CHRISTIAN AID NEWS

LIFE AND
SOUL
The second in a
series of articles
exploring Christian
Aid’s engagement
with private sector
companies that share
our ethics and values
Kesten Mukango
outside the house
he is building for
his family
WHAT DO
SAUSAGES
have to do
with Christian
Aid The
answer is
that a bitesized
chunk
of every pack
sold by the Good Little Company (GLC)
goes towards Christian Aid projects
around the world.
Launched in 2009, the GLC specialises
in making delicious, healthy, ethically
produced sausages and is committed to
improving the long-term ability of people
in the developing world to provide
food for their families. For this reason,
the firm partnered with Christian Aid
from the outset. Business development
manager Dominic Darby (pictured
above) explains: ‘We are a little company
on a big mission – to produce good,
healthy, well-made food and at the same
time help families in the developing
world to feed themselves.’
To demonstrate its commitment to this
mission, the GLC makes a donation to
Christian Aid every time it sells a packet
of sausages or meatballs. In fact, each
donation it makes is enough to provide
one person in the developing world with
the seeds to grow a staple meal, every
day, for one week.
In this way, it has so far raised more
than £30,000, enabling Christian Aid to
help families such as the Mukangos in
Malawi break free from hunger.
A decade ago the Mukangos faced
a daily battle with hunger. Determined
to free his family from poverty, Kesten
Mukango, with the help of Christian Aid
partner ELDS, learned proper farming
techniques that helped him grow enough
food to banish the fear of hunger.
Now the Mukangos not only have
enough to eat, but enough left over to
24 Christian Aid News
Christian Aid/Natalie Dale
A LITTLE
COMPANY ON
A BIG MISSION
sell to pay for their children’s school
fees and improve their home. Kesten
is building a new house with a tin roof
that won’t leak, his family are now well
dressed and hopes for the children’s
futures look bright.
Darby says that consumers
wholeheartedly embrace what the firm is
doing. ‘We use the best ingredients, the
most sustainable materials and generally
make sure that we have a positive impact
on the world. We get emails every month
from our customers telling us that they
buy the product because it's helping
other people.’
In response to this, and in recognition
of the rise in global food prices, the
company has decided to increase the
amount that it donates to Christian Aid
from 5p per packet of sausages sold to
7p. This could raise around £10,000 more
for Christian Aid in the coming year.
Good Little Sausages are available in
Waitrose stores across Britain as well as
selected Tesco stores in Northern
Ireland. Following the success of the
first two years, Darby anticipates
continued growth and expansion of the
product range.
For updates on the work that Christian
Aid and the GLC are doing together, visit
goodlittlecompany.com
• If you would like to find out more
about how your company could help us
work towards ending poverty, contact
Brendan Brosnan on 020 7523 2474 or
email bbrosnan@christian-aid.org
First-class idea
Despite the growth of email and texting,
the dear old postage stamp hasn’t
completely faded away. And if you don’t
have a use for your used stamps, we
do. We collect and sell them to a dealer
and they are made into stamp collectors’
packs and sent abroad, raising funds for
Christian Aid. It doesn’t matter if they’re
still stuck to the envelope, but do please
separate foreign and British stamps.
Please send your used postage stamps to:
Christian Aid Stamps, PO Box 6198,
Leighton Buzzard, Beds LU7 9XT.