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LAUSANNE EXECUTIVE EDUCATION<br />

STANDARD OPERATING PROCEDURE<br />

LIST OF LAUSANNE EXECUTIVE EDUCATION MODULES<br />

CLASSIFICATION MODULES BY DISCLIPLINE<br />

FOOD AND BEVERAGE<br />

1. Activity-Based Costing<br />

2. The Art <strong>of</strong> Successful Capital Food & Beverage Projects<br />

3. Back-<strong>of</strong>-the-House Food and Beverage Management<br />

4. Banquet Management and Operations<br />

5. Banquet Sales<br />

6. Beverage Knowledge<br />

7. Cost Control for Food and Beverage Operations<br />

8. Creating and Developing Restaurant Concepts<br />

9. Food and Beverage Capacity Management<br />

10. Food and Beverage Management<br />

11. Food and Beverage Managing Pr<strong>of</strong>it<br />

12. Food and Beverage Marketing<br />

13. Food and Beverage Pr<strong>of</strong>it Maximization<br />

14. Food and Beverage Sales and Service<br />

15. HACCP and Food Safety Management<br />

16. Menu Engineering<br />

17. Merchandizing Gastronomy<br />

18. Nutrition, Microbiology and Allergies<br />

19. Sales and Marketing Tools for Food and Beverage Operators<br />

20. Theme Restaurant Management<br />

21. Value Creation for Food and Beverage<br />

22. Wine Appreciation and Tasting<br />

23. Wine Marketing and Management<br />

ACCOMMODATION<br />

24. Accommodation Management<br />

25. Rooms Revenue Management<br />

26. Rooms Product and Pricing<br />

27. Housekeeping Management<br />

OPERATIONAL MODULES<br />

28. Food Production—Cold Kitchen<br />

29. Food Production—Hot Kitchen<br />

30. Food Production—Pastry Kitchen<br />

31. Food Production—Bakery<br />

32. Food Production—Molecular Cuisine<br />

33. Food Production—Speciality Artwork<br />

© Lausanne Executive Education Standard Operating Procedure<br />

List <strong>of</strong> Lausanne Executive Education Modules<br />

Page 1 <strong>of</strong> 4<br />

January 2013


34. Food Production—Airline Catering<br />

35. Food and Beverage Service—Airline Catering<br />

36. Food and Beverage Service—Rudiment<br />

37. Food and Beverage Service—Fine Dining Room<br />

38. Restaurant Showmanship<br />

39. Bar Mixology<br />

40. Bar Organization and Service<br />

41. Housekeeping, Laundry and Public Areas Operations<br />

CUSTOMER SERVICE<br />

42. The Art <strong>of</strong> Exceptional Service<br />

43. Customer Service Excellence<br />

44. Customer Experience is the New Quality<br />

45. Customer Relationship Management<br />

46. Managing Service Quality<br />

47. Passion for the Customer<br />

48. Service Recovery and Customer Evangelism<br />

49. VIP Protocol<br />

OTHER DEPARTMENTS<br />

50. Business Approach to Hospitality IT<br />

51. Business Law<br />

52. Club Management<br />

53. Crisis and Security Management<br />

54. Hotel Engineering and Maintenance<br />

55. Hotel Opening—S<strong>of</strong>t and Grand<br />

56. Hotel Servicescape—Facility Management<br />

57. Luxury Management<br />

58. Management <strong>of</strong> Other Operating Departments<br />

59. Macroeconomics<br />

60. Microeconomics<br />

61. Tourism Economics<br />

62. Methods <strong>of</strong> Research<br />

63. Pr<strong>of</strong>it Maximization for Function Spaces and Spas<br />

64. Statistics<br />

65. Resort Management<br />

66. Wellness and Spa Management<br />

SALES AND MARKETING<br />

67. Brand Management<br />

68. Branding in the Hotel Industry<br />

69. Competitive Marketing Strategies<br />

70. Customer Loyalty Programmes<br />

71. Customer Relationship Management<br />

72. Direct & Interactive Sales in Hospitality<br />

73. Direct Selling<br />

74. Distribution Channels Management<br />

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List <strong>of</strong> Lausanne Executive Education Modules<br />

Page 2 <strong>of</strong> 4<br />

January 2013


75. e-Marketing<br />

76. Free Marketing<br />

77. How to Milk Travel 2.0<br />

78. The Marketing Communication Mix<br />

79. Marketing for Hospitality & Tourism<br />

80. Marketing for Small & Independent Properties<br />

81. Marketing the Intangible<br />

82. The Marketing Plan<br />

83. Marketing Wellness<br />

84. Meetings, Incentives, Conferences and Exhibitions (MICE)<br />

85. Pricing Strategies<br />

86. Public Relations and Media Communication<br />

87. Social & Sensorial Engineering in Marketing<br />

88. Strategic Marketing<br />

89. The Wealth-Building Brand<br />

FINANCE<br />

90. Accounting for Management Decision Making<br />

91. Asset Management & Decision Making<br />

92. Balancing the Budget<br />

93. Buying a Hotel Investment<br />

94. Corporate Finance<br />

95. Finance for Non-Financial Managers<br />

96. Financial Management<br />

97. The Finance <strong>of</strong> Revenue Optimization<br />

98. Financial Statements and Ratio Analysis<br />

99. Hospitality Business Valuation<br />

100. Hospitality Corporate Finance<br />

101. Hospitality Financial Management<br />

102. Hospitality Real Estate Valuation<br />

103. Hotel Financial Management<br />

104. Management Accounting I—Uniform System <strong>of</strong> Accounts<br />

105. Management Accounting II—Budgeting<br />

106. Real Estate Management<br />

HUMAN RESOURCE<br />

107. Compensation Management<br />

108. Competency-Based Model<br />

109. Contemporary Human Resource Practice<br />

110. Counselling for Management<br />

111. Critical HR Issues in Today’s Business Environment<br />

112. Diversity Management<br />

113. Employment Recruitment<br />

114. Employment Separation and Outplacement<br />

115. Human Resource Development<br />

116. Human Resource Management<br />

117. Intellectual Capital Management<br />

118. Managing the Training Function<br />

119. Marketing HRD<br />

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List <strong>of</strong> Lausanne Executive Education Modules<br />

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120. Meritocracy-Based Performance Appraisal<br />

121. Organizational Culture<br />

122. People Management<br />

123. Qualified Learning Facilitator Level I<br />

124. Qualified Learning Facilitator Level II<br />

125. Sustainable People Development<br />

126. Talent Retention<br />

127. Trainer Training Level I<br />

128. Trainer Training Level II<br />

129. Training Needs Analysis<br />

130. The War for Talent<br />

PERSONAL DEVELOPMENT<br />

131. Brand You<br />

132. Career Management<br />

133. Creating & Managing a Successful Team<br />

134. Individual and Team Motivation<br />

135. Insights Discovery Psychometric<br />

136. Key to Personal Effectiveness<br />

137. Motivation & Passion<br />

138. Motivation & Teamwork<br />

139. Personal Development for Managers<br />

140. Public Speaking and Presentation Skills<br />

141. Work-Life Harmony<br />

GENERAL MANAGEMENT, BUSINESS AND DEVELOPMENT<br />

142. Building A Dream Team<br />

143. Business Negotiation<br />

144. The Business Plan<br />

145. Career Guidance and Counselling<br />

146. Change Management<br />

147. Coaching Executives<br />

148. Conflict Management<br />

149. Creating & Developing Restaurant Concepts<br />

150. Crisis Communication Management for Hoteliers and Restaurateurs<br />

151. Cross Cultural Skills<br />

152. Developing a Pr<strong>of</strong>itable and Sustainable Spa<br />

153. Emotional Intelligence<br />

154. Enriching Hotel Revenue & Distribution<br />

155. Entrepreneurship and Intrapreneurship<br />

156. Entrepreneurship & SME Management<br />

157. Ethics and Corporate Governance<br />

158. Facilitating Change and Innovation<br />

159. Good Ethics Good Business<br />

160. Hospitality 101: Integrating Hospitality Services Outside the Industry<br />

161. Hospitality Project Development & Innovation<br />

162. Hotel Positioning<br />

© Lausanne Executive Education Standard Operating Procedure<br />

List <strong>of</strong> Lausanne Executive Education Modules<br />

Page 4 <strong>of</strong> 4<br />

January 2013


163. Hotel Technical Services Management<br />

164. Human & Organizational Dynamics in Problem Solving<br />

165. Improving Business Performance<br />

166. Innovation and Creativity<br />

167. International Business Protocol<br />

168. Key Success Factors in Spa Planning<br />

169. Knowledge Management and Organizational Learning<br />

170. Leadership for Managers<br />

171. Leadership for Operational Managers<br />

172. Leadership Communication<br />

173. Management Development and Succession Planning<br />

174. Managerial Communication<br />

175. Modern Management Skills<br />

176. Meet the Next Generation—Clash <strong>of</strong> the Baby Boomers and Generations X, Y and Z<br />

177. Owner-Manager Relationships<br />

178. Performance Improvement Management System<br />

179. Problems vs. Solutions<br />

180. Pr<strong>of</strong>it Optimization for Function Spaces & Spas<br />

181. Product and Process Innovation<br />

182. Small Business Management<br />

183. Strategic Management<br />

184. Strategic Resilience: The Key to Sustainable Business Success<br />

185. Sustainability as Key Driver for Strategic Renewal & Innovation<br />

186. Sustainability Management<br />

187. Sustainable People Development<br />

188. Time Management<br />

189. Total Quality Management<br />

190. Transformational Leadership<br />

191. Trends in Hospitality<br />

192. The Value-Adding Manager<br />

193. Women in Leadership in the 21 st Century<br />

<br />

© Lausanne Executive Education Standard Operating Procedure<br />

List <strong>of</strong> Lausanne Executive Education Modules<br />

Page 5 <strong>of</strong> 4<br />

January 2013

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