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Alabama's HOUNDSTOOTH HISTORY

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SCOTT BOWMAN<br />

Model Tiffany Chapman shows off<br />

houndstooth headwear.<br />

and it was a hit when the company<br />

gave it away to students at the games.<br />

“They gave away some in the<br />

student section, but there are people<br />

standing out there outside the stadium<br />

with $100 bills trying to buy hats off of<br />

people that Nike was giving away.”<br />

But it was the houndstooth beer<br />

koozie that really kicked off Starnes’<br />

business.<br />

“I was a rookie and really didn’t<br />

know what I was doing,” he says.<br />

“I’m sitting there hanging out with my<br />

friends like a college kid and everybody<br />

has got beers in koozies.”<br />

So he slapped a houndstooth pattern<br />

on one and starting going to<br />

stores to sell them. It was the Alabama<br />

Bookstore on the Strip that took a<br />

chance on him; when Starnes left a dozen on the counter they were<br />

sold in 30 minutes. Soon Hibbett Sports, The Trunk and other stores<br />

were on board and from there “it was really like a dream come<br />

true” for Starnes.<br />

A SCOTTISH IMPORT<br />

Houndstooth, known in the textile world as a duotone, balanced<br />

twill weave, has always been fashionable. If you wanted to avoid a<br />

fight with spears, swords and shields in old Scotland, houndstooth<br />

would have been a safe wardrobe choice. Clans registered their tartans,<br />

and anyone not allowed to wear a particular pattern would be<br />

asking for the equivalent of a bar fight today. >><br />

FASHION<br />

SCOTT BOWMAN<br />

Chris Starnes, a UA undergraduate who started an Internet business<br />

selling houndstooth products, is decked out in a houndstooth tie<br />

and pants and is holding a houndstooth hat.<br />

crimsonmagazine.net 57

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