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<strong>01</strong> <strong>Hubley</strong> Int&ch<strong>01</strong>:(<strong>Q7</strong>) 1/12/07 14:48 Page 8<br />
Contents<br />
What is health promotion?<br />
Putting health promotion into practice –<br />
regrouping the five dimensions of the<br />
10<br />
Ottawa Charter<br />
Health promotion as a multi-disciplinary<br />
11<br />
activity 14<br />
The scope for prevention of ill health and<br />
rationale for the promotion of health 15<br />
Historical overview of health promotion<br />
Criticisms of health education and the<br />
16<br />
emergence of health promotion 17<br />
Inequalities in health 19<br />
The New Public Health 21<br />
Debates in Health Promotion<br />
The relevance of medical and social models of<br />
22<br />
health and disease 23<br />
Individual and structural approaches 24<br />
Levels of health-promotion practice 24<br />
Core values of health promotion<br />
Coercion, persuasion or health-empowerment<br />
26<br />
approaches 29<br />
8<br />
Ethics of health promotion 29<br />
Principles of health-promotion practice 30<br />
Health-promotion planning process 31<br />
Needs/situation analysis 31<br />
Health needs 32<br />
Influences on health 32<br />
Influences on health actions 32<br />
Target groups 33<br />
Defining the health-promotion strategy 33<br />
Approach 34<br />
Methods 34<br />
Settings<br />
Implementation/evaluation, reflection and<br />
34<br />
learning<br />
Some concluding remarks on health<br />
35<br />
promotion 35<br />
Further reading 36
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