Annual Report 2005-6 - Alder Hey Childrens Hospital

Fundraising
We launched our new charity, Imagine, in October 2005 to
coincide with what would have been John Lennon’s 65th
birthday. This is after Yoko Ono kindly gave her permission to
use one of her late husband’s sketches as the charity’s logo.
She then fronted an ongoing campaign to get as many
celebrities as possible to wear an Imagine t-shirt to show
support for the Trust. She even allowed a very famous
photograph of John to be changed to show him wearing the
t-shirt!
The face of our fundraising efforts from now on, Imagine will
raise money to support advances in children’s medicine
through research. It will also be used to buy medical
equipment, facilities for children and families, and to improve
the environment in which we treat our patients. To celebrate
the launch, the fundraising team moved to a new base
opposite the restaurant on the main corridor so they could be
more accessible. Design agency, Staley Peters, donated their
expertise and time to completely decorate the office with the
Imagine brand and herald a new beginning for the Trust’s
fundraising efforts.
Our links with the world of National Hunt racing continued to
grow and their annual golf day raised £60,000. Imagine also
became the first charity ever to own a pair of racing silks after
we ran a competition for a patient’s design. Ted Griffiths, 11,
from Warrington, came
up with the winning
combination. He was
guest of honour at
Aintree when the silks
were worn by jockey
Warren Marston as he
rode Giovanna at the
Grand National
meeting (pictured left).
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