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Personal profile Max Reindl - Vision for the World

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<strong>Personal</strong> <strong>profile</strong><br />

<strong>Max</strong> <strong>Reindl</strong><br />

CEO<br />

and co-founder of <strong>Vision</strong> <strong>for</strong> <strong>the</strong> <strong>World</strong> e.V.<br />

“If we implement our vision with commitment, we can also convince<br />

o<strong>the</strong>rs of its worth.” This guiding principle has enabled <strong>Max</strong> <strong>Reindl</strong> to<br />

become one of <strong>the</strong> most successful entrepreneurs in <strong>the</strong> Nuremberg<br />

metropolitan region.<br />

In 1996, he assembled a team of 12 to <strong>for</strong>m <strong>the</strong> company WaveLight in<br />

Erlangen, Germany. These highly qualified specialists aimed to speed up <strong>the</strong><br />

development of ophthalmic laser technology and make it available <strong>for</strong> use<br />

worldwide. At <strong>the</strong> time, many critics viewed this ambition as a pipe dream.<br />

Fa<strong>the</strong>r of two <strong>Max</strong> <strong>Reindl</strong>, who was born in Munich, has repeatedly<br />

demonstrated his determination to see things through. In 1985, he received a<br />

degree certificate in engineering <strong>for</strong> his work on <strong>the</strong> optimisation of a nitrogen<br />

laser, and subsequently worked in <strong>the</strong> field of research and application<br />

development in <strong>the</strong> medical technology industry. When his employer<br />

announced in 1995 that <strong>the</strong> company would be relocating to Jena, he decided<br />

that he would prefer to found his own company than leave his home to face an<br />

uncertain future.


But <strong>Max</strong> <strong>Reindl</strong> is a realist who has implemented his vision with<br />

determination and remained highly focused on his goals. By <strong>the</strong> time he left<br />

<strong>the</strong> stock exchange-listed WaveLight AG in 2009, he was responsible <strong>for</strong> 250<br />

employees and CEO of <strong>the</strong> company, which has subsidiaries in <strong>the</strong> USA,<br />

Spain and France.<br />

WaveLight lasers are used around <strong>the</strong> world to correct short-sightedness,<br />

long-sightedness and astigmatism. The decision to make an active<br />

contribution to <strong>the</strong> prevention of blindness was <strong>the</strong>re<strong>for</strong>e a natural next step<br />

<strong>for</strong> <strong>Max</strong> <strong>Reindl</strong>: in 2002, he founded <strong>Vision</strong> <strong>for</strong> <strong>the</strong> <strong>World</strong> e.V. toge<strong>the</strong>r with<br />

Susanne Grethlein.<br />

He is very clear about his task as far as <strong>Vision</strong> <strong>for</strong> <strong>the</strong> <strong>World</strong> is concerned:<br />

“I will keep <strong>the</strong> goals of <strong>the</strong> organisation in sight and set out a clear path <strong>for</strong><br />

achieving <strong>the</strong>m. This task has always given me a great deal of pleasure –<br />

not least because we have <strong>the</strong> right people on board.”

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