MK Nourishine Plus Lip Gloss Fact Sheet - Audrey Doller
MK Nourishine Plus Lip Gloss Fact Sheet - Audrey Doller
MK Nourishine Plus Lip Gloss Fact Sheet - Audrey Doller
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PRODUCT FACT SHEET:<br />
MARY KAY ® NOURISHINE PLUS LIP GLOSS<br />
PRODUCT POSITIONING<br />
Take lips from plain to plush — loaded with good-for-you moisture and serious shine.<br />
BENEFITS AND CLAIMS<br />
Nine out of 10 women agree it delivers an instant boost of moisture*!<br />
That’s what they said in a one-week in-depth consumer study*. Here’s what else they had to say about this<br />
replenishing, feather-proof lip gloss:<br />
90% said it feels nourishing and perfectly smoothes lips<br />
89% said lips feel healthier<br />
83% said it improves lip texture and helps lips look younger<br />
80% said it has long-wearing shine<br />
*Results reported during a one-week independent consumer study.<br />
TARGET CUSTOMER<br />
Women who wear lip gloss and want added moisturization benefits.<br />
Current Mary Kay ® <strong>Nourishine</strong> <strong>Lip</strong> <strong>Gloss</strong> customers.<br />
Women who love to play with color and like changing up their lip look.<br />
HOW IT WORKS<br />
With NouriShine <strong>Plus</strong> <strong>Lip</strong> <strong>Gloss</strong>, you get the brilliant shine you want, plus an instant boost of moisture that leaves<br />
lips feeling supple. Then it takes that moisture and locks it in, so they feel soft and soothed.<br />
This nourishing, non-sticky formula contains our complex of antioxidant-rich vitamins and plant-derived minerals to<br />
smooth, protect and condition lips.<br />
This superlight, long-lasting lip gloss applies flawlessly with just the right coverage and no sticky mess. So goodbye<br />
plain lips. Hello NouriShine <strong>Plus</strong> <strong>Lip</strong> <strong>Gloss</strong> — instant moisture plus smoothing, soothing and serious shine.<br />
KEY INGREDIENTS AND FUNCTIONS<br />
Pomegranate Sterol helps strengthen skin barrier<br />
Anti-Oxidant Rich<br />
Complex<br />
Aloe Leaf Extract<br />
(Aloe)<br />
helps protect, condition, soothe and smooth lips<br />
helps soften and calm the skin<br />
APPLICATION INSTRUCTIONS<br />
<strong>Lip</strong> gloss is one of the most versatile forms of lip color. You can us it by itself or in combination with a lipstick. Mary Kay ®<br />
<strong>Nourishine</strong> <strong>Plus</strong> <strong>Lip</strong> <strong>Gloss</strong> with its high shine finish helps make your lips look firmer, fuller and younger.<br />
CROSS SELLING OPPORTUNITIES<br />
Mary Kay ® Creme <strong>Lip</strong>stick<br />
Mary Kay ® <strong>Lip</strong> Liner<br />
Satin <strong>Lip</strong>s ® Set<br />
TimeWise ® Age-Fighting <strong>Lip</strong> Primer<br />
<br />
<br />
<br />
CHARACTERISTICS<br />
Clinically tested for skin irritancy and<br />
allergy<br />
Dermatologist-tested<br />
Fragrance-Free<br />
USE-UP RATE<br />
Depends on customer’s individual usage.<br />
©2011 Mary Kay Inc.
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