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Angel-Summit_Program_Guide - Angel Capital Summit

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<strong>Angel</strong> <strong>Capital</strong> <strong>Summit</strong> 2012<br />

Pitch Evaluation <strong>Guide</strong>lines<br />

The <strong>Angel</strong> <strong>Capital</strong> <strong>Summit</strong> is not technically a competition. The atmosphere is win-win; entrepreneurs and investors<br />

alike enjoy both opportunities and exposure. There may be many winners in this event who ultimately receive funding<br />

for their companies, though this will typically occur months later when due diligence and negotiations are complete.<br />

The guidelines for this event are no different than the guidelines for real-world investment/investor relations.<br />

There are five evaluation moments associated with the <strong>Angel</strong> <strong>Capital</strong> <strong>Summit</strong>:<br />

1) initial application review, 2) audience evaluation of pitches, 3) Venture Bucks investment contest, 4) <strong>Angel</strong> Investor<br />

due diligence and negotiations, and ultimately 5) <strong>Angel</strong> Investments.<br />

Nearly 150 companies submitted applications. Company applications were screened using a diligence process exacted<br />

by a pool of over 50 highly experienced reviewers. Each application was scored by a minimum of 6 reviewers.<br />

Executive Reviewers, 9 handpicked professionals, finally determined which companies were ready to pitch in the<br />

<strong>Angel</strong> <strong>Capital</strong> <strong>Summit</strong>. We are showcasing the top 41 companies, most of which are local to the Front Range.<br />

We will pose Audience Response Questions after each pitch.<br />

“How would you evaluate the quality of the pitch” and “How would you evaluate the quality of the business opportunity<br />

presented” The audience will key into their cell phones a response from the following choices: Excellent, Very<br />

Good, Good, Fair, Poor. There are no formal criteria that the audience is required to use other than their immediate<br />

impressions. These results are shared immediately with the audience and presenter for feedback on the pitch.<br />

Every attendee at the event receives 10 Venture Bucks bills to invest in the companies that they find most promising.<br />

Every investor has their own criteria in investment, so there are no rules for how these decisions are to be made.<br />

Companies with the largest Venture Bucks investments are given real prizes.<br />

Investment-ready companies will be discussed at the Investor-Only Forum on Friday. Companies with outstanding<br />

investment opportunities will be examined in a round table session allowing <strong>Angel</strong> Investors to move ahead with due<br />

diligence and negotiations.<br />

The fifth evaluation moment occurs over a period of time after the event. The ultimate “winners” in the <strong>Angel</strong> <strong>Capital</strong><br />

<strong>Summit</strong> are those who receive the investments they need to grow. For this evaluation, there are no formal criteria<br />

required by the <strong>Angel</strong> <strong>Capital</strong> <strong>Summit</strong>, but rather investors will evaluate companies on whether they match the investorsʼ<br />

investment profile and on the likelihood of the companiesʼ success.<br />

What Factors Should Investors Consider in the Likelihood of a Companyʼs Success<br />

While no two investors evaluate a deal in exactly the same fashion, there are twelve common factors that many<br />

investors will consider when making their decisions. These are the factors that presenting companies should<br />

focus on and which Venture Bucks “investors” may wish to consider in making their selections. These 12 factors<br />

are listed on the following page in the presentation content section of our evaluation form.<br />

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