mastering grammar & professional business writing - iTrainingExpert ...
mastering grammar & professional business writing - iTrainingExpert ...
mastering grammar & professional business writing - iTrainingExpert ...
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MASTERING GRAMMAR & PROFESSIONAL<br />
BUSINESS WRITING<br />
AN INTENSIVE COURSE FOR BUSY PROFESSIONALS TO GET RID OF POOR WRITING<br />
and BAD GRAMMAR<br />
PROGRAM OVERVIEW<br />
100% HRDF CLAIMABLE<br />
25-26 May 2011, Coronade Hotel, KL<br />
How you write and what you write can greatly influence and motivate your target audience, be it your<br />
clients, customers or the top management. The power of effective written communication can contribute<br />
significantly to organisational productivity, efficiency and success in today’s rapidly changing <strong>business</strong><br />
world.<br />
This course is an INTENSIVE REFRESHER course structured to be very practical and applicable to your<br />
<strong>business</strong> environment.<br />
WHO SHOULD ATTEND<br />
This training workshop is specially designed for Executives, Managers or Section Heads, or anyone who<br />
does a lot of e-mail correspondence at work.<br />
COURSE OUTLINE<br />
DAY 1 – MASTERING BASIC GRAMMAR IN WRITTEN ENGLISH IN REPORTS, LETTERS & MEMOS<br />
8.45am REGISTRATION<br />
9.00pm - 1.00pm<br />
GRAMMAR- PARTS OF SPEECH THAT YOU HAVE TO KNOW<br />
<br />
<br />
<br />
<br />
<br />
Parts of Speech<br />
Verbs (Tenses) Present/Past/ Continuous/ Past Participles<br />
Passive Voice<br />
Subject Verb Agreement<br />
Common Errors in Grammar (at workplace)<br />
10.30am Teabreak/ 1.00- 2.00pm Lunch<br />
2.00-3.30pm<br />
SENTENCE STRUCTURES & HOW TO USE THEM<br />
<br />
<br />
The simple, complex and compound complex sentences<br />
Common errors in sentence construction and how you can avoid them!<br />
THE ENGLISH EXPERT PUBLISHING AND TRAINING (125574-U)<br />
HQ: No 6-3, Jalan Persiaran Puteri 6-3, Bandar Puteri, 47100 Puchong, Selangor, Malaysia<br />
Tel: +603-8075 9056 | Fax: +603-8070 4164<br />
Email: info@itrainingexpert.com Website: www.<strong>iTrainingExpert</strong>.com
3.30pm<br />
Teabreak<br />
4.00pm – 5.30pm COMMON ERRORS THAT YOU SHOULD AVOID IN PROFESSIONAL WRITING<br />
<br />
<br />
<br />
<br />
Subject Verb Agreement<br />
Gerunds & Infinitives<br />
Question forms<br />
Highlights on common errors in English made by Malaysians employees<br />
DAY 2 – BUSINESS WRITING<br />
9.30am<br />
<br />
<br />
<br />
LATEST BUSINESS WRITING FORMAT AND TREND<br />
How to use the appropriate tone for different letters (e.g. reply to complaint vs appeal, collection<br />
vs reminder letters)<br />
Adopting the ABC of Business Letters - Active, Brief & Concise<br />
Get rid of lengthy, and overly-descriptive sentences<br />
10.30am Teabreak<br />
11.00am - 1.00pm<br />
WRITING FOR RESULTS<br />
<br />
<br />
The 3 golden rules of effective <strong>writing</strong><br />
Functional, Purpose & Reasons<br />
CREATING A MESSAGE<br />
Who is my reader<br />
What readers’ don’t want<br />
What do you want your reader to do<br />
What is my objective<br />
The document’s function and what do I want to say<br />
Did you say it all in your subject line<br />
1.00pm Lunch<br />
2.00pm<br />
<br />
<br />
3.00pm<br />
<br />
<br />
<br />
<br />
3.30pm<br />
PROFESSIONAL WRITING STYLES<br />
Bringing your <strong>writing</strong> to life, be specific, positive and remove blockages<br />
How to overcome writer’s block<br />
TYPES OF LETTERS<br />
E-mails & memos<br />
Enquiry & Reply Letter<br />
Collection Letter<br />
Complaint & Reply to Complaints<br />
Teabreak<br />
THE ENGLISH EXPERT PUBLISHING AND TRAINING (125574-U)<br />
HQ: No 6-3, Jalan Persiaran Puteri 6-3, Bandar Puteri, 47100 Puchong, Selangor, Malaysia<br />
Tel: +603-8075 9056 | Fax: +603-8070 4164<br />
Email: info@itrainingexpert.com Website: www.<strong>iTrainingExpert</strong>.com
4.00-5.30pm<br />
PUTTING IT TOGETHER - ASSESSMENT<br />
Final assessment on ten different functional letters.<br />
Feedback on what participants have learnt and how the skills can be applied at their workplace.<br />
End of training<br />
METHODOLOGY<br />
Highly practical and interactive group & individual exercises will be used to ensure the participants get<br />
sufficient practice and exposure.<br />
RESOURCES & BONUSSES JUST FOR YOU<br />
You will get these bonuses & resources absolutely *FREE* when you sign-up.<br />
Resource #1: A comprehensive Training Manual with Workbook, Extra Learning Materials<br />
Resource #2: Certificate of Accomplishment<br />
Free Bonus #1: Business Letters for Busy People (ebook)<br />
Free Bonus #2: Gain Unstoppable Confidence in Life (CD)<br />
Free Bonus #3: Unlimited resources related to Business Communication and Improving English for Work<br />
membership<br />
Free Bonus #4: Upon completion of the training, free follow up coaching and guidance by the trainer for<br />
participants via email and net meeting for the next six month.<br />
TESTIMONIALS<br />
What Past Participants say…<br />
“Good training, interactive course and knowledgeable instructor” CTRM Aero Composite,<br />
Noraskihin<br />
“I feel more confident after the course”, Abu Sabri, Material Engineer, Melaka.<br />
“Sue is very experience and I love the way she trains—systematic, interesting and effective”,<br />
Shahrom, Petronas.<br />
“Sue’s course is practical that I learned so much in such a short time. Now I am more confident in<br />
sending out my written correspondence.” Monash University<br />
“You really made Business Writing so simple and easy to master! Thanks!” MBF Cards, Telesales<br />
THE ENGLISH EXPERT PUBLISHING AND TRAINING (125574-U)<br />
HQ: No 6-3, Jalan Persiaran Puteri 6-3, Bandar Puteri, 47100 Puchong, Selangor, Malaysia<br />
Tel: +603-8075 9056 | Fax: +603-8070 4164<br />
Email: info@itrainingexpert.com Website: www.<strong>iTrainingExpert</strong>.com
TRAINER PROFILE<br />
Sue Boey is an English specialist who conducts a range of corporate based language and communication<br />
programs with her wide exposure to various industries. Sue was formerly a head teacher, lecturer and<br />
program director in both government and private institutions. Later, she joined the corporate sector,<br />
managing human resource and training in industries such as Heavy Equipment, Automotive, Property<br />
Development, Book Publications, Hospitality and Fashion retailing. She is also a certified PSMB trainer,<br />
Master Class Trainer and certified practitioner of Neuro-Linguistics Programming (NLP-US).<br />
Sue is extremely creative, dynamic, inspiring and versatile trainer who has fantastic rapport with her<br />
audience. She has trained 20,000 people from more than 50 multi-national companies both locally and in<br />
the Asia Pacific region. Sue was formerly a Head teacher, lecturer and Program Director in both<br />
government and private institutions. Later, she joined the corporate world and gained experience in<br />
managing and training in industries such as Heavy Equipment, Property Development, Hospitality and<br />
Multi-Level Marketing companies.<br />
Sue is passionate about inspiring lives and transforming people. Because of the dedication, she is wellknown<br />
for her highly-charged, energetic and power-packed training sessions. Among her most popular<br />
courses are in the areas of English for Work, Business Communication & Writing, Supervisory<br />
Development Programs, Technical Report Writing, Technical English & English For Specific Purposes<br />
(ESP), Leadership Development Programs, Peak Performance for Leaders, Superior Customer Service,<br />
Train-the-trainer, Business Communication, Team Building, Telephone Skills, Unleashing the Leadership<br />
Within & Life Directions.<br />
Among the thousands of participants whom she has trained, they are from:<br />
TOYOINK<br />
Source: http://www.itrainingexpert.com/Clientele/<br />
INVESTMENT (PUBLIC PROGRAM)<br />
Individual: RM 1299.00 per pax<br />
Group discount: RM 1099.00 per participant for a minimum of 3 participants register together.<br />
(Fee inclusive of Buffet Lunch, Refreshment, Training Materials and Resources, Certificate of Completion)<br />
THE ENGLISH EXPERT PUBLISHING AND TRAINING (125574-U)<br />
HQ: No 6-3, Jalan Persiaran Puteri 6-3, Bandar Puteri, 47100 Puchong, Selangor, Malaysia<br />
Tel: +603-8075 9056 | Fax: +603-8070 4164<br />
Email: info@itrainingexpert.com Website: www.<strong>iTrainingExpert</strong>.com
REGISTRATION FORM<br />
TRAINING REGISTRATION FORM (PUBLIC PROGRAM)<br />
Upon submission of this registration form, you undertake the Registration Policies and have<br />
read and understood the terms and regulations.<br />
Registration date: ________________________________________________________<br />
Training Programme Title: _________________________________________________<br />
Training Programme Date: _________________________________________________<br />
Fee per pax (RM): ___________________________Total (RM) ____________________<br />
Meal preference: Vegetarian Normal<br />
No Participants Name Designation Contact No<br />
(Handphone)<br />
1<br />
2<br />
3<br />
4<br />
Email<br />
Company Name: _________________________________________________________<br />
Address: ________________________________________________________________<br />
Telephone : _________________ Fax : _____________________<br />
E-mail : ____________________________________________<br />
Contact Person<br />
Name : ________________________________ Designation : _____________________<br />
Telephone : _________________________ Fax : ____________________________<br />
Mobile:_____________________ Email: _____________________________________<br />
________________________________<br />
Authorised Signature<br />
Company Stamp<br />
Terms and Condition:<br />
1. Quotation and Invoice will be issued for your payment. Please make cheque payable to: THE<br />
ENGLISH EXPERT PUBLISHING AND TRAINING. Bank into Maybank Account 5128 5700<br />
6541. Email or fax the payment slip back to us for confirmation.<br />
2. We reserved the right to change the date or venue, and to cancel the training program should<br />
circumstances beyond our control arise. We shall inform participants of the changes.<br />
3. The course offered is SBL claimable under HRDF.<br />
FAX THIS FORM TO +603-8070 4164 or email to info@itrainingexpert.com<br />
THE ENGLISH EXPERT PUBLISHING AND TRAINING (125574-U)<br />
HQ: No 6-3, Jalan Persiaran Puteri 6-3, Bandar Puteri, 47100 Puchong, Selangor, Malaysia<br />
Tel: +603-8075 9056 | Fax: +603-8070 4164<br />
Email: info@itrainingexpert.com Website: www.<strong>iTrainingExpert</strong>.com
CANCELLATION POLICY<br />
You may substitute the participants any time. For cancellation in <strong>writing</strong> (letter/email) in more than 14<br />
days prior to the training we will prepare a full refund. For cancellation in <strong>writing</strong> in 7 to 14 days prior to<br />
the training, a 10% cancellation fees will be charged. Cancellation in less than 7 days prior to the training<br />
ate carry a 100% liability. However, the course material will be couriered to you.<br />
PROGRAM POLICY<br />
Please note that consultant and topics are confirmed at the time of publishing. However, circumstances<br />
beyond the control of the organizers may occur. We reserve the right to alter or modify the advertised<br />
speakers/ topics if necessary.<br />
PAYMENT DETAILS<br />
Payment is required within 7 days upon receipt of the invoice. All payment must be received 7 working<br />
days prior to the training date. Confirmation letter will be issued to participants once payments have<br />
been received.<br />
THE ENGLISH EXPERT PUBLISHING AND TRAINING (125574-U)<br />
HQ: No 6-3, Jalan Persiaran Puteri 6-3, Bandar Puteri, 47100 Puchong, Selangor, Malaysia<br />
Tel: +603-8075 9056 | Fax: +603-8070 4164<br />
Email: info@itrainingexpert.com Website: www.<strong>iTrainingExpert</strong>.com
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