <strong>the</strong> trip and that you set aside at least<br />
two nights to avoid being rushed.<br />
Manuel Antonio National Park<br />
Arriving in Manuel Antonio is like stepping into a postcard of<br />
paradise. The verdant forests, bleach-white beaches and<br />
abundant fauna of Costa’s smallest park seduce you into a<br />
state of tranquil bliss.<br />
This national park is one of only two places where you can<br />
see all four species of Costa Rican monkey (howler, spider,<br />
squirrel and white-faced capuchin). Even outside <strong>the</strong> park<br />
proper, it’s not uncommon to see <strong>the</strong>m frolicking along <strong>the</strong> high<br />
ropes that have been strung across <strong>the</strong> roads to provide <strong>the</strong>m<br />
safe passage.<br />
In addition to our primate cousins, inside <strong>the</strong> park you<br />
are likely to see sloths, crabs, red-eyed green tree frogs,<br />
bats, countless butterflies and numerous bird species. When<br />
you’ve had your fill of terrestrial wildlife watching, enjoy <strong>the</strong><br />
sea kayaking, snorkeling, swimming, surfing and canopy tours<br />
that abound in <strong>the</strong> area.<br />
18 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Rican<br />
naTuRe expeRienCe<br />
The jungles of Costa Rica’s national parks abound with toucans, sloths, red-eyed green tree frogs and o<strong>the</strong>r intriguing creatures.<br />
Chirripo National Park<br />
Those who desire to take <strong>the</strong>ir travels to new heights flock<br />
to <strong>the</strong> Talamanca Mountain Range in sou<strong>the</strong>rn Costa Rica,<br />
where Chirripo National Park boasts <strong>the</strong> tallest peak in <strong>the</strong><br />
country. Both <strong>the</strong> Caribbean and Pacific are visible on a clear<br />
day from <strong>the</strong> summit.<br />
Near <strong>the</strong> trailhead outside <strong>the</strong> park are lodges where you<br />
will sleep before starting <strong>the</strong> 5 a.m. hike. The number of<br />
people allowed in <strong>the</strong> park at one time is limited, so be sure to<br />
secure your passes several months in advance, especially if<br />
your group is large.<br />
The hike itself can be grueling, but it is far from impossible<br />
even for <strong>the</strong> amateur hiker. You’ll ascend approximately 7,000<br />
feet along <strong>the</strong> nine miles of trail, reaching <strong>the</strong> lodge where you<br />
will spend <strong>the</strong> night before climbing <strong>the</strong> final 1,500 feet to <strong>the</strong><br />
12,532-foot summit.<br />
While an experienced hiker can reach <strong>the</strong> peak and return<br />
in a day, I recommend taking a slower pace and spending at<br />
least one night at <strong>the</strong> lodge so as not to miss <strong>the</strong> o<strong>the</strong>r sites,<br />
including secondary trails and one-of-a-kind sunsets. You are<br />
also likely to encounter tapir, white-lipped peccary, puma,<br />
jaguar, ocelot, jaguarondi, rabbit, coyote and a variety of frogs<br />
and o<strong>the</strong>r small amphibians. Among <strong>the</strong> birds in <strong>the</strong> region<br />
are <strong>the</strong> dazzling quetzal, black-faced solitaire, hummingbirds,<br />
flycatchers, wood creepers and warblers.<br />
Corcovado National Park<br />
Occupying nearly half of <strong>the</strong> Osa Peninsula along <strong>the</strong> sou<strong>the</strong>rn<br />
Pacific Coast, Corcovado National Park is considered one<br />
of <strong>the</strong> most isolated places on <strong>the</strong> planet and contains <strong>the</strong><br />
largest continuous expanse of virgin lowland rainforest in<br />
Central America. If you can stand up to <strong>the</strong> nearly 250 inches<br />
of annual rainfall and oppressive heat and humidity, you will be<br />
able to count <strong>the</strong> experience among <strong>the</strong> greatest of your life.<br />
Home to an unbelievable abundance of fauna, including<br />
more than 150 species of mammals, 120 species of amphibians<br />
and reptiles, and 380 species of birds, <strong>the</strong> park is within<br />
day-trip reach of Cano Island Biological Reserve.<br />
Monteverde Cloud Forest Biological Reserve<br />
Long before you reach <strong>the</strong> end of <strong>the</strong> steep and winding<br />
dirt road that approaches <strong>the</strong> town of Monteverde, you will<br />
understand <strong>the</strong> origins of its name, which translates into<br />
“Green Mountain.”<br />
The area was originally settled by Quakers from <strong>the</strong> United<br />
States in 1951. Recognizing <strong>the</strong> need to preserve <strong>the</strong> rare<br />
cloud forest that blankets <strong>the</strong> mountaintop, <strong>the</strong>y set aside a<br />
large tract of adjacent land that eventually became Monteverde<br />
Biological Cloud Forest Reserve in 1972.<br />
Shrouded in <strong>the</strong> misty air of <strong>the</strong> reserve’s 25,688 acres is<br />
hidden an unbelievable diversity of life, with more than 2,500<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 19
on location: central america ❖<br />
Obtain International visitor guides and itineraries and contact groupfriendly<br />
suppliers directly at leisuregrouptravel.com/instant-info<br />
plant species, of which 400 are orchid species, plus 400<br />
different bird species and over 100 species of mammals.<br />
Cahuita National Park<br />
If you are looking for a true Caribbean experience, Cahuita’s<br />
reggae rhythms, blue-green waters and tranquil pace will<br />
not leave you wanting. This small, charming town has been a<br />
mecca for <strong>the</strong> hippie and backpacker crowd for years, due<br />
in no small part to Cahuita National Park, which abuts its sou<strong>the</strong>rn<br />
end.<br />
The park encompasses a 55,000-acre marine park that<br />
includes a magnificent coral reef, one of <strong>the</strong> largest in <strong>the</strong><br />
Caribbean. Snorkeling and diving in <strong>the</strong> park are tightly controlled,<br />
but you will have no trouble finding a licensed guide<br />
that can take you to a few of <strong>the</strong> more hard-to-find areas.<br />
However, if swimming with <strong>the</strong> resplendent blue parrotfish<br />
or angelfish is not your cup of seawater, <strong>the</strong>n take a stroll along<br />
<strong>the</strong> four-mile trail that skirts <strong>the</strong> coastline and stake out an<br />
isolated spot on <strong>the</strong> endless white sand beach. While soaking<br />
up <strong>the</strong> sun and listening to <strong>the</strong> waves gently lapping against <strong>the</strong><br />
sand, do not be surprised to encounter <strong>the</strong> occasional sloth,<br />
monkey or iguana that has come to share <strong>the</strong> experience.<br />
Monteverde Cloud Forest<br />
has six hanging bridges.<br />
Costa Rica offers groups a variety ecological travel options,<br />
but <strong>the</strong> experiences in <strong>the</strong> country are by no means limited to<br />
that arena. Costa Rica also has many language learning, cultural<br />
exchange, volunteerism, adventure tourism and luxury<br />
experiences available as well. For more information on all of<br />
<strong>the</strong>se options, keep an eye out at <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com for<br />
our upcoming series of Site InSpections on Costa Rica. LGT
witzerland<br />
AttrActs religious trAvel groups<br />
St. Gallen, a town of ecclesiastical treasures and<br />
Old World charm, observes a special anniversary<br />
By Don Heimburger
Faith travel groups have a particularly<br />
enticing reason to venture to<br />
Switzerland in 2012.<br />
That’s because one of <strong>the</strong> country’s<br />
most important faith destinations is celebrating<br />
1,400 years of religious tradition.<br />
St. Gallen’s Jubilee this year looks<br />
back on more than a millennium of religious<br />
heritage and will feature an array<br />
of festivities to mark <strong>the</strong> occasion.<br />
ST. GALLEN ON DISPLAY IN 2012<br />
St. Gallen, population 70,000, is<br />
Switzerland Tourism Photos<br />
close to Lake Constance and nearby<br />
Mt.Säntis and is a gateway to <strong>the</strong> towering<br />
Appenzell Alps. It is <strong>the</strong> capital<br />
city of <strong>the</strong> canton of <strong>the</strong> same name.<br />
An economic center and railway hub<br />
for Eastern Switzerland, St. Gallen is<br />
internationally renowned for its textile industry,<br />
which dates to <strong>the</strong> 15th century.<br />
The town’s most famous landmark is<br />
its Baroque ca<strong>the</strong>dral and <strong>the</strong> Abbey<br />
Library, which houses thousands of precious<br />
historical documents, some handwritten<br />
and some more than 1,000 years<br />
old. The library, open for tours, is one of<br />
<strong>the</strong> most important monastic libraries in<br />
<strong>the</strong> world and has been designated a<br />
UNESCO World Heritage Site. Its collection<br />
of books reveals <strong>the</strong> development<br />
of European culture and documents <strong>the</strong><br />
Abbey of St. Gall from <strong>the</strong> 8th century to<br />
<strong>the</strong> monastery’s dissolution in 1805.<br />
During its first few centuries, <strong>the</strong><br />
abbey grew rapidly, becoming a flourishing<br />
spiritual and cultural center, famous<br />
for its writings and <strong>the</strong> illumination<br />
of manuscripts. A number of <strong>the</strong> abbey’s<br />
Weinstein Castle vineyards,<br />
St. Gallen Rhine Valley<br />
creative monks made important contributions<br />
to <strong>the</strong> cultural history of Europe.<br />
Between 1758 and 1767, abbots<br />
Cölestin Gugger von Staudach and Beda<br />
Angehrn commissioned building of <strong>the</strong><br />
library’s magnificent Baroque hall, which<br />
was decorated and furnished by master<br />
craftsmen from <strong>the</strong> Lake Constance<br />
region. The hall is considered to be one<br />
of <strong>the</strong> finest of its kind.<br />
The Abbey Llibrary contains 150,000<br />
volumes, but its true treasure lies in <strong>the</strong><br />
manuscript collection. Roughly 2,000<br />
manuscripts are archived, and some<br />
400 are more than 1,000 years old.<br />
Particularly significant are <strong>the</strong> Irish-<br />
Celtic manuscripts. Although many of<br />
<strong>the</strong>m were lost, <strong>the</strong> collection is one of<br />
<strong>the</strong> most important in <strong>the</strong> world. Also<br />
invaluable is <strong>the</strong> Latin-German dictionary<br />
that originated in 790; it is <strong>the</strong> oldest<br />
German book known to exist.<br />
History shows that around 612 AD<br />
an Irish monk from Belfast named<br />
Gallus built a hermitage and a house of<br />
prayer in <strong>the</strong> Steinbach Valley here. It is<br />
said that Saint Gallus, upon first walking<br />
through <strong>the</strong> area toward Rome with<br />
o<strong>the</strong>r monks, became ill and was left on<br />
<strong>the</strong> shores of nearby Lake Constance<br />
to recuperate. When Gallus was better,<br />
he came to a clearing near <strong>the</strong> Steinbach<br />
River, and approached by a hungry<br />
bear, offered <strong>the</strong> bear some food.<br />
In return, <strong>the</strong> bear brought Gallus wood<br />
for a fire, and Gallus took that as a sign<br />
he should build a church, which was <strong>the</strong><br />
Monastery of St. Gallus. Today, many<br />
icons of <strong>the</strong> monk and <strong>the</strong> bear can be<br />
located in town.<br />
View towards Mt. Kronberg<br />
and Mt. Saentis, Canton Appenzell
A Baroque jewel: The magnificent hall<br />
of St. Gallen’s Abbey Library<br />
Gallus’ Irish ancestry forms an important<br />
part of this tradition, which has been<br />
handed down through generations, says<br />
St. Gallen Tourism Director Boris<br />
Tschirky. “The 2012 Gallus Anniversary<br />
will draw on this. The bond with Ireland<br />
has always been an important part of <strong>the</strong><br />
remembrance of Gallus; within <strong>the</strong><br />
framework of <strong>the</strong> anniversary, this bond<br />
is both maintained and deepened.”<br />
JUBILEE EVENTS<br />
Between April and October, <strong>the</strong><br />
region of St. Gallen will celebrate with<br />
tours, <strong>the</strong>ater performances, a variety of<br />
outings, art exhibitions and culinary<br />
specialties in city-center restaurants.<br />
“The 2012 Gallus Anniversary is<br />
intended to astonish, delight and touch<br />
people, to encourage <strong>the</strong>m to reflect<br />
and to inspire <strong>the</strong>m,” St. Gallen Mayor<br />
Thomas Scheitlin says.<br />
The main focus of Jubilee 2012 will<br />
be in <strong>the</strong> Abbey District, a UNESCO<br />
World Heritage Site, and <strong>the</strong> surrounding<br />
Old Town. A newly-created Visitors<br />
Center will make <strong>the</strong> Abbey District<br />
more welcoming, and new signage will<br />
make it easier to navigate.<br />
An opening-day ceremony in <strong>the</strong><br />
Ca<strong>the</strong>dral and inauguration of <strong>the</strong><br />
Visitors Center, opening of residents’<br />
homes in <strong>the</strong> Abbey District for small<br />
events, a culinary market, street artists<br />
and musicians in more than 22 locations,<br />
and a festival in <strong>the</strong> Old Town will be part<br />
of <strong>the</strong> anniversary celebration. The<br />
Abbey Library will display manuscripts<br />
and prints that document life in <strong>the</strong> area.
a Call to<br />
adventure<br />
Lucerne to host annual meeting<br />
of adventure travel specialists<br />
If your group is like a lot of adventure travelers,<br />
cutting-edge sports and stimulating<br />
outdoor activities are <strong>the</strong> name of <strong>the</strong> game.<br />
Switzerland has been at <strong>the</strong> forefront of<br />
exciting travel quests for decades. With<br />
glaciers, lush forests and nature parks,<br />
extensive hiking paths and mountain huts,<br />
resplendent lakes and rushing streams, this<br />
eye-popping country rates high on <strong>the</strong><br />
adventure charts.<br />
In addition to <strong>the</strong> many adventure<br />
activities, <strong>the</strong> Swiss Alps’ jagged peaks,<br />
gushing waterfalls and postcard-worthy<br />
alpine villages are a visual delight.<br />
The diversity of climates, moreover,<br />
gives outdoor lovers a wealth of choices.<br />
In one day you can go from snow-capped<br />
summits to lakes lined with palm trees in<br />
<strong>the</strong> Italian-speaking Ticino region, known<br />
for its Mediterranean lifestyle.<br />
The list of activities for <strong>the</strong> serious<br />
adventurer is long. You can go parasailing<br />
on <strong>the</strong> many exquisite lakes, or mountain<br />
climbing or hiking in <strong>the</strong> regions of Lucerne,<br />
Zermatt or <strong>the</strong> Bernese Oberland, all<br />
spectacularly beautiful areas. You can go<br />
boating, hang gliding, kayaking or sailing<br />
in <strong>the</strong> central part of <strong>the</strong> country, or snowboarding,<br />
skiing, swimming or bicycling in<br />
<strong>the</strong> Jura Mountains. These mountains are<br />
dotted with caves—some of <strong>the</strong> largest in<br />
Switzerland—and covered with forests and<br />
unique geological formations. The area also<br />
has <strong>the</strong> longest hiking season of any of<br />
<strong>the</strong> country’s mountain regions, so it’s<br />
great for a spring or fall trip.<br />
Numerous groups come to Switzerland<br />
each year to inhale <strong>the</strong> fresh air, test <strong>the</strong>ir<br />
endurance and soak in <strong>the</strong> sights. You can<br />
go from level plateaus to mid-range<br />
mountains to on-top-of-<strong>the</strong>-world views<br />
in a short period of time. An interconnected,<br />
well-planned transportation system, from<br />
trains and cable cars to chairlifts and<br />
funiculars, can easily handle groups who<br />
want to get to <strong>the</strong>ir jumping-off point<br />
quickly and easily. Conveniently, major cities<br />
are in close proximity to mountain resorts.<br />
At <strong>the</strong> end of an active day you’ll find<br />
some of <strong>the</strong> best cheese (like Vacherin<br />
Mont d’O), chocolates and hospitality<br />
awaiting you at <strong>the</strong> many hotels, bed and<br />
breakfasts, and pensions. To carb-up for<br />
<strong>the</strong> next day’s adventure, Swiss fondue,<br />
raclette and rosti dishes await <strong>the</strong> hungry<br />
adventurer, along with a good glass of<br />
wine or beer. And <strong>the</strong> Swiss are known<br />
also for <strong>the</strong>ir excellent spa facilities that<br />
treat <strong>the</strong> weary traveler after a long,<br />
hard day.<br />
It’s no wonder <strong>the</strong>n that <strong>the</strong> Adventure<br />
<strong>Travel</strong> Trade Association has scheduled its<br />
ninth annual Adventure <strong>Travel</strong> World Summit<br />
for Oct. 8-11 at <strong>the</strong> Culture and Congress<br />
Center in Lucerne. As many as 600 adventure<br />
tourism professionals from more than 50<br />
nations will ga<strong>the</strong>r in this supreme adventure<br />
travel destination.<br />
As Mark Twain once said, “Twenty years<br />
from now you will be more disappointed<br />
by <strong>the</strong> things you didn’t do than by <strong>the</strong><br />
ones you did do. So throw off <strong>the</strong> bowlines,<br />
sail away from <strong>the</strong> safe harbor. Catch <strong>the</strong><br />
trade winds in your sails. Explore. Dream.<br />
Discover.”<br />
Switzerland is ready for <strong>the</strong> adventurer<br />
in all of us. From rails to sails to trails, from<br />
hikes to bikes, from skiing to snowshoeing,<br />
this small country is <strong>the</strong> essence of big<br />
adventure.<br />
ZURICH AND LUCERNE<br />
For many groups, Zurich’s airport<br />
will be <strong>the</strong> gateway to Switzerland.<br />
Christianity in Zurich, home of <strong>the</strong> Swiss<br />
Reformation, began in <strong>the</strong> 4th century.<br />
Zurich made a significant mark in<br />
Christian history in <strong>the</strong> 16th century<br />
when <strong>the</strong> city council voted to become a<br />
Protestant city. Catching a train or o<strong>the</strong>r<br />
convenient transportation from Zurich to<br />
o<strong>the</strong>r historical faith sites is easy.<br />
Lucerne, one hour by train from<br />
Zurich, traces its roots to <strong>the</strong> St. Leodegar<br />
monastery, a small 8th century<br />
Benedictine cloister on <strong>the</strong> Reuss<br />
River. For centuries people and goods<br />
have passed this way to and from <strong>the</strong><br />
Gotthard Pass, and pilgrims have<br />
followed St. Jacob’s Way to Santiago<br />
through Lucerne. The stretch between<br />
Schwarzenburg and Fribourg includes<br />
<strong>the</strong> 600-year-old Frybourgstrass, a<br />
path that leads through forests and<br />
over streams, past castle ruins,<br />
chapels and shrines.<br />
Lucerne is <strong>the</strong> springboard for trips<br />
to numerous lakeside communities and<br />
attractions, all accessible via Lake<br />
Lucerne Navigation Company’s 20<br />
boats. Since 1837 <strong>the</strong>se boats have<br />
been a vital link in <strong>the</strong> area’s transportation<br />
system, carrying passengers<br />
in style and offering delicious meals<br />
and snacks on board. The boats are<br />
available for group charters.<br />
Lucerne-area attractions accessible<br />
by lake boats, trains or buses include:<br />
• 6,995-foot-high Mt. Pilatus, home<br />
of <strong>the</strong> world’s steepest cogwheel railway,<br />
where you can get a 360-degree<br />
view of Switzerland. A day excursion to<br />
<strong>the</strong> “Dragon Mountain” can include a<br />
spectacular ride down by aerial cableway<br />
and panorama gondola.<br />
• Mt. Rigi, “Queen of <strong>the</strong> Mountains,”<br />
offers breathtaking views of <strong>the</strong> Swiss<br />
Alps, 13 lakes and views as far away<br />
as Germany and France. The railway<br />
to <strong>the</strong> top features old-fashioned<br />
24 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Lucerne’s trademark covered bridge on Lake Lucerne<br />
steam trains, which can be chartered.<br />
Numerous hiking paths thread <strong>the</strong><br />
mountainside.<br />
SO MANY OPTIONS<br />
Switzerland offers many o<strong>the</strong>r faith<br />
travel options, such as a monastery or<br />
abbey stay; <strong>the</strong> convent of St. Muestair<br />
offers an overnight in a mountain hut.<br />
The Abbey of Einsiedeln, an hour east<br />
of Lucerne, is <strong>the</strong> home of <strong>the</strong> Black<br />
Madonna and has attracted <strong>the</strong> devout<br />
for 1,000 years.<br />
In <strong>the</strong> Jura region west of Lucerne is<br />
<strong>the</strong> Anabaptist Trail where Anabaptists<br />
fled in <strong>the</strong> 17th century. Here you can<br />
visit secret meeting places with early<br />
The world’s steepest<br />
cogwheel railway<br />
climbs to <strong>the</strong> top<br />
of Mt. Pilatus.<br />
inscriptions, an Anabaptists Bridge and<br />
even <strong>the</strong> Anabaptists Archives with<br />
unpublished documents.<br />
The Museum of <strong>the</strong> Reformation is a<br />
must-see in Geneva. The building once<br />
served as an apartment complex for<br />
Huguenot refugees; it in turn is built on<br />
<strong>the</strong> ruins of St. Peter’s cloister. Some of<br />
<strong>the</strong> oldest French language Bibles in <strong>the</strong><br />
world, plus Calvin’s biblical commentaries,<br />
are found here, as are caricatures<br />
and pamphlets used to argue Protestant<br />
or Catholic perspectives.<br />
Switzerland provides numerous religious<br />
travel possibilities, and <strong>the</strong> main<br />
question will be: When does your group<br />
want to go<br />
For information on <strong>the</strong> 2012 Gallus<br />
Anniversary and heritage tourism in<br />
Switzerland, visit gallusjubilaeum.ch or<br />
myswitzerland.com/heritage.<br />
GETTING AROUND SWITZERLAND<br />
Faith-based travel planners have a<br />
number of good reasons to bring <strong>the</strong>ir<br />
groups to St. Gallen and o<strong>the</strong>r historic<br />
Swiss religious sites:<br />
Zurich’s location in <strong>the</strong> heart of<br />
Europe makes it a convenient entry<br />
point (70 airlines fly into <strong>the</strong> airport). The<br />
Zurich airport has been named on numerous<br />
occasions as “Europe’s Leading<br />
Airport.” Zurich offers easy access to a<br />
number of Swiss attractions and o<strong>the</strong>r<br />
countries.<br />
The Swiss travel system is one of<br />
<strong>the</strong> most advanced in <strong>the</strong> world, from<br />
swift cross-country trains, to buses that<br />
connect major cities with rural areas, to<br />
lake boats, aerial cableways and mountain<br />
railways that fur<strong>the</strong>r make travel so<br />
convenient in this country of eight million<br />
people. Surprisingly, 97% of <strong>the</strong> Swiss<br />
people live within two miles walking<br />
distance of public transportation. A Swiss<br />
Pass entitles groups to unlimited travel<br />
on numerous modes of transport and<br />
offers free entrance to 450 museums (including<br />
<strong>the</strong> Abbey Library in St. Gallen).<br />
The Swiss, while having four official<br />
languages (German, French, Italian and<br />
Romansch), for <strong>the</strong> most part also speak<br />
English. LGT<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 25
on location: south ❖ dave bodle<br />
SOUTHERN<br />
Maymont, an example<br />
of Gilded Age opulence<br />
in Richmond, Va.,<br />
boasts 33 rooms.<br />
MANSIONS<br />
Plantations, cabins and o<strong>the</strong>r<br />
homes steeped in history<br />
enhance itineraries in <strong>the</strong><br />
11 <strong>Travel</strong> South states<br />
Savoring a taste of Old England<br />
during Summer City Fest at<br />
Agecroft Hall in Richmond, Va.<br />
The South’s mountain ranges, endless plains, abundant<br />
harbors and magnificent rivers can all tell stories of our<br />
nation’s history. However, if walls in <strong>the</strong> historic homes<br />
could talk, what wonderful tales <strong>the</strong>y might spin. From palatial<br />
plantations to humble cabins, so much of our culture can be<br />
seen and experienced. Each home is unique for its residents,<br />
its use and its place in our past.<br />
VIRGINIA<br />
Virginia’s presidential homes or its James River Plantations<br />
may come to mind first, but just off I-95 in Richmond two special<br />
houses welcome groups.<br />
A visit to Agecroft Hall is a step into 15th century Europe.<br />
Built in England during <strong>the</strong> late 1600s, Agecroft was <strong>the</strong> home<br />
to <strong>the</strong> distinguished Langley and Dauntesey families. Upon<br />
falling into disrepair it was purchased at auction in 1925 by<br />
Richmonder Thomas C. Williams. He had it dismantled, crated,<br />
shipped across <strong>the</strong> Atlantic and reassembled in a Richmond<br />
neighborhood known as Windsor Farms. With au<strong>the</strong>ntic pieces<br />
from as early as 1485 to 1660, <strong>the</strong> Tudor estate brims with history.<br />
(agecrofthall.com)<br />
During <strong>the</strong> late 19th and early 20th centuries, often termed<br />
America’s Gilded Age, vast fortunes were amassed. Maymont,<br />
its 100 acres and 25 outbuildings are a testimony to <strong>the</strong> wealth<br />
of James Dooley and his wife Sallie. The Dooleys’ gift of May-<br />
26 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Where every visit creates<br />
lasting memories<br />
Motorcoach travelers know that Pigeon Forge is <strong>the</strong> perfect place to make<br />
memories. Could be because <strong>the</strong>re’s so much to see and do here … shopping,<br />
shows, Dollywood ® or <strong>the</strong> majestic beauty of our Smoky Mountains. Or it could<br />
be that warm welcome <strong>the</strong>y receive, kind of like visiting an old friend. Whatever<br />
<strong>the</strong> reason, <strong>the</strong>y know that every visit creates memories that will last a lifetime.<br />
PigeonForgeTours.com<br />
1-800-285-7557<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 27
on location: south ❖<br />
mont to <strong>the</strong> City of Richmond is a tribute to <strong>the</strong>ir generosity.<br />
Watch for <strong>the</strong> 24th annual Maymont Flower & Garden Show, a<br />
spectacular event held in early February at <strong>the</strong> Richmond Convention<br />
Center. (maymont.org)<br />
WEST VIRGINIA<br />
Today so much of West Virginia’s appeal is tied to its spectacular<br />
mountains and outdoor recreation. Early settlers,<br />
though, farmed a rich, fertile land and played an important role<br />
in <strong>the</strong> Civil War.<br />
In Philippi you’ll find Adaland Mansion and Historic Barn.<br />
The barn was built in 1850 and <strong>the</strong> brick mansion followed in<br />
1870. The original owners farmed, and emancipated slaves<br />
from <strong>the</strong> farm worked on <strong>the</strong> construction of <strong>the</strong> house. In June<br />
of 1861 <strong>the</strong> first land battle of <strong>the</strong> Civil War was fought in<br />
Philippi. (adaland.org)<br />
Although <strong>the</strong> most famous battles of <strong>the</strong> Civil War took<br />
place in o<strong>the</strong>r states, West Virginia experienced its share of<br />
tragedy. The Dr. Robert B. McNutt House was <strong>the</strong> only building<br />
left standing in Princeton after <strong>the</strong> town was burned during<br />
<strong>the</strong> Civil War. It was used as headquarters for Lt. Col. Ru<strong>the</strong>rford<br />
B. Hayes and Sgt. William McKinley, who both went on to<br />
become U.S. presidents. (pmccc.com/mcnutt_history.htm)<br />
NORTH CAROLINA<br />
From <strong>the</strong> coast to <strong>the</strong> mountains <strong>the</strong> historic homes of North<br />
Carolina reveal much about our culture and spirit. Two in particular<br />
play to our creativity.<br />
Affiliated with Wake Forest University in Winston-Salem, <strong>the</strong><br />
Reynolda House Museum of American Art is <strong>the</strong> restored<br />
19th century country home of <strong>the</strong> R.J. Reynolds Tobacco Company<br />
founder. In addition to works by Mary Cassatt, Fredric<br />
Church, Jacob Lawrence and Georgia O’Keeffe, <strong>the</strong> museum<br />
features changing exhibits. (reynoldahouse.org)<br />
The memory and literary insights of author Carl Sandburg<br />
are on display at Carl Sandburg Home National Historic Site,<br />
located in Connemare (near Asheville and Henderson). The<br />
National Park Service is <strong>the</strong> steward of this first historic site to<br />
honor an American poet. Sandburg, an Illinois native, moved<br />
<strong>the</strong>re in 1945. More than one third of his works were penned in<br />
this peaceful, 262-acre farm setting. (nps.gov/carl)<br />
SOUTH CAROLINA<br />
With Charleston’s colorful Rainbow Battery, <strong>the</strong> magnificent<br />
rice plantations and <strong>the</strong> Upstate homes from <strong>the</strong> colonial<br />
era, South Carolina is a treasure chest of history. South Carolinians,<br />
an ingenious people, have put many of those great<br />
homes to work.<br />
The Franklin B. Burroughs-Simeon B. Chapin Art Museum<br />
in Myrtle Beach serves residents and visitors of Horry<br />
and Georgetown counties. In 1924 textile mogul Eugene Cannon<br />
built a large wood-frame, oceanfront cottage in what is<br />
today Myrtle Beach. Twenty years later <strong>the</strong> house was sold to<br />
ano<strong>the</strong>r textile titan, Colonel Elliot White Springs. By 1975 <strong>the</strong><br />
house was being surrounded by high-rise condominium buildings<br />
and <strong>the</strong> family traded <strong>the</strong> villa for a new home. Through<br />
generous donations and community effort, <strong>the</strong> home by 1997<br />
had been moved to its present location and established as a<br />
wonderful art museum with expansive ocean views. (myrtlebeachartmuseum.org)<br />
Just off I-95 in Yemassee sits <strong>the</strong> Frampton House, serving<br />
as <strong>the</strong> Lowcountry Visitors Center and Museum. The house<br />
was part of <strong>the</strong> original King’s Grant to <strong>the</strong> Frampton family in<br />
<strong>the</strong> 1700s, but in 1865 <strong>the</strong> house was burned by General Sherman’s<br />
troops. Rebuilt in 1868 in today’s location, <strong>the</strong> house<br />
saw major renovations in 1930. In 1993 Wymann Boozer donated<br />
<strong>the</strong> Frampton House for creation of <strong>the</strong> visitors center.<br />
(southcarolinalowcountry.com)<br />
GEORGIA<br />
Few Sou<strong>the</strong>rn states have cities matching <strong>the</strong> cosmopolitan<br />
sizzle of Atlanta, but we often forget that Georgia is also a window<br />
to our past.<br />
Located on <strong>the</strong> Georgia College campus in Milledgeville,<br />
<strong>the</strong> Old Governor’s Mansion was completed in 1839.<br />
As <strong>the</strong> residence of Georgia’s chief executives from 1839-<br />
1868, <strong>the</strong> National Historic Landmark showcases <strong>the</strong><br />
antebellum, Civil War and Reconstruction eras. Slavery, <strong>the</strong><br />
difficulty of <strong>the</strong> social order and gender positions all shaped<br />
<strong>the</strong> history of <strong>the</strong> building. On Nov. 22, 1864, Gen. William<br />
T. Sherman claimed <strong>the</strong> mansion during his March to <strong>the</strong><br />
Sea. (gcsu.edu/mansion)<br />
The Isaiah Davenport House in Savannah portrays an<br />
appealing story of <strong>the</strong> American Dream both <strong>the</strong>n and now.<br />
The tale begins with a young New England carpenter<br />
achieving success in his adopted city. A demonstration of<br />
his building skills, Davenport’s fine home, noted “for <strong>the</strong><br />
simplicity of <strong>the</strong> exterior and <strong>the</strong> charm of <strong>the</strong> interior,”<br />
housed his family and <strong>the</strong> enslaved people that worked for<br />
him. In <strong>the</strong> mid-19th century <strong>the</strong> house passed out of <strong>the</strong><br />
Davenports’ hands and became a dilapidated tenement by<br />
<strong>the</strong> mid-20th century. The work of seven Savannah women<br />
coming toge<strong>the</strong>r in 1955 saved <strong>the</strong> house and led to <strong>the</strong><br />
founding of <strong>the</strong> Historic Savannah Foundation. (davenporthousemuseum.org)<br />
28 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
The art of COUNTRY, BLUES<br />
and ROCK ’N’ ROLL.<br />
Blues in Helena-West Helena<br />
Entertainers Hall of Fame, Pine Bluff<br />
Go on tour around The Natural State – cruise <strong>the</strong> Rock ’N’ Roll<br />
Highway to visit <strong>the</strong> places where legends were made, explore<br />
<strong>the</strong> musical birthplaces of <strong>the</strong> Delta, and pay respect to <strong>the</strong><br />
greats in <strong>the</strong> Entertainers Hall of Fame.<br />
<br />
Arkansas<strong>Group</strong><strong>Travel</strong>.com<br />
or call 1-800-872-1259<br />
Johnny Cash Music Festival, Jonesboro<br />
unique visits<br />
DeGray Lake Resort State Park<br />
888-AT-PARKS • ArkansasStateParks.com
Make <strong>the</strong> high point of Arkansas<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
2<br />
March 3 – September 16, 2012<br />
The St. Louis Cardinals<br />
“Play Ball” will feature decades of memorabilia from one of our country’s<br />
most storied franchises, <strong>the</strong> St. Louis Cardinals. This exhibition will feature<br />
over 100 items such as <strong>the</strong> World Series trophies from 2006 and 2011 and<br />
championship rings.<br />
For A Limited Time Only!<br />
<br />
<br />
<br />
<br />
being a baseball fan.<br />
On loan from St. Louis Cardinals Hall of Fame & Museum
on location: south ❖<br />
KENTUCKY<br />
With <strong>the</strong> Civil War Sesquicentennial being commemorated<br />
through 2015, it’s a good time to ponder Kentucky’s place in<br />
that history. Although a Sou<strong>the</strong>rn state that accepted slavery,<br />
Kentucky refused to secede from <strong>the</strong> Union. Curiously, <strong>the</strong><br />
presidents of both <strong>the</strong> USA and Confederacy were born in Kentucky,<br />
less than 100 miles apart.<br />
Abraham Lincoln Birthplace National Historical Park in<br />
Hodgenville focuses on Lincoln’s early childhood from his 1809<br />
birth and portrays our 16th president’s humble beginnings. Situated<br />
on 116 acres of Thomas Lincoln’s Sinking Spring Farm,<br />
<strong>the</strong> birthplace features an early 19th century Kentucky cabin<br />
symbolizing <strong>the</strong> one in which Lincoln was born. The cabin is<br />
enshrined within <strong>the</strong> Memorial Building, <strong>the</strong> first building to<br />
honor Abraham Lincoln. Events surrounding Lincoln’s time in<br />
Kentucky helped mold his formative years. A land dispute<br />
forced <strong>the</strong> family to move north when Lincoln was seven years<br />
old. (nps.gov/abli)<br />
Jefferson Davis Monument State Historic Site in Fairview<br />
is a Kentucky state park preserving <strong>the</strong> 1808 birthplace of <strong>the</strong><br />
president of <strong>the</strong> Confederate States of America. The birthplace<br />
home is no longer, but in 1924 construction of a magnificent<br />
monument was completed. At <strong>the</strong> age of 3 young Jefferson and<br />
his family moved to a Mississippi plantation, but by age 7 he<br />
was attending schools back in Kentucky. Born just a year and<br />
100 miles apart, Lincoln and Davis both strived to preserve <strong>the</strong><br />
Union. However, after South Carolina’s secession <strong>the</strong> latter felt<br />
compelled to resign from <strong>the</strong> U.S. House of Representatives<br />
and return to his Mississippi home. Soon after he was named<br />
president of <strong>the</strong> CSA. (kentuckytourism.com)<br />
TENNESSEE<br />
Although many travelers are familiar with Elvis Presley’s<br />
Graceland and Andrew Jackson’s Hermitage, some are discovering<br />
Tennessee’s less heralded historic homes.<br />
The James K. Polk Ancestral Home in downtown Columbia<br />
is <strong>the</strong> only surviving home of <strong>the</strong> 11th U.S. president (outside<br />
<strong>the</strong> White House, of course). Built in 1816, it displays original<br />
belongings of President and Mrs. Polk. The Polk family moved<br />
from North Carolina to Tennessee when James was 10. Polk<br />
was focused on politics his whole life and began his career in<br />
1823 in <strong>the</strong> Tennessee House of Representatives. In 1844 <strong>the</strong><br />
Democrats were having difficulty nominating a candidate and finally<br />
nominated Polk on <strong>the</strong> ninth ballot. He narrowly defeated<br />
Henry Clay. During his term <strong>the</strong> United States extended its territory<br />
from <strong>the</strong> Atlantic to <strong>the</strong> Pacific. (jameskpolk.com)<br />
Called <strong>the</strong> “Boyhood Hero of <strong>the</strong> Confederacy,” Sam Davis<br />
served in various combat roles in <strong>the</strong> Confederate Army during<br />
<strong>the</strong> Civil War. As a courier, he was captured in November 1863,<br />
and upon suspicion of espionage and failure to divulge information,<br />
<strong>the</strong> Union Army executed him after a captivity of only seven<br />
days. He died on his 21st birthday. Davis’ story, a rallying point for<br />
<strong>the</strong> Sou<strong>the</strong>rn cause in <strong>the</strong> closing days of <strong>the</strong> Confederacy, is revealed<br />
at <strong>the</strong> Sam Davis Home in Smyrna. Sou<strong>the</strong>rn clergy<br />
often spoke of him in Christ-like terms. (samdavishome.org)<br />
ARKANSAS<br />
There are hundreds of ways to explore <strong>the</strong> beauty of<br />
Arkansas. Part of that scenic attractiveness is <strong>the</strong> wealth of<br />
magnificent Victorian-era homes.<br />
The Victorian era, which corresponds with <strong>the</strong> reign of<br />
Queen Victoria in England from 1837 to 1901, was noted for its<br />
attention to high morals and modesty—with a few exceptions.<br />
The prominent apple green-and-cream structure in Fort Smith,<br />
Miss Laura’s, was a bordello in its earlier days. Originally built<br />
as <strong>the</strong> luxurious Riverfront Hotel just before <strong>the</strong> 1900s, <strong>the</strong><br />
city’s premier bawdyhouse now serves as <strong>the</strong> town’s Visitor<br />
Center. Completely restored, Miss Laura’s is <strong>the</strong> only former<br />
house of prostitution listed on <strong>the</strong> National Register of Historic<br />
Places. (fortsmith.org)<br />
On a more genteel note, <strong>the</strong> entire town of Eureka Springs<br />
is on <strong>the</strong> National Register of Historic Places as <strong>the</strong> Eureka<br />
Springs Historic District. The city has steep winding streets filled<br />
with Victorian-style cottages and manors. Built in Carthage in<br />
1891, <strong>the</strong> Queen Anne Mansion was dismantled, moved to<br />
Eureka Springs and reconstructed 100 years later. German and<br />
Italian artisans carved classic Victorian oak and cherry fireplace<br />
mantels as well as pocket doors. With more than $400,000 of<br />
antique furnishings, it is considered an elegant place for weddings<br />
and receptions. (<strong>the</strong>queenannemansion.com)<br />
ALABAMA<br />
To <strong>the</strong> pleasure of many travelers this is <strong>the</strong> “Year of Alabama<br />
Food.” Although groups are similar to armies and move<br />
on <strong>the</strong>ir stomachs, you will need to take a break from <strong>the</strong> table<br />
and explore an historic home. We’ll have you back for dinner.<br />
On July 4, 1881 <strong>the</strong> Tuskegee Normal School was established<br />
by <strong>the</strong> State of Alabama to educate newly freed slaves.<br />
At <strong>the</strong> age of 26, Booker T. Washington became <strong>the</strong> first principal<br />
of <strong>the</strong> newly formed school. His home, The Oaks, was built<br />
in 1899 using bricks made by students. At <strong>the</strong> time it was <strong>the</strong><br />
only residence in <strong>the</strong> county with running water and electricity.<br />
Today <strong>the</strong> home (with original furnishings) is part of Tuskegee<br />
Institute National Historic Site, located on <strong>the</strong> campus of<br />
Tuskegee University. The National Park Service site also includes<br />
<strong>the</strong> George Washington Carver Museum. (nps.gov/tuin)<br />
32 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Play<br />
Well<br />
With O<strong>the</strong>rs<br />
On <strong>the</strong> Mississippi Gulf Coast, just east of New Orleans,<br />
you’ll find a Tour Operator’s dream. A place of natural<br />
beauty, boasting 62 miles of coastline graced by<br />
centuries-old live oaks. Add <strong>the</strong> excitement of 11 casino<br />
resorts and you’ve got a real winner!<br />
Go to www.gulfcoast.org for all <strong>the</strong> information you<br />
need to plan your next tour, including sample itineraries,<br />
step-on guides, and tour friendly restaurants and<br />
lodging properties.<br />
Let our sales staff take care of everything, so you can play!<br />
Play Your Way!<br />
Convention & Visitors Bureau<br />
www.gulfcoast.org<br />
Call: Janet Harrington, Manager <strong>Leisure</strong> Sales<br />
<strong>Group</strong> <strong>Travel</strong> at 888-467-4853 (Ext. 228)<br />
Email: janeth@gulfcoast.org<br />
Biloxi Historic Tours/Biloxi Tour Train<br />
Contact: Carla Beaugez<br />
Phone: 228-374-8687<br />
Email: info@biloxitourtrain.com<br />
Welcome to Biloxi. Celebrating 51 years, we<br />
invite all aboard for this genuine adventure<br />
through Biloxi’s cultural history! The original<br />
Biloxi tour is like no o<strong>the</strong>r and guests love<br />
it! Relive our colorful past and learn of our<br />
spirit as only Carla can share <strong>the</strong>m. Come<br />
for history, for <strong>the</strong> fun, or just to enjoy <strong>the</strong><br />
ride!<br />
Salute and Lookout Steakhouse<br />
Contact: Rob Stinson<br />
Phone: 228-343-1755<br />
Email: RRS1@cableone.net<br />
Whatever you need, you’ll find at Salute<br />
and Lookout Steakhouse. Busloads of<br />
hungry tourists can dine on <strong>the</strong> same<br />
cuisine as Mississippi’s locals. Whe<strong>the</strong>r<br />
your mouth waters for au<strong>the</strong>ntic Chicken<br />
Parmesan from Salute or Lookout’s Shrimp<br />
& Grits you can all sit down toge<strong>the</strong>r to an<br />
affordable meal served by <strong>the</strong> Gulf Coast’s<br />
finest staff.<br />
Margaritaville Casino & Restaurant Biloxi<br />
Contact: Talia Simms<br />
Email: taliacsimms@gmail.com<br />
Margaritaville Casino & Restaurant Biloxi<br />
is scheduled to open Summer 2012. The<br />
resort will have a 26,000 sq. ft. casino, a<br />
signature Margaritaville restaurant, a buffet<br />
uniquely <strong>the</strong>med and a multi-purpose<br />
events center. The marina will have<br />
complete facilities for 12 vessels and tie-up<br />
space for an additional 30-40 boats.<br />
South Beach Biloxi Hotel & Suites<br />
Contact: Sherry Queen<br />
Phone: 228-388-2627<br />
Email: squeen@sbbiloxihotel.com<br />
Welcome to Biloxi’s only beachfront hotel<br />
located on <strong>the</strong> sandy shores of <strong>the</strong> Gulf<br />
Coast. Close to Casino Row and popular<br />
Biloxi attractions, South Beach Biloxi Hotel<br />
& Suites is a one-of-a-kind, ultra luxury, allsuite<br />
hotel. Expect <strong>the</strong> best in guest suite<br />
amenities, <strong>the</strong> best in scenic views, and personalized<br />
service beyond your imagination.<br />
Maritime & Seafood Industry Museum<br />
Contact: Robin K. David<br />
Phone: 228-435-6320<br />
Email: schooner@maritimemuseum.org<br />
Four Points by Sheraton Biloxi<br />
Contact: Fallon McClain<br />
Phone: 228-546-3111<br />
Website: www.fourpointsbiloxi.com<br />
Silver Slipper Casino<br />
Contact: Aissa Wiggins<br />
Phone: 1-866-SLIPPER<br />
Email: a.wiggins@silverslipper-ms.com<br />
Edgewater Mall<br />
Contact: Michelle Rogers<br />
Phone: 228-388-3424<br />
Email: mrogers@edgewatermall.com<br />
Take a step back in time! Sail <strong>the</strong> twomasted<br />
Biloxi Oyster Schooners! <strong>Full</strong>-day,<br />
Half-day, 2.5-hour charters and Walk-on<br />
sails. Pier complex is available for special<br />
events, reunions and weddings. Visit our<br />
museum located at Edgewater Mall, Biloxi<br />
for one of a kind artifacts.<br />
Work or play, stay <strong>the</strong> way you like at <strong>the</strong> all<br />
new Four Points by Sheraton, Biloxi Beach<br />
Boulevard. Relax in one of 195 stylish<br />
rooms featuring beautiful gulf views and<br />
“four comfort” beds. From our Terrace you<br />
can relax by our saltwater pool overlooking<br />
<strong>the</strong> Gulf, or enjoy GT’s Restaurant & Bar.<br />
Four Points has you covered.<br />
30,000 sq. ft. of non-stop gaming action<br />
with exciting new promotions and <strong>the</strong> best<br />
Sou<strong>the</strong>rn Hospitality on <strong>the</strong> Gulf Coast!<br />
<strong>Group</strong> packages available: 1-866-Slipper,<br />
228-469-2712 or a.wiggins@silverslipperms.com.<br />
Website: www.silverslipper-ms.<br />
com.<br />
Great stores. Great style. Great all-wea<strong>the</strong>r<br />
shopping. It’s all in <strong>the</strong> largest enclosed mall<br />
on <strong>the</strong> Mississippi Gulf Coast. You’ll find<br />
us on <strong>the</strong> beach and you’ll find everything<br />
you love!
on location: south ❖<br />
ONLINE EXCLUSIVE: For a sampling of great Sou<strong>the</strong>rn<br />
festivals, see <strong>the</strong> article at http://leisuregrouptravel.com/p=26866.<br />
In 1820 Alabama became <strong>the</strong> nation’s 22nd state, and in Tuscumbia<br />
a simple home was built and became known as Ivy<br />
Green. Just east of <strong>the</strong> main home is <strong>the</strong> annex that became<br />
Helen Keller’s birthplace. Later it became her residence along<br />
with teacher Anne Sullivan, “The Miracle Worker.” The moving<br />
story tells how a child living in darkness overcame blindness and<br />
deafness. Helen Keller went on to become an extraordinary<br />
woman, bringing courage and inspiration to millions. Decorated<br />
with much of <strong>the</strong> family’s original furniture, <strong>the</strong> home and museum<br />
display mementos, books and gifts accumulated during<br />
Keller’s lifetime of travel and lectures. (helenkellerbirthplace.org)<br />
MISSISSIPPI<br />
Mississippi’s collection of historic homes is impressive.<br />
From antebellum mansions and <strong>the</strong> home of a Nobel Prize<br />
winner to <strong>the</strong> simple birthplace of “The King of Rock n’ Roll,”<br />
Mississippi’s famous houses graciously welcome visitors.<br />
Located between West Point and Columbus, Waverley Mansion<br />
is considered one of America’s astonishing homes. Visitors<br />
with an architectural interest marvel at its self-supporting, curved<br />
staircases and octagonal cupola. The mid-19th century grandeur<br />
of Waverley sat in ruins for years until purchased by Mr. and Mrs.<br />
Robert Snow in 1962. (wpnet.org/waverley_mansion.htm)<br />
Prior to <strong>the</strong> Civil War, when “cotton was king,” Natchez<br />
boasted more millionaires per capita than New York City. Today<br />
many of <strong>the</strong>ir palatial mansions are open for tours. Lyman<br />
Harding, a Massachusetts transplant, acquired considerable<br />
wealth in Natchez and had a young cabinetmaker, Levi Weeks,<br />
design and build a plantation home. Auburn Museum & Historic<br />
Home, <strong>the</strong> first built in Natchez utilizing an actual architectural<br />
plan and a model for buildings that followed, features<br />
an entirely unsupported spiral staircase. (auburnmuseum.org)<br />
LOUISIANA<br />
Louisiana portrays fullness for life in its food, music, culture<br />
and recreation. The constant thread, though, is <strong>the</strong> state’s<br />
incredible history as viewed though its antebellum plantations.<br />
On <strong>the</strong> Great River Road near Vacherie, Oak Alley Plantation’s<br />
magnificent, quarter-mile mile passageway formed by 300-<br />
year-old live oaks exemplifies what many picture as <strong>the</strong> “Old<br />
South.” The site for <strong>the</strong> plantation had its beginnings in <strong>the</strong> early<br />
1700s when a French or Spanish settler planted <strong>the</strong> oaks that<br />
would become <strong>the</strong> alley. The real history begins in 1836 when<br />
Valcour Aime sold <strong>the</strong> plantation to J. T. Roman, his bro<strong>the</strong>r-inlaw<br />
and dear friend. Construction on <strong>the</strong><br />
home began in 1837; its elegance reflected<br />
<strong>the</strong> epitome of Creole society. Following <strong>the</strong><br />
Civil War and Reconstruction, <strong>the</strong> family was<br />
forced to sell. Hard times continued and eventually<br />
<strong>the</strong> property was boarded. In 1925 Andrew<br />
and Josephine Stewart, <strong>the</strong> last resident<br />
owners, purchased <strong>the</strong> plantation. Recognizing<br />
its significance, Mrs. Stewart established<br />
a non-profit foundation to keep <strong>the</strong> legacy<br />
alive after her death. (oakalleyplantation.com)<br />
Laura: A Creole Plantation, a short drive<br />
form Oak Alley, shares a similar story of Creole<br />
culture. A sugar farming complex, Laura<br />
Plantation at one time encompassed more<br />
than 12,000 acres. It had its beginnings when<br />
Guillaume Duparc, a French naval veteran<br />
petitioned Thomas Jefferson for land. It was<br />
granted and in return Jefferson received Duparc’s<br />
loyalty to <strong>the</strong> new United States. Construction<br />
of <strong>the</strong> home began in 1804. From<br />
<strong>the</strong> 1820s to <strong>the</strong> 1840s Laura Plantation saw<br />
unprecedented profits due to <strong>the</strong> high demand<br />
for sugar and cotton. The Civil War and<br />
its aftermath saw <strong>the</strong> demise of Laura Plantation.<br />
(lauraplantation.com) LGT<br />
34 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 35
on location: west ❖ manny vega<br />
Music in <strong>the</strong><br />
Mountains<br />
<strong>Group</strong>s in Wyoming enjoy high-brow culture at high altitudes<br />
Soon after <strong>the</strong> midsummer mark, musicians from all over <strong>the</strong> country flock to<br />
Teton Village, Wyoming, an oasis of civilization amidst multiple national parks<br />
and forests. Known as Jackson Hole, this valley houses <strong>the</strong> municipalities of<br />
Jackson as well as Teton Village, <strong>the</strong> home of <strong>the</strong> Grand Teton Music Festival.<br />
The Grand Teton Music Festival hosts orchestra and chamber concerts in <strong>the</strong> summer<br />
festival and a short concert series in <strong>the</strong> winter. During <strong>the</strong> festival over 200 orchestra<br />
musicians from all over <strong>the</strong> country assemble in Jackson Hole to make music toge<strong>the</strong>r.<br />
Many of <strong>the</strong>m come from prestigious orchestras such as <strong>the</strong> Los Angeles Chamber<br />
Orchestra, Chicago Symphony Orchestra and New York Philharmonic. Some musicians<br />
have been coming back every summer for over 25 years.<br />
In addition to <strong>the</strong> impressive roster of musicians, <strong>the</strong> festival’s concert facility, Walk<br />
Festival Hall, has been praised by both listeners and performers for its superior<br />
acoustics and friendly atmosphere. Built in 1974, <strong>the</strong> hall has comfortable, amphi<strong>the</strong>aterstyle<br />
seating with clear sightlines, a professional sound system, and enough space to<br />
accommodate on-stage receptions and banquets. The hall had a grand re-opening<br />
in 2007 after a 10-month, $4.85-million project to maintain its acoustics. The hall also<br />
received additional soundproofing as well as functional and aes<strong>the</strong>tic upgrades.<br />
If having renowned performers and an excellent concert hall were not enough, <strong>the</strong><br />
36 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Donald Runnicles directs <strong>the</strong> Grand<br />
Teton Music Festival Orchestra as it<br />
performs a Mahler symphony during<br />
a 50th anniversary performance.<br />
The Festival’s Music in <strong>the</strong> Hole event on <strong>the</strong><br />
Fourth of July draws 8,000 people.<br />
Grand Teton Music Festival is also proud to have Music Director Donald Runnicles<br />
leading <strong>the</strong> charge.<br />
“The festival is very lucky to have him as its music director,” says Mike Swanson,<br />
co-director of marketing. “He oversees everything dealing with artistic direction including<br />
programming, musician and guest artist selection, and all commercial releases.”<br />
Originally from Scotland, Runnicles has achieved international fame in <strong>the</strong> fine music<br />
industry and is consistently acclaimed as a conductor of opera and symphonic music.<br />
“He is a renowned opera conductor and has been slowly introducing this genre to<br />
Jackson Hole,” says Swanson. “We are <strong>the</strong> only place that offers The Met: Live in HD in<br />
Wyoming, and this summer he will be leading <strong>the</strong> Festival Orchestra in excerpts from<br />
Wagner’s most famous opera, Die Walküre, with three guest vocalists.”<br />
Along with <strong>the</strong> work he does with <strong>the</strong> GTMF, Runnicles is also <strong>the</strong> general music<br />
director of <strong>the</strong> Deutsche Oper Berlin, chief conductor of <strong>the</strong> BBC Scottish Symphony<br />
and principal guest conductor of <strong>the</strong> Atlanta Symphony Orchestra.<br />
The Grand Teton Music Festival is an active member of <strong>the</strong> Jackson Hole community<br />
and spreads <strong>the</strong> joy of music through educational programs as well as performances.<br />
The festival puts on various programs that expose young adults to classical music. As<br />
part of its community outreach, <strong>the</strong> GTMF offers pre-concert talks, open rehearsals and<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 37
on location: west ❖<br />
ONLINE EXCLUSIVE: Read about <strong>the</strong> Buffalo Bill Historical Center<br />
in Cody, Wyoming at http://leisuregrouptravel.com/p=26819<br />
<strong>the</strong> option to download music from<br />
past seasons.<br />
The Grand Teton Music Festival<br />
has come a long way since its humble<br />
beginnings in 1962. The festival was<br />
originally produced by <strong>the</strong> Fine Arts<br />
Guild as part of <strong>the</strong> Jackson Hole Fine<br />
Arts Festival. Local volunteers gave<br />
time, money and energy to put it all toge<strong>the</strong>r.<br />
The first few seasons included<br />
dance, film, visual art and music; venues<br />
included gyms, lodges and lawns.<br />
The festival moved to Teton Village<br />
in 1967, when it was given a rent-free<br />
site for a concert tent, but it soon became<br />
clear <strong>the</strong> program would need<br />
a permanent hall and a full-time music<br />
director. In 1968 <strong>the</strong> festival hired Ling<br />
Tung, a prominent violinist turned conductor,<br />
as music director, and Walk<br />
Festival Hall was built six years later.<br />
Last year <strong>the</strong> festival observed its 50th<br />
anniversary with special dedications<br />
and celebrations.<br />
The festival’s summer season begins<br />
in July and runs well into August<br />
with events scheduled most days of<br />
<strong>the</strong> week. The festival offers many<br />
discounts and special deals. <strong>Group</strong>s<br />
of 12 or more to a single concert receive<br />
a 20% discount off single-ticket<br />
prices. The festival also offers dinner-and-concert<br />
packages.<br />
When not attending festival performances,<br />
visitors to <strong>the</strong> Jackson<br />
Hole area will find plenty to do. The<br />
festival is located in <strong>the</strong> heart of Teton<br />
Village and within walking distance of<br />
lodging, restaurants and shops.<br />
Those interested in <strong>the</strong> history<br />
of fur trapping, mountaineering and<br />
Obtain Wyoming visitor guides and itineraries<br />
and contact group-friendly suppliers directly<br />
at leisuregrouptravel.com/instant-info<br />
The festival orchestra at Walk Festival Hall<br />
pioneer settlements in <strong>the</strong> West can<br />
visit <strong>the</strong> Jackson Hole Museum in<br />
Jackson. Guided walking tours of <strong>the</strong><br />
GRAND TETON MUSIC FESTIVAL historic downtown area are available.<br />
The town square, accented with wooden sidewalks and elk<br />
antler arches, abounds with retail activity. The Jackson Hole<br />
Playhouse, a block from <strong>the</strong> square, offers dinner <strong>the</strong>ater fare.<br />
This summer’s production is The Ballad of Cat Ballou.<br />
The National Museum of Wildlife Art boasts more than<br />
3,000 paintings, sculptures and photos of wildlife. For upclose<br />
views of <strong>the</strong> real thing, groups can embark on half, fulland<br />
multi-day trips with companies like Wildlife Expeditions.<br />
Guided by wildlife biologists, eight-passenger safari-style vehicles<br />
explore Yellowstone and Grand Teton national parks.<br />
JULY 4 – AUGUST 18, 2012<br />
Grand Teton Music Festival has developed a reputation as<br />
one of <strong>the</strong> nation’s most important summer music festivals.<br />
Located in Teton Village at <strong>the</strong> base of Rendezvous<br />
The gate to Grand Teton National Park, open year round,<br />
is right outside Teton Village; admission is valid in both Grand<br />
Teton and Yellowstone. Grand Teton itself has over 200<br />
miles of trails, game fishing, mountain climbing, horseback<br />
Mountain, concerts in Walk Festival Hall allow<br />
riding, wagon rides, and boat and canoe rentals. Yellowstone,<br />
visitors to hike all day and enjoy a world-class<br />
<strong>the</strong> world’s first national park, features <strong>the</strong> iconic hot water<br />
concert at night. Dress is casual and groups are welcome!<br />
geysers and o<strong>the</strong>r geological wonders. It is about two hours<br />
Tues: Free Chamber Music<br />
Wed: Spotlight Concerts—Various Genres<br />
north of Teton Village.<br />
For <strong>the</strong> best in serious music and mountain majesty,<br />
Thur: Musicians’ Choice Chamber Music<br />
groups should give serious consideration to a rhapsodic<br />
Fri/Sat: Festival Orchestra Concerts with Special Guests<br />
adventure in Jackson Hole, Wyoming.<br />
20% GROUP DISCOUNT FOR 12 OR MORE!<br />
<br />
For information on <strong>the</strong> Grand Teton Music Festival, call<br />
307-733-1128 or log on to gtmf.org. LGT<br />
38 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 39
on location: midwest ❖ randy mink<br />
It’s hard to believe that Mall of America is 20 years old this<br />
year. To many of us, <strong>the</strong> mega-mall seems just as fresh as<br />
when it opened in 1992. Twenty years is a real milestone.<br />
A look at some o<strong>the</strong>r tourist favorites in Minnesota also reveals<br />
milestones worth observing. Here are some of <strong>the</strong> most<br />
noteworthy:<br />
SPAM at 75. The Sou<strong>the</strong>rn Minnesota town of Austin,<br />
home of <strong>the</strong> Hormel Foods meat-packing plant, will be in a<br />
festive frame of mind this year as it celebrates 75 years of <strong>the</strong><br />
SPAM brand. Much of <strong>the</strong> hoopla will be across <strong>the</strong> street<br />
from <strong>the</strong> factory at <strong>the</strong> free-admission SPAM Museum, and<br />
Hormel will stage a community festival in July. In animated TV<br />
MINNESOTA<br />
MILESTONES<br />
<strong>Group</strong>-friendly<br />
attractions throughout<br />
<strong>the</strong> state mark<br />
special anniversaries<br />
in 2012<br />
The Pepsi Orange Streak careens<br />
through Nickelodeon Universe, <strong>the</strong><br />
amusement park in Bloomington’s<br />
Mall of America, now in its 20th year.<br />
40 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
commercials you’ll see <strong>the</strong> brand’s first spokescharacter,<br />
Sir Can-A-Lot, as he crusades to “rescue <strong>the</strong> world from<br />
routine meals.”<br />
Manufactured in Austin since 1937, SPAM consists of pork<br />
shoulder, ham trimmings and spices, all cooked and neatly<br />
packaged in that familiar blue-and-yellow pull-tab can. In 1989<br />
SPAM discontinued <strong>the</strong> attached key for twisting off <strong>the</strong> lid, one<br />
of many facts a museum visitor learns from a self-guided tour<br />
or a “SPAMbassador” guide (often a retired Hormel employee).<br />
And did you know that Hawaii residents are <strong>the</strong> most ardent<br />
SPAM fans, annually consuming 11 cans per capita<br />
The SPAM Museum is a wonderland of memorabilia, from<br />
radio jingles and TV commercials to a Monty Python tribute<br />
and a letter from General Dwight Eisenhower recognizing <strong>the</strong><br />
importance of SPAM to his troops during World War II. On a<br />
make-believe production line, you can don a white butcher coat<br />
and race against <strong>the</strong> clock. A 15-minute video chronicles <strong>the</strong><br />
history of SPAM.<br />
The gift shop sells all SPAM varieties, including ones that<br />
might not be in your local store, plus cookbooks, oven mitts, T-<br />
shirts, mouse pads and o<strong>the</strong>r SPAM logo items. The Wall of<br />
SPAM at <strong>the</strong> museum entrance, a great photo backdrop, contains<br />
3,390 empty cans. (spam.com)<br />
Minnesota History Center at 20. This great repository of<br />
all things Minnesota had its grand opening in 1992, <strong>the</strong> same<br />
year as Mall of America. An impressive building located near<br />
<strong>the</strong> Minnesota State Capitol in St. Paul, <strong>the</strong> museum captures<br />
<strong>the</strong> essence of <strong>the</strong> state in interactive displays and videos.<br />
Popular permanent exhibits include Minnesota’s Greatest<br />
Generation, a look at those who grew up during <strong>the</strong> Depression,<br />
came of age during World War II and participated in <strong>the</strong> post-war<br />
boom. Visitors view classic film clips in a 1930s-style movie <strong>the</strong>ater,<br />
get behind <strong>the</strong> counter of a soda fountain from <strong>the</strong> era,<br />
watch a re-creation of a WWII combat flight and join a Rosie <strong>the</strong><br />
Riveter-style assembly line packing ammunition shells.<br />
A temporary exhibit on Depression-era art that adorned<br />
public buildings showcases 56 paintings produced under <strong>the</strong><br />
auspices of <strong>the</strong> federal government’s Public Works of Art Project<br />
for unemployed artists. Organized by <strong>the</strong> Smithsonian’s<br />
American Art Museum, 1934: A New Deal for Artists runs from<br />
June 2 to Sept. 30.<br />
Don’t miss <strong>the</strong> museum’s Wea<strong>the</strong>r Permitting exhibit, which<br />
covers ice fishing, snow shoveling, skiing and dog sledding; a<br />
six-minute show, complete with howling winds, sounds of<br />
breaking glass and recollections of victims, recreates living<br />
through a tornado. (minnesotahistorycenter.org)<br />
Mall of America at 20. After 20 years, <strong>the</strong> nation’s largest<br />
retail and entertainment complex under one roof still reigns<br />
supreme as one of <strong>the</strong> Midwest’s blockbuster attractions. Last<br />
year was a record-setter for <strong>the</strong> Bloomington mall, which reported<br />
a sales increase of 10 percent and welcomed 26 new<br />
tenants; traffic rose by 3.5 percent. Renovations in <strong>the</strong> area<br />
being vacated by long-time anchor Bloomingdale’s and more<br />
new stores are on tap for 2012, not to mention a full slate of<br />
20th anniversary events.<br />
The mall’s Nickelodeon Universe, America’s largest indoor<br />
amusement park, welcomes two new rides that will up <strong>the</strong><br />
scream quotient. On Teenage Mutant Ninja Turtles Shell<br />
Shock, guests are able to control <strong>the</strong>ir seat, which can rotate<br />
wildly like a plane propeller or a gentle teeter-totter, making<br />
no two ride experiences <strong>the</strong> same. The ride is based on <strong>the</strong><br />
new animated television series Teenage Mutant Ninja Turtles,<br />
which will premier later this year on Nickelodeon. O<strong>the</strong>r MOA<br />
fun options include SEA LIFE Minnesota Aquarium, Moose<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 41
on location: midwest ❖<br />
Spoonbridge and Cherry, Minneapolis Sculpture Garden<br />
Source of <strong>the</strong> Mississippi River, Itasca State Park<br />
Explore Minnesota Tourism Photos<br />
Mountain Adventure Golf and a 14-screen movie <strong>the</strong>ater.<br />
Mall of America, located 15 minutes from downtown Minneapolis<br />
and St. Paul, features 520-plus shops that annually<br />
draw more than 42 million visitors, including some four million<br />
international guests. The mall’s Phase II plan calls for up an<br />
additional 5.6 million square feet, with high-end hotel, retail and<br />
medical facilities, including a Radisson Blu hotel opening in<br />
2013. (mallofamerica.com)<br />
Walker Art Center at 85. Established in 1927, <strong>the</strong> Walker<br />
Art Center became <strong>the</strong> first public art gallery in <strong>the</strong> Upper Midwest<br />
and began its focus on contemporary art in <strong>the</strong> 1940s. A<br />
major expansion opened in 2005, and today <strong>the</strong> Walker is one<br />
of <strong>the</strong> nation’s five most-visited modern/contemporary art museums<br />
in <strong>the</strong> U.S. Besides featuring <strong>the</strong> works of major 20th<br />
and 21st century artists, <strong>the</strong> museum is revered for <strong>the</strong> vitality<br />
of its performing arts, film and education programs.<br />
A vital force for bringing new visitors into <strong>the</strong> Walker has<br />
been <strong>the</strong> adjacent Minneapolis Sculpture Garden, which<br />
opened in 1988. Its centerpiece is Claes Oldenburg and Coosje<br />
van Brugen’s Spoonbridge and Cherry, a whimsical symbol of<br />
<strong>the</strong> Twin Cities. Toge<strong>the</strong>r <strong>the</strong> garden and Walker Art Center attract<br />
more than 600,000 visitors a year. (walkerart.org)<br />
MSP Airport’s Terminal 1-Lindbergh at 50. Minneapolis-<br />
St. Paul (MSP) International Airport has come a long way since<br />
opening in 1962 with 24 aircraft gates on two concourses, or<br />
“piers.” Today it has 117 gates on seven concourses. Airlines<br />
carried about 33 million passengers to and from MSP last year,<br />
compared to fewer than 2 million in 1962. On average, some<br />
80,000 people a day now fly through Terminal 1-Lindbergh.<br />
Of <strong>the</strong> seven airlines that served MSP when <strong>the</strong> terminal<br />
opened, only United Airlines still exists. The o<strong>the</strong>rs – Braniff,<br />
Eastern, North Central, Northwest, Ozark and Western – succumbed<br />
to acquisition, merger or liquidation. MSP became a<br />
major hub in 1986 with <strong>the</strong> merger of <strong>the</strong> two largest carriers at<br />
<strong>the</strong> airport, Northwest and Republic, creating <strong>the</strong> world’s fourth<br />
largest airline. Although Delta Air Lines didn’t begin serving <strong>the</strong><br />
Twin Cities until 1984, it became <strong>the</strong> dominant carrier in 2008<br />
when it acquired Northwest Airlines.<br />
Because it was <strong>the</strong> only active terminal at MSP when it<br />
opened for business in 1962, Terminal 1-Lindbergh wasn’t actually<br />
named until 1985, when it was rededicated to famous<br />
Minnesota aviator Charles A. Lindbergh. Naming <strong>the</strong> terminal<br />
had become necessary with <strong>the</strong> introduction of a second terminal<br />
in 1986, <strong>the</strong> Hubert H. Humphrey International Charter<br />
Terminal. A numeric designator was added to both terminal<br />
names in 2010 in an effort to win approval from state and federal<br />
highway officials for signs directing drivers to <strong>the</strong> correct<br />
terminal for <strong>the</strong>ir airline. (mspairport.com)<br />
42 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Fun: ®<br />
Family : Mall of America<br />
has <strong>the</strong> widest variety of entertainment tainment options under one roof,<br />
including <strong>the</strong> largest indoor Nickelodeon ®<br />
<strong>the</strong>me park – Nickelodeon Universe. ®<br />
World-Class Shopping: : 520 stores all in one location with no sales tax on clothing and shoes!<br />
For more information, contact Millie Philipp in Mall of America Tourism at<br />
952.883.8843, mphilipp@mallofamerica.com or visit www.mallofamerica.com<br />
Photo: Mario Testino<br />
Diana:<br />
A Celebration<br />
February 4 - June 10, 2012<br />
An award-winning<br />
exhibition<br />
celebrating <strong>the</strong><br />
life and work of Diana, Princess s of Wales.<br />
Mall of America, Level 4<br />
/MallofAmerica<br />
@MallofAmerica
on location: midwest ❖<br />
Paul Bunyan and Babe <strong>the</strong> Blue Ox, a Bemidji must-see<br />
Hjemkomst replica Viking ship in Moorhead, Minnesota<br />
Explore Minnesota Tourism Photos<br />
Paul Bunyan and Babe at 75. On <strong>the</strong> shores of Lake Bemidji<br />
in downtown Bemidji, <strong>the</strong> Bemidji Tourist Information Center<br />
greets guests with <strong>the</strong> colorful statues of Paul Bunyan and<br />
Babe <strong>the</strong> Blue Ox, a photo opportunity if <strong>the</strong>re ever was one.<br />
Reflecting <strong>the</strong> state’s northwoods heritage, <strong>the</strong> iconic cultural<br />
figures have awed millions of vacationers since 1937<br />
and were added to <strong>the</strong> National Register of Historic Places<br />
in 1988. Made of steel, cement and wood, <strong>the</strong> giant, painted<br />
statues (designed on a three-to-one scale) are touched up<br />
each year before <strong>the</strong> summer tourism season begins. Four<br />
blocks west of <strong>the</strong> mythical lumberjack and his ox is <strong>the</strong> Bemidji<br />
Woolen Mills outlet store, which brims with <strong>the</strong> warm<br />
clo<strong>the</strong>s it’s made for loggers and outdoorsmen since 1920.<br />
The fourth-generation family company makes <strong>the</strong> signature<br />
cotton sweater vests worn by Republican presidential candidate<br />
Rick Santorum. (visitbemidji.com/bemidji/paulbabe.html)<br />
Discovery of Mississippi River Headwaters, 180th anniversary.<br />
For decades European explorers were on <strong>the</strong> quest<br />
to find <strong>the</strong> headwaters of <strong>the</strong> Mississippi River, <strong>the</strong> “Fa<strong>the</strong>r of<br />
Waters.” It was not until 1832 that Anishinabe Indian guide Ozawindib<br />
led British explorer Henry Rowe Schoolcraft to <strong>the</strong><br />
source of <strong>the</strong> river at Lake Itasca in Nor<strong>the</strong>rn Minnesota. The<br />
source was disputed until <strong>the</strong> late 1800s when land surveyor<br />
Jacob Brower proved <strong>the</strong> source and led efforts to preserve <strong>the</strong><br />
remaining pine forest at <strong>the</strong> site through creation of Minnesota’s<br />
first state park, Itasca State Park, in 1891.<br />
Today tourists make pilgrimages to <strong>the</strong> Mississippi River<br />
Headquarters site, where <strong>the</strong> mighty river begins as a humble<br />
stream flowing out of Lake Itasca on its 2,552-mile journey<br />
to <strong>the</strong> Gulf of Mexico. A trail leads from <strong>the</strong> Mary Gibbs Headwaters<br />
Visitor Center to <strong>the</strong> Headwaters Post, a tree trunk<br />
sign that signifies <strong>the</strong> river’s source. Some people wade<br />
across; o<strong>the</strong>rs negotiate <strong>the</strong> neatly placed stepping stones.<br />
(http://dnr.state.mn.us/state_parks/itasca/narrative.html)<br />
Hjemkomst Viking Ship Voyage 30th Reunion. The<br />
Hjemkomst, a replica Viking ship, was built by local history<br />
teacher Robert Asp and his family to prove <strong>the</strong> Vikings could<br />
have sailed to <strong>the</strong> center of <strong>the</strong> North American continent. The<br />
77-foot ship and its story, including a documentary movie about<br />
<strong>the</strong> harrowing 1982 journey from Duluth, Minn. to Bergen, Norway,<br />
are on display at Hjemkomst Center, in Moorhead.<br />
At a 30th reunion celebration on July 21, <strong>the</strong> captain and<br />
crew will discuss <strong>the</strong>ir historic voyage. The museum on that<br />
day launches a special exhibit on <strong>the</strong> event that will run<br />
through 2012. A platform allows visitors to look down into <strong>the</strong><br />
massive oak vessel with 32 sets of oars. Also on <strong>the</strong> grounds<br />
is a full-scale replica of a 12th century Norwegian stave church.<br />
(hjemkomstcenter.com) LGT<br />
44 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
72(;3/25(,10,11(627$<br />
9,6,7:::75$9(/75$'((;3/25(0,11(627$&20<br />
FREE Admission<br />
16,500 square feet<br />
®<br />
of SPAM .<br />
Whoa.<br />
Classic<br />
FREE<br />
Admission!<br />
SPAM ®<br />
Museum<br />
Monday-Saturday 10 AM - 5 PM<br />
Sunday Noon - 5 PM<br />
CLOSED: New Year’s Day,<br />
Easter, Thanksgiving,<br />
Christmas Eve, Christmas Day<br />
Mall of America shoppers enjoy extra savings as<br />
Minnesota does not charge sales tax on clothing.<br />
1101 N. Main St., Austin, MN 55912<br />
800-LUV-SPAM<br />
spam.com<br />
spamgift.com<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 45
on location: nor<strong>the</strong>ast ❖ coley nelson<br />
Curtain<br />
Call<br />
Classics like Hamlet take<br />
<strong>the</strong> stage every summer<br />
at <strong>the</strong> Pennsylvania<br />
Shakespeare Festival.<br />
Dinner shows,<br />
historic <strong>the</strong>aters and<br />
big-time concert venues<br />
provide special evening<br />
options, setting <strong>the</strong><br />
stage for can’t-miss<br />
itineraries<br />
In<br />
Pennsylvania<br />
Lee A. Butz<br />
When it comes to Pennsylvania, most visitors<br />
think immediately about <strong>the</strong> historic sites of<br />
Gettysburg or Philadelphia or <strong>the</strong> chocolate-flavored<br />
attractions Hershey has to offer, but groups<br />
should not rule out <strong>the</strong> Keystone State as a hotspot for entertainment.<br />
With curtains rising in <strong>the</strong>aters across <strong>the</strong> state<br />
for musicals, concerts and dinner shows, tour planners have<br />
countless opportunities to add some razzle-dazzle to <strong>the</strong>ir<br />
itineraries. National headliners, classic Broadway hits, religious<br />
dramas and <strong>the</strong> grandeur of old-time architecture spark<br />
interest among travelers of all ages.<br />
The American Music Theatre in Lancaster features a variety<br />
of original shows and touring concerts in its 1,600-seat<br />
venue. Since opening in 1997, <strong>the</strong> <strong>the</strong>ater has welcomed<br />
Grammy, CMA, Tony and Oscar winners to its stage. Upcoming<br />
shows include Country Classics (May 2-June 30), Frankie<br />
Valli and The Four Seasons (May 17) and The 50’s Dance<br />
Party (July 13). (800-648-4102, amtshows.com)<br />
Sight & Sound Theatre in Lancaster is <strong>the</strong> nation’s largest<br />
faith-based live <strong>the</strong>ater group and hosts nearly 800,000 visi-<br />
46 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Choices range from concerts at Heinz Hall in Pittsburgh to shows like 9 to 5 The Musical at Lancaster’s Dutch Apple Dinner Theatre.<br />
tors each year between its Lancaster and Branson, Mo.<br />
locations. On its impressive 300-foot wrap-around stage, <strong>the</strong><br />
company has performed shows such as Daniel and <strong>the</strong> Lion’s<br />
Den, In <strong>the</strong> Beginning, Ruth and Voices of Christmas. Jonah,<br />
<strong>the</strong> current production, will be running through December. The<br />
story of Jonah features larger-than-life props and an inspiring<br />
musical score. Behind-<strong>the</strong>-scenes tours of <strong>the</strong> <strong>the</strong>ater are<br />
available through October. (800-377-1277, sight-sound.com)<br />
Dutch Apple Dinner Theatre in Lancaster opened its<br />
curtains in 1987 and has been performing classic Broadway<br />
shows like A Chorus Line and Cats ever since. The menu<br />
varies depending on <strong>the</strong> show but includes a buffet of traditional<br />
American cuisine featuring items such as prime rib,<br />
turkey breast and a plethora of desserts. The 2012 season includes<br />
9 to 5 The Musical (through April 28), Annie Get Your<br />
Gun (May 3-June 17), Legally Blonde <strong>the</strong> Musical (June 21-<br />
Aug. 4), A Second Helping: Church Basement Ladies 2 (Sept.<br />
27-Nov. 10) and A Swingin’ Christmas (Nov. 15-Dec. 23). (717-<br />
898-1546, dutchapple.com)<br />
Hershey Theatre in Hershey is a must-see for <strong>the</strong>ater<br />
goers and chocolate lovers in <strong>the</strong> “Sweetest Place on Earth.”<br />
Completed in 1933, <strong>the</strong> <strong>the</strong>ater is rich in history and beautifully<br />
designed. The lobby’s Italian lava rock floors, marble walls and<br />
art-covered ceiling enhance <strong>the</strong> stunning architecture. The<br />
Venice-<strong>the</strong>med auditorium presents shows like Memphis (April<br />
10-15), Mamma Mia (June 26-July 1) and Beauty and <strong>the</strong><br />
Beast (July 24-29). Go behind <strong>the</strong> scenes on <strong>the</strong> “Spotlight<br />
Tour” to see <strong>the</strong> dazzling improvements completed in its recent<br />
restoration. (717-534-3405, hershey<strong>the</strong>atre.com)<br />
Heinz Hall, home of <strong>the</strong> Pittsburgh Symphony Orchestra,<br />
accommodates nearly half a million visitors per year. The<br />
building, originally completed in 1927 as a movie <strong>the</strong>ater<br />
called Loew’s Penn, was renovated and dedicated as Heinz<br />
Hall in 1971. Today <strong>the</strong> <strong>the</strong>ater is used for symphony concerts,<br />
pops concerts, touring Broadway shows and children’s shows.<br />
Its dramatic architecture, sparkling chandeliers and gold-leaf<br />
decoration make it a historical gem. Tours are available by appointment<br />
for groups of 10 or more. (412-392-4900, pittsburghsymphony.org)<br />
Verizon Hall, Perelman Theater and Innovation Studios toge<strong>the</strong>r<br />
make up <strong>the</strong> Kimmel Center for <strong>the</strong> Performing Arts<br />
in Philadelphia. What began as two separate projects under<br />
<strong>the</strong> direction of <strong>the</strong> Philadelphia Orchestra and former Mayor<br />
Ed Rendell merged to create a vision for a center hosting orchestra<br />
concerts, ballets and <strong>the</strong>ater productions. To celebrate<br />
its 10th anniversary, <strong>the</strong> Kimmel Center has added several<br />
<strong>Group</strong>s can take a behind-<strong>the</strong>-scenes tour at historic Hershey Theatre and enjoy biblical epics at Sight & Sound Theatre in Lancaster.
on location: nor<strong>the</strong>ast ❖<br />
ONLINE EXCLUSIVE: Hershey Gardens in ChocolateTown U.S.A. is celebrating<br />
its 75th anniversary. Read about it at http://leisuregrouptravel.comp=26723.<br />
new features including dinner and a show. <strong>Group</strong>s can dine<br />
on-site and enjoy cuisine catered by renowned chef Wolfgang<br />
Puck. (215-790-5800, kimmelcenter.org)<br />
A <strong>the</strong>ater company from DeSales University performs <strong>the</strong><br />
Pennsylvania Shakespeare Festival on <strong>the</strong> campus in Center<br />
Valley each year. The summer festival runs from <strong>the</strong> end of<br />
May to <strong>the</strong> beginning of August and produces Shakespeare<br />
shows plus mainstream musical <strong>the</strong>ater productions and children’s<br />
shows. Productions this season include: Snow White<br />
and <strong>the</strong> Seven Dwarfs (June 1-Aug. 4), Sweeney Todd (June<br />
Lancaster’s Sight & Sound presents <strong>the</strong> best in Christian <strong>the</strong>ater.<br />
Book <strong>Group</strong> Tickets NOW for <strong>the</strong> 2012–2013 Season.<br />
Giselle<br />
Balanchine / Wheeldon / Tharp<br />
A Midsummer Night’s Dream<br />
Carnival of <strong>the</strong> Animals with Ballo Della Regina<br />
and Stravinsky Violin Concerto<br />
Forsy<strong>the</strong> & Kylián<br />
Call today for <strong>the</strong> BEST seats at <strong>the</strong> BEST price!<br />
215.587.6921 or abackman@paballet.org<br />
13-July 1) and Much Ado about Nothing (July 11-Aug. 5).<br />
Performances take place in one of <strong>the</strong> two indoor <strong>the</strong>aters,<br />
but <strong>the</strong> company recommends your group come early to enjoy<br />
fresh air and music on <strong>the</strong> green. (610-282-9455, pashakespeare.org)<br />
Nestled in <strong>the</strong> mountaintops of <strong>the</strong> Poconos resort town<br />
of Jim Thorpe, Penn’s Peak is an ideal spot for all types of<br />
concerts. The venue overlooks <strong>the</strong> Appalachian Mountains,<br />
and on-site Roadie’s restaurant serves classic American<br />
cuisine. Musical groups coming to Penn’s Peak this season<br />
include Beatlemania Now (May 3-4), <strong>the</strong> Harry James<br />
Orchestra (May 23-24), The Diamonds (June 6-7) and The<br />
Swing Dolls (October 23-24). The venue hosts luncheon<br />
shows, evening concerts and special <strong>the</strong>med nights for concert-goers.<br />
(866-605-7325, pennspeak.com)<br />
The Station Dinner Theatre, originally a 1922 train car, is<br />
located in Erie. It is home of <strong>the</strong> original Canterbury Festival,<br />
<strong>the</strong> longest-running medieval dinner <strong>the</strong>ater in <strong>the</strong> country<br />
and features a wide array of musical comedies <strong>the</strong>med<br />
around Wild West, Roaring ’20s and ’50s<br />
Jukebox Hop. Performances for 2012<br />
include: The Chicago Speakeasy (May),<br />
Not Now, Darling! (June) and The Carol<br />
Burnett Show (July). (814-864-2022,<br />
canterburyfeast.com)<br />
Whe<strong>the</strong>r <strong>the</strong> audience ends up laughing,<br />
crying or singing along, Pennsylvania’s<br />
<strong>the</strong>ater scene is sure to impress your<br />
group. LGT<br />
Obtain Pennsylvania visitor guides and itineraries<br />
and contact group-friendly suppliers directly<br />
at leisuregrouptravel.com/instant-info<br />
48 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
0Top<br />
Iconic Sights of New York City<br />
New York City abounds with all kinds of<br />
nooks and crannies that entice <strong>the</strong><br />
curious. From offbeat museums,<br />
unusual tours and vestpocket parks to ethnic<br />
enclaves and neighborhood pizza joints, <strong>the</strong><br />
streets of Manhattan, Brooklyn and o<strong>the</strong>r<br />
boroughs beckon <strong>the</strong> inquisitive wayfarer with<br />
hidden gems. For <strong>the</strong> city lover, New York is an<br />
endless feast, a place with countless pleasures,<br />
enough to last a lifetime.<br />
But if you’re taking a group of fledging travelers<br />
to <strong>the</strong> Big Apple, you have to concentrate on<br />
<strong>the</strong> obvious—those iconic, must-see sights<br />
known around <strong>the</strong> world, locales that are part of<br />
our national vocabulary, <strong>the</strong> stuff of travel posters<br />
and calendars. There’s nothing like that initial<br />
glimpse of <strong>the</strong> Statue of Liberty or plugging in to<br />
<strong>the</strong> electricity of Times Square for <strong>the</strong> first time.<br />
Here we offer a sampling of popular sights<br />
that define New York City for <strong>the</strong> wide-eyed<br />
tourist.<br />
By Randy Mink<br />
EMPIRE<br />
STATE<br />
BUILDING<br />
The mighty 102-story<br />
landmark reigns supreme on<br />
<strong>the</strong> Manhattan skyline 81<br />
years after its completion.<br />
Enjoy 360-degree views from<br />
<strong>the</strong> outdoor promenade of<br />
<strong>the</strong> 86th floor observatory.<br />
(esbnyc.com)<br />
RADIO CITY<br />
MUSIC HALL<br />
The 6,200-seat Art Deco <strong>the</strong>ater<br />
is <strong>the</strong> home of <strong>the</strong> high-kicking<br />
Rockettes and The Christmas<br />
Spectacular. Take <strong>the</strong> one-hour<br />
“Stage Door Tour” for a behind<strong>the</strong>-scenes<br />
peek of <strong>the</strong> 1932<br />
landmark. (radiocity.com)<br />
50 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
GRAND CENTRAL<br />
TERMINAL<br />
A beehive of activity in midtown<br />
Manhattan for almost a century,<br />
<strong>the</strong> world’s largest train station<br />
is one of New York’s grandest<br />
public spaces. Self-guided<br />
audio tours are available.<br />
(grandcentralterminal.com)<br />
NATIONAL<br />
SEPTEMBER11<br />
MEMORIAL<br />
An eight-acre expanse of trees<br />
and water, New York’s newest<br />
must-see occupies <strong>the</strong> site of<br />
<strong>the</strong> World Trade Center towers<br />
that collapsed after <strong>the</strong> terrorist<br />
attacks of Sept. 11, 2001.<br />
(national911memorial.org)<br />
TIMES<br />
SQUARE<br />
CENTRAL<br />
PARK<br />
The throbbing pulse of New<br />
York is most evident amid <strong>the</strong><br />
sea of electric billboards here<br />
at <strong>the</strong> “Crossroads of <strong>the</strong><br />
World.” To many visitors,<br />
Times Square is New York.<br />
(timessquarenyc.org)<br />
A cherished resource, this<br />
escape hatch in <strong>the</strong> middle<br />
of Manhattan encompasses<br />
more than 800 acres of woods,<br />
lawns and meandering paths.<br />
Walk, bike, hop a horse<br />
carriage or rent a rowboat.<br />
(centralparknyc.org)<br />
ROCKEFELLER<br />
CENTER<br />
CONEY<br />
ISLAND<br />
Take <strong>the</strong> NBC Studios tour, watch<br />
The Today Show from Rockefeller<br />
Plaza and ascend 70 floors to<br />
Top of <strong>the</strong> Rock in <strong>the</strong> 70-story<br />
GE Building. Magical winter highlights:<br />
<strong>the</strong> Christmas tree and ice<br />
rink. (rockefellercenter.com)<br />
Soak in beach, boardwalk and<br />
amusement park nostalgia at<br />
this Brooklyn crowd-pleaser.<br />
Enjoy classic rides like <strong>the</strong><br />
Cyclone coaster and Wonder<br />
Wheel. Have a hot dog at <strong>the</strong><br />
original Nathan’s Famous.<br />
(lunaparknyc.com,<br />
wonderwheel.com,<br />
nathansfamous.com)<br />
STATUE<br />
OF LIBERTY<br />
BROOKLYN<br />
BRIDGE<br />
A beacon of freedom for<br />
generations of immigrants who<br />
arrived in New York Harbor, this<br />
colossal figure remains a symbol<br />
not only of New York but of<br />
America. Liberty Island ferries<br />
depart from Lower Manhattan’s<br />
Battery Park. (nps.gov.stli)<br />
A walk across this 19th<br />
century engineering marvel<br />
spanning <strong>the</strong> East River is a<br />
quintessential New York<br />
experience affording views of<br />
harbor traffic, Liberty Island<br />
and Manhattan’s financial<br />
district.<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 51
on location: nor<strong>the</strong>ast ❖ randy mink<br />
As warmer wea<strong>the</strong>r hits <strong>the</strong> streets of little old New York,<br />
<strong>the</strong> Broadway <strong>the</strong>ater scene promises to be red-hot, offering<br />
tour groups a dizzying array of choices.<br />
This spring, in fact, will be “<strong>the</strong> busiest season I ever could<br />
have imagined,” said Dennis Martin, director, group sales programs,<br />
Broadway.com/<strong>Group</strong>s. “When one show closes, no<br />
more than a day and half goes by before ano<strong>the</strong>r moves in.”<br />
Martin said not a single <strong>the</strong>ater—Broadway has 40 of<br />
’em—will be empty by <strong>the</strong> end of April, <strong>the</strong> deadline for shows<br />
to open if <strong>the</strong>y want to be considered for a Tony Award this<br />
June. At least seven new musicals, plus revivals and some<br />
exciting plays with big-name stars, are in <strong>the</strong> mix.<br />
Martin says <strong>the</strong> musicals to watch are:<br />
Jesus Christ Superstar. The Stratford Shakespeare Festival’s<br />
new interpretation of <strong>the</strong> classic rock opera by Andrew<br />
Lloyd Webber and Tim Rice, one of <strong>the</strong> most popular musicals<br />
of all time, just opened at <strong>the</strong> Neil Simon Theatre.<br />
Evita. A new production of Webber and Rice’s legendary<br />
show won critical acclaim when it premiered in London in 2006.<br />
Superstar Ricky Martin and its London original star, Argentine<br />
actress Elena Roger, head up a cast that includes Tony Award<br />
winner Michael Cerveris. The first-ever Broadway revival of Evita<br />
From cutting-edge<br />
productions to<br />
revivals of old<br />
favorites, New York<br />
City stages offer<br />
groups a tempting<br />
spring and summer<br />
calendar<br />
BROADWAYBOOM<br />
52 April 2012<br />
Spider-Man Turn Off <strong>the</strong><br />
Dark, a mind-blowing<br />
<strong>the</strong>atrical adventure,<br />
continues to create buzz<br />
on Broadway.<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
ONLINE EXCLUSIVE: See <strong>the</strong> article on Manhattan’s budget-friendly<br />
Apple Core Hotels at http://leisuregrouptravel.com/p=26095.<br />
All 40 Broadway<br />
<strong>the</strong>aters, most<br />
of <strong>the</strong>m on streets<br />
off Times Square,<br />
will have tenants<br />
this spring.<br />
Angela Lansbury, Candice Bergen and Eric McCormack of television’s<br />
Will and Grace.<br />
O<strong>the</strong>r Martin recommendations opening in April are End of<br />
<strong>the</strong> Rainbow, a drama with music about <strong>the</strong> final months of<br />
Judy Garland, and for younger audiences, Peter and <strong>the</strong> Starcatcher,<br />
a prequel to <strong>the</strong> tale of Peter Pan.<br />
Disney Theatrical <strong>Group</strong>’s The Lion King, <strong>the</strong> seventh<br />
longest-running musical in Broadway history, opened in<br />
opens April 5 at <strong>the</strong> Marquis Theatre.<br />
Ghost The Musical. Bruce Joel Rubin<br />
has adapted his Academy Award-winning<br />
original screenplay for <strong>the</strong> stage. The score<br />
includes <strong>the</strong> iconic song “Unchained<br />
Melody,” performed in <strong>the</strong> 1990 film by The<br />
Righteous Bro<strong>the</strong>rs. The new musical opens<br />
April 23 at <strong>the</strong> Lunt-Fontanne Theatre.<br />
Nice Work If You Can Get It. Two-time<br />
Tony Award winner Mat<strong>the</strong>w Broderick<br />
(The Producers) and three-time Tony nominee<br />
Kelli O’Hara (South Pacific) star in<br />
this brand-new Gershwin musical comedy,<br />
a song-and-dance spectacular set in <strong>the</strong><br />
Roaring ’20s. Songs include “But Not for<br />
Me,” “Let’s Call <strong>the</strong> Whole Thing Off” and<br />
“I’ve Got a Crush on You.” It opens April 24<br />
at <strong>the</strong> Imperial Theatre.<br />
Spider-Man Turn Off <strong>the</strong> Dark, Priscilla<br />
Queen of <strong>the</strong> Desert and Sister Act—hot<br />
new musicals that opened last spring—continue<br />
to pack in <strong>the</strong> crowds, Martin said.<br />
How to Succeed in Business Without Really<br />
Trying, which debuted last spring with<br />
Daniel Radcliffe (of Harry Potter fame), now<br />
stars Nick Jonas (of <strong>the</strong> Jonas Bro<strong>the</strong>rs) and<br />
Beau Bridges.<br />
The must-see new comedy, Martin said,<br />
is One Man, Two Guvnors. The National<br />
Theatre of Great Britain’s production, laced<br />
with low-brow British humor, is “wet-yourpants<br />
funny.” It opens April 18 at <strong>the</strong> Music<br />
Box Theatre.<br />
Revivals of three classic plays also are<br />
creating Broadway buzz, according to Martin.<br />
They are Death of a Salesman, starring<br />
Philip Seymour Hoffman; A Streetcar Named<br />
Desire; and Gore Vidal’s The Best Man, a<br />
political drama starring James Earl Jones,<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 53
Hot tickets this summer: Cirque du Soleil’s surreal Zarkana at Radio City Music Hall and <strong>the</strong> wild musical Priscilla Queen of <strong>the</strong> Desert.<br />
Jeremy Daniel, Richard Termine Costume:<br />
Alan Hranitelj ©2011 Cirque du Soleil<br />
on location: nor<strong>the</strong>ast ❖<br />
November of 1997 and is still going strong. Only Phantom of<br />
<strong>the</strong> Opera, which opened in 1988, and Chicago (1996) have<br />
been on Broadway longer than The Lion King. O<strong>the</strong>r long-running<br />
current shows: Mamma Mia (2001), Wicked (2003) and<br />
Jersey Boys (2005). Disney’s Mary Poppins, now in its sixth<br />
year, also continues to be a group favorite.<br />
One of New York’s hottest tickets this summer will be Cirque<br />
du Soleil’s Zarkana. Running from June 6 through Sept. 2, <strong>the</strong><br />
acrobatic spectacle returns to Radio City Music Hall after a triumphant<br />
2011 premiere season that drew more than 500,000<br />
people. With a cast of 75 international artists, <strong>the</strong> rock opera<br />
blends circus arts with <strong>the</strong> surreal to create a world where<br />
physical virtuosity rubs shoulders with <strong>the</strong> bizarre, a slightly<br />
twisted fantasy universe where, little by little, chaos and craziness<br />
give way to festivity and love.<br />
The story follows Zark, a magician who has lost his powers—and<br />
<strong>the</strong> love of his life—in an abandoned <strong>the</strong>ater populated<br />
by a motley collection of off-<strong>the</strong>-wall characters and<br />
incomparable acrobats. He runs into <strong>the</strong> Mutants, four sirens<br />
as sinister as <strong>the</strong>y are fabulous, who are determined to divert<br />
him from his quest. Zarkana has been playing Moscow’s Kremlin<br />
State Palace Theatre and moves to Las Vegas this fall.<br />
Blue Man <strong>Group</strong>, <strong>the</strong> long-running Off-<br />
Broadway hit, continues to dazzle groups<br />
at New York’s Astor Palace Theatre and<br />
just introduced new material in March. New<br />
passages include Blue Men interacting with<br />
“GiPads,” a perceptive look at contemporary<br />
communication vehicles, and a pulsating<br />
new finale featuring an original music<br />
score. Much of <strong>the</strong> new content is from <strong>the</strong><br />
company’s larger-scale productions,<br />
adapted for use in <strong>the</strong> intimate venues.<br />
“We like to call it ‘alternative Broadway’—<br />
a syn<strong>the</strong>sis of our intimate Off-Broadway<br />
roots with <strong>the</strong> spectacle we created for our<br />
larger shows,” said Chris Wink, who cofounded<br />
Blue Man <strong>Group</strong> with Phil Stanton<br />
and Matt Goldman.<br />
Stanton said, “Many of our audience’s<br />
favorite passages, including ‘Paint Drumming’<br />
and ‘Gum Balls/Marshmallows’, will<br />
continue to be a part of <strong>the</strong> production. And<br />
yes, <strong>the</strong> first few rows still will need to wear<br />
ponchos.” LGT<br />
NEW YORK BOSTON CHICAGO LAS VEGAS ORLANDO NATIONAL TOUR<br />
1.800.BLUEMAN BLUEMAN.COM<br />
Appearing exclusively at sea onboard<br />
Obtain New York visitor guides and itineraries<br />
and contact group-friendly suppliers directly<br />
at leisuregrouptravel.com/instant-info<br />
54 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
on location: west ❖ marty sarbey de souto, ctc<br />
California may be known for lots of things—Hollywood<br />
and <strong>the</strong> movies, <strong>the</strong> Gold Rush, Golden Gate Bridge,<br />
beaches and breathtaking Pacific views, Silicon Valley, <strong>the</strong> intellectual<br />
centers of Stanford and Berkeley, and much more.<br />
But perhaps it is not as well known as it should be for its wealth<br />
of historic homes and gardens. These sites reflect <strong>the</strong> rich history<br />
of <strong>the</strong> state and unique tastes of former owners, whe<strong>the</strong>r<br />
<strong>the</strong>y were community leaders, gold prospectors or an occasional<br />
bordello madam.<br />
Let’s take a look at a handful of <strong>the</strong> many possible visits that<br />
could be included in <strong>the</strong> next itinerary you develop to California.<br />
It might be a garden here or an unusual home <strong>the</strong>re, sprinkled<br />
in a standard tour. Or, it could be a specialty tour featuring<br />
a number of homes and gardens for your local garden club or<br />
women’s group looking for an entire trip designed around this<br />
focus. Here are a few of <strong>the</strong> many possibilities:<br />
FILOLI, Woodside. If you remember <strong>the</strong> ‘80s, you may remember<br />
this house as <strong>the</strong> Carrington Mansion in <strong>the</strong> popular<br />
TV series Dynasty. Home for nearly 20 years to William Bowers<br />
Bourn II, owner of one of California’s richest gold mines, <strong>the</strong> estate<br />
got its name by combining <strong>the</strong> first two letters from his credo:<br />
“Fight for a just cause; Love your fellow man; Live a good life.”<br />
Located about 25 miles south of San Francisco, it’s set in 16<br />
acres of formal gardens surrounded by a 654-acre estate. The<br />
gardens were laid out in 1917-1922 by horticulturist Isabella<br />
Worn, who designed <strong>the</strong> plantings and fixed <strong>the</strong> original color<br />
scheme, supervising <strong>the</strong> garden’s maintenance for 35 years.<br />
Following <strong>the</strong> death of <strong>the</strong> Bourns in 1936, it was bought by<br />
Matson Navigation heir Lurline Matson Roth. Her contribution<br />
was <strong>the</strong> impressive collection of camellias, rhododendrons<br />
and azaleas as well as <strong>the</strong> screened-in teahouse and serene<br />
swimming pool.<br />
Homes&<br />
Historic<br />
Gardens<br />
of california<br />
Architectural gems spotlight <strong>the</strong> Golden State’s glorious past<br />
Formal gardens grace<br />
Filoli, south of San Francisco.<br />
Inset photo: Hearst Castle<br />
at San Simeon.
on location: west ❖<br />
ONLINE EXCLUSIVE: Check out <strong>the</strong> attractions in Orange<br />
County, Calif. Log on to http://leisuregrouptravel.comp=26672.<br />
A visit might be paired with o<strong>the</strong>r sites south of San Francisco<br />
such as Stanford University in Palo Alto or even fur<strong>the</strong>r<br />
south to <strong>the</strong> Carmel/Monterey area. (filoli.org)<br />
MARSTON HOUSE MUSEUM AND GARDENS, San Diego.<br />
This house is known as one of California’s best examples of<br />
<strong>the</strong> Arts and Crafts movement, built in 1905 for local civic leaders<br />
George and Anne Marston. The movement denoted a style<br />
of architecture, interior design and decorative arts prevalent in<br />
<strong>the</strong> period 1910-1925.<br />
Inspired by <strong>the</strong> writings of John Ruskin, <strong>the</strong> Arts and<br />
Crafts movement expressed a reaction to <strong>the</strong> mechanization<br />
of <strong>the</strong> Industrial Revolution with its speedy assembly line<br />
construction. It idealized <strong>the</strong> craftsman taking pride in his<br />
personal handiwork and often featured rooms and furniture<br />
deliberately rustic, unfinished and referred to as “cottagey.”<br />
Surface texture was admired in ordinary materials such as<br />
stone and tiles. The house is surrounded by five acres of<br />
rolling lawns, manicured formal gardens and rustic canyon<br />
gardens. (marstonhouse.org)<br />
McELROY OCTAGON HOUSE, San<br />
Francisco. A unique eight-sided, cupolatopped<br />
house dating back to 1861, it’s one<br />
of 68 octagon houses built in <strong>the</strong> United<br />
States before <strong>the</strong> Civil War and included<br />
on <strong>the</strong> U.S. National Register of Historic<br />
Places. Those who chose to build a<br />
house in this shape believed that living in<br />
an octagonal home resulted in a longer,<br />
healthier life.<br />
Now a museum under <strong>the</strong> auspices of<br />
<strong>the</strong> National Society of Colonial Dames of<br />
America, it contains a variety of documents<br />
from Colonial and early American history,<br />
including one signed by 54 of <strong>the</strong> 56<br />
signers of <strong>the</strong> Declaration of Independence.<br />
It also showcases decorative arts from <strong>the</strong><br />
Colonial and Federal periods. (Phone: 415-<br />
441-7512)<br />
KIMBERLY CREST HOUSE AND<br />
GARDENS, Redlands. Built in 1897, this is<br />
a three-story French chateau-style Victorian<br />
mansion. John Kimberly, co-founder of Kimberly-Clark<br />
paper company, purchased <strong>the</strong><br />
home to escape Wisconsin winters. The<br />
surrounding gardens were created in 1909,<br />
complete with statuary and koi ponds, are<br />
examples of <strong>the</strong> Italian style, so popular at<br />
<strong>the</strong> turn of <strong>the</strong> 20th century.<br />
The home has a French Revival parlor<br />
with gilt furniture and silk damask wall coverings.<br />
Lily ponds feature radiant koi as well<br />
as vivid red, pink and yellow lilies.<br />
Kimberly’s daughter challenged <strong>the</strong> city<br />
to raise <strong>the</strong> funds to purchase 39 acres surrounding<br />
<strong>the</strong> property and turned it into a<br />
botanical park, which she bequea<strong>the</strong>d as<br />
today’s Prospect Park. (kimberlycrest.org)<br />
56 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
Rooms like <strong>the</strong> library at Hearst Castle and kitchen of <strong>the</strong> Marston House in San Diego offer intimate peeks into <strong>the</strong> California’s past.<br />
California <strong>Travel</strong> and Tourism Commission/Blaise<br />
HEARST CASTLE, San Simeon. If <strong>the</strong> phrase “A man’s<br />
home is his castle” ever had meaning, Hearst Castle must be <strong>the</strong><br />
ultimate example in <strong>the</strong> United States. And 36 million visitors<br />
since it first opened to <strong>the</strong> public in 1958 will attest to its grandeur<br />
and unique contribution to America’s house and garden scene.<br />
Located high on a hill overlooking <strong>the</strong> Pacific midway between<br />
San Francisco and Los Angeles, it was <strong>the</strong> brainchild of<br />
publishing magnate William Randolph Hearst and <strong>the</strong> work of<br />
prolific Berkeley architect Julia Morgan.<br />
The Hearst Castle project developed over years as Hearst’s<br />
palace where he and his mistress, Marion Davies, entertained<br />
vacationing guests such as Charlie Chaplin, Winston Churchill<br />
and a young John F. Kennedy. The hillside complex includes 41<br />
fireplaces, 25 grand guestrooms, 25 upstairs suites, 25 cottages<br />
and kitchens, a 4,000-book library and entire<br />
rooms of artwork from European castles. But<br />
<strong>the</strong> centers of attraction are <strong>the</strong> two stunning<br />
swimming pools: <strong>the</strong> outdoor Neptune pool<br />
and indoor tiled Roman pool decorated with<br />
eight statues of Roman gods.<br />
First-time visitors are well advised to take<br />
<strong>the</strong> “Grand Rooms Museum Tour” as it has<br />
<strong>the</strong> least stairs to climb up and down (106).<br />
There are three o<strong>the</strong>r tours including an unusual<br />
evening tour offered at times. Tour<br />
planners should be sure to check with management<br />
regarding walking and steps.<br />
(hearstcastle.org)<br />
LACHRYMA MONTIS, Sonoma State<br />
Historic Park. This was <strong>the</strong> home of General<br />
Mariano Guadalupe Vallejo, commander of<br />
<strong>the</strong> nor<strong>the</strong>rn Mexico frontier, founder of <strong>the</strong><br />
Pueblo of Sonoma and a member of <strong>the</strong> first<br />
Constitutional Convention of California.<br />
Built in 1850-51, it was known as Chiucuyem<br />
(Crying Mountain) by <strong>the</strong> local Indians,<br />
which Vallejo renamed to <strong>the</strong> rough<br />
Latin equivalent “Tears of <strong>the</strong> Mountain.” Its<br />
name was derived from <strong>the</strong> springs that<br />
now are <strong>the</strong> source of Sonoma’s water<br />
supply. The two-story wood frame home, built in historic<br />
Carpenter Gothic Victorian style, features twin porches,<br />
dormer windows, a marble fireplace and European crystal<br />
chandeliers.<br />
A visit may be combined into an interesting day with a tasting<br />
at one or more of Sonoma’s well-known wineries and time<br />
to browse <strong>the</strong> attractive shops surrounding <strong>the</strong> downtown<br />
plaza. Also include a visit to <strong>the</strong> Mission San Francisco Solano<br />
de Sonoma, <strong>the</strong> last and most nor<strong>the</strong>rn of <strong>the</strong> 21 Franciscan<br />
missions, located on <strong>the</strong> nor<strong>the</strong>ast corner of <strong>the</strong> plaza. A second<br />
day could be added to include Jack London country, nearby<br />
Napa with its tony restaurants and perhaps adjoining Yountville<br />
and St. Helena for elegant shopping. (parks.ca.gov/page_id<br />
=22773) LGT<br />
Sande Lollis<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com April 2012 57
On Marketing<br />
Enhance Your Business<br />
With <strong>the</strong> Newest Technology<br />
This columN iN ThE February<br />
2012 issue kicked off <strong>the</strong> New Year<br />
with a few simple, cost-effective, technology-based<br />
travel marketing ideas.<br />
It was determined a good website is<br />
essential if you’re going to keep up with<br />
today’s tech-savvy traveler. Realizing<br />
that web search engines like fresh,<br />
new content it was determined regular<br />
additions to your site are indispensable.<br />
And thoughts were shared on how to<br />
have your website visitors interact<br />
through video views and e-newsletter<br />
sign-ups.<br />
There certainly was a ton of good<br />
business done “back in <strong>the</strong> day” with<br />
catalogs, flyers and brochures. Continue<br />
those tried-and-proven methods<br />
if <strong>the</strong>y are working for you. However,<br />
keep <strong>the</strong> toolbox unlocked and look at<br />
Spring Ahead to Our<br />
JUNE ISSUE<br />
• Washington State<br />
• North Dakota<br />
• Washington, DC<br />
• West Virginia<br />
• Montana<br />
• Iowa<br />
• Delaware<br />
• Sightseeing Cruises<br />
• Scenic Railroads<br />
• Canada/South Pacific<br />
• <strong>Group</strong> Itinerary Planning Guide<br />
See our page-flip edition & past issues at<br />
<strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com<br />
We can help showcase your business<br />
to groups. Call us 630.794.0696 or<br />
advertising@ptmgroups.com<br />
<strong>the</strong> newer technology. Some will work<br />
handsomely with what you are already<br />
doing. Here are a few to consider:<br />
1marry your marketing materials<br />
and QR codes. Here’s a great<br />
way to combine <strong>the</strong> new with <strong>the</strong> tried<br />
and true. QR codes are those little<br />
squares with all <strong>the</strong> squiggly black<br />
designs. It’s barcode technology and<br />
can easily be added to any marketing<br />
piece. Most printers, graphic designers<br />
and video producers can handle <strong>the</strong><br />
task. Potential clients with a smartphone<br />
can scan <strong>the</strong> code and link to<br />
your web page with offer details, an<br />
informative video or a testimonial. That<br />
web page can provide considerably<br />
more information than a single-sheet<br />
flyer. Of course, <strong>the</strong> video has that<br />
wonderful ability to demonstrate.<br />
2<br />
mobile marketing is coming to<br />
tour & travel. There’s more to<br />
mobile marketing than presenting a QR<br />
Code and driving customer/prospect<br />
traffic to an online spot of your choice.<br />
The United States is moving towards<br />
having as many mobile phone subscriptions<br />
as <strong>the</strong>re is population. In most<br />
major cities <strong>the</strong>re are more households<br />
without landlines than <strong>the</strong>re are with<br />
<strong>the</strong> traditional telephone service. The<br />
opportunities in <strong>the</strong> travel business are<br />
endless. Consider Bluetooth proximity<br />
marketing. Suppliers at a tradeshow/<br />
marketplace blast a message to all<br />
Bluetooth-enabled phones promoting<br />
a special at <strong>the</strong>ir booth or seminar. At<br />
that same marketplace a tour operator<br />
looking to partner with ano<strong>the</strong>r operator<br />
may send out that very message.<br />
❖ dave bodle<br />
3<br />
leverage suppliers wisely.<br />
One of <strong>the</strong> biggest assets that<br />
tour operators can add to <strong>the</strong>ir toolbox<br />
is a supplier that can help market a<br />
tour to <strong>the</strong>ir destination. The majority<br />
of CVBs and tourism offices will have<br />
footage that <strong>the</strong>y can edit to fit just<br />
about any possible visit to <strong>the</strong>ir area.<br />
That’s exactly what you’ll need on<br />
<strong>the</strong> QR Code-to-website video link. Of<br />
course, one of <strong>the</strong> best assets a supplier<br />
can have in <strong>the</strong> marketing toolbox<br />
is just such a video. Photographs<br />
will always have a place, but video is<br />
becoming increasingly important.<br />
You can sense my excitement for<br />
<strong>the</strong> new technology and how it will<br />
impact <strong>the</strong> tour & travel segment. I’m<br />
all about partnerships and programs<br />
that blend <strong>the</strong> proven with something<br />
new that will enhance results. New<br />
technology offers just such an opportunity.<br />
On <strong>the</strong> o<strong>the</strong>r hand, some of <strong>the</strong><br />
new technology-based opportunities<br />
simply do not work for me and I wonder<br />
about <strong>the</strong>ir return on investment. If<br />
you’re not a writer, why waste your<br />
time maintaining a blog What good is<br />
Twitter if you’re limited to a set number<br />
of characters Who hasn’t lost interest<br />
in Facebook and <strong>the</strong> absolute drivel<br />
that’s mixed with a few posts of<br />
substance<br />
The simplest way of looking at <strong>the</strong><br />
new marketing technologies is remembering<br />
who brought you to <strong>the</strong> dance,<br />
but realizing a look around <strong>the</strong> dance<br />
hall really doesn’t hurt.<br />
Contact Dave at 843-712-1140<br />
or email dbodle@sc.rr.com.<br />
58 April 2012 <strong>Leisure</strong><strong>Group</strong><strong>Travel</strong>.com
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