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International Business - Prentice Hall

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CAVUMFM_i-1v2 10/12/07 4:42 PM Page x<br />

x Contents<br />

Dimensions of Market Globalization 35<br />

Drivers of Market Globalization 37<br />

MAP 2.4 Gross National Income in U.S. Dollars 38<br />

Technological Advances as a Driver of Market Globalization 40<br />

Information Technology 42<br />

Communications 42<br />

■ Global Trend: Globalization and E-<strong>Business</strong> in the Online World 43<br />

Manufacturing 44<br />

Transportation 44<br />

Societal Consequences of Market Globalization 44<br />

Loss of National Sovereignty 44<br />

Offshoring and the Flight of Jobs 45<br />

Effect on the Poor 46<br />

Effect on the Natural Environment 47<br />

Effect on National Culture 47<br />

MAP 2.6 The Growth of World GDP, Average Annual Percent Change,<br />

1998–2007 48<br />

Firm-Level Consequences of Market Globalization: <strong>International</strong>ization<br />

of the Firm’s Value Chain 51<br />

■ Closing Case: Diverse Perspectives on Globalization of Markets 53<br />

■ Chapter Essentials: Key Terms 55 Summary 55<br />

Test Your Comprehension 56 Apply Your Understanding 56<br />

globalEDGETM Internet Exercises 57<br />

■ MSB What is a C/K/R Management Skill<br />

Builder©? 58<br />

■ MSB Corporate Social Responsibility: Coffee,<br />

Ethiopia, and Starbucks 59<br />

3 Organizational Participants that Make <strong>International</strong> <strong>Business</strong><br />

Happen 60<br />

> Born Global Firms 60<br />

Three Types of Participants in <strong>International</strong> <strong>Business</strong> 62<br />

Participants Organized by Value-Chain Activity 63<br />

An Illustration of an <strong>International</strong> Value Chain: Dell Inc. 64<br />

Focal Firms in <strong>International</strong> <strong>Business</strong> 66<br />

The Multinational Enterprise 66<br />

Small and Medium-Sized Enterprises 68<br />

Born Global Firms 68<br />

Foreign Market Entry Strategies of Focal Firms 69<br />

A Framework for Classifying Market Entry Strategies 69<br />

Focal Firms other Than the MNE and SME 71<br />

Distribution Channel Intermediaries in <strong>International</strong> <strong>Business</strong> 75<br />

Intermediaries Based in the Foreign Market 75<br />

Intermediaries Based in the Home Country 76

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