SKNTSBranding Guidelines-July10:Layout 1 - Skillnets

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Typography The way the written word is presented has a powerful effect on the viewer’s perception of <strong>Skillnets</strong>. Good typography aids clear, distinctive and memorable communication. When writing the name <strong>Skillnets</strong> in standard text such as news print, always start with a capital. The main brand typeface is Neo Sans, a contemporary font with a clear and unique character and excellent legibility. It is available in a variety of forms and weights to give flexibility across different communication pieces. Enterprise-led learning networks
Fonts Neo Sans Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890.,:;’&%! Neo Sans Medium ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890.,:;’&%! The electronic typeface is Arial, for use in digitally produced communications such as letters and correspondence, PowerPoint presentations, online application forms and in-house forms such as memos. Arial ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890.,:;’&%! Boosting Skills and Productivity
Page 1 and 2: Branding Guidelines
Page 4: Use of the Skillnets brand mark The
Page 7 and 8: Minimum size The brand mark should
Page 9: PMS 303 coated PMS 303 uncoated C10
Page 13 and 14: Guidelines: You can develop a speci
Page 15 and 16: Websites - When a network develops
Page 17 and 18: Short shelf life material - Flyers,
Page 19 and 20: Advertisements - must apply: 1. Net
Page 21 and 22: Use of contracting organisation’s
Page 23 and 24: Photographic style The overall mood

SKNTSBranding Guidelines-July10:Layout 1 - Skillnets

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