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Tap the Power For Practical Solutions - GEO

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<strong>GEO</strong>2012★★★★★<br />

WASHINGTONDC<br />

13TH ANNUAL INTERNATIONAL CONFERENCE<br />

16 -18 APRIL 2012 • NATIONAL HARBOR, MARYLAND<br />

<strong>Tap</strong> <strong>the</strong> <strong>Power</strong><br />

of <strong>the</strong> Global <strong>GEO</strong> Community<br />

<strong>For</strong> <strong>Practical</strong> <strong>Solutions</strong><br />

to Share Plan Challenges<br />

Changing Regulations • International Taxation • Global Share Plans<br />

Compliance • Mobility and Tax<br />

Learn more, globalequity.org<br />

NETWORK<br />

www.globalequity.org<br />

LEARN<br />

DISCOVER


How do you decide if attending <strong>the</strong> <strong>GEO</strong><br />

International Conference is right for you<br />

First, take a look at <strong>the</strong> line-up. Beyond <strong>the</strong> relevant timely content,<br />

you’ll get everything you need at this event - a one of a kind chance<br />

to learn, network, and grow professionally.<br />

Here’s why:<br />

® The issuer-only lunch and facilitated speed networking sessions jumpstart<br />

<strong>the</strong> learning and relationship building process on day one.<br />

® Small, interactive learning sessions mean more questions get asked<br />

and answered. It’s like customizing your professional development<br />

with small study groups.<br />

® Most presenters attend <strong>the</strong> entire conference and are available to<br />

meet with participants.<br />

® It’s <strong>the</strong> most efficient place to connect with a global community of<br />

seasoned practitioners who understand your challenges and willingly<br />

share <strong>the</strong>ir lessons learned.<br />

® You enjoy meals and fun evening activities with all registered<br />

attendees so you stay in close proximity to an inclusive global<br />

community of knowledgeable professionals.<br />

® You can shop for services and talk with providers in a relaxed,<br />

welcoming setting.<br />

® You’ll leave with practical solutions, information, resources and<br />

professional connections that will save you time, save you money<br />

and keep paying dividends.<br />

Make time to attend <strong>the</strong> <strong>GEO</strong> conference.<br />

You’ll be glad you did!<br />

Schedule (at-a-glance)<br />

MONDAY, 16 APRIL<br />

11:00 Issuer Luncheon<br />

and Chapter<br />

Coordinator Luncheon<br />

1:15 Speak Up: Town Hall<br />

with Regulators<br />

2:45 Mobility <strong>For</strong>um<br />

4:00 Speed Networking<br />

5:00 VIP Reception<br />

5:30 Opening Reception<br />

7:00 Open Evening<br />

TUESDAY, 17 APRIL<br />

7:30 Breakfast<br />

8:30 Opening Remarks<br />

9:00 Plenary I - Making<br />

Sense of <strong>the</strong> New<br />

Cogenerational<br />

Workplace: Reward<br />

and Motivation in <strong>the</strong><br />

21st Century<br />

10:15 Networking Break<br />

& Book Signing<br />

10:45 Breakout Series 1<br />

11:45 Lunch<br />

12:45 Breakout Series 2<br />

2:00 Breakout Series 3<br />

3:00 Networking Break<br />

3:30 Breakout Series 4<br />

4:45 Breakout Series 5<br />

7:00 <strong>GEO</strong> Awards<br />

Reception<br />

7:30 <strong>GEO</strong> Awards Dinner<br />

& Gala at <strong>the</strong> Cherry<br />

Blossom Ballroom<br />

WEDNESDAY, 18 APRIL<br />

7:30 Breakfast<br />

8:30 Plenary II - A View<br />

from <strong>the</strong> Hill<br />

9:45 Breakout Series 6<br />

10:45 Networking Break<br />

11:15 Global Perspective<br />

from <strong>the</strong> Financial<br />

Press<br />

12:15 Lunch<br />

1:15 Breakout Series 7<br />

2:15 Networking Break<br />

2:45 Breakout Series 8<br />

3:45 Closing Remarks,<br />

Attendee Prize<br />

Drawings and<br />

Exhibitor Giveaways<br />

(Schedule subject to change)<br />

www.globalequity.org


Plenary SessionS<br />

Making Sense of <strong>the</strong><br />

New Cogenerational Workplace<br />

Learn how to re-think and<br />

refine your people practices<br />

to reward and motivate<br />

Millennials and Boomers<br />

from compensation expert,<br />

Jim Finkelstein, author of<br />

FUSE: Making Sense of <strong>the</strong><br />

New Cogenerational Workplace . He will<br />

illuminate pay practices and o<strong>the</strong>r opportunities to create collaboration,<br />

cooperation and communication amongst <strong>the</strong> generations and address<br />

pressing issues confronting all employers today.<br />

A View from <strong>the</strong> Hill<br />

– The policy landscape and outlook for 2012<br />

Fidelity Investment’s executive vice president<br />

of Public Affairs and Policy, J.J. Johnson will<br />

provide his take on <strong>the</strong> policy landscape and<br />

outlook for 2012. Learn how Dodd-Frank<br />

and o<strong>the</strong>r factors are shaping executive<br />

compensation and <strong>the</strong> implications for your<br />

company and your equity programs.<br />

Speak Up: Town Hall with Regulators<br />

Don’t miss your chance to dialogue<br />

with regulators to help <strong>the</strong>m understand<br />

potential downstream policy implications<br />

and <strong>the</strong> realities impacting our industry<br />

and your company.<br />

Global Perspective from <strong>the</strong> Financial Press<br />

Edward Luce, Chief US Commentator for <strong>the</strong><br />

Financial Times, will share insights and a<br />

global perspective on <strong>the</strong> current world social,<br />

political, economic and business environment<br />

and financial markets and <strong>the</strong> impact that<br />

<strong>the</strong>se have on your company and<br />

your employees.<br />

Mr. Luce writes a<br />

weekly column for <strong>the</strong> Financial Times on US<br />

politics, economy and foreign policy.<br />

Mobility <strong>For</strong>um<br />

Learn about employee mobility and taxation from<br />

representatives of <strong>the</strong> major accounting firms.<br />

Baker & McKenzie and o<strong>the</strong>rs will participate<br />

in a round table discussion, highlighting <strong>the</strong><br />

mobility and taxation challenges facing share plan<br />

professionals today. Moderated by Peter Vassallo, Head of Global<br />

Reward Operations of BP, this session is a must for all attendees.<br />

With employees moving from state to state and country to country, <strong>the</strong><br />

tax authorities are no longer looking <strong>the</strong> o<strong>the</strong>r way.<br />

Compliance is paramount and <strong>the</strong>se experts will<br />

share <strong>the</strong>ir thoughts on how and why to implement<br />

<strong>the</strong> right program.<br />

EVENT LOCATION<br />

Gaylord National Resort & Convention Center<br />

201 Waterfront Street, National Harbor, MD 20745, US<br />

General Information: +1 (301) 965-2000<br />

Reservations:<br />

+1 (301) 965-4000 / <strong>GEO</strong>’s Group Discount Code: XBGH12<br />

or visit www.globalequity.org/2012<br />

Discounted Hotel Accommodations<br />

Discounted rooms are available for attendees and exhibitors of<br />

<strong>the</strong> 13th Annual <strong>GEO</strong> International Conference at <strong>the</strong> Gaylord<br />

National Resort if booked by 15 March 2012 (subject to availability).<br />

Reservations may be made by visiting <strong>the</strong> <strong>GEO</strong> website or calling <strong>the</strong><br />

hotel reservations department.<br />

www.globalequity.org


BREAKOUT SessionS<br />

Case Studies<br />

® Leveraging Equity Schemes as Strategic<br />

HR Instruments in <strong>the</strong> Growth Regions<br />

(Brazil, Russia, India, China and <strong>the</strong><br />

Middle East)<br />

® Globetrotting with ESPP<br />

® What Language Are They Speaking<br />

The Integration of HR, Finance and<br />

Corporate Tax for Deferred Cash and<br />

Equity Compensation<br />

® Feed and Seed - How to Grow<br />

Value and Loyalty in Non-Listed<br />

Organizations, a <strong>For</strong>Farmers Internal<br />

Exchange 2011 <strong>GEO</strong> Award Case<br />

Study<br />

® Smart and Efficient Compliance<br />

Administration for a Global Long Term<br />

Incentive Plan, The Roche Case<br />

® Managing <strong>the</strong> Challenges of a Mobile<br />

Workforce from Start to Finish: Who<br />

are <strong>the</strong>y, why do I care, and how do I<br />

get it done right!<br />

® Thinking Outside <strong>the</strong> Box: Global<br />

Employee Ownership Programs at<br />

Boston Scientific and Caterpillar<br />

® The How, Why and So What of Equity<br />

Compensation - A Case Study of Two<br />

European Issuers from <strong>the</strong> UK and<br />

France<br />

Communications<br />

® Lost in Translation: A Horse of a<br />

Different Color<br />

® Utilizing Psychological and Biological<br />

Principles When Designing and<br />

Communicating Your Stock Plans<br />

® Designing and Communicating Your<br />

Stock Plans to Generation Y<br />

Tax/Legal/Accounting<br />

® Key International Updates – What<br />

in <strong>the</strong> World Happened to Equity<br />

Awards<br />

® Disguised Remuneration One Year<br />

On – How to Steer Safely Around <strong>the</strong><br />

Pitfalls<br />

® Internal and External Aspects of Stock<br />

Plan Governance<br />

® After <strong>the</strong> Grant – Staying Compliant<br />

® Trust Matters<br />

® Top of <strong>the</strong> World<br />

® Private Company Share Plans -<br />

Innovative <strong>Solutions</strong> and Key Tax and<br />

Legal Issues From <strong>the</strong> O<strong>the</strong>r Side of <strong>the</strong><br />

Pond<br />

® Equity Compensation in Latin America:<br />

From A (Argentina) to V (Venezuela)<br />

® FATCA: The Ins and Outs of <strong>the</strong><br />

Regulation and How it Affects Global<br />

Financial Institutions<br />

® Running <strong>the</strong> Gauntlet of Corporate<br />

Reorganizations<br />

® Whew, Your Filings in China are<br />

Done...Now What<br />

® Financial Services - Are we done yet<br />

And is <strong>the</strong>re more to come<br />

® EU Update<br />

® A Global Obstacle Course: The Current<br />

World of Deferred Compensation<br />

Restrictions<br />

® Performance Awards: Here, There<br />

and Everywhere - Managing a Global<br />

Performance Plan<br />

® The New French Requirements That<br />

Shook <strong>the</strong> World<br />

Design<br />

® Core Elements for a Successful<br />

International ESPP<br />

® Emerging Equity Trends - Fact or Fiction<br />

® Equity for Executives: The Problem or<br />

The Solution<br />

® The Ernst & Young Global Share Plan<br />

Survey 2011/2012<br />

® Equity Plan Design in <strong>the</strong> U.S.: How<br />

does your global plan compare to<br />

“market” in <strong>the</strong> U.S. What effect do<br />

U.S. practices have on global plan<br />

design<br />

Administration<br />

® The Evolution of Executive Shareholding<br />

Requirements<br />

® Stock Plan Myths Versus Facts<br />

® Unique and Sometimes <strong>For</strong>gotten<br />

Challenges of Global Equity<br />

® Portals with a Purpose - Effective for<br />

Communicating with Participants<br />

® Sorry, We Don’t Take Estonian<br />

Kroons: Challenges in foreign currency<br />

conversions<br />

® Steering Away From Speed Traps<br />

When Considering or Expanding a<br />

Global ESPP Offering<br />

(Speakers and sessions subject to change)<br />

www.globalequity.org


SPECIAL EVENTS<br />

Issuer Luncheon<br />

Monday, 16 April 2012 • 11:00 – 1:00<br />

This exclusive issuer-only luncheon lets you meet issuer colleagues from<br />

around <strong>the</strong> globe and discuss <strong>the</strong> latest developments impacting <strong>the</strong> issuer<br />

community. Topical conversations jump-start your learning process. There’s<br />

no better way to start building your professional network.<br />

Speed Networking<br />

Monday, 16 April 2012 • 4:00 – 5:00<br />

Think of it as ‘speed dating’<br />

SPONSOR<br />

in a professional environment.<br />

This fast paced and unique<br />

session will quickly connect you to conference attendees in a fun,<br />

facilitated and stress-free manner. It’s great practice for meeting new<br />

people and helps set <strong>the</strong> tone for <strong>the</strong> rest of <strong>the</strong> conference.<br />

Opening Reception<br />

Monday, 16 April 2012 • 5:30 – 7:00<br />

<strong>GEO</strong> celebrates <strong>the</strong> 13th<br />

SPONSOR<br />

Annual International<br />

Conference in Washington,<br />

D.C. with our opening<br />

reception for all exhibitors and conference attendees in <strong>the</strong> main<br />

exhibit hall area.<br />

<strong>GEO</strong> Awards Banquet & Gala<br />

Tuesday, 17 April 2012 • 7:00<br />

This black-tie celebration recognizes <strong>the</strong><br />

achievements of <strong>the</strong> 2012 <strong>GEO</strong> Award<br />

recipients. The <strong>GEO</strong> Awards honor<br />

impressive companies from around <strong>the</strong><br />

globe who demonstrate excellence,<br />

leadership and dedication through<br />

<strong>the</strong>ir employee stock plans. Winning companies are recognized for<br />

designing, communicating, or offering programs that enable millions of<br />

employees worldwide to participate in <strong>the</strong>ir company’s share plan.<br />

THE 2012 <strong>GEO</strong> AWARDS GALA SPONSORS<br />

Closing Remarks<br />

Wednesday, 18 April 2012 • 3:45<br />

<strong>GEO</strong> celebrates <strong>the</strong> end of its 13th Annual International Conference in<br />

Washington, D.C. with closing remarks. This is <strong>the</strong> perfect opportunity<br />

to say goodbye to new and old friends. The attendee iPad prize<br />

drawings and exhibitor giveaways will also take place at this time.<br />

Book Signing<br />

Tuesday, 17 April 2012 • 10:15 – 10:45<br />

Plenary speaker and author<br />

SPONSOR<br />

Jim Finkelstein will be available<br />

to sign his latest book FUSE:<br />

Making Sense of <strong>the</strong> New Cogenerational Workplace (www.<br />

fuse<strong>the</strong>book.com). Designed for today’s Boomer bosses and entry-level<br />

Millennials, who are often perceived as polarized in beliefs and values,<br />

FUSE will illuminate pay practices and o<strong>the</strong>r opportunities to create<br />

collaboration, cooperation and communication amongst <strong>the</strong> generations.<br />

www.globalequity.org


Fees & Exhibiting Information<br />

Conference Fee Information<br />

Full Conference Attendee Fees include:<br />

® Educational Plenary and Breakout Sessions<br />

® Evening Opening Reception<br />

® Special Events<br />

® Unlimited Access to <strong>the</strong> Exhibition Hall<br />

® Breakfast, Lunch and Breaks in <strong>the</strong> Exhibition Hall<br />

® <strong>GEO</strong> Awards Celebration<br />

Conference<br />

Registration Fee<br />

$<br />

1,395. 00<br />

ONE FEE FOR ALL MEMBERS<br />

________________________________<br />

Hotel Room Rate<br />

GAYLORD NATIONAL<br />

RESORT & CONVENTION CENTER<br />

$<br />

250. 00<br />

PER NIGHT USING<br />

<strong>GEO</strong>’S DISCOUNT CODE: XBGH12<br />

“<strong>For</strong> me, <strong>the</strong> <strong>GEO</strong> International Conference was<br />

a refreshing chance to get to know leaders in <strong>the</strong><br />

industry and colleagues I would have never had<br />

<strong>the</strong> opportunity to meet. It did wonders for my<br />

career, plus I came back with ideas and solutions<br />

that more than saved me <strong>the</strong> time I spent away<br />

List of Exhibitors<br />

® Baker & McKenzie LLP<br />

® Bank of America Merrill Lynch<br />

® Banque Transatlantique<br />

® BNP Paribas Securities Services<br />

® Certified Equity<br />

Professional Institute<br />

® Charles Schwab<br />

® Computershare<br />

® Deloitte<br />

® E*TRADE Corporate Services<br />

® EASi<br />

® Equiniti<br />

® Ernst & Young LLP<br />

® Fidelity Stock Plan Services<br />

Exhibiting at <strong>the</strong> Event<br />

® Global Shares<br />

® KPMG<br />

® Morgan Stanley Smith Barney<br />

® Norse <strong>Solutions</strong><br />

® Pinsent Masons LLP<br />

® PwC<br />

® RBC cees<br />

® Societe Generale<br />

Securities Services<br />

® Solium Capital<br />

® StockCross Corporate Services<br />

® UBS<br />

® White & Case LLP<br />

The Exhibition Hall is designed to complement <strong>the</strong> session presentations<br />

that introduce <strong>the</strong> issues and concepts encountered with international stock<br />

plans. By exhibiting at <strong>the</strong> <strong>GEO</strong> International Conference, your company<br />

will be gaining <strong>the</strong> greatest exposure to <strong>the</strong> largest ga<strong>the</strong>ring of equity<br />

compensation professionals around <strong>the</strong> world.<br />

Double Booth — 10’ x 20’ is $7,500*<br />

Single Booth — 10’ x 10’ is $5,000*<br />

Additional Booth Staff Passes are $695*<br />

*Discounted exhibiting prices available to our sponsors<br />

Exhibiting and Sponsoring Opportunities<br />

There are a limited number of booth spaces and sponsorships still<br />

available. Please contact Pam Stetson at pam.stetson@globalequity.org<br />

or visit <strong>the</strong> <strong>GEO</strong> website for more information.<br />

from <strong>the</strong> office.”<br />

Cathy Pecora<br />

GLOBAL EQUITY PLAN SERVICES ANALYST<br />

SALESFORCE.COM<br />

www.globalequity.org


ABOUT <strong>GEO</strong><br />

Founded in 1999, <strong>the</strong> Global Equity Organization (<strong>GEO</strong>) is a<br />

member-founded and member-driven not-for-profit international<br />

organization dedicated to advancing knowledge and<br />

understanding of equity compensation worldwide through a global<br />

community of well-informed professionals.<br />

A <strong>GEO</strong> membership connects you with more than 4,500 members<br />

worldwide, representing over 1,500 companies and professional<br />

firms in 60+ countries to help you stay abreast of <strong>the</strong> latest<br />

changes in <strong>the</strong> dynamic world of employee share plans.<br />

<strong>GEO</strong> provides its members – regardless of location, position or<br />

affiliation – opportunities to share and learn about <strong>the</strong> strategic,<br />

governance, financial, cultural, legal, tax, communication<br />

and administrative issues impacting equity-based employee<br />

compensation around <strong>the</strong> globe, from <strong>the</strong> fundamentals to <strong>the</strong><br />

latest market intelligence.<br />

Membership is free to issuers! Learn more about <strong>GEO</strong> at<br />

www.globalequity.org. Join <strong>GEO</strong> today!<br />

Learn more, globalequity.org<br />

<strong>GEO</strong>2012★★★★★<br />

WASHINGTONDC<br />

13TH ANNUAL INTERNATIONAL CONFERENCE<br />

16 -18 APRIL 2012 • NATIONAL HARBOR, MARYLAND<br />

PLATINUM LEVEL SPONSOR<br />

GOLD LEVEL SPONSORS<br />

SILVER LEVEL SPONSORS<br />

www.globalequity.org

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