Midwest Dairy Challenge draws 87 students to Wisconsin

FOR IMMEDIATE RELEASE
Contact: Josh Hushon, Midwest NAIDC Publicity Chairperson
Phone: 920-563-5551
Fax: 920-563-7298
Email: jhushon@hoards.com
Midwest Dairy Challenge draws 87 students to Wisconsin
The Third Annual Midwest Dairy Challenge, which ran January 25-27, 2007 attracted 87 students from
13 universities and colleges to the heart of America’s Dairyland in Fond du Lac, Wis. Both of these
numbers are a large increase from last year, with several schools attending for the first time.
“This year we were able to provide a valuable learning experience for students from 13 schools across
the Midwest,” said Contest Chair Kylie Daniels from ADM Alliance Nutrition Inc. “There was a significant
increase in both the number of schools and students attending to the point where we needed to work
with three dairies this year. I think this really proves how valuable the contest is becoming to each
student’s education.”
The Dairy Challenge is an innovative competition developed by industry and university professionals,
which exposes students to opportunities in a vibrant dairy industry. Working in four- or five-person,
mixed-university teams, students assessed all aspects of a working dairy farm and presented
recommendations for improvement to a panel of judges and the participating farm families.
This year’s contest was held at Moraine Park Technical College and hosted by the school, as well as
University of Wisconsin-Extension Service personnel and North American Intercollegiate Dairy Challenge
(NAIDC) board members Linda Hodorff of Second Look Holsteins LLC, Eden, Wis., and JoDee Sattler of
DairyBusiness Communications, Hartland, Wis. It included students from Iowa State University,
Lakeshore Technical College, Michigan State University, North Dakota State University, Northwest
Missouri State University, Ohio State University, Purdue University, South Dakota State University,
Southwest Wisconsin Technical College, University of Illinois, University of Minnesota, University of
Wisconsin-Madison, and University of Wisconsin-River Falls.
After they arrived, students joined their new teammates and participated in team-building and
personality training with Jim Henion from Cooperative Resources International. The activities were
designed to foster communication among team members so they could more effectively work together.

Following this, a panel of area consultants explained how they go about their jobs on a daily basis. The
participants were given advice on what to look for when they arrived at a dairy, as well as specific
recommendations on how to evaluate the farm’s records.
The next day, students were given two hours to evaluate one of three dairies located in the Fond du Lac
area. Red Tail Ridge Dairy is a 750-cow freestall operation located near Malone that is owned by John
and Diane Thome. Expansion to the current herd size was done in several stages, beginning in 2002. The
rolling herd average is currently more than 26,000 pounds of milk. The Thomes farm nearly 1,000 acres
and have dairied in the area since 1963.
Just a few miles from Red Tail Ridge is 3D Dairy, owned by John, Linda, Joe and Bill Diederichs. 3D Dairy
was built in 2000 after brothers, John, Joe and Bill, made the decision to combine their three separate
herds into one facility. Today, the herd numbers 820 cows, and the brothers farm more than 1,750
acres.
The third farm that hosted students was Ruedinger Farms, located near Van Dyne. The farm is owned by
John and Karen Ruedinger, who milk 690 cows and farm about 1,200 acres. The dairy employs 12 fulltime
workers.
After the farm visits, herd owners entertained questions from both students and judges about their
farming operations. Armed with detailed production and financial paperwork from the farms, as well as
their own observations, the participants developed a presentation about what they saw and suggestions
for improvement. Saturday was presentation day as the teams were given 20 minutes to offer their
suggestions. This was followed by a question-and-answer session and a critique by the judges regarding
their presentation and recommendations. Shelly Mayer, Slinger, Wis., from the Professional Dairy
Producers of Wisconsin offered media training sessions during the day.
Throughout the weekend, participants had several opportunities to network with industry professionals
who attended the event. Representatives from many of the platinum sponsors, including several who
were looking to hire both interns and full-time employees, were also available for a career fair that was
held on Saturday.
Judges chose three teams as platinum winners, the contest’s highest distinction. The individuals who
comprised these teams are: Iowa State – Laura Leazer and Lydia Moeller; Michigan State – Johnny
Verhaar; Purdue University – Alicia Lee; South Dakota State – Heather Rollefson and Janora Smith;
Southwest Wisconsin Technical College – Ron Aldrich; University of Illinois – Ryan Graham, John Mitchell
and Kristin Morgan; University of Wisconsin-Madison – Shannon Dwyer, Jay Janowski and Chrissy
Wendorf; and University of Wisconsin-River Falls – Amanda Koehler.
The North American Dairy Challenge was established as a management contest to incorporate all phases
of a specific dairy business. It strives to incorporate a higher-learning atmosphere with practical
application to help prepare students for dairy industry careers. Supported financially through generous
donations by industry and coordinated by a volunteer board of directors, the first NAIDC was held in
April 2002.
For more information on the North American Intercollegiate Dairy Challenge, call 217-485-3441, e-mail
naidcmjk@aol.com, or visit www.dairychallenge.org.