University of Missouri - Mizzou Alumni Association
University of Missouri - Mizzou Alumni Association
University of Missouri - Mizzou Alumni Association
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong>
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
<strong>Mizzou</strong> Numbers<br />
Recruitment: 2010<br />
Presented by
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Enrollment<br />
5,604 Freshmen<br />
1,351 Transfers<br />
23,846 Undergrad<br />
d<br />
31,221 Total Record<br />
Breaking!<br />
Opening Day 2009
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Success<br />
85.4%<br />
Freshman<br />
Retention<br />
Highest<br />
Ever!<br />
Rate
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Success<br />
25.6 Average ACT<br />
Hi h t i 8<br />
Highest in 8<br />
years
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Success<br />
68.8%<br />
Graduation<br />
Rate
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Enrollment<br />
Bright Flight: 474<br />
Curators: 430<br />
Excellence: 689<br />
Mark Twain: 340<br />
Heritage: 76<br />
Diversity: 397<br />
Brooks: 35<br />
Nat’l Merit: 19
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Success<br />
484 African American Freshmen (8.6%)<br />
152 Hispanic Freshmen
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Enrollment<br />
Freshman Class<br />
72% <strong>Missouri</strong><br />
28% Non-resident<br />
Opening Day 2009
<strong>Mizzou</strong> St ti ti<br />
Statistics<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
2008 Undergrad Residency Numbers<br />
Resident 18,389 (79.8%)<br />
Non-Resident 4,260 (18.5%)<br />
International 385 (1.7%)<br />
Total 23,042
Rank Degree Program<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Most Frequently Declared FTC Majors Fall 2008<br />
FTC<br />
1 Business (Undeclared) 1,096<br />
2 Journalism/Pre-Journalism, A&S 1,002<br />
3 Undeclared, A&S 756<br />
4 Biological Sciences 319<br />
5 Pre-Health Related Pr<strong>of</strong>essions 271<br />
6 Engineering-Undeclared 211<br />
7 Psychology 170<br />
8 Nursing 154<br />
9 Animal Sciences 130<br />
10 Biochemistry 129
Top FTC<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Feeder States<br />
2008 2007 2006 2005<br />
1. <strong>Missouri</strong> 4,420 3,972 3,856 3,729<br />
2. Illinois 633 401 422 399<br />
3. Texas 203 130 129 143<br />
4. Kansas 84 88 77 66<br />
5. Colorado 34 24 21 27<br />
6. Iowa 30 23 29 22<br />
7. Minnesota 28 34 25 36<br />
8. California 25 19 29 23<br />
9. Wisconsin 24 18 13 17<br />
10. Arkansas 18 15 12 21<br />
10. Indiana 18 16 15 9<br />
12. Florida 16 15 9 9<br />
12. Nebraska 16 14 13 12<br />
14. Oklahoma 15 22 17 16<br />
15. Tennessee 13 15 15 19 2008 Enrollment Summary
FS2008 FTC Enrollment<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
STATE Increase FS2008 FS2007<br />
ILLINOIS 57% 634 403<br />
TEXAS 56% 203 130<br />
DALLAS Increase FS2008 FS2007 FS2006 FS2005 FS2004 FS2003<br />
Enrolled 55% 143 92 75 87 57 40<br />
CHICAGO Increase FS2008 FS2007 FS2006 FS2005 FS2004 FS2003<br />
Enrolled 62% 388 239 204 221 182 150<br />
2008 SIS Enrollment data
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Largest Feeder Counties <strong>of</strong> Freshman Class<br />
2008 2007<br />
St Louis County 1,537 1,386<br />
St. Charles County 427 ~35% 396<br />
1,964 1,782<br />
Jackson 415 336<br />
Clay 170 ~11% 137<br />
Entire State <strong>of</strong> Kansas 84 88<br />
669 561<br />
Boone County 338 354<br />
Cole County 121 ~8% 74<br />
459 428<br />
2008 Enrollment Summary
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
T<br />
O<br />
P<br />
5<br />
0<br />
F<br />
E<br />
E<br />
D<br />
E<br />
R<br />
S<br />
HIGH SCHOOL #FTC HIGH SCHOOL #FTC<br />
Rock Bridge 172 Oakville Senior 42<br />
Hickman 112 St Josephs Academy 42<br />
Lafayette-St Louis 111 Francis Howell 41<br />
Marquette 108 Rockhurst 41<br />
Jefferson City Senior 79 Webster Groves Senior 40<br />
Parkway South 79 Nerinx Hall 39<br />
CBC 75 Park Hill South 39<br />
De Smet Jesuit 65 Blue Springs 38<br />
Eureka 61 Lee's Summit Senior 37<br />
Kirkwood 61 Ursuline Academy 36<br />
Parkway Central 57 Wentzville High 36<br />
Liberty-Clay 56 Fort Zumwalt South 32<br />
Lindbergh 53 Troy Buchanan High 32<br />
Lee's Summit North 51 Cor Jesu Academy 30<br />
Oak Park 51 Duchesne 30<br />
Parkway North 51 Lee's Summit West 30<br />
Parkway West 51 Saint Charles West 30<br />
Fort Zumwalt West 50 Rockwood Summit 29<br />
St Louis <strong>University</strong> High50 Park Hill Senior 26<br />
Mehlville Senior 49 Pattonville 26<br />
Central High 47 Wentzville Timberland 26<br />
Helias 45 Camdenton High 25<br />
Blue Springs South 44 Jackson High School 25<br />
Francis Howell Central 42 Marshall High 25<br />
Francis Howell North 42 Notre Dame 25 2008 Enrollment Summary
T<br />
O<br />
P<br />
5<br />
HIGH SCHOOL #FTC HIGH SCHOOL #FTC<br />
Rock Bridge 172 Oakville Senior 42<br />
Hickman 112 St Josephs Academy 42<br />
Lafayette-St Louis 111 Francis Howell 41<br />
Marquette 108 Rockhurst 41<br />
Jefferson City Senior 79 Webster Groves Senior 40<br />
Parkway South 79 Nerinx Hall 39<br />
CBC 75 Park Hill South 39<br />
De Smet Jesuit 65 Blue Springs 38<br />
Eureka 61 Lee's Summit Senior 37<br />
Kirkwood 61 Ursuline Academy 36<br />
Parkway Central 57 Wentzville High 36<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
0 30 Feeders<br />
in St. Louis<br />
F<br />
E<br />
E<br />
D<br />
E<br />
R<br />
S<br />
Liberty-Clay 56 Fort Zumwalt South 32<br />
Lindbergh 53 Troy Buchanan High 32<br />
Lee's Summit North 51 Cor Jesu Academy 30<br />
Oak Park 51 Duchesne 30<br />
Parkway North 51 Lee's Summit West 30<br />
Parkway West 51 Saint Charles West 30<br />
Fort Zumwalt West 50 Rockwood Summit 29<br />
St Louis <strong>University</strong> High50 Park Hill Senior 26<br />
Mehlville Senior 49 Pattonville 26<br />
Central High 47 Wentzville Timberland 26<br />
Helias 45 Camdenton High 25<br />
Blue Springs South 44 Jackson High School 25<br />
Francis Howell Central 42 Marshall High 25<br />
Francis Howell North 42 Notre Dame 25 2008 Enrollment Summary
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Recruitment<br />
Recruitment: 2010<br />
Presented by
Setting<br />
Goals<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Maintain quality<br />
•Enhance diversity<br />
i<br />
• Enhance flagship status<br />
• Increase market dominance in <strong>Missouri</strong><br />
• Increase national awareness
Target<br />
g<br />
Adi Audience<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Admissible students<br />
• High ability students<br />
• Minority students<br />
• People who influence students<br />
• Primary markets: MO, IL, KS, TX<br />
• Secondary markets: Tulsa, Omaha, Minneapolis,<br />
Secondary markets: Tulsa, Omaha, Minneapolis,<br />
Indianapolis, Memphis
Recruitment<br />
t<br />
Activities<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Direct Mail & Email<br />
• Travel (College fairs, visits, workshops)<br />
• Campus Visit<br />
• Events- On and <strong>of</strong>f campus<br />
• Telecounseling<br />
• Counselor Relations
Ahi Achievingi<br />
Goals<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Campus visit = the single most<br />
important recruitment activity<br />
• Customer service is #1 priority i university i wide<br />
• Everyone walks the talk<br />
• Everything walks the talk<br />
• All forms <strong>of</strong> communication drives students to visit<br />
• Using currently enrolled students to recruit
Recruitment<br />
Challenge<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Recruitment is a continuous<br />
process. The prospective student<br />
population changes annually, each<br />
year’s juniors and seniors and their<br />
parents must be made aware <strong>of</strong><br />
MU’s unique advantages.
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
From Prospect to Enrolled Student<br />
F P E ll d S d<br />
<strong>Missouri</strong> High School Graduates<br />
Ui Using 2008Opening Day<br />
Statistics<br />
Prospect data base<br />
80,000000<br />
Applicants<br />
14,347 16,222<br />
Accepted<br />
12,223 13,579<br />
Paid Enrollment Fee<br />
5,795 5,649<br />
Enrolled<br />
5,812 5,620
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Where do we get the names<br />
•Student-initiated (score senders,<br />
inquiries, AP Exams, etc.)<br />
•Purchased searches (ACT, SAT,<br />
PLAN, PSAT)<br />
•Travel-initiated (high school visits,<br />
college fairs, etc.)<br />
•Campus Visits
ACT<br />
Search hData<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
ACT MO 21-22<br />
22<br />
ACT MO KS 23-26<br />
ACT IL Dallas, Minneapolis, Indianapolis, Omaha, Tulsa, Memphis 23-26<br />
ACT MO IL KS Dallas, Minneapolis, Indianapolis, Omaha, Tulsa, Memphis 27-28<br />
ACT MO IL KS Dallas, Minneapolis, Indianapolis, Omaha, Tulsa, Memphis 29-32<br />
ACT MO IL KS Dallas, Minneapolis, Indianapolis, Omaha, Tulsa, Memphis 33+<br />
MO African-American 17-20<br />
IL African-American American 21-2323<br />
Nationwide Diversity Journalism PSAT<br />
PST22 U.S. Sophomore Journalism 1330+<br />
SAT<br />
PST21 MO IL KS TX Soph 1210-1600<br />
INDIANAPOLIS 1210-1600<br />
PST20 MO IL KS TX Soph 1090-1200<br />
PST14 U.S. JOURNALISM 1330+<br />
PLAN<br />
PST12 MO IL KS TX IN 1290-1600<br />
PLAN MO SOPH 23-36<br />
PST11 MO IL KS TX IN 1210-1280<br />
1280<br />
PLAN IL SOPH 23-36<br />
PST10 MO IL KS TX IN 1050-1200<br />
PLAN MO SOPH 20-22
<strong>Missouri</strong>i<br />
Competition<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
<strong>Mizzou</strong> Received 10,442 ACT scores from <strong>Missouri</strong> students in the class <strong>of</strong> 2008<br />
Institution Overlap %<br />
<strong>Missouri</strong> State <strong>University</strong> 3,185 30.5<br />
<strong>University</strong> <strong>of</strong> Central <strong>Missouri</strong> 1,351 12.9<br />
Truman State <strong>University</strong> 1,339 12.8<br />
Southeast <strong>Missouri</strong> State <strong>University</strong> 1,289 12.3<br />
UMKC 1,178 11.2<br />
2008 ACT EIS Market and Yield Analysis data
Nationwide<br />
id<br />
Competition<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
updated<br />
<strong>Mizzou</strong> received 12,976 ACT scores from students nationwide in the class <strong>of</strong> 2008<br />
Institution Overlap %<br />
<strong>University</strong> <strong>of</strong> Kansas 1,043 8.0<br />
Saint Louis <strong>University</strong> 1,000 7.7<br />
Kansas State <strong>University</strong> 606 4.7<br />
Washington <strong>University</strong> 593 4.6<br />
<strong>University</strong> <strong>of</strong> Illinois 471 3.6<br />
<strong>University</strong> <strong>of</strong> Arkansas 339 2.6<br />
Indiana <strong>University</strong> 261 2.0<br />
<strong>University</strong> <strong>of</strong> Iowa 250 1.9<br />
<strong>University</strong> <strong>of</strong> Nebraska 235 1.8<br />
<strong>University</strong> <strong>of</strong> Texas 219 1.7<br />
2008 ACT EIS Market and Yield Analysis data
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
2008 FTC African-American & Hispanic<br />
Enrollment<br />
African-American<br />
State Fall 2008 Fall 2007 Increase<br />
<strong>Missouri</strong> 251 239 5%<br />
Illinois 111 45 147%<br />
Texas 26 23 13%<br />
Hispanic/Latino<br />
State Fall 2008 Fall 2007 Increase<br />
<strong>Missouri</strong> 86 65 32%<br />
Illinois 14 14 0%<br />
Texas 16 8 100%<br />
2008 SIS Enrollment data
Minorityi<br />
Recruitment<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Direct Mail<br />
• Coordinator <strong>of</strong> Culturally Diverse Recruitment Programs<br />
• United Ambassadors<br />
• Events (Brooks Interviews, Clue In)<br />
• Special groups<br />
•Group Visits<br />
• Outreach to urban districts
Transfer<br />
Recruitment<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Transfer Coordinator<br />
• Community College Visits i &Fairs<br />
• Transfer Days<br />
• Transfer Ambassadors
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
<strong>Mizzou</strong> Visitors<br />
Recruitment: 2010<br />
Presented by
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Academic<br />
Year<br />
Regular<br />
(Daily)<br />
Group<br />
Special<br />
Events<br />
GRAND<br />
(June-May) Visitors Visitors Visitors TOTAL<br />
2002-2003 10,257 1,839 6,205 18,301<br />
2003-2004 11,475 2,088 5,991 19,554<br />
2004-2005 11,237 2,834 7,184 21,255<br />
2005-2006 11,964 2,388 7,144 21,496<br />
2006-2007 12,636 2,928 7,767 23,331<br />
2007-20082008<br />
15,558 3,297 8,370 27,225<br />
23% increase in Daily Visitors (51% since 2003)<br />
16.7% increase in Total Visitors<br />
2008 SIS Visitor data
29,000<br />
Total Campus Visitors<br />
2002-03 through 2007-08<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
27,000<br />
25,000<br />
23,000<br />
21,000<br />
19,000<br />
17,000<br />
2002-2003 2003-2004 2004-2005 2005-2006 2006-2007 2007-2008<br />
2008 SIS Visitor data
Dil Daily Visitors<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
2008 Month Student Visitors<br />
Total Visitors<br />
Including Family<br />
January 324 792<br />
February 579 1,412<br />
March 1203 2,988<br />
April 714 1,721<br />
May 226 538<br />
June 333 818<br />
July 679 1,795<br />
August 464 1,205<br />
September 405 997<br />
October 748 1,747<br />
November 736 1835<br />
December 321 765<br />
January 310 783
<strong>Mizzou</strong><br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
2009 Events<br />
Meet t<strong>Mizzou</strong> Days<br />
Saturday, September 26<br />
Saturday, November 14<br />
Black & Gold Days<br />
Friday, October 2<br />
Friday, October 23<br />
Scholars Nights<br />
Wednesday, November 4 (Kansas City)<br />
Wednesday, November 18 (St. Louis)
<strong>Mizzou</strong><br />
Meet <strong>Mizzou</strong> Days<br />
Saturday, February 13<br />
Saturday, April 17<br />
Saturday, April 24<br />
Brooks Scholarship Interviews<br />
Saturday, February 6<br />
Saturday, February 20<br />
Black & Gold Days<br />
Friday, March 12<br />
Friday, March 19<br />
Preview MU<br />
Wednesday, March 3 (Columbia)<br />
Wd Wednesday, d March h10(St (St. Louis)<br />
i)<br />
Wednesday, March 17 (Kansas City)<br />
TBA (Springfield)<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
2010 Events
Fall 2008<br />
Events<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Event Name Day Date Attendance<br />
Meet <strong>Mizzou</strong> Day Saturday September 27 828<br />
Counselor Luncheon - Dallas Thursday October 2 70<br />
Black & Gold Day Friday October 10 562<br />
Counselor Luncheon - Chicago Thursday October 16 75<br />
Counselor Luncheon - Chicago Friday October 17 65<br />
Black & Gold Day Friday October 17 458<br />
Black & Gold Day Friday October 24 657<br />
Meet <strong>Mizzou</strong> Day Saturday November 1 976<br />
Scholars Night - St. Louis Wednesday November 12 300<br />
Transfer Day Tuesday December 2 280*<br />
Scholars Night - Kansas City Tuesday December 9 135*<br />
*anticipated attendance
Spring 2009<br />
Events<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Event Name Day Date Attendance<br />
CPW-Kansas City Saturday January 24, 2009 205<br />
CPW-Columbia Sunday January 25, 2009 161<br />
CPW-St. Louis Sunday February 1, 2009 253<br />
Meet <strong>Mizzou</strong> Day Saturday February 14, 2009 615<br />
Wednesday<br />
Preview-Kansas City Wednesday March 4, 2009 505<br />
Preview-St. Louis Wednesday March 11, 2009 800<br />
Black & Gold Day Friday March 13, 2009 568<br />
Preview-Columbia Wednesday March 18, 2009 364<br />
Black & Gold Day Friday March 20, 2009 759<br />
Preview-Chicago Sunday March 22, 2009 552<br />
Preview-Dallas Wednesday March 25, 2009 230<br />
Transfer Day Thursday April 2, 2009 140<br />
Meet <strong>Mizzou</strong> Day Saturday April 18, 2009 756<br />
Meet <strong>Mizzou</strong> Day Saturday April 25, 2009 623
Direct<br />
<strong>Mizzou</strong> Messages<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• “<strong>Mizzou</strong> Means More”<br />
•“There’s Only One <strong>Mizzou</strong>”<br />
• Prestige - AAU<br />
• Living/learning environment
Partial Mail Cycle<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Viewbook-senior 8/15/2008 <strong>Mizzou</strong> Gold Card letter 1/10/2009<br />
Application packet-senior 8/15/2008<br />
Junior CPW invite 1/10/2009<br />
Admit letter 9/15/2008 Parent Postcard 1/10/2009<br />
Chancellor Welcome 9/22/2008 Senior Honors eligible and applied 1/15/2009<br />
Res life Postcard 9/22/2008 Departmental Yield Letter 2/1/2009<br />
College town postcard out-state senior 9/22/2008 Clue-In invitation 2/8/2009<br />
Scholars Night Invitations 9/27/2008<br />
Junior Search Piece 2/15/2009<br />
Brian Brooks PSAT high ability letter 10/1/2008 Provost letter to FTC admits 2/15/2009<br />
You@<strong>Mizzou</strong> Letter 10/5/2008 Preview MU invitations 2/15/2009<br />
Scholarship letters-<strong>Missouri</strong> 10/5/2008 Transfer Day Invitations 2/15/2009<br />
Res life housing mailing 10/15/2008 Freshman Pr<strong>of</strong>ile letter to parent 3/1/2009<br />
Honors Viewbook mailing 10/15/2008<br />
We Still Want Letter to Minorities 3/15/2009<br />
Scholarship letters-Non-resident 10/15/2008 Parent Magnet 4/1/2009<br />
We want you letter for minorities 10/15/2008 May 1 postcard 4/1/2009<br />
Honors eligible and applied 11/1/2008 Graduation follow up letters 5/1/2009<br />
<strong>Mizzou</strong> Scholars Letter 11/1/2008 Junior Honors postcard 5/1/2009<br />
Day at <strong>Mizzou</strong> post card 11/1/2008<br />
Sophomore Search Piece 6/10/2009<br />
December 1 postcard 11/1/2008 Scholars Day Invitation 6/1/2009<br />
Brooks Scholarship Letter Invitations 11/15/2008<br />
Test score response letter October test 11/15/2008<br />
1st choice ACT response October test 11/15/2008<br />
Holiday Card 12/1/2008<br />
Mid-MO Backyard Letter 12/15/2008<br />
Brooks Scholarship Letter Repeat Invitations 12/28/2008
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
<strong>Mizzou</strong> Travel<br />
Recruitment: 2010<br />
Presented by
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
<strong>Mizzou</strong> Fall Travel<br />
Recruitment Activity Fall Fall Fall<br />
2008 2007 2006<br />
High School Visits 614 689 543<br />
College Fairs 215 201 197<br />
College Planning<br />
Workshops<br />
32 26 23
Stefanie<br />
(Northwest &<br />
Omaha)<br />
Atchison Nodaway Worth Harrison Mercer Putnam<br />
Holt<br />
Heather<br />
(Kansas City)<br />
Tim<br />
(Central)<br />
Rachel<br />
(Southwest &<br />
Tulsa)<br />
Andrew<br />
Buchanan<br />
Platte<br />
Gentry<br />
Dekalb<br />
Clinton<br />
Clay<br />
Jackson<br />
Cass<br />
Bates<br />
Vernon<br />
Barton<br />
Jasper<br />
Newton<br />
McDonald<br />
Daviess<br />
Grundy<br />
Caldwell Livingston<br />
Ray<br />
Lafayette<br />
Johnson<br />
Henry<br />
St.Clair<br />
Cedar<br />
Dade<br />
Lawrence<br />
Barry<br />
Carroll<br />
Pettis<br />
Benton<br />
Sullivan<br />
Linn<br />
Chariton<br />
Saline<br />
Scotland Clark<br />
Schuyler<br />
Adair<br />
Macon<br />
Howard<br />
Cooper<br />
Randolph<br />
Boone<br />
Moniteau<br />
Cole<br />
Morgan<br />
Camden<br />
Hickory<br />
Dallas<br />
Polk<br />
Laclede<br />
Greene<br />
Stone<br />
Christian<br />
Taney<br />
W ebster<br />
Miller<br />
Wright<br />
Douglas<br />
Ozark<br />
Knox<br />
Shelby<br />
Pulaski<br />
Monroe<br />
Lewis<br />
Audrain<br />
Callaway<br />
Osage<br />
Maries<br />
Texas<br />
Marion<br />
Phelps<br />
Howell<br />
Ralls<br />
Montgo mery<br />
Ga scon ade<br />
Dent<br />
Pike<br />
Warren<br />
Franklin<br />
Sara<br />
(Northeast &<br />
C. Illinois)<br />
Lincoln<br />
St. Charles<br />
Crawford<br />
Washington<br />
Sh annon<br />
Oregon<br />
Iron<br />
Reynolds<br />
Carter<br />
Ripley<br />
St. Louis<br />
Jefferson<br />
Ste.<br />
Genevieve<br />
St. Perry<br />
Francois<br />
Madison<br />
Wayne<br />
Butler<br />
Jennedy<br />
(St. Louis)<br />
Bollinger<br />
Stoddard<br />
Cape<br />
Girardeau<br />
New<br />
Madrid<br />
Scott<br />
Jennifer<br />
Chicago N<br />
Mississii ippi<br />
Alpachino<br />
Chicago S &<br />
C. IL)<br />
Jawann<br />
Urban St. Louis<br />
& KC<br />
Adam<br />
Dallas<br />
Dallas<br />
Pemiscot<br />
Dunklin<br />
Dusty<br />
(Southeast MO & Memphis)
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
National Territories for Phoning and Mailing<br />
Sara<br />
Stefanie<br />
Heather<br />
Tim<br />
Rachel<br />
Dusty<br />
Adam
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Typical St. Louis Travel Week<br />
Sun 15 Mon 16 Tues 17 Wed 18 Thurs 19 Fri 20 Sat 21<br />
NACAC<br />
Gateway Okill Oakville Lafayette<br />
Lindbergh idb College 8:00-9:00 9:15-10:15 8:30 - 9:30 8:00-9:00<br />
Fair<br />
12:00-4:00 Metro Webster Groves Kennedy High<br />
Cor Jesu<br />
pm 9:30-10:30 11:00-12:00 11:00-12:00 11:20-12:30<br />
Rosati-Kain John Burroughs Principia Thomas Jeffer-<br />
11:45-12:45<br />
12:45 1:00-2:00<br />
1:00-2:00<br />
son<br />
2:00-3:00<br />
Webster Francis Howell Mehlville Fair<br />
Groves Fair North Fair 6:30-8:00 pm Kirkwood Fair<br />
7:00-8:30 pm 6:30-8:00 pm 6:30-9:00 pm<br />
Meet<br />
<strong>Mizzou</strong><br />
Day
Travel Week in Southern <strong>Missouri</strong><br />
Atchison Nodaway Worth Harrison Mercer Putnam<br />
Holt<br />
Andrew<br />
Buchanan<br />
Kansas City<br />
Clay<br />
Gentry<br />
Dekalb<br />
Clinton<br />
Platte<br />
Jackson<br />
Cass<br />
Bates<br />
Vernon<br />
Barton<br />
Jasper<br />
Newton<br />
McDonald<br />
Daviess<br />
Caldwell<br />
Ray<br />
Lafayette<br />
Johnson<br />
Henry<br />
St.Clair<br />
Cedar<br />
Dade<br />
Lawrence<br />
Barry<br />
Grundy<br />
Livingston<br />
Carroll<br />
Sullivan<br />
Linn<br />
Chariton<br />
Saline<br />
Pettis<br />
Benton<br />
Hickory<br />
Polk<br />
Greene<br />
Stone<br />
Scotland Clark<br />
Schuyler<br />
Adair<br />
Macon<br />
Randolph<br />
Howard<br />
Cooper<br />
Boone<br />
Moniteau<br />
Cole<br />
Morgan<br />
Dallas<br />
Christian<br />
Camden<br />
Webster<br />
Taney<br />
Laclede<br />
Miller<br />
Wright<br />
Douglas<br />
Ozark<br />
Knox<br />
Shelby<br />
Pulaski<br />
Monroe<br />
Lewis<br />
Audrain<br />
Callaway<br />
Osage<br />
Maries<br />
Texas<br />
Marion<br />
Phelps<br />
Howell<br />
Ralls<br />
Montgomery<br />
Gasconade<br />
Dent<br />
Pike<br />
Warren<br />
Franklin<br />
Lincoln<br />
St. Charles<br />
Crawford<br />
Washington<br />
Shannon<br />
Oregon<br />
Iron<br />
Reynolds<br />
Carter<br />
Ripley<br />
St. Louis<br />
Jefferson<br />
St. Louis<br />
St. Louis City<br />
Ste.<br />
Genevieve<br />
St. Perry<br />
Francois<br />
Madison<br />
Cape<br />
Girardeau<br />
Wayne<br />
Butler<br />
Bo llinger<br />
Stoddard<br />
New<br />
Madrid<br />
Pemiscot<br />
Scott<br />
Mississippi<br />
Dunklin
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
<strong>Alumni</strong> Student<br />
Recruitment –<br />
Tiger Cub Scouts<br />
Recruitment: 2010<br />
Presented by
<strong>Mizzou</strong> R<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Recruiting<br />
•You represent the <strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
•You can only make a 1st timpression i once<br />
• Use personal experiences<br />
• It’s o.k. to say “I don’t know, let me find<br />
the answer.”<br />
• Refer students t to the Admissions i Office
College<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Fair<br />
• Attend on behalf <strong>of</strong> <strong>Mizzou</strong><br />
• We will mail you recruitment materials<br />
• Contact Melissa Cox if you know <strong>of</strong> a fair<br />
CoxM@missouri.edu or 573-882-2456
Adopt-a-School<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Ad Sh l<br />
• Visit a high school in your area<br />
• Drop <strong>of</strong>f information & speak about<br />
<strong>Mizzou</strong><br />
• Serve as a liaison between the school<br />
and MU<br />
• Tips: Bring food! If you can’t speak<br />
to a class, try a student club
Senior Send-Off<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Events<br />
S i S d Off<br />
• Takes place summer after students graduate from<br />
high school<br />
• Welcome them to the <strong>Mizzou</strong> family and your<br />
alumni chapter<br />
• Contact Jayson Meyer or Ashley Moore
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Recruitment Guidelines<br />
and<br />
Talking Points<br />
Recruitment: 2009<br />
Presented by
Recruitment<br />
Guidelines<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• Ethical Standards<br />
• NCAA Regulations<br />
• College Fair Rules
Cll College Fair Fi<br />
Scenario<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
“What about your history program<br />
“You better marry well. Not<br />
much to do with that degree.”
Admission<br />
i<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Requirements<br />
•High School Courses<br />
• ACT/SAT Scores<br />
• Class Rank<br />
• Residency
New @<br />
<strong>Mizzou</strong><br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
• 8 new residence halls in last 4 years<br />
12 halls in last 6 years<br />
• RJI<br />
• Bond Life Sciences Center<br />
• <strong>Mizzou</strong> Student Center, <strong>University</strong> Bookstore<br />
• Lafferre Hall addition<br />
• Life Science Incubator
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Livingi<br />
• No housing application<br />
• Students choose their room online<br />
• Housing contract in March<br />
• ResLife.missouri.edu
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Livingi<br />
• Mid-Campus Housing Complex<br />
• 3 buildings<br />
• Suite & Community<br />
• 527 beds
Freshman<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Interest<br />
Groups<br />
• 15-20 Co-enrolled students living<br />
together<br />
• Higher retention for Freshmen<br />
participating ii i in FIGs<br />
• Higher GPAs for students in FIGs
<strong>Mizzou</strong><br />
Shl Scholarshipshi<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
<strong>Mizzou</strong> Heritage Scholarship<br />
hi<br />
• Non-Resident students only<br />
• Top 25% <strong>of</strong> HS Class<br />
• 27 ACT<br />
• A biological or adoptive parent<br />
who graduated from <strong>Mizzou</strong><br />
• Out <strong>of</strong> state fee waiver
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Chuck May<br />
Office <strong>of</strong> Admissions<br />
AskChuck@missouri.edu<br />
573-882-2457<br />
Rachel Anderson<br />
Office <strong>of</strong> Admissions<br />
AskRachel@missouri.edu<br />
573-882- 6781
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong>
New Initiatives<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Secondary Markets: Tulsa, Omaha,<br />
Minneapolis, Memphis, Indianapolis<br />
You@<strong>Mizzou</strong> auto responders<br />
Personalized ddegree letters<br />
Personalized note cards<br />
College Planning Workshops in Chicago<br />
Counselor Website
Changes in 2009<br />
<strong>University</strong> <strong>of</strong> <strong>Missouri</strong><br />
Recruitment<br />
Ch i 2009<br />
Added Black & Gold Day<br />
Added d Meet <strong>Mizzou</strong> Day<br />
Added Transfer Day<br />
Kept more staff in the <strong>of</strong>fice to visit with guests during fall<br />
Using Jesse Auditorium balcony<br />
Mailed more Viewbooks in 1 st cycle<br />
Sent direct mail and visits to Indianapolis<br />
Attending Milwaukee national fair<br />
Increased sophomore search piece and mailings<br />
Using more personalization in Dallas and Chicago<br />
Marketing the college planning workshops to Chicago schools<br />
Increased prospect and yield letters to broader regions
Change language