I edmontese - Piedmontese Association of the United States

P 

I e d m o n t e s e 

P R O F I L E 

© 

Volume 4, No. 4 

I E D M O N T E S E 

P The Lean, Tender, Healthy Beef 

We have bulls & Heifers for Sale 

Call 573-384-5384 

Email: lschieffer123@windstream.net 

The Official Publication of the Piedmontese Association of the United States 

FALL 2008 PIEDMONTESE | PROFILE 1


PEPPER STEAK SALAD WITH MANGO, 

AVOCADO AND JALAPEÑO VINAIGRETTE 

Total preparation and cooking time: 40 to 45 minutes 

2 boneless beef top loin (strip) steaks, 

cut 3/4 inch thick (about 8 ounces each) 

2 to 3 jalapeño peppers 

1 to 2 teaspoons ground black pepper 

8 cups mixed salad greens 

1 mango, cut into 1/4-inch slices 

1/2 small avocado, cut lengthwise into 8 slices 

Salt 

1 shallot, very thinly sliced and separated into rings 

2 tablespoons shaved firm Cotija or Parmesan cheese 

Jalapeno Vinaigrette 

2 tablespoons fresh lime juice 

1 tablespoon coarsely chopped fresh cilantro 

1 tablespoon water 

1/4 teaspoon salt 

3 tablespoons extra-virgin olive oil 

1. Place jalapeño peppers on grid over medium, ash-covered coals. 

Grill, uncovered, 11 to 13 minutes or until evenly blistered and 

blackened. Place in food-safe plastic bag; close bag. Let stand 10 to 

15 minutes until skins are loosened. 

2. Press black pepper evenly onto beef steaks. Place steaks on grid 

over medium, ashcovered coals. Grill, uncovered, 10 to 12 minutes 

for medium rare to medium doneness, turning occasionally. Remove 

from grill; let stand while preparing vinaigrette. 

3. Meanwhile prepare Jalapeno Vinaigrette. Remove and discard 

skins, seeds and membranes from jalapeño peppers. Place peppers, 

lime juice, cilantro, water and salt in food processor container. Cover; 

pulse on and off until combined. With motor running, slowly add oil 

through opening in cover, processing until well blended. 

4. Arrange salad greens on serving platter. Fan the mango and 

avocado slices over greens. Carve steaks into slices; season with 

salt, as desired. Arrange over salad. Top with shallot; drizzle with 

vinaigrette. Sprinkle with cheese. 

Makes 4 servings. 

2 PIEDMONTESE ©Cattlemen’s | PROFILE Beef Board, American National CattleWomen, Inc. and National Cattlemen’s Beef Association • www.beef.org FALL 2008

F E A T U R E S 

7 

Who We Are - Hennerberg Family 

8 

Celebrating 25 Years - Remember When 

9 

Field Days - Touring Oklahoma’s Cattle Ranches 

D E P A R T M E N T S 

Junior Membership - Are You Ready 

14 

Baxter Black - Scarecrows vs. Scaresheep 

19 

24 Cow/Calf Insider - Marketing & Reproduction Piedmontese Profile Magazine 

Produced For PAUS 

Did You Know - Notices & Inquiries 

26 

Publication Committee 

Cindy Gilford – Chairman 

27 Vet Update - Vaccinations Bill Vest – Advertisement 

343 Barret Road 

Elsberry, MO 63343 

Telephone 573.384.5685 

Fax 573.384.5567 

E-Mail paus343@yahoo.com 

www.pauscattle.org 

Editorial Advisory Board 

Dr. Elizabeth Thompson 

Gayle Crews 

Production Coordinator 

Carol Crews 

Creative Design 

Charley Taylor 

Otis Reeves 

Printed By Spectra Press Inc. 

All Comments, Questions, Suggestions 

email: profile.print @ yahoo.com 

The Piedmontese Profile is an official publication of the Piedmontese Association of The United States. PAUS reserves the right to 

reject any or all advertising on any reasonable basis. The views and opinions expressed in this publication are not nescessarily those 

of the Piedmontese Association and PAUS assumes no responsibility for the advertising content as submitted. Advertisers assume all 

repsonsibilty for the accuracy and truthfulness of submitted advertising containing pedigrees or statements regarding performance. 

Advertisers shall indemnify and hold harmless the Piedmontese Association for any claims concerning advertising content as submitted. 

© 2007 Piedmontese Association of The United States 


Piedmontese Profile 

Piedmontese Association 

of the United States 

2008 Fall Issue 

Past Presidents 

Orvan Muelker 

Harry Armstrong 

Harold Mayland 

William McPherson 

Francis Doom 

Kenny Metcalf 

Jack Dees 

Greg Thompson 

Dennis Hennerberg 

2008 Officers 

President – Dan Schafer 

Vice-President – John Hickey 

Secretary – Rachel Graves 

Treasurer – Jerry Chapman 

Executive member – Buzz Berg 

Directors 

Region I – Chance Krasselt 

208-882-0145 

Region 2 – Brian Block 

775-787-8499 

Region 3 – John Hickey 

608-524-3625 

Region 4 –Kenyon Maier 

573-782-4803 

Region 5 – Carol Crews 

918-287-3018 

Region 6 – Jerry Chapman 

517-626-6661 

Regional 7 – Buzz Berg 

410-837-5575 

Region 8 – Jonathan Miller 

731-782-3945 

Directors-at-Large 

Rachel Graves 

573-439-5438 

Jim Lilley 

903-887-2811 

Dan Schafer 

517-627-2381 

Bill Vest 

606-725-5970 

Committee Chairs 

Budget – Jerry Chapman 

By-Laws – Eldon Cherry 

Executive – Dan Schafer 

Fall Sale – John Hickey 

Field Days – Buzz Berg 

Nominating – Carol Crews 

Promotion – Carol Crews 

Publications – Cindy Guilford 

Research/EPD – Dennis Hennerberg 

Scholarship – Ted Frick 

Shows – Eldon Cherry 

Spring Sale – Jerry Chapman 

LETTER FROM PAUS PRESIDENT - DAN SCHAFER 

For all those who do not know me…my name is Daniel Schafer. I was elected the new 

President of the PAUS Organization at the 2008 annual meeting. I live in Michigan with my 

wife Jane. We have been married for 29 years and have four grown children. 

By this time all members should have received a letter written by former PAUS President 

Dennis Hennerberg and endorsed by many board members past and present. This letter was 

sent to inform the members of the financial state of PAUS. This organization belongs to ALL 

of its members. It is not the responsibility of the board of directors or the officers to fund this 

organization. We need the help from every member regarding finance and participation to 

maintain programs and to keep moving forward. For example, one member present at the 

2008 annual meeting suggested that we “sell our pet” and donate the money to PAUS. What 

this means is, all or many of us may have a cow, calf or bull not producing up to standard that 

we are keeping around and we could part with. I would not ask this of you if I were not willing 

to do so myself. I also realize this is not possible for everyone to do. Any contribution made 

will be greatly appreciated because we do have a need. This is not an easy thing to ask during 

such economic times, but we need to band together and move forward. 

At the 2008 annual meeting many changes were implemented to cut costs and make the 

office run more smoothly. Much progress was made and things seem to be moving in the 

right direction at this time. It is however a work in progress and more changes may come. I 

would like to thank all the members who made donations and bought lifetime memberships 

to assist getting us back on track. We still need more advertising and/or sponsors for the 

Profile magazine, as well as sponsors for the classes at the Shows. 

On the issue of EPD’s, information is needed through registering and recording of animals. 

All offspring born, if not registered, should still be recorded to keep the EPD’s accurate. This 

includes things such as birth weights, weaning weights, yearling weights, etc. If you are not 

truthful your EPD’s will be inaccurate. This could complicate things for you in the long run. 

Concerning registrations: It is the responsibility of the breeder to register their animals, 

not the prospective buyer. The only time this may not apply is in the selling of embryos or 

pregnant cows. However, the correct information must be forwarded to the purchaser in 

these cases. As specified in our Rules and Regulations. These rules need to be followed. 

It is very difficult for new buyers, which are potential new members, to deal with possible 

inaccuracies recorded by the seller. 

Please make it a priority to pay your dues and register your cattle in a timely manner. 

I would like to thank Dennis Hennerberg, Eldon Cherry Jr., and Carl Graves for their years 

of service and dedication as past board members to the PAUS Organization and all other past 

board members as well. I do appreciate their input now and hope that they will continue to 

participate in the future. I am looking forward to working with the existing and new board 

members for the good of the organization. At this time things appear to be going well. 

My goal is to keep this organization working for the promotion of the breed and the support 

of the members. If you have any questions, concerns or comments please feel free to contact 

me. 

Thank you. 

Dan Schafer 

4 PIEDMONTESE | PROFILE FALL 2008

PIEDMONTESE | PROFILE 

BY-LAWS 

Eldon Cherry - 419.846.3184 

For procedures to propose a new by-law or rephrase a by-law 

now in place, please refer to article IX (other committees) section 

2 paragraphs 1 thru 6 of the PAUS by-laws. 

You can find the by-laws in the PAUS membership directory. 

Contact a by-law committee member near you with your written 

proposal 90 to 120 days prior to the next annual membership 

meeting. The voting membership will vote by ballot and will be 

counted at that meeting. 

EXECUTIVE 

Dan Schafer - 517.262.2381 

See President’s Letter 

FALL SALE 

John Hickey - 608.524.3625 

Sale Postponed - see notice page 29 

PROMOTIONS 

Carol Crews - 918.287.3018 

Look to your local and state fairs and home, farm and tractor 

shows and your school FFA and 4H programs for ways to 

introduce the Pied to one more person. Every member should 

make a goal of five new members or associate members by the 

first of the year. New ideas, give us a call. 

PUBLICATIONS 

Cindy Guilford - 989.240.2711 

Please Send Us Interesting Articles, Pictures & Suggestions! 

RESEARCH/EPDS 

Dennis Hennerberg - 402.793.5913 

The EPD committee is planning to generate a form that will ask 

for cattle facts needed to improve our EPD’s. We hope to work on 

this in the very near future. This will benefit all breeders, whether 

they are seed stock or meat producers. 

SPRING SALE 

Jerry Chapman 517.626.6661 

PAUS COMMITTEE COMMENTS 

SHOWS 

Eldon Cherry - 419.846.3184 

World Beef Expo in Milwaukee, WI. 

September 24-27 • Entry Deadline 8/15 

Georgia National Fair in Perry, GA. 

October 6-8 • Entry Deadline 9/1 

PAUS National Show in Louisville , KY. 

November 16-19 • Entry Deadline 10/10 

New this year at PAUS-approved shows, World Beef Expo and 

the Naile: Crossbred tie-in (display) animals sired or calved by a 

registered full blood piedmontese bull or cow. All animals must 

be at least 50% piedmontese. They must have health papers 

with an ear tag or tattoo. Animals must be kept clean and be in 

good body condition. We are always looking for class sponsors 

for the National Show in Louisville, KY. For details, contact Bill 

Vest at 606-725-5970. 

Don’t forget our Jr. Showmanship Class at the National Show. 

The Jr. Showman does not have to own the animal he shows, 

but the animal must have been shown in its age group class. 

There will be gold and silver belt buckles for the winners and 

trophies for all entries. (There is no entry fee for this class) 

PAUS blocked 22 rooms at the Ramada Inn out side gate 4 of the 

Louisville Show. They will hold the rooms until October 15, 2008. 

The cost of each room with tax is $103.53. For reservations 

call 1-502-637-6336. There are other motels in the area but 

no rooms are blocked, check the internet or call for prices and 

availability. 

BUDGET 

Jerry Chapman - 517.626.6661 

FIELD DAYS 

Buzz Berg - 410.837.5575 

NOMINATING 

Carol Crews - 918.287.3018 

SCHOLARSHIP 

Ted Frick - 320.587.3525 

New Dates - March 13 & 14, 2009 

New Location - Murray State - Murray, Ky 


Mora IT004990144127 

Genetic Indices 

Morphological Evaluations 

© 2007 Anaborapi 

Breeding 111 Final Score 87 

Meat 110 Size 88 

Muscularity 109 Thoracic Capacity 90 

Weight Increase 102 Meat Potential 89 

Mora IT004990144127 

Size 104 Rump 86 

Aggregate Calving Index 106 Limbs 87 

Mora is an Italian heifer flushed in Italy, to the Italian bulls Ispanico, Limbo & Lotus. 

Embryos from these flushes have arrived in the United States. 

Call today to place your order. 

For prices and availability contact 

John & Lois Hickey at 608-524-3625 or ncpieds@dishmail.net 



WHO WE ARE 

If Home Is Where The Heart Is, 

Dennis & Jeanette Hennerberg Found It Long Ago. 

From The Altar To The Farm, Home Has Been South 

Of Diller, Nebraska Since 1968 When They Married. 

I have moved less than a mile in sixty one years so 

I know the area quite well. My wife and I have three 

children and five grandchildren. We have raised cattle 

all of our life and we love the temperament of the Piedmontese 

breed. We also love the lean and tender meat 

that the breed has to offer. I had never shown cattle 

until our children entered 4H. At one time, we showed 

at two county fairs, two different state fair shows, Aksarben, 

The Kansas City Royal, and other beef shows. 

When the kids were done with 4H and FFA we started 

showing at the World Beef Expo and Louisville. Now 

the grandkids are starting to show cattle. We had three 

grandkids in the show ring at the Jefferson County Fair 

this year. Kelsay, our oldest grandchild, will begin 4H 

next year and she has already shown in Louisville and 

two different county fairs in open class. She hopes to 

show at Louisville in November. In addition to raising 

cattle, we raise alfalfa on the land that we don’t rent 

out. We also have a fertilizer business and sell fertilizer 

equipment. Jeanette is a Home Health nurse and 

works out of Fairbury, Nebraska. 

The Piedmontese association and breed has many 

fine people that we have become friends with over the 

years. My wife and I always enjoy the friendship of 

everyone. 




HOW IT ALL BEGAN: 

In the seventies, American cattlemen became interested in heavy 

muscled cattle breeds, such as the Belgian Blue, Charolais, 

Piedmontese and others. On January 14,1984, the Piedmontese 

Association of the United States was formed at an organizational 

meeting in Denver, Colorado. This group thought the first president 

should be a true cattleman, and they elected an unassuming Texan, a 

Limousin breeder, Orvan Muelker. Surprised but honored, Orvan, his 

wife, Junie and children stepped in to the new boots and turned out to 

be more than a true cattle family. They were PAUS’ first family. 

Orvan modeled the Pied registry after the Limousin system by 

registering both % animals and full bloods. The full bloods were 

very expensive, about $25,000.00 so being able to register the 

% animals helped the start up herds and the association. The 

Muelker family hosted the first two annual membership meetings 

in Cost, Texas. After Tim Amlaw designed the logo, Junie coined 

the phrase PAUS. She also started the first newsletter, “The 

Piedmontese Prestige”! 

The first board spent a lot of time developing the by-laws, 

recruiting new members, and doing research. 

During those first four years, Orvan went to Italy with Tim Amlaw 

to see the Piedmontese breed first-hand. He secured the financing 

for the first importation of two heifers and three young bulls from 

northwestern Italy through the Harry S. Truman Animal Import 

Center in Key West, Florida. 

While in Italy the Italian breeders told him how 

they “tested” the tenderness in the Pieds, not 

with blood work, but the muscle line coming 

over the side of the hip. It should “y” about a 

third of the way down for tenderness!! 

The Muelkers only kept one bull, Istinto, and the others were sold to 

different members all over the United States. Orvan’s Pied and % animals 

were always grass fed, raised natural, and very tender. He also believed in 

a strong culling program. 

Orvan remained on the PAUS board as director and remained active for 

many years, but time moves on, kids grow up, have families and Pieds 

of their own. Although Orvan still ranches, the last of his Pieds died last 

year. 

Pictured Above: Top - In Denver, 

Secretary Tim Amlaw taking the first 

membership dues from Jack Hubbard 

#1 of Arkansas and Al Dowdy #2 of 

Georgia. Bottom - Orvan Meulker #3 

paying his dues. 



2008 PAUS Annual Meeting 

Proposed Amendment to Article VI Directors 

For purpose of term clarifi cation, in 2009, a Regional Director 

shall be elected from each of the following Districts: 3, 5 and 

7. In 2010, a Regional Director shall be elected from each of 

the following Districts: 6 and 8. In 2011, a Regional Director 

shall be elected from each of the following Districts: 1, 2 and 

4. Each Regional Director shall be elected for a term of three 

(3) years. 

AMENDMENT TO ARTICLE VI DIRECTORS 

WAS VOTED ON AND PASSED. 

NEWLY ELECTED: 

DIRECTORS 

DIRECTORS – AT – LARGE 

Region 1 – Chance Krasselt Dan Schafer 

Region 2 – Brian Block 

Rachel Graves 

Region 4 – Kenyon Maier 

Region 6 – Jerry Chapman 

Region 8 – Jonathan Miller 



UPCOMING SHOWS & EVENTS 

2008 World Beef Expo 

Wisconsin State Fair Park 

West Allis, Wisconsin 

Piedmontese Show: 

Friday, September 26th, 2008 • 4:00pm • Ring 2 

NEW: Crossbred Piedmontese 50% 

or more will be on display 

Georgia National Fair 

Perry, Georgia 

Entries With Fees Must Be 

Post Marked By September 1, 2008 

Begin Arrival: Monday, October 6th, 2008 • 1-5pm 


Wednesday October 8th, 2008 12:00pm 

Judge: Travis Pembrook of Oklahoma 

North American International Livestock Exposition 

Kentucky Livestock Exposition 

Broadbent Arena • Louisville, Kentucky 

Begin Arrival: Sunday, November 16th, 2008 starting at 12:00pm 

Entry Forms Available At www.pauscattle.org 


Tuesday, November 18th, 2008, 

11:00am • Broadbent Arena 

This is a jackpot show. 

NEW: Crossbred Piedmontese 50% or more will be on display 

All cattle must be at least 50% Piedmontese, 

with health papers, and an ear tag or tattoo. 

They must be halter broke to lead and tie, this is not a pen display. 

Entry fee: $35.00 due October 10th, 2008 – PAUS Office 


JUNIOR MEMBERSHIP PIEDMONTESE | PROFILE 

HEADING TO THE SHOW...ARE YOU READY 

Brooke Gentling Her Calves 

Brooke Practicing With Her Bull 

Kelsay Setting Up Her Heifer 

Vanessa With Her Blue Ribbon Heifer 


FUNNIEST SHOW STORY & DRAWING CONTEST 

The Profile Wants To Hear Your Funniest Show Story, 

Complete With Your Drawing. 

Give Your Entry To Carol Crews 

When You Come To The Naile Show In November. 

Check Out Rachel’s Graves Showing Do’s and Don’ts see page 16 & 17 


NAILE 2008 JUNIOR SHOWMANSHIP ENTRY FORM 

NO ENTRY FEE REQUIRED FOR THIS CLASSES 

CLASS 35 & 36 

JUNIOR SHOWMANSHIP 

Class 35 ___________ Age 6 - 13 

Class 36 ___________ Ages 14 – 21 

Junior Members Name ___________________________________ Age ___________ 

Address_______________________________________________ Sex ____________ 

City ________________________ State _______________ Zip __________________ 

Telephone: (____) _________________ 

Will you be showing your own Yes _____ No ______ 

Do you need to use another breeder Animal Yes ____ No ______ 

• Participants may be from the age of six (6) to twenty-one (21) years old. 

• All exhibitors will receive a ribbon for their participation & the winner of each class will receive 

an award. 

• NO bulls born before January 1, 2008 will be permitted; females of all ages may be shown. 

• All animals used in the showmanship classes must have also been exhibited in an individual class. 

• The junior members do not have to own the animal they are showing in the showmanship class. 

• Any participant under the age of 18 will have to have a guardian sign an affidavit. 

• The show committee reserves the right, to add classes and/or change the break in the ages 

depending on the number of entries and their ages. 

No entries will be accepted after Oct 10. 

Please note that exhibitors are responsible for their own bedding. 

Please make checks payable to PAUS. Mail entry forms to: PAUS 343 Barrett Road Elsberry, MO 63343 

For questions call the office at 573-384-5685

I thought about writing an article for you—something 

inspiring that might be a little funny too; but mostly 

I wanted you to learn from my mistakes. Then it struck 

me: “You’re not a writer. Who’re you trying to kid!” So I 

decided to make a list of dos and don’ts, as it’s awfully 

hard to mess up a list. 

DO 

…keep an eye on the judge. 

DON’T 

…obsess about keeping eye contact if you’re not even 

given time to set up your calf. He obviously knows you 

feel compelled to keep eye contact, and he should know 

if he looks at you often enough, you’ll never have time to 

set your animal up. 

This lesson was learned my first year showing in 

Milwaukee. I could feel the judge looking at me 

uncommonly often. I was frantically trying to set up my 

heifer while making sure he didn’t catch me with my eyes 

down. After the class he told me I needed to take time 

out and worry more about setting up my animal than 

looking at him. This completely contradicted everything 

I’d been taught about showmanship. And so from that 

day forward I always tried to read the judge quickly at 

the start of the class to see which type of judge he was. 

To this day I’ve not seen another judge quite as extreme 

as that one. 

DO 

…thoroughly scrub your cattle. 

DON’T 

…get too engrossed in making sure that their ears are 

shiny pink and free of earwax, therefore running yourself 

so short on time that you’re still buckling your britches as 

you walk into the show ring. Judges frown on that. 

DO 

…always show to the best of your ability. 

DON’T 

…bother, though, if you’ve forgotten your scotch comb. 

Without a scotch comb you’re going nowhere fast, as far 

as the judge is concerned anyways. 

I learned this lesson at a local show. I was sure I had 

showmanship in the bag. I felt great—my calf was 

behaving and I had good control. But at the end of my 

class, the judge didn’t even talk about me. I suddenly 

realized, “Oh yeah, I didn’t have a scotch comb.” That’s 

what ten-year-olds do: forget their scotch combs. Grown 

show women don’t do that. Completely unacceptable. 

DO 

…turn over the nose when making corners or 

repositioning your animal. 

DON’T 

…pull the animal towards you if at all possible when 

turning. It’s considered improper showmanship unless 

that is your only option. I believe this is for safety 

reasons. 

DO 

…bring a wad of paper towels or other absorbable 

material with you to the show ring while waiting for your 

class. 

DON’T 

…wait empty-handed. You’ll quickly regret this when 

your animal feels nature calling, does the deed, and then 

decides there’s an imaginary fly somewhere that needs 

swatting. It’s a lovely green smear you’ll have on the 

backside of your animal as you walk into the show ring. 

DO 

…move your show stick from hand to hand with the 

smoothest possible transition. 

DON’T 

…drop your show stick. Just DON’T do it! 


Dos and Dont’s by: Rachel Graves 

Illustrated FALL 2008 by Jessie Spratt 

PIEDMONTESE | PROFILE 17



SCARECROWS VS. SCARESHEEP 

Sometimes birds can be 

a nuisance. I don’t care 

if they are blackbirds, 

pigeons, seagulls, starlings 

or guinea hens. 

Starlings have always been 

a problem for feedlots. 

They eat a lot of grain, 

besides desecrating the 

feed bunks. One particular 

afternoon when I was 

having visions of Alfred 

Hitchcock’s movie, I sent 

one of the feedlot hands to 

town to get some replicas 

of owls. I had read that 

decoy owls would scare off birds. I left that afternoon before he 

returned. 

The next morning I got a call on the 2-way from the boss. He 

was in a fowl mood (sorry), “What the *(#%@ do ya think this is, 

Halloween! Do ya think the EPA and the Audubon Society would 

approve Are they waterproof Packing guns Where did you go 

to school again” “Stanford,” I lied. 

I had no idea what he was talking about until I pulled into the 

feed yard and started down the first alley. Owls were posted on 

every other pen sign with scotch tape! Course you couldn’t tell 

they were owls from the side, but from the front it was obvious. 

They were cardboard cutouts of cartoon owls, painted black 

ON THE EDGE OF COMMON SENSE 

By: Baxter Black 

and orange. Many were surrounded by starlings perched on the 

cable picking their teeth and gossiping. We tried carbide guns, 

poisoning, negotiation and bribery, to no avail. 

Last fall I was invaded by big black birds. At night, they roosted in 

my hay barn, on top of gates, at the water tanks, by the hundreds. 

All painting my facilities the color of a bat cave. 

I tried decoy cow skulls, dogs chained to the gates, fans, chicken 

wire, rap music, old hides, a stuffed deer until…in my frustration, 

I sneaked out at daylight with my 20 gauge and dusted one off. I 

hung him by his ankles from a horizontal brace post over a gate 

12 feet, in the air. The herd of birds departed and have never, not 

even once, come back. 

Six months later his carcass sways in the breeze as a warning. I 

have noticed this method doesn’t work for all species, although 

you’d be surprised. I talked to a sheepherder from Idaho that 

claimed the scarecrow, or ‘scaresheep’ method worked on finewool 

Debolliet. He reported that the ewes had located a loose 

stretch of fence line and began crawling under. They’d get onto 

the road and get run over by traffic. 

The sheepherder laid a carcass under the bottom wire to act 

as an example. None crossed at that space, however they just 

moved down the fence line about 3 feet and crawled under…only 

to be hit by a car. 

He finally concluded that the ‘scaresheep method’ did work, but 

it just took more decoy sheep. About 3 furlongs worth, piled 2 

high in his experience. 


PRESS RELEASE 


AMERICAN HUMANE ASSOCIATION PRESS RELEASE: 

Heartland Meats Receives American Humane 

Certified Designation. 

Heartland 

Meats 

Receives 

American 

Humane 

Certified 

Designation 

Denver (July 7, 2008) 

Heartland Meats Inc. 

of Mendota, Ill., has 

been certified by the 

American 

Humane 

Association’s 

farm 

animal-welfare 

program. American Humane Certified is the nation’s 

original farm animal-welfare label. 

Heartland, owned by Patricia and John Sondgeroth, raises 

Piedmontese cattle. The Piedmontese breed originates in 

the Piedmont region in Italy, and is renowned for its leanness 

and tenderness. The farm also raises its own feed and owns 

a federally inspected processing plant. John is the fourth 

generation to operate the family farm. 

“We take personal pride in our animals and farm. The 

better care we take, the better the animals will take care 

of us,” says Pat Sondgeroth. “People who buy our meat say 

they can taste the difference in the quality and tenderness 

of our meat. They are very loyal to Piedmontese and our 

Heartland brand.” 

Producers certified through the American Humane 

Certified program must ensure that their animals have 

ready access to fresh water, a nutritious diet and medical 

care. Producers also must provide their animals with a 

comfortable environment that limits stress and enables 

them to freely express their normal behaviors. 

Heartland Meats products are available at the farm’s 

retail store in Mendota, and various farmers markets and 

stores in the Chicago area. Heartland also sells beef to 

nationally acclaimed chefs such as Larry Forgione, and 

to restaurants in Chicago, Missouri and New York. Retail 

and restaurant locations can be found at http://www. 

heartlandmeats.com. 



Pictured Above Istinto.. Imported From Italy In The Early 1980’S 

Progressive cattle breeders worldwide are recognizing the value 

of the Piedmontese breed. High fertility levels, calving ease, 

high feed efficiency, and climate adaptability make Piedmontese 

attractive to a wide range of producers. The superior genetics 

of Piedmontese cattle provide high dressing percentages, high 

cutability, and higher meat to bone ratio with increased size of 

rib-eyes and choice cuts and decreased trim and waste. 

Consumers select Piedmontese beef for it’s nutritional benefits 

including lower fat and cholesterol while enjoying a product that 

is tender and flavorful. 

Breed Origins 

Piedmontese have an interesting history that began in the 

secluded Piedmont region of northwest Italy, an area naturally 

protected by the Alps mountain range. This area was populated 

with an ancient European breed of cattle known as Auroch [ Bos 

Primigenius ]. Descendants of the Aurochs and other domestic 

European cattle common to the more temperate zones belong to 

the species of bovine known as Bos Taurus . 

Approximately 25,000 years ago another breed of cattle, known 

as Zebu [ Bos Indicus ], common in tropical areas such as India 

and Africa, began a massive migration from Pakistan. The 

trailblazers of this migration where compelled to stop in the 

valleys of the Piedmont region, taking advantage of the natural 

Alpine barriers. The Zebu are characterized by a hump of fleshy 

tissue over the withers that can sometimes weigh as much as 40 

to 50 lbs (18.1 to 22.6 kg), a very large dewlap, large drooping 

ears and a voice that is more of a grunt than a low. While unique 

in physical appearance, the Bos Indicus family of cattle are hardy 

animals that have greater resistance to certain diseases and 

parasites than the descendants of Bos Taurus, allowing them 

to thrive in areas that make survival difficult for other species 

of cattle. 

These two distinct breeds, the Auroch and the Zebu, blended 

and evolved in the harsh mountain terrain over thousands of 

years to become the Piedmontese breed. In 1886, it was the 

ABOUT PIEDMONTESE 

Consumers Select 

Piedmontese Beef For 

It’s Nutritional Benefits 

Including Lower Fat 

And Cholesterol While 

Enjoying A Product 

That Is Tender And 

Flavorful. 

appearance of double-muscling in Piedmontese cattle that 

attracted the attention of breeders, who had the foresight to 

recognize the enormous potential of this development. The first 

Italian Herdbook was opened in 1887 and breeding programs 

designed to improve the herd and eliminate detrimental aspects 

associated with double-muscling were put in place. 

The Myostatin gene was discovered over one hundred years 

later. It is this gene, that occurs naturally in all mammals, that 

restricts muscle growth. However, in the case of Piedmontese 

cattle, the gene naturally mutated resulting in the unrestricted 

muscle development known as double-muscling. In fact, muscle 

development in Piedmontese cattle averages 14 percent higher 

than in most other breeds. The Myostatin gene also helps to 

provide the consistent tenderness of Piedmontese beef. 

The first Piedmontese animals exported to North America 

arrived in Saskatchewan, Canada in the fall of 1979. These animals 

included one bull, BRINDISI, and four females, BANANA, BIBA, 

BISCA, and BINDA. The following year, five more bulls, including 

CAPTAIN, CHAMP, CORALLO, CAMINO, and DOMINGO 

arrived in Canada. Then in the early 1980’s five animals were 

imported from Italy to the United States. These animals included 

bulls ISTINTO, IMBUTO, and IOSE as well as two cows, INDIA 

and GAZZA. It was all of these imported animals that served as 

the original genetic base for the Piedmontese breed in North 

America. 

Piedmontese cattle are Italy’s most popular breed and their 

numbers are growing worldwide. Breeders around the globe 

including producers in Australia, Brazil, Canada, Denmark, 

Great Britain, Holland, Mexico, Poland, and New Zealand are 

actively engaged in breeding Piedmontese cattle. 

In 1984 the Piedmontese Association of the United States (PAUS) 

was organized. In 1987 PAUS incorporated, since then we’ve 

recorded over 12,000 animals in our registration database. 

courtesy of www.pauscattle.org 


FOR YOUR INFORMATION 


Keith Schnese, Golden Glow Farm, Wild Rose, Wisconsin, answers questions from visitors to the Piedmontese Cattle Exhibit at 

the Wisconsin Cattlemen’s Beef Tent at Farm Technology Days, Country Aire Farms, Brown County, Wisconsin, July 15, 2008 

Piedmontese Cattle at 2008 Wisconsin 

Farm Technology Days 

Piedmontese Cattle at 2008 Wisconsin Farm 

Technology Days Piedmontese Cattle received a 

boost in publicity and breed recognition at the 55th 

Annual Farm Technology Days at Country Aire Farms, 

Brown County, Wisconsin, July 15-18, 2008. The Wild 

Rose Cattle Consortium, represented by Golden Glow 

Farm, Shear’s Sires and Narrows Creek Piedmontese, 

all of Wisconsin, provided an effective Piedmontese 

Cattle display and exhibit, and distributed hundreds 

of pieces of informational literature as part of the 

Wisconsin Cattlemen’s Association’s Beef Tent at 

the FTD. Promotional literature for the show was 

provided by ANABORAPI, Jeff-Leen Farm, Laura’s 

Lean, Montana Ranch, NAPA, and PAUS. In addition, 

representatives from Laura’s Lean and Jeff-Leen 

Farm, Random Lake, Wisconsin, attended the exhibit 

and provided visitors with first hand information 

about the need for Piedmontese Cattle in their beef 

marketing efforts. The main message to the show 

visitors concerned the demand for increasingly 

greater numbers of 50% Piedmontese feeder calves for 

the Laura’s Lean, Montana Range and local Wisconsin 

lean beef markets. The theme for the 2008 Wisconsin 

Cattlemen’s Beef Tent was “From the Pasture to the 

Plate,” and representatives from 11 Beef breeds 

displayed animals and answered questions for Farm 

Technology Days visitors. The Piedmontese display 

received a great deal of attention, both to the presence 

of Piedmontese breeders in the immediate area, and 

to the Champion cow on display, 2006 Milwaukee 

World Beef Expo Cow-Calf Cow Champion. (She 

gave autographs on request!) Many visitors to the 

Piedmontese Exhibit in the Beef tent had questions 

about converting to beef operations from small 

dairy operations, and about switching to grass fed 

beef operations. The participating members from 

the Wild Rose Cattle Consortium had good news 

and encouraging answers to offer these visitors, 

said Keith Schnese, owner of Golden Glow Farm 

and exhibit supervisor for the Piedmontese booth. 

He reported that the interest level and awareness 

of the Piedmontese breed is increasing among beef 

producers, and that knowledgeable beef breeders 

were impressed by the measurable results from 

the breed improvement program instituted by 

ANABORAPI in 1990. Billed as the nation’s largest 

outdoor ag show, Farm Technology Days included 

more than 600 commercial and educational 

exhibitors in a ‘tent city’ filling a 60 acre show site, 

along with large equipment demonstrations on the 

neighboring 400 acres. Visitors to the show may 

number 15 to 30 thousand per day, from Wisconsin 

and neighboring states. Unseasonal heavy rains 

ended the show earlier than scheduled, but Schnese 

said that the participation in this very large ag show 

provided an excellent opportunity to communicate 

the economic demand for Piedmontese cross cattle 

to the beef producer of Wisconsin and nearby 

states. 


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COW/CALF INSIDER 


COOL Considerations for 

Cow-Calf and Stocker Producers 

Derrell S. Peel, OSU Livestock Marketing Specialist 

Mandatory Country of Origin Labeling will take effect 

on September 30, 2008. There are specific rules on the 

definition of retailers and on processed foods (which 

are exempted) and on food service establishments 

(which are also exempted) but in general, beef sold in 

retail markets must bear a label or notice to consumers 

about the origin of the beef. Only beef from animals 

born, raised and slaughtered in the U.S. may be labeled 

Product of U.S.A. Other product must identify the 

country or countries of origin, which might include the 

U.S. and other countries. USDA-AMS has indicated that 

they will use the first six months to help retailers and 

suppliers come into compliance with the law. 

Meat packers are considered the originators of the 

origin claim but the interim final rule indicates that the 

slaughter facility “must possess or have legal access to 

records that are necessary to substantiate the origin 

claim.” “A producer affidavit shall be considered 

acceptable evidence provided it is made by someone 

having first-hand knowledge of the origin of the animals 

and identifies the animals unique to the transaction.” 

Records maintained in the course of normal conduct 

of business may serve as verification. Animals that are 

part of a NAIS compliant or other recognized official 

identification system may use the animal ID to verify 

origin claims. 

Cow-calf producers can use a wide variety of herd or 

calving records, feed purchases, animal health or vaccine 

purchases to document the normal level of production 

that would verify the origin of calves they sell. Producers 

should be prepared to provide an affidavit to the buyer 

stating the origin and the existence of such records. 

Producers should keep a copy of the affidavit noting the 

buyer and/or the date and location of the sale. COOL 

also covers meat from breeding animals which means 

that producers should keep records of raised animals 

used for breeding and should request an affidavit for any 

purchased cows or bulls. 

All animals in the U.S. as of July 15, 2008 are considered 

to be U.S. origin. It is important for cow-calf producers 

to document herd size and composition for these animals 

that are “grandfathered” in under this date. Young cows 

that may not be sold for several years may need this 

documentation to verify the status as of July 15, 2008. 

Stocker producers, like other suppliers, must “maintain 

records to establish and identify the immediate previous 

source and the immediate subsequent recipient.” 

Commingling of animals creates a challenge but AMS 

has indicated that as long as a producer has records of 

purchases and sales that reasonably account for total 

animal sales, individual animals or subsets of animals 

need not be traced back to specific purchase group(s). 

Thus, animals purchased from a variety of sources 

arriving with affidavits that show that animals all have 

the same origin, can be commingled into different sales 

groups and sold with affidavits that verify the origin of 

the animals. 

Depending on the flow of animals into and out of an 

operation, producers may find it advantageous to use a 

more detailed tracking system to account for sources 

and destinations of cattle. Of course, if a producer has 

animals with different origins, those animals should be 

segregated by origin group with appropriate records to 

account for each origin group unless they are part of a 

NAIS compliant or other individual animal ID program 

to track animals. As noted above, NAIS compliant 

animals may use the animal ID as verification of origin. 

Animals on hand as of July 15, 2008 are covered under 

the previously mentioned grandfather clause. 



COW/CALF INSIDER 

Predicting Time of Calving 

Glenn Selk , OSU Extension Cattle Reproduction Specialist 

One of the advantages of fall-calving compared to spring 

(late winter) calving is the pleasant weather that the cow 

calf operator finds at 2:00 AM when he or she goes out 

to check the heifers. The downside of fall calving is the 

fact that these cows and heifers are not being fed from 

the truck or hay feeder. In most years, they are getting 

plenty of nutrition from the standing forage in the pasture. 

Therefore, the rancher will have less influence on the 

time of day that the cow goes into labor. As has been 

documented many times, if the cows are fed late in the day, 

a higher percentage of calves will come during daylight 

hours. 

Very precise records about the previous history of adult 

cows may give some help to that portion of the herd. 

Oregon State and Utah State Universities conducted an 

interesting study to determine whether individual beef 

cows display a repeatable pattern of calving time from year 

to year. Cows in this study ranged from 3 to 7 years of age 

and the number of calvings per cow ranged from 2 to 5, 

resulting in 523 parturitions for 201 individual cows. This 

data was gathered in late winter/spring calving seasons 

which began in late January and ended in late April. Cows 

were fed each day in late afternoon. Days were divided 

into 6 periods of 4 hours each. The percentage of cows 

calving within each period was: 6 AM – 10 AM, 34.2%; 10 

AM – 2 PM, 21.2%; 2 PM – 6 PM, 29.8%; 6 PM – 10 PM, 

8.4%; 10 PM – 2 AM, 4.4%; and 2 AM – 6 AM, 1.9%. By 

feeding late in the day, 85.2% of the calves came between 

6 AM and 6 PM. 

Average time of day of calving was determined for each 

cow. The difference between the individual’s average and 

her calving time for each year was then calculated. The 

average difference for all cows was plus/minus 2.65 hours. 

Statistical analysis confirmed the average difference was 

significantly less than 3 hours. These results indicated that 

for this herd of cows, which was fed in late afternoon, the 

time that calving will occur may be predicted within about 

2 to 3 hours based on the average time of day that a cow 

had previously calved. The authors noted, however, that 

alteration of feeding time could affect the predictability 

of calving time. Unfortunately, two-year olds do not have 

previous records to predict their calving time. (Source: 

Jaeger co-workers. 2002. Proc. Western Section American 

Society of Animal Science, 53:204.) 

Hot Weather in Late Pregnancy Affects Gestation Length 

Glenn Selk , OSU Extension Cattle Reproduction Specialist 

Fall-calving cows and heifers don’t always read 

and follow the published gestation tables for their 

respective breeds. It is has been reported on several 

occasions that fall calving cows have lighter birth 

weights than spring calvers. Part of the reason for 

those lighter births may be attributed to shorter 

gestation lengths. Oklahoma State University 

physiologists studied early fall (August) and late fall 

(October) calving cows. Data from two successive 

years were combined for 50 Angus X Hereford 

crossbred cows. (Source: Kastner, Wettemann, and coworkers. 

2004 Southern Section of American Society 

of Anim. Sci. Abstract 77). The “early” and “late” fall 

calving cows had been artificially inseminated in early 

November or early January, respectively. Semen from 

the same sire was used for all cows. All cows were 

exposed to a single cleanup bull for 35 days at 4 days 

after the AI season. The weather prior to calving was 

significantly different for late pregnancy in the two 

groups. The average maximum temperature the week 

before calving was 93 degrees F. for the “early” fall 

group. The average maximum temperature the week 

before parturition in the “late” calving group was 66 

degrees F. There was a 100% survival rate for calves 

in both groups and both groups of cows had very 

high re-breeding rates (93% and 96%, respectively). 

The average gestation length for the “early fall” cows 

was 3 days shorter (280 days) as compared to the 

“late fall” cows (283 days). Producers with early fallcalving 

cows should expect calves to start coming 

several days ahead of the “textbook gestation table” 

dates. They should begin their routine heifer and 

cow checks at least a week to 10 days ahead of the 

expected first calving date. Therefore this would be 

good time to read the new Oklahoma State University 

Extension publication called “Calving Time 

Management for Beef Cows and Heifers”. E-1006. 

This is an excellent review of calving management 

ideas for the experienced rancher as well as the new 

participant in the beef industry. 


DID YOU KNOW 

Notices: 

Did you 

KNOW 

From: The PAUS Board 

Due to the present market difficulties for the sale 

of both seedstock and feeder calves the PAUS 

board has decided to postpone the Fall Production 

Sale until October of 2009. This decision has been 

made in order to ensure a viable sale for the future. 

The sale objective is to bring a healthy number of 

producers and buyers together and to create sale 

prices that are mutually beneficial. This year it 

will not be possible to meet that objective. We 

apologize for any inconvenience this may cause. 

From: The Show Committee 

PAUS blocked 22 rooms at the Ramada Inn out 

side gate 4 of the Louisville Show. They will hold 

the rooms until October 15, 2008. The cost of each 

room with tax is $103.53. For reservations call 

1-502-637-6336. There are other motels in the 

area but no rooms are blocked, check the internet 

or call for prices and availability. 


Inquiries: 

Keith A Sherman 

747 Index Road 

West Liberty, KY 41472 

Purchased a bull 

Howard Stack 

1665 Baldwin Road 

Lapeer, MI 48446-9774 

810-664-3006 


Doug Wheater 

9230 South Warner 

Fremont, MI 49412 

Requested information on the 

Piedmontese breed. 

Eugene Ziola 

5419 Volkmer Road 

Cheasning, MI 48616-9477 

989-245-1426 


Doug Kogel 

690 Godshall Road 

Telford, PA 18969 

215-723-0398 


From: The End of the Trail Ranch 

Carol Crews and Craiger Mento would like to 

thank everyone who could take the time and 

make the trip to 2008 Field Days in Oklahoma. 

We enjoyed having you all and hope you took 

home a fun memory of the tallgrass prairie and 

cattle country! 

From: The Publication Committee 

Please email comments, corrections, suggestions, 

and ideas to profile.print@yahoo.com. 



VET UPDATE 

Vaccination Programs 

Dr. Nagely Valley Vet Supply 

When considering beef cattle vaccine programs, 

they can be tailored to fit the specific herd and 

address any unusual herd disease history. For a 

general thumb rule used by many veterinarians 

and beef herd owners you might consider this 

approach for spring calving cows, or fall calving 

cows: vaccinate the cow herd (and replacements 

entering the breeding herd) about a month prior 

to the breeding season, using a modified live virus 

vaccine including IBR, BVD I & II, Lepto & Vibrio. The 

purpose is to prevent abortion diseases. Many seed 

stock herds elect to incorporate Lepto hardjo-bovis 

vaccine also. 

Many cow herds are vaccinated mid-term against 

baby calf diarrhea, with the intent that protective 

colostral antibodies will pass to the newborn calf. 

There are several approaches to calf vaccinations. 

One common approach is: vaccinate the calves at 

6-10 weeks of age with a modified live virus vaccine 

(IBR, BVD I & II, PI3, BRSV) in combination with 

Pasteurella (Mannheimia) respiratory protection. If 

Blackleg vaccine was not given near birth, then give 

it at this time. The respiratory and blackleg vaccines 

should be repeated again at weaning time for the 

calves. 

Pinkeye vaccine can be beneficial when given prior 

to the summer fly and pinkeye season. 

Food animal veterinarians are a great resource to 

help guide you in sensible animal health programs. 



THE PIEDMONTESE 

ASSOCIATION OF THE 

UNITED STATES 


SOE SHOW CLASSES 

FEMALES 

1. Summer Heifer 

August 1, 2008 – Oct. 31, 2008 

2. Spring Heifer 

April 1, 2008- July 31, 2008 

3. Winter Heifer 

Dec. 1, 2007- March 31, 2008 

4. Heifer Calf Champion 

5. Heifer Calf Reserve Champion 

6. Junior Yearling Female 

May 1, 2007- November 30, 2007 

7. Senior Yearling Female 

Dec. 1, 2006 - April 30, 2007 

8. Yearling Female Champion 

9. Yearling Female Reserve Champion 

10. Two Year Old Senior Female 

Jan. 1, 2006- November 30, 2006 

11. Senior Female 

On or Before December 1, 2005 

Any cow that is 4 years old or older, to continue 

to be shown, must be one of the following. 

• Produced and raised a natural calf 

• Currently raising a natural calf 

• Be verifi ed pregnant. 

12. Senior Female Champion 

13. Senior Female reserve Champion 

14. Grand Champion Female 

15. Reserve Grand Champion Female 

BULLS 

16. Summer Bull Calf 

August 1, 2008 – October 31, 2008 

17. Spring Bull Calf 

April 1, 2008- July 31, 2008 

18. Winter Bull Calf 

December 1, 2007- March 31, 2008 

19. Bull Calf Champion 

20. Bull Calf Reserve Champion 

21. Junior Yearling Bull 

May 1, 2007- November 30, 2007 

22. Senior Yearling Bull 

December 1, 2006 - April 30, 2007 

23. Yearling Bull Champion 

24. Yearling Bull Reserve Champion 

25. Two Year Old Senior Bull 

January 1, 2006- November 30, 2006 

26. Senior Bull 

On or Before December 1, 2005 



BULLS CONTINUED... 

27. Senior Bull Champion 

28. Senior Bull reserve Champion 

29. Grand Champion Bull 

30. Reserve Grand Champion Bull 


Jerry & Rhonda Chapman 

GROUP 

31. Cow/Calf Pair 

• Natural Calf Nursing - 200 day old calf max 

• Both cow & calf of the cow/calf pair must have 

been shown in individual classes to be eligible 

32. Produce of Dam 

• Two animals from the same dam can be of either sex. 

• Must have been shown in individual classes to be eligible 

• SOE Points are awarded to only the dam 

33. Get of Sire 

• Four animals from the same sire 

• Both sexes must be represented 

• Must have been shown in individual classes to be eligible 

• SOE Points are awarded to only the SIRE 

34. Exhibitors Herd 

• Four animals, any age, both sexes must be represented. 

• All must be owned by the same exhibitor 

• No SOE Points awarded in this class 

Semen Embryos Beef 

Chapman Farms 

Piedmontese 

Jerry & Rhonda Chapman 

Professionals Producing Performance Piedmontese Progeny 

Home Phone 

(517) 626-6661 

9270 Cutler Road 

Eagle, Michigan 48822 

Cell Phone 

(517)749-1384 


Italian AI Sires 

Available For Import 

You can order Italian semen 

from Semenzoo. 

Visit the PAUS website at pauscattle.org 

for information about the Italian Bulls 

and the new bulls that have just been 

released. For your convenience all weights 

are converted to pounds. 

To order contact Dr. Fred H Bowman 

at 239-821-4299, 239-530-4299 

or by email at ConsultorLechero@aol.com 

CALL FOR A FREE CATALOG! 

Animal Health • Fencing 

Show Supplies 

Work Wear • Much More! 

Animal Health Questions 

Our vets are ready to help! 

800-468-0059 

Marysville, KS 

800-468-0059 • www.valleyvet.com 

Proud supporter of the Piedmontese Assn. of the United States!

I edmontese - Piedmontese Association of the United States

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