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FEATURE<br />

she says. “It’s almost easier to disregard people who are<br />

doing something malicious because they’re trying to get<br />

to you, than to work with someone who you like, and try<br />

to tell them that something they intrinsically believe is<br />

messed up.”<br />

In computer science culture, women who wear makeup<br />

or seem “pretty” can be perceived as being less serious<br />

about their work—including among other women. “Even<br />

when women feel comfortable being feminine, the extra<br />

attention they get for looking different than the norm is still<br />

a reminder of that feeling they don’t belong,” Marcu says.<br />

“It’s nice when people compliment me on my appearance,<br />

but it makes me feel like an alien sometimes. It’s like you<br />

put on a decent set of heels and a skirt and everyone’s like,<br />

‘Holy cow.’”<br />

building on the positives<br />

As important as it may be to identify and root out gender<br />

or racial disparities, students say it’s also important not<br />

to spend too much time looking for negatives. Marcu<br />

attended one conference for women in computer science<br />

in which participants told horror stories about sexual<br />

harassment, pay inequities and mistreatment. “It was just<br />

lots of negativity,” Marcu says. “It felt like they were trying<br />

to scare women out of going into computer science.”<br />

Women@SCS “is not a support group for people to<br />

complain about sexism in computer science,” Quispe says,<br />

“but it is definitely an outlet for me to feel better about<br />

being a woman in computer science.”<br />

Word about Women@SCS has spread, says Frieze, who<br />

has shared material developed at CMU with universities<br />

throughout the United States and around the world. “CMU<br />

has a reputation for paying attention to gender balance, but<br />

one of the things I have to always convince them of is that<br />

we don’t do anything special for women,” she says. That<br />

philosophy drew Marcu into the group in the first place.<br />

“I believe so strongly in what Carol is doing,” says Marcu,<br />

who served as coordinator of SCS’s Graduate Women’s<br />

Mentoring Program and currently speaks at Women@<br />

SCS roadshows. “Networking benefits women, not so that<br />

we can get together and talk about ‘women’s issues,’ but<br />

because seeing people who look like you is very important.”<br />

Hearing prominent female computer scientists talk about<br />

their experiences is important as well, she says: “It helps me<br />

envision someday being in their place.”<br />

For Schervish, Women@SCS is not just her link to female<br />

faculty and students—it’s her link to her college and to the<br />

university. “There are so many people in SCS that I don’t<br />

k<strong>now</strong>, but I feel so connected to it because of Women@<br />

SCS,” she says. “It’s made me feel like I’m not an outsider.”<br />

Marcu says that through the activities promoted by<br />

Women@SCS, the group practices the inclusiveness it<br />

preaches. “Men are involved in Women@SCS—highly<br />

involved—in things we do,” she says. “I’m not interested in<br />

having ‘more women’ in computer science, I’m interested<br />

in diversifying it overall.”<br />

What’s the payoff<br />

Does diversity in both gender and race lead to smarter<br />

technologies and computing products It’s hard to say,<br />

although there’s anecdotal evidence that the myopia caused<br />

by lack of diversity can lead to product flops. Some of the<br />

e-commerce shopping sites that went bust during the early<br />

2000s dot-com boom were designed from the perspective<br />

of male engineers, Ensmenger says. “They were focused<br />

on creating the least difficult means possible of acquiring<br />

something, and that’s not what shopping is for most people.<br />

It can be fun, it can be social. People wanted more out of<br />

(e-commerce) than just what a male engineer might want.”<br />

There are more recent examples: In 2009, reports circulated<br />

that cameras with face-detection technology were having<br />

a hard time detecting the faces of dark-skinned people.<br />

Last year, venture capitalist Marc Andreessen, co-creator<br />

of the Mosaic browser and co-founder of Netscape, told<br />

Fortune Magazine that he ignored the potential of Pinterest<br />

until a female researcher urged him to spend some time<br />

with the site. His firm then invested $27 million. Too many<br />

computer technologies, Andreessen noted ruefully, have<br />

been “initially aimed primarily at men.”<br />

“If you’re going to have successful social networking<br />

technologies, e-commerce, medical diagnostics, then we<br />

need to have systems designed for a broader perspective,”<br />

Ensmenger says. “If we have systems designed not only by<br />

males, but by a particular kind of white male who defines<br />

himself in terms of his ‘nerdiness,’ we’re going to have<br />

problems.”<br />

Computer scientists often talk of the potential of their<br />

work to change the world. If that’s true, then, logically<br />

speaking, changing the population of computer scientists<br />

will eventually have a multiplier effect that will ripple<br />

through society. Women “need not only to be a part of<br />

the culture, but contribute to shaping the culture,” Frieze<br />

says. “The idea is not simply diversity for diversity’s sake or<br />

diversity for women’s sake. It’s become clear that diversity is<br />

important to the industry.”<br />

—Jason Togyer (DC’96) is editor of The <strong>Link</strong>.<br />

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